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newsso · 1 year ago
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How to Create Myntra Account in 5 minutes : Ultimate Guide to Seamless Shopping
how to create myntra account Welcome to the exciting world of online shopping with Myntra! Are you ready to explore a universe of fashion and lifestyle products right at your fingertips? Creating a Myntra account is your ticket to a seamless and adventurous shopping journey.  In this comprehensive guide, we’ll walk you through the steps to create your Myntra account and set you up for an…
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newssoworld · 1 year ago
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How to create a Myntra Account within 5 minutes?
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If you shop online and want to get excited offer and discount then read this article carefully. You will explore a universe of fashion and lifestyle products right at your fingertips. Create an account on Myntra App.
Myntra App is an e-commerce shopping platform which provides a lot of products un affordable price. It has more than 100M+ Downloads from Google Playstore.
In this article I will tell you how to create Myntra Account in 5 minutes.
Step-by-Step Guide: Creating Your Myntra Account
Visit the Myntra Website
First step is to open the Myntra Website. You can Click Me to do so. Get ready to immerse yourself in a visually captivating realm of fashion and lifestyle products.
Click on “Sign Up” Button
Once you’ve arrived at Myntra’s enticing homepage, locate the “Sign Up” button in Profile. It’s your gateway to embarking on this exciting shopping journey.
Read Full Ways to Create Myntra Account in 5 min
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anjanasartcorner · 4 years ago
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The thumb travel.
Phew! I’m exhausted. Of travelling across the world. Travelling long distances without moving; and navigating with a knack. Wait, I’m rephrasing.
I meant moving miles with our thumb. Sometimes, I really wonder if our fingers have travelled longer than our feet. It’s surprising how scrolling down my phone (for no reason whatsover) has almost become a muscle memory.
A few minutes ago, I’d picked up my phone to check the time, and guess what? I found myself drooling over some delicious street-food reel, and cooing over a viral baby video!! Sometimes, this digression bothers me. Sometimes, it doesn’t- though I’m aware of it.
The mind monkey in us sure as shooting knows to play with our time- our VaLuAbLe time. I do not deny that it is not entertaining, it’s just that we tend to overdo fun-scrolling at the cost of our other activities. I suppose we don’t mind sacrificing a mammoth slice of our time towards this, typically because time is free. Imagine, if there was a fare fixed for every scroll down our devices, our pockets would definitely go empty in no time!
Since you’ve scrolled down to read this sentence, I think we need a break from this.
A screencation would perhaps help. Some time away from this obsession of being glued to our devices for no reason at all.
I’ll probably take a break from the screen travel once I finish taking a virtual trip to the Maldives- which is currently the new Mumbai, some window-shopping in Myntra, followed by some tit-bit entertainment and meme-reading on Insta, Pinterest, Facebook, etc, etc, etc.
Well, my mind monkey is back to work. I guess, I also have to google and check how to tame it, before I take my screencation.
Signing off, Just another virtual globetrotter.
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sainathsen-blog · 5 years ago
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How to Build an Awesome eCommerce App? A Complete Guide to Developing a Mobile Application
A Complete Guide to build an eCommerce App
Shopping Spree, Shopaholic, Fashionista, and what not! All thanks to Social Media Platforms for bringing in the fact that people love to shop; irrespective of the time; irrespective of the place. With the touch of digitization, the entire brick and mortar commerce arena revamped itself into eCommerce, wherein people started shopping online with the very ease provided by their devices, that too in the very comfort of their home.
eCommerce website, what once was a revolution has been commemorated by eCommerce mobile application. Indeed! eCommerce mobile apps with the slogan, “Shop on-the-go” are reigning over the smart users and their smartphones today. Amazon, the biggest player in the eCommerce game along with its counterfeits Alibaba, Myntra, Snapdeal, have become an integral part of people while malls and supermarkets are being lowered to “Selfie zones”, “window shopping fads”, and “Check-in” hangouts.
Who would want to spare the precious time of their weekends, standing in long queues at the billing counter, waiting for their turn while France is playing against Croatia! Well, with eCommerce mobile app, all they could do is shop and yet never miss the game. So, an eCommerce app is an awesome game-changer in so many different ways.
That’s eCommerce mobile app for you!
Who doesn’t have a dream of running a successful business with customers crowded all over the shop? eCommerce mobile app can be your dream come true business as you can target the customers from across the world and you don’t have to travel to market for your brand; that’s an added advantage.
Recently, there has been a great rise in the demand to build an eCommerce mobile app. Every single day, startups are getting into the eCommerce business and all they target is mobile-first, website-second!
Cutting it short, if you are an aspiring eCommerce businessman, you have landed on the right page. Let me tell you, developing an eCommerce mobile app is not a very big deal today, especially with the nascent of tools and technologies playing around.
And the future of eCommerce, AI and VR technologies are decked up to renovate the eCommerce ecosystem completely with unforeseen features like virtual changing room. Must say, even the future of eCommerce is way too bright and now is the time you should seriously consider building your very own eCommerce mobile app.
To start with, it is important that you define your eCommerce business goals with utmost clarity. What type of eCommerce mobile app do you want to launch your business – Android or iOS? What is your product going to be? Who is your target audience? Which brands are you targeting?
Once this is sorted, you can move to the next important step which involves defining the right features for your eCommerce Mobile Application.
Features are the reflection of your USP. That is going to make all the difference for your target audience, when it comes to an eCommerce app. Basically, they are but the deciding factors of whether your revenue grows or flows away to your competitors. Hence, it is important to plan the features for developing your eCommerce mobile app. Below is a list of features extracted from the successful eCommerce Mobile App and you cannot afford to miss any of these:
A Simpler Registration Process
As easy as this sounds, it can be an exhaustive one for your customers and they might simply choose to uninstall the app with pages and pages of information to fill in. Who’s got time anyways! Ensure an easy registration process. With everybody having a Social Media Account today, you can enable sign up and login with two clicks at maximum and your customer is on-board! Plus, an extra brownie point for learning their preferences through their digital age on their Social Media Accounts!
Supports Multiple Payment Options
Let’s say, you have a big fat customer who mostly shops online and visits your eCommerce mobile app to give it a try. After dumping his stuff into the cart, he realizes you do not have the payment option that he prefers. You just lost a big customer. And many more who prefers the payment option that your app does not offer.
To play safer and smarter as an eCommerce businessman, you have to open the doors to the most popular payment methods. Credit card, debit card, net banking, and eWallets being at the top, ensure that you subtly push your customers towards using your app’s in-built wallet.
Push Notifications
Your customers have their needs and want, you have the required supply to fulfill them but how to bridge this gap of communication? Push notification is the key!
Push Notification is one of the most important features that map the success of an e-commerce mobile app. They enhance the customer engagement as it keeps them informed about the referral, discounts, sales, promotions, and offers, to keep them coming back for more. This, in turn, provides you with the opportunity to cross-sell and up-sell for getting you better profits.
Social Media Integration
Don’t tell me that you do not want ALL the attention of your customers. You even want their social media time. And your demand is justified considering the fact that you are running a business.
Not only for one-tap login, Social Media integration will ensure that your eCommerce mobile app is right in front of your customers wherever they are; chatting on Facebook, Tweeting on Twitter, or pinning on Pinterest. This will also help them easily share your special discounts on their social media accounts. What better than word-of-mouth marketing and user-generated content! An eCommerce app that taps the power of social integration works – It’s as simple as that when it comes to an application of eCommerce.
Complete Synchronization
You have your eCommerce website and an eCommerce mobile app. You have come up with a very exciting feature that is sure to strike a chord with your targeted audience and take their buying experience to the next level. But you have to launch this feature before your competitor does. You want better time-to-market but with edits to be made in both the portals separately, time seems to have stopped. What would you do?
Speed up the process by getting our eCommerce mobile app synchronized with the website. Save plenty of time, beat the competition, and increase your sales.
Google Analytics
It’s just been a while since you launched your eCommerce business. You think you are faring well so far. But keeping your gut feeling aside, how do you gauge what is working for and against your business?
Ok, like every time, Google has the answer you want with Google analytics. Optimize the use of Google analytics to find out how your customers are really finding to be on your mobile app with the help of real-time data. Know which product of yours need a different packaging, what offers can make an appealing combo, and which demography is resonating well to your business, all this with Google analytics. Your application of eCommerce will definitely grow from strength to strength.
Review & Rating
Don’t shy away from the fear of getting bad reviews and poor product ratings. A wise businessman is the one who is open to both criticism and learning.
Empower your customers to review and rate your app and its features. The possibility is, the products that you are offering are nowhere in the wish list of your buyers and reviews will help you achieve this sense of realization. Again, after improvements do not delete the negative feedbacks, rather thank them and show what steps you have taken. This will make them feel important and who knows they will stick to your brand like forever!
Wishlist Button
It’s the end of the month. The salary is one week away and your customers don’t want to miss out on what they have recently found out. They want to buy it, not now but definitely after a week. Let wish list play its share.
Wishlist, at times, can be a savior to your sales. It helps your customers to save products they wish to buy later. Plus, you get an edge over knowing the preferences of your buyer and personalized offers and SOLD!
Easy Checkout
All the enthusiasm and energy of your customers is gone in making their choices and adding items to cart. Now’s the tough part – the payment!
To ensure that they do not abandon the cart, build your checkout process as easy as possible. Help them save their card and e-wallet details and take them faster through the payment gateways. As said earlier, your customers hate to wait in the billing queue, don’t let them wait with virtual billing system as well!
There are myriads of eCommerce mobile apps already in the market. You need to stand out from the crowd and these features will help you make a move. If you follow a customer-first approach by providing them the utmost ease to shop, you will easily be able to retain your customers. On the other hand, when your competitor has an amazing experience to offer in reference to features, your customers will be inclined to them.
In this situation, the smart way is to build an eCommerce mobile app with the right features and avoid any fluff that could possibly take away your customer engagement rate. Make them feel that you understand the issues they face while shopping with other mobile app and the solution. Give them the value of the time, energy, and money they spend using your mobile application. This is the only important key to win over your customers and has an upper hand over your competitors.
Things to Take Care of While Building an eCommerce Mobile App
Right from conceptualization of what USP of your eCommerce Mobile app is going to be to launch a Beta Version, there are many important aspects that are to be taken care of.
With time, experience, and analytical skills, I have collated a complete guide with elaborated information on the important aspects of app development.  
If you are a first-timer, you might feel the hardship right from the beginning. You might even end up scraping the entire business idea. But do not drop yet. We are here to help.
The basics of any eCommerce mobile app remain the same. All you need to add is that pinch of your branding and the spark of your USP to make your business stand out and stay at the top in the Google search engine results. Some of the fundamentals that you should consider basic while building an eCommerce mobile app are:
· Easy navigation
· UI/UX with right features
· Visual appeal
· Brands integration if at all you are into multi-store eCommerce
· Inventory management
Here is an ideal step-by-step process for creating and launching an eCommerce Mobile app that you should follow in your trail to run a successful eCommerce business:
Keep in mind your eCommerce business goal even before you begin with the development process. Know what uniqueness you bring in or what issue you are going to solve for your customers with your eCommerce business. Do not go “all in” with the launch of your business. You need to know what works and what doesn’t. You need to know your real-time buyers. You need to know what gender you should target. You need to know a lot! Start small but concrete. Make expansion only when your business is ready. Get help from talents and app development experts to upgrade your business version. Take a look at this guide to outsource the best app developers.
In the urge to following the ABCs of your eCommerce business, do not forget the M for Marketing. You need to reach out to your potential customers to help them reach out to you.
Attract them with onboarding referrals, convert them with your USP, close your sales by keeping them engaged, and delight them with information about the products they need and your offer.
Ultimately, it all depends on the quality of development. Hire experts that are passionate about their work as much as you are about your dream eCommerce business. Retain them by providing them the perks and incentives that are best in the industry.
Trustable Ecommerce App Development Companies
Key Aspects for eCommerce App Development
Before proceeding any further, let me give you a detailed glimpse of the key aspects to focus on while developing an eCommerce mobile app:
Market Analysis and Buyer Persona:
The basis of an eCommerce mobile app development lies in determining the buyer persona for your business. Ask yourself, “ Who are you selling your products to?” Accordingly, carry out your research for your target audience. Analyze the behavior and patterns of your target audience. Know their digital age and their likes & dislikes. This will help you create your app as relatable as possible for them.
Know your Competitors:
Extract a list of your competitors. Create a separate list of what they are into and what makes them the obvious choice for the buyers. Do not duplicate their features or their business model, rather research well about the business model and make the maximum out of your analysis.
Choosing Technology:
Know the ins and outs of your business so as to decide on the technology to create your eCommerce mobile app. Keep an eye on the budget of development, know your inventory and select the CMS, database, framework, and most importantly the backend and frontend languages to code your app.
If you want a better time to market, go for the hybrid app, if you want sustainability, go for a native one. Similarly, you have to decide whether you want to launch an Android app, an iOS app or both at the same time, keeping in mind the device usage of your target audience for designing your application of eCommerce.
UI and UX Design:
Give your brand the voice it deserves by soothing color schemes, appealing visuals, and smooth transitions for your customers from one page to another. Create options for your logo and leverage it to the optimum. That is going to be your business’ identity for your target customers. Play with the subconscious mind of your customers by leveraging smart branding tactics for creating a lasting impression.
Cost of Developing an eCommerce mobile app:
Ultimately, it narrows down to whom you are investing and how much you are investing. Without a doubt, the budget is the front of the mind concern for the app development. To save you from this budget dilemmas, I have created some pointers for you to remember while going forward with app development:
· Features: Whether you want to launch your eCommerce app with MVP, or a mixed bag with MVP and advanced features, or a full-fledged eCommerce mobile app with advanced features.
· Android or iOS? The price tag of iOS is on the higher side, decide what device you want to be primary for your business. You can always scale your business later.
· The low maintenance of expensive backend development or the low budget high maintenance third-party APIs.
· A better time to market with hybrid app development or better sustainability with native app development? Make your choice wisely, you are in the business game for the long run.
Outsourcing the resources have a visible effect on your budget and so you need to be very careful hiring them.
Again, a number cannot be projected with respect to the react native app development as there are variables. However, to be as helpful as I can, I have put down an estimate on the basis of the trends I have witnessed considering the generic app development scenario.
· If we consider the most basic version of the app with only the MVP features and simple UI/UX design, the projected price can go to $60,000 just for development. However, there is very little support and maintenance required.
· If we consider a mixed bag of basic features including a few advanced features, the price an go up to $60,000 to $80,000.
· If we consider the app to be developed with advanced features, then the price can be as high as $80,000 to $120,000.
Outsource Developers for eCommerce Mobile App Development:
On the basis of your scope of work, you would want to outsource resources and skilled developers for building your eCommerce mobile app.
There are many different types of pricing models that you could choose from – time-based, scope based, fixed price and fixed time pricing model, or dedicated resource hiring.
Dedicated Resource-based Hiring
When opting for a dedicated resource based hiring, ensure that you know the scope of work and that you are not paying for an extra resource, when it comes to eCommerce apps.
To develop a basic version of your eCommerce mobile app, you will need –
· UI and UX designer
· 2 – 4Developers
· Quality Assurance Engineer
· Backend Developer
· Project Manager
To develop an advanced version of the eCommerce mobile app, you will need –
· Team Manager/Project Manager
· UI/UX designer
· 3 – 4developers for each platform
· Quality Assurance Engineer
· 2–3 backend developers
· Admin panel developer
After this virtual tour to developing an eCommerce mobile app, are you ready to step into the real world with real hiring of skilled resources for your to-be-real eCommerce mobile app?
Having helped in weighing all the angles of your eCommerce mobile app, we can be the partners in your endeavors with our rich experience worth boosting. We believe in work than words. Have a look at various case studies that are being written every time we faced a new challenge and the creative solution we provided.
Nothing better than a client talking to a client. Know what our clients have to say about our work and achievements. Yet not convinced? Here we are with practical and live applications that we have created for our clients. You can go ahead by testing these apps, who knows you might find your perfect app development partner!
We would love to be a part of an eCommerce mobile app development.
Please drop an inquiry about your needs and our experts will get back to you as soon as possible to make your eCommerce business possible.
Are we helpful to you in your venture of building that perfect eCommerce mobile app of yours?
Yup? Nope? Whatever? Still in doubt?
We would love to hear from you. Please feel free to comment your views or confusions and we will strive to get them resolved for you. Drop your inquiries in the comments section below, or drop us an email at [email protected]
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ultrakaran213 · 5 years ago
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This Mumbai-based Startup Brings Together India’s Lab Suppliers on One Platform
Biomall is a B2B online e-commerce marketplace dedicated to laboratory, life science and diagnostic products. It is India’s first ecommerce website which offers researchers and lab users’ laboratory products directly online using a secured payment gateway. It was established in the year 2016 by Dr. S. Jhaveri, PhD Chemistry and Chemical Biology from Cornell University, USA.
Majority of scientific laboratories in India still follow the traditional system of inviting multiple quotations, followed by indenting, generation of purchase orders and payment to suppliers 30-90 days after delivery. A single purchase-sale cycle thus lasts for months. Even the rate contract system, wherein a vendor is chosen for a particular brand at the start of the financial year, is inefficient as the institute has to rely on a single vendor who might not have stocks readily available and cannot purchase from any other vendor who might have stocks for the required product. Typically a lab buys products from multiple brands so again they need to contact multiple vendors and a lot of time is invested in procuring day-to-day lab supplies. So while a lab in India would take months just to get their supplies; elsewhere laboratories in countries with more advanced purchasing systems would have already completed their project by the time supplies reach the scientists bench in India! This is a critical factor that needs to be addressed immediately else India will further lag behind in terms of innovations. Also, inefficiencies in systems lead to increased costs and so scientists spend not only more time but also more money to purchase lab products!
Through its online portal, Biomall.in is trying to bring a big change in this system, by incorporating easy and convenient online purchase system as against traditional credit based purchases. The advantage is that scientists can search, compare and buy multiple products from different brands in a single order with a “single click” directly from the suppliers. The user does not require to get multiple quotations since all price details are given online along with real-time product availability thereby saving valuable time.
Scientists have a limited research budget for a project and need to manage their purchases within the available funds. On Biomall, the suppliers have provided good discounts on many products including chemicals, regular lab consumables, chromatography columns, etc. This has been possible by:
1.     Connecting scientists directly with the manufacturers/authorized distributors
2.     Elimination of costly field sales representatives
3.     Timely payment to the suppliers and
4.     Low marketing costs.
All these factors in combination have brought down the product cost and this saving has been passed on to the researchers. Thus, by procuring products from Biomall not only valuable time is saved but the researchers also save money thereby making good use of the funds available for R&D.
Dr. S. Jhaveri is a PhD graduate and a successful entrepreneur based in Mumbai. He has done his Ph.D in Chemistry and Chemical Biology from Cornell University, Ithaca, NY in the year 2007 and also done his bachelors in Chemical Technology specializing in Chemistry of Dyes and Intermediates from ICT, Mumbai (formerly UDCT). He has been awarded Dr. Sundar Aggarwal award for outstanding Indian Students entering Ph.D. program in Chemistry and Chemical Biology at Cornell University.
In the year 2012 he started his distribution business for laboratory products under the company Chargen Life Sciences LLP. During the initial 3 years of distribution business, he studied the lab industry market deeply and analyzed the problems faced by laboratories. Based on this analysis and the growing consumer inclination towards e-Commerce, he found an online platform connecting buyers and sellers of lab products to be a perfect solution to tackle the current problems. Thus, in mid-2016, he launched India’s first online marketplace for laboratory products – Biomall.in.
Earlier he worked as an Independent consultant with Universal Consulting, where he carried out market research on impact of new technologies in the knee implant market in India, assessing market feasibility for a Point-of-Care Testing Device in India and UAE. He was a visiting student at Massachusetts Institute of Technology, USA.
He has trained mentored and supervised several students. He also lectured in class, graded exams, and conducted office hours for freshman chemistry students in USA. Dr. S Jhaveri believes that passion, hardwork, self-belief and being positive are key mantras to be a successful entrepreneur. We are publishing an interview with him:
Q.: Tell us about the Product / Solution. How did you get your first customer? Explain how you went about the Product-Market Fit Process. Ans: We have developed a customized online portal – www.biomall.in to buy and sell laboratory products worldwide. It hosts 100,000+ products from 150+ brands across 100+ categories – Lab Chemicals, Microbiology, Diagnostics, Chromatography, Genomics, Proteomics, Lab Equipments, Lab Consumables. Laboratory Professionals from life science / biotech companies, pharma companies, academics, hospitals can buy any product required in their laboratories from Biomall.in. We offer digital marketing services to promote the products of Indian manufacturers to laboratories involved in research, testing and diagnostics. In house technical team from science and IT background work together to strategize and execute digital promotion via e-commerce, email, social media, blog, whatsapp and other online media. We also offer services to setup labs from the basics – designing, furnishing and procurement of all kinds of equipments and reagents required in a lab.
When it was launched, we had a different sales model wherein buyers could submit enquiries and get online quotation. We developed the website content as per SEO, so as to get customers via google search. Our first online customer came from Pune, Maharashtra through google search and has been a regular customer till date. Majority of our customers are sourced organically from google even today.
Q.: What is your USP? Ans: The biggest USP is that we are an online platform dedicated only to laboratory, life science and diagnostic products. This separates us from several other marketplaces which sell all kind of products. We give a target customer base to all the sellers who can then use this platform as a good marketing tool as it caters specifically to the scientists, pathologists, medical, pharma & QC professionals.
Also, Biomall acts as a single platform to buy multiple types of lab products from multiple brands in a single order.
It provides the option to buy lab products directly online just by selecting quantity, add to cart and place order by making online payment. Buyers can request for a bulk discount if more than 10 packs are needed. Buyers can also post enquiry for products not found on the portal. This enquiry then gets shared to all registered sellers on the portal who can send an online quote to the buyers as per product availability.
The platform provides a seamless experience to the sellers for managing all orders, enquiries, stock and ongoing offers through their dashboard.
Q.: What were your assumptions when you entered the market, learning that you have? Who in your mind is your ideal customer? Do you have at least one of them signed up? Ans: We thought that considering the response received to online shopping sites like amazon, flipkart, snapdeal, myntra, etc., users in India shall be happy to know about Biomall and buy laboratory products online. Although, most of the scientists like the concept of Biomall, they get constrained by the purchase system followed in their institutes or companies. Nevertheless, we have received many customers from top research institutes like IITs, IISERs, CSIR institutes who prefer to buy chemicals, consumables and other products from our website. Also, many small companies have now begun to order their lab supplies online on Biomall.
An ideal customer for our website would be a scientist who is looking for any lab product, finds it online, compares among different brands, and buy the best suitable. We wish to be the ideal platform for all scientists by offering a complete portfolio of lab products, with detailed information provided on the website and the best delivery service so that they can get their product/s in a hassle free manner.
Q.: What has been your biggest failure as an entrepreneur and what did you learn from it?? Ans: Failures in the past have been about conceptualizing big projects before understanding ground reality
Q.: How are you pricing the Product? What is the logic behind it? What is the model you are following – Free / Freemium / Premium etc. ? Explain your thought process. Ans: We offer different membership plans for suppliers to promote and sell their products on our portal. A free plan is also available to sell stock under clearance sale. Paid membership is available based on the services required by sellers. Prices are decided based on the expense incurred in terms of website maintenance, customer service and marketing service.
Q.: Please tell us about the investors (if any) Ans: Biomall is bootstrapped company and all the investments have come from promoters family business and distribution business of Chargen Life Sciences. However, now we are looking for investors to scale up the business.
Q.: Is there any interesting success story of your startup? If yes, please write about it. ? Ans: We are extremely proud that we have managed to export Indian manufactured products to 35+ Countries via our platform and thus contributing to the Make in India initiative launched by the Government.
Q.: Since inception, give us a sense of the value of business done by your venture? Please explain in detail. (e.g., What is the current turnover? From Launching till date total no. of visitors on website/persons registered/enquiries and enrollment etc.) Ans: The website hosts 100,000+ lab products from 150+ brands across 100+ categories of laboratory, life science and diagnostic products. We have grown from as low as 50 visitors a day to 500 visitors a day. About 5000+ buyers and 500+ sellers are registered with us. Since 2016, we have served 300+ Indian cities and exported to 35+ countries including Middle East, Africa, Europe, USA, South America and Asian countries
Q.: What is the big picture of your startup? Is this Product/service leading to something bigger? If so, how? Ans: Through our online startup, we are trying to bring in the concept of digitalization in the laboratory industry, and also promoting the ‘Make in India’ campaign started by the GOI. Due to the long sales cycle Indian scientists suffer greatly as they do not get products on time. Biomall’s big vision is to reduce the entire sale purchase cycle of lab products so that our scientists can be competitive in the global market when it comes to publishing research at a faster pace. Second, we also want to promote Indian made laboratory products worldwide. India produces good quality lab products but we lack in marketing these products. Biomall aims to change that by producing an excellent marketing platform and making Indian made lab products available to laboratories worldwide.
Also, through Biomall, we have promoted many lesser known Indian manufacturers of laboratory equipment to the global market. Many countries including Africa, Middle East, Asia, Europe and America have shown interest in buying lab products from India. They find Biomall as one stop solution to get all of their laboratory needs from India, at good price and quality.
Q.: Who do You Perceive as Your Competition? How do you differentiate yourself with them? Ans: A few of its indirect competitors in India include B2B online portals like Indiamart, trade India which are widely used by sellers to generate leads. Other competitors include B2B e-commerce platforms like Industry buying & Amazon business who provide an online platform for buying all sort of industrial supplies. These sites are however not focused on the lab industry and do not have a wide range of products that Biomall offers. In India Biomall stands as the only comprehensive platform to target the lab professionals through its customized online eCommerce business model and acts as one point of contact for international buyers interested to source their supplies from India.
Q.: What would be your goal to accomplish in the next six months? Any other information you would like to share? Ans: We continue to expand our product portfolio and we learn a great deal from the customers to understand the products in demand and then lookout for quality suppliers for the same. We are very selective on the suppliers that come on-board and only when they pass our internal quality criteria do we invite them to be part of our platform. Our major focus in future is to increase the reach of Biomall in India and worldwide and provide a vast range of products that the scientists can purchase directly from the suppliers via our platform.
In the next 6 months, we plan to invest in logistics and marketing to increase our reach across different cities in India and outside India. To achieve our goals, we are looking for investors interested to fund a growing B2B online startup.
 https://startupsuccessstories.in/this-mumbai-based-startup-brings-together-indias-lab-suppliers-on-one-platform/  
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chingariapp · 3 years ago
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Top 10 Short Video Apps In India For Making Viral Content!
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The lack of numerous Chinese apps has left a gap in the social media landscape, which is slowly being filled by good Indian alternatives. As a consequence of the prohibition on so-called Chinese apps, many Indian app developers have stepped up to satisfy the increased demand from content creators. These homegrown businesses now have the opportunity to attract a lot of fresh users. 
In this article, you will find the top 10 short video apps in India that will help you to create creative and viral content!
Chingari
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After many Chinese apps were banned, Chingari was the first made-in-India app to be released. Biswatma Nayak and Siddharth Gautam of Bangalore founded it as an Indian video-sharing social networking site. According to the data on the Google Play store, you may use the Chingari app to create a short film and share it with your friends. In this app, you will find videos like trending news, entertainment, funny videos, love status. Looking at the features of the app, it seems that this app is very much like the helo app.
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Roposo
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Roposo, which was founded in 2013, is another short video app that has amassed a large following over time. It's a video and photo-based platform where users can express themselves visually. This app, which caters to users aged 15 to 35, provides a TV-like surfing experience with user-generated content on its channels. Users can also use the platform's editing capabilities and post their content. Roposo, which has over 85 million users, is a platform where people may share material on a variety of topics and hobbies.
MxTakaTak
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MX TakaTak is a fun video creation and dialogue dubbing app created by MX Media & Entertainment that allows users to create short-form videos and hilariously dubbed videos. Not only that, but the Indian version of the TikTok app also allows users to dub dialogue, personalize videos, and add music to various genres of videos, including Comedy, Gaming, Memes, and Food!. You can easily recreate the best scenes from your favorite movies and the hook steps of hit songs by using the Mx TakaTak app.
MOJ
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Moj is the one-stop destination for making and watching fashionable short films, growing your following, and becoming a celebrity. This software is similar to TikTok and Likee in terms of functionalities. Moj is India's most popular short video app. The creators of Sharechat have created this app (One of the most popular Indian social media platforms). You may use Moj desi stickers to build the ultimate trending video. You can easily create fun videos and lip sync videos using the Moj app.
Josh
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Josh is a ‘Made in India' application for all world creators! It has a fantastic camera filter with great features like slow motion, thousands of background sounds, and many others that make shooting cool and beautiful films a breeze. You can view the most recent videos from your favorite creators, including Mr. Faisu, Hasnain Khan, and other Team 07 members. You can record and upload your videos and take part in fun challenges, and become a star and earn money! This makes it a good option amongst the top 10 short video app.
Mitron
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Users can use the Mitron App to make, edit, and share short videos. This app was released in April 2020 as a competitor to TikTok. Mitron App has a 3.9-star rating and over 10 million downloads. If a user wants to make a short movie, they must first sign up for the app and create a username and password. After logging in to the app, go to the bottom center of the screen and click the video button. Then, record, edit and post the video. After the video is published, it will be available for free viewing on the user's profile.
Trell
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The Trell app allows users to browse through a variety of short videos, download them, like them, and share them, among other things. On the made-in-India app, users can also play games and ask their friends to join, earning rewards and vouchers for premium websites such as Myntra, Swiggy, Ajio, OYO, Cleartrip, McDonalds, Foodpanda, Himalaya, Beardo, and many more. The Trell app has received over 10 million downloads in a short amount of time and has a 4.1-star rating on the Google Play Store.
Reels By Instagram
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Instagram Reels gives you the ability to make short videos that you can share with your friends or anybody else on Instagram. With audio, effects, and additional creative tools, you can record and edit 30-second multi-clip videos. You may share reels with your followers on Feed, and if you have a public account, you can also make them available to the rest of the Instagram community via a new Explore section.
Although Instagram Reels is not the same as TikTok, it offers many of the same capabilities. Short videos (less than one minute) can be shot and shared with your followers. This software is most known for photo sharing, but since the launch of Reels, users have begun to use it to share short videos.
Snapchat
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Snapchat is an excellent medium for sharing modified videos with pals. You can edit videos with different filters using the app's built-in camera, and you can also make videos and share them on Snapchat. Snapchat was first released in 2012 and has since grown to over 500 million users. On the Google Play Store, this app has a rating of 4.1 stars from 19 million users.
YouTube Shorts
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Youtube is a well-known video-sharing platform, however, you can only upload videos that are longer than 15 minutes. Youtube Shorts, a short video platform, was introduced in September 2020 by YouTube. YouTube Shorts are vertical videos that last up to 60 seconds. Viewers can find your short-form video on the homepage Shorts shelf, which offers a new vertical watching experience designed just for short videos, in addition to seeing it on your channel.
One of the main advantages of using YouTube Films is that there are no copyright issues, and you may make your shorts with any audio/music.
Wrap Up!
I hope you now have a better understanding of The Top 10 Short Video Apps. You can let me know if I missed any apps in the comments. All of the applications listed above are social media platforms, but you can utilize them to post your video material and gain notoriety for your talents. I hope you enjoy it and do share your thoughts on it in the comments section. Many thanks!
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bongtechsolution · 4 years ago
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Affiliate Marketing-A step By step Guide
What Is Affiliate Marketing?
Affiliate marketing is the process by which an affiliate earns a commission for marketing another person's or company's products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make.
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What Is Example Of Affiliate Marketing?
Sometimes marketers promote their affiliate programs like amazon affiliate program by offering bonuses to anyone who purchases the offer. For example, you could give a free e-book you wrote to any follower who makes a purchase. Promotions like this encourage customers to buy the product to make a great deal.
How to Start Affiliate Marketing?
There is a huge possibility for you to make a big income with affiliate marketing and only if you follow the right strategy and technique. Here are some steps you need to follow when you start affiliate marketing.
1)Start a Blog for Affiliate Marketing:-
The best affiliate programs 2021 is to start affiliate marketing you’ll need to have a website or blog. Majority of the companies that run an affiliate program only approve you as an affiliate if you have a blog or a website. That’s because having a blog or website establishes an authority on your niche  and give some assurance  that you’re not a spammer. To start a blog, aside from choosing a platform like WordPress, you’ll need to own a domain name and web hosting. To start a blog, we always recommend using Bluehost, Hostagator, Hostinger, Godaddy for web hosting.
2)Choose the Right Affiliate Products:-
Everyone has different rules and ideals when it comes to promoting affiliate products. Here’re a few ways to choose the right products for promoting on your blog:
Promote the products and services that you use and love. Top affiliate programs follow the same path to become successful affiliate.
Join an affiliate network such as Awin, Amazon Associates, Avangate Affiliate Network, ClickBank, FlexOffers, CJ Affiliate Rakuten Marketing, and find some reputed products that fall under your niche
Refer the products that offer a money-back guarantee, so even if your reader makes a mistake of buying the wrong product they don’t want, they can get their money back.
3)Attract the Right Audience With the Right Keywords:-
To generate affiliate sales, you need to ensure you’re attracting the right audience who actually wants to try out the service you recommend. If you’re like most bloggers, Google is the #1 traffic source that brings traffic to your blog. Top paying affiliate programs get the right audience to grow their business.
You’re more likely to make affiliate sales from your blog if the search engine traffic you drive has an investigational intent.
Navigational intent: Users search for a particular website. They just want to navigate to the website that they’re looking for.
Informational intent: Users want to find answers to their pertinent questions.
Investigational intent: Users search for information that may eventually lead to a transaction.
Transactional intent: Users are ready to buy or download a free product.
4)Promote Your Affiliate Products Within the Content:-
One of the best ways to make a long term affiliate income is to write a detailed piece of long-form content (like a tutorial) and make your affiliate an integral part of that content. Get affiliate links after promoting your products and boost your sales.
It’s also a nice one because you don’t have to shove the product down people’s throats. You just gently recommend this or that product as being a good choice for that particular part of the process.
How to Make Even More Affiliate Income?
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1)Track the Clicks on Your Affiliate Links:-
While almost every affiliate program out there allows you to track the clicks on your affiliate links, it’s in your best interest to use Google Analytics as well for affiliate tracking. That way you can compare the performance of each affiliate link on your blog even if those products use different affiliate program.
The easiest way to track affiliate link clicks on your blog is by installing the MonsterInsights plugin. MonsterInsights is the most popular Google Analytics plugin for WordPress that comes with a lot of built-in features for publishers. There is also free affiliate programs available in the market.
2)Boost Your Affiliate Revenue With Exit-Intent Popups:-
Did you know that 70% of your abandoning visitors would never return after leaving your site? You can show an affiliate offer to your visitors at the last moment when they’re about to leave. Online marketing affiliate programs be like to engage and retain the right audience for retargeting.
An exit-intent popup detects the mouse movement and prompts the users with a targeted campaign such as an affiliate promotion when they’re about to leave.
3)Drive Traffic to Your Article With Facebook Ads:-
If you have a really high-quality tutorial or piece of content, you can then drive a little bit of traffic to that article with Facebook Ads.
The good thing about this is that if your affiliate product has a high payout price, you can make quite a lot of money even if you’re spending a bit on the ads. As long as your page is converting and there is enough traffic in the niche you can do quite well.
One of the most powerful ways to add extra affiliate income to your blog is by promoting an affiliate product to your mailing list once people sign up.
 The reason this is so powerful is that.
It’s automatic and ongoing: Services like Constant Contact allow you to create follow-up emails which go out to every subscriber once they sign up to your list.
It’s perfectly branded: If your blog and mailing list are tight and on-brand you’ll find that an affiliate promotion in the course of some valuable mailing list content is a perfect fit. It goes in there very naturally as you go about helping your subscribers.
Highlight Your In-post Messages With Graphics:-
Highlighting your affiliate mentions in your article is a good strategy to make sure that people see the message.
This can be done in so many different ways and you’ll need to measure the effectiveness for your own particular blog and individual blog post.
One way is to use a plugin like Shortcodes Ultimate which allows you to add buttons, quotes, highlighted text, etc. with just a few clicks.
Build Backlinks to Your Articles:-
Building backlinks to your affiliate article is a great way to drive more traffic to your site. For example, if you land a guest post on a high authority blog you’ll want to write an article that naturally allows you to mention your original post.
Become an Expert at Using the Product You Want to Promote:-
Some of the most successful affiliates become so successful because they get really, really good at using the product or service either directly, or as an incidental part of their business. You all can check affiliate program myntra.
Frequently Asked Questions:-
How does affiliate marketing work?
Find and join an affiliate program.
Choose which offers to promote.
Obtain a unique affiliate link for each offer.                      
Share those links on your blog, social media platforms, or website.
Collect a commission anytime someone uses your links to make a purchase.
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What Are Benefits Of Affiliate Marketing On Your Business?
Low cost of start-up. An affiliate program does not require that you have an advertising team for ad visuals or purchase ad space.
Low ongoing costs:- Since most of your marketing activities are done by affiliates, they’ll also bear the chunk of the cost attached. And since it’s a commission-based program, it means that you’ll only pay affiliates from sales they bring in. Many social media marketing affiliate programs run on low cost budget.
Low risk:- Lost cost means low risk. There’s little risk of loss since payments are only made when there’s an actual conversion; perfect for businesses on a tight budget. The actual process of affiliate marketing follows the same trend.
Targeted Traffic:- It can ensure that the traffic that comes to your site is from individuals that find your product or service useful. This is because affiliates that resonate with your brand will most likely have individuals with their area of influence that’ll find your brand useful.  The best affiliate marketing websites have proven high quality traffic to their respective websites. Paid affiliate marketing programs get benefited by retaining quality customers.
Flexibility:- You can easily make your affiliate program smaller or bigger at little or no cost. It also offers you a great way to scale up your business.
High ROI:- The best affiliate programs have been proven to have a much higher return on investment than the majority of marketing strategies. One major reason for this is because your target audience will hear of your product or service  of high ticket affiliate marketing from affiliates that are within their spheres of influence.
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About Us:- Bongtech Solutions Pvt. Ltd. is a good IT company in Kolkata. We provide all types of attractive & SEO-friendly Web Design, Mobile Applications, Ecommerce Solutions, Digital Marketing, SEO Service & Customized business software at the lowest price with maintenance support.
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twisttech · 4 years ago
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Best Mobile Payment Apps for 2021 that pays you Real Money
With the unstoppable rise of e-commerce, online businesses have seized the opportunity to become an important part of the global economy. Because these companies act like offline stores, they also need the same customer journeys - even faster and easier - to get their product to market. To make sure of that, they need to work with the best partners and have a satisfying inventory. This led the financial sector to also have an online presence. Banks have also created applications, websites, and online payment options to reach their customers through online businesses. This has led to a new era of partnerships. Payment gateways were also part of this revolution.
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Life was made easy and stress-free with digital payment and recharge apps. They have given us the freedom to pay anytime, anywhere prepaid / postpaid mobile numbers, landlines, electricity, insurance, and gas bills.
Besides? These apps offer huge discounts and deals with every top-up, making them even more useful. This success can be measured by the large number of mobile recharge services that have grown in India in recent years.
New services are usually the ones that offer the most attractive deals. So if you are looking for mobile and bill payment apps that offer comprehensive and efficient solutions, this is where you need to put in some effort.
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I have seen people buy loads of apps from Google PlayStore or Apple iStore. But there are also some free top-up apps available in stores that allow you to earn some top-up money to pay your bills. These are special apps designed to earn real money and rewards using a few simple steps / tricks. Yes that’s true All you have to do is install such a money earning app and do some very simple tasks like watching videos, solving a challenge or quiz etc. These are the best paid apps for earning money. And now is the right time for your smartphone which is really productive for you.
Nowadays, almost everyone is trying to do something different for their job so that they can earn money a parallel, such as a part-time job, stock market, work from home, data entry, investing, etc. But there are very simple and effective ways you can make you sit home. I managed to find some mobile applications available in the App Store that earn you free top-ups, paytm cash and many more rewards using your smartphone. allows for.
There is no point in using a “smartphone” if you are not using it “smartly”. I hope you agree with my statement. Most of you have an Android / iOS mobile device and now is the right time to use a smartphone to earn some money with it. Don’t worry, let me tell you how we can use your mobile smartly.
But today, I’m going to share with you the best money making apps I’ve personally tested, and help you earn some free recharge cash. You just need to install the apps and earn money with these latest apps. You can easily earn rewards by downloading the app and have unlimited free recharges by referring your social friends.
Top Online Recharge Apps to Earn Money
I personally tried and tested these apps and then divided them in our opinion to help you find out which app to try first. But I would advise you to try them all, you probably like all the apps. Some also help you get more rewards in less time. Most working and top-grossing mobile apps to earn real money and rewards:
BHIM – Making India Cashless
Nowadays people do all their transactions online through banking apps just to be “Cashless”. For this, BHIM app is developed by Govt. of India. And to go cashless, this app is the most beneficial, preferrable, secure, and helpful app to do all your banking transactions.
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Not only you can do your transactions with this app but you also this app provides you various other services like interesting offers and discounts while doing transactions. This app is compatible with both Android and iOS. Make sure you have linked your mobile number with your bank account and the same is used for accessing BHIM.
There are some offers for first-time users so that everyone can take advantage of it. Every single day, you do some transactions using your bank account, but you can refer and earn money from this app instead of using this “cashless transaction facility”.
Khatriji – Utility Bill Payment & Online Recharge
By using Khatriji Website, you will get or earn money on Online recharge. you will earn while you refer a friend that can be shared to anyone and earn your referral reward points. Simply, doing online Recharge and Earn more with value added services like Utility Bill Payments, Mobile/DTH Recharge.
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You can earn cash anytime and from anywhere, there are no complicated missions to visit places or wander around and best of all it’s an easy, quick and fun way to make easy money! Make money is the best online recharge website!
Empire ReEarn – Earn Money without Investment
Easiest Way to Earn Money. Your online prepaid recharge is just a click away with Empire ReEarn! Empire Re Earn is your one-stop shop solution for online recharge. For every prepaid recharge that you complete on Empire ReEarn, you may get special rewards that include cashback.
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Empire ReEarn not only provide you easy accessibility, also ensure quick transactions. It is possible to complete a prepaid online recharge with us in less than 10 seconds.
Oxygen – Bill Payment & Recharge, Wallet
Here is another big opportunity for you guys and I’m talking about the app named Oxigen Wallets. This is an app that provides you free Paytm cashback offers. Oxigen Wallet is one of the most loved & widely accepted mobile wallet apps. This app is designed to work with all of your payment methods.
Developers are frequently trying to give some amazing features and offer. This app is basically designed by USA country. That’s how you can make huge money by referring your USA friends.
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Oxigen is giving Rs.200 FREE to all OLD and NEW users when they will refer their Indian-USA friends i.e. Indians who are living in USA right now. It’s very simple and easy, you will get Rs.200 mobile recharge on referring them on Oxigen USA mobile app. Oxigen is the one-stop solution for all your payment needs.
Cashbuddy – Paytm Cashbacks & Deals
Cashbuddy (or Databussy) is one of the biggest shopping cashback platforms over the internet. This app allows you to earn huge cashback and offers by shopping on Amazon, Flipkart, Jabong, Myntra, and over hundreds of other top shopping sites. You will see top trending brands and coupons for shopping. Earn cash on every action on Databuddy, which can be redeemed for mobile recharge.
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You will also get coupons for Top Sales at Amazon like Prime day sale and great Indian festival sale, at Flipkart like Big Billion Days sale and many other sales like; Snapdeal unbox sale, Myntra, Ajio. Whatever you earn from all the deals that you will make, you can redeem cashback on Paytm, Amazon, and Flipkart, etc. Also, you can earn free cash by inviting your friends and family to try Casabuddy by sharing a link through WhatsApp, Facebook, Twitter, SMS, and Gmail.
Quite beneficial for first-time users of this app i.e. new users will get Rs.10 as a sign-up bonus and if you refer to your friends it will fives you Rs.10 more for each successful referral.
PhonePe
The PhonePe is the easiest solutions to mobile recharges and bill payments. It is a UPI-enabled app that can link directly to your bank account for transactions. The PhonePe app supports everyday payments of utility bills, mobile recharge, funds transfer to friends and family, request money, etc. and is quite simple to use.
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Apart from this, the app also offers mobile-wallet service, multiple payment modes, and will often surprise you with offers like cash back and discounts. One can also earn handsome rewards from PhonePe by referring the app to others.
Unfortunately, the app doesn’t have the option to load money from your credit card in the wallet. You can pay your bills and do recharges using credit card, though.
Amazon Pay
Another payment is Amazon’s digital payment app. This is an integrated feature in your Amazon account. Using Amazon Pay you can add money to your account to pay for goods and services purchased from websites and mobile apps.
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Amazon also partners with various services to promote its e-payments and offer discounts and cash back using pay balances. You can add up to Rs. 10,000 on Amazon Pay and use it to pay for food orders, movies and events, ebooks and more. There is also a monthly cashback offer on loading money in the wallet on Amazon. However, one thing missing from Amazon’s heavy artillery is the bill payment option.
Paytm
Paytm is the most popular and reliable app for online recharge and bill payment. Dynamic e-wallets and the UPI app provide payment, money transfer, shopping, recharge features, bill payment, and a myriad of other services including movie, bus and air tickets on its platform.
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Paytm now has over 300 million users and is probably its biggest loss. Now, it has determined for itself once in the market that there are limited deals, discounts and cash back in the application.
Mobikwik
Mobikwik app is a hassle free mobile payment app for all your utility bills, mobile recharge and shopping. The app benefits from its e-wallet that can be used to pay at top merchants such as Big Basket, Book My Show, eBay, Myntra, Grofers, IRCTC, Domino’s Pizza, Shop Clues, Oyo Rooms and more.
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Mobikwik wallet feature also comes with super cash-back offer. The app supports limited money transfers and it is literally impossible to use the entire super cashback.
Freecharge
Freecharge is one of the first online recharge and bill payment apps. Although it is now in a decreasing state, it offers several specific deals, among which users are notified via email. It has a simple and smooth process with various coupons, which can be used at your partner store to get discounts.
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Freecharge has also started supporting merchant payments, which may not be as widely accepted as Paytm or MobiKwik, but are continuing progress.
PayZapp
PayZapp is an HDFC mobile platform e-recharge app offering for all. With PayZapp you can shop on partner apps on your mobile, buy movie tickets, groceries, compare and book flight tickets and hotels, shop online and get great discounts. The app can also be used to share money with anyone in your contact list or in your bank account, pay bills and recharge your mobile, DTH and data card and many more.
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These are the main mobile payments widely used in India. While every app on its platform has charging and payment options, they differ from each other in one aspect. If you want to keep up to date with the latest offers and deals on various portals, you can also visit the Build Side Income.
So these are the most recent and updated apps that let you earn and recharge money for free, and some of them also save your money or mobile data. Go try them out and comment which app you like best and make more money together. Anyway, if you think something more promising is what I mentioned above and would like to suggest other things, don’t hesitate to use the comment section below. You can always contact me. Nice to hear from you and would like to share as much information as possible to help others.
Source :  Earn Money With Payment Portals  
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engineerbabuinc · 5 years ago
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How to Build an Awesome eCommerce App?
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A Complete Guide to build an eCommerce App
Shopping Spree, Shopaholic, Fashionista, and what not! All thanks to Social Media Platforms for bringing in the fact that people love to shop; irrespective of the time; irrespective of the place. With the touch of digitization, the entire brick and mortar commerce arena revamped itself into eCommerce, wherein people started shopping online with the very ease provided by their devices, that too in the very comfort of their home.
eCommerce website, what once was a revolution has been commemorated by eCommerce mobile application. Indeed! eCommerce mobile apps with the slogan, “Shop on-the-go” are reigning over the smart users and their smartphones today. Amazon, the biggest player in the eCommerce game along with its counterfeits Alibaba, Myntra, Snapdeal, have become an integral part of people while malls and supermarkets are being lowered to “Selfie zones”, “window shopping fads”, and “Check-in” hangouts.
Who would want to spare the precious time of their weekends, standing in long queues at the billing counter, waiting for their turn while France is playing against Croatia! Well, with eCommerce mobile app, all they could do is shop and yet never miss the game. So, an eCommerce app is an awesome game-changer in so many different ways.
That’s eCommerce mobile app for you!
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Who doesn’t have a dream of running a successful business with customers crowded all over the shop? eCommerce mobile app can be your dream come true business as you can target the customers from across the world and you don’t have to travel to market for your brand; that’s an added advantage.
Recently, there has been a great rise in the demand to build an eCommerce mobile app. Every single day, startups are getting into the eCommerce business and all they target is mobile-first, website-second!
Cutting it short, if you are an aspiring eCommerce businessman, you have landed on the right page. Let me tell you, developing an eCommerce mobile app is not a very big deal today, especially with the nascent of tools and technologies playing around.
And the future of eCommerce, AI and VR technologies are decked up to renovate the eCommerce ecosystem completely with unforeseen features like virtual changing room. Must say, even the future of eCommerce is way too bright and now is the time you should seriously consider building your very own eCommerce mobile app.
To start with, it is important that you define your eCommerce business goals with utmost clarity. What type of eCommerce mobile app do you want to launch your business - Android or iOS? What is your product going to be? Who is your target audience? Which brands are you targeting?
Once this is sorted, you can move to the next important step which involves defining the right features for your eCommerce Mobile Application.
Features are the reflection of your USP. That is going to make all the difference for your target audience, when it comes to an eCommerce app. Basically, they are but the deciding factors of whether your revenue grows or flows away to your competitors. Hence, it is important to plan the features for developing your eCommerce mobile app. Below is a list of features extracted from the successful eCommerce Mobile App and you cannot afford to miss any of these:
A Simpler Registration Process
As easy as this sounds, it can be an exhaustive one for your customers and they might simply choose to uninstall the app with pages and pages of information to fill in. Who’s got time anyways! Ensure an easy registration process. With everybody having a Social Media Account today, you can enable sign up and login with two clicks at maximum and your customer is on-board! Plus, an extra brownie point for learning their preferences through their digital age on their Social Media Accounts!
Supports Multiple Payment Options
Let’s say, you have a big fat customer who mostly shops online and visits your eCommerce mobile app to give it a try. After dumping his stuff into the cart, he realizes you do not have the payment option that he prefers. You just lost a big customer. And many more who prefers the payment option that your app does not offer.
To play safer and smarter as an eCommerce businessman, you have to open the doors to the most popular payment methods. Credit card, debit card, net banking, and eWallets being at the top, ensure that you subtly push your customers towards using your app’s in-built wallet.
Push Notifications
Your customers have their needs and want, you have the required supply to fulfill them but how to bridge this gap of communication? Push notification is the key!
Push Notification is one of the most important features that map the success of an e-commerce mobile app. They enhance the customer engagement as it keeps them informed about the referral, discounts, sales, promotions, and offers, to keep them coming back for more. This, in turn, provides you with the opportunity to cross-sell and up-sell for getting you better profits.
Social Media Integration
Don’t tell me that you do not want ALL the attention of your customers. You even want their social media time. And your demand is justified considering the fact that you are running a business.
Not only for one-tap login, Social Media integration will ensure that your eCommerce mobile app is right in front of your customers wherever they are; chatting on Facebook, Tweeting on Twitter, or pinning on Pinterest. This will also help them easily share your special discounts on their social media accounts. What better than word-of-mouth marketing and user-generated content! An eCommerce app that taps the power of social integration works - It's as simple as that when it comes to an application of eCommerce.
Complete Synchronization
You have your eCommerce website and an eCommerce mobile app. You have come up with a very exciting feature that is sure to strike a chord with your targeted audience and take their buying experience to the next level. But you have to launch this feature before your competitor does. You want better time-to-market but with edits to be made in both the portals separately, time seems to have stopped. What would you do?
Speed up the process by getting our eCommerce mobile app synchronized with the website. Save plenty of time, beat the competition, and increase your sales.
Google Analytics
It’s just been a while since you launched your eCommerce business. You think you are faring well so far. But keeping your gut feeling aside, how do you gauge what is working for and against your business?
Ok, like every time, Google has the answer you want with Google analytics. Optimize the use of Google analytics to find out how your customers are really finding to be on your mobile app with the help of real-time data. Know which product of yours need a different packaging, what offers can make an appealing combo, and which demography is resonating well to your business, all this with Google analytics. Your application of eCommerce will definitely grow from strength to strength.
Review & Rating
Don’t shy away from the fear of getting bad reviews and poor product ratings. A wise businessman is the one who is open to both criticism and learning.
Empower your customers to review and rate your app and its features. The possibility is, the products that you are offering are nowhere in the wish list of your buyers and reviews will help you achieve this sense of realization. Again, after improvements do not delete the negative feedbacks, rather thank them and show what steps you have taken. This will make them feel important and who knows they will stick to your brand like forever!
Wishlist Button
It’s the end of the month. The salary is one week away and your customers don’t want to miss out on what they have recently found out. They want to buy it, not now but definitely after a week. Let wish list play its share.
Wishlist, at times, can be a savior to your sales. It helps your customers to save products they wish to buy later. Plus, you get an edge over knowing the preferences of your buyer and personalized offers and SOLD!
Easy Checkout
All the enthusiasm and energy of your customers is gone in making their choices and adding items to cart. Now’s the tough part - the payment!
To ensure that they do not abandon the cart, build your checkout process as easy as possible. Help them save their card and e-wallet details and take them faster through the payment gateways. As said earlier, your customers hate to wait in the billing queue, don’t let them wait with virtual billing system as well!
There are myriads of eCommerce mobile apps already in the market. You need to stand out from the crowd and these features will help you make a move. If you follow a customer-first approach by providing them the utmost ease to shop, you will easily be able to retain your customers. On the other hand, when your competitor has an amazing experience to offer in reference to features, your customers will be inclined to them.
In this situation, the smart way is to build an eCommerce mobile app with the right features and avoid any fluff that could possibly take away your customer engagement rate. Make them feel that you understand the issues they face while shopping with other mobile app and the solution. Give them the value of the time, energy, and money they spend using your mobile application. This is the only important key to win over your customers and has an upper hand over your competitors.
Things to Take Care of While Building an eCommerce Mobile App
Right from conceptualization of what USP of your eCommerce Mobile app is going to be to launch a Beta Version, there are many important aspects that are to be taken care of.
With time, experience, and analytical skills, I have collated a complete guide with elaborated information on the important aspects of app development.  
If you are a first-timer, you might feel the hardship right from the beginning. You might even end up scraping the entire business idea. But do not drop yet. We are here to help.
The basics of any eCommerce mobile app remain the same. All you need to add is that pinch of your branding and the spark of your USP to make your business stand out and stay at the top in the Google search engine results. Some of the fundamentals that you should consider basic while building an eCommerce mobile app are:
Easy navigation
UI/UX with right features
Visual appeal
Brands integration if at all you are into multi-store eCommerce
Inventory management
Here is an ideal step-by-step process for creating and launching an eCommerce Mobile app that you should follow in your trail to run a successful eCommerce business:
Keep in mind your eCommerce business goal even before you begin with the development process. Know what uniqueness you bring in or what issue you are going to solve for your customers with your eCommerce business. Do not go “all in” with the launch of your business. You need to know what works and what doesn’t. You need to know your real-time buyers. You need to know what gender you should target. You need to know a lot! Start small but concrete. Make expansion only when your business is ready. Get help from talents and app development experts to upgrade your business version. Take a look at this guide to outsource the best app developers.
In the urge to following the ABC’s of your eCommerce business, do not forget the M for Marketing. You need to reach out to your potential customers to help them reach out to you.
Attract them with on-boarding referrals, convert them with your USP, close your sales by keeping them engaged, and delight them with information about the products they need and you offer.
Ultimately, it all depends on the quality of development. Hire experts that are passionate about their work as much as you are about your dream eCommerce business. Retain them by providing them the perks and incentives that are best in the industry.
Trustable Ecommerce App Development Companies
Key Aspects for eCommerce App Development
Before proceeding any further, let me give you a detailed glimpse of the key aspects to focus on while developing an eCommerce mobile app:
Market Analysis and Buyer Persona:
The basis of an eCommerce mobile app development lies in determining the buyer persona for your business. Ask yourself, “ Who are you selling your products to?” Accordingly, carry out your research for your target audience. Analyze the behavior and patterns of your target audience. Know their digital age and their likes & dislikes. This will help you create your app as relatable as possible for them.
Know your Competitors:
Extract a list of your competitors. Create a separate list of what they are into and what makes them the obvious choice for the buyers. Do not duplicate their features or their business model, rather research well about the business model and make the maximum out of your analysis.
Choosing Technology:
Know the ins and outs of your business so as to decide on the technology to create your eCommerce mobile app. Keep an eye on the budget of development, know your inventory and select the CMS, database, framework, and most importantly the backend and frontend languages to code your app.
If you want a better time to market, go for the hybrid app, if you want sustainability, go for a native one. Similarly, you have to decide whether you want to launch an Android app, an iOS app or both at the same time, keeping in mind the device usage of your target audience for designing your application of eCommerce.
UI and UX Design:
Give your brand the voice it deserves by soothing color schemes, appealing visuals, and smooth transitions for your customers from one page to another. Create options for your logo and leverage it to the optimum. That is going to be your business’ identity for your target customers. Play with the subconscious mind of your customers by leveraging smart branding tactics for creating a lasting impression.
Cost of Developing an eCommerce mobile app:
Ultimately, it narrows down to whom you are investing and how much you are investing. Without a doubt, the budget is the front of the mind concern for the app development. To save you from this budget dilemmas, I have created some pointers for you to remember while going forward with app development:
Features: Whether you want to launch your eCommerce app with MVP, or a mixed bag with MVP and advanced features, or a full-fledged eCommerce mobile app with advanced features.
Android or iOS? The price tag of iOS is on the higher side, decide what device you want to be primary for your business. You can always scale your business later.
The low maintenance expensive backend development or the low budget high maintenance third-party APIs.
A better time to market with hybrid app development or better sustainability with native app development? Make your choice wisely, you are in the business game for a long run.
Outsourcing the resources has a visible effect on your budget and so you need to be very careful hiring them.
Again, a number cannot be projected with respect to the cost of developing an eCommerce mobile app as there are variables. However, to be as helpful as I can, I have put down an estimate on the basis of the trends I have witnessed considering the generic app development scenario.
If we consider the most basic version of the app with only the MVP features and simple UI/UX design, the projected price can go to $60,000 just for development. However, there is very little support and maintenance required.
If we consider a mixed bag of basic features including a few advanced features, the price an go up to $60,000 to $80,000.
If we consider the app to be developed with advanced features, then the price can be as high as $80,000 to $120,000.
Outsource Developers for eCommerce Mobile App Development:
On the basis of your scope of work, you would want to outsource resource and skilled developers for building your eCommerce mobile app.
There are many different types of pricing model that you could choose from - time-based, scope based, fixed price and fixed time pricing model, or dedicated resource hiring.
Dedicated Resource-based Hiring
When opting for a dedicated resource based hiring, ensure that you know the scope of work and that you are not paying for an extra resource, when it comes to eCommerce apps.
To develop a basic version of your eCommerce mobile app, you will need -
UI and UX     designer
2 -     4Developers
Quality     Assurance Engineer
Backend     Developer
Project     Manager
To develop an advanced version of eCommerce mobile app, you will need -
Team     Manager/Project Manager
UI/UX     designer
3 -     4developers for each platform
Quality     Assurance Engineer
2–3     backend developers
Admin panel     developer
After this virtual tour to developing an eCommerce mobile app, are you ready to step into the real world with real hiring of skilled resources for your to-be-real eCommerce mobile app?
Having helped in weighing all the angles of your eCommerce mobile app, we can be the partners in your endeavors with our rich experience worth boosting. We believe in work than words. Have a look at various case studies that are being written every time we faced a new challenge and the creative solution we provided.
Nothing better than a client talking to a client. Know what our clients have to say about our work and achievements. Yet not convinced? Here we are with practical and live applications that we have created for our clients. You can go ahead by testing these apps, who knows you might find your perfect app development partner!
We would love to be a part of an eCommerce mobile app development.
Please drop an inquiry about your needs and our experts will get back to you as soon as possible to make your eCommerce business possible.
Are we helpful to you in your venture of building that perfect eCommerce mobile app of yours?
Yup? Nope? Whatever? Still in doubt?
We would love to hear from you. Please feel free to comment your views or confusions and we will strive to get them resolved for you. Drop your inquiries in the comments section below, or drop us an email at [email protected].
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Best Quora Answers On It Staffing Services
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It is subjective to your skills, expertise and industry exposure however as of these days this is often the standing.
India's information technology (IT) sector can face temporary blow to move staff from India to the U.S. with the bill introduced within the U.S. House of Representatives of Representatives that mandates minimum wages of H1B visa holders at $130,000, double the present limit.
We can serve you very efficient permanent it staffing services answer Across all position in IT & Non IT business even across the globe. You rely on us to full fill your needs for skilled, mid-level expertise resource or a fresher.
Those who are looking for best staffing services provided company? Then I will suggest you to go with alliance recruitment agency.They recruiting best companies. They have itself established and top recruitment agency in India.
What are the top 5 IT companies to work for in India?
Top e-commerce companies to work for IT professionals:
Flipkart
Amazon
MakeMyTrip
Snapdeal
PayTM Labs
MedLife
Walmart Labs
Target
Yatra.com
Myntra
Nykaa
JustDial
BookMyShow
etc.
Top finance companies to work for IT professionals:
Bank of America
Goldman Sachs
Barclays Investment Bank
Deutsche Bank
Citibank
Credit Suisse
HSBC
J.P. Morgan Chase & Co.
Morgan Stanley
UBS
etc.
Top software companies to work for IT professionals (product based):
MICROSOFT
Google
ServiceNow
Oracle
Netapp
Adobe
Amdocs
BMC Software
Cisco Systems
Dell EMC
Google
Hewlett-Packard (HP)
IBM
Intel
Pegasystems
Red Hat Software
Salesforce
SAP SE
Symantec Software company
VMware, Inc
etc.
Top software companies to work for IT professionals (service based):
Cognizant Technology Solutions (CTS)
Accenture
Tata Consultancy Services (TCS)
Infosys
Wipro
HCL Technologies
Mindtree
What is Staffing and Consulting services in Malaysia?
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At Datadot, we service a wide range of industry verticals, technology platforms and business functions. Our experience allows us to analyze your needs quickly and thus deliver on our promises faster than our competitors.
Our team of recruitment consultants have vast experience in Sourcing, Interviewing & Skill Assessment & are trained on diverse recruitment requirements across industries. We attract the local talent pool and also outsource candidates from any part of the globe.
Source:https://www.quora.com/Which-recruitment-firms-provide-staffing-services-for-US-firms-for-candidates-in-India-at-a-senior-level/answer/Yogita-Yadav-57
Consistently providing an associated with service exceeding the customer's expectations until it gets a standard. Sign up the wall of a Norwich top teacher recruitment agency Visit Here
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harleydavidsonbikepics · 8 years ago
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Harley-Davidson's Pallavi Singh talks shop...
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  Pallavi Singh Marketing Director, Harley-Davidson For Pallavi Singh, director, marketing, Harley-Davidson India, events like the recently held 6th Western HOG (Harley Owners Group) Rally at Aamby Valley, which saw the participation of over 700 riders, are fertile insight-mining grounds. The brand boasts over 16,000 HOG members in all. "When you buy a Harley, you become a HOG member but you have to renew your membership annually. Being a member means participation in rallies, road-side assistance, special couches/mugs at restaurants, special parking at hotels like Taj...these are the things that are of value to our riders; '10 per cent off' and '20 per cent off' doesn't work here... that, in my opinion, is something that spoils the market, in fact," Singh, who is a Harley rider herself, tells afaqs!.  
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  Harley-Davidson has been present in India since 2009. The brand currently has 14 models (most recent - Street Rod) and 60 per cent market share in the 601+cc motorcycle segment, in this market. Edited Excerpts When we spoke in 2014, you said small town India - (Surat, Pune) - was emerging as a surprise market for Harley. How did that pan out over the last three years? I believe markets like Guwahati and Coimbatore are opening up... Last year was not as good as we expected. This was, in part, due to demonetisation, which did hit this segment. From a point of view of concentration of volume, the bread-and-butter for Harley is still the metros. It will always be. But the desire to own a Harley is very high in smaller towns. Markets like Ludhiana, Lucknow and Dehradun have opened up. We're responding to this desire by opening up dealerships in these locations. We're hoping markets like Kolhapur and Trivandrum will bring some excitement in the days ahead. In general, demand is very high in the North and West of the country. How has the Harley consumer evolved over the last three years? We see a pool of our customers now upgrading to bigger motorcycles. The trend is - within the Harley range, customers are upgrading faster. This is always a good sign, across markets. While we do have customers in the 25-26-years age group, from a quantum perspective, the 28-to-33-year-old is a relatively newer demographic for us - they are first-time big bike riders. The 35-55-year-old is now part of our more core audience. Women have started to come in more. We have close to 80 female riders across India, today (in 2014, there were 20). Last year, we formed a group called 'Ladies of Harley'. As marketing head, you are responsible for expanding the brand's user base. But in a segment for which demand is driven by passion, how does one go about generating interest where there is none? From a marketing standpoint our intent and strategy is to maintain a fine balance between bringing new customers into the fold and not ignoring our existing customers. We have a core customer and an outreach customer. We have been re-focusing our energy on our existing customers a lot more of late. More motorcycles on the road will bring in more customers. Also, when customers ride more, they walk into the dealership more, they want to upgrade/customise the motorcycle, they want a new jacket... this helps the dealer and consequently, the business.
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With the launch of the Street 750 (2014), we opened the gates to so many riders, who would otherwise not think of riding a Harley. Street 750 is not the quintessential Harley; the sound and aesthetics of Harley are there, but it's for riders who'd otherwise ride a motorcycle from a competing brand. But now, they've come in. In India we are very influenced by family. So that's something we've brought into our marketing, through HOG. If your partner/spouse has a Harley, you can become an associate member and be part of our rallies. These programs are important for the future customer as well. The price point is something we've really focused on. The price has come down. With that, we've opened Harley-Davidson up to a lot more people. We want to create intent, demand and new riders. Does a price drop take away from the 'premium-ness' of the brand? Or is it a trade-off you're willing to make? We're a premium brand and will always be one. The cost of our entry level motorcycle, Street 750, is around Rs.5 lakh. Spending that much on a motorcycle is still a big deal. It is premium. You can get a car for that much. And we'll never bring the price down just to get more riders. We brought the price down to build a whole new segment of consumers. That's the strategy - thinking of pricing and new segments together. We're not an 'automotive brand'. Yes, there's an engine, two wheels, and there's a road. But when it comes to the way the brand is perceived by our customers, there's nothing 'auto' about it... Ray-Ban, for example, has dropped its prices a lot over the years but has not let go of its brand identity. How do you split your marketing spend across media channels? 80 per cent of our spend is for experiential (offline) marketing. 20 per cent is for conventional/traditional marketing. What is 'traditional marketing' for Harley? Focused print advertising - auto, lifestyle, fashion magazines. Digital is part of this 20 per cent. We have a tie-up with PowerDrift (YouTube channel about automobiles); the content is released on their platform as well as ours. The questions future customers have before investing in our product - 'This is a big motorcycle, how can I handle it?', 'What if it falls?', 'Will I hurt myself?', 'How do I brake?' - are answered through this content. This is another way of investing in the future customer, who, through this content feels, 'Yes, I can learn how to ride a motorcycle.' We do this through our Boot Camps too; here we tell potential customers about the brand and take them on a small ride, through which they can experience what it would feel like to be part of the Harley community. We don't just give them the keys and ask them to ride solo... we take them on a ride with a lead rider, a sweep rider... they feel the brotherhood right there. CMOs within a product segment have a sense of fraternity among themselves... and a reference point. Because you handle a premium brand like Harley, do you sometimes find yourself too far removed from the goings on in the marketing community? Which segments do you follow closely? (laughs) Yes... that's a great question. I read a lot about the fashion segment. It's similar to ours, in some ways. Also, at Harley, merchandise (which is sold on Myntra) is a big deal. Music is another segment I keep a close eye on; like fashion and riding, music is also about self expression and individualism. Harvard Business Review is my Bible. When going to market with a new variant, what's the biggest concern? Ensuring the communication that goes out to our customer base is done right and on time. If this communication is not right, we'll fall flat. And who sells our brand? Our dealer and distributor network does. So they have to be pumped up for a new product to work. Right, given the nature of the segment, a lot of the marketing is done at the dealership level. Does handing over the brand reins this frequently give you a sense of loss of control? Yes, it's a good question. Yes, the nature of the product is such that it has to be sold from the dealer network. We can't sell this product by giving spec-sheets and putting a banner... there's a huge amount of B2B marketing. I work closely with our partners and stakeholders. So my struggle is - engaging with them constantly. What is your biggest marketing challenge? Being part of the marketing team at Harley-Davidson is a huge responsibility. When someone buys our product, they have huge expectations. Keeping a customer engaged is a challenge. We have to ensure they feel as connected to the brand as they did when they first picked up the motorcycle. We try to do it with events and rides, but a lot of people will fall out in the middle. How do we ensure that if they ever want to come back to owning a motorcycle they come back to Harley-Davidson? That's the challenge high indulgence, experiential brands like ours face. Let's block ads! (Why?) Google Alert - harley davidson events Click to Post
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newssoworld · 1 year ago
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How to create a Myntra Account within 5 minutes?
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If you shop online and want to get excited offer and discount then read this article carefully. You will explore a universe of fashion and lifestyle products right at your fingertips. Create an account on Myntra App.
Myntra App is an e-commerce shopping platform which provides a lot of products un affordable price. It has more than 100M+ Downloads from Google Playstore.
In this article I will tell you how to create Myntra Account in 5 minutes.
Step-by-Step Guide: Creating Your Myntra Account
Visit the Myntra Website
First step is to open the Myntra Website. You can Click Me to do so. Get ready to immerse yourself in a visually captivating realm of fashion and lifestyle products.
Click on “Sign Up” Button
Once you’ve arrived at Myntra’s enticing homepage, locate the “Sign Up” button in Profile. It’s your gateway to embarking on this exciting shopping journey.
Read Full Ways to Create Myntra Account in 5 min
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sumitsharma30 · 4 years ago
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Dos and Don’ts While Using Coupon Codes for Online Shopping
For a shopaholic, the pros of online shopping are too many to make a note of. From its convenience to its variety, online shopping ensures the best prices and experiences. And who wouldn't like the concept of discount codes? They are pretty excellent to ensure a pure smile on a shopping enthusiast's face at the end of a hectic day.
And you get luckier to get that wishlist-product at a low price by using the coupon codes like Myntra discount coupons. While coupon codes fairly give you an amazing shopping experience, there are some dos and don'ts that shoppers require following. On that note, let's begin narrating this post.
Online Shopping and Coupon codes
Surveys suggest that almost a whopping 80% of customers prefer shopping online. So this makes it evident for the rest 20% of people to have certain negative thoughts about online shopping. Either, they are not sure of which sites to trust; or, they have trust issues that limit them to go one step closer to online shopping.
So, here’s stating something relevant that even the non-shoppers would feel good about. The coupons that the shopping sites offer are excellent to carry forward your first-ever online shopping experience. Luckily, these pro tips on dos and don’ts would help the beginners shop wholeheartedly.
Some Dos While Shopping Online via Coupon Codes It is crucial to follow these pro tips while shopping via Myntra coupon code. So, let’s begin elucidating the dos that you need to follow.  DO check for the trustworthy sites for shopping beauty and shopping products (that customers usually look for)  DO sign up for the subscription of your favorite sites (remember that the subscribed online shopping site will send the promotional discounts coupon codes to the ones who sign up)  DO check for discount codes if you have recently subscribed the online site because they offer a welcoming offer to the ones signing up for the first time  Do follow the site on the social media channels to know about the discount offers and coupon codes  Do buy collectively (when you buy with your friends and in a greater amount, chances of getting discounts are high)  Do your own survey before purchasing a particular product (you can read the reviews on the site or check for other reviews on Google)  Do have an account on an online money transaction site (ensure that it is authentic and private)  Do check for deals and discounts during the holidays, weekends, and other celebrations
Some Don’ts While Shopping Online via Coupon Codes If you are searching for amazing coupons like the coupon code for Myntra, you shouldn’t be doing these things:  Don’t buy from any site (ensure that it is authentic)  Don’t avoid reading the online shopping site’s terms and conditions before signing up  Don’t avoid reading about their payment options (the site should offer COD, net banking, and other options as well)  Don’t go for irrelevant purchases  Don’t ignore the coupon codes for the day So, these are some basics that any shopping beginner should understand before choosing the coupon code for Myntra today.
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vsplusonline · 5 years ago
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Coronavirus: not a marketing hook
New Post has been published on https://apzweb.com/coronavirus-not-a-marketing-hook/
Coronavirus: not a marketing hook
Recently, while cruising the world on my handheld from the comfort of my wingback, I was almost thrown right off it! I had just read that Patek Philippe, the holy grail of the watch world, would be selling online. In the larger scheme, I know the internet hasn’t been around too long. But for an industry (and certain brands) that has long outlived and survived the French revolution, two World Wars and an Economic Depression, the fact that the most coveted of manufactures in the field would be succumbing to the clime of the times and acquiescing to online sales is a sign of just how bad things are. For many watch collectors and even nifty businessfolk, if they weren’t taking the Covid-19 threat seriously earlier, this has come as the undeniable reckoner.
Buying a Patek is not an off-hand purchase that you do while pottering about on your phone in the middle of the night like, say, some rubbish fitness belt or a home massage kit. It is an occasion, one that is marked by many a praise that the store folk will shower on you for your fine taste (and fat wallet) and oft accompanied by a bottle of sparkler going pop somewhere in the background. To simply make a PayPal transaction to acquire such a celebrated timepiece, you’d have to be stinking rich and absolutely spartan at the same time.
A growing tide
But they aren’t the only ones. Rolex, people are now debating, might joint the fray. Hodinkee, the online portal and marketplace for luxury watches, is hiring people who may have lost jobs in the real space, providing online space for brands to sell their ware, as also putting the works of various writers in the spotlight, all in a bid to ‘keep things moving along’. There are discounts but there is also a contribution from all sales towards funds to fight against coronavirus.
Many other brands are already gearing up to reach their consumers in unprecedented ways. Luxury always has it tough because when budgets get tightened, the first thing to go is spending power and the list of wants gets relegated. I may desire to own a flashy watch or a pen, but right now I need to ensure that I have medical emergency funds ready for the days ahead. Indulgences therefore need to be monitored.
Time to build brands
In the last month, two great international watch events got canned, the Olympics stands postponed, the fashion seasons have been derailed, even Apple and Google are debating when and how to launch their next models. The virus has certainly hit us where it hurts worst and in a manner that no-one predicted. Since no business or industry can afford to be blasé about the state of things, this is where brand building comes in. Even if it doesn’t have the ring of a Gabriel Garcia Marquez novel, the indomitable human spirit will find ways to conjure up marketing in the time of Covid-19, because inasmuch as this pandemic is bad for sales and profits, in the long run, it is a great time to earn some brand cred through socially woke campaigns. The time, thus, is rife for creating equity through contributions to noble causes — from liquor brands manufacturing sanitisers (Diageo, Goa Brewing and Paul John are doing it) to cooking meals for the stranded (ITC hotels and Cafe Lota come to mind), from making online courses free or discounting them heavily (BarSmart, Fondation de Haute Horlogerie), to creating virtual classrooms for everything from guitar lessons to fitness sessions. Even a sector like travel is finding ways to connect. Portuguese tourism is pushing on with their #CantSkipHope campaign (to replace #CantSkipPortugal) and Maldives has #VisitMaldivesLater. Alcohol brands, notwithstanding the non-availability of their product, which does put a damper on everybody’s never-ending weekend, are using this time to generate traction — like the #AloneTogether posts on the pages of brews like Beeyoung and Kati Patang. Bira91 went a step further and managed to send out ‘Stay-home’ hampers just before the lockdown was enforced.
The escape route
Meanwhile, most online stores — from sneakers to luxury goods — are offering huge discounts to keep buyers spending. The marketing messages have been one constant emphatic barrage. And there are other more generic trends, which will surely get picked up by brands to cash in on, from Dalgona coffee to home recipes from famous chefs, or working into a fitness routine (where Myntra will advise you what to buy, from a yoga mat to noise-isolating headphones).
The online space and all its apps have never had a more captive audience. Online engagements are fine-tuning themselves to become the chasm of escape, to give someone a chance to virtually get away momentarily and distract themselves from the ennui of their immediate confines, to be able to live and think freely even when the walls are closing in. Zoom, the video-conferencing app, has seen more downloads in a month than TikTok and WhatsApp will, combined!
Of course, money certainly makes the whole episode easier and it is a position of privilege to be able to even contemplate all such ‘getaways’ as the lesser fortunate are being doused like cattle by the roadside with pool cleaning agents. Life is anything but fair.
For example, Ethos watches has announced one of the most tempting online sales ever with discounts as high as 50% on some very exquisite and rare timepieces. They have managed to reach me through personal calls, messages, emails and even online adverts. They know their target client and they understand the urgency of the moment. And inasmuch as I know a fabulous deal when I see one, I also know that I shouldn’t (and can’t) splurge right at this moment, but I am enjoying the warm gratitude that at least I am in a position to be tortured with such ephemeral first world issues rather than anything that’s remotely immediate and threatening.
In the meantime, brands have little else to do but sit and wait this pandemic out, a curious case where our helplessness and inaction are the most effective tools in combatting this menace, even as it sends the economy and society into free fall.
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eddiecowell · 5 years ago
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THE ECOMMERCE APP DEVELOPMENT
ECommerce website, what once was a revolution has been commemorated by eCommerce mobile application.  Thanks to Social Media Platforms, it is getting more and more convenient for people to to shop; irrespective of the time; irrespective of the place. With the touch of digitization, the entire brick and mortar commerce arena revamped itself into eCommerce, wherein people started shopping online with the very ease provided by their devices, that too in the very comfort of their home.As you already know, the development of ecommerce apps is getting bigger on a large scale, such as Amazon, the biggest player in this game. Along with it, its counterfeits Alibaba, Myntra, Snapdeal, have become an integral part of people.  While malls and supermarkets are being lowered to “Selfie zones”, “window shopping fads”, and “Check-in” hangouts.
Who doesn’t have a dream of running a successful business with customers crowded all over the shop? Develop eCommerce app can make your dream come true. Business as yours can target the customers from across the world and you don’t have to travel to market for your brand; that’s an added advantage.
Recently, there has been a great rise in the demand to build an eCommerce mobile app. Every single day, startups are getting into the eCommerce business and all they target is mobile-first, website-second! Cutting it short, if you are an aspiring eCommerce businessman, you have landed on the right page. Let me tell you, developing an eCommerce mobile app is not a very big deal today, especially with the nascent of tools and technologies playing around.
To start with, it is important that you define your eCommerce business goals with utmost clarity. What type of eCommerce mobile app do you want to launch your business – Android or iOS? What is your product going to be? Who is your target audience? Which brands are you targeting?
Here is a list of features extracted from the successful eCommerce mobile app development: 
A Simpler Registration Process
As easy as this sounds, it can be an exhaustive one for your customers and they might simply choose to uninstall the app with pages and pages of information to fill in. Who’s got time anyways! Ensure an easy registration process. With everybody having a Social Media Account today, you can enable sign up and login with two clicks at maximum and your customer is on-board! Plus, an extra brownie point for learning their preferences through their digital age on their Social Media Accounts!
Supports Multiple Payment Options
Let’s say, you have a big fat customer who mostly shops online and visits your eCommerce mobile app to give it a try.
After dumping his stuff into the cart, he realizes you do not have the payment option that he prefers. You just lost a big customer. And many more who prefers the payment option that your app does not offer. That is why payment option is an integral part in ecommerce app development. To play safer and smarter as an eCommerce businessman, you have to open the doors to the most popular payment methods. Credit card, debit card, net banking, and eWallets being at the top, ensure that you subtly push your customers towards using your app’s in-built wallet.
Push Notifications
Your customers have their needs and want, you have the required supply to fulfill them but how to bridge this gap of communication? Push notification is the key!
Push Notification is one of the most important features that map the success of an e-commerce mobile app. They enhance the customer engagement as it keeps them informed about the referral, discounts, sales, promotions, and offers, to keep them coming back for more. This, in turn, provides you with the opportunity to cross-sell and up-sell for getting you better profits.
Social Media Integration
Don’t tell me that you do not want ALL the attention of your customers. You even want their social media time. And your demand is justified considering the fact that you are running a business.
Not only for one-tap login, Social Media integration will ensure that your eCommerce mobile app is right in front of your customers wherever they are; chatting on Facebook, Tweeting on Twitter, or pinning on Pinterest. This will also help them easily share your special discounts on their social media accounts. What better than word-of-mouth marketing and user-generated content! An eCommerce app that taps the power of social integration works – It’s as simple as that when it comes to an application of eCommerce.
Complete Synchronization
You have your eCommerce website and an eCommerce mobile app. You have come up with a very exciting feature that is sure to strike a chord with your targeted audience and take their buying experience to the next level. But you have to launch this feature before your competitor does. You want better time-to-market but with edits to be made in both the portals separately, time seems to have stopped. What would you do?
Speed up the process by getting our eCommerce mobile app synchronized with the website. Save plenty of time, beat the competition, and increase your sales.
Google Analytics
It’s just been a while since you launched your eCommerce business. You think you are faring well so far. But keeping your gut feeling aside, how do you gauge what is working for and against your business?
Ok, like every time, Google has the answer you want with Google analytics. Optimize the use of Google analytics to find out how your customers are really finding to be on your mobile app with the help of real-time data. Know which product of yours need a different packaging, what offers can make an appealing combo, and which demography is resonating well to your business, all this with Google analytics. Your application of eCommerce will definitely grow from strength to strength.
Review & Rating
Don’t shy away from the fear of getting bad reviews and poor product ratings. A wise businessman is the one who is open to both criticism and learning.
Empower your customers to review and rate your app and its features. This is a really important feature in ecommerce app development. The possibility is, the products that you are offering are nowhere in the wish list of your buyers and reviews will help you achieve this sense of realization. Again, after improvements do not delete the negative feedbacks, rather thank them and show what steps you have taken. This will make them feel important and who knows they will stick to your brand like forever!
Wishlist Button
It’s the end of the month. The salary is one week away and your customers don’t want to miss out on what they have recently found out. They want to buy it, not now but definitely after a week. 
Wishlist, at times, can be a savior to your sales. It helps your customers to save products they wish to buy later. Plus, you get an edge over knowing the preferences of your buyer and personalized offers and SOLD!
Easy Checkout
All the enthusiasm and energy of your customers is gone in making their choices and adding items to cart. Now’s the tough part – the payment!
To ensure that they do not abandon the cart, build your checkout process as easy as possible. Help them save their card and e-wallet details and take them faster through the payment gateways. As said earlier, your customers hate to wait in the billing queue, don’t let them wait with virtual billing system as well!
There are myriads of eCommerce mobile apps already in the market. You need to stand out from the crowd and these features will help you make a move. If you follow a customer-first approach by providing them the utmost ease to shop, you will easily be able to retain your customers. On the other hand, when your competitor has an amazing experience to offer in reference to features, your customers will be inclined to them.
In this situation, the smart way is to build app is offering the right features and avoiding any fluff that could possibly take away your customer engagement rate. Make them feel that you understand the issues they face while shopping with other mobile app and the solution. Give them the value of the time, energy, and money they spend using your mobile application. This is the only important key to win over your customers and has an upper hand over your competitors with your ecommerce app development.
Bài viết THE ECOMMERCE APP DEVELOPMENT đã xuất hiện đầu tiên vào ngày Cowell Asia.
source https://co-well.vn/en/tech-blog/ecommerce-app-development-13565/
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saveplus · 5 years ago
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