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What are the next steps after obtaining an insurance broker license, and how can you generate potential leads using Mzapp CRM software?
Congratulations on securing your insurance broker license! The journey doesn’t end here; it’s just the beginning of building a successful insurance brokerage. Here’s how you can proceed and leverage Mzapp CRM software to find potential leads:
Steps After Getting Your Insurance Broker License
Understand Your Market: Research your target audience (individuals, businesses, or specific sectors).
Develop a Business Plan: Set goals for client acquisition, revenue, and operational processes.
Build a Network: Partner with insurance providers and attend industry events to establish your presence.
Create an Online Presence: Build a professional website and maintain active profiles on social platforms.
Offer Value-Added Services: Educate customers on policies, claims management, and risk assessments.
Using Mzapp CRM Software to Generate Leads
Lead Capture: Utilize Mzapp’s integrated forms and web tracking tools to capture inquiries from your website or social media.
Automated Follow-Ups: Set up personalized email and SMS follow-ups to nurture leads effectively.
Lead Scoring: Prioritize leads based on their interaction history, ensuring you focus on high-potential prospects.
Data-Driven Campaigns: Use analytics to identify what works and launch targeted campaigns.
Seamless Policy Management: Impress leads by showcasing how smoothly you manage policies and claims through Mzapp.
Why Choose Mzapp CRM?
Mzapp CRM simplifies lead management, streamlines operations, and provides insights into customer behavior, making it easier to convert prospects into loyal clients.
Learn more about how Mzapp can transform your insurance business here.
#Question:#What are the next steps after obtaining an insurance broker license#and how can you generate potential leads using Mzapp CRM software?#Answer:#Congratulations on securing your insurance broker license! The journey doesn’t end here; it’s just the beginning of building a successful i#Steps After Getting Your Insurance Broker License#Understand Your Market: Research your target audience (individuals#businesses#or specific sectors).#Develop a Business Plan: Set goals for client acquisition#revenue#and operational processes.#Build a Network: Partner with insurance providers and attend industry events to establish your presence.#Create an Online Presence: Build a professional website and maintain active profiles on social platforms.#Offer Value-Added Services: Educate customers on policies#claims management#and risk assessments.#Using Mzapp CRM Software to Generate Leads#Lead Capture: Utilize Mzapp’s integrated forms and web tracking tools to capture inquiries from your website or social media.#Automated Follow-Ups: Set up personalized email and SMS follow-ups to nurture leads effectively.#Lead Scoring: Prioritize leads based on their interaction history#ensuring you focus on high-potential prospects.#Data-Driven Campaigns: Use analytics to identify what works and launch targeted campaigns.#Seamless Policy Management: Impress leads by showcasing how smoothly you manage policies and claims through Mzapp.#Why Choose Mzapp CRM?#Mzapp CRM simplifies lead management#streamlines operations#and provides insights into customer behavior#making it easier to convert prospects into loyal clients.#Learn more about how Mzapp can transform your insurance business here.
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13 Best Marketing Automation Software (2023 Comparison)
13 Best Marketing Automation Software (2023 Comparison)
Looking for a roundup of the best marketing automation tools? You’re in the right place! If you’re trying to run a business, it makes sense to automate as many repetitive tasks as you can – and that’s where marketing automation software comes in. These tools can help you to better optimize your campaigns, simplify your workflows, and take care of many of the regular day-to-day tasks involved in…
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#best marketing automation#email marketing#email marketing automation#email marketing software#marketing automation#marketing automation explained#marketing automation for small business#marketing automation platforms#marketing automation software#marketing automation strategy#marketing automation tool#marketing automation tools#marketing automation tutorial#small business marketing automation#what is marketing automation
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Inspired by my lovely mutual @shotmrmiller and a second submission to #Soapitup (im summonimg you again @glitterypirateduck ). Im actually going to name this one and it’s called:
A doll and his loser.
Its loser!reader x sex doll!Reboot!Soap
Masterlist is pinned on profile as always, don’t forget to leave me a comment or a request in my inbox to let me know what yall want to see!
Especially let me know if you want part two
Fic under the cut as always.
Edit: im incredibly dyslexic im so sorry for typos
When the line of 141 sex dolls, which were based on random men she had never heard of who seemed just magically created for this line, showed in a sketching email in her inbox, she must have been truly weak that night. She had been incredibly drunk and disappointed by a man who just didn’t even bother to bring her pleasure. So of course she ordered the sketchy, ‘satisfaction guaranteed’ doll. There were choices, quite a few actually. But it was the beefy Scottsman that stood out against the rest, she couldn’t tell you why. Maybe it was his soft face, his muscles, or maybe the outfit he came with, it could even be his hair. Sure there was a photo of what his cock looked like on the sight, a normal length with a great amount of girth, but she wasn’t too picky.
She had completely forgotten about the lifelike sex doll she ordered, she learned was named ‘Johnny’ until the giant box that weighed more than she did sat on her doorstep. She quickly shoved the package marked ‘fragile’ in her door. The gibberish language on the side of the box wasn’t one she recognized, she realized as she struggled to get the box in. She gently put the box on its side before grabbing a butter knife from her kitchen.
When she got the sides of the box open she saw his face. So much softer in person, with his long lashes and plush cheeks. She traced her thumb over his cheek and over his lips before his eyes gently fluttered open at her touch. He seemed almost surprised before his eyes relaxed. It must be the personality software? It did say something about that. His eyes a crazy blue, the kind that looks like the ocean meeting the sky, they were so glossy and sweet, they seemed, truthfully, real. She brushed it off, its just a doll, this was a high tech sex doll, at least that's what the marketing said.
He studied her features and watched to lean into her warm touch, but his rigid body wouldn’t allow it.
She did her best to get the heavy doll out of its box. Dragging it into her bedroom. Even his hair is life-like, which was crazy.
When she got him onto her bed she propped him up against the headboard of her bed, his eyes watching her every move as she walked back out to search for his manual.
“Stupid company didn’t even send me a manual.” She grumbled, a few things were written on the box.
‘Ejaculates like a real man!’ ‘Life-like groans!’ ‘Tease him to get him up!’ ‘Built like a real stallion!’ There was a forth thing that the words had pulled off of when she tore off the tape, now it was illegible but she saw it pointed to the lips, so she assumed they were ‘soft like a real man’s!’
He was almost static in whatever position she put him in, one of his arms hovering in the weird position she left it in.
He seemed almost too lifelike, the way his eyes watched her.
“What?” She asked, “you seem surprised.”
She was met with silence.
“Oh, who am I kidding, you’re a fucking doll. You’re not going to reply to me, this isn’t some X rated Toy Story movie.” She grumbled before her stomach grumbled back. So she left her doll man to get some food.
She cooked herself a quick meal then went to go shower, completely forgetting about the doll as she stripped until she noticed the large bump in his change.
“I didn’t realize stripping to shower meant teasing,” she thought out loud. “At least now I can check if you were marketed correctly.”
She gently undid the belt on the doll’s pants, which seemed like real high quality jeans a real person would wear, before undoing the button and the zipper. Sliding down the waistband of his underwear she noticed the monster.
Her eyes flew wide, “maybe I should ask for measurements next time,” she mumbled, she wanted to faint. “They didn’t tell me you had a horse cock, big guy,’ she chuckled to herself, his eyes almost looking prideful, pupils seeming larger with almost bedroom eyes. They must have some crazy tech.
“I must really be losing it, talking to myself,” she sighed.
She let her fingers gently graze his dick before she spit on her hand, she wrapped her fingers around his fat cock delicately, not reaching all the way around. She sighed before getting up to pull more lube from her night stand. One of her hands, now covered in lube, began to massage him while her other hand began to rub around her pussy.
She hummed, mumbling about how needy she was, how guys had disappointed her in the past, what she wanted. This went on for a few minutes until she was sure she was prepped, awkwardly climbing on top of her beefcake sex doll before lining him up with her hole and sinking down. His eyes rolled back but she didn’t notice because her’s did too.
“Oh fuck,” she mumbled almost pitifully, letting her head fall against his hairy chest, a tattoo of a Scottish flag pulled tight on one of his pecs. “I haven’t been filled like this in so long.”
She sat there and adjusted, hands balled into fists against the doll’s chest. A chest that felt so warm and inviting.
She slowly began to rock her hips, soft whimpers and moans falling from her lips that got louder as she began to bounce on him. She supported herself with one hand while the other was in her mouth to suffocate her louder moans. Her eyes teary from the girth of him.
The doll let out little groans and moans too that slipped from behind his sealed lips.
It wasn’t long before her tight walls began to flutter, he came almost instantly when they began to flutter, she gasped at the feeling but kept going until she reached her own peak. But it wasn’t quite enough, so she kept bouncing. He came faster and faster, cock starting to ache because of the bonnie lass that was riding it. With a cunt like that on him he couldn’t help but shoot hot, white spirts into her.
When she got off him, it slid down her inner thigh, she swiped it up and stuck it in her mouth which made him almost faint.
“Jeez, it tastes real too,” she said like a question before walking away.
She got a wash cloth she had been planning to use for a shower and cleaned up the dolly with gentle touches. She felt like she needed to treat him like a real man, he was so close it seemed. She zipped his pants back up and set him on the ground before putting a sleep mask over his eyes.
“Nothing personal, I just don’t know how to put you in sleep mode and I don’t want to accidentally turn your dick on again when I get out of the shower.” She said before hopping in the bathroom. Her pussy was sore to say the least, but the good kind, the kind that makes a girl feel well used and fulfilled, she did her best to get the most of that fake cum out of her cunt.
After she scrubbed herself clean of the day and of that fulfilling session with her doll she made her way back into her room and flopped on her bed before crashing and falling asleep.
She used him about every other day or so for the next couple weeks before she started ovulating. She was like a bitch in heat, her body couldn’t calm down. She was flushed and couldn’t stop. She had two days off from work and pulled Johnny from where he had been set on the chair, returning him to her bed. The weird doll must have realized something weird was happening because it- he- was immediately hard. She immediately got on too of him, she had tried other positions but cowgirl was just the easiest by far with Johnny. She immediately lubed herself and him up, pumping him twice to make sure he was fully hard before sliding on.
The broken moans that fell from her mouth were a chorus of angels singing in his ears.
“I feel like such a loser,” she whined, “talking to and fucking a sex doll instead of a real guy, i feel like a weirdo.”
She put her head to his chest with whimpers falling from her mouth. He had already cum, his noises turning to the broken ones they always did before he came, a nice audio cue for the doll to have.
“Just a little more, please,” she whined to her doll.
After she rode out her high she laid sprawled out against his chest.
“I wonder how you’d be im bed if you were real,” she asked no one in particular. She was so especially weak right now. Ovulation making her so needy and sad, she couldn’t help but place a gentle kiss to his stiff lips as she let her eyes flutter closed to take a breather before the horny took back over.
She didn’t feel his stiff body relax, she didn’t notice anything until his plastic-y fingers ran up and down her waist.
“You won’t have to wonder any more, bonnie lass.” His voice was a low grumble in here ear, his scottish accent loud and clear. “How do you want it, I’m going to take good care of you.”
Hope you have a wonderful day, lovely reader💜 you deserve it
ALSO SIMON’S IS UP NOW.
#cod x reader#call of duty#soapitup#john soap mctavish x reader#soap mactavish x reader#soap mactavish#soap call of duty#soap mw2#soap x reader#soap cod
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"Trying to stay healthy and positive although I'm a part of this dumb clinical trial. This sucks! I was all set to be the track and field star of my University, a bright career as an athlete, maybe I'd even go to the Olympics? Instead I get this email a few months ago stating that I've been selected to attend a clinical trial for a new breast growth drug. Like, there are a bajillion of these things on the market, why do they still bother with trials? It's ridiculous. I know, I know, horny wealthy men with an excuse to make pretty young college girls so big breasted it qualifies as a legal disability. Whatever.
Soooo as you might remember I had a perfect, flat chest, ideal for being a runner and now look at this. Look at these fat, sweaty udders of mine. They already started lactating. It's so hard to keep up with. Now I don't just run to the bathroom to pee or whatever, I run into the girls' room to remove my top and milk myself into the sink like a fucking cow. I stand there for minutes, the humiliation is excruciating. Other women come in and joke that that's what I get for sleeping around and getting knocked up over and over. I don't bother correcting them. I just agree, milking my breasts until they ache.
I'm apparently part of this trial for three years. I keep asking them how much growth I can expect by then and they just shrug, telling me if they knew they wouldn't need to do the trial. I looked up videos and joined a bunch of groups created by women who've gone through this. The short answer is I can basically expect my boobs to get so big I can barely walk, if at all. A common side effect, especially for really active girls who don't just cave and give into immobility, is for our spines to snap from the sheer weight of the breasts, leaving girls not just debilitatingly huge breasted, but paralyzed from the waist or shoulders down. Some of the girls act like it's this amazing goal to be jealous of, creating threads like, 'Guys it finally happened! After three straight weeks of intense exercise with my tits over 100lbs a piece, my neck finally gave out!' And it's them in the hospital, smiling and giddy, being hooked up to ocular software to post on social media.
I feel kind of insane for feeling the way I do. Almost all the girls love getting these massive, unwieldy breasts. I posted a thread talking about my future career and how I didn't want huge boobs and every post was just other girls (who're either immobilized by the sheer weight and size of their breasts or immobilized by paralysis) tell me to relax, not to worry, that I'm extremely lucky to be picked and I'll learn to love my new breasts, especially once they get to be over 50lbs each and I start having trouble doing basic things. A lot of girls told me I should remember that I'm just a womb with a pair of tits there for male enjoyment, and the bigger the more men love them. I can still fulfill my purpose and push out dozens of kids even if I'm paralyzed.
I guess I need to just give in and accept what I'm going to become. I'll still stay active, exercise and try to remain mobile as long as I can. But I guess it couldn't hurt to enjoy these things. Men already stare at them constantly and try to touch them. Maybe I should just let them grope me? Even though my clothes will be totally see-through from getting sprayed with milk. That's not such a bad thing, is it? It would be kind of hot, riding some guy's cock, seeing these fat, ridiculous-looking udders bounce and jiggle..... Perhaps I should even get pregnant? That would help my boobs grow faster and put more strain on my back faster..... Plus, all the other girls in the trial are pregnant so I feel a bit left out.
Oh well.... I tried to be an athlete and a role model to young girls that they can be more than the tidal wave of dumb bimbos and breeder hucows we see today...... But maybe I'm the perfect role model, though? That you should probably give up and embrace being a hucow anyway, it's futile to try and deny your body's destiny. Girls are meant to be dumb breeders with huge tits. It does make me horny, thinking about being completely stuck, unable to move cause my breasts each weigh 200lbs. I can only sit in whatever pen I'm being kept in at a government-run girl ranch. I sit there rubbing my big pregnant belly, playing with my sex, thinking back to when I used to be an athlete, running, winning awards, now I'm just cattle hooked up to milking machines, completely hopeless. Nothing but an object to be fucked, to make milk, and push out as many kids as possible until I wear out my usefulness. I can't wait until that's me, maybe my spine will even snap? Then I'll be truly helpless, I won't even feel my body go into labor or get fucked. I'll just watch myself be acted on, and all I'll be able to do is smile and offer lots of encouragement..... Kind of sounds like a dream come true. Once I'm done working out, nice and sweaty, I think I might 'accidentally' stumble into the men's locker room and see if these toxic gym bros can show me what my body is really for. ❤️"
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crowdstrike: hot take 1
It's too early in the news cycle to say anything truly smart, but to sum things up, what I know so far:
there was no "hack" or cyberattack or data breach*
a private IT security company called CrowdStrike released a faulty update which practically disabled all its desktop (?) Windows workstations (laptops too, but maybe not servers? not sure)
the cause has been found and a fix is on the way
as it stands now, the fix will have to be manually applied (in person) to each affected workstation (this could mean in practice maybe 5, maybe 30 minutes of work for each affected computer - the number is also unknown, but it very well could be tens (or hundreds) of thousands of computers across thousands of large, multinational enterprises.
(The fix can be applied manually if you have a-bit-more-than-basic knowledge of computers)
Things that are currently safe to assume:
this wasn't a fault of any single individual, but of a process (workflow on the side of CrowdStrike) that didn't detect the fault ahead of time
[most likely] it's not that someone was incompetent or stupid - but we don't have the root cause analysis available yet
deploying bugfixes on Fridays is a bad idea
*The obligatory warning part:
Just because this wasn't a cyberattack, doesn't mean there won't be related security breaches of all kinds in all industries. The chaos, panic, uncertainty, and very soon also exhaustion of people dealing with the fallout of the issue will create a perfect storm for actually malicious actors that will try to exploit any possible vulnerability in companies' vulnerable state.
The analysis / speculation part:
globalization bad lol
OK, more seriously: I have not even heard about CrowdStrike until today, and I'm not a security engineer. I'm a developer with mild to moderate (outsider) understanding of vulnerabilities.
OK some background / basics first
It's very common for companies of any size to have more to protect their digital assets than just an antivirus and a firewall. Large companies (Delta Airlines) can afford to pay other large companies to provide security solutions for them (CrowdStrike). These days, to avoid bad software of any kind - malware - you need a complex suite of software that protects you from all sides:
desktop/laptop: antivirus, firewall, secure DNS, avoiding insecure WiFi, browser exploits, system patches, email scanner, phishing on web, phishing via email, physical access, USB thumb drive, motherboard/BIOS/UEFI vulnerabilities or built-in exploits made by the manufacturers of the Chinese government,
person/phone: phishing via SMS, phishing via calls, iOS/Android OS vulnerabilities, mobile app vulnerabilities, mobile apps that masquerade as useful while harvesting your data, vulnerabilities in things like WhatsApp where a glitched JPG pictures sent to you can expose your data, ...
servers: mostly same as above except they servers have to often deal with millions of requests per day, most of them valid, and at least some of the servers need to be connected to the internet 24/7
CDN and cloud services: fundamentally, an average big company today relies on dozens or hundreds of other big internet companies (AWS / Azure / GCP / Apple / Google) which in turn rely on hundreds of other companies to outsource a lot of tasks (like harvesting your data and sending you marketing emails)
infrastructure - routers... modems... your Alexa is spying on you... i'm tired... etc.
Anyway if you drifted to sleep in the previous paragraph I don't blame you. I'm genuinely just scratching the surface. Cybersecurity is insanely important today, and it's insanely complex too.
The reason why the incident blue-screened the machines is that to avoid malware, a lot of the anti-malware has to run in a more "privileged" mode, meaning they exist very close to the "heart" of Windows (or any other OS - the heart is called kernel). However, on this level, a bug can crash the system a lot more easily. And it did.
OK OK the actual hot lukewarm take finally
I didn't expect to get hit by y2k bug in the middle of 2024, but here we are.
As bad as it was, this only affected a small portion of all computers - in the ballpark of ~0.001% or even 0.0001% - but already caused disruptions to flights and hospitals in a big chunk of the world.
maybe-FAQ:
"Oh but this would be avoided if they weren't using the Crowdwhatever software" - true. However, this kind of mistake is not exclusive to them.
"Haha windows sucks, Linux 4eva" - I mean. Yeah? But no. Conceptually there is nothing that would prevent this from happening on Linux, if only there was anyone actually using it (on desktop).
"But really, Windows should have a better protection" - yes? no? This is a very difficult, technical question, because for kernel drivers the whole point is that 1. you trust them, and 2. they need the super-powerful-unrestrained access to work as intended, and 3. you _need_ them to be blazing fast, so babysitting them from the Windows perspective is counterproductive. It's a technical issue with no easy answers on this level.
"But there was some issue with Microsoft stuff too." - yes, but it's unknown if they are related, and at this point I have not seen any solid info about it.
The point is, in a deeply interconnected world, it's sort of a miracle that this isn't happening more often, and on a wider scale. Both bugfixes and new bugs are deployed every minute to some software somewhere in the world, because we're all in a rush to make money and pay rent and meet deadlines.
Increased monoculture in IT is bad for everyone. Whichever OS, whichever brand, whichever security solution provider - the more popular they are, the better visible their mistakes will be.
As much as it would be fun to make jokes like "CrowdStroke", I'm not even particularly mad at the company (at this point - that might change when I hear about their QA process). And no, I'm not even mad at Windows, as explained in the pseudo-FAQ.
The ultimate hot take? If at all possible, don't rely on anything related to computers. Technical problems are caused by technical solutions.
#crowdstrike#cybersecurity#anyway i'm microdosing today so it's probably too boring to read#but hopefully it at least mostly made sense#to be honest I wanted to have more of a hot take#but the truth is mundane
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some basic tips for getting a job in this horrible market
hi all -- long story short, as many of you know, i just finished a three+ month job search after being laid off. here's what i learned:
Your resume should be your accomplishments, not your tasks. When I started searching, my bullet points in my resume were things like "used x software" or "wrote x content." Your resume should be you bragging. EX: "I used x software to turn around 100 deliverables a month," "I managed [x amount] sales associates and was named highest commission earner x months in a row." These don't have to be lifechanging things or massive projects -- any metric that demonstrates your capabilities well can do the job.
Make sure your resume is ATS optimized. Most jobs/companies use automated resume processing, and lots of great people get rejected this way. If you're getting rejection emails on Sunday morning or in the middle of the night, these are probably auto-rejections. ATS is the automatic system that sifts through resumes -- you can find free ATS-optimized templates online, I got min through resume.com. Do NOT use fancy graphics, headshots, any extraneous info. Use sites like jobscan to see if your resume is able to be parsed by an auto resume processor.
Use numbers. Make sure your resume has lots of numbers indicating your skills. "I helped my franchise achieve X% of revenue growth," "I drove x amount of deliveries daily." Any impressive numerical amounts are useful. If your company is tight-lipped about numbers, go to press releases. Ex: an app I did a considerable about of work for generated a lot of money that my company disclosed, so I put down that i contributed to that revenue via my work.
Have a template cover letter. Cover letters can give you an advantage, but they're tedious. Take note of what qualities are most sought-after in your field/ideal role, and write a generic cover letter that applies to most of them. When applying, do minor tweaks such as including the company name or any unique qualifications. Be careful about typos and leaving in old tweaks!
Use the free month of LinkedIn Premium if you're on there. I got some results from cold DMing recruiters for jobs I was interested in, and Premium lets you do that freely. Remember to cancel at the end of the month!
If you're looking for remote work, here are some boards I used: Remote.co, Otta, Remote Rocketship, Swooped, Best Writing (writing-focused)
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In March 2007, Google’s then senior executive in charge of acquisitions, David Drummond, emailed the company’s board of directors a case for buying DoubleClick. It was an obscure software developer that helped websites sell ads. But it had about 60 percent market share and could accelerate Google’s growth while keeping rivals at bay. A “Microsoft-owned DoubleClick represents a major competitive threat,” court papers show Drummond writing.
Three weeks later, on Friday the 13th, Google announced the acquisition of DoubleClick for $3.1 billion. The US Department of Justice and 17 states including California and Colorado now allege that the day marked the beginning of Google’s unchecked dominance in online ads—and all the trouble that comes with it.
The government contends that controlling DoubleClick enabled Google to corner websites into doing business with its other services. That has resulted in Google allegedly monopolizing three big links of a vital digital advertising supply chain, which funnels over $12 billion in annual revenue to websites and apps in the US alone.
It’s a big amount. But a government expert estimates in court filings that if Google were not allegedly destroying its competition illegally, those publishers would be receiving up to an additional hundreds of millions of dollars each year. Starved of that potential funding, “publishers are pushed to put more ads on their websites, to put more content behind costly paywalls, or to cease business altogether,” the government alleges. It all adds up to a subpar experience on the web for consumers, Colorado attorney general Phil Weiser says.
“Google is able to extract hiked-up costs, and those are passed on to consumers,” he alleges. “The overall outcome we want is for consumers to have more access to content supported by advertising revenue and for people who are seeking advertising not to have to pay inflated costs.”
Google disputes the accusations.
Starting today, both sides’ arguments will be put to the test in what’s expected to be a weekslong trial before US district judge Leonie Brinkema in Alexandria, Virginia. The government wants her to find that Google has violated federal antitrust law and then issue orders that restore competition. In a best-case scenario, according to several Google critics and experts in online ads who spoke with WIRED, internet users could find themselves more pleasantly informed and entertained.
It could take years for the ad market to shake out, says Adam Heimlich, a longtime digital ad executive who’s extensively researched Google. But over time, fresh competition could lower supply chain fees and increase innovation. That would drive “better monetization of websites and better quality of websites,” says Heimlich, who now runs AI software developer Chalice Custom Algorithms.
Tim Vanderhook, CEO of ad-buying software developer Viant Technology, which both competes and partners with Google, believes that consumers would encounter a greater variety of ads, fewer creepy ads, and pages less cluttered with ads. “A substantially improved browsing experience,” he says.
Of course, all depends on the outcome of the case. Over the past year, Google lost its two other antitrust trials—concerning illegal search and mobile app store monopolies. Though the verdicts are under appeal, they’ve made the company’s critics optimistic about the ad tech trial.
Google argues that it faces fierce competition from Meta, Amazon, Microsoft, and others. It further contends that customers benefited from each of the acquisitions, contracts, and features that the government is challenging. “Google has designed a set of products that work efficiently with each other and attract a valuable customer base,” the company’s attorneys wrote in a 359-page rebuttal.
For years, Google publicly has maintained that its ad tech projects wouldn’t harm clients or competition. “We will be able to help publishers and advertisers generate more revenue, which will fuel the creation of even more rich and diverse content on the internet,” Drummond testified in 2007 to US senators concerned about the DoubleClick deal’s impact on competition and privacy. US antitrust regulators at the time cleared the purchase. But at least one of them, in hindsight, has said he should have blocked it.
Deep Control
The Justice Department alleges that acquiring DoubleClick gave Google “a pool of captive publishers that now had fewer alternatives and faced substantial switching costs associated with changing to another publisher ad server.” The global market share of Google’s tool for publishers is now 91 percent, according to court papers. The company holds similar control over ad exchanges that broker deals (around 70 percent) and tools used by advertisers (85 percent), the court filings say.
Google’s dominance, the government argues, has “impaired the ability of publishers and advertisers to choose the ad tech tools they would prefer to use and diminished the number and quality of viable options available to them.”
The government alleges that Google staff spoke internally about how they have been earning an unfair portion of what advertisers spend on advertising, to the tune of over a third of every $1 spent in some cases.
Some of Google’s competitors want the tech giant to be broken up into multiple independent companies, so each of its advertising services competes on its own merits without the benefit of one pumping up another. The rivals also support rules that would bar Google from preferencing its own services. “What all in the industry are looking for is fair competition,” Viant’s Vanderhook says.
If Google ad tech alternatives win more business, not everyone is so sure that the users will notice a difference. “We’re talking about moving from the NYSE to Nasdaq,” Ari Paparo, a former DoubleClick and Google executive who now runs the media company Marketecture, tells WIRED. The technology behind the scenes may shift, but the experience for investors—or in this case, internet surfers—doesn’t.
Some advertising experts predict that if Google is broken up, users’ experiences would get even worse. Andrey Meshkov, chief technology officer of ad-block developer AdGuard, expects increasingly invasive tracking as competition intensifies. Products also may cost more because companies need to not only hire additional help to run ads but also buy more ads to achieve the same goals. “So the ad clutter is going to get worse,” Beth Egan, an ad executive turned Syracuse University associate professor, told reporters in a recent call arranged by a Google-funded advocacy group.
But Dina Srinivasan, a former ad executive who as an antitrust scholar wrote a Stanford Technology Law Review paper on Google’s dominance, says advertisers would end up paying lower fees, and the savings would be passed on to their customers. That future would mark an end to the spell Google allegedly cast with its DoubleClick deal. And it could happen even if Google wins in Virginia. A trial in a similar lawsuit filed by Texas, 15 other states, and Puerto Rico is scheduled for March.
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Michael P. Hill at NewscastStudio:
Multiple sources have indicated to NewscastStudio that Allen Media Group will begin the process of “hubbing” weather forecasts for its local stations from the Atlanta facilities of its Weather Channel property. The group, which owns around 36 stations in mid-sized to small markets across the country, has already been quietly cutting a variety of jobs in recent days, including managers, anchors and forecasters. The next step, according to multiple insider sources who requested anonymity because the plans are not public yet, is to start producing weather segments for stations from The Weather Channel. Christina Burkhart, a forecaster at WJRT in Flint, Michigan, has also gone public with claims that her station’s parent company will cut “all local meteorologists company-wide.” She posted a message saying so as a public Facebook post.
NewscastStudio has reached out to a general information box for Allen Media Group for comment. The company does not list a public email address for media inquiries and its “press release” section of its corporate website is listed as “coming soon.” It’s not clear what the exact timeframe for these changes might be if they take place; there is an “on-camera meteorologist” listing on the Weather Channel’s careers page, but it’s not clear what specific role this might be for and it’s also possible the network might produce them using existing staffers. This isn’t the first time that a station group has attempted to “hub” its weather operations. Other groups, including Sinclair Media Group, have tried it in the past and some stations have also experimented with having a forecaster from a sister station handle forecasting segments on a day when no other local staffers are available due to illness, time off or staff shortages.
[...] Overall, cutting forecasters at every station would likely come in at about 100 jobs nationwide, assuming each property has at least two to three weather staffers. Thanks to advances in remote production and work setups, the notion of producing local weather forecasts hundreds or thousands of miles a way is more feasible than ever. Computer systems already exist that allow anyone with a computer terminal and compatible software access near real-time maps, conditions and other data for any market in the U.S. Of course, creating a weather hub does mean that talent likely won’t be as familiar with local happenings, pronunciations, geography and weather patterns, though at least some of that knowledge could be transferred. It’s also likely that forecasters at the hub would be assigned to appear on the same group of stations as often as possible in order to build rapport with viewers.
Allen Media Group stations are eliminating weather departments by hubbing it out. This is a very bad sign, as lots of local area weather expertise has been jettisoned.
#Allen Media Group#Weather#Meteorology#Meteorologists#Local News Media#Severe Weather#The Weather Channel#Media Ownership
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Hello di. I was wondering if you could help me. I am planning to pursue English lit as a stream of studies. I am from the science stream but I really don't have an interest in it. I am from a very modest background and I am aware of the realities that are there in Indian job market. Since you are a professional ( though in STEM) and are very practical, I am asking for some advise from you. I do definitely want to pursue English lit but I also have to keep the economy in mind. So what industries, job openings should I be looking into and what else should I be doing if I am to get a job with a English degree.
Hello, you're very brave and practical! So you definitely want to get into the best college you can rn, the selection effects are harsher when their are fewer jobs. Literature grads who aren't going into academia tend to work in publishing, journalism or marketing. You definitely want to intern early and try to get into prestigious fellowships where you can network with people. Talk to people who are doing the same thing. Stalk a professional who graduated with the same degree you have on LinkedIn. Stalk a professional online who has a job you want already and look at their career progressions. Cold email them and talk. Hearing about jobs that are hiring is half the battle. Knowing someone in the org who might vouch for you or recommend you, even better. And then people wonder why Indian white collar jobs are so caste stratified. Learn to copywrite, edit, maybe even some social media promotion. Have an online portfolio, a blog or a website or some kind of online presence. Submit to literature magazines or journals so you can point to public acceptance of your writing.
The best paid jobs for people who have writing skills are technical documentation roles tho. If you're willing to work with programmers/engineers, how frameworks for generating documentation work, the principles of that, a decent overview of how software is written and a little bit of scripting you're probably likely to have a less precarious career than many other writers. The issue is you'd be competing with writers who often have a technical background and you won't really learn any of these skills in college. You'll need to find a first opportunity to take a chance om you honestly. There's courses online you can bridge the gap with.
Maybe I'm very off base though so hopefully @wherestoriescomefrom who is a real literature grad in india who can weigh in.
edit: look at the replies also!
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Why Websites Fail After Launch and How to Prevent It
Common Reasons Websites Fail After Launch
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“Musk is also engaging in rampant ‘resource tunnelling’. That is to say, he’s doing his best to strip out the valuable parts of Tesla and redirect them to areas that he personally controls. The most recent example is his conflict of interest in AI. With him putting off Tesla acquiring GPUs so that his private AI company could have them. Another example is with the Twitter takeover. He pushed as many of the engineers at Twitter to quit as he could, then backfilled the gap by pulling over a bunch of Tesla software engineers on a temporary basis. Oh, and he broke his on rule and suddenly began advertising on Twitter/X.
P.S. Tesla starts to stagnate: arrogance, high price vehicles poorly suited for mass market is the main reason why growth rate is slowing...! Despite all the fuss made by the media, Tesla is still a niche product, intended only for the production of toy cars for the rich...
In 2025, the global electric car market will see the arrival of several electric car models that are much more suitable, more practical and more affordable for the average car user...but this market is already quite saturated with expensive electric cars and the increase in the number of buyers there will be negligible....
#USA#Tesla#stagnation#elon musk#political corruption#ev sales#ev adoption#failure#electric car#electric vehicle
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I'm doing a lot of job searching right now and oh my Diavolo does it suck. I hate that most companies don't seem to at least give you a courtesy email saying they're passing on you.
How do you think job searches in the Devildom would be? How's the job market there? Is it better or worse than here?
I feel like they have an okay job market but I really don't know for sure. Are they gonna count job experience from the human world or only from the Devildom? There's just so many questions I have.
Honestly, I should just ask Solomon to help find a spell to make a literal money tree 🥲
~ Solomon🤍
I can tell you right now that I would be going the money tree route, if that's at all an option.
Job hunting is the absolute worst. You have to apply for hundreds of jobs and then you might get like a handful of responses. It's because they have those stupid software programs now that filter out resumes that don't contain the correct terms they're looking for. Not to be old, but I remember the days when you had to go in person and fill out an application on a piece of paper that you then brought back to someone lol. Okay, that does make me sound super old. Moving on!
As with the human world, I think having connections is likely going to be helpful in the Devildom. If we're considering an MC looking for a job, I can guarantee they are likely to get just about any job they apply for. Because everybody knows MC and nobody wants to get on the bad side of Diavolo or Lucifer or any of the others.
Similarly, I would suspect that if MC wanted a job, all they'd have to do is ask one of those demons and that demon will be able to find them something pretty easily.
But if we're looking at it without MC privilege, then I think it's probably easier to get a job in the Devildom.
This is going to depend on what you imagine their population to be. But I've always headcanoned that while there are a decent amount of demons in the Devildom, there are far less of them than there are humans. Less competition means more available jobs. Less candidates means less of a need to filter out hundreds of resumes a day. Your resume might actually be looked at by an actual demon, rather than tossed out by the software, you know?
If you're a human, I definitely think human world experience would count. Say you're looking for a job as a barista. I imagine the methods of making coffee in the Devildom are similar to how it's made in the human world. You might need to learn to make little tweaks here and there, but if you know the basics of how to make coffee, that's going to help you perform your job. Any hiring demon should be able to see that!
There might be a bit of prejudice involved in hiring a human, though. If you aren't protected as MC, then demons might not want to hire some random human. I doubt there are equal opportunity employers for humans in the Devildom. I just don't think they ever needed to make laws about that.
For a demon, it might be a little different. Like if prejudice against humans is a thing, they won't have to worry about it. And all of their experience would be from the Devildom, so they might have that as an advantage.
However this is the Devildom. And I don't think you'd necessarily need to settle for the same kind of job that you might get in the human world. By this I mean, you could decide to put your magical skills to use and sell potions or something. Maybe you're really good at procuring unusual ancient scrolls and then make a tidy profit off of selling them. You wouldn't need to apply for jobs like that, you'd be working for yourself. And I guarantee no demon is gonna look twice if you're not paying taxes and instead selling them stuff under the table. (I feel like Mammon is rubbing off on me now.)
But anyway, those are my general thoughts! Job hunting really does suck, but I hope you find something soon! Good luck!!
#not me about to suggest manifesting good luck by looking at Barbatos daslkffkld#obey me#obey me nightbringer#obey me mc#Solomon🤍 anon#misc answers
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AI will be a slave to capitalism just like everyone else
People in software talk a lot about AI "alignment." The idea is that, when creating an algorithm that self-learns, you need some kind of test so that the algorithm can know what behavior is desirable and what behavior is undesirable. The whole point of alignment is to make sure that these algorithms have a good test in place that "aligns" with our values.
A classic example is The Stamp Collecting Device. Imagine an algorithm that can send any kind of data over the internet, that optimizes itself and changes the data that it sends in order to collect stamps. The test is simple: more stamps = better. This could start off benign, sending in bids for stamps on eBay or something. But before long, the algorithm might start sending emails to other human stamp collectors, and gets them to mail it their stamps. Maybe it hacks people's computers, encrypts their data, and refuses to unencrypt it until it receives stamps in the mail. Maybe it hacks the nuclear codes, and threatens to blow up the entire world unless the president sends it all the stamps that the USPS can produce!
The problem with this example is that it misses the fact that all of the useful AI models today are created by massive corporations, or at least by non-profits connected to massive corporations. Either way, AI will be created and used for one reason and one reason only: to make a profit. And collecting all the stamps in the world would not be profitable.
So while incel software engineers worry about their bots taking over the world terminator style, actual scammers *right now* use AI to mimic people's voices over the phone, generate fake product reviews, or send out massive numbers of spam emails. While Joe Schmoe worries about AI taking his job, marketing teams are already trying to figure out how they can AI-generate personalized advertisements that will perfectly target every individual who sees them, and optimize (exclusively) for click-through rate.
I have no idea what kinds of impacts AI will have on the world, if I had to guess I'd say it'll be a bit of a mixed bag. But I can say for certain that whatever problems AI does create will just be normal capitalism/society problems, like the ones we already have, not anything massively ground-breaking or society destroying.
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👉 VidVoicer Review ✅ Features, Pricing, Bonuses and OTOs 🚀
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SIZCOM DIGITAL; THE FUTURE OF GROWTH MARKETING.
Why SIZCOM DIGITAL is the best digital marketing institute in Calicut?
Sizcom Digital Marketing institute provides the best digital marketing training in Calicut, providing a comprehensive curriculum that covers all aspects of digital marketing. The institute is the finest for digital marketing in Calicut because to its renowned instructors, cutting-edge facilities, and skilled staff. The institute offers a variety of digital marketing courses designed to meet the needs of students at different levels of expertise. Whether you're a complete beginner or an experienced professional, Sizcom digital marketing institute has a course that's right for you.
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GetResponse the best email marketing software. Review: Features, Pros, and How It Stands Out
GetResponse is a comprehensive marketing automation platform that caters to businesses looking to streamline their marketing efforts. Known for its email marketing tools, GetResponse also offers a suite of other features that help businesses attract, engage, and convert customers. Here’s a detailed look at the features GetResponse offers and what sets it apart from competitors.
Minding Blowing Features:
1. Email Marketing
Drag-and-Drop Email Editor: GetResponse’s email editor allows users to create professional-looking emails without any coding knowledge. With a simple drag-and-drop interface, users can customize email templates to match their brand’s look and feel.
Personalized Email Content: Dynamic content features enable users to personalize emails for each recipient, boosting engagement rates and customer satisfaction.
Automation Features: With GetResponse’s automation tools, users can create workflows to automatically send emails based on triggers such as subscriber actions or specific dates.
2. Marketing Automation
Workflow Builder: This visual editor allows users to design workflows that automate repetitive tasks. For example, businesses can set up automated welcome emails, cart abandonment emails, or re-engagement campaigns.
Behavior Tracking: GetResponse’s automation system can track user actions and segment contacts based on behaviors, like which links they click or how long they spend on a landing page.
Lead Scoring: This feature helps businesses identify potential customers by assigning scores based on engagement, making it easier to target the most interested leads.
3. Landing Pages and Conversion Funnels
Landing Page Builder: With a library of customizable templates, the landing page builder makes it easy to create effective, high-converting pages. It includes features like split testing and SEO optimization to help improve performance.
Conversion Funnels: GetResponse offers pre-designed sales funnels that guide leads through each stage of the buyer’s journey, from lead capture to purchase. It’s a valuable tool for e-commerce businesses looking to maximize conversions.
Webinar Funnels: This feature is ideal for businesses that rely on webinars for lead generation. The webinar funnel helps users set up registration pages, send reminders, and automate follow-ups, making the entire process seamless.
4. Webinars
Built-In Webinar Tool: GetResponse is one of the few platforms that includes webinars as part of its marketing toolkit. Users can host live webinars, share files, and engage attendees with polls and Q&A sessions.
Webinar Analytics: After each session, GetResponse provides detailed analytics that help businesses understand engagement levels, attendee drop-off rates, and overall webinar success.
Follow-Up Automation: Automatically follow up with webinar attendees based on their participation. For example, you could send a thank-you email to those who attended and an on-demand recording link to those who missed it.
5. E-Commerce Features
Product Recommendation Engine: GetResponse integrates with e-commerce platforms to help businesses recommend products to customers based on past purchases.
Abandoned Cart Recovery: This feature allows businesses to reach out to customers who abandoned their carts, helping to recover potentially lost sales.
Integrated Payment Gateways: Users can set up product pages and directly integrate payment options, making it easy to sell products or services directly through GetResponse.
6. Advanced Analytics and Reporting
Email Analytics: GetResponse’s email analytics provide in-depth data on open rates, click-through rates, and bounce rates. Users can use this data to fine-tune their campaigns.
Conversion Funnel Analytics: Users can track every stage of their sales funnels to understand where leads drop off and make adjustments to improve conversion rates.
Customizable Reports: The platform offers customizable reports for different metrics, enabling businesses to get insights tailored to their specific goals.
Pros of Using GetResponse
All-in-One Platform: GetResponse offers a full suite of marketing tools, from email marketing to webinars and sales funnels, so users don’t have to juggle multiple tools.
User-Friendly Interface: Even for beginners, GetResponse’s interface is intuitive and easy to navigate.
Webinar Hosting: With built-in webinar capabilities, GetResponse stands out among other email marketing platforms, making it ideal for educational content, product demos, and more.
Advanced Segmentation and Targeting: The platform offers robust segmentation and automation tools, allowing for highly personalized and targeted marketing campaigns.
Excellent Customer Support: GetResponse is known for providing reliable customer support through live chat, email, and extensive online resources.
Cons of Using GetResponse
Pricing: Compared to some email-only platforms, GetResponse can be pricier due to its comprehensive feature set.
Complexity for Basic Users: For those who only need basic email marketing, GetResponse’s extensive features may feel overwhelming.
Learning Curve for Automation: While powerful, the automation builder can take some time to learn and optimize fully.
Who Should Use GetResponse?
GetResponse is ideal for:
Small to Medium Businesses: With its range of features, GetResponse is suitable for businesses looking to streamline and automate various aspects of their marketing efforts.
E-Commerce Businesses: With its e-commerce tools, abandoned cart recovery, and product recommendation engine, GetResponse provides essential features for online stores.
Content Creators and Educators: The built-in webinar tool makes it perfect for educators, coaches, and content creators who need to host virtual sessions and automate follow-ups.
Digital Marketers: GetResponse’s advanced segmentation and automation make it a valuable tool for digital marketers running multi-channel campaigns.
Conclusion: Is GetResponse Worth It?
For businesses looking for an all-in-one marketing solution that includes email marketing, automation, webinars, and e-commerce support, GetResponse is a strong contender. While it may have a learning curve, particularly in automation, its depth of features allows businesses to centralize their marketing activities in a single platform. Though slightly pricier than simpler email tools, its versatility and powerful capabilities justify the investment for businesses that need a comprehensive marketing solution.
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