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dmtikey · 7 years ago

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Tyquan Robinson’s Forbes #Under30 Pitch

After graduating from the private educational institution, ASA College of Excellence, with an Associate's in Occupational Studies for Business Administration-Accounting during the summer of 2017, Tyquan “Tikey” Robinson has quickly elevated into one of the most innovative and crafty individuals in the business world of New York City. At the age of 22, Robinson is projected to become one of the youngest individuals to join the Forbes: Under 30 list in the Social Entrepreneurs category. His unique approach to business, along with his rare resources has shaped him as a future Hip-Hop mogul in the making.

With his hands in several sports, media and entertainment ventures, he has created a sense of community in not just his hometown of Far Rockaway, NY, but also other communities throughout the Queens and Kings counties of New York City.

Here are all of the ways Robinson has developed, and is currently developing his personal and business assets.

Trooper Tikey

Even though Robinson elevated from his humble beginnings of producing music during high school, it is the least of his concern and grossing income. Hip-Hop artists do not make as much money as they did off of music at one point in time — but Robinson has taken a unique approach to the music business world; with the brand of Trooper Tikey, currently evolving him into the super-producer he is today. Trooper Tikey has made ends meet as an entertainer and independent artist, taking advantage of social media marketing tools through popular social networking apps, such as Facebook, Twitter and Instagram; whilst distributing music through free online music streaming platforms like Soundcloud, Spinrilla and Bandcamp. The music content is what turned heads and created several networking opportunities for the young entertainer, landing him a freelance job as a record producer and studio engineer at the professional recording studio Signature Soundz, and has also gotten him numerous event hosting gigs. His musical brand has also landed him joint ventures with the music distribution company Distrokid, where he receives 100% of his music royalties, with an endorsement from the music streaming company Spotify. He has also partnered with a non-profit social justice organization The Rockaway Youth Task Force, for two promotional music videos to spread awareness about the organization in the past. Robinson stated that he has been making music money off of music since the age of 18, by engineering recording sessions from his home with a $250 recording set his mother bought him for his 16th birthday. He claims that the recording set is still his most important asset, even upgrading it with an expensive $300 Blue brand microphone he received as a gift from his former studio engineer and mentor Castro. Robinson has since used musical talents as his main source of leverage in urban culture, and the Hip-Hop business world.

Degenerate Entertainment/Young Kings Entertainment

In the fall season of 2015, Robinson achieved his high school dreams of starting his own record label during his first semester of college. He was given an assignment in his Introduction to Business class, which required him to create a business plan in the field of business he would like to pursue, which just so happened to be the music industry. Robinson researched and gained inspiration from some of the most successful "artist owned" music brands such as Shawn "Jay Z" Carter's Roc Nation and Aubrey "Drake" Graham's OVO Sound. He admired how the two companies were able to become brands bigger than "just music", and how they were able to adapt to today's music industry so efficiently. Even though Robinson felt these companies were flawless, he felt like there could be a way to be more innovative and up-to-date with today's music industry.

Robinson later invested into the music distribution company Distrokid, after reading about the company in a Forbes article during his business class. He was curious to learn how the company was able to "cut out the middle man" and ship music from independent artists straight to any music streaming platform in a matter of hours, while promising artists 100% of the music royalties they make off of streaming. Robinson tested the service out by paying a small fee of $19.99 per year, which guaranteed unlimited uploads to any online music stores and streaming platforms of his choice for one artist, along with monthly earnings. Robinson chose himself to market as the artist, releasing his single Watch Ya Back under the stage name Trooper Tikey, he only earned $1.09 in a span of a month, but was amazed to see how simple and efficient the service was. He later partnered with his best friend from high school, and frequent music collaborator Giovanni “KingYungGio” Gates to upgrade to the Musician Plus package for $35.99 per year, to form a joint venture and music collective by the name of DMYK, combining Robinson's Degenerate Militia brand and Gates' Young Kings brand for one big duo brand. The two released several singles under their separately operated independent record labels Degenerate Entertainment and Young Kings Entertainment.

Robinson and Gates currently operate as independent record labels and receive 100% of their music royalties every month for the money they make off of their music streams and music store purchases. They've have recently upgraded to the 10 artist record label package for $139.99 per year, where they can sign artists and offer them distribution deals through the online service, which handles distribution for both labels. The two have gone on to have sponsored pages on Spotify and Apple Music and curated playlists to help promote other independent artists on the same mission. At the current ages of 22 and 20, the two are bound to become future music moguls with the path they are on, along with the pace they are operating at.

The SBC Network

Even though Robinson has elevated tremendously in the music world, his prior passion for sports still holds a special place in his heart. After graduating high school in 2014, Robinson began to volunteer as a photographer and videographer for his high school's football team, which he participated in junior varsity and varsity for during all four years of his education at the school. He believed that the lack of media outlets, along with bad grades was the main causes of the drought of student-athletes from the educational campus not being scouted and/or recruited by top-tier schools. Student-athletes from the campus began to gravitate towards this philosophy, and encouraged Robinson to continue his efforts. During these operations, Robinson was able to create a Facebook page with content such as in-game photos and highlights; he even shot and directed a campaign video to help with a fundraiser for the football team, which was able to support the team with new equipment and alternative jerseys with names on the back; something that the campus was not able to accomplish in over a decade. One senior also went on to commit to Division I school, Michigan State University, and later went on to play football for the institution. Robinson and the school saw the efforts as a success and continued to increase media efforts throughout the campus.

One year later, Robinson took on the position as an after school tutor for one of the high schools located in the Far Rockaway Educational Campus building, by the name of Queens High School for Information, Research and Technology. After realizing that a majority of the students lacked motivational factors, he began offering open gym time for basketball in exchange for academic efforts. The practice became successful, and he decided to enter some of the students a basketball tournament at a local community center in the neighborhood ran by the NYC Department of Parks and Recreation for their Jr. Knicks program. He later unintentionally volunteered as the coach for the team, which didn't go as planned, with the team losing every game, due to his lack of experience and knowledge for the game of basketball, but he was inspired by the potential of some of the players, and saw a bright future in developing student-athletes in both, football and basketball.

In the fall of 2017, Robinson developed The SBC Network brand, which was originally formed to increase the media exposure of student-athletes. He began to produce several sports-related media content through his personal social media platforms for various high school, college and little league sports teams. Various student-athletes from all over the city began to gravitate towards the brand, and Robinson saw it as an opportunity to officially tap into the sports business. He took tips from Shawn "Jay Z" Carter's Roc Nation Sports division and began to hand-pick specific athletes from all different levels of competition to promote, later offering verbal contracts to athletes looking to find alternative routes for their passion of sports. He produced several sports-related media content through his personal social media platforms for athletes who corresponded with his vision, while being an independent contractor for athletes who just needed temporary services, but did not want to participate in the company's efforts. He later took on jobs to participate as an temporary employee for several NYC based basketball events sponsored by online sports broadcasting company, Baller TV.

Robinson soon expressed his interest to form his own sports teams. He formed an AAU basketball team, called Team Fame, in collaboration with his cousin Tariq Robinson, to prepare student-athletes for high school, collegiate and pro level basketball. He recently showed support for Lavar Ball and the Big Baller Brand's Junior Basketball Association, encouraging his AAU participates to chase their dreams as early as they can, even if it doesn't involve playing in college. Robinson also advocated to bring a semi-pro football team by the name of the Rockaway Neptunes to his hometown of Far Rockaway. He received co-signs from important stakeholders such as City Council member Donovan Richards of the District 31 community, who Robinson was a former unpaid intern of, and members of the community who believed a sports team could bring pride, spirit, traffic and profit to the city of Far Rockaway. The team is expected to have their inaugural season in the American 7s Football League, in the Spring of 2020. Robinson's sports ventures are guaranteed to be some of his biggest entities in years to come.

Other Ventures

Robinson does not seem like he plans on slowing down anytime soon, and considering his somewhat youthful age of 22, he is not expected to. He participated in several other business projects and partnerships that have also helped solidify his title as a future mogul.

• Cloudgunk

Robinson has endorsed the online cloud storage company Cloudgunk. They have recently released a commercial featuring his single "Clouds" and currently have a commercial starring Robinson in the works.

• Distrokid

Robinson has partnered with Distrokid to provide distribution deals for up and coming independent artists through his Degenerate Entertainment label.

He has reportedly already signed five artists to the label, which consists of rapper/producer Lil Mizfit, his half-brother/rapper LA Rio, cousin/rapper GP Dopeboy, and two female artists, a rapper by the name of Ressie Monae and singer by the name of Lexee.

• Sony

Robinson has gravitated towards Sony, due to the influence of the company on his life, owning manufactured Sony products such as the PlayStation 4, a pair of Sony studio headphones and a Sony credit card. He currently holds stocks in the company.

• Nissan

Robinson recently financed a Nissan Altima towards the end of March 2018, right before his 22nd birthday. He has since supported the company fully and promotes it as the perfect first car. He plans on investing stocks in the company soon and plans on becoming a brand ambassador for the company.

• The Child Center of New York

In 2015, Robinson began working as an employee for the non-profit agency The Child Center of New York, where he operates as a student mentor for Queens HS for Information, Research & Technology, which is the high school he graduated from. It is currently his biggest and most reliable income, helping him rake it $25,000 annually. His contract was renewed for another three years in the beginning of 2018.

#Forbes #Under30 #Tyquan Robinson #Trooper Tikey

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patriciawherrin · 7 years ago

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Jay-Z Inspiring Financial Author

Jay-Z has recently released his latest rap album”4:44″. In this album, Shawn Carter explained lots of financial topics that amazed his audience. Shawn knows who his target audience is, which is why he was talking from a young black man perspective. Arguably the most memorable line in the song “The story of O.J” is “Please don’t die over the neighborhood, that your momma rentin’ take your drug money and buy the neighborhood. That’s how you rinse it.” Jay-Z was able to launch his career because he sold drugs to pay for his music productions in his earlier career. We recommend to take out a online loan before resorting to illegal practices. We do not endorse any illegal practices in any form. This was his only option as a young black male in New York. What makes Shawn different from other people in his community is he invested his money in himself instead of buying consumer goods. Once he started making a conformable living, he invested in art and real estate. Shawn does admit he made mistakes like buying expensive cars with V12 engines, but he clearly explains that was a mistake that he regrets. A great article was written by Brittany Jones-Cooper of Yahoo Finance. We have included it in our article for your convenience.

Jay-Z inspired this new book of financial advice

There is power in music. It can uplift, motivate and transform lives. In some cases, it can even inspire you to create a strong financial foundation.

As was the case for personal finance expert Ash Exantus, who wrote and self-published the book, “The Wake Up Call: Financial Inspiration Learned from 4:44,” after listening to Jay-Z’s latest album “4:44.”

The book quotes financially themed lyrics from songs on Jay-Z’s album, and provides tips for how readers can implement certain strategies into their own lives. Music critics have commented on the maturity of “4:44,” with the the hip-hop mogul focusing more on his family life, businesses and life approaching 50. As Exantus listened to the lyrics of the songs like “Story of OJ,” “Family Feud” and “Legacy,” he knew there were lessons to share.

“I listened to the whole album 100 times, and every financial principle jumped out at me. I wanted to write about it,” Exantus told Yahoo Finance.

The son of a Haitian immigrant, Exantus, 36, was raised in Harlem’s St. Nicholas housing projects by his single mother. She found work in a factory, but didn’t have a good grasp on the English language, and struggled to understand the financial system in America. At the age of 8, Exantus started working by bagging groceries, and selling T-shirts and CDs on the street.

His early struggles are what inspired Exantus to study money, and at 19 he became a bank teller. By 24, he was vice president of the branch.

Exantus started listening to Jay-Z as a teen, and reveled in the rapper’s tales about drugs, women and cars. “Music raised me because I didn’t have a father figure,” he told Yahoo Finance. “Between the streets and hip hop, that’s what shaped me as a man.” As Exantus matured, so did Jay-Z, and today both men are focused on a more important goal — accumulating wealth for their families and the black community.

“African-Americans have such a history of oppression that it’s still a reality for us in our minds. We don’t walk out the door feeling victorious,” he said. “If you change your mindset and apply certain principles, you can really change the trajectory of your life.”

Exantus hopes that writing this book will make everyone, especially those in the black community, feel empowered and motivated to build strong financial foundations for future generations. Here are a few Jay-Z inspired financial tips to consider.

thumbnail courtesy of finance.yahoo.com

The story behind the song is powerful. So powerful, an author named Ash “Cash” Exantus wrote a book to cross-examine the financial benefits behind Jay-Z’s lyrics. Its one thing to listen to lyrics like “F*%! livin’ rich and dyin’ broke” and having nothing explaining to the audience “how do I change my lifestyle?”. That’s where Ash comes in. He explains how to actually apply these words of wisdom from Shawn into real life. The Loan Away hasn’t had the chance to read the book yet, but we can assume that ash would explain everything from saving to investing money. We can only hope that ash explains that each investment should be diverse and not just in real estate and art. Jay-Z said “I bought some artwork for one million, two years later, that shit worth two million, a few years later, that shit worth eight million, I can’t wait to give this shit to my children.” and “I coulda bought a place in Dumbo before it was Dumbo, for like two million. That same building today is worth twenty-five million. Guess how I’m feelin’? Dumbo”. I could only hope that the audience understands that these are just examples of his investments and you should invest in what you think would be profitable. If you unsure how to start invest, read financial books. The best investment is usually funds sold by banks. You should expect 5-7% interest rate while having little risk. Happy investing Jay-Z fans! Did you enjoy this article? If so, share it on social media!

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