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Denny's tweets pretty clever, internet-approved 'zoom in on the nose' meme

Brands, especially fast food brands, are usually pretty terrible at using pop culture references to sell their product. Any time they try to use a meme, it just comes off as sad and derivative.

But every once in a while, we see a brand apply a meme so effectively that we just have to give them the respect that they are due.

Denny's has earned this distinction for a tweet that they shared on Wednesday. It uses the "zoom in on the nose" meme everyone has been obsessing over so accurately and so hilariously that it got over 100,000 likes.

SEE ALSO: 'Zoom in on the nose' meme is guaranteed to improve your self-esteem

zoom in on the syrup pic.twitter.com/omRBupjrXq

— Denny's (@DennysDiner) March 1, 2017

We aren't going to ruin the tweet for you by telling you what the fine print says. (After all, the point of the meme is literally to make you do the work.) But those who took the time found it was definitely worth.

@DennysDiner Also, who are you? Can we be friends? Lovers? Let's start with friends and see where it goes?

— natalie tran (@natalietran) March 2, 2017

@DennysDiner whoever is responsible for this deserves a raise and their own company. This is fantastic.

— Elliott Morgan (@ElliottcMorgan) March 2, 2017

@DennysDiner The only thing better than this tweet would be if you knocked on my door with a stack of pancakes. Thanks for the distraction!

— Tracy Maher (@tracym) March 2, 2017

@DennysDiner @cassie_complex OMFG dennys understands me

— Emily Sears (@emilysears) March 2, 2017

After this thorough display of Twitter domination, other brands will have a hard task ahead as they attempt to compete for people's social media attention. We do not envy them.

As someone bluntly pointed out, IHOP is already crashing and burning.

While @DennysDiner is busy winning Twitter, IHOP is over here with this tomfoolery. #DennysTweet pic.twitter.com/sK5yRzLEWT

— Alex Hayden DiLalla (@AlexDiLalla) March 2, 2017

May the best brand get our business.

BONUS: Keyboards For Breakfast? Keyboard Waffles That Is.