#ProductAdoption

[development-stratagem]

The Key to Explosive Growth: Adopting the Right Product Strategy

A good product adoption strategy is crucial for sustainable growth and long-term customer loyalty. Beyond great products, competition in the market has become so intense that businesses need to ensure users not only adopt but also develop an active relationship with the product over time. Optimizing onboarding, user engagement, and retention are a way to ensure a smooth experience for attracting new customers, creating lasting relationships, and of course, consistent growth. Discover the Right Product Adoption Strategy for the Growth of your business in this article.

[jasmin-patel1]

How User-Centric Design Elevates Custom Software Development

In today’s digital landscape, successful software applications share a key trait: exceptional user-centric design. This approach prioritizes users' needs and preferences, leading to intuitive, user-friendly software. By focusing on user research, prototyping, and usability testing, developers can create superior custom software that meets user expectations, enhances satisfaction, and drives engagement. Embracing user-centered design not only boosts usability and efficiency but also provides a competitive edge, ensuring the long-term success of software projects.

[smartkarrot]

🔥WEBINAR RECORDING IS HERE! 🔥 Whether you couldn’t catch it live or want to absorb these golden nuggets of wisdom a second time, we have you covered! Get INSTANT ACCESS to the recorded webinar: Driving User Adoption in SaaS! Check out our free webinar recording here *no download required*: https://www.youtube.com/watch?v=pzmmZoxu0q8 We couldn’t have hosted such an amazing and insightful webinar without our expert panelists, Prithwi Dasgupta (CEO, SmartKarrot), Jason C. Whitehead, and Sue Nabeth Moore (Co-Founders, Success Chain)! 🙌🙌

[ayeshavohra-eprnews-posts]

Appcues Introduces No-Code Tracking and Analytics for Product-Led Businesses #ComputerSoftware #DigitalAdoption #Onboarding #ProductAdoption #ProductLedGrowth #SAAS #ePRNews @Appcues https://eprnews.com/appcues-introduces-no-code-tracking-and-analytics-for-product-led-businesses-500602/

[ssanghvi]

Identifying which products will succeed

In today's world it is hard to determine what products will take off vs. which ones will not. In identifying products I like to consider a slightly different list than Rodger's five factors. 

1. Scale of Problem - Is new product really helping a huge pain point. 

2. Ease of Use - Can I learn how to use the product the first/second time I interact with it. 

3. Network effects - After someone uses this, will it become more appealing to other users and will that person want to share their experience. 

4. Innovative - Can this product do things that people have dreamt about?

5. Brand appeal

Using the criteria here are some examples:

1. Lyft will fizzle compared to Uber. - Uber has more regular drivers than Lyft which helps ensure users always have access to a Uber. Furthermore, there are limited network effects between Lyft drivers. Uber;s more standardized and professional experience will also ensure it continues to be adopted in the professional market. 

2. Google glass will have slow adoption - Google glass doesn't have a clear problem and its applications aren't easily understood. That said, early tech adopters find it very innovative and will be forgiving as more applications are created. Immediate network effects also won't be seen because most applications for google glass will be able to be accessed via smart phones. As a result of all of this, I expect Google glass to have slow adoption and if it doesn't have 1 or 2 killer use cases it has the potential of failing. 

[smartkarrot]

What would it take for the customer to achieve so much success from using your SaaS product that they renew for the next 20 years (or more)?  The secret, to a great extent, lies in successful and sustained user adoption. Join Prithwi Dasgupta (CEO, SmartKarrot), Jason C. Whitehead, and Sue Nabeth Moore (Co-Founders, Success Chain) in a LIVE WEBINAR as they unpack data, share learnings, and reveal tried-and-true strategies to accelerate and sustain high user adoption in SaaS. REGISTER FREE now to save your spot! 👇 https://www.linkedin.com/events/webinar-drivinguseradoptioninsa6942875732922564608/

[smartkarrot]

Customers struggling to achieve product success? 🚨 SPOILER ALERT: Product success isn’t just a CS issue—it’s a company-wide one. Find out what are some reasons your customers aren’t achieving it and how you can help them here: https://www.smartkarrot.com/resources/blog/your-customers-are-not-achieving-product-success/

[smartkarrot]

Your customers don’t care if there’s a new feature. They care about how your product features (new or established) help them reach their goal. Eric Ries, CEO of LTSE, said it this way, “𝘚𝘶𝘤𝘤𝘦𝘴𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘢 𝘧𝘦𝘢𝘵𝘶𝘳𝘦; 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘪𝘴 𝘭𝘦𝘢𝘳𝘯𝘪𝘯𝘨 𝘩𝘰𝘸 𝘵𝘰 𝘴𝘰𝘭𝘷𝘦 𝘵𝘩𝘦 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳’𝘴 𝘱𝘳𝘰𝘣𝘭𝘦𝘮𝘴.” Telling your customers that your product can solve their problems just isn’t enough. Proactively find out their goal and come up with a solution that helps them reach it, 𝘵𝘰𝘨𝘦𝘵𝘩𝘦𝘳.

[smartkarrot]

SaaS has changed the learning curve into a learning treadmill. So, how do you stay ahead? By conscious and continuous change management, says Jason C. Whitehead in a conversation with Prithwi Dasgupta. But how to get change management right? And what happens if you don’t? Find out from Jason in this 🎧 micro podcast:  https://www.youtube.com/watch?v=vMxJq4uySkE

[smartkarrot]

Getting your customers to adopt your product into their business environment successfully isn’t an easy feat. But user adoption isn’t a one-time occurrence—it’s a continuous one. Find out what Sue Nabeth Moore says about sustainable adoption and how to achieve it in our micro podcast with Prithwi Dasgupta below: https://www.youtube.com/watch?v=s-LyGSpAq6k Are you helping your customer continuously adopt your product? How often are you doing it?

[surveycircle]

Participants needed for online survey! Topic: "Antecedents of Adoption of Video Streaming Platforms" https://t.co/7bHXK189g4 via @SurveyCircle#ProductAdoption #ConsumerBehaviour #marketing #PurchaseIntention #streaming #survey #surveycircle pic.twitter.com/0eqPJh3ktV

— Daily Research @SurveyCircle (@daily_research) July 12, 2020

[surveycircle]

Participants needed for online survey! Topic: "The Antecedents of Adoption of Subscription-based Streaming Services" https://t.co/21Yoh2Bjh5 via @SurveyCircle#ProductAdoption #ConsumerBehaviour #marketing #PurchaseIntention #streaming #survey #surveycircle pic.twitter.com/DmdBb3ThYB

— Daily Research @SurveyCircle (@daily_research) June 28, 2020