#Hyperlocal Services Regional Analysis

[sapana22]

Hyperlocal Services Market Analysis and Strategy: Maximizing Business Performance

Leading Forces in the Hyperlocal Services Market: Forecasts and Key Player Insights Through 2032

This Global Hyperlocal Services research report offers a comprehensive overview of the market, combining both qualitative and quantitative analyses. The qualitative analysis explores market dynamics such as growth drivers, challenges, and constraints, providing deep insights into the market's potential. Meanwhile, the quantitative analysis presents historical and forecast data for key market segments, offering detailed statistical insights.

According to Straits Research, the global Hyperlocal Services market size was valued at USD 1845 Billion in 2021. It is projected to reach from USD XX Billion in 2022 to USD 8183 Billion by 2030, growing at a CAGR of 18% during the forecast period (2022–2030).

Who are the leading companies (Marketing heads, regional heads) in the Hyperlocal Services

Delivery Hero

Just-Eat

com

GrubHub

Grofers

Instacart

Housekeep

Uber Technologies Inc.

Handy

We offer revenue share insights for the Hyperlocal Services Market, covering both publicly listed and privately held companies.

The report integrates comprehensive quantitative and qualitative analyses, offering a complete overview of the Hyperlocal Services. It spans from a macro-level examination of overall market size, industry chain, and market dynamics, to detailed micro-level insights into segment markets by type, application, and region. This approach provides a holistic view and deep understanding of the market, covering all critical aspects. Regarding the competitive landscape, the report highlights industry players, including market share, concentration ratios, and detailed profiles of leading companies. This enables readers to understand their competitors better and gain deeper insights into the competitive environment. Additionally, the report addresses key factors such as mergers and acquisitions, emerging market trends, the impact of COVID-19, and regional conflicts. In summary, this report is essential reading for industry players, investors, researchers, consultants, business strategists, and anyone with a stake or interest in entering the market.

Get Free Request Sample Report @ https://straitsresearch.com/report/hyperlocal-services-market/request-sample

The report integrates comprehensive quantitative and qualitative analyses, offering a complete overview of the Hyperlocal Services market. It spans from a macro-level examination of overall market size, industry chain, and market dynamics, to detailed micro-level insights into segment markets by type, application, and region. This approach provides a holistic view and deep understanding of the market, covering all critical aspects. Regarding the competitive landscape, the report highlights industry players, including market share, concentration ratios, and detailed profiles of leading companies. This enables readers to better understand their competitors and gain deeper insights into the competitive environment. Additionally, the report addresses key factors such as mergers and acquisitions, emerging market trends, the impact of COVID-19, and regional conflicts. In summary, this report is essential reading for industry players, investors, researchers, consultants, business strategists, and anyone with a stake or interest in entering the market.

Request for a Sample PDF of https://straitsresearch.com/report/hyperlocal-services-market/request-sample

Global Hyperlocal Services Market: Segmentation

By Type

Food Ordering

Grocery Ordering

Home Utility Service

Logistic Service Providers

Others

By Nature

Goods Delivery

Utility Services

Explore detailed Segmentation from here: @https://straitsresearch.com/report/hyperlocal-services-market/segmentation

The report forecasts revenue growth at all geographic levels and provides an in-depth analysis of the latest industry trends and development patterns from 2022 to 2030 in each of the segments and sub-segments. Some of the major geographies included in the market are given below:

North America (U.S., Canada)

Europe (U.K., Germany, France, Italy)

Asia Pacific (China, India, Japan, Singapore, Malaysia)

Latin America (Brazil, Mexico)

Middle East & Africa

This Report is available for purchase on Buy Hyperlocal Services Market Report

Key Highlights

To explain Hyperlocal Services the following: introduction, product type and application, market overview, market analysis by countries, market opportunities, market risk, and market driving forces

The purpose of this study is to examine the manufacturers of Hyperlocal Services, including profile, primary business, news, sales and price, revenue, and market share.

To provide an overview of the competitive landscape among the leading manufacturers in the world, including sales, revenue, and market share of Hyperlocal Services percent

To illustrate the market subdivided by kind and application, complete with sales, price, revenue, market share, and growth rate broken down by type and application

To conduct an analysis of the main regions by manufacturers, categories, and applications, covering regions such as North America, Europe, Asia Pacific, the Middle East, and South America, with sales, revenue, and market share segmented by manufacturers, types, and applications.

To investigate the production costs, essential raw materials, production method, etc.

About Us:

StraitsResearch.com is a leading research and intelligence organization, specializing in research, analytics, and advisory services along with providing business insights & research reports.

Contact Us: Email: sales@straitsresearch.com Address: 825 3rd Avenue, New York, NY, USA, 10022 Tel: +1 6464807505, +44 203 318 2846

[downincmi]

Cloud Kitchen Market Strategies: Innovations and Insights

The cloud kitchen market description and advantages: Cloud kitchens, also known as virtual kitchens or ghost kitchens, are professional cooking facilities dedicated to the preparation of food for delivery and take-out, without a dedicated in-house dining area. They help restaurants and food brands optimize their food production and delivery operations. With cloud kitchen facilities, food brands can significantly reduce their overhead costs by eliminating dining space and focusing only on cooking and delivery logistics. This allows them to experiment with new concepts and delivery zones without incurring high capital costs. The Global Cloud Kitchen Market is estimated to be valued at US$ 100.46 Bn in 2024 and is expected to exhibit a CAGR of 12% over the forecast period 2023 to 2030. Key Takeaways Key players operating in the cloud kitchen market: Key players operating in the cloud kitchen market are Dahmakan, DoorDash, Ghost Kitchen Orlando, Keatz, Kitchen United, Kitopi Catering Services LLC, Rebel Foods, Starbucks Corporation, Swiggy, and Zuul. Growing demand in the market: The cloud kitchen market is witnessing rapid growth driven by the expansion of the food delivery industry and rising popularity of online food delivery apps. The COVID-19 pandemic has further accelerated the adoption of online food ordering and delivery, benefiting cloud kitchen operators. Global expansion of the market: Leading cloud kitchen companies are expanding globally by opening new facilities across regions to cater to the growing demand. They are also partnering with local restaurants and food brands to manage their production and delivery operations through cloud kitchens. This is enabling global expansion and offering overseas growth opportunities for food brands. Market key trends One of the major trends in the cloud kitchen market is the rising popularity of quick commerce. Companies are focusing on hyperlocal delivery within 30 minutes to meet growing customer demand for quick delivery of groceries and prepared meals. This has prompted cloud kitchen players to set up micro-storage facilities in dense residential areas for swift order fulfillment. Automation solutions are also being integrated for order sorting and dispatch to enable same-day and quick deliveries at scale.

Porter's Analysis Threat of new entrants: New players find it difficult to enter this market as it requires large initial investments and technical expertise to setup cloud kitchen facilities. Bargaining power of buyers: Individual consumers have moderate bargaining power as they can switch between various cloud kitchen brands easily based on discounts, offers and quality of food. Bargaining power of suppliers: Key food suppliers have moderate bargaining power due to availability of multiple procurement channels and suppliers for cloud kitchen operators. Threat of new substitutes: Threat of substitution is low as pure play cloud kitchens provide quick delivery of food without any dine-in experience which is not offered by substitutes like dine-in restaurants. Competitive rivalry: Competition is high among existing cloud kitchen brands to acquire more customers by offering discounts, specialized menus and quicker delivery times. Geographical regions: North America dominates the global cloud kitchen market in terms of value. The large consumer base, high penetration of smartphones and preference for online food ordering drive the cloud kitchen market growth in the region. The Asia Pacific region is expected to grow at the fastest rate for the cloud kitchen market over the forecast period. Improving living standards, increasing youth population and rising adoption of online food delivery platforms are projected to accelerate the demand for cloud kitchens across APAC countries, especially India and China.

[sanjeev3214]

Courier Services Market Report, Analysis, Forecast & Future Outlook

The courier industry, the lifeblood of e-commerce and a vital cog in the global supply chain, is experiencing a period of phenomenal growth. Fueled by the surge in online shopping and an insatiable consumer demand for fast and reliable deliveries, the courier market is projected to reach a staggering $658.3 billion by 2031, boasting a healthy CAGR (Compound Annual Growth Rate) of 5.7%. However, with this growth comes a wave of challenges and opportunities that are reshaping the landscape of the courier industry.

Challenges on the Delivery Route: Obstacles to Overcome

Despite the positive outlook, the courier market faces several hurdles that need to be addressed:

Meeting E-commerce Demands: The ever-increasing volume of e-commerce packages demands efficient logistics networks, robust infrastructure, and innovative delivery models to ensure timely and cost-effective deliveries.

The Last-Mile Challenge: The "last mile," the final leg of a delivery from a distribution center to the customer's doorstep, remains a significant cost factor. Optimizing last-mile delivery strategies is crucial for profitability.

Labor Shortages and Rising Costs: The courier industry faces a shortage of qualified delivery personnel, putting pressure on wages and impacting service efficiency.

Trends Shaping the Delivery Landscape: Innovation in Motion

Trends in courier market is embracing a wave of innovation to address challenges and enhance customer experiences:

The Rise of E-commerce Giants: Companies like Amazon are investing heavily in their own logistics networks, transforming from customers to competitors for traditional courier services.

Same-Day Delivery: Fueled by customer expectations for faster turnaround times, same-day delivery is becoming increasingly popular, particularly in urban areas. This requires robust logistics planning and efficient urban delivery models.

Technological Advancements: The integration of technology like AI (Artificial Intelligence) and automation is streamlining operations, optimizing routes, and improving delivery tracking capabilities.

Emerging Players and the Disruption Factor: A More Diverse Market

The courier market is no longer dominated by traditional giants. New players are emerging, shaking things up and offering innovative solutions:

Crowdsourced Delivery Platforms: These platforms connect individuals with delivery jobs, offering flexibility and potentially lower costs for businesses.

Delivery Startups: Startups are focusing on niche areas like drone deliveries, hyperlocal deliveries within a specific city area, and sustainable delivery solutions like electric vehicles.

Regional Players: These players cater to specific regions, offering a deeper understanding of local needs and infrastructure challenges.

This influx of new players fosters healthy competition, pushing the boundaries of innovation and creating a more diverse courier market.

Market Size: A Global Delivery Network

The courier market is a global giant, with significant variations in size and growth across different regions:

Developed Markets: North America and Europe have well-established courier infrastructure and high penetration rates. Growth in these regions is expected to come from value-added services like same-day delivery and specialized logistics solutions.

Developing Markets: Asia Pacific, Latin America, and Africa are witnessing explosive growth due to rising disposable incomes, booming e-commerce sectors, and a growing middle class.

India, a Growth Engine: India's courier market is a prime example, projected to reach a colossal $15.93 billion by 2030. This growth is fueled by the world's largest fantasy sports market, a burgeoning mobile gaming scene, and a rapidly expanding e-commerce sector.

The sheer size and growth of courier market make it an attractive proposition for investors and entrepreneurs alike.

Future Outlook: A Connected and Sustainable Delivery Ecosystem

The future of the courier market points towards a more connected and sustainable ecosystem:

The Rise of Automation: Automation technologies like self-driving delivery vehicles and automated sorting facilities will play a significant role in increasing efficiency and reducing costs.

Sustainability Concerns: The environmental impact of deliveries is a growing concern. Eco-friendly packaging materials, electric delivery vehicles, and optimized delivery routes will be crucial for a sustainable future.

Focus on Customer Experience: Customer expectations will continue to evolve, demanding greater transparency, flexibility in delivery options, and real-time tracking capabilities.

By addressing challenges, embracing innovation, and prioritizing sustainability, the courier market is well-positioned to deliver a brighter future. As technology and consumer demands continue to evolve, the way we get things delivered will undoubtedly transform, ensuring a more efficient, convenient, and environmentally conscious delivery experience for all.

[freddiemark]

Navigating the Dynamics of Dunzo Share Price: Latest News & Updates

Introduction:

Dunzo, the hyperlocal delivery startup, has been making waves in the tech and e-commerce industry with its innovative approach to last-mile delivery services. As investors closely monitor Dunzo share price for the latest news and updates, this article aims to provide a comprehensive analysis of recent developments surrounding Dunzo share price, exploring factors influencing its performance, and offering insights into the road ahead for potential investors.

Dunzo's Journey in the Market:

Dunzo has emerged as a disruptive force in the hyperlocal delivery space, leveraging technology to connect users with local stores and businesses for a wide range of services, including groceries, medicines, food delivery, and more. The company's user-friendly app and efficient logistics network have garnered widespread acclaim, propelling Dunzo to the forefront of the on-demand delivery market.

Recent Developments and Share Price Trends:

In recent months, Dunzo share price has experienced fluctuations, reflecting the dynamic nature of the tech industry and broader market trends. While the company continues to demonstrate strong growth potential and market penetration, several factors have influenced investor sentiment and Dunzo share price dynamics.

1. Funding Rounds: Dunzo has attracted significant investor interest, raising substantial funding in recent funding rounds. These investments have bolstered Dunzo's expansion efforts and fuelled its ambitious growth plans, driving optimism among investors about the company's long-term prospects.

2. Strategic Partnerships: Dunzo has formed strategic partnerships with leading players in the e-commerce and retail sectors, expanding its service offerings and customer base. Collaborations with major brands and retailers have enhanced Dunzo's market position and boosted investor confidence in its ability to capture a larger share of the hyperlocal delivery market.

3. Market Expansion: Dunzo's aggressive expansion into new cities and regions has been a key driver of its growth strategy. The company's presence in multiple metropolitan areas and tier-2 cities has strengthened its foothold in the market and positioned it for further expansion opportunities, driving investor optimism about Dunzo's scalability and market reach.

4. Competitive Landscape: Dunzo operates in a highly competitive market, facing competition from both established players and emerging startups. Rivalry among hyperlocal delivery platforms has intensified, leading to aggressive pricing strategies and promotional campaigns. Investors closely monitor Dunzo's ability to differentiate itself from competitors and sustain its competitive advantage in the long run.

5. Regulatory Environment: Regulatory developments and policy changes can impact Dunzo's operations and market dynamics. Compliance with local regulations, licensing requirements, and labor laws is crucial for Dunzo's continued growth and expansion, influencing investor sentiment and Dunzo share price performance.

Outlook and Investment Considerations:

Looking ahead, Dunzo share price trajectory is likely to be influenced by a combination of internal and external factors, as well as broader market dynamics. While short-term fluctuations are inevitable, investors with a long-term perspective may find value in Dunzo's disruptive business model and innovative approach to last-mile delivery services.

Key considerations for investors contemplating Dunzo shares include:

1. Growth Potential: Evaluate Dunzo's growth potential in the context of evolving consumer trends, technological advancements, and market opportunities. Consider factors such as market penetration, customer acquisition, and revenue diversification strategies.

2. Competitive Positioning: Analyze Dunzo's competitive positioning, market share, brand strength, and differentiation strategies. Assess how the company's value proposition resonates with customers and sets it apart from competitors in the hyperlocal delivery space.

3. Financial Performance: Assess Dunzo financial performance, revenue growth, profitability, and cash flow generation. Look for signs of sustainable growth, operational efficiency, and prudent capital allocation.

4. Regulatory Compliance: Monitor Dunzo's compliance with regulatory requirements and licensing obligations in the markets where it operates. Regulatory scrutiny and legal challenges can impact Dunzo's operations and reputation, affecting investor confidence and share price performance.

5. Strategic Execution: Evaluate Dunzo's ability to execute its growth strategy, expand its service offerings, and capitalize on emerging opportunities. Monitor developments such as new product launches, partnerships, and geographic expansions that contribute to Dunzo's long-term success.

Conclusion:Dunzo share price remains a focal point for investors seeking exposure to the rapidly evolving hyperlocal delivery market. As the company continues to innovate, expand its reach, and capture market share, investors are advised to conduct thorough research, exercise prudence, and maintain a long-term perspective. By staying informed, proactive, and disciplined in their investment approach, investors can capitalize on Dunzo's potential for value creation and contribute to its journey towards sustainable growth and market leadership.

[alliedcreation]

Hyperlocal Services Market Poised for Substantial Growth, Projected to Reach a Value of $5.9 Trillion by 2031

“Hyperlocal Services Market," The report provides a detailed analysis of the top investment pockets, top winning strategies, drivers & opportunities, market size & estimations, competitive landscape, and changing market trends. 𝐓𝐡𝐞 𝐡𝐲𝐩𝐞𝐫𝐥𝐨𝐜𝐚𝐥 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐦𝐚𝐫𝐤𝐞𝐭 𝐰𝐚𝐬 𝐯𝐚𝐥𝐮𝐞𝐝 𝐚𝐭 $𝟏,𝟒𝟖𝟒.𝟖 𝐛𝐢𝐥𝐥𝐢𝐨𝐧 𝐢𝐧 𝟐𝟎𝟐𝟏, 𝐚𝐧𝐝 𝐢𝐬 𝐞𝐬𝐭𝐢𝐦𝐚𝐭𝐞𝐝 𝐭𝐨 𝐫𝐞𝐚𝐜𝐡 $𝟓,𝟖𝟓𝟏.𝟕 𝐛𝐢𝐥𝐥𝐢𝐨𝐧 𝐛𝐲 𝟐𝟎𝟑𝟏, 𝐠𝐫𝐨𝐰𝐢𝐧𝐠 𝐚𝐭 𝐚 𝐂𝐀𝐆𝐑 𝐨𝐟 𝟏𝟒.𝟒% 𝐟𝐫𝐨𝐦 𝟐𝟎𝟐𝟐 𝐭𝐨 𝟐𝟎𝟑𝟏.

𝐃𝐨𝐰𝐧𝐥𝐨𝐚𝐝 𝐒𝐚𝐦𝐩𝐥𝐞 𝐂𝐨𝐩𝐲 𝐨𝐟 𝐑𝐞𝐩𝐨𝐫𝐭: https://www.alliedmarketresearch.com/request-sample/3849

Hyperlocal Services Industry refer to order services and goods by consumers within limited or well-defined geographic location, from where seller delivers goods in minimum time. Hyperlocal services include online delivery of goods such as food, grocery, and online services including personal care and growing, house cleaning, plumbing and lawn care. These delivery services are ordered form local services providers in nearby places, which results in decrease in delivery time and cost.

Growing smartphone user base and internet accessibility is majorly driving the growth of the hyperlocal service market. The market is also being driven by changing lifestyle and willingness to adopt with technological changes. Furthermore, consumers are more including toward online purchasing owing to benefits associated such as time saving, discounts, and number of options to choose. Collectively, all these factors favoring the growth of the hyperlocal service market. The market is highly unorganized with numerous small, localized players, which restrains the market. In addition, growth in consumer preference for premium services and brands, and penetration of the hyperlocal services even in remote areas are expected to drive the market.

𝐀𝐜𝐜𝐨𝐫𝐝𝐢𝐧𝐠 𝐭𝐨 𝐭𝐡𝐞 𝐫𝐞𝐩𝐨𝐫𝐭 𝐭𝐡𝐞 𝐡𝐲𝐩𝐞𝐫𝐥𝐨𝐜𝐚𝐥 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐦𝐚𝐫𝐤𝐞𝐭 𝐚𝐧𝐚𝐥𝐲𝐬𝐢𝐬, 𝐭𝐡𝐞 𝐡𝐲𝐩𝐞𝐫𝐥𝐨𝐜𝐚𝐥 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐦𝐚𝐫𝐤𝐞𝐭 𝐬𝐢𝐳𝐞 𝐢𝐬 𝐬𝐞𝐠𝐦𝐞𝐧𝐭𝐞𝐝 𝐛𝐚𝐬𝐞𝐝 𝐨𝐧 𝐭𝐲𝐩𝐞, 𝐧𝐚𝐭𝐮𝐫𝐞, 𝐚𝐧𝐝 𝐫𝐞𝐠𝐢𝐨𝐧.

By type, it is categorized into food ordering, grocery ordering, home utility service(Interior Design, Furniture Installation Services, Home Painting Services, Plumbing Services, Electronic Appliance Repair and Maintenance, Kitchen Cleaning and Maintenance, Car Cleaning Services, Carpet Sofa and Curtain Cleaning, Home Cleaning, Pest Control Services, Beauty and spa services, Salon Services, Pet care services, Childcare services, Waste Disposal, Professional Photographers, Yoga and Fitness and Others), logistic service providers, Pharmaceuticals, Pet Food and Medicines, Clothing and Accessories and others. By nature, it is divided into goods delivery and utility services. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, the UK, France, Russia, Italy, Spain, Rest Of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Rest of Asia-Pacific), and LAMEA (Latin America, the Middle East, and Africa).

Get Complete Report: https://www.alliedmarketresearch.com/checkout-final/4d25b25aa8b2855bf7ae8bd83aef130f

Based on nature, the utility services segment was valued at $862.8 billion in 2021, and is expected to reach $3298.7 billion by 2031, registering a CAGR of 14.1% from 2022 to 2031. Utility services include home services, logistic services, and tuition services. For instance, home moving, plumbing, lawn care, appliance repair, house cleaning, roofing, fencing and electrical are some of the home services gaining huge demand from consumer end. Growing urbanization, busy lifestyle and increasing working age population leads to high demand for home utility services, whereas, increasing working population of women has triggered the hyperlocal services market growth.

Based on type, the food ordering segment was valued at $306.3 billion in 2021, and is projected to reach $1189.7 billion by 2031, registering a CAGR of 14.3%, hyperlocal services market forecast from 2022 to 2031. This is majorly attributed to extensive promotion of the online food delivery platforms through discounts, referring awards, and TV and social media advertisements. Many companies are expanding their market share by applying various strategies such as merger, acquisitions, and partnership, which likely to boost the growth of the online food delivery market during the forecast period. For instance, Zomato, an Indian food delivery service company, acquired Indian penetration of Uber Eats for $350 million. This acquisition deal is expected to help Zomato to cover more than 50% of market share in India, such factors increases the hyperlocal services market opportunities.

In addition, Lockdown in Europe has been creating more demand for food and grocery delivery, which is expected to fuel the growth of the market. For instance, according to German based food delivery company, Delivery Hero SE, 92% online orders increased in the first quarter of lockdown, which is expected to intensify the growing demand for online food ordering services, which results as a hyperlocal services market trends.

The key players profiled in this report include Delivery Hero, Just-Eat, Takeaway.com, GrubHub, Grofers, Instacart, Housekeep, Uber Technologies Inc., Handy.

𝐄𝐧𝐪𝐮𝐢𝐫𝐞 𝐌𝐨𝐫𝐞 𝐀𝐛𝐨𝐮𝐭 𝐭𝐡𝐢𝐬 𝐑𝐞𝐩𝐨𝐫𝐭: https://www.alliedmarketresearch.com/purchase-enquiry/3849

[pranalip]

A2P Messaging Market Size 2021 Latest Insights, Growth Rate, Future Trends, Outlook by Types, Applications, End Users and Business Opportunities to 2031

Global A2P Messaging Market report from Global Insight Services is the single authoritative source of intelligence on A2P Messaging Market. The report will provide you with analysis of impact of latest market disruptions such as Russia-Ukraine war and Covid-19 on the market. Report provides qualitative analysis of the market using various frameworks such as Porters' and PESTLE analysis. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.

To Remain 'Ahead' Of Your Competitors, Request for A Sample - https://www.globalinsightservices.com/request-sample/GIS23240

A2P Messaging is a type of messaging that is typically used by businesses to communicate with their customers. A2P messaging can be used for a variety of purposes, including customer service, marketing, and notifications. A2P messaging is typically sent through an SMS gateway, which allows businesses to send messages to large groups of people at once. A2P messaging is often used by businesses that need to send high volumes of messages, or that need to send messages to people in different countries. Key Trends A2P Messaging technology is evolving rapidly, with new trends emerging all the time. Here are some of the key trends that are currently shaping the A2P Messaging landscape: The rise of chatbots: Chatbots are becoming increasingly popular as a means of interacting with customers and providing support. A2P Messaging platforms are starting to integrate with chatbot platforms such as Facebook Messenger, WhatsApp, and WeChat. The growth of SMS marketing: SMS marketing is growing in popularity as a way to reach customers with targeted messages. A2P Messaging platforms are starting to offer SMS marketing capabilities. The rise of A2P messaging platforms: A2P Messaging platforms are becoming increasingly popular as a way for businesses to reach their customers. These platforms offer a variety of features and capabilities, making it easy for businesses to find the right platform for their needs. Key Drivers The key drivers of the A2P Messaging market are the increasing adoption of smartphones and the rising popularity of Over-The-Top (OTT) messaging applications. With the increasing adoption of smartphones, there is a growing demand for A2P messaging services as people are increasingly using their phones for communication. A2P messaging services allow businesses to communicate with their customers via SMS or MMS. The rising popularity of OTT messaging applications is also driving the growth of the A2P messaging market. OTT messaging apps, such as WhatsApp, Facebook Messenger, and WeChat, have become increasingly popular in recent years. Get A Customized Scope to Match Your Need Ask an Expert- https://www.globalinsightservices.com/request-customization/GIS23240

Market Segments The A2P messaging market is segmented by component, application, end-user, and region. By component, the market is segmented by platform, and A2P service. Based on the application, it is bifurcated into authentication services, promotional services, pushed content services, and others. On the basis of end-user, it is divided into BFSI, retail, hyperlocal businesses, healthcare, travel & hospitality, and others. Region-wise, the market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. Key Players The global A2P messaging market includes players such as AT&T, Sinch, Infobip, China Mobile, Orange, Route Mobile, Comviva, Twilio, BICS, Monty Mobile, and others. Buy Now - https://www.globalinsightservices.com/checkout/single_user/GIS23240

With Global Insight Services, you receive: 10-year forecast to help you make strategic decisions In-depth segmentation which can be customized as per your requirements Free consultation with lead analyst of the report Excel data pack included with all report purchases Robust and transparent research methodology Ground breaking research and market player-centric solutions for the upcoming decade according to the present market scenario

New Report Published by Global Insight Services:

About Global Insight Services: Global Insight Services (GIS) is a leading multi-industry market research firm headquartered in Delaware, US. We are committed to providing our clients with highest quality data, analysis, and tools to meet all their market research needs. With GIS, you can be assured of the quality of the deliverables, robust & transparent research methodology, and superior service. Contact Us: Global Insight Services LLC 16192, Coastal Highway, Lewes DE 19958 E-mail: info@globalinsightservices.com Phone: +1-833-761-1700 Website: https://www.globalinsightservices.com/

[imr1234]

PRECISION AGRICULTURE MARKET - GROWTH, TRENDS, COVID-19 IMPACT, AND FORECASTS (2022 - 2028)

The Precision Agriculture Market is anticipated to develop at a significant growth rate over the forecasted timeframe of 2022-2028, considering 2021 as base year.

The global Precision Agriculture market included in this report are analysis of the impact of COVID-19 outbreak on the points influencing the market growth. Additionally, the Precision Agriculture market by major key players, by type, application and by major region, breaks down the outlook, business assessment, competitive scenario, trends and forecasts by upcoming years. The study of the Report is conducted on the basis of an important research methodology which provides an analytical examination of the global market on the basis of the vario,us segments which have been marginalized by the industry as a summary and pre-scale of the market due to their different prospects

Precision agriculture depends on specialized systems, software and IT services. Access to real-time data on crops, soil, and ambient air conditions, as well as other relevant data such as hyperlocal weather forecasts, labor costs, and equipment availability, is a component of this strategy. Farmers now have access to real-time images of individual plants thanks to satellites and robotic drones. These images can be processed and integrated with sensors and other data to generate guidance for immediate and future decisions, such as exactly which fields to irrigate and when or where to plant a specific crop.

Read More: https://introspectivemarketresearch.com/reports/precision-agriculture-market/

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Leveraging Artificial Intelligence in Ecommerce Business

Leveraging Artificial Intelligence in Ecommerce to Boost Sales

The Covid-19 outbreak has hastened the technology revolution names AI in ecommerce. Businesses have understood that the best way to deal with any market shocks and fluctuations is to use cutting-edge technology and artificial intelligence examples. Therefore, the e-commerce and retail industries began a new stage in their development, actively introducing Artificial Intelligence in Ecommerce, Machine Learning, Virtual Reality, and Chatbots. Based on the expertise and research of technology partner Emerline, we will take a closer look in this article at how modern technologies can help e-commerce businesses maintain competitiveness at any time under any conditions.

ML and Artificial Intelligence in Ecommerce

In the face of the pandemic, companies have had to abandon established business practices and seek new alternatives. Machine Learning and AI in ecommerce practices e are becoming indispensable technologies for enhancing conversions and revenue. An AI-powered accurate analysis of the shopping behavior and personalized recommendations based on search and browsing history are what enable sales growth. Furthermore, Artificial Intelligence and Machine Learning assist retail and e-commerce businesses in devising new strategies for engaging with customers and enhancing their involvement. Accurate data-driven analytics with AI and ML also enhance existing strategies for personalized responses to customer inquiries, customized trade notifications, or cart reminders.

Major Use Cases of ML and Artificial Intelligence in Ecommerce

Hyperlocal Ecommerce A hyperlocal market, as the name implies, responds to the demands of a specific geographic region. Hyperlocal commerce is now more relevant than ever. This approach helps e-commerce companies meet the needs of every population, regardless of location. In addition, hyperlocal commerce contributes to faster delivery and better shopping experiences. Considering artificial intelligence in ecommerce, all of these are important for boosting competitiveness. Headless Ecommerce The shopping experience is always changing, both in terms of the technological platforms that are used. And in terms of the customer expectations, businesses are attempting to meet the trends of artificial intelligence in ecommerce. To deliver quality content, develop an accurate and tailored shopping experience, and deliver a high-level service, there is headless commerce with a large potential. Chatbots for Artificial Intelligence in Ecommerce By integrating chatbots into their e-commerce platforms, companies can automate customer interactions, deliver more personalized experiences, and provide consulting services around the clock. It's also worth mentioning that chatbots not only assist with customer inquiries in artificial intelligence in ecommerce. But also favorably affect user purchase decisions by providing clarity and improved navigation on websites with a big number of items on sale. Localized Content Localized content is another tool that e-commerce businesses can leverage to reach new audiences and increase sales. How does it work? Localized content means your e-commerce site is automatically translated into multiple languages based on your location, making it available to more potential customers. AR in Ecommerce Solutions COVID-19 has unquestionably changed consumer habits and behavior. With the restrictions imposed by the pandemic, as well as general concerns about social distance and touching surfaces in public places, the use of augmented reality to test out goods in their intended environment is becoming increasingly useful. Research has shown that this is especially true for products that customers want to touch or try on before purchasing. Thus, L'oreal has acquired and implemented AR technology, which makes it possible to apply decorative cosmetic products online. The technology has changed the consumer experience by allowing users to change hair color and define skin types and tones. Chatbots and Their Benefits One of other popular artificial intelligence examples among brands is chatbot. The technology usually helps answer customers’ questions. AI chatbots are served faster and better through personalized searches, notifications of new collections. This significantly saves time for both employees and customers. What other potential is there for chatbots for artificial intelligence in ecommerce? In addition to promptly answering questions, chatbots also help identify products that customers might be interested in and generate special offers based on the data. Chatbots can also provide information on product availability and order status. Another significant benefit of chatbots is their ability to impact the e-commerce return rate. For example, when you add two identical dresses of different sizes, a chatbot can help you choose the size you want, so you won't waste time and resources returning an item that won't fit you. Artificial Intelligence examples and machine learning have a wide range of applications, as seen by the practice. These technologies will undoubtedly continue to advance e-commerce businesses, assisting companies of any size. If you want to take advantage of the potential of AI right now, turn to a trusted technology partner. Emerline experts keep their finger on the pulse of modern technologies and can help improve your business processes. Take the first step towards an innovative future and book a free consultation. Benefits of Artificial Intelligence in Ecommerce - With customised product recommendations, you may take advantage of clients' proclivity for impulse purchases. At the checkout, try to upsell or cross-sell items based on the choices and activities of your consumers. - Bots that utilize machine learning and language processing technology to comprehend customer inquiries and give appropriate help are known as eCommerce virtual assistants. - AI in ecommerce can assist you in identifying each user's unique behavioural tendencies. Later on, you may utilize this data to entice these customers back to your shop. Push notifications are one of the most successful remarketing methods. Because push alerts are brief and to the point, there is no risk of irritating customers. - AI in ecommerce may help you increase your eCommerce sales in a variety of ways. AI integration with your CRM is a great approach to do this. You may change your problem-solving options and develop a strong sales message using AI. - There's no denying that AI is already having an influence on e-commerce and has begun to change the sales process by incorporating fresh data. Customers will no longer be given unsuitable items and services as a result of the adjustments. Read the full article

[opinionresearch93]

Hyperlocal Services Market 2022-2030 Size, Share Outlook by Industry Revenue, Regions and Top Key Players

It is the era of instant hyperlocal delivery services and hyperlocal service providers across the world are capitalizing on the wave of millennials who want things delivered at their doorsteps at the tap of a button. The study published by Astute Analytica foresees a tremendous growth in the revenue of the Global Hyperlocal Services Market from US$ 1,344.7 Mn in 2021 to US$ 4,681.3 Mn by 2030. The market is registering a CAGR of 15.8% over the projection period. A hyperlocal marketplace works by providing goods and services to the customers from the offline stores available within the proximity of a few kilometers. It ensures product delivery at a great speed that too from the customer's very local trusted store.

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The market is majorly driven by factors such as increasing smartphone penetration & digitalization across countries and rising adoption of urban culture & increasing working population. A mobile application works wonders for such types of business models. The rising number of smartphone users especially in countries such as the US, India, and China among others is triggering the market growth. India has the highest mobile data consumption rate at 12 GB per user a month in the world, and the country is adding as much as 25 million new smartphone users every quarter. Furthermore, digitalization process has accelerated across the world, especially after the COVID-19 pandemic and this is expected to propel market growth. Moreover, digitalization strategies by different governments such as Singapore Digital, Philippine Digital Strategy (PDS), and Digital India Policy, among others is further pushing the market growth. The world's population has gone through a process of rapid urbanization since 1950. According to the United Nations in 1950, more than two thirds (70 per cent) of people worldwide lived in rural settlements. However, in 2007, for the first time in history, the global urban population exceeded the global rural population, and since then the number of the world's city dwellers has continued to grow faster than the rural population. Towards the end of the Agenda for Sustainable Development in 2030, the share of the world's population living in urban areas is expected to reach 60%. Further, the UN estimates that Africa and Asia are urbanizing more rapidly than other regions of the world. China has the largest urban population (837 million), followed by India (461 million). In addition, the share of the working population is also increasing every year, and this is driving the market growth. However, rising competition and the problem of determining appropriate geographical location is hindering market growth.

Regional Analysis

North America Hyperlocal Services Market

North America dominates the Global Hyperlocal Services Market in 2021. The major factors driving the growth of the hyperlocal services market in North America are growing investment for startup businesses and quick adoptions for technological changes. The US is the highest shareholder country in North America hyperlocal services market. This is because US has the highest smartphone penetration in the world with 273.7 Mn smart phone users in 2021.

Europe Hyperlocal Services Market

Europe holds the second highest position in the Global Hyperlocal Services Market. Germany is the highest shareholder country in the hyperlocal services market of Europe followed by UK. Based on service type, the home utility services hold the highest market share in 2021. However, the food ordering services holds the highest CAGR over the forecast period due to rising number of food delivery service providers in Europe.

Asia Pacific Hyperlocal Services Market

Asia Pacific holds the highest CAGR in the Global Hyperlocal Services Market over the forecast period. China is the highest shareholder country in the region while India registers the highest CAGR during 2022-2030. Rising technology penetration and increasing digitization processes in countries such as China and India are propelling the growth of Asia Pacific hyperlocal services market. In terms of nature, the utility services dominate the APAC market in 2021.

Middle East & Africa Hyperlocal Services Market

Countries such as Saudi Arabia and UAE hold a significant share of the MEA hyperlocal services market. Rising urbanization and increasing working population in countries such as South Africa, UAE, and others are triggering market growth. In terms of type, the food ordering service records the highest CAGR over the projection period.

South America Hyperlocal Services Market

Brazil is the highest shareholder country in South America hyperlocal services market in 2021 and further registers the highest compound annual growth rate over the forecast period. The increasing adoption of advanced technologies in daily life is driving the Brazilian hyperlocal services market. In terms of service type, the home utility services hold the highest market share in 2021 followed by food ordering.

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Report Attribute

Details

Market Size Value in 2021

US$ 1,344.7 Million

Market Outlook for 2030

US$ 4,681.3 Million

Expected CAGR Growth

15.8% from 2022 – 2030

Base Year

2021

Forecast Period

2022-2030

Top Market Players

Berkem, International Flavors & Fragrances, Inc., Kuber Impex Ltd, Nantong Sihai Hyperlocal Services Co., Ltd., and Naturex, among others

Segments Covered

By Type, By Nature, By Region

Geographies Covered

North America, Europe, Asia Pacific, Middle East and Africa, South America

Customization Options

Get your customized report as per your preference. Ask for customization

Competitive Insight

The key players in the Global Hyperlocal Services Market are Berkem, International Flavors & Fragrances, Inc., Kuber Impex Ltd, Nantong Sihai Hyperlocal Services Co., Ltd., and Naturex, among others.

Recent developments in the Global Hyperlocal Services Market

In September 2021, Uber Technologies, Inc. announced the launch of their new "The Holiday Shop" series to help customers find essentials for holidays.

In October 2020, Just Eat Takeaway Ltd. stated that it had reached a definitive agreement with Grubhub to purchase 100% of Grubhub's shares in an all-share transaction.

In February 2022, Grubhub Inc. announced the national launch of Grubhub Goods. They now provide diners nationwide on-demand convenience delivery from over 3,000 Grubhub Goods locations. This state-wide expansion is a result of a successful pilot in New York, where more than a dozen Grubhub goods stores were offered in conjunction with 7-Eleven in Manhattan.

In December 2021, Delivery Hero SE ("Delivery Hero"), a global local delivery platform, has announced its expansion of Logistics-as-a-Service ("LaaS") service to over 25 markets across the world. The goal of the company is to integrate the entire ecosystem and deliver goods and services in record time, leveraging its existing logistics capabilities.

Segmentation Overview

By Type segment of the Global Hyperlocal Services Market is sub-segmented into:

Food Ordering

Grocery Ordering

Home Utility Service

Logistic Service Providers

Others

By Nature, segment of the Global Hyperlocal Services Market is sub-segmented into:

Goods Delivery

Utility Services

By Region segment of the Global Hyperlocal Services Market is sub-segmented into:

North America

The U.S.

Canada

Mexico

Europe

Western Europe

The UK

Germany

France

Italy

Spain

Rest of Western Europe

Eastern Europe

Poland

Russia

Rest of Eastern Europe

Asia Pacific

China

India

Japan

Australia & New Zealand

South Korea

ASEAN

Rest of Asia Pacific

Middle East & Africa (MEA)

UAE

Saudi Arabia

Rest of MEA

South America

Argentina

Brazil

Rest of South America

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About Astute Analytica 

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[ken-research-market-research]

Global Hyperlocal Services Market Size & Trends, Share, Analysis Report By Application, By Region, And Segment Forecasts Till- 2027

Global Hyperlocal Services Market Size & Trends, Share, Analysis Report By Application, By Region, And Segment Forecasts Till- 2027

Buy Now The global hyperlocal services market is projected to grow at a compound annual growth rate (CAGR) of 18.6% during the forecast period 2021-2027, according to the new report published by Gen Consulting Company. The report provides in-depth analysis and insights regarding the current global market scenario, latest trends and drivers into global hyperlocal services market. It offers an…

[energycentralmarket]

Online Hyperlocal Service Market Size, Share & Trends Analysis Report by Product, by Distribution Channel, by Region, and Segment Forecasts, 2021- 2027

The worldwide Online Hyperlocal Service Market statistical surveying report is an inescapable research report that contacts the most imperative parts of the Online Hyperlocal Service platform that is important to be gotten a handle on by an expert or even a layman. The research covers the current market size of the Online Hyperlocal Service market and its growth rates based on 5-year history data along with the company profile of key players/manufacturers such as Delivery Hero, Handy, Instacart, Uber Technologies, Airtasker, ANI Technologies, AskForTask, CLEANLY, Code.org, Google, Groupon, Alfred Club, Ibibogroup (goibibo, redBus, and ryde), Laurel & Wolf, MAKEMYTRIP, MentorMob, MyClean, Nextag, Paintzen, PriceGrabber. The statistical surveying report illuminates one with respect to a few of the imperative perspectives, for example, an outline of the Online Hyperlocal Service item, the development factors improving or hampering its advancement, application in the different fields, major ruling organizations, veritable certainties, monetary circumstance, and topographical examination.

To Understand How Covid-19 impact;this industry. Get Free Sample Report:https://www.syndicatemarketresearch.com/sample/online-hyperlocal-service-market

The global Online Hyperlocal Service market is one of the booming markets with a well-established zone worldwide. The global market has been completely focusing on the advancement in groundbreaking technologies and listening to the customers preferences; which lead to the vast and continuous increase in its growth rate. The global Online Hyperlocal Service market provides a huge platform with lots of opportunities for different industries in different regions to emerge and establish globally.

Based on the present techniques and trends, the global Online Hyperlocal Service market report provides a thoroughly analyzed and predicted forecast regarding the upcoming growth of the market. The report conjointly categorizes the market into the main product and the sub-segments Individual Users, Commercial Users of the Online Hyperlocal Service market is depicted in the report. The market report also explains the major alteration in the product version, its production technology, and development that may be caused due to a little variation in the product profile.

Read Detailed Index of full Research Study at::https://www.syndicatemarketresearch.com/market-analysis/online-hyperlocal-service-market.html

The global report provides detailed key points that have significant effects on the global development of the Online Hyperlocal Service market. It provides the current status as well as future aspects over the market development. The report is generated after in-depth research and thorough analysis of the development in various sectors of the market that needs technological ideas, hypothetical analysis, and its applicability. The factors that significantly improve and demote the market growth; deep justification of the market’s previous data; along with the current analyzed data; and the future development of the Online Hyperlocal Service market are included in the report. The Online Hyperlocal Service market report also delivers a theoretical-based study regarding the financial instabilities in terms of the demand and the supply.

There are 15 Chapters to display the Global Online Hyperlocal Service market

Chapter 1, Applications of Online Hyperlocal Service, Definition, Specifications, and Classification of Online Hyperlocal Service, Market Segment by Regions; Chapter 2, Manufacturing Process, Industry Chain Structure, Manufacturing Cost Structure, Raw Material, and Suppliers; Chapter 3, R&D Status and Technology Source, Technical Data and Manufacturing Plants Analysis of Online Hyperlocal Service, Capacity, and Commercial Production Date, Manufacturing Plants Distribution, Raw Materials Sources Analysis; Chapter 4, Overall Market Analysis, Capacity Analysis, Sales Analysis, Sales Price Analysis; Chapter 5 and 6, Regional Market Analysis that includes the United States, China, Europe, Japan, Korea & Taiwan, (by Type); Chapter 7 and 8, The Online Hyperlocal Service Segment Market Analysis (by Application) Major Manufacturers Analysis of Online Hyperlocal Service ; Chapter 9, Regional Market Trend, Market Trend Analysis, Market Trend by Product Type Online Logistics Services, Online Food Ordering Services, Online Grocery Delivery Services, Other Online Hyperlocal Services, Market Trend by Application; Chapter 10, International Trade Type Analysis, Regional Marketing Type Analysis, Supply Chain Analysis; Chapter 11, The Consumers Analysis of Global Online Hyperlocal Service ; Chapter 12, Online Hyperlocal Service Research Findings and Conclusion, Appendix, methodology and data source; Chapter 13, 14, and 15, Online Hyperlocal Service sales channel, distributors, traders, dealers, Research Findings and Conclusion, Appendix, and data source.

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Identification of potential suppliers as well as partnerships in the report.

Complete understanding of the global market.

Better extension of trade and auction activities respecting businesses through the delivery of prospective data for the clients.

The global market research report studies the latest global market trends, up-to-date, and thorough competitive analysis, along with various other key features of the worldwide market.

The potential future partners, suppliers, or affiliates have also skillfully been trained in the report.

To conclude, the Online Hyperlocal Service market report will provide the clients with a high-yielding market analysis assisting them to understand the market status and come up with new market avenues to capture hold of the market share.

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[waaaiz]

Online Grocery Market Research Report

The GMI Research's latest analysis reveals that the Online Grocery Market is slated to register a significant CAGR over the coming years. This is mainly attributed to the increasing number of smartphone users, the growing disposable income of people, COVID-19 emergence, and inclination towards convenient shopping.

Request for a FREE Sample Report on Online Grocery Market

Online Grocery Market’s leading Manufacturers:

·        AEON Co., Ltd.

·        Alibaba Group Holding Ltd.

·        Amazon.com, Inc.

·        Grofers India Pvt. Ltd.

·        Instacart Inc.

·        JD.com, Inc.

·        Rakuten Inc.

·        Target Brands, Inc.

·        Tesco.com Ltd.

·        Walmart Inc.

Online Grocery Market Dynamics (including market size, share, trends, growth, forecast, and industry analysis)

Key Drivers

The major factors responsible for the growth of the online grocery market include the increasing number of smartphone users, the growing disposable income of people, COVID-19 emergence, and inclination towards convenient shopping. E-commerce is the major evolving sector with the presence of various service provides at a global level. Online grocery platforms offer a large range of products that are not available in local stores. In the present scenario, the majority of the population has a hectic schedule, thereby online shopping of groceries saves time by reducing the requirement to stand in the long queue for parking issues and billing. By doing online grocery shopping, billing can be done within few minutes, and products are delivered at the doorstep. In addition to this, online vendors give various discounts and offers, which increases consumers' emphasis. The products ordered online could be easily replaced or returned through a home pickup facility. Thereby, these exceptional advantages of online platforms are significantly shifting consumers' aim towards online grocery shopping from traditional online grocery shopping.

The emergence of the COVID-19 pandemic has positively influenced the growth of the online grocery market share in terms of revenue due to the rising focus on social distancing, which is encouraging individuals to opt for online shopping platforms at a higher rate as the digital platforms provide easy contactless payment option and offer no contact deliveries at doorsteps.

Product Segment Drivers

Based on product, the market is segmented into breakfast & dairy, fresh produce, snacks & beverages, staples & cooking essentials, meat & seafood, and others. The staples & cooking essentials are projected to dominate the market due to the increasing staple & cooking essentials like root vegetables, cereals, fruits, and others which are important for human survival. On the other hand, breakfast & dairy products is anticipated to rise at a faster CAGR in the coming years due to the strong demand for curd, milk, yogurt, and others, among people. With the hectic lifestyle, people are starting to consume healthy products, which fuels the growth of the market.

Regional Drivers

Based on region, North America is expected to dominate the online grocery market size over the forecast period due to the strong presence of leading companies in the market. Consumers are technologically advanced as they do grocery shopping through online mode. On the other hand, Asia-Pacific is predicted to grow at a higher CAGR in the coming years due to the drastically changing lifestyles of citizens in emerging economies and rising disposable income.

Online Grocery Market Segmentation:

Segmentation by Product:

·        Fresh Produce

·        Breakfast & Diary

·        Snacks & Beverages

·        Meat & Seafood

·        Staples & Cooking Essentials

·        Others  

Segmentation by Business Model:

·        Pure Play

·        Hyperlocal Delivery  

Segmentation by Region:

·        North America

o   United States of America

o   Canada

·        Asia Pacific

o   China

o   Japan

o   India

o   Rest of APAC

·        Europe

o   United Kingdom

o   Germany

o   France

o   Spain

o   Rest of Europe

·        RoW

o   Brazil

o   South Africa

o   Saudi Arabia

o   UAE

o   Rest of the world (remaining countries of the LAMEA region)

About GMI Research

GMI Research is one of the leading market research and consulting company that offers consulting services, syndicated research reports, and customized market research reports. We help our client to make informed business decisions and provide market intelligence studies related to the various industries such as automotive, energy, healthcare, chemicals, technology, and other sectors. Our research teams include seasoned analysts and researchers have hands-on experience in every regions, including Asia-pacific, Europe, North America, and the Rest of the World. Our market research report provides in-depth analysis, which contains refined forecasts, a bird's eye view of the competitive landscape, factors impacting the market growth, and several other market insights to aid companies in making strategic decisions. Featured in the ‘Top 20 Most Promising Market Research Consultants’ list of Silicon India Magazine in 2018, we at GMI Research are always looking forward to help our clients to stay ahead of the curve.

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[khalilhumam]

The ‘rural-urban divide’ furthers myths about race and poverty—concealing effective policy solutions

New Post has been published on http://khalilhumam.com/the-rural-urban-divide-furthers-myths-about-race-and-poverty-concealing-effective-policy-solutions/

The ‘rural-urban divide’ furthers myths about race and poverty—concealing effective policy solutions

By Hanna Love, Tracy Hadden Loh In the weeks since Joe Biden was declared the winner of the 2020 presidential election, a familiar story of American politics has had plenty of time to fester: The narrative of “two Americas,” politically and economically divided into “thriving” urban places that went for Biden and “hurting” rural places that went for Donald Trump, destined by geography to a bleak future of polarization and discontent. This narrative presents two societies so fundamentally opposed they barely belong to the same world, framing urban America as diverse, educated, and economically productive and rural America as white, dependent on dying industries, and characterized by stagnation, decline, and despair. While this framing stems from real economic-political trends (including analysis from our colleagues showing that Biden-voting counties comprise 70% of the nation’s GDP), pundits, journalists, and policymakers have extrapolated these trends to fuel a urban-versus-rural narrative that is not only inaccurate, but harmful to our nation’s collective political and economic future. As we demonstrate here and expand upon in a new research series, dividing our nation into such a binary has immediate, lived consequences for people living in all corners of America. The binary-based narrative is not only inaccurate, but has potential to inflict real harm in four distinct ways. First, it prioritizes the political concerns of an imagined, white rural monolith and erases the needs of rural people of color during a pandemic which is disproportionately devastating rural Black, Latino or Hispanic, and Native American communities. Second, it furthers misconceptions about rural economies which devalue the role of rural places in American (and urban) prosperity. Third, it propagates a myth of place-based poverty that erases people living in a range of high-poverty geographies, justifying oversimplified antipoverty policies. And finally, the binary-based narrative obscures effective policy and practice solutions for rural economic development that embrace the interdependence of rural and urban economic futures.

Rural America is not all white, and spreading this falsity caters to white supremacy

As our colleague Andre M. Perry recently wrote, prioritizing calls to “heal” the rural-urban divide conceals the real divide of American racism, acts as if there are no working-class Black and brown people living in small towns, and furthers “the unstated assumption that the country can’t heal if white Americans aren’t accommodated first.” As Perry and others have pointed out since the 2016 election, conflating “rural” with “white” propagates an incomplete story of rural America that centers white political anxieties. This incomplete story furthers myths about race and poverty in America that cater to white supremacy, and the longer it remains dominant, the more severe consequences it engenders for people across America. On a political level, attributing the close election to an urban-rural divide obfuscates actual voting patterns. Situating Trump’s base in rural areas conceals the fact that a majority of white Americans voted for Donald Trump regardless of geography or income, and functionally obscures the political power of rural voters of color who helped carry the election for Biden. At the human level, the portrayal of rural America as a white monolith erases the 21% of rural residents who are people of color, and who are critical to the economic future of rural and small towns and to the health of the nation overall. This comes at a time of unprecedented crisis in which Black, Latino or Hispanic, and Native American rural communities are disproportionately devastated by the COVID-19 pandemic and require coordinated fiscal relief to survive. As we demonstrate throughout our research, if the nation wants to focus on the plight of rural America, it should strive to advance health, opportunity, and equity for communities that COVID-19’s rural surge has impacted—not cater to the resentment of an imagined white rural monolith.

Rural places are essential—but undervalued—in the American economy

Rural communities are integral for American prosperity, yet they are consistently undervalued in the dominant rhetoric. When measured by GDP, urban areas appear to be the engines of the American economy largely because the finance and knowledge economies have coalesced there, along with the bulk of the U.S. population. But these trends do not mean rural areas are irrelevant to the health of our economy or society, and there is growing global awareness that there are more ways of measuring economic value besides the GDP. Rural areas provide valuable ecosystem services to our nation and the world, such as food production, carbon sequestration, and stewardship of biodiversity and habitat resources. And, as our Brookings colleagues and the Center for American Progress point out, rural areas power, feed, and enlist to protect America, while providing natural resources, industrial innovation, and the workforce that the nation as a whole relies upon. If COVID-19’s massive disruptions have taught us anything, it is that there is real security in having fresh food, production capacity for personal protective equipment, and outdoor space within our borders. Both our policies and our rhetoric can do a better job of properly valuing these rural assets. The Democratic Party can do a better job of valuing rural places too. In past elections, rural places with recreation-, amenity-, and service-based economies were more likely to be Democratic-leaning pockets in otherwise red states. This held true in the 2020 election, as tourist-dependent rural economies in places like Colorado went for Biden—providing further indication there is no one “rural America” to blame for Trump’s enduring popularity.

Persistent poverty isn’t just a ‘rural’ problem

The narrative of the rural-urban divide propagates misconceptions about the nature of persistent poverty in America, with nefarious effects. Despite the attention paid to the economic anxieties of rural America, persistent poverty is not a rural phenomenon—and measuring it at this binary level won’t yield solutions that work for urban neighborhoods with similar statistics. Persistent poverty is pervasive. According to the Department of Agriculture’s definition, rural counties account for 84% of places struggling with persistent poverty. However, if we classify places with persistent poverty using census tract data, most of them are in metro areas (Figure 1). How we measure persistent poverty matters for how we understand whose problem this is. At the county level, 30 states have at least one place facing persistent poverty. But at the census tract level, persistent poverty touches every state and Washington, D.C. This isn’t just a methodological discussion—it’s political. We need to understand where persistent poverty is located in order to create political accountability and customize solutions for alleviating it. The “two Americas” are not urban and rural—they are neighborhoods and communities in every region that are separated by a host of other place-level challenges that shape opportunity.

What urban and rural America can learn from each other

The urban-rural divide overlooks common ground between the two and paints a picture of rural places that require “fixing” from urban America—or that should be abandoned altogether. In reality, the rural economy is structured much like the urban economy, with the service sector comprising the largest share of employment in metro and non-metro areas alike (Figure 2). Moreover, effective strategies for rural economic and community development exist, and for decades, rural leaders have been implementing them and garnering real successes in fostering recreation, amenity-based, and service economies that support rural places of opportunity. Our colleagues have demonstrated the federal government’s role in supporting thriving rural places. Our research dives into the hyperlocal role, focusing on the actions local leaders are taking to build rural resilience—including supporting clusters of locally owned small businesses that build community wealth, implementing built environment and quality-of-life improvements for vulnerable residents, strengthening social cohesion between neighbors, and nurturing new community-led structures to build capacity and advance community priorities. Embedded within our research are strategies both rural and urban leaders can learn from—lessons that reflect the shared realities of rural and urban places and the importance of locally tailored efforts to value and build upon place-based assets. Far from dismal portrayals of rural places of despair, local leaders are innovating to foster inclusive, vibrant, and connected rural places in the long term. These places are a vital part of the nation’s shared future, and we must value, engage with, and invest in them.

Investing in local strategies for rural resilience

As the COVID-19 pandemic tests the resilience of rural economies in real time, the stakes for acting upon these insights are high. Rather than focus on binary divides between a misleading rural monolith and a “thriving” urban America, we need to take seriously the value, nuance, and diversity of rural people and places. This requires investing in solutions that uplift rural communities as a matter of equity and resilience, not as a response to a media-produced narrative that centers white resentment at the expense of an increasingly diverse and dynamic rural America.

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Online Hyperlocal Services Market Analysis and Forecast 2020:

Online Hyperlocal Services Market Analysis and Forecast 2020:

Online Hyperlocal Service

Online hyperlocal services refer to online business models that cater to consumers in specifically defined geographic locations that are under the reach of their regional service providers’ presence. These business models portfolio include restaurant food deliveries, superstores & hypermarkets grocery deliveries, logistic services, and home utility services such as…