#TargetAdvertising
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Multi Level Marketing Schemes
Multi Level Marketing Schemes (MLMs) have become increasingly popular in recent years along side the use of social media platforms. They are a divisive subject; to some they offer opportunities to earn money in your spare time, to others they are unethical legalised pyramid schemes that prey on vulnerable people.
Interesting areas: Some people have never heard of pyramid schemes and so want to know more about them, some are interested in how technology has influenced this area of marketing and what would happen if there was no social media, are MLMs in fact just pyramid schemes? How pyramid schemes evolved in line with technology.
Author focus: How advertising affects people, the positive side of MLMs and how targeting advertising works, the legality of MLMs.
Reference materials: Surveys, peoples reactions to MLMs on social media, how advertising on social media is done, marketing foundations ‘Maslows Pyramid of Needs’.
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Haven’t booked your fall and winter advertising? Better act fast
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Dockside may be best known for our summer publications, but we certainly don’t shut down when Labour Day comes. In fact, we have four great publications coming out between now and Christmas, each designed with a different audience and advertiser in mind.
If you’ve not booked yet, better act quickly: the deadline for the first of them is this week, and the rest are just a few weeks away.
Central Ontario Business If you rely on B2B sales, then you absolutely need to be in Central Ontario Business. It’s the region’s only B2B magazine, a chance for you to get your message in front of 15,000 businesses throughout Simcoe, Muskoka and Southern Georgian Bay.
Many of our clients find that being in Business acts as a form of networking, a chance to make their elevator pitch, but to do it to thousands of people at once. Distribution begins on October 19. There’s even a chance to do some face-to-face networking, with a launch party at OfficeInc! in Barrie. We have space for one or two more clients only in this issue, but only if you call today. If that’s too short a timeline for you, don’t fret – we’re already working our next edition. Dockside Winter All the powerful impact of our summer Dockside editions, but with winter distribution. 25,000 copies are hand-delivered to high-end homes and winter chalets from Collingwood and Blue Mountains to Barrie and Innisfil and up to Muskoka. Dockside Winter has category exclusivity, just as our summer magazines do, so call to see if your category is still available. Booking deadline is October 19. Food, fun and festivities Flavour started as a food and beverage publication has expanded its focus. Now subtitled Food, Fun and Festivities, Flavour captures all the exciting things to do in this region. This is the place to let readers know about day-trips, destination retail, party venues, winter activities, and, of course, restaurants, bars, and food and beverage creators. Circulation is 15,000 copies, delivered with Dockside Winter. Booking deadline is October 19. Real estate and more Want to showcase your best real estate listings? Then Listings magazine is the place to be. Delivered to high-end homes throughout Simcoe, Muskoka and Southern Georgian Bay, it’s the perfect showplace for cottages, homes, chalets and commercial properties. If you’re in a real-estate related business – moving, or home staging or other services needed by people who are moving – then we have a limited number of spots available for you, too. Booking deadline is October 19.
#TargetAdvertising#DocksideMagazine#DocksideWinter#DocksideBusiness#DocksideListings#Simcoe#Muskoka#GeorgianBay
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Sign of the times: COVID-19 and Facebook mashup This online ad, which appeared on Facebook, is targeted at bullmastiff lovers— a unique subset of dog lovers, I suppose. "Drilling down": It's a sign of the times! #FacebookEra #TargetAdvertising #Opportunistic
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New on my Pinterest: New Studies @SurveyCircle http://bit.ly/2De7Qh7 : Participants needed for online survey! Topic: "Impact of privacy on target advertising effectiveness" http://bit.ly/2w1FeGQ via @SurveyCircle #PsychologicalOwnership #TargetAdvertising #Privacy #Target #Advertising #Ads #Survey http://bit.ly/2Q72FYh #SurveyCircle #Research #Survey #Study #CallForParticipants #Participants #Respondents | Participate now: http://bit.ly/2W31XAR
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Participants needed for online survey! Topic: "Impact of privacy on target advertising effectiveness" https://t.co/Q3HMO2X0ER via @SurveyCircle #PsychologicalOwnership #TargetAdvertising #Privacy #Target #Advertising #Ads #Survey pic.twitter.com/YBRK69VpuO
— Daily Research (@daily_research) May 15, 2019
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