#and i bought with being saft in mind
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norsesuggestions · 5 months ago
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Ah so the "vitamin water" brand were 100% aware they were trying to rebrand typical swedish saft
Long ago, back in 2006 i was in England and saw my first ad for vitamin well. Which was like:
It is just water and fruit juice! Healthy vitamin water!
16 year old, a swede, who has as all grown up with mixing sugary fruit juice with water to create saft, and knows it as the main type of sweet drink. Saft that is:
"That is saft, just saft??? How on earth are they trying to spin the basic concept of saft as healthy?"
Anyway!! Looked up owners of vitamin well today. It is a swedish company and swedish creators. They were always aware that they were trying to rebrand saft as a "water drink" lol
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