#IDK I HAVE. A LOT OF THOUGHTS/OPINIONS ON THE ROLLOUT AND HOW IT WORKED OK

[clancykisser]

im glad tiktoks back but i am pissed the fuck off that it was basically just a public stunt to make the walking orange potato seem like he's a good person

[dearly]

Ok I agree with your points to that anon, but you can’t look at the others and compare them to Louis when they seem to be different artists. Louis seems to prioritize perfecting his album in lieu of being public whereas Niam, especially liam like to go overboard with promo. Liam also has had 2 songs out since the beginning of the year so he has more incentive to do performances whereas Louis only had MY that his label and him seemed to scrap in place of getting the album done. Also 1)

Zayn was in the middle of a promo rollout when he was dropped/left his management team. It does happen and if I remember correctly Louis actually switched labels a week or two before Back To You was released. We’re also going off of an unknown album date so for all we know the album could be dropping end of the year/next year and the rollout might start later this year. Idk just wanted to add a second opinion. 2)-end

i don’t even know where to start with this. like i said people can be as optimistic as they want, but i don’t need your second opinion when it has no basis in what we’re seeing. you people think i’m drawing conclusions based on nothing? i’m drawing conclusions based on past events. and you seem to have a completely different idea of how this shit works, putting a whole lot of decision making at louis’ feet. 

“they seem to be different artists” as in… louis is the kind of artists who doesn’t need promo? doesn’t need brand building? literally what are you even talking about? even indie artists get promo. here’s a story: last year i had peak solo louis optimism. because of his connection with high snobiety and noisey i figured OK–they are going the “indie” route. i adjusted my expectations in my head, no jingle ball and big radio bashes in sight, and i figured then he’d be doing lots of festivals this year–not radio ones, but stuff like governor’s ball, lolla, osheaga etc. the stuff that appeals to that crowd. maybe he’d be talked up to stereogum which is the arbiter of indie taste. he could do kexp live lounge etc. what did we get? nothing. and as someone who does frequent lots of indie sites let me tell you he’s not even on their radar, and if he is it’s not in a positive light.

liam has had two more songs out… is the exact point. he’s getting to release his music. and i don’t know how you’re just brushing aside the fact that MY was completely abandoned? that’s not normal. you don’t scrap a single in order to get the album done? additionally you’re forgetting that niall promoed TT for months. he then promoed SH for months and did festivals with just TT and SH under his belt. there’s absolutely not logical reason for louis to be out of the spotlight. and you seem to think louis…. decided to stop promoting MY? like i’m sorry but you’re putting so much onus on him in all of this when he’s not the one pulling the strings. they spent so much energy promoting its debut on TXF only to drop it immediately – almost like it was only TXF promo. 

i didn’t say that no artists change teams mid-rollout, i said it’s a bad sign. and how well have things worked out for zayn exactly? how much promo is he doing? right. management contracts are quite rigid and are typically on year terms, which means louis dropped them because he didn’t want to renew for another year or two because he knows how shit they’ve been (which should indicate that he is in fact not happy with how his career has been handled so far, which punches a hole in your theory that he’s just a ‘different artist’ who doesn’t want to ‘overboard’). i am very cautiously optimistic about what a new management might entail. but as i’ve said, we’ve been burned before. really, really badly. so no, i’m not going to sit here and say everything is now under control when we’ve literally not seen any indication that things have changed for the better just yet. 

as for unknown dates–louis said the album was coming in the first half of the year. that’s by the end of june. i really fucking hope that’s not when the album is actually coming because the lack of lead up is criminal and will be used to push the idea that he’s a failure. and to clarify– i don’t think he is one. i think he has the potential to do so much. but that’s not how he’s being treated or reported on. 

and no, he didn’t change labels. he was reported as being distributed by RCA in the US, that was corrected to say he was actually with epic. they are both sony subsidiaries. i believe epic is the smaller of the two labels, so if you wanna be really pessimistic i’d say sony told RCA “here you go” and they were like, “nah” so they had to shuffle him over to epic who has shown zero interest in supporting him. it’s been a nonstop waiting game. epic prioritized camila we said, “okay maybe once her album is out they’re going to give louis some focus.” didn’t happen. we won him the best solo breakout award over her, hoping that would jolt them into paying some attention to him, didn’t happen. now they’re putting all their juice in meghan trainor. syco are too busy praising harry to even know a louis and also promoting their new boyband that’s supposed to replace 1d. they don’t care about him.

considering everything that’s going on i don’t think i or anyone else can be blamed for being worried. the only thing that will reassure me is an actual change in direction and promo. not your rose coloured interpretation of events.the reality is what mika has said, and what i’ve been saying from the start: “Am I going to be in the top seven global priorities at my record company? Because if you’re not, you have to face up to that – and find other ways to get what you need to promote your career.” louis is not one of the priorities at his label. he isn’t. and maybe, hopefully his new management will help him to stay relevant and accomplish something in spite of syco/epic and can secure him a deal with a label that will prioritize him later. but we don’t know that that’s going to happen. and i don’t do blind faith or blind trust anymore. i’m still completely devastated about how wrong i was about so many things. i still cry when i think about how different i thought this “hiatus” was going to turn out. i cannot afford to be optimistic again and be crushed again. 

so please. go be optimistic somewhere else. i’m waiting for concrete proof that things have changed.