#Reynaldo Luza

[yama-bato]

REYNALDO LUZA: COSTA PERUANA - FOTOGRAFÍAS 1950 - 1960 - Lima Gris

[gacougnol]

Reynaldo Luza (Peruvian, 1893–1978)

Villa de Reynaldo Luza, Formentor, Majorque, Baléares, ca. 1933

[mote-historie]

Reynaldo Luza, Reynaldo Luza y Argaluza (Peruvian, 1893-1978), Art Deco Advertising Illustration for Madam Agnes hats, Harper’s Bazaar, January 1926.

[thejazzera]

"PARIS HATS COMPLETE THE SILHOUETTE"

Reynaldo Luza

Harper's Bazaar, Dec. 1928

[paolo-streito-1264]

Reynaldo Luza. Ibiza Spain. 1935.

[worldsandemanations]

Reynaldo Luza - Ruinas de Puruchuco, ca. 1959

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Reynaldo Luza

[dozydawn]

Illustration by Reynaldo Luza, 1947.

[agefinds]

Illustration by Reynaldo Luza for a Madame Agnès hat ad, which appeared in Harper's Bazar, January 1926.

Born in Peru, Reynaldo Luza (1893–1978) was a talented Art Deco illustrator. He collaborated principally with Harper’s Bazaar. His fashion drawings were poetic and graceful. He often drew women with a long neck, an oval head, elongated eyes and a fleshy mouth.

[selfportraitsofcolor]

Reynaldo Luza Self Portrait Peru (1915) [Source]

James Cummins writes:

Reynaldo Luza (1893-1978), pre-eminent fashion artist, was born in Lima, Peru. He began training as an architect at the University of Louvain, Belgium, but returned to Peru at the outbreak of World War I, where he changed his studies from architecture to art.

In 1918 he came to the United States, where he earned his living by contributing drawings to several fashion publications, principally VOGUE, HARPERS BAZAAR, and VANITY FAIR. In 1921 he joined HARPERS BAZAAR as the principal fashion artist, a position he was to hold for 27 years.

He divided his time between New York, Paris and London, working closely with all of the leading fashion designers of the times — Poiret, Patou, Lelong, Paquin, Douillet, Doucet, Cheruit, Worth, Drecoll, Callot Soeurs, Redfern, Martial et Amand, Premet, Reboux, Chanel, Vionnet, Molyneaux, Schiaparelli, Hartnell, Steibel, and Balenciaga, among others.

In 1940 Luza made New York his principal base, where, over the next few years, he continued his activities at Harpers as well as creating fabric and furniture designs, and the costumes for the movie “The Bridge of San Luis Rey.” Among other distinctions, he received several honorary appointments from the government of Peru, including that of Artistic Director of the Paris Exposition of 1938 and the New York World’s Fair of 1939-40; he also did the interior design of the new Lima airport.

In 1950 Luza returned to Peru, where he began a second career as a portrait painter, exhibiting his work over the next few years in Paris, New York, and Washington, D.C.

[pincspace]

Reynaldo Luza Lima (1920)

Peruvian, 1893 - 1978

Watercolor

[yama-bato]

Reynaldo Luza - | Artsy

Ruinas de Puruchuco, ca. 1959

[gacougnol]

Reynaldo Luza (Peruvian, 1893–1978)

Villa de Reynaldo Luza, Formentor, Majorque, Baléares, ca. 1933

[shaddad]

chic, as ilustrações decô do peruano reynaldo luza (1893-1978)

[thejazzera]

Outfits by Coco Chanel and Henri Bendel. Illustration by Reynaldo Luza.

"CRISP OUTLINES AND SHARP CONTRASTS FOR THE DAY IN TOWN"

Harper's Bazaar, Jul. 1933

[paolo-streito-1264]

Reynaldo Luza. Scenes from Ibiza, 1935.