#UGC Creator shoes
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With the new information that has surfaced about some creators tracking their Patrons, please refer to @littleblackbooksims for all the information on how to stay safe:
-August 27th, 2022
📢 Announcements (updated July 2024)
How To Report Perma-Paywallers To EA This CC finds blog no longer reblogs the following: -Posts that lead to ads/timers before a CC download -Posts of creators who perma-paywall -Posts that lead to TSR (no need to be salty 🧂 just add an alternative link to your CC posts so people aren’t forced to visit that site to download your CC & I will happily reblog. This is all explained in my announcements tag and it has nothing to do with you. I love your CC.) -Posts that lead to SimsFinds (formerly SimsDom) -Posts that lead to a site that requires registration to download CC (no shade whatsoever, I know some of these sites are very fun, I just don’t want to link to CC that requires people to register and share information. Especially when one of the sites was hijacked in the past by people who support very bad actors.) -Posts of creators who do occasional exclusives, or did them in the past & are still not released -Posts that lead to Boosty -Posts of creators who extend their early access period beyond EA’s previously stipulated 3 weeks max. -Anyone associated with the paywaller doxxing ring that was outed in April 2022, full stop, no questions asked. This includes early access creators who were involved. -Posts from creators who have participated in any otherwise crappy behavior & didn’t change/fix it you are welcome to look through my announcements section for further details on the above issues.
⚠️ EA TOS Section 5: Your UGC (user-generated content) People have bought this game and have these rights. CC creators may not attempt to override them with their own rules.
✨ If you see me reblog a post by someone whose behavior falls into the above categories, please let me know! I am doing my very best to try to keep track of things. If this ever happens, it would be by mistake and I would very much appreciate being alerted.
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New Media, New Normal?
Ever encountered an instance when you are just thinking of buying something, like an office chair for your online class or work from home set-up, and the next moment you scroll through your social media app, you found advertisements of that popping up in your feed? It’s as if they can read your mind or hear daily conversations. This is because of social network’s ability to collect content, communication, engagements, and other information of users (Graham, 2019). Its use of complex demographic and location data makes it easier to select and pop-up advertisements (Graham, 2019). The convergence of computational logic feature of computers and communicative logic attribute of media gave way to an even more powerful existence of new media in today’s economic, social, and developmental landscape. The dynamism of new media has resulted to an endless and timeless possibilities of activities across the network.
The posts and advertisements that appear on your feed is due to the algorithms of social media platforms. It is where contents are sorted based on relevance instead of the time it was published (Golino, 2021). The use of algorithms makes it easier for social media platforms to classify a huge number of data and content and deliver what is potentially more interesting to users based on their activities and engagements (Golino, 2021). With this, new media enables us to provide almost everything that we need or want.
New media does not only offer entertainment but is now also seen as a way to access different apps for different needs. With social media’s algorithm, it became easier for us to see what we are most likely to engage into. As someone who is part of the digital native, I consume more than 8 hours of my day scrolling through different social media apps. This active engagement also led me to the discovery of apps that suits my needs and wants. With advertisements of Shopee, Shein, and Zalora popping up of my Facebook feed and showing products that I am interested in buying, it convinced me to download these. Ever since I started accessing and using these apps, all the things that I am planning to buy is checked and purchased in these apps. But it is not only the pop-up ads that made me engage and purchase in different e-commerce applications, what influences me the most is the recommendations, reviews, and opinions of influencers, content creators, and users that I encounter inside the social media network.
With various content creators and media users recommending products and brands through their platforms, the rise of user generated content (UCG) has been most evident in today’s time. The concept and idea of “budol” among Filipino netizens has now become very popular. According to Davis (2020), the significant rise of UCG in marketing that features raw, hand shot footage from customers reflect a collective new reality that created an emotional connection within audiences and media users. The creation of social media groups where users write and post recommendations and reviews on items and products that they bought online significantly influences other consumers to try and purchase the same. An example of these are the Facebook groups, Home Buddies, Subtle Budol Feed, and Home Living – Budol Buddies. To add to that, Instagram stories and Tiktok videos are also one of the means social media users are being influenced into buying a specific product. Everytime I open my Tiktok account and watches a video of a girl flexing a dress, a roome décor, or a shoe that she bought online, I immediately tries to find where she had bought the product or click the link that she attaches to her bio. Seeing actual customers and consumers like me use the product makes it easier for me to buy and purchase it.
With more users engaging into these apps and thousands of members joining groups —each sharing their experiences or asking for advice on what products and brand is suitable for their different needs, the challenge to traditional business model also arises. As someone who greatly relies on actual experiences of users regarding a brand or product, I would be more easily persuaded into buying something that many people recommend or a user posting his/her good experience with a product than a brand that I always see a paid advertisement circulating online. Thus, most of the things I buy today is greatly influenced by the things I watch and read from content creators and users of social media. As studies and reports show, people are more inclined to depending on authenticity when buying buying things online as people does not trust brands much but rather, other shoppers who are the same with them (Antosz, 2020). This is one of the reasons why new media deeply affects the community and how people are being able to form a collective behavior within social networks.
The ability of new media to create a ‘timeless time’ almost opens us up to everything we need—from data, to products, and to brands. Not only does it offer to give us products that we need but it is slowly replacing how traditional form of society is working. No longer do we need to go to the bank to pay our bills and hurry to reach banking hours, with just a click away and through online banking, we can pay it anytime and anywhere. No longer do we need to go to malls to buy clothes or home decors and equipment, different e-commerce platforms offer services for our different needs. These progress had created an endless, timeless possibility brought about by new media.
Having this in mind, new media is now seen not just a tool for connection but also as a medium for influencing people or the community and has the potential of providing us with everything that we need. That is why it is deemed important that everything we publish and write are carefully thought off and considered. As new media opens us up to a wider network of people, we are given the power to impact other users, an endless possibility of consumer behaviour. Everything we write should be in accordance to what our purpose of writing is. And as a communication student, we are taught and trained to be responsible writers in new media. Our intention for writing and influence should be brief and straight to the point, to be precise and use words that leads to exactly what we mean, to be imaginative and make other users vividly visualize what we are trying to convey, and also being aware of plagiarizing, stereotyping, and errors that might result to confusion and misinformation to media users.
Sources:
Barnhart, B. (2021, September 7). How to rise above social media algorithms. Sprout Social. Retrieved September 10, 2021, from https://sproutsocial.com/insights/social-media-algorithms/.
Antosz, D. (2020). The decline of Influencers: Is user-generated content the future of marketing?Woobox Blog. Retrieved September 10, 2021, from https://blog.woobox.com/2018/11/the-decline-of-influencers-is-user-generated-content-the-future-of-marketing/.
Davis, C. (2020, May 18). The rise of UGC and the race to reflect the 'new Normal' in marketing. The Drum. Retrieved September 10, 2021, from https://www.thedrum.com/opinion/2020/05/12/the-rise-ugc-and-the-race-reflect-the-new-normal-marketing.
Golino, M. (2021, April 24). Algorithms in social media platforms. Institute for Internet & the Just Society. Retrieved September 10, 2021, from https://www.internetjustsociety.org/algorithms-in-social-media-platforms.
Graham, J. (2019, June 27). Is facebook listening to me? Why those ads appear after you talk about things. Phys.org. Retrieved September 10, 2021, from https://phys.org/news/2019-06-facebook-ads.html.
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New! Find and Share User-Generated Content from Instagram (& Beyond)
Looking for the best way to find and share user-generated content on Instagram?
Today, we’re happy to share a new suite of user-generated content features to help you collect, organize, and re-post content on Instagram!
Now you can add Instagram posts that you are mentioned or tagged in directly to your Later media library, making it easy to share to your social channels in just a few clicks.
You can also search by hashtags or add photos from any URL to find user-generated content in seconds, or have contributors upload content to your Later account.
It’s a great way to save time on content creation, and engage your fans while you’re at it.
What is User-generated Content?
If you’re new to user-generated content (UGC), here’s the cut-and-dry textbook definition.
You’ve probably seen UGC in the wild—friends posting an Instagram story about a new pair of shoes they love and tagging the store, or even the #PSL posts from Starbucks lovers that make the rounds every fall.
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Thanks for sharing this shot- congratulations Groom is wearing our Classic Fred Brogue boots from the Grenson Essentials collection 📷@camillaandreaphotography #grenson #tietheknot #grensonessentials #grensonshoes #grensonbrogues #mensfashion #mensstyle #thegoodshoe #peopleingrenson
So how is UGC going to help you?
Well, for starters, it helps you source content that already exists, meaning less time spent creating (or finding!) the perfect thing to share.
But more importantly: user-generated content is trusted. It’s coming from an authentic voice, and not a brand.
We’re way more likely to trust recommendations from our peers—in fact, 85% of consumers find UGC more influential than brand photos or videos.
UGC is so effective that 47% of top-performing content marketing teams are relying on it to build their brand. Our mission at Later is to make sure you have the resources to be a top-performing brand—no matter what stage your business is at.
Incorporating UGC into your social strategy will be a game-changer. Not only will it save you a ton of time on content creation, it’ll help you engage with your followers and attract new ones.
How Later Helps You Manage User-generated Content on Instagram
Next time you open Later on desktop, you’ll see a few options under “Collect Media” in the sidebar. Think of this as command central for finding on-brand content that you can incorporate into your social calendar.
Any content you find in these sections can be easily added to your media library for re-sharing.
We even help you keep proper attribution on the posts—the original creator’s handle and post description will be copied over with the post, so you can give proper credit when you share.
This content is also automatically labeled, so you can stay organized and easily find user-generated content any time.
Later’s new suite of user-generated content features has five different ways to find and share UGC, for both Instagram and your other social channels like Facebook, Pinterest, and Twitter:
Instagram Mentions and Tags
If you’ve been tagged or mentioned in an Instagram post, that content will show up here. You can then select the posts you want to re-share and add them to your media library.
It’s a great way to keep tabs on what your fans are saying about you and give them a shoutout. That’s especially true if you’ve got a high volume of tags and mentions—you’ll never miss a chance to engage.
Search by mentions and tags is available on all Later Paid Business plans (requires an Instagram Business profile.)
Search by Instagram Hashtag
Searching by hashtag can work in a couple of ways. Let’s say you’re a high-end luxury tea company. You may have come up with a branded hashtag (like #LittleLuxurTEA) that your followers use. You can keep this saved as a search in Later to display the last 7 days of posts across Instagram that use your hashtag, and add those posts to your library for sharing.
If you don’t use a branded hashtag, you can still find content that’s popular within your community. Using our luxury tea example, you could search for #TeaTime or something similar to see what kind of content tea lovers are posting.
You can search up to 30 unique hashtags per Instagram account over a 7-day rolling window, but only posts in the last 24 hours will show in the results.
Search by hashtag is available to all Later users with an Instagram business profile—free.
Add from URL
Sometimes you might come across the perfect piece of content outside of Instagram. That’s no problem—just paste the URL here, and Later pulls the images from that page.
From there, you can select the images you want to share, and save to your library. This is a huge time-saver for those of you who don’t have the time to create perfect photos and videos, but still want to post relevant content regularly.
And don’t worry—we make sure you’re set up to give proper credit to the original creator.
Add from URL is now available on all Later paid plans.
Collaborate with Contributors
If you’re working with partners (like influencers, brand ambassadors, agencies or photographers), you can add them as contributors and make sure their content is delivered straight to your Later account.
You can then approve or deny the content, and the approved media is added to your library. No need to hop between apps or uploads—the content is right there for you and ready to share.
Collaborate with Contributors is available on all Later Business plans.
The Results Are In…
A small group of Later users got early access to our user-generated content features. Here’s what they had to say (and some examples of the content they shared!)
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Need a pick me up? ☕️ Look no further than our Cup O’Coffee Face and Body Mask. Stimulating ground coffee beans gently exfoliate and give a kick of caffeine to help perk you up, even when you’re feeling the midweek slump. /📷: @eloraawhite * * * * * #skincaretips #selfcarethreads #selfcaretips #selfcareday #selfcarematters #selfcareeveryday #selfcareisntselfish #skincareshop #selfcareissacred #skincare #beauty #skincareroutine #beautytips #skincareproducts #skincareaddict #instaskincare #sensitiveskin #beautyproducts #skincarelover
View this post on Instagram
“drive 🛣️, park 🚐, cook 🍝, chill 🍷, sleep 🛌, coffee ☕, breakfast 🍳. REPEAT 🔁.”⠀ -⠀ Nanopresso love survives worldwide. Slovenia is a magical part of Central Europe, and we’re glad to see the Nanopresso being used on the road to pump out perfect crema and rich chocolaty espresso from such a beautiful place!⠀ -⠀ 📷 @fifthstorey⠀ -⠀ #wacaco #nanopresso #minipresso ⠀ #espressomachine #espressoyourself #espressolover⠀ #coffeeplease #coffeecoffeecoffee #coffeegeek #coffeestagram
Now it’s your turn to take UGC features for a spin. We’d love to hear how you’re incorporating user-generated content into your social strategy, so feel free to share your thoughts with us on Instagram or Twitter!
https://growinsta.xyz/new-find-and-share-user-generated-content-from-instagram-beyond/
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5 Best Content Marketing Tips for Efficient Marketers
How to better results from your content marketing
Content marketing has recently risen to a position of prominence within the industry. As the creator of what is viewed, liked and shared online, it is one of the prime movers of any brand or product. Filling up the voids around the all-important keywords, content adds substance to any marketing strategy and, therefore, it cannot be ignored.
As content marketing has become essential, it has also reached a high degree of professionalization. Those who engage in it no longer dabble with words and information, but consciously create powerful cocktails of useful content and subtle advertising. The next 5 tips can be found in the arsenal of any efficient marketer.
1. Content is re-shareable
One of the most time-consuming elements of content marketing is that it constantly requires unique and new content, even on topics that have been looked at and written about many times.
While it should always be novel, it is important to distribute the same content on different social media and online platforms, forums, blogs and pages. In this way, the customer reach is greatly enhanced and the resources are put to good use.
Even on the same platform, such as Facebook, some content – particularly infographics – can merit a re-share if they have gone unnoticed the first time around. Over time, the same topic or article can be shared with minor changes in the formulation of the title. With this occasion, efficient marketers can run a small A/B testing procedure on their audience in order to learn more about the individuals composing it and the things to which they react. However, this cannot be a regular practice at it would hurt the overall opinion that customers have of the page or blog.
2. Exclusive content
Receiving some kind of special treatment is appealing to humans psychologically. In marketing, that comes in the form of exclusive content. Any site attempts to produce unique content, but usually the topic and the method of approaching it is common. Exclusive content, by comparison, beyond being professionally made or written, shows true creativity and out-of-the-box thinking.
By targeting consumers and addressing in particular to those that are or have the potential to be high-paying consumers, marketing managers earn their living. Exclusive content is also a method of rewarding them.
Source
Exclusive content can be research, infographics, images, how-to guides or videos. The essential feature is that they cannot be found anywhere else. This type of content does not need to come in bulk. If anything, wide availability hurts its status as “something special”. Instead, efficient marketers use exclusive content as an addition to their main pieces.
3. Related resources
Content does not exist in a void and marketers should not behave like it does. One of the most common mistakes that content creators do is attempt to satisfy every need of their audience in terms of demanded content. This creates an enormous stress that is placed on the creative capacities of any marketing team, as it is required to continuously pump out high-quality content in order to appease its customers.
For that reason, efficient marketers have turned to content curation, meaning the active search of content that is related to their own. In this way, they are able to supply their audience with enough content and information without having to do it themselves.
Content curation brings benefits to the marketer and the customer alike. Spared the effort of creating similar but unique content at a constant rate, the marketer is free to devise new strategies and new types of content. At the same time, the customer is satisfied by the amount of information available and even appreciates finding out about products and topics he or she never considered. For example, an online shoe store that runs a blog on outfits, with recommendations and reviews, can link its viewers to another blog that deals in outfits and style. Together, they complement each other and better cater to the customer’s needs.
4. Content for mobile
Smartphones are the new way in which people surf the web. As a result, the demand in mobile-friendly content has soared, with search engines even “punishing” websites that are not in tune in the mobile format. The way in which consumers ingest content is extremely versatile, across multiple channels.
One way in which to stay on top of the wave of mobile internet usage is by using Google Trends to establish what customers want locally. Geo-tracked, mobile usage offers more information to work with. Moreover, consumers that access a site through their smartphones or tablets have a higher bounce rate than desktop visitors, meaning that they more likely to respond to backlinks and other digital “breadcrumbs” within any form of content that leads to a product.
5. Importance of UGC
Companies that deal in the service industry, such as hotels, restaurants or travel agencies, live by UGC, or user-generated content. Aside from reviews, the photos, videos and comments that fans leave on every piece of “company content” means a bump in popularity.
Source
Receiving high levels of user-generated content means that a certain brand is responsive and connected to its customers. In turn, they expect to be able to connect with brands through social media. As such, a company that is distant to its fans cannot succeed in the long term.
Twitter is perhaps the best example of UGC. The whole point of the platform is to follow others, and that is what companies are after. Any re-share or re-tweet stands for another endorsement and promotion of a brand and its products. As 59% of all respondents look to social media for recommendations before purchasing, with percentages only increasing when a younger sample of the population is used, UGC will become more and more important.
By making use of these 5 content marketing tips, marketers and content creators everywhere will be able to retain more of their viewers and to convert them into paying customers. Beyond conversion rate, they will obtain traction and wider internet coverage, particularly on social media. If content is king of marketing, doing it efficiently can only lead to growth and more income.
Cassidy Hennigan is a former recruiter. She worked in an HR department for over 7 years before turning to freelancing. Cassidy writes about increasing productivity techniques and developing interpersonal skills. On her website, Cassidy offers information about salaries and job skills for anyone interested in switching careers or looking for a new job.
from Blog – Smart Insights http://www.smartinsights.com/content-management/content-marketing-strategy/5-best-content-marketing-tips-efficient-marketers/
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