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Airtory is a digital ad builder which helps create Rich Media ads. Free access to this creative solutions platform allows advertisers to create interactive ads.
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Had a lovely tour of showrooms at the @adbuilding with @traditionalhome today where I fell in love with all the French floors from @parisceramicsusa. See more of my day in my Stories. #discoveradbuilding #tradspotters #adbuilding #traditionalhome #parisceramicsusa (at A&D Building)
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We love New York! Here's a sneak peek at the new #MiddlebyResidential Showroom in the @ADBuilding in New York City. It will be open to the public on November 7! 🗽#thevikinglife #adbuildingnyc #vikingrange #kitcendesign #NYC (at A&D Building) https://www.instagram.com/p/BpZke01l_-J/?utm_source=ig_tumblr_share&igshid=eaa09r91wsh3
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So much FUN hanging with @lisa.jarvis @icff_official in NYC this week. We also enjoyed our meeting @sonnemanlight and @dacorkitchen in the @adbuilding . Keeping current on trends and product innovation is what my clients expect. There was loads of beautiful products and I always enjoy all the decorative lighting at #icff2022 . #digthisdesign https://www.instagram.com/p/CdtZz1_pSoH/?igshid=NGJjMDIxMWI=
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How to Run Ads With iHeartRadio AdBuilder
How do you maximize your exposure?
If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads, social media marketing, etc. What you’re asking is which platforms offer massive traffic and have strong conversion rates.
Now, imagine you’re a marketer for a local business. How do you maximize your exposure now? Those digital campaigns with tons of traffic aren’t necessarily the answer for a brick-and-mortar store trying to get their community through the door.
There are plenty of businesses that desperately need to expand their reach but haven’t had a breakthrough with digital. That’s why today, we’re going to take a look at the potential of audio ads. iHeartRadio AdBuilder offers some ease and functionality to the world of radio ads, and it just might be a solution for local business owners.
What Are iHeartRadio Ads?
One of the most significant issues small-to-medium-sized businesses (SMBs) have had with audio advertising is it’s not particularly intuitive. The idea behind iHeartRadio’s AdBuilder was to create a programmatic solution automating this process.
AdBuilder is a self-service platform designed to help marketers create and promote audio ads. Beyond buying ad space, AdBuilder supports SMBs by using algorithms to target specific audiences.
SMBs can decide how much they’re comfortable spending, which cities they’d like their ads to play in, and how to focus on well-defined target audiences. AdBuilder radio spots are professionally written and produced with on-staff voice talent.
How Much Do iHeartRadio Ads Cost?
There’s no fixed cost with iHeartRadio Ads. What you pay is entirely up to you based on a series of options for your weekly budget. Depending on the market you choose, you see a minimum budget and a series of recommendations. You can also enter a custom amount of up to $30,000.
These costs purchase impressions, which are tracked on your account. Your weekly cost won’t exceed your max weekly budget and, even after your campaign is booked, you can modify dates and the budget for your campaigns.
Why Should You Run an iHeartRadio Ad?
Some marketers are looking for massive $30,000 nationwide campaigns; some want to spend $10,000. Some marketers have audio scripts ready; others have never written an audio script in their lives. The level of customization offered by iHeartRadio AdBuilder is unique and makes it worth checking out.
Of course, maximizing exposure is more than just a local business problem. Digital brands that want a specific type of customer or client can benefit from a national presence. Increased exposure means increased sales and can lead to higher quality engagement.
Whether you’re marketing for a local business or a national company, iHeartRadio AdBuilder may have something for you.
How to Set Up Your iHeartRadio Ad Campaign
Not only is iHeartRadio flexible, but it does its best to keep things simple. Setting up your campaign with them can be done in three steps.
Provide Basic Information
Create an account and answer a few questions about your business and advertising goals. From there, you’ll determine your advertising goals, select target audiences, and pick a weekly budget. Their team of audio professionals produces a customized ad based on your goals and business.
Approve iHeartRadio’s Ad
After they’ve produced your custom ad, you can listen to and approve the message. If needed, it can be revised (sometimes at no cost to you) and then be scheduled to play across iHeartRadio stations nationwide or locally.
Your Ad Goes Live
Once your ad is approved, it goes live and starts airing. The iHeartRadio AdBuilder optimizes your ad budget to reach target audiences at particular times of day, using user data to target listeners via specific stations. You also have access to data reports once your campaign has ended.
5 Tips for an Effective iHeartRadio Ad Campaign
1. Understand the Medium
Savvy marketers take the time to learn about the perks and limitations of audio-only advertising.
One of the most compelling pros of audio advertising is its simplicity. You don’t need an expensive camera or someone to craft a heavily researched, complex article. Your iHeartRadio ad is meant to be consumed in 30 seconds, so minimalism is an absolute must here.
That said, the simplicity of these ads can feel limiting to marketers used to creating long-form content. If you’re struggling to wrap your head around what compelling audio content sounds like, there are a few stages to focus on: Capture, Excite, and Guide.
Breaking down the marketing process into these three stages can help clarify the audio marketing experience.
Capture
The Capture stage is about finding the memorable aspects of your brand and using them to disrupt your audience’s patterns. It’s not just about being controversial or unusual. Truly captivating moments properly and cleverly address your target audience’s pain points.
This moment is a reinterpretation of your elevator pitch, but there’s much more to it in the audio space.
The use of a particular sound effect, a unique jingle, and a specific style of voice actor can contribute to this aspect of advertiser storytelling. There’s a time for mentioning your brand and your unique selling point, but it’s not now. The script here should be more focused on creating mental images and bringing up emotions.
Excite
Now that you have your audience’s attention, it’s time to convince them your brand is worth considering. Be selective about the selling points you include.
Could you streamline five of your best- selling points and shove them into the 30-second ad? Probably. Should you? Not necessarily.
When you captured your audience, you tapped into their emotions and got them excited about your brand. If you start rattling off stats, you’re probably going to lose the excitement. Use one of your unique selling points to showcase what makes you different to keep the enthusiasm up.
Guide
When you guide your audience, you try to get them to follow through on the action you want them to take. Transitioning from excitement to sales is always tricky, but the right kind of call-to-action (CTA) can make this process much more manageable.
By streamlining the messaging and leading potential customers to more in-depth, comprehensive marketing (a landing page, for example), you can focus on making the iHeartRadio ad compelling instead of just informative.
2. Pick Your Target Audience Carefully
It may not be exciting, but ask any successful marketer, and they’ll tell you well-executed research is essential when developing a marketing strategy.
Over the years, the phrase “target market” has been used interchangeably with “target audience.”
A target market is broad (generation, income level, etc.) and tailored to particular groups due to interest, budget, access.
On the other hand, target audiences are specific groups within those target markets. If your target market is Millennials, your target audience may be post-college, female Millennials making at least $50,000 a year.
Good ad campaigns are for target markets. Great ad campaigns are for target audiences.
The specificity makes the research valuable, and knowing who your target audience is can help you make more relevant, compelling ads. With audio, you must understand which stations they listen to and what time of day they’re likely to listen. iHeart AdBuilder does this for you automatically.
3. Analyze Your Campaign Results Regularly
As your marketing campaign grows and evolves, you need to analyze its effectiveness properly.
One of the most valuable tools marketers can use is setting clear, strict deadlines and tangible goals for marketing initiatives.
Don’t just aim for an increased conversion rate; aim for specific numbers in a few metrics. Properly labeling your campaign goals like this sets your brand up for potential success with every new initiative.
If a new campaign performs well, you can identify which KPIs improved. If the new campaign doesn’t meet the projected goals, you can see which metrics underperformed and react accordingly.
4. A/B Test Different Campaigns
Marketers don’t live in a vacuum. More often than not, everyone brings their unique experience and perspective to the table. That human element can make advertising come to life, but it can also create a sort of cognitive bias we can’t always identify internally.
That’s why I recommend brands and marketers test two radically different marketing campaign approaches, especially if this is their first major campaign.
Maybe there’s a comedic iHeartRadio ad you’d like to make, but you’re worried it won’t resonate with your target audience. Perhaps you’re worried your simple iHeartRadio ad won’t stand out in a sea of dynamic competitor ads. This is the time to test out all those ideas.
As long as you’re setting clear, tangible goals and tracking the data, every experiment is a learning opportunity. Test every assumption your campaigns make. Collect more and more data to develop a clearer sense of what your audience responds to.
Once you’ve identified winning strategies, start to optimize.
5. Use Strong, Clear CTAs
Connecting with a target audience is hard enough, but turning connection into conversion is one of the biggest challenges marketers struggle with, iHeartRadio ad or otherwise.
When crafting a compelling CTA, your focus should be on words provoking emotion or enthusiasm. Simple things like adding an exclamation point can make a massive difference.
Pair your CTA with a compelling reason for taking the next step forward. Now, this demands a bit of awareness on your behalf. For example, are you moving this potential customer into the sales funnel or simply further down the marketing pipeline?
Find statements matching the commitment necessary to convert once potential customers reach the next stage. You’ll know you’re doing this right when you have a low bounce rate.
As for the actual language you’ll want to use, here are some options you can work into your ad:
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Get started today.
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Conclusion
The most frustrating part of using a new marketing platform is the learning curve.
iHeart AdBuilder was seemingly designed with this problem in mind, taking the confusion and guesswork out of radio ads and replacing it with something both accessible and effective.
If your business needs a local boost, or you’re looking for a new way to reach your target audience, AdBuilder just might be the tool you need.
Are you considering radio ads? What kind of audiences are you hoping to target?
from Blog – Neil Patel https://ift.tt/3hXsFFr via https://neilpatel.com
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How to Run Ads With iHeartRadio AdBuilder
How to Run Ads With iHeartRadio AdBuilder
How do you maximize your exposure? If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads, social media marketing, etc. What you’re asking is which platforms offer massive traffic and have strong conversion rates. Now, imagine you’re a marketer for a local business. How do you maximize your exposure now? Those digital campaigns with tons of traffic aren’t…
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Adbuild: Adbuild app reviews and comments. Adbuild ios application download.".
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CHS Industry Brief
Notes from facebook blueprint. Helps to understand how fb ads work. Facebook is not just ‘facebook’. It is a company which owns facebook, instagram, whatsapp, messenger and others. Key websites: https://www.facebook.com/business/ads-guide/image/instagram-feed Gives you the design specifications for all platforms and different formats. Also allows you to generate mock ups. https://www.facebook.com/ads/adbuilder/ad?act=155200813038023&ad_id=23846963082900487 Creative hub - allows you to design facebook ads. https://www.facebook.com/business/insights?ref=ens_rdr Facebook IQ - allows you to discover latest trends, conversations etc. https://www.facebook.com/ads/audience-insights/people?act=155200813038023&age=30-&city=811568&interests=6011366104268 Audience insights (Working with Archie who has the rest of the research.)
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Evening vibes as I scroll through the pictures from yesterday. Absolutely loved the @artistic_tile options in their @adbuilding showroom 💕There are so many more pictures to come! Stay tuned!! Have a great night all!! #beinspired . . . . . . . . . #artistictile #tile #tiles #bathroomdecor #bathroomremodel #bathroom #kitchendesign #kitchenremodel #kitchentiles #bathtile #homedecor #decor #homedesign #interior #interiors #decoration #instahome #homestyle #instadecor #interiordecor #homedecoration #homestyling #instadesign #homeinterior #designervoice #decorating #interiores #interiorinspiration #decoracao #decoracao (at A&D Building)
#homeinterior#decor#tile#bathroomremodel#bathroom#homedecoration#tiles#instahome#beinspired#kitchentiles#decorating#decoracao#interiores#homedecor#artistictile#instadecor#kitchendesign#homestyling#decoration#bathtile#homedesign#homestyle#designervoice#kitchenremodel#instadesign#interiors#interiorinspiration#bathroomdecor#interior#interiordecor
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Visiting @adbuilding in New York City and had to stop by one of my favorite showrooms @dacorkitchen and say hi to @lizabella16 and find out the Latest in this innovative brand. #digthisdesign https://www.instagram.com/p/CdoDrKzO3XT/?igshid=NGJjMDIxMWI=
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Great #event last night from @nyspaces at @adbuilding for #theartofliving . While the #showroom of participants @poggenpohlkitchens @cosentinousa @fergusonshowrooms @ornarenyc @carlislewideplankfloors @scavoliniusa @subzeroandwolf @lefroybrooksusa @boschhomeus @parisceramicsusa @studium_inc were all amazing, this #violinist in @jgeigershading took the cake! . #discoveradbuilding #architecture #adbuilding #design #designer #interiordesign #interiordesigner #interiordecorating #newyork #newyorkcity #nyc #nyspaces (at A&D Building)
#design#newyork#adbuilding#theartofliving#nyspaces#architecture#discoveradbuilding#interiordesign#event#interiordecorating#showroom#designer#violinist#newyorkcity#interiordesigner#nyc
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Review #1624: AdBuddy Review
AdBuddy Review and Bonuses - AdBuddy
go here: https://hanfantheinternetmantv.com/hfers/AdBuddyEarlyBird to watch AdBuddy Review, And get Han's Other Awesome AdBuddy Reviews! Also, make sure you check out for AdBuddy Review with Awesome AdBuddy Bonuses! AdBuddy Is A Cloud Based Software That Helps You Design A Click Getting, Attention Grabbing & Profit Producing Ad In Seconds Without Any Marketing Or Design Knowledge! With Ad Buddy In 3 simple steps, you can create Ads Custom Tailored to your product that look and perform like Ads that 6 figure advertisers carefully planned and designed! Ad Buddy Creates High Converting Facebook Ad Images with an ease. Adbuddy is your shortcut to creating captivating and profit producing ads fast! AdBuddy is a software that combines all the things you want to create profitable ads in one simple Algorithm and AdBuilder, that creates ads that get attention, clicks and sales in SECONDS. AdBuddy is a Designer Tool and A Smart Ad Builder Tool combined into One simple to use interface. Ad Buddy works in 3 simple steps: STEP 1 - Select Template out of 100+ Pre-Converting Templates that are proven to work. STEP 2 - Customize With The Help Of AdBuddy Companion that will help you with Scarcity, Colors, Text, and Everything you need to create a Performing & Effective Ad. STEP 3 - Run the special ‘Go To Go’ Checker which will tell you if you ad is good to go, or need more work to get the best results & then Publish. Your friend Han Fan The Internet Man in this Video gives you an honest AdBuddy Review and tells you just why you must get your exclusive copy now!
AdBuddy Review And Key Features:
- Select From 100+ Drop Dead Gorgeous And Highly Effective Templates That Are Proven To Work! - Create Captivating And Profit Producing Ads Fast Without Having Any Advertising Knowledge Or Skills! - AdBuddy Companion To Help You With Scarcity, Colors, Text, And Everything You Need To Create A Performing & Effective Ad!
Lifetime Access License
Disclaimer: FE Must be Purchased To Proceed with OTOs Below!
OTO1 - Template Club License
OTO2 - Definitive Edition License
OTO3 - Targeting Academy & Insightr License
OTO4 - Agency & Resell License
https://hanfantheinternetmantv.com/?p=9249
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Save time, money, effort & energy. Create FB Ads That Actually Convert In Seconds
Save time, money, effort & energy. Create FB Ads That Actually Convert In Seconds
If you’ve EVER ran a facebook ad then you know that 99% of the times your Clicks are too expensive, your ad doesn’t get clicked on and nobody engages with it, not to mention making sales or getting leads.
The bitter truth is that If you want to create profitable ads, and get insane attention, clicks & sales, Then you need ALL of these:
Design skills or design software
Learn advertising
Learn copywriting
Learn marketing
EXPERIENCE
Budget to test until you find a winner (can go as high as thousands)
Coaching
OR:
Become god or something
Does it sound like something you want to do? Of course not, me neither, it’s too much.
Well meet AdBuddy, a software that combines all of these in one simple
Algorithm and adbuilder, that creates ads that get attention, clicks and sales in SECONDS:
This is an Ad Builder that creates ads that are built CONVERT and not just look good. You see there are plenty of designers out there, that’s cool, some of them are really dope.
But none of them is built to CONVERT from the start.
With AdBuddy, EVERY ad is a winner ad.
>> See for yourself <<
It works in 3 simple steps:
STEP 1 - Select Template
AdBuddy was built to convert effortlessly. Select from 100 (currently) drop dead gorgeous and highly effective templates that were built with the help of 6+ figure advertisers and based on data that is proven to work.
STEP 2 - Customize With The Help Of AdBuddy (Companion)
Now you just play with it using our drop dead easy user interface which makes creating custom tailored converting ads effortless. At this point you will meet your companion, adbuddy itself.
And he will help you create high converting ads by teaching you what will work best for your ad. And he won't let go until you have a profitable ad in your hand!
STEP 3 - Run Checker & Publish
The last step is all about running a special checker which will check if your ad meets the requirements for a FB ad and it doesn't get penalized or it's reach limited due to certain reasons. After the checker approves your ad, you can download it as both PNG or JPG! Or publish it with the *Optional* Instapublisher.
It’s built on some sort of Magic Algorithm, you HAVE to see it for yourself: GET STARTED NOW HERE <<<
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Top 50 Interior Architects showcase and reception @adbuilding @archpaper @xmanifold #architecture #interiordesign #awards #nyc
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افضل شركة تصميم مواقع الكترونية في اليمن, اليمن
@smartwebye Thanks for following us 😉 Did you know our AdBuilder? 🚀 We'd love to hear your feedback → https://t.co/SheDy3RQqg http://pic.twitter.com/aUbkOxl4et
— Madyourself (@Madyourself_io) June 13, 2017
افضل شركة تصميم مواقع الكترونية في اليمن, اليمن صنعاء yemen sana'a web design in Yemen web design companies in Yemen web design company in Yemen web Development in Yemen
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