#ai marketing mena

[optimizacijasajta]

CREATIVE SEO STRATEGIST MENA

CREATIVE SEO VIDEO STRATEGY

MENA SEO EXPERT Predrag Petrovic

The Middle East and North Africa (MENA) region is poised for significant growth in the coming years, driven by several factors:

Economic Diversification: MENA countries are moving away from dependence on oil and gas, focusing on developing other sectors like tourism, technology, and renewable energy.

Young Population: The MENA region boasts a young and tech-savvy population, a significant driver of innovation and entrepreneurship.

Technological Advancements: Increased internet penetration and smartphone adoption will continue to fuel e-commerce, fintech, and other digital services.

Here are some predictions for the MENA region's future:

Rise of Q-commerce: Quick commerce, focusing on hyper-local deliveries within minutes, is expected to see explosive growth.

E-commerce Boom: The e-commerce market in MENA is expected to continue its rapid expansion, with a growing focus on mobile shopping.

Investment in Infrastructure: Governments are likely to invest heavily in infrastructure development, including transportation and logistics networks, to support economic growth.

Geopolitical Shifts: The region's geopolitical landscape will likely remain complex, but there could be increased cooperation on regional issues.

SEO Predictions

Search Engine Optimization (SEO) is constantly evolving, but here are some predictions specific to the MENA region:

Focus on Mobile-First Indexing: As mobile usage continues to dominate, Google will likely prioritize mobile-friendly websites in search results.

Rise of Voice Search: With the growing popularity of voice assistants, optimizing websites for voice search queries will become increasingly important.

Importance of Local SEO: As MENA consumers become more locally focused, local SEO strategies like optimizing Google My Business listings will be crucial.

Multilingual SEO: Since the MENA region is linguistically diverse, creating Arabic-language content and optimizing for other regional languages will be advantageous.

Content Reigns Supreme: High-quality, informative, and localized content will remain a key factor in achieving high search engine rankings.

By staying updated on these trends, businesses in the MENA region can leverage SEO to reach their target audience and thrive in the digital landscape.

FINTECH SEO EXPERT MENA - EMEA

RECOMMENDED MARKETING AND SEO STRATEGY 2025

VIDEO SEO EXPERT STRATEGIST near me

www.יִ��ְרָאֵל.net

[masr356]

Report: VC in emerging markets plummeted by over 40% last year | masr356.com

January 8 at 9:30 am in Dubai Venture capital investments in emerging markets such as the MENA region fell by more than 40% compared to 2023, According to a new report. The data reflects the broader global trend of declining venture capital funding in the past two years, especially for non-AI companies. Total amounts raised across the markets surveyed reached US$9.1 billion in 2024, a 41% decline…

[isfeed]

Report: VC in emerging markets plummeted by over 40% last year

8th January at 9:30 am Dubai  VC investments in emerging markets such as the Middle East and North Africa (MENA) plummeted by over 40% compared to 2023, according to a new report. The data mirrors the wider global trend of reduced VC funding in the last two years, especially for non-AI companies. The total raised […] © 2024 TechCrunch. All rights reserved. For personal use only. Source:…

[third-new]

Report: VC in emerging markets fell by more than 40% last year.

January 8, 9:30 am in Dubai VC investments in emerging markets such as the Middle East and North Africa (MENA) will drop by more than 40% compared to 2023. According to a new report.. The data reflects a broader global trend of reduced VC funding over the past two years, particularly for non-AI companies. Total revenue across the markets surveyed was $9.1 billion in 2024, down 41 percent…

[newtras]

Report: VC in emerging markets fell by more than 40% last year.

January 8, 9:30 am in Dubai VC investments in emerging markets such as the Middle East and North Africa (MENA) will drop by more than 40% compared to 2023. According to a new report.. The data reflects a broader global trend of reduced VC funding over the past two years, particularly for non-AI companies. Total revenue across the markets surveyed was $9.1 billion in 2024, down 41 percent…

[satrthere]

Report: VC in emerging markets fell by more than 40% last year.

January 8, 9:30 am in Dubai VC investments in emerging markets such as the Middle East and North Africa (MENA) will drop by more than 40% compared to 2023. According to a new report.. The data reflects a broader global trend of reduced VC funding over the past two years, particularly for non-AI companies. Total revenue across the markets surveyed was $9.1 billion in 2024, down 41 percent…

[topinfluencermarketingagency]

Top Influencer Marketing Agency in India 2025

India’s top influencer marketing agency which specializes in implementing the best influencer marketing campaigns is Grynow. It is the top influencer marketing agency in India which has been excelling on different social media platforms. Grynow is featured by Forbes, Deccan Herald, Hindustan Times, Indian Express and many more publications. It help brand uniting with the right influencers which promotes brand sales, products and presence. The team is fully professionals and skilled experts from IIT and IIM. The company has gained trust and utilises its relationship with its followers. With its new ideation and innovation by the experts it attracts and engages the target audiences inspiring them to collaborate more. They understand your business goals and craft it accordingly. 

USP’S :-

A Decade of Experience in influencer marketing industry

Worked with 300 million+ content creators 

Worked with 1500+ top-notch brands like Nysaa, SONY, Amazon

Execute 3500+ personalized influencer marketing campaigns 

Uses  AI Dashboard

Executed Biggest and most viewed Influencer Marketing Campaign 

Awarded by the Economic Times

Turning Up in Philippines, US, Indonesia, UK & MENA Region

SERVICES:-

Instagram Influencer Marketing

Facebook Influencer Marketing

LinkedIn Influencer Marketing

YouTube Influencer Marketing

Meme Marketing

Collaborate with the best influencer marketing agency in India which work with data driven strategies and focus on upcoming influencer marketing trends that benefits your brand.  

[truthblockchain]

$100M Ecosystem Fund Channeling Towards The Abu Dhabi Blockchain Center

Aethir has partnered with the Blockchain Center Abu Dhabi (ADBC) to foster Web3 innovation in the MENA region. They will focus on advancing AI and gaming projects through Aethir’s $100 million Ecosystem Fund, which includes graphics processing unit (GPU) subsidies and token grants for eligible ventures. Aethir’s decentralized GPU cloud infrastructure provides high-performance computing solutions, while ADBC will support project onboarding with regulatory and market expertise. The partnership aims to drive global Web3 innovation, especially in AI and gaming.

[cioarabmagazine]

The Growth of Women Entrepreneurs in the Arab World’s Tech Sector

Women in the Arab world have long been seen as pillars of their communities, and in recent years, they’ve been breaking barriers in entrepreneurship, particularly in the tech sector. With a surge in opportunities and shifting cultural norms, Arab women are not just participating in but also leading innovative ventures that shape the region's economic future.

Women in Tech: Shaping the Future The global technology industry has historically been male-dominated, but Arab women are changing the narrative. Women in tech in the region are emerging as trailblazers, leveraging their expertise in coding, software development, and digital marketing to launch groundbreaking startups. For instance, Huda Al-Daghfak, a Saudi entrepreneur, made headlines with her AI-driven platform, which simplifies logistics for small businesses. Similarly, Raya Bidshari from the UAE has pioneered initiatives in education technology to redefine learning for students across the globe.

Governments in the Middle East and North Africa (MENA) have also recognized the significance of empowering women in tech. Initiatives such as Saudi Arabia’s Vision 2030 and the UAE’s National Strategy for Women’s Empowerment aim to increase female participation in the workforce, with a particular focus on technology and innovation. These policies, coupled with access to funding and mentorship programs, have enabled many women to turn their ideas into successful businesses.

Overcoming Challenges and Inspiring Change Despite their achievements, Arab women entrepreneurs face significant challenges, including societal expectations, limited access to capital, and navigating industries traditionally dominated by men. However, the rise of supportive networks has made a profound difference. Organizations like Womena in the UAE and SheFighter in Jordan are providing mentorship, funding opportunities, and resources to help women overcome these hurdles.

Moreover, the digital era has allowed women to work flexibly, explore e-commerce, and develop innovative apps, often bypassing traditional barriers. From fashion platforms to fintech solutions, Arab women entrepreneurs are proving that ambition and resilience can pave the way to success.

Conclusion: Empowering the Next Generation The rise of women entrepreneurs in the Arab world, especially in tech, is a testament to their determination and ability to create meaningful impact. By breaking stereotypes, leveraging government initiatives, and building robust networks, they are inspiring the next generation of leaders.

As we look to the future, it is essential to continue fostering an inclusive environment that supports women in tech. By doing so, we not only empower individuals but also contribute to the region’s innovation and economic growth. Arab women entrepreneurs are a driving force, and their journey is just beginning.

[abhibaj]

Cybersecurity Marketing Insights By Bushra Nasr from Lenovo

Bushra Nasr, Global Cybersecurity Marketing Manager at Lenovo, shares her journey from launching MEA’s first gaming zone to leading innovative campaigns. She delves into cybersecurity marketing, understanding customer needs, leveraging data, AI’s transformative role, tracking performance, and building high-performance teams with integrity and purpose.

Welcome to the interview series, Bushra. Could you tell us about yourself and your marketing journey?

I’ve been in marketing for over 15 years, beginning my career at 17 designing kids’ comic books. As someone who’s read over 200 comic books, I developed a strong visual sense early on. My analytical side was refined at Microsoft, where I worked on global initiatives like the Microsoft Imagine Cup. At Lenovo, I launched MEA’s first gaming zone in a top UAE school and became an expert in e-commerce AI tools. Along the way, I’ve won awards like Effie, Cresta, AdStart, and MENA Digital Awards. I’m also a certified Chief Innovation Officer and have been diving into cybersecurity in recent years. Outside of work, I’m a race driver and a light aircraft pilot, which has taught me valuable lessons in marketing through trial and error.

For more information and to read full interviews, visit@ https://itechseries.com/interviews/navigating-data-creativity-cybersecurity-marketing-insights-bushra-nasr-lenovo/

How do you integrate data analytics with human-centric strategies in your marketing campaigns, especially in the cybersecurity space?

There’s no one-size-fits-all formula. Each campaign depends on the product, target audience, and even the colours used. I’ve worked across all major social platforms, analysed performance data, and mastered tools like Power BI for visualization. The key is doing the groundwork! Learning to collect, interpret, and optimize data. Data provides unparalleled insights, so embrace it. Data-driven decisions, when combined with human intuition, lead to impactful strategies. By understanding both the numbers and the human element, you can create campaigns that resonate more deeply with audiences, building trust and long-term engagement.

“Data provides unparalleled insights, so embrace it. Data-driven decisions, when combined with human intuition, lead to impactful strategies.”

In an integrated GTM org, where have you most benefited from working more closely with sales, customer success, and RevOps functions?

The synergy between departments is crucial for creating a seamless customer journey from the initial touchpoint to post-purchase support. Sales provide invaluable insights into customer needs, helping us tailor our products and messaging more effectively. Customer success helps build case studies and derive maximum value from our solutions, ensuring customers achieve long-term satisfaction. RevOps brings a data-driven approach to ensure our strategies are scalable, tracking performance metrics for optimization. By collaborating, we’ve been able to respond to market changes more dynamically, fine-tune our offerings, and maintain our competitive edge.

What Are the Challenges of Cybersecurity Marketing?

Marketing in the cybersecurity space comes with unique obstacles. Bushra identifies these key challenges and ways to overcome them:

Overcoming Skepticism: Buyers often question the credibility of cybersecurity claims. To build trust, focus on customer success stories, certifications, and expert endorsements.

Simplifying Technical Details: Highly technical products can overwhelm potential customers. Break complex ideas into digestible content through infographics, case studies, or videos.

Adapting to Rapid Change: The cybersecurity landscape evolves quickly, making outdated messaging a risk. Keep campaigns fresh by aligning with current trends and threats.

Explore the latest marketing and tech insights@ https://itechseries.com/gtm-library/

How Can Companies Ensure Campaign Success?

Bushra emphasizes the importance of collaboration between marketing, sales, and product teams. Cross-functional teamwork ensures campaigns are aligned with business goals, customer needs, and product capabilities.

Additionally, focus on the customer journey. Map out touchpoints and ensure your marketing message remains consistent across platforms.

Conclusion

In cybersecurity marketing, the stakes are high, but so are the opportunities. By leveraging data-driven strategies and embracing creativity, marketers can craft impactful marketing campaigns that resonate with their target audience. Bushra Nasr’s insights remind us that cybersecurity is about more than technology—it’s about trust, protection, and building lasting customer relationships. As the digital landscape continues to evolve, balancing data and creativity will be the key to success.

[snehalblog]

Exploring the Latest Trends and Technologies in the MENA HVAC Solutions Market - UnivDatos

According to a new report by UnivDatos Market Insights, the MENA HVAC solutions Market is expected to reach USD 8,182.20 Million in 2022 by growing at a CAGR of 6.6%. HVAC solutions have been a driving force with growing significant urbanization over the past few decades, with a growing number of people migrating to cities in search of better opportunities. According to the World Bank in 2021, the Middle East and North Africa (MENA), is already 64% urbanized. As urban populations continue to swell across the region, there is a pressing need for infrastructure development, including commercial and residential buildings. This has led to increased demand for HVAC systems to ensure comfortable indoor environments. This trend has resulted in increased disposable income among urban dwellers. Moreover, many governments in the MENA region have launched initiatives aimed at reducing energy consumption and promoting sustainability.

Request To Download Sample of This Strategic Report - https://univdatos.com/get-a-free-sample-form-php/?product_id=49350&utm_source=LinkSJ&utm_medium=Snehal&utm_campaign=Snehal&utm_id=snehal

Simultaneously, the construction industry in the MENA region has been experiencing robust expansion, with numerous infrastructure and real estate projects underway. As new buildings and facilities emerge, the demand for efficient HVAC solutions has surged, as these systems play a pivotal role in maintaining comfortable indoor environments while minimizing energy consumption. Developers and building owners recognize that investing in cutting-edge HVAC solutions not only ensures compliance with regulations but also enhances the overall appeal and value of their properties.

The report suggests that the growing preferences for smart VRF systems, and high energy efficiency properties has had a significant impact on the HVAC solutions industry in the MENA region. Some of the ways in which this impact has been felt include:

· Government Initiatives Promoting Energy Efficiency: Many governments in the MENA region have launched initiatives aimed at reducing energy consumption and promoting sustainability. This includes subsidies for energy-efficient appliances and regulations requiring energy labels.

· Improved Indoor Air Quality: HVAC systems equipped with air filtration and purification technology enhance indoor air quality. This is particularly important in areas prone to dust storms and pollution, contributing to better health and well-being for occupants.

· Climate Control: HVAC solutions provide effective heating, cooling, and ventilation, essential for maintaining comfortable indoor environments in the MENA region's extreme climates. This benefit ensures occupants' well-being and productivity, whether in homes, offices, or industrial spaces.

Apart from this, in recent years, several governments in the Middle East and North Africa have implemented policies and provided funding support to enhance the growth of the HVAC solutions industry. Some examples include:

The UAE government has established a number of free trade zones such as Dubai Internet City (in 1999) and Dubai Silicon Oasis (in 2005) that specialize in the ICT industry and act as industry clusters for high technology and innovation.

The UAE government launched policies to promote the use of open data. In September 2021, the UAE published its federal decree law regarding Personal Data Protection. This law applies to any data subject who resides in or has a business in the UAE. It is an integrated framework to ensure the confidentiality of information and protect the privacy of individuals in the UAE.

UAE’s SmartPass system created a digital framework for the operations of all government services and ministries. The UAE Strategy for Artificial Intelligence (AI) 2031 will be incorporated into these services.

Saudi Data and AI Authority (SDAIA):  Under the MCIT, SDAIA and its subagencies – the National Centre for Artificial Intelligence, the National Data Management Office, and the National Information Center – are responsible for Saudi Arabia’s national data and AI agenda.

Since 2019, Saudi Arabia’s digital regulatory environment has been somewhat fragmented, with MCIT, SDAIA, CITC, and NCA creating a host of new regulations and policy frameworks vis-à-vis the cloud, cybersecurity controls, data management and personal data protection standards, e-commerce, and the internet of things.

These policies and funding support initiatives have helped to create a more favourable environment for the HVAC solutions industry in the Middle East and North Africa and are expected to support the growth of the industry in the region in the coming years.

Ask for Report Customization - https://univdatos.com/get-a-free-sample-form-php/?product_id=49350&utm_source=LinkSJ&utm_medium=Snehal&utm_campaign=Snehal&utm_id=snehal

Conclusion

In conclusion, the HVAC solutions market in the MENA region is being driven by factors such as urbanization, government support for energy efficiency, harsh desert climates in parts of MENA create a strong need for efficient and reliable HVAC systems. These drivers are creating a favorable environment for the adoption of split units owing to their easier installation, and the market is expected to continue to grow as consumers seek more convenience, and ongoing infrastructure projects, such as airports and malls, require HVAC solutions for climate control.

[yourretailcoachae]

YRC Shares Key Insights on Starting an Activewear Clothing Line: Mastering the Basics for Success - Part 3

YRC highlights key essentials for starting an activewear clothing line, focusing on MENA markets like UAE, Saudi Arabia, Egypt, with four new strategic insights

Empowering Retail & E-commerce businesses worldwide.”

— Nikhil AgarwalPUNE, MAHARASHTRA, INDIA, October 8, 2024 /EINPresswire.com/ -- In one of the previous media releases, retail and eCommerce consulting house, YourRetailCoach (YRC) highlighted some of the essentials to be carefully addressed in starting an activewear clothing line business with an emphasis on the MENA (Middle East and North Africa) region comprising countries like the UAE, Saudi Arabia, and Egypt. In this communiqué, YRC sheds light on four additional areas of planning and strategic significance concerning the same line of business.

Get advise for E-commerce retail business : https://www.yourretailcoach.ae/contact-us/

𝗜𝗻𝘃𝗲𝗻𝘁𝗼𝗿𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁

The quality of inventory management bears implications not only on operations but also on customer experience and brand image. This can be understood with a common experience. For many customers, finding a love-at-first-sight piece of fashion wear is no less than the occurrence of a cosmic syzygy. Finding the right design and material but not the right size can be frustrating. An apparel store can lose sales by just not having all the sizes available. Not having all the designs in stock can have the same result. Repeated disappointment is far more damaging to a brand than customers having little or no expectations from it.

In inventory management for activewear clothing businesses, some of the important areas of work are:

· Demand forecasting (accuracy, reliability, use of analytics) · Timely procurement, correctness in ordering and receiving, procurement planning · Maintaining the right stock levels, preventing overstocking and understocking · Implementation of quality checks and measures, and measures to prevent shrinkage · Space optimisation planning in stores and warehouses · Logistics optimisation (reduced logistical costs) · Periodical and surprise inventory audits · The use of inventory management software for 𝗷𝗲𝘄𝗲𝗹𝗹𝗲𝗿𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 · Prudence in the selection and onboarding of suppliers · Development and implementation of 𝗦𝗢𝗣𝘀 ( https://www.yourretailcoach.ae/services/sop-development/ ) for inventory management (well-defined processes)

𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗙𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸

From the perspective of entrepreneurs and business owners of activewear 𝗰𝗹𝗼𝘁𝗵𝗶𝗻𝗴 𝗯𝗿𝗮𝗻𝗱𝘀 𝗮𝗻𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀, it is important to be in the knowing of the tools and technologies that are used in the business. Technologies in an apparel business can include a wide array of products from simple ones like POS systems, inventory management software, and RFID to those featuring in the ‘cutting edge’ list like AI (Artificial Intelligence) and 3D Printing. Today, technology also plays a vital role in shaping customer experience. For example, the design, features, and capabilities of eCommerce platforms (for online sales channels) can strongly affect the brand perception of customers. While most of the chatbots and virtual assistants may appear as too mechanical they are good at handling rudimentary queries and bringing down operational costs on this front. Also, many robotic and industrial automation tools are used in apparel warehouses and eCommerce fulfilment centres that give speed and accuracy to the movement of goods, quality control, order fulfilment, and logistics.

𝗢𝗺𝗻𝗶𝗰𝗵𝗮𝗻𝗻𝗲𝗹 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗳𝗼𝗿 𝗔𝗰𝘁𝗶𝘃𝗲𝘄𝗲𝗮𝗿 𝗖𝗹𝗼𝘁𝗵𝗶𝗻𝗴 𝗟𝗶𝗻𝗲

Different brick-and-mortar retail businesses may have different degrees of online capabilities. What is important here is having a solid connection between the offline and online touchpoints so that the benefits of a two-edged sword can be provided to customers in a reliable manner. For example, one apparel store may simply choose to have a search engine listing presence and another with a full-fledged eCommerce channel. The omnichannel requirement for the first store is to ensure that all the details provided are authentic, accurate, up-to-date, and actionable (e.g. two working phone numbers). For the second store with eCommerce capabilities, the omnichannel requirements are going to be much more elaborate like having the facility for online ordering and physical pick up for validation reasons or ensuring the availability of stock in outlets as per merchandise listed in the store’s online storefront.

𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴

Even if a business has no online sales channels, a certain degree of digital marketing is still necessary. Today, customers expect to find brands and businesses on online channels. They need to know the reviews and experiences of other people shared on search engines and social media. Having the required level of digital marketing (in a desirable form) serves as an instant solution to achieve the initial brand/business validation. With more concerted efforts in digital marketing for activewear clothing line, better results are possible:

· Quickly reaching out to a wider audience · Curated content for every segment based on demographics and interests · More economical than traditional advertising methods · Trackability of advertising and promotional campaigns, the scope of making adjustments · Social listening and social monitoring for better social media marketing · Customer support · Actionable content

𝗔𝗯𝗼𝘂𝘁 𝗬𝗼𝘂𝗿𝗥𝗲𝘁𝗮𝗶𝗹𝗖𝗼𝗮𝗰𝗵:

YourRetailCoach ( https://www.yourretailcoach.ae/ ) is a boutique retail and eCommerce consulting firm with over 10 years in the business of developing and delivering enterprise startup and management solutions. With a scaling global footprint, YRC has catered to over 500 clients in 25+ verticals. In activewear fashion business consulting, YRC offers planning and implementation services and solutions for business setup and growth and expansion endeavours.

For customised and quickly implementable solutions for activewear 𝗰𝗹𝗼𝘁𝗵𝗶𝗻𝗴 𝗹𝗶𝗻𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝗲𝘁-𝘂𝗽, management, and expansion projects or to speak to one of YRC’s fashion retail business consultants, and Get advise for E-commerce retail business : https://www.yourretailcoach.ae/contact-us/

YRC Shares Key Insights on Starting an Activewear Clothing Line: Mastering the Basics for Success - Part 1 - https://www.einpresswire.com/article/749309554/yrc-shares-key-insights-on-starting-an-activewear-clothing-line-mastering-the-basics-for-success-part-1

YRC Shares Key Insights on Starting an Activewear Clothing Line: Mastering the Basics for Success - Part 2 - https://www.einpresswire.com/article/749638152/yrc-shares-key-insights-on-starting-an-activewear-clothing-line-mastering-the-basics-for-success-part-2

Rupal Nikhil Agarwal YourRetailCoach +91 98604 26700 consult@mindamend.net Visit us on social media: Facebook X LinkedIn YouTube

[iplook-networks]

IPLOOK Global Partner Summit 2024: A Recap of Innovation and Collaboration

On October 13th, the IPLOOK 2024 Global Partner Summit brought together industry experts, executives, and partners for a day of in-depth discussions and keynote speechs. Sponsored by Defne and Ribbon, the event focused on the latest trends, advancements, and opportunities in the telecommunications and mobile network domain.

Sponsors

Ribbon: With operations in 140+ countries, it offers services in mobile network evolution, IP & optical networks, and Unified Communications & Collaboration. Their solutions include cloud services, voice applications, and analytics tools. 

Defne: Defne’s Mobile Positioning Platform accurately locates devices across 2G to 5G networks, which plays a crucial role in emergency dispatch and mass-emergency management, serving sectors like banking, retail, public safety, and healthcare.

Key Themes

Mobile Network Evolution: The summit focused on the latest trends in mobile network evolution, particularly emphasizing the significance of 5G technology. Speakers highlighted 5G’s role in enabling faster data speeds, lower latency, and improved connectivity vital for emerging applications like IoT, AR, and VR. Network slicing, which allows tailored end-to-end logical networks for diverse business applications and user groups, was underscored as a key enabler for meeting industry-specific needs.

Private LTE/5G Networks:  Discussions revolved around private LTE / 5G networks, tailored for specific organizations or locations, offering dedicated spectrum and enhanced security and performance. Use cases spanned industries like mining, power grid, military, and higher education, showcasing the versatility of private networks. IPLOOK’s end-to-end 4G/5G solutions for private networks were highlighted, emphasizing customizable features and support for high data throughput.

MVNO Business Model and Opportunities:  The MVNO model, where operators purchase network services and set independent retail prices, was a focal point. Presentations explored the growth of MVNOs in regions like MENA, discussing advantages such as quicker market entry and customized services, alongside challenges like spectrum allocation. IPLOOK’s support for MVNOs, offering network setup, technical interconnection, and a robust telecom ecosystem, was emphasized as key to assisting MVNOs in navigating the market landscape.

Connecting The Dots, Creating Future Networks

The summit provided an opportunity for IPLOOK and its partners to strengthen existing relationships and forge new ones. These partnerships are expected to drive innovation and growth in the industry, enabling companies to leverage each other’s strengths and resources. 5G, private networks, and MVNOs are expected to grow. Data analytics, AI, and ML for network enhancement will get more attention, promising an exciting future filled with innovation and growth.

Source: IPLOOK Global Partner Summit 2024: A Recap of Innovation and Collaboration

[yalayalamedia]

Our company is a Dubai-based Multi-Channel Network (MCN) specializing in offering advertising content production services in China and the MENA regions. With over 5 years of experience across multiple industries, we proudly serve leading clients such as Oppo and Vivo. Our contracted influencer network has a fan base exceeding 10 million, allowing us to deliver highly targeted and effective content.

We are deeply familiar with the trends and characteristics of advertising content production and possess strong client acquisition capabilities. Our in-house team excels in multilingual content creation and has extensive experience in content shooting and project management.

Key strengths include:

Overseas Content Production: With over 5 years of experience in producing TikTok advertising content for clients in China and MENA.

Influencer Content Production: We leverage a network of influencers, each with over 500k followers, to create impactful content.

Technical Content Solutions: We offer innovative services such as AI-generated content (AIGC) and AI-powered voiceovers.

Our company has a solid track record of successful collaborations with TikTok For Business, and we maintain stable relationships with top clients. We are particularly well-positioned to provide influencer-driven content in the China and MENA markets.

[finextcon]

Top 10 Fintech Expos in MENA 2025

The Middle East and North Africa (MENA) region is rapidly emerging as a global fintech hub, attracting innovators, investors, and industry leaders from around the world. With a thriving ecosystem of startups, established financial institutions, and supportive regulatory environments, the region is poised to play a significant role in shaping the future of fintech.

If you're a fintech professional or enthusiast, attending the top fintech expos in MENA in 2025 is a must. These events offer unparalleled opportunities for networking, learning, and showcasing the latest technological advancements in finance. Here’s a list of the top 10 fintech expos in the MENA region for 2025.

1. FiNext Awards & Conference

Date: February 2025 Venue: Dubai, UAE Overview: The FiNext Awards & Conference Dubai 2025 is a premier event designed to bring together the brightest minds and leading innovators in the financial technology (FinTech) industry. Scheduled for February 10-11, 2025, this event will be held in the dynamic and cosmopolitan city of Dubai, known for its rapid advancements in technology and finance.

2. Seamless Middle East

Date: March 2025 Venue: Dubai International Convention and Exhibition Centre, UAE Overview: Seamless Middle East is a comprehensive event covering fintech, payments, e-commerce, and digital identity. It attracts over 10,000 attendees from around the globe and offers a platform for fintech companies to exhibit their solutions, participate in discussions, and forge partnerships.

3. Fintech Abu Dhabi

Date: April 2025 Venue: Abu Dhabi National Exhibition Centre (ADNEC), UAE Overview: Organized by Abu Dhabi Global Market (ADGM), Fintech Abu Dhabi is a premier event that showcases the latest trends and innovations in fintech. The expo features keynotes from global leaders, panel discussions, and a startup showcase. It's an excellent opportunity to connect with key players in the industry and explore the future of finance in the region.

4. MENA Fintech Association Annual Conference

Date: May 2025 Venue: Riyadh, Saudi Arabia Overview: The MENA Fintech Association Annual Conference is a must-attend event for those interested in the intersection of finance and technology in the MENA region. The conference covers a wide range of topics, including digital banking, cybersecurity, and financial inclusion, with a focus on the unique challenges and opportunities in the region.

5. GITEX Global Fintech Expo

Date: June 2025 Venue: Dubai World Trade Centre, UAE Overview: Part of the larger GITEX Global event, the Fintech Expo is a dedicated space for fintech innovations. It attracts thousands of exhibitors and visitors, offering a platform to explore the latest in financial technology, from AI-driven banking solutions to next-gen payment systems. The expo also includes workshops, panel discussions, and networking opportunities.

6. Saudi Fintech Conference

Date: July 2025 Venue: King Abdullah Financial District (KAFD), Riyadh, Saudi Arabia Overview: As Saudi Arabia continues to invest heavily in its fintech sector, the Saudi Fintech Conference has become a key event in the region. It brings together industry leaders, regulators, and innovators to discuss the future of fintech in Saudi Arabia and the broader MENA region. Topics include open banking, digital currencies, and fintech regulation.

7. North Africa Fintech Expo

Date: August 2025 Venue: Cairo International Convention Centre, Egypt Overview: North Africa is rapidly emerging as a key player in the fintech space, and this expo highlights the region's progress. The event focuses on financial inclusion, mobile banking, and fintech solutions tailored to the needs of the African market. It's an excellent opportunity to explore the unique challenges and opportunities in North Africa's fintech landscape.

8. Bahrain Fintech Bay Expo

Date: September 2025 Venue: Bahrain Fintech Bay, Manama, Bahrain Overview: Bahrain has established itself as a fintech powerhouse in the MENA region, and the Fintech Bay Expo is at the heart of this transformation. The event brings together startups, investors, and financial institutions to explore the latest trends and innovations in fintech. It also offers a unique opportunity to connect with Bahrain's thriving fintech ecosystem.

9. Qatar Fintech Expo

Date: October 2025 Venue: Doha Exhibition and Convention Centre (DECC), Qatar Overview: Qatar Fintech Expo is a leading event that showcases the latest fintech innovations in the region. The expo covers a wide range of topics, including digital banking, payments, and fintech regulation. It's a must-attend event for those looking to explore the future of fintech in Qatar and the broader MENA region.

10. Fintech Forward MENA

Date: November 2025 Venue: The Ritz-Carlton, Dubai, UAE Overview: Fintech Forward MENA is an exclusive event that brings together top executives, innovators, and investors to discuss the future of fintech in the region. The event features high-level keynotes, panel discussions, and networking sessions, making it a valuable experience for anyone involved in the fintech industry.

Conclusion

The MENA region is at the forefront of fintech innovation, and these expos offer a glimpse into the future of finance. Whether you're looking to showcase your solutions, network with industry leaders, or gain insights into the latest trends, these top 10 fintech expos in MENA in 2025 are essential for anyone involved in the fintech space. Make sure to mark your calendar and prepare to be inspired by the groundbreaking developments in this dynamic industry.