#Project Fix My Life July Update Blog Reel
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Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update Blog Reel, project fix my life july update
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Text
RECENT NEWS, RESOURCES & STUDIES, June 28 2020
Welcome to my latest summary of recent ecommerce news, resources & studies including search, analytics, content marketing, social media & Etsy! This covers articles, podcasts, videos and infographics I came across since the late May report, although some may be older than that.
I am currently working on Etsy search testing and a few new blog posts and pages for my website, so it may be a few more weeks before I get a new report out. In the meantime, if you have an questions, comments or suggestions, please contact me here or on my website.
TOP NEWS & ARTICLES
Ecommerce sales are way up, but so are many costs, and delays in shipping are part of the problem. “...many of our merchants start preparing mid-year for peak-season volume, holidays. We’ve seen many merchants hitting and even exceeding their normal Black Friday and Cyber Monday volumes consistently through April, forcing them to adapt quickly for greater capacity.” UPS is charging high-volume customers a surcharge based on how much more they are shipping compared to normal times, and also for an increase in oversized packages.
Mail delivery is still slow in many countries. Canada Post hit an all-time delivery record with 2.1 million parcels on May 19, but may finally be getting caught up. [article in French] Shipping between countries can also be substantially delayed, in part due to the lack of air traffic right now. USPS is using sea transport for packages to some European countries. And USPS rates are going up for international shipping in July, due to the new Universal Postal Union deal. "Anyone who is a bulk shipper, your rates are going up".
A reminder that the US economy isn't suddenly going to stabilize in the fall; it’s likely to crash. The US is now officially in a recession. Many people are not going to have money for a lot of discretionary spending. Furthermore, some categories of items will likely drop in price due to company closures, supply chain issues and bankruptcies. That will increase competition at the same time there are fewer buyers for many types of items. Ecommerce sales in the US are projected to rise 18% this year, but it won’t be enough to make up for the loss of brick & mortar retail sales. “The apparel and accessories category is typically the second-largest in e-commerce, for example, but will only grow 8.6% as consumers shift spending away from discretionary, non-essential purchases.” Retail in the US is expected to be down more than 10% in 2020.
ETSY NEWS
Etsy has released an addition to the iOS app that will allow shoppers to use augmented reality to see wall art on their home’s walls. The Verge was critical of how long it took for Etsy to catch up with the competition, and the fact that it is not available for Android yet. TechCrunch went into more detail.
As mentioned last time, you can now add short, no-audio videos to your listings. Etsy is so big on this, they are offering listing credits and ad credits to sellers who upload 5 or more videos by July 6. As always, make sure you read the legal policies before you participate in this offer.
The Etsy Design Awards are back, with submissions due by July 15th. Note that they are only open to 38 countries, for some reason. There is a forum discussion thread with tips, and a podcast [audio & transcript] with previous winners.
If you sell any items for kids, you will find this trending items article from Etsy useful. Searches including “kid,” “child,” or “baby” didn’t go up as much in April as one might have expected, given the pandemic shopping bump, but puzzles were popular. They include some search terms: for example, there was a “250% YoY increase in searches on Etsy containing “jump rope” in April. Also, “while school may look different this fall, we’re already seeing an increase for school-related searches compared to the same time last year.”
Face mask seller ZhenLinen was interviewed on NPR [text and audio] about mask selling, and was even asked about the offsite ads fees near the end. They sold 31,000 masks while their event-supply business was in pandemic limbo; most of those sales were through Etsy. The good news articles about mask sales, & suggesting Etsy as a source of masks, are continuing, although some do mention slow delivery times and even undelivered orders. By the way, if any mask sellers are looking for new places to sell, Facebook finally caught up and is now allowing mask sales, ads and other promotions.
According to analysis of Etsy’s API data, May 2020 was Etsy’s best month ever. Remember that the API data misses things like sales of multiples, so it is not the most accurate source, but I don’t have any reason to doubt the statement is true.
Etsy stock went over $100 for the first time, before dropping as the rest of the market went down.
You have probably already seen Etsy’s statement on race issues after the recent murder in the US. “That’s why today we are announcing donations of $500,000 to the Equal Justice Initiative and $500,000 to Borealis Philanthropy’s Black-Led Movement Fund, as well as matching employee donations. We encourage our community to join us in supporting these important organizations. Etsy is built on a belief that communities have the power to change the status quo. Change is hard-fought, and we are committed to this fight.“
If you have your real name on your Etsy account, don’t attract any attention from the police.
SEO: GOOGLE & OTHER SEARCH ENGINES
If you don’t really understand what algorithms are and how they work for search engines, you will want to get caught up here. Key to understanding: “An algorithm is not a formula.”
This is a bit advanced, but it’s a good explanation of how to figure out searcher intent in Google results, and then fulfill it with new content. [video, transcript, and downloadable form]
Linking from one page on your website to another can be an important part of SEO. It can also help you get more page views, if you link to new pages from your most popular pages. Creating internal site links on the same page through a table of contents [advanced, coding info] can even get you more links in Google search results.
Speed on mobile devices is also a big part of SEO as well as conversions. “a 0.1 second improvement in site speed resulted in Retail conversions increases of 8.4% and average order value increases of 9.2%.”
Bing made changes to its backlink tool, including the ability to see your competition’s backlinks. The option is part of Bing’s Webmaster tools, & allows you to analyze “similar sites”. Their Webmaster Tools now can also analyze your site for SEO errors.
A former Google employee is starting a new search engine, called Neeva.
Some SEOs recommend removing “low-quality” pages from your site to improve your overall rankings, but low-quality doesn’t necessarily mean pages that few people visit [text & video]. And short posts are not necessarily “low-quality”. If your page is mostly duplicate content, it is like low quality, but just repeating a few lines on each page is not duplicate content.
Google missed a few episodes of its Google search news YouTube post during the pandemic, but they were back on May 26 with an update. They’ve also finally released their webspam report for 2019. “we observed that more than 25 Billion pages we discover each day are spammy.”
Advanced content [video with multi-language subtitles, & text summary in English]: Google, JavaScript, & links.
Shopify sites have built-in blogs,and those blogs can help you get sales through SEO. And while we are on Shopify SEO, here is some advice on fixing technical SEO issues on Shopify sites. [the second is advanced content unless you know some coding]
While having an author page isn’t a requirement on any news/blog site, it might be a good idea anyway [text and video]. Content that is useful for readers is ultimately good for your site’s SEO.
Here is a history of Google’s PageRank, and what it still does for ranking.
Did the Google May core update really mess up organic search relevance? Some people think so. [I had noticed the Wikipedia drop but thought it was just for a particular search.] There may be more ranking updates underway right now.
Google plans on introducing user experience as part of the ranking algorithm, although it won’t happen before next year, and we will get 6 months warning. Search Engine Land lists the following elements: “whether the page loads quickly, if it’s mobile-friendly, runs on HTTPS, the presence of intrusive ads and if content jumps around as the page loads.” They add a bunch of technical advice, and the tools to follow up on it.
Do you find SEO confusing? Don’t worry - even the pros working for big companies make huge errors.
(CONTENT) MARKETING & SOCIAL MEDIA (includes blogging & emails)
Updated infographic with the common social media image sizes used today. (Several of these get published yearly, because there are always changes.)
Is blogging still relevant? [TL;DR - yes] And if you want to write more interactive posts, here are some tools for that.
Video app TikTok made a lot of money in April, but is seeing competition from a new short video app called Zynn, which allows users to make money by watching videos and bringing in new users. However, Zynn has already been removed from Google Play store amid accusations of content theft. Instagram has a challenger called “Reels”, and even YouTube wants some of that TikTok traffic, so they are introducing 15 second videos. Meanwhile, TikTok is coming under closer scrutiny for its invasive tracking.
Every social network apparently needs to have their own version of Stories these days, so Pinterest has introduced a new version of Story Pins in the US. “Unlike Stories on other platforms, which are often self-focused snippets from someone’s life, Pinterest Stories Pins are designed as clickable content focused on sharing ideas. For example, Story Pins could offer a step-by-step guide to cooking a recipe or creating a craft project. A Story Pin could also offer ideas around how to reorganize your home office, keeping the kids entertained, beauty tutorials and more.”
Google appears to be imitating Pinterest with their new release, called “Keen”. You add items yourself but Google then attempts to find more things you are interested in, using AI.
If you are looking for some new tools to help with Instagram, Social Media Today compiled a list of 5 recent ones. They include image processing, templates, and analytics.
Twitter is beta-testing the ability to tweet sound files directly from the platform, instead of embedding links to other sites. The article notes that these may be more difficult to moderate than text tweets would be.
Two of the three parts of this article cover local businesses, but the middle part has some promotional ideas that mostly involve content marketing & social media. Nothing groundbreaking, but a decent list if you are looking for new free ways to advertise.
ONLINE ADVERTISING (SEARCH ENGINES, SOCIAL MEDIA, & OTHERS)
Semi-advanced - how to improve your Google Ads optimization score.
GCLID is short for “Google Click Identifier” to help track ads and conversions. You can learn more here. [Understanding this is useful for both your own ad campaigns and understanding other ads, such as the Etsy Offsite Ads program.)
Money coming in from social media video ads has increased from the lows in April. Facebook ads have improved the most.
New advertisers on Instagram will not necessarily have to link their accounts to Facebook any more. It may be linked to a campaign to “stop hate for profit” that calls for people to stop buying Facebook & Instagram ads during July, and which has attracted several big players such as Unilever and Verizon. Some companies are leaving all social media ads, or are extending the Facebook boycott until the end of the year. But as the first article points out, Zuckerberg’s complete control of voting means he can’t be turfed by a board just to protect profit, so a short boycott may not be the best way to get change.
Facebook published a new explanation of how ads work on the platform.
STATS, DATA, OTHER TRACKING
For people who are new to Google Analytics: here are some things you should be tracking, as well as these, and some tips on finding source info for SEO work. If you want to improve your customers’ experience with the site, check out these tips. [There is some crossover between the 4 articles, but I think that those of you trying to learn more detailed examples of how GA works will find everything useful.]
What is a “session” in Google Analytics? This article includes screenshots & tips on changing their length.
You can get great keyword data from the Google Search Console - here’s how.
ECOMMERCE NEWS, IDEAS, TRENDS
Online shopping has received a huge boost from the pandemic lockdowns, and big online marketplaces are now competing for new small businesses to fill the growing demand. Walmart outsold eBay in May, for the first time ever. Things are slowing down a bit, though: “buy-online-pick-up-in-store (BOPIS) had begun to “plateau.” BOPIS growth in May was 195% year over year, which was down from its April peak of more than 200%.”
Amazon is being criticized for allowing many prohibited items to be sold on the site, even through “fulfilled by Amazon”, so the items are stored in its warehouses. “Graham did not respond directly to many of our specific questions, including how many of the banned items that The Markup found had been sold, why the company had not noticed some of them for months, why some were listed as Amazon’s Choice, and why many were stored in Amazon’s warehouses for shipment. He did not respond at all to questions about why Amazon itself had offered banned items for sale. Most of the banned listings we reported to Amazon have been removed, although at least three have popped back up.” [emphasis added]
Amazon is now offering multi-channel fulfillment in the US; you don’t even need to use Fulfillment by Amazon to sign up. They’ve also introduced lines of credit for sellers, through a partnership with Goldman Sachs.
eBay is rallying sellers to object to a proposed Louisiana law that would force marketplace sites to verify the identities of higher-volume sellers in the state. The law was passed anyway, and takes effect July 1. Here are the highlights of the new law.
Now-fired eBay employees harassed and stalked the EcommerceBytes owner and her husband for months after eBay’s CEO at the time said eBay needed to “take down” the site & its owner.
Walmart now has ThredUp as one of its third-party sellers on the Walmart website. They sell second-hand clothing and accessories for women & kids, often famous labels. Sales are all online but buyers will be able to return things to Walmart stores.
Walmart has also partnered with Shopify, allowing small businesses to list directly on Walmart’s website through Shopify. This appears to be a limited initiative, as they only plan on including 1200 Shopify sellers by the end of 2020. Most analysts think this is a plan to compete with Amazon more directly.
In addition to its existing website, Target is now offering items on Instagram Checkout.
Shopify has been getting great media coverage lately, including this article suggesting them as an alternative to Amazon third-party selling, once the new “Shop” app gets some traction.
BigCommerce has introduced drag-and-drop design tools for its website builder.
Square has begun using rolling reserves to reduce its risk with some sellers. “In one instance, Legal Knock, a company that builds websites for law firms, told the Times that it never had a customer demand a refund for their work and yet Square kept $4,000 in reserve in May. Sean Weber, the owner, said he had trouble contacting the company and wasn't satisfied with its explanation. He even said Square blocked him on Twitter.”
Upcoming PayPal changes for US users include seller protection for some digital items, and not necessarily requiring buyers to return items to win a significantly not as described case. Remember that many PayPal changes start with the US and then expand to other countries; Canadian changes are here.
BUSINESS & CONSUMER STUDIES, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE
When thinking about customer returns, remember that a lower-than-average return rate is not necessarily your top goal. “You may ask, “why would a merchant want to increase returns?” It’s because they’re using returns as a growth driver. They’ve figured out, for their respective businesses, that a higher rate of returns actually nets out to an increase in sales and repeat purchasing. So much so, that the overall uptick in business far outweighs the increased costs of more frequent returns.”
Consumers are reading reviews more than ever, but half of this study’s respondents said that “‘too many companies’ are creating fake reviews online.”
Many people are tired of the “things are different” ads that have predominated, & want to see more ads showing people getting back to normal. “The U.S., U.K. and the Netherlands are primed for a jump in fashion purchases, with significant percentages of consumers in those countries planning clothing purchases in the next 30 days. The finding suggests that fashion marketers may increase their marketing efforts to reach consumers who are ready to buy apparel as lockdowns are lifted.”
We don’t know what the holiday shopping season will look like this year, so ecommerce businesses should be planning for many different scenarios.
Here’s an interesting overview of how some searches changed in the first few months of the pandemic. [infographic] And some of the shopping changes people made, especially Gen Z, may be permanent. “...younger consumers are shifting their habits faster than their older counterparts.” That report also states that “33% of these consumers have increased their online spending, for a net increase of 6%, versus 23% of consumers in older generations, or a net increase of 1%.”
Here’s more on the second-hand clothing trend that is hitting its boom years. “According to the report, secondhand goods are expected to make up 17% of a person’s share of closet space by 2029, up from just 3% in 2009.” Gen Z is a big user of Depop, which has a lot of altered and enhanced vintage clothing available.
MISCELLANEOUS
This article has inspired me to completely redo my website’s About page. Not yet, of course, but some day soon…
Speaking of websites, here’s a good list of dos & don’ts for a contact form.
eBay may be probing your computer when you visit, and that is not always legal.
Free Zoom accounts can’t set up encrypted calls/meetings, because “the firm wants to keep this feature away from free users to work with law enforcement in case of the app’s misuse.”
Finally in privacy news, Google is being sued for still tracking you in various ways when you use Chrome’s incognito mode.
#etsynews#search engine optimization#analytics#content marketing#customer service#ecommercetips#social media news
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Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update Blog Reel, project fix my life july update
0 notes
Text
Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update Blog Reel, project fix my life july update
0 notes
Text
Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update Blog Reel, project fix my life july update
0 notes
Text
Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update Blog Reel, project fix my life july update
0 notes
Text
Project Fix My Life July Update
Project Fix My Life July Update
Hi guys Just joined Power Lead System Click Here!!! and wanted to introduce myself.
I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go I set up P.L.S. as my front end offer (I’m going to change this to AWN when I earn a full credit) and am using there follow up email series. with capture page, tested it and it’s all working too.
So I emailed my small list but it’s tiny so I don’t expect much return from that… Yet! Then jumped on craigslist.co.uk and posted some Biz opp & Job opportunities in 5 cities around the UK. Most of these included the email swipe from my back office sending people to my lead capture page
Logged into 2 of the solo ad vendors i use (free only) and that i do build credit’s for daily and sent out the email swipe from my back office again with my links for the lead capture page… Simples!
All of this was only done today while i’v been posting on facebook groups and just chatting with people to directly refer. Not had an opt-in yet but it’s still early. This is everything I know to implement regularly and i was hoping maybe someone could advice me on some other things to do? now that im in
I’v been with Power lead system now for a few days and intergrated the system into my blog that now looks like this: Project Fix My Life
My subdomain I created is here: Work With Jack!!
I’ll be on for an hour or so if anyone needs a hand setting up please support our efforts and like this post, message me or add me as a friend
regards [email protected]
Project Fix My Life July Update
from Project Fix My Life July Update
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Text
Project Fix My Life July Update
Recommended: Project Fix My Life July Update Hi guys 🙂 Just joined Power Lead System Click Here!!! and wanted to introduce myself. I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go 🙂 I set up P.L.S. as […] Continue reading...
The post Project Fix My Life July Update appeared first on Project Fix My Life.
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Project Fix My Life July Update
Project Fix My Life July Update Hi guys 🙂 Just joined Power Lead System Click Here!!! and wanted to introduce myself. I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go 🙂 I set up P.L.S. as my […] Continue reading...
The post Project Fix My Life July Update appeared first on Project Fix My Life.
from Project Fix My Life July Update
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Text
Project Fix My Life July Update
Recommended: Project Fix My Life July Update Hi guys 🙂 Just joined Power Lead System Click Here!!! and wanted to introduce myself. I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go 🙂 I set up P.L.S. as […] Continue reading...
The post Project Fix My Life July Update appeared first on Project Fix My Life.
from Project Fix My Life July Update
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Project Fix My Life July Update
Recommended: Project Fix My Life July Update Hi guys 🙂 Just joined Power Lead System Click Here!!! and wanted to introduce myself. I signed up for automated wealth network & power lead system at the same time so I did get a little mixed up but now I’m good to go 🙂 I set up P.L.S. as […] Continue reading...
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from Project Fix My Life July Update
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