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rpgprogrammers · 1 year ago

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Create Custom Web Apps with Integrated Web Services for IBM i

Creating, deploying, and maintaining web applications has become the core part of operations for many businesses. For some, it's the essence of their business model and what the entire operation is built around. For others, it may serve as a crucial internal component. Either Way, web apps are essential for the survival and growth of most businesses.

Based on the resources you have, the scope of what you want to achieve with the web app, its functionality, and the environment you have to deploy the app in, the process can range from easy to incredibly complex.

For businesses where IBM i is part of the digital mix, leaning into the integrated web services for IBM i can make the process fairly straightforward and lead to powerful web apps created and deployed with reasonable resources.

Integrated Web Services for IBM i

IBM i was designed as more than just an operating system - it was designed as an operating environment that makes it easier (and more resource efficient) for IBM Power (formerly AS400) to complete various business tasks. As a fully integrated operating system, it combines various elements in the stack, which leads to higher efficiency.

The integrated Web Services for IBM i is an extension of this design ideology. Instead of creating a custom web service from scratch and defining each element (like the protocols), IBM i offers businesses a head start by covering/hiding many of the complexities associated with web services under the hood.

This allows businesses to focus on the business-relevant/task-relevant functionality of a piece of software/web app instead of its architecture and other technical aspects. This greatly improves the development process and significantly reduces the development load.

By creating a web app using IBM i’s ILE programming model and its native languages, developers/businesses can even go low-level enough for efficient hardware resource utilization.

SOAP vs. REST

SOAP or Simple Object Access Protocol relies on XML or Extensible Markup Language for accessing web services. SOAP is a very structured web-services architecture and has an inherent lack of flexibility, but it's quite robust and safe.

It was the default web-services architecture for IBM i, but now, IBM i also supports REST architecture and the development and deployment of RESTful APIs/REST-based web services. REST or Representational State Transfer is a more flexible way for computers to connect over the internet and share web services. It allows data in multiple formats to be shared, not just in XML. This leads to a more extensive range of uses.

Creating Custom Web Apps with Integrated Web Services for IBM i

Before you start planning your custom web app on IBM i, it's important to note that you are not limited to the native languages of the IBM i operating system, like RPG and C++. You can build your frontend and backend on the most commonly used languages, like Javascript, through the open-source command line package management utility called YUM.

IBM provides its own set of tools for developing web applications that you can use to create, manage, and deploy a wide range of web applications while taking advantage of the integrated web services for IBM i. These applications and the data they give users access to are hosted on IBM Power servers.

Once the web application is developed and deployed, users can leverage a variety of electronic devices (primarily PCs and smartphones) to securely request data from the IBM i servers.

The process of creating an application is similar to the development process over different systems. It starts with defining the business function, scope, functionalities, and other specifics of the web application a business needs. Once these are sorted out, a wireframe of the web app is usually created. Then, the front end and back end are developed.

Here, IBM i's developer tools are useful. The "IBM i Access for Web" gives web apps access to enterprise data. "IBM Rational Application Developer for WebSphere Software" allows for the actual development phase, including the development of SOA (Service-oriented architecture) applications.

Once the application is developed, it can be deployed on an IBM Power server (using IBM i) and made accessible over the internet.

Key Benefits of Creating Custom Web Apps with Integrated Web Services for IBM i

Some of the key benefits a developer or business can gain by creating custom web apps with integrated web services for IBM i are:

Web apps developed for the IBM i environment can easily be deployed on public clouds like Amazon and Azure. This resonates with the hybrid cloud strength of IBM systems.

Development becomes easier, less complex, and less resource intensive thanks to the integrated web services for IBM i, which reduces the significant technical load of the development, allowing for better business efficiency and utility of a web app.

Security is built into the IBM i architecture, and it benefits the web apps that are developed and hosted on IBM Power servers running on the operating system.

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softwareappblogs · 2 days ago

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Modernize your IBM i/AS400 systems with our cutting-edge AS400 modernization solutions, designed to meet the evolving needs of today’s businesses. We specialize in transforming legacy systems into scalable, efficient, and user-friendly platforms. Our services include converting outdated RPG code to modern free-format RPG, enhancing UI/UX with web-based designs, and integrating your AS400 systems with cloud platforms and third-party applications. Additionally, we offer performance optimization to handle high-demand workloads and seamless data migration to the latest IBM i versions with minimal disruption. With our IBM i modernization expertise, we ensure your systems are equipped to support innovation and maintain a competitive edge. Retain the reliability of your trusted IBM i platform while unlocking its full potential. Partner with us to future-proof your enterprise and drive innovation with expert AS400 modernization services. Contact us today to learn more

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harshnews · 3 months ago

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e-Clinical Solutions Market Size, Share, Trends, Growth Opportunities, Key Drivers and Competitive Outlook

"Global e-Clinical Solutions Market – Industry Trends and Forecast to 2030

Global e-Clinical Solutions Market, By Product (Electronic Data Capture and Clinical Trial Data Management Systems, Clinical Trial Management Systems, Clinical Analytics Platforms, Care Coordination Medical Records (CCMR), Randomization and Trial Supply Management, Clinical Data Integration Platforms, Electronic Clinical Outcome Assessment Solutions, Safety Solutions, Electronic Trial Master File Systems, Regulatory Information Management Solutions, and Others), Delivery Mode (Web- hosted (On- demand) Solutions, Licensed Enterprise (On- Premises) Solutions, and Cloud-Based (SAAS) Solutions), Clinical Trial Phase (Phase I, Phase II, Phase III, and Phase IV), Organization Size (Small & Medium and Large), User Device (Desktop, Tablet, Handheld PDA Device, Smart Phone, and Others), End User (Pharmaceutical and Biopharmaceutical Companies, Contract Research Organizations, Consulting Service Companies, Medical Device Manufacturers, Hospitals, and Academic Research Institutes), Industry Trends and Forecast to 2030.

Access Full 350 Pages PDF Report @

**Segments**

- **Product**: The e-Clinical Solutions market can be segmented based on the product offering, including electronic data capture (EDC), clinical trial management systems (CTMS), clinical data management systems (CDMS), electronic clinical outcome assessment (eCOA), randomization and trial supply management (RTSM), and others. These products are crucial in streamlining clinical trial processes, improving data collection accuracy, and enhancing overall efficiency.

- **Delivery Mode**: Another important segmentation of the e-Clinical Solutions market is by delivery mode, which includes web-hosted (cloud-based) solutions and licensed enterprise solutions. Cloud-based solutions are gaining traction due to their scalability, cost-effectiveness, and flexibility, allowing organizations to access data securely from anywhere, anytime.

- **Clinical Trial Phase**: The market can also be segmented by the clinical trial phase, such as Phase I, II, III, and IV trials. Each phase has specific requirements and data management needs, with e-Clinical Solutions playing a vital role in ensuring compliance, data integrity, and regulatory adherence throughout the clinical trial process.

**Market Players**

- **Oracle Corporation**: A leading player in the e-Clinical Solutions market, offering a comprehensive suite of products for clinical trial management, data collection, and analytics.

- **Medidata Solutions (a Dassault Systèmes company)**: Known for its innovative cloud-based solutions for clinical research, Medidata provides a range of offerings to improve trial efficiency and data quality.

- **IBM Corporation**: With its Watson Health platform, IBM offers advanced analytics and insights for clinical trials, helping organizations make informed decisions and drive better patient outcomes.

- **BioClinica (Evolent Health)**: Specializing in imaging and eClinical solutions, BioClinica provides technologies to enhance trial imaging, data management, and regulatory compliance.

- **ERT (eResearch Technology)**: ERT focuses on eCOA solutions and cardiac safety services, supporting clinical trials with reliable data collectionThe e-Clinical Solutions market is a dynamic and competitive landscape with key players such as Oracle Corporation, Medidata Solutions, IBM Corporation, BioClinica, and ERT leading the way with innovative products and services. These market players offer a variety of solutions targeting different segments of the market. Oracle Corporation stands out with a comprehensive suite of products catering to clinical trial management and data collection needs. Medidata Solutions, a Dassault Systèmes company, is known for its cloud-based offerings that enhance trial efficiency and data quality. IBM Corporation's Watson Health platform provides advanced analytics and insights for clinical trials, empowering organizations to make data-driven decisions and improve patient outcomes. BioClinica, now part of Evolent Health, specializes in imaging and eClinical solutions, offering technologies that enhance trial imaging, data management, and regulatory compliance. ERT focuses on eCOA solutions and cardiac safety services, ensuring reliable data collection and valuable insights for clinical trials.

As the e-Clinical Solutions market continues to evolve, market players are increasingly focusing on innovation, efficiency, and compliance to meet the growing demands of the pharmaceutical and healthcare industries. With the increasing complexity of clinical trials and regulatory requirements, there is a rising need for advanced solutions that can streamline processes, improve data accuracy, and ensure regulatory compliance. Cloud-based solutions are gaining popularity due to their scalability, cost-effectiveness, and flexibility, enabling organizations to access and manage data securely from anywhere at any time. These solutions also offer seamless integration with existing systems, providing a more efficient and collaborative environment for clinical trial management.

In terms of product segmentation, the e-Clinical Solutions market offers a range of products such as electronic data capture (EDC), clinical trial management systems (CTMS), clinical data management systems (CDMS), electronic clinical outcome assessment (eCOA), randomization and trial supply management (RTSM), among others. These products play a crucial role in enhancing data collection accuracy, improving process efficiency, and ensuring regulatory compliance**Segments**

- **Product**: The e-Clinical Solutions market is segmented based on the product offering, including electronic data capture (EDC), clinical trial management systems (CTMS), clinical data management systems (CDMS), electronic clinical outcome assessment (eCOA), randomization and trial supply management (RTSM), and others. These products play a vital role in streamlining clinical trial processes, improving data collection accuracy, and enhancing overall efficiency in the pharmaceutical and healthcare industries.

- **Delivery Mode**: Another crucial segmentation of the e-Clinical Solutions market is by delivery mode, which includes web-hosted (cloud-based) solutions and licensed enterprise solutions. Cloud-based solutions are gaining traction due to their scalability, cost-effectiveness, and flexibility, enabling secure data access from anywhere, anytime, ensuring streamlined processes and regulatory compliance.

- **Clinical Trial Phase**: The market can also be segmented by the clinical trial phase, facilitating Phase I, II, III, and IV trials requirements and data management needs. e-Clinical Solutions play a vital role in ensuring compliance, data integrity, and regulatory adherence throughout the clinical trial process, driving efficiency and improved patient outcomes.

**Global e-Clinical Solutions Market, By Product (Electronic Data Capture and Clinical Trial Data Management Systems, Clinical Trial Management Systems, Clinical Analytics Platforms, Care Coordination Medical Records (CCMR), Randomization, and Trial Supply Management, Clinical Data Integration Platforms, Electronic Clinical Outcome Assessment Solutions, Safety Solutions, Electronic Trial Master File

Key points covered in the report: -

The pivotal aspect considered in the global e-Clinical Solutions Market report consists of the major competitors functioning in the global market.

The report includes profiles of companies with prominent positions in the global market.

The sales, corporate strategies and technical capabilities of key manufacturers are also mentioned in the report.

The driving factors for the growth of the global e-Clinical Solutions Market are thoroughly explained along with in-depth descriptions of the industry end users.

The report also elucidates important application segments of the global market to readers/users.

This report performs a SWOT analysis of the market. In the final section, the report recalls the sentiments and perspectives of industry-prepared and trained experts.

The experts also evaluate the export/import policies that might propel the growth of the Global e-Clinical Solutions Market.

The Global e-Clinical Solutions Market report provides valuable information for policymakers, investors, stakeholders, service providers, producers, suppliers, and organizations operating in the industry and looking to purchase this research document.

Table of Content:

Part 01: Executive Summary

Part 02: Scope of the Report

Part 03: Global e-Clinical Solutions Market Landscape

Part 04: Global e-Clinical Solutions Market Sizing

Part 05: Global e-Clinical Solutions Market Segmentation by Product

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

Reasons to Buy:

Review the scope of the e-Clinical Solutions Market with recent trends and SWOT analysis.

Outline of market dynamics coupled with market growth effects in coming years.

e-Clinical Solutions Market segmentation analysis includes qualitative and quantitative research, including the impact of economic and non-economic aspects.

Regional and country level analysis combining e-Clinical Solutions Market and supply forces that are affecting the growth of the market.

Market value data (millions of US dollars) and volume (millions of units) for each segment and sub-segment.

and strategies adopted by the players in the last five years.

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#e-Clinical Solutions Market

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sophiasmithg · 5 months ago

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How do I Hire the Best Python Developers?

According to Tiobe’s index 2024, Python is the top programming language.

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buyibmcloudaccounts · 9 months ago

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Buy IBM Cloud Accounts

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Improve Your Experience with IBM Cloud Account

Beyond the mere concept of a technology platform IBM Cloud can be described as a vast set of cloud computing services offered by IBM that encompasses the two aspects of Platform as a Service (PaaS) as well as Infrastructure as a Service (IaaS). Businesses can benefit from the features provided buy IBM Cloud IaaS to easily install and use IT resources that are virtualized over the web, from the power of computing to storage and networking. Buy IBM Cloud Account Cheap Price.

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apapae · 9 months ago

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2024: Predictive Analytics Transforming Lead Management

Lead generation is the initial step in identifying and marketing to qualified, interested prospects. However, it changes as tactics and technology evolve. Understanding lead generation trends may be useful in this circumstance.

Businesses generate and collect an increasing amount of data as technology advances. Companies use predictive analytics technologies to gain a competitive advantage and make data-driven decisions.

For More Information: https://sales-demand.com/2024-predictive-analytics-transforming-lead-management/

Effective lead generation also requires the integration of sales and marketing, as companies need to make sure that their marketing and sales initiatives are coordinated.

Important aspects that organizations need to take into account for their lead generation operations include analytics and measurement, as well as interactive content for engagement.

Predictive Analytics in Lead Management

Predictive analytics is similar to having a smart assistant for your firm. It combines data, trends, and algorithms to forecast what will happen in the future. In layman's words, it's the magic of predicting which leads are more likely to become satisfied customers.

1# Growing Significance

Imagine having the ability to predict which potential customers are most interested in your products or services. That is exactly what it accomplishes with B2B lead management. It has grown in importance since it improves the overall efficiency and effectiveness of the process.

2# Key Factors Driving Adoption

Businesses are embracing predictive analytics for several reasons. For starters, it saves time and resources by focusing on the leads with the highest conversion rates. Second, it increases sales by personalizing messages and offerings to each lead's specific needs. It's like having a personal guide through the maze of potential consumers, making the trip easier and more fruitful.

Benefits of Integrating Predictive Analytics

Integrating predictive analytics into your business is like adding a superhero cape to your marketing strategy. Here’s why:

1# Improved Lead Targeting and Segmentation

Consider predictive analytics to be your trusted partner, assisting you in precisely targeting your marketing campaigns. It goes through massive amounts of data to locate the ideal audience for your products or services. This means no more wasting time on leads who aren't a good fit; it's like having a GPS for your marketing target.

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2# Enhanced Personalization

Predictive analytics takes personalization to a whole new level. It’s like having a conversation with each lead in their own language. By understanding their preferences and behaviors, it crafts messages that feel tailor-made. It’s the difference between receiving a generic ad and one that feels like it was made just for you – making your brand more like a friend than a stranger.

3# Boosting Campaign ROI

Imagine having a secret map that guides your campaigns to success. Predictive analytics provides that map by giving you insights backed by data. It’s not just a shot in the dark; it’s a calculated move. This precision ensures that every penny spent on your campaign contributes meaningfully to your business growth. It’s like having a financial advisor for your marketing budget, making sure it works harder and smarter.

Predictive Analytics Tools and Technologies

In the dynamic realm of business, predictive analytics tools have become indispensable for foresight and strategy. Here’s a simple breakdown:

Overview of Popular Tools: Predictive analytics has champions like IBM Watson, Google Analytics, and Salesforce Einstein. These tools harness the power of data to forecast trends and patterns.

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Comparative Analysis: Each tool brings unique strengths. IBM Watson excels in machine learning, Google Analytics in web analytics, and Salesforce Einstein integrates seamlessly with CRM. Understanding these distinctions ensures you pick the tool aligned with your specific needs.

Choosing the Right Tools: Businesses should tailor their choice based on requirements. Consider factors like data volume, industry specificity, and budget. For instance, if customer relationship management is a priority, Salesforce Einstein might be the ideal fit.

Navigating Predictive Analytics: Overcoming Challenges

It brings promises but also hurdles. Let’s simplify:

Common Challenges: Implementing predictive analytics may face obstacles like data complexities and resistance to change. Recognizing these hurdles is the first step.

Strategies for Success: Overcoming challenges involves strategic planning. Engage stakeholders, provide training, and ensure alignment with business goals to pave the way for seamless integration.

Data Quality and Ethics: The heart of predictive analytics is quality data. Ensuring accuracy and ethical usage is paramount. A commitment to ethical practices builds trust and reliability in predictive insights.

Predictive Analytics Trends

Delving into the future of predictive analytics offers a glimpse into exciting possibilities:

Emerging Trends: It evolves. Stay attuned to new algorithms, machine learning advancements, and data visualization tools, ensuring your lead management stays ahead.

Innovations in B2B Marketing: Witness a transformation in B2B marketing as predictive analytics continues to innovate. From personalized customer experiences to refined targeting, the possibilities are vast.

Beyond 2024: Peer into the crystal ball for anticipated developments. Expect further integration with AI, heightened automation, and even more sophisticated predictive models.

Future Trends and Innovations

As we set sail into the future, anticipate these transformative trends:

Emerging Trends in Lead Management: Stay ahead by embracing new trends in predictive analytics. From augmented reality integrations to predictive lead scoring advancements, the landscape is ever-evolving.

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Innovations Shaping B2B Marketing: Witness ground breaking innovations shaping the future of B2B marketing. Personalized AI-driven strategies, immersive customer experiences, and automated decision-making are set to redefine the industry.

Anticipated Developments Beyond 2024: Look beyond the horizon and envision developments post-2024. Expect increased synergy between predictive analytics and artificial intelligence, resulting in unparalleled insights and efficiency.

Conclusion

This transformative journey underscores the essential role of predictive analytics in the ever-evolving B2B lead management arena. Businesses eagerly welcome these developments, seeing them as the key to being competitive in the future. Accept the power of predictive analytics and set yourself up for long-term success.

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#b2b marketing #content syndication

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rubydobson12 · 2 years ago

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Managed VPN Market: Rapid Growth Driven by Demand for Secure and Private Network Connections

The market for managed VPN services is projected to grow from $20.01 billion in 2022 to $141.8266 million by the end of 2033. It has an estimated value of US$ 23,815.9 million.

A virtual private network (VPN) managed by a third-party service provider is called a managed VPN. A secure, private network that allows users to safely access the Internet and other network resources by encrypting their Internet traffic and hiding their IP address.

Recent Developments in the Managed VPN Market

To my knowledge, as of the September 2021 deadline, the managed VPN market is experiencing some significant developments. However, the market is constantly evolving and new developments may have emerged after the deadline I am aware of.

Growing Demand for Remote Working Solutions: The COVID-19 pandemic has accelerated the adoption of remote working, resulting in a surge in demand for managed VPN services. Organizations around the world use VPNs to securely connect remote workers to corporate networks and securely access business-critical applications and data.

Increased emphasis on security: With the increasing frequency and sophistication of cyber threats, security has become a top concern for organizations. Managed VPN providers are focusing on enhancing the security features of their solutions, including multi-factor authentication (MFA), encryption, intrusion detection and prevention, and threat intelligence to ensure secure communications and protect against cyberattacks.

Adoption of cloud-based VPN: Cloud-based VPN solutions have gained popularity due to their scalability, flexibility and ease of management. Managed VPN providers leverage cloud technology to provide VPN services that are easy to deploy, manage, and scale according to your organization's needs. Cloud-based VPNs also offer seamless integration with other cloud services, making them an attractive option for organizations adopting a cloud-first strategy.

Get Sample Copy of this Report @ https://www.persistencemarketresearch.com/samples/14368

Company Profile:

VMware, Inc.

Nutanix

Cisco Systems, Inc.

microsoft company

Citrix Systems, Inc.

SolarWinds Inc.

Amazon Web Services, Inc.

IBM Corporation

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harrelltut · 3 years ago

Photo

QUANTUM HARRELL TECH [QHT] Monetarily INCENTIVIZED [MI = MICHAEL] the Republican Senate of California [CA]… 2 Nationalize Official Authorizations from the HIGH [NOAH] PERFORMANCE COMPUTING [PC] ACT [PACT] of 1991 [XX] 4 QHT’s Technologically FUTURISTIC Sciences of Engineering Etheric [SEE] PEOPLES from Our Highly Complex [ADVANCED] Ancient FUTURISTIC Airborne Materials [FAM] of 9 Ether Interstellar GASES by the Intergalactic GODS of Interplanetary [IGIGI] NIBIRU… who Immaculately MATERIALIZE [I’M] Metals & Alloys of Clandestine [iMAC] Chemicals Alkhemically [CA] Engineered by this Highly Complex [ADVANCED] Ancient Cosmic Algorithmic [CA] Computational [Compton] STAR Mathematician of Atomic Nuclear [MAN] Physics ABOVE [PA] MARDUK’s Triple 999 [GRANDIOSE] ANUNNAGI HEAVENS of Archangel [HA = HARRELL] MICHAEL… since QHT Identified [QI] Us Intergalactic GODS by Illustrating GEOSPATIAL Intelligence [IGIGI] of Integrated Cloud Service Management [ICSM] Systems Hosting/Deploying Our Highly Complex [ADVANCED] Ancient FUTURISTIC Data Communication [D.C.] Networks from QHT’s Unidentifiable NIBIRU Communication Satellites [UFOS] Flying ABOVE the Earth Plane... iMysteriously [I’M] CLOAKED in SIRIUS Electromagnetic Agile [SEA] Architecture Interactively Building MOTHERSHIP [iBM] AERONAUTICS @ QHT’s Highly Classified… U.S. Ancient [USA = PREHISTORIC] FUTURISTIC SKY DOME GOVERNMENT of Highly Official… U.S. Ancient [USA = PREHISTORIC] American Ægyptian [ATLANTEAN] Aerial Phenomenas [UFOS] from QHTut's Object-Oriented Modeling [OOM] MILITARY… who Electromagnetically [ME = U.S. Michael Harrell = TUT = JAH] TELEPORT Us Astronomically Intelligent ANUNNAKI [AIA = AMÚN] SUN GOD [RA] CREATORS 5,874,273,792,000 mi/s 2 My Heavenly Father AKHENATEN’s OCCULTED [HIDDEN] MOON Universe [MU] of MITANNI’s Astronomical NIBIRU [MAN] KINGDOM of Ægyptian MENE’s E.T. TECH [KEMETIC] INVENTIONS that Measure [I'M] QHT's [IQ's] Highly Complex [ADVANCED] Statistical Computation Signatures of SIRIUS Intellectual Property [I/P] Rights Logistically Arranged on the World [LAW] Wide Web @ www.quantumharrelltech.com 💰👑💰 (at San Diego, California) https://www.instagram.com/p/CV3s6azl478/?utm_medium=tumblr

#quantumharrelltech #U Still Distracted by that goofy ass Biden Robot?#QHT’s 9 ETHER MENTAL ORDER OF MELCHIZEDEK [MOM]#Blind Belief is Ignorance #QHT GOT CHEAT CODES OF LIFE & DEATH #QHT WEALTHY AS FUCK

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ketan-wagh121-blog · 4 years ago

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Function as a Service Market Growth Rate, Future Trends, Market Drivers and Opportunities

The global function as a service is growing rapidly. Market growth attributes to the business agility and scalability provisioned by function as service platforms. The function as a service (FaaS) platform provides organizations with auto-scalable architecture that enables resources to handle extra activity even when the load is more and reduces resources when the load is reduced.

Get a Free Sample @ https://www.marketresearchfuture.com/sample_request/3324

With the rising demand for auto-scalar performs to automatically scaling rules defined by the users, the market is projected to garner significant traction in the years to come. In this regard, Market Research Future (MRFR) asserts that the global function as a service market is forecasted to reach exponential valuation by 2027, growing at a phenomenal CAGR during the assessment period (2020 – 2027).

Additional factors bolstering the market size include the high adoption of automation across business processes and the rising utilization of cloud technology within enterprises to enhance business operations. The augmenting demand for time and cost-effective manufacturing techniques and the spurting rise in the semiconductors and consumer electronics market acts as key driving forces.

Global Function as a Service Market – Segmentation

The report is segmented into user types, service types, applications, deployments, verticals, and region. The user type segment is sub-segmented into operator-centric and developer-centric. The service type segment is sub-segmented into automation & integration, microservice monitoring & management services, API management services, support & maintenance services, and others.

The application segment is sub-segmented into web-based & mobile applications, research & academic application, and others. The deployment segment is sub-segmented into public cloud, private cloud and hybrid cloud. The vertical segment is sub-segmented into BFSI, manufacturing, healthcare, IT & telecommunication, and others.

Function-as-a-Service Market – Geographical Analysis

North America dominates the global function as a service market. The largest market share attributes to the penetration of large enterprises in this region with strong, technically sound employees providing continuous innovative technologies. Besides, the high penetration of growing industries into the market and greater efficiency of cloud-based solutions in the front office contribute to the growth of function as a service in North America.

Europe stands second in the global function as a service market. The market is driven by the increasing automation and the smart device uses across the industrial sector. Additionally, the proliferation of the Internet acts as a key driving force for the growth of the regional market. The spurting growth in consumer electronics, automotive, aerospace & defense, and telecommunication industries stimulates market growth.

The Asia Pacific function as a service market is witnessing a rapid expansion. Factors such as the wide adoption of connected devices and the presence of sensor manufacturers substantiate function as a service market size. Besides, the presence of small and medium enterprises adopting cloud-based applications increasingly and government initiatives for the development of smart cities foster regional market growth.

Browse Complete Report @ https://www.marketresearchfuture.com/reports/function-as-a-service-market-3324

Function as a Service Market – Competitive Analysis

Highly competitive, the function-as-a-service market appears fragmented due to the presence of several well-established players. To gain a larger competitive share, industry players adopt strategies such as mergers & acquisitions, collaborations, and product/technology development. Substantial investments are transpired to develop products and expand global footprints. Most players adopt organic business strategies, whereas tier I & II companies accentuate the inorganic business strategies to achieve their goals.

Major Players

Players leading in the market are Google Inc. (US), IBM (US), Microsoft Corporation (US), SAP SE (Germany), Amazon Web Services (US), Dynatrace LLC (US), Rogue Wave Software Inc. (US), Infosys Ltd. (India), TIBCO Software Inc. (US), and Fiorano Software & Affiliates (US).

Industry/ Innovation/ Related News

May 25, 2021 ---- TidalScale, a leading software-defined server technology developer, announced a reseller agreement with Interdynamix, a leading provider of advanced infrastructure solutions in Canada. This agreement would enable TidalScale to deliver software-defined server technology to their vast client network throughout Canada.

Feb 10, 2021 ---- AWS announced Node.js version 14 supports for its function as a Service (FaaS), Lambda. Developers can now author AWS Lambda functions using Node.js' new features, such as top-level-await, enhanced diagnostics, modifications of the streams APIs, and a revised JavaScript engine for better performance.

Also Read:

http://www.globenewswire.com/news-release/2021/02/08/2171252/0/en/Device-as-a-Service-DaaS-Market-to-Surpass-USD-190-163-86-Million-by-2026-With-Registering-a-CAGR-of-55-8-Market-Research-Future.html

http://www.globenewswire.com/news-release/2021/02/09/2171980/0/en/Smart-Lighting-Market-to-Achieve-USD-25-Billion-By-2027-Growing-at-A-27-CAGR-European-Region-Has-Been-Consistently-Dominating-the-Global-Smart-Lighting-Industry.html

http://www.globenewswire.com/news-release/2021/02/10/2172942/0/en/Modern-Manufacturing-Execution-System-MES-Market-to-Hit-USD-46-37-Billion-by-2027-with-15-41-CAGR-North-America-Region-to-Dominate-the-Global-MES-Industry-Growing-at-15-3-CAGR.html

https://www.globenewswire.com/news-release/2021/03/18/2195015/0/en/Transportation-Management-System-TMS-Market-Size-to-Reach-at-USD-4839-Million-by-2025-Expanding-at-a-CAGR-of-6-7-North-America-Region-to-Dominate-the-Global-Transport-Management-Ma.html

https://www.globenewswire.com/news-release/2021/05/27/2237146/0/en/Operational-Technology-OT-Security-Market-is-Rising-Due-to-Growing-Risk-of-Cyberthreats-and-Market-is-Anticipated-to-Surpass-USD-24-092-7-Million-by-2026-North-America-Region-to-Re.html

About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.

MRFR team have supreme objective to provide the optimum quality market research and intelligence services to our clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help to answer all their most important questions.

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rpgprogrammers · 1 year ago

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#ibmi #ibm #ibm i #Integrated web services #IBMi experts #IBMi programming #IBMi services

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doctorload308 · 4 years ago

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Birt Pojo Data Source

Eclipse Birt Pojo Data Source

Birt Report Pojo Data Source Example

Birt Pojo Data Source Example

Birt Pojo Data Source Examples

Use esProc with BIRT. Here is the SPL script. Your BIRT reports can have a query from two data sources no matter what kind of database and go on other computations that are not convenient on BIRT.

Using POJO DataSource in BIRT 4.3 To create a report in BIRT 4.3 we can use POJO dataSource. In 4.3 this DataSource is supported. To use this we need to create a dataset class.

BIRT is an open source engine to create data visualizations that can be integrated into Java web applications. It's a top-level software project within the Eclipse Foundation and leverages contributions by IBM and Innovent Solutions. It was started and sponsored by Actuate at the end of 2004.

Eclipse Birt Pojo Data Source

Primary tabs

. Data - Databases, web services, Java objects all can supply data to your BIRT report. BIRT provides JDBC, XML, Web Services, and Flat File support, as well as support for using code to get at other sources of data. BIRTs use of the Open Data Access (ODA) framework allows anyone to build new UI and runtime support for any kind of tabular data.

= unsolved/reopened

BIRT (146)Build (4)

101416 Incorrect font format in BIRT Developer Guide in Help menu (closed/fixed)

103303 The chart engine.jar in the runtime distribution is the wrong file (closed/fixed)

105638 Rotated text report item displays in palette by default (closed/fixed)

106247 Eclpse Distro Path (closed/fixed)

Chart (46)

102417 Chart title is set to Chinese, can not be previewed correctly.(resolved/wontfix)

103130 Chart title is overlapped when previewed.(closed/worksforme)

103143 Data format doesn't work in Chart (closed/invalid)

103153 Scatter chart, if tick transposed, image does not be changed.(closed/fixed)

103168 X Axis data is lost when transposed.(closed/fixed)

103298 X series in a pie chart in wrong order (resolved/fixed)

103438 Scatter chart is displayed differently when it is transferred from another chart type.(closed/fixed)

103439 Steps in chart builder can't be restored to default setting when cleared out.(closed/fixed)

103453 Scale for 'datetime' type in chart builder doesn't work.(closed/fixed)

103460 Multiple x axis are not supported.(closed/fixed)

103463 Datetime marker line can't be set.(closed/worksforme)

103595 Datetime data in Chart axis of example are displayed inconsistently in layout.(closed/invalid)

103599 Resizing chart results in Eclipse hang up.(closed/fixed)

103602 Exception is thrown when setting chart height or width.(closed/worksforme)

103613 Linking chart by parameter causes error when a NULL param value is reached (resolved/fixed)

103617 if Label positioin is changed, then can not return initial state.(closed/fixed)

103618 Bar Chart , Label position is lack of inside item.(closed/fixed)

103770 don't use hyperlink (resolved/invalid)

103780 Chart is not displayed in layout view when transposed.(closed/fixed)

103782 Attached chart design file can't be previewed.(closed/fixed)

103787 Add a new Y-axis and set it's title to visible will cause chartException.(closed/fixed)

103960 If x axis type is 'Linear', scale should be grayed out.(closed/fixed)

103961 Marker and line doesn't work for X Axis.(closed/fixed)

103963 If there is no data for series, it should pop up a friendly error message to remind.(closed/fixed)

104248 Axis types on Chart dialog are not displayed in localized language.(verified/fixed)

104252 Sort option on Chart X-Series dialog is not displayed in localized language.(verified/fixed)

104254 Type and Action value on Chart Y-Series are not displayed in localized language.(verified/fixed)

104278 Values in Tick Style list box are not displayed in localized language.(verified/fixed)

104283 Value for Label Position on Chart dialog are not displayed in localized language.(verified/fixed)

104290 Hard coded strings on Chart Attributes>Y Series dialog (verified/fixed)

104313 Set the image to the chart label background, system throws exception (closed/fixed)

104315 Plot background image can not always take effort .(closed/worksforme)

104450 If plot background is set, data set binding is lost.(closed/fixed)

104465 Data values of Y-series cannot be displayed correctly (closed/invalid)

104613 Steps changed after chart is transposed.(closed/invalid)

104628 Chart Major.Minor Grid line style won't display in layout (closed/wontfix)

104631 If set a long title to chart X Axis,Axis type will be truncated (closed/fixed)

99331 Eclipse hangs when closing 'Chart Dialog' (resolved/fixed)

100746 Whole chart should display smaller on scale, not only display title and legend after resize (closed/invalid)

101039 Series colors do not have different default values (closed/fixed)

101179 Unfriendly error message display when preview chart with invalid data set (closed/fixed)

101806 Chart axis label background is not displayed properly in layout view.(closed/fixed)

101827 Exception should be processed before written to error log or some error message should pop up to warn user (closed/fixed)

101855 Chart title top.bottom inset should display right in layout view (closed/fixed)

101868 series value format can display as setting (closed/fixed)

102455 Pie Chart is not round (closed/fixed)

Data (22)

94542 Grouping versus Sorting (closed/invalid)

99479 After Update Birt 1.0 error Cannot load JDBC Driver class (resolved/fixed)

101553 Report Parameters are not working (resolved/duplicate)

101864 NullPointerException throws out when setting the parameter type as auto (closed/fixed)

101865 Try to set report parameter's value in beforeOpen method of data source,error occurred when save but preview was correct.(closed/duplicate)

103135 Change the name of one computed column which are used in dataset filter will cause the dataset filter invalid.(closed/fixed)

103151 When a data set parameter is generated automatically, error message doesn't always pop up.(closed/fixed)

103292 No error message when group key dismatches the interval (closed/fixed)

103296 Data set column doesn't work when it is entered by keyboard in data set filter page.(closed/fixed)

103346 Weekly interval groups by 7 day increments, not by week (resolved/fixed)

103625 Database URL will be refreshed when editing JAR files in Manage drivers dialog (closed/fixed)

104174 If I re-select csv file name, columns selected before in right pane disappeared.(closed/fixed)

104178 Linux:No file listed for '*.*' filter when new a flat file data source (closed/fixed)

104185 An additional column is generated when create a script data set (closed/fixed)

104204 Test connection fail when try to connect birt derby sample db.(closed/fixed)

104397 JDBC Data Set Editor showing empty.system schemas (resolved/fixed)

104452 IllegalArgumentException thrown out when double click on data set after change flatfile data source charset (closed/fixed)

104578 German labels are truncated on Manage JDBC drivers dialog.(verified/fixed)

104611 Smoke Test: Jdbcodbc data source can't be connected.(closed/fixed)

104616 A sql statement with parameter can not be changed if you go out of 'Edit DataSet'->'Query' (closed/fixed)

106250 POJO Data Source (closed/fixed)

103802 Aggregate function in a group footer using Total.OVERALL fails (resolved/fixed)

Data Access (16)

99872 Implementing the ODA Log Configuration in BIRT ODA Drivers (resolved/fixed)

100090 JDBC driver loaded either by data explorer or report viewer (resolved/fixed)

100495 'next' button is grayed out in 'new data source' window when create a data source.(closed/fixed)

100501 NPE thrown out when new a flat file data set (closed/fixed)

101185 NullPointerException thrown out after click on Finish in data set dailog (closed/fixed)

101372 Limit the data set to a particular schema for JDBC connection (resolved/fixed)

102405 Broken display names when Qry has Dup col names (resolved/fixed)

103531 Change data set type from Flatfile Data Set to Flat File Data Set (resolved/fixed)

103533 Change Flatfile Data Source to Flat File Data Source (resolved/fixed)

103544 Allow any filename extension for CSV files (resolved/fixed)

103598 Flat file - Use second line as data type indicator only works for String (resolved/invalid)

103600 Change spelling in error message (resolved/fixed)

103942 Cannot create a JDBC connection (resolved/invalid)

104306 ODA Consumer handling of a null argument for IQuery.prepare (resolved/fixed)

104630 Column icons don't show up in connecting derby database (closed/fixed)

105112 ODA Log Configuration's Optional Attributes (resolved/fixed)

Documentation (3)

101582 Smoke Test: NullPointerException is thrown out when open an existing report design file in which there is grid.(closed/invalid)

101969 Wrong reference in BIRT Developer Guide (closed/fixed)

101977 API document is inconsistent with real implementation (closed/fixed)

Report (7)

87022 Use preservelastmodified in Ant Copy scripts (closed/fixed)

92091 rom.def - allowsUserProperties set to false for Styles, and other entries (resolved/fixed)

101825 Set bold style to grid in property editor and it will be reflected in grid highlight box when you add a highlight rule but will not when you modify it.(closed/fixed)

102496 onRender of Data item isn't executed (resolved/fixed)

102725 DimensionHandle can not parse '1,2in' (resolved/fixed)

103517 Cannot load 'Driver' class (resolved/fixed)

104769 org.eclipse.birt.report.model.metadata.ExtensionException found in meta.log (resolved/fixed)

Report Designer (28)

87803 Data Explorer view doesn't show new data source or data set (resolved/fixed)

87804 Incorrect rendering in BIRT property editor (closed/fixed)

87830 NullPointerException in org.eclipse.birt.report.designer.internal.ui.editors.schematic.ReportDesigner.selectionChanged (resolved/fixed)

88935 Wrong string formatting (upper and lower) (resolved/fixed)

100354 '%datasource.name' is listed in data sources list when create a data source.(closed/fixed)

100964 Provide Support for the Eclipse 3.1 Platform Release (resolved/fixed)

100965 Create a RCP version of BIRT Report Designer (resolved/fixed)

100999 Ctrl+Z.Y doesn't work in expression builder (closed/fixed)

101000 Font is not sorted in order.(closed/fixed)

101586 Exception throw out when new a table group with invalid group field (closed/fixed)

101973 Digit number for ruler displays partially when setting bigger value (closed/fixed)

102598 i18n bug mulitplies numbers by 10 (resolved/fixed)

102713 Undo.Redo can't be refreshed right away after setting hyperlink.(closed/fixed)

102969 Paste should be disabled when nothing is copied (closed/wontfix)

102973 Table group interval shouldn't change after preview (closed/fixed)

103126 hyperlink content in property editor can't be cleared (closed/fixed)

103158 NPE throw out when click on edit group in cheat sheet when delete table group (closed/fixed)

103171 edit the dynamic text won't restore last expression to expression builder (closed/invalid)

103526 New Data Set dialog box has red square on right side (resolved/fixed)

103788 Display inconsistantly in BIRT GUI (closed/fixed)

103962 RCP:Project icon can not displayed (closed/wontfix)

104184 The button in Dataset.Filters can not work (closed/fixed)

104307 when group on a double type field, set interval less than zero should be permitted (closed/fixed)

104617 In chinese testing environment, translation need to be improved.(closed/fixed)

104623 Highlight preview doesn't work when change two highlight rules order.(closed/fixed)

104764 Acceptance Test: New Report repeatly produces same name of file (closed/fixed)

101403 Smoke Test: Property editor view doesn't work.(closed/fixed)

101407 NullPointerException when selecting Save As in top menu (closed/fixed)

Report Engine (14)

96357 Projects contain errors when opened in Eclipse (resolved/worksforme)

101361 Bugs in org.eclipse.birt.report.engine.extension.internal.ExtensionManager (resolved/fixed)

101685 Unable to use the Report Item Extension framework, when no query exists (resolved/fixed)

101751 Enhance IImagehandler interface to allow full customization of birt image handling mechanism (resolved/fixed)

103050 PDF Hyperlinks (resolved/fixed)

103106 Generates incompatible FOP files (resolved/fixed)

103120 Hyperlink file can't be retrived when click it in PDF page (closed/invalid)

103169 Format number with Symbol prefix should display right size when preview in Linux (closed/wontfix)

103449 Log BIRT extension loading details information (resolved/fixed)

103622 Inline for two grids doesn't work in layout view and pdf preview.(closed/duplicate)

104172 Blank pages will be generated when set Page Break to always.left.right.(closed/invalid)

104239 Value-Of Problem (resolved/fixed)

104457 Set table drop to all, preview does not take effect.(closed/worksforme)

104629 Generating report in custom plugin cause exception fop.xml malformed URL (resolved/fixed)

Report Viewer (5)

Birt Report Pojo Data Source Example

100596 DateTime parameters not functioning as report parameters (resolved/invalid)

104177 Spaces in parameter value which is entered are trimmed when previewed in html.(closed/wontfix)

104462 There is a parameter in a parameter group, 'show report parameters' button is always grayed out when previewed.(closed/fixed)

104759 Image imported from a related path in file system can't be previewed.(closed/invalid)

104962 Smoke Test: Data can't be displayed when previewed if data source type is 'sample datasource' or 'JDBC Data Source' except 'JDBCODBC driver'.(closed/fixed)

Test Suite (1)

100968 Provide Daily Build Test Reports on eclipse.org.birt Web Site (closed/fixed)

In a previous blog post I created a skeleton class for rendering a report using BIRT runtime. You can pass it the report parameters, the report definition (rptdesign) and an OutputStream and it will render HTML to that stream.

If your report definition contains graphs we run into a problem. Normally, in HTML an image is a separate resource. BIRT will generate the images containing your graphs in a temporary directory and will link to them in your HTML. For this to work, you will have to configure the Platform to write the images to a publicly accessible directory and write the links using the correct domains. Furthermore, you’ll probably need some process to clean up the images after the reports have been viewed. If your reports are being used in some website and generated on the fly, this is most likely quite difficult to determine. Maybe when the user logs out?

Luckily, in modern browsers we can embed the images in the same stream, bypassing the need of a temporary directory. The following trick will encode the image with base64 and embed it directly into the HTML stream using css data . This will work on most modern browsers but of course Internet Explorer lags a bit behind. PNG support is available up until 32kb in Internet Explorer 8 and SVG not at all. Internet Explorer 9 works fine, as well as the other major browsers.

So how does it work? First, we explicitly tell the render engine to use PNG or SVG. SVG provides sharper images but will not work in Internet Explorer 8 as mentioned above. Next, we inject our own HTMLServerImageHandler which encodes the image data to base64.

Birt Pojo Data Source Example

privateHTMLRenderOption getHtmlRenderOptions(OutputStream outs)(

HTMLRenderOption options=newHTMLRenderOption();

options.setSupportedImageFormats('SVG');

options.setSupportedImageFormats('PNG');

setupImageHandler(options);

options.setOutputFormat('html');

)

privatevoidsetupImageHandler(finalHTMLRenderOption options)(

options.setImageHandler(newHTMLServerImageHandler()(

protectedStringhandleImage(IImage image,Objectcontext,Stringprefix,booleanneedMap)(

StringembeddedImage=Base64.encode(image.getImageData(),false);

return'data:'+image.getMimeType()+';base64,'+embeddedImage;

));

Birt Pojo Data Source Examples

Some references:

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sophiasmithg · 5 months ago

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How do I Hire the Best Python Developers?

According to Tiobe’s index 2024, Python is the top programming language.

Source

Python integrates existing technologies like AI/ML, IoT, and others to build next-gen and future-proof advanced solutions.

To stay ahead in this competitive market, businesses seek skilled and professional Python developers with experience across different Python frameworks and development.

Python is a versatile language, making it suitable for

Web development (back end)

Data analysis and visualization

AI and machine learning

Scientific computing

Numerical simulations

Automation and scripting

Game development

This is why, businesses want to hire Python developers for next-gen Python software development services. However, businesses struggle to find the right Python developers for their requirements. Let us help you.

Why Choose Python for the Next Project?

49.28% of developers prefer Python for Python app development. Why?

Here are some reasons to use Python for your next project in 2024.

Source

Python is an open-source language that can build cost-efficient solutions.

It has dynamically typed variables.

Python supports GUI programming for creating desktop applications.

As a high-level language, Python is portable across different platforms.

Python is interpreted, allowing for immediate code execution and testing.

It offers more than 200k packages, suitable for developing native, cross-platform, and web-based applications.

Top brands using Python

Google

Nasa

Mozilla Firefox

Facebook

IBM

Dropbox

Netflix

What Does a Python Developer Do?

A Python developer must have the following responsibilities-

Write clean and efficient Python code.

Use Python frameworks and libraries for software development.

Collaborate with teams to translate requirements into technical solutions.

Develop, debug, and maintain web software and applications.

Conduct code reviews and enforce coding standards.

Participate in all stages of software development.

Ensure high-quality coding standards.

Create prototypes and coordinate testing.

Ensure project quality meets client specifications.

Develop Python libraries and frameworks like Flask and Django.

Enhance back-end components for improved performance.

Stay updated on Python and industry trends.

Hire a Python Development Company for skilled and responsible Python developers.

What are the skills of a Python programmer?

While hiring a Python developer, you must assess technical and soft skills.

Proficient in Python and its libraries.

Understanding of Python's capabilities and constraints.

Can use Python web frameworks like Django and Flask

Understanding of Python mobile development frameworks like Kivy, Beeware, and more.

Basic knowledge of front-end technologies (JavaScript, HTML5).

Expertise in object-relational mapping (ORM).

Experience integrating multiple data sources.

Familiarity with testing tools.

Ability to innovate and implement ideas.

Advanced analytical and problem-solving skills.

Strong communication abilities.

Tips and Tricks to Hire Python Developers

You invest time and resources to hire a skilled and relevant Python developer. So to make the most out of your hiring efforts, you must avoid these common mistakes.

Source

Before you hire a Python developer, assess their technical knowledge thoroughly. Do not overlook technical skills, assess their skills, and portfolio thoroughly.

Neglect the communication skills, which are crucial for keeping projects on track and preventing delays.

Simple Steps to Hire the Best Python Developers

Here are simple considerations for simply hiring professional Python developers.

Understand Project requirements

Assess the Developer’s skills and expertise

Choose developers with relevant experience

Entry-level (0-2 years):

Proficiency in Python syntax and basic programming concepts.

Knowledge of data structures (lists, dictionaries, tuples).

Basic SQL for database interaction.

Familiarity with Git for version control.

Experience with web frameworks like Flask or Django to build simple applications.

Mid-level (3-6 years):

Strong understanding of object-oriented design, coding patterns, and testing.

Building and implementing Big Data solutions.

Proficiency in software development practices and platform maintenance.

Exposure to cloud computing services, especially AWS.

Senior (6+ years):

Expertise in complex logic and solving industry-specific problems.

Experience with ORM libraries for database management.

Data visualization tools like Tableau or Qlik.

Big Data technologies (HDFS, Spark, Scala).

Strong unit testing, debugging skills, and understanding of Python's threading limitations.

You can outsource Python developers to a nearshore development agency to access pre-vetted programmers with relevant experience with similar goals as you.

Interview and assign a test

Cost to Hire Python Developers

The average hourly rate for a Python developer may range between $20-100.

India and Argentina $20-40

Ukraine $40-60

Poland, Romania, the Philippines, Brazil $50-100

Vietnam and Egypt $50-199

Source

For cost-efficient Python app development services, you can outsource Python development.

Also, read- python vs ruby

Choose OnGraph for Python web app development

Why choose OnGraph- a Python software development company?

Access to global talent

Flexible hiring process

15+ years of expertise

Recognized by top companies

Faster time-to-market deliveries

Agile approach

Leverage the latest technology and tools

Content Source URL: https://shorturl.at/dVESr

#PythonWebdevelopment #offshorepythondevelopment #pythonwebdevelopmentcompany #pythondevelopment #python development services

0 notes

mdmaayon · 4 years ago

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10 Digital Marketing Tips and Tricks from Top Brands

There is no doubt that digital marketing or online marketing is crucial when it comes to the success of any business no matter what industry you are in. Unlike the past where businesses used traditional advertising, today, they are not as effective as online advertising and this has pushed many businesses to adopt online advertising to reach customers. Online marketing is the way to go if you want to reach and create a connection with customers.

Gone are the days when it was difficult to understand what customers want. Today, with the increase in tools such as analytics and digital marketing software, it is far easier to guess — nay, estimate — customer behavior… and cater to it! Online marketing has enabled businesses to gain treasured insights to customers’ minds.

When implemented in the right way, digital marketing will enable your business to target and reach its customers, classify new ones, increase sales, and experience lasting growth.

These digital marketing approaches will make your business visible to your existing customers online and connect you with new ones.

What is Digital Marketing Today?

Digital marketing is the use of the internet and electronic devices to make your business known to your existing and new customers both locally and internationally. It is a means of advertising done through digital platforms like social media, email, mobile apps, websites and search engines.

It today’s digital world, marketing is about connecting with your prospective customers in the right place and at the desired time, selling them with goods and service they need at the right time. This means that you need to target them where they spend most of their time and in this case, it is the internet. Digital marketing encompasses a range of marketing activities such as content marketing, email marketing, search engine optimization, mobile marketing and more.

That being said, below, we’ve compiled a list of the digital marketing tricks used by all the famous business brands in the world.

1. Combine SEO and Content Marketing

SEO used to be a function of coding. Today, most of the metrics included in Google’s algorithm have to do with content and the engagement you win through the distribution of great content. Using various types of content (visual, text, video, infographics, audio, etc) does much better than using a single type of content.

More content – As more businesses embrace content marketing, competition continues to get tougher. Everything you do online is drowned in noise and information overload. If it’s SEO many businesses are doing it. If it’s posting good and original content, many are doing it. So, to beat them, you need to publish better and more content. According to HubSpot data, publishing at least once a week is critical for ROI and ROI drops pretty precipitously when you publish less frequently. However, it’s not about quantity or quality, but an ideal mix of both.

Valuable content – Content should be entertaining, informative, or make the reader feel something. Valuable content encourages subscription to your email, sharing, comments, and other actions that contribute to ROI.

Original content – Content can be audio, video or text but when you decide to use one or all of these digital content, ensure it is good and original. If you can’t create unique, compelling and good content by yourself, you can hire an expert to create content for your website and social media platforms. This is where you will need a powerful content marketing plan like never before.

Appropriate content – As you can see from this infographic from Occam’s Razor, you need to produce content that’s right for each stage in the conversion process (and your metrics need to match your goal with each piece of content).

Knowing where a visitor is in the conversion process isn’t always easy, but, if you’ve done a good job of coding content (applying tracking codes so you know what type of content drove them to visit your site) and use tools that let you track where visitors have been before, you can make an educated guess as to what content they need. By delivering the right content at the right time, you’re more likely to convert visitors.

Reach is important. The more visitors you bring to your site, all things being equal, the higher your ROI. This is one of the reasons it’s important to have several social platforms and have links on your content so visitors can easily share your content. You should share your content once it’s published and here’s a schedule recommended by Kissmetrics:

In addition to sharing your own content, you should share content created by other great companies/ experts. Many experts recommend you share 20% your promotional content and 80% other valuable content you find.

2. Have a Visible Presence on Relevant Social Media Platforms

Being seen online is the key to success for every business, especially in today’s world where almost all businesses have gone digital. It is one of the ways to stand out from the crowd. For this reason, you need to build your online presence on social media networks of relevance. Note that there are plenty of social networks available but you need to identify where your customers spend most of their time and target them there. Pick those that are relevant to your business and prospects and build your online presence there.

3. Optimize Your Website for Mobile-First Browsing

To ensure your content is mobile friendly, your website and social media networks are accessible on desktops and mobile devices. Customers are currently using smartphones and tablets to access the web. So, it is crucial to make your website and content accessible to users on all screen sizes.

4. Use the Right Tools

Digital marketing is an amalgamation of different strategies aimed at a plethora of channels, like SEO, PPC, social media, and so on. In order to ensure that you have an integrated marketing mix, you need the right digital marketing tools to help you run effective campaigns. You also need to develop expertise in using them and applying the insights in the right context.

5. Be Awesome at Design

Design underpins much of what makes digital marketing success. Whether you’re designing a website, a landing page or creating an image for your website, ad, or infographic, you need to have good design skills. Not all of us are whiz kids when it comes to design, but there are some tools to help.

Canva – is a great tool for creating social media images whether you need them for your profile or as images to include in posts. One aspect of Canva I really like is the templates that help design great looking images even if you know nothing about layout or what fonts go together. They’re constantly adding new images and tools, such as infographic templates, to help you out.

Photoshop – granted it’s expensive, but Photoshop is a great design tool. Luckily, you can now get the entire creative cloud from Adobe for as low as $29/ month if you’re in school and a little more to use for business. It used to be more difficult to use Photoshop, but now there are tons of tutorials on YouTube and Photoshop now includes little mini tutorials if you hover over the buttons.

Kuler – If mixing colors isn’t your forte, then Adobe Color is for you. It lets you import an image and get the colors used or you can choose a color to get colors that coordinate well with it.

6. Create an Email List

This should be done from the beginning of your business. If you are on the startup phase, you need to make an email list when planning. Ensure to gather people’s emails where you will be sending them any updates and progress of your business. Send them useful information but avoid spamming them.

7. Spend on Digital Advertising

Online advertising, including PPC (pay per click) campaigns such as Google Ads, Microsoft Ads, social media advertising on platforms such as Facebook, Instagram, LinkedIn, and Twitter, and mobile ads are great to support digital marketing success.

8. Use Infographics

People love infographics because they are attractive. Note that our brains can process pictures must quicker than text. A picture is worth a thousand words, and people will share them more often than texts.

Here are some examples of the best content infographics that awesome marketers have created and used to resonate with their audience.

9. Closely Watch Your Analytics

Almost the other end of the spectrum from creativity is analytics, but that’s exactly the combination you need for digital marketing success. Google Analytics is perfect for understanding critical elements of your website and how visitors navigate through it. If you’re trying to learn how to gain insights from Google Analytics, you can use the Google Data Studio to give it a test drive using data from Google’s e-commerce site.

For analytics outside of Google Analytics, a number of great tools exist. You can use individual analytics from each social network (ie. Facebook, Pinterest, etc), you can bring them all to one place by using a dashboard program such as Cognos (from IBM), or you can pay for a more powerful tool to gain more insights.

10. Integrate Strategies and Campaigns Across Channels

Integrating across these tactics can be really challenging, especially in a larger firm where different teams may manage different platforms or where different ad agencies handle different aspects of marketing, such as content marketing, paid, and social. But, integrate you must to achieve true digital marketing success.

#digital marketing #internet marketing #digital marketing tips

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dutifullypurpleparadise · 4 years ago

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Notably Electrifying Facts For Web

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mostlysignssomeportents · 6 years ago

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Adblocking: How about nah?

For more than a decade, consumer rights groups (including EFF) worked with technologists and companies to try to standardize Do Not Track, a flag that browsers could send to online companies signaling that their users did not want their browsing activity tracked. Despite long hours and backing from the FTC, foot-dragging from the browser vendors and outright hostility from the big online media companies mean that setting Do Not Track in your browser does virtually nothing to protect your privacy.

Do Not Track grew out of widespread public concern over invasive "behavioral advertising" that relied on tracking to target ads; despite a generation of promises from the ad industry that consumers would welcome more relevant advertising, the consistent result has been that users are freaked out by "relevant" ads because they understand that relevancy is synonymous with privacy invasion. Nothing is so creepy as ads for a product you looked into earlier following you from site to site, then from app to app, as you are tracked and retargeted by a desperate vendor's algorithm.

Internet users didn't take this situation lying down. They wanted to use the Web, but not be tracked, and so they started to install ad-blockers. A lot of ad-blockers, and more every year.

Ad-blockers don't just stop users from seeing ads and being tracked (and indeed, some ad-blockers actually track users!). They can also stop the publishers and marketers who rely on tracking and ad-clicks from earning money. Predictably, industry responded with ad-blocker-blockers, which prevented users from seeing their sites unless they turned off their ad-blocker.

You'll never guess what happened next.

Actually, it's obvious what happened next: users started to install ad-blocker-blocker-blockers.

The Biggest Boycott in History

The rise and rise of ad-blockers (and ad-blocker-blocker-blockers) is without parallel: 26% of Internet users are now blocking ads, and the figure is rising. It’s been called the biggest boycott in human history.

It's also something we've seen before, in the earliest days of the Web, when pop-up ads ruled the world (wide web), and users went to war against them.

In 1994, Hotwired (the defunct online adjunct to Wired magazine) displayed the first banner ad in Internet history. Forty-four percent of the people who saw that ad clicked on it. At the time, it felt like advertising had taken a great leap, attaining a conversion rate that bested print, TV, direct mail, or display advertising by orders of magnitude.

But it turned out that the click-rate on that Hotwired ad had more to do with novelty than any enduring persuasive properties of banner ads. Even as Web companies were raising millions based on the fabulous performance of early ads, the efficacy of those ads was falling off a cliff, with clickthrough rates plummeting to low single digits.

This created a desperate situation, where publishers needed to do something -- anything -- to goose their clickthrough rates.

Enter the Pop-Up Ad

That's when Ethan Zuckerman—then an employee at Tripod—invented the pop-up ad (he has since apologized). These ads spawned in new windows and were much harder to ignore—for a while. Human beings' response to stimulus tends to regress to the mean (the refrigerator hum gets quieter over time because you adapt to it, not because the decibel level decreases) and so pop-up ads evolved into ever-more virulent forms—pop-under ads, pop-ups with fake "close" boxes, pop-up ads that respawned, pop-up ads that ran away from your mouse when you tried to close them...

At the height of the pop-up wars, it seemed like there was no end in sight: the future of the Web would be one where humans adapted to pop-ups, then pop-ups found new, obnoxious ways to command humans' attention, which would wane, until pop-ups got even more obnoxious.

But that's not how it happened. Instead, browser vendors (beginning with Opera) started to ship on-by-default pop-up blockers. What's more, users—who hated pop-up ads—started to choose browsers that blocked pop-ups, marginalizing holdouts like Microsoft's Internet Explorer, until they, too, added pop-up blockers.

Chances are, those blockers are in your browser today. But here's a funny thing: if you turn them off, you won't see a million pop-up ads that have been lurking unseen for all these years.

Because once pop-up ads became invisible by default to an ever-larger swathe of Internet users, advertisers stopped demanding that publishers serve pop-up ads. The point of pop-ups was to get people's attention, but something that is never seen in the first place can't possibly do that.

How About Nah?

The Internet is full of take-it-or-leave-it offers: click-through and click-wrap agreements that you can either click "I agree" on or walk away from.

As the online world has grown more concentrated, with more and more power in fewer and fewer hands, it's become increasingly difficult for Web publishers to resist advertisers' insistence on obnoxious tracking ads.

But Internet users have never been willing to accept take-it-or-leave-it as the last word in technological self-determination. Adblockers are the new pop-up blockers, a way for users to do what publishers can't or won't do: demand a better deal from advertisers. When you visit a site, the deal on offer is, "Let us and everyone we do business with track you in every way possible or get lost" and users who install adblockers push back. An adblocker is a way of replying to advertisers and publishers with a loud-and-clear "How about nah?"

Adversarial Interoperability

Adversarial interoperability occurs when someone figures out how to plug a new product or service into an existing product or service, against the wishes of the company behind that existing product or service.

Adblocking is one of the most successful examples of adversarial interoperability in modern history, along with third-party printer ink. When you visit a website, the server sends your browser a bunch of material, including the code to fetch and render ads. Adblockers throw away the ad parts and show you the rest, while ad-blocker-blocker-blockers do the same, and then engage in an elaborate technological game of cat-and-mouse in a bid to fool the server into thinking that you are seeing the ads, while still suppressing them.

Browsers have always been playgrounds for adversarial interoperability, from the pop-up wars to the browser wars. Thanks to open standards and a mutual disarmament rule for software patents among browser vendors, it's very hard to use the law to punish toolsmiths who make adblocking technologies (not that that's stopped people from attempting it).

Adversarial interoperability is often a way for scrappy new upstarts to challenge the established players—like the company that got sued by IBM's printer division for making its own toner cartridges and grew so big it now owns that printer division (!).

But adversarial interoperability is also a way for the public to assert its rights and push back against unfair practices. Take-it-or-leave it deals are one thing when the market is competitive and you can shop around for someone with better terms of service, but in highly concentrated markets where everyone has the same rotten deal on offer, adversarial interoperability lets users make a counteroffer: "How about nah?"

But for How Long?

Concentration in the tech industry—including the “vertical integration” of browsers, advertising networks, and video content under one corporate umbrella—has compromised the Internet's openness. In 2017, the World Wide Web Consortium published its first-ever "standard" that could not be fully implemented without permission from the giant tech and media companies (who have since refused that permission to anyone who rocks the boat). In publishing that standard, the W3C explicitly rejected a proposal to protect adversarial interoperability by extracting legally binding nonaggression promises from the companies that make up the consortium.

The standard the W3C published—Encrypted Media Extensions (EME), for restricting playback of video—comes with many dangers for would-be adversarial interoperators, notably the risk of being sued under Section 1201 of the Digital Millennium Copyright Act, which bans tampering with “access controls” on copyrighted works and holds out both criminal and civil liability for toolsmiths who traffic in programs that let you change the rules embodied by EME.

One driving force behind the adoption of EME was the ever-tighter integration between major browser vendors like Google, video distributors, and advertising networks. This created a lopsided power-dynamic that ultimately ended up in the standardization of a means of undoing the configurable Web—where the user is king. EME is the first crack in the wall that protected browsers from those who would thwart adversarial operability and take "how about nah?" off the table, leaving us with the kind of take-it-or-leave-it Web that the marketing industry has been striving for since the first pop-up ad.

(Crossposted from EFF Deeplinks)

https://boingboing.net/2019/07/25/largest-boycott-in-history.html

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e-businesshosting · 5 years ago

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E-Business - the biggest opportunity for 2020

What is an E-Business? The term E-business has evolved from the simple abbreviation of “electronic business.” It is a top level term referring to methods of utilising digital information and communication technologies to support or streamline business processes. Our roots in E-Business Our primary E-Business inspiration came at the beginning of our Internet journey at the Live - 95 event in London. Having sat through a number demo’s and speeches from various providers, we realised that the simple concepts of electronic communication and data transfer offered fantastic life efficiency opportunities - not just business. We were already looking at application of collaborative tools such as communication and document management systems - in the form of Internet connected bulletin boards. In 1998 I actually graduated from Anglia University having designed and created a similar system for my dissertation/project entitled - Worldwide Communications. Having dialled in and had a play - the lecturer did not appear to see the relevance to the Automotive Engineering Degree - he said he doubted the collaborative approach to information sharing would be likely to catch-on and he did not perceive any significant benefit. I didn’t argue - but I did forward the 8 page document published in the Wall Street Journal on 7th October 1997, by IBM - they used E-Business as the term to describe how they believed corporate systems would fundamentally change in the digital era. Suffice to say it caught on. As we begin to embrace todays opportunities - the initial strategic thinking back in the 90s is fundamental, as it reminds us of the potential scope of E-Business. They said - E-Business is 'redesigning strategic business processes and meeting the challenges of a new market increasingly characterised by globalisation, and based on new knowledge.’ Luckily they decided against patenting the term in the hope that other companies such as ours would engage with the concept and help to form a new industry.Capitalising on E-Business Solutions Fast forward to 2020 - E-Commerce is a widely used term, however - aligned to our strategic thinking from back in the 90s - whilst it does describe the commercial transactions in buying and selling it is still just one possible E-Business Component. In 2002 we built our first web based application server, designed to provide E-Business services, capitalising on web based solutions - to replace previous paper based equivalents, in an infinitely more efficient way. E-Business Hosting - was born in 2002 with a core service offering, designed to provide advanced, Linux based web hosting services with a focus on the extended functionality provided by server side technologies such as Coldfusion and PHP. The 2002 strategy was designed to enable integration of E-Business solutions into company intranets and public websites which we built for customers. The 2020 strategy enables automated setup of an E-Business service websites, utilising cloud server technology to deploy the latest LAMP (Linux, Apache, MySQL, PHP) Optimised web based server systems. Why - E-Business Hosting? Built on these solid technological foundations, E-Business Hosting not only provides a highly functional web hosting platform at an extremely competitive price. Additionally, every customer is provided with a selection of hundreds of ready made E-Business applications which can be automatically be installed on a website in minutes. For example - a new novice customer can have a Wordpress blog or a Prestashop E-Commerce app running within seconds of signing up. Package Prices start small for small and increase only as customers grow needing more resources.Considering all of the global challenges of 2020 - it is an ideal time to make the move into E-Business.The COVID-19 influence By definition - E-Business solutions are naturally web based or online and hence satisfy all lock-down requirements. So wether you are looking to setup a Blog to engage creatively with the world to pass the time, or would like to enhance office based process to suit a home based work force, or if you simply want to setup a web shop or affiliate marketing site, we not only have a product which will fit your needs, we have the experience to help you select it and set it up. Even if you are not sure what you want to do - but have drive, enthusiasm an a small amount of creativity - we can help point you in the right direction. SIGNUP NOW Read the full article

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