#GhostTownMedia

[ghosttownaz]

Unwrapping Easter Eggs: Hip Hop's Hidden Treasures

As the sun sits high in the sky on this Easter Sunday, it's not just chocolate eggs that we're hunting for. In the world of hip hop, there's a different kind of treasure waiting to be discovered—Easter eggs hidden within the beats and lyrics of our favorite tracks.

For those unfamiliar with the term, "Easter eggs" are subtle nods, references, or hidden messages deliberately placed by artists for attentive listeners to uncover. Much like a scavenger hunt, these musical Easter eggs add an extra layer of depth and intrigue to the listening experience. In the realm of hip hop, artists have mastered the art of planting Easter eggs, making every verse, every beat drop, and every sample choice an opportunity for fans to uncover something new. From clever wordplay to obscure samples, here are some notable examples of Easter eggs in hip hop that have left fans scratching their heads or nodding in appreciation.

1. Kanye West's "My Beautiful Dark Twisted Fantasy" Artwork

Let's start with an Easter egg that's hiding in plain sight. On the cover of Kanye West's magnum opus, "My Beautiful Dark Twisted Fantasy," there's a plethora of imagery to unpack. But one detail that often goes unnoticed is the painting in the background. If you look closely, you'll see that it depicts a fantastical scene filled with various characters from Kanye's career and personal life, each symbolizing different aspects of his psyche and journey as an artist.

2. Childish Gambino's "Because the Internet" Hidden Messages

Donald Glover, also known as Childish Gambino, is a master of incorporating hidden messages into his work, and "Because the Internet" is no exception. Throughout the album and its accompanying screenplay, Glover weaves a complex narrative that blurs the lines between reality and fiction. One particularly intriguing Easter egg is the use of hidden URLs and codes scattered throughout the project, leading fans down a rabbit hole of online mysteries and interactive storytelling.

3. OutKast's "Aquemini" Zodiac References

OutKast's masterpiece "Aquemini" is filled with astrological references that add an extra layer of depth to the album's themes of introspection and self-discovery. From the title itself, which combines the zodiac signs of Andre 3000 (Aquarius) and Big Boi (Gemini), to the lyrical references to astrology throughout the tracks, OutKast invites listeners to explore the celestial influences that shape their music and identities.

4. Missy Elliott's Visual Metaphors

Missy Elliott is renowned for her innovative music videos, which are filled with visual metaphors and hidden meanings. One of the most notable Easter eggs in her video for "The Rain (Supa Dupa Fly)" is the use of fish-eye lens distortion, which serves as a metaphor for the warped perception of reality in the music industry. Through her visual storytelling, Missy challenges viewers to look beyond the surface and uncover the deeper messages encoded within her art.

5. Kendrick Lamar's "To Pimp a Butterfly" Poetic Transitions

Kendrick Lamar is known for his intricate lyricism and attention to detail, and "To Pimp a Butterfly" is no exception. Throughout the album, Kendrick weaves a narrative that transcends individual tracks, connecting them through recurring motifs and themes. One particularly subtle Easter egg is the transition between tracks like "For Free?" and "King Kunta," where the final words of one song seamlessly flow into the next, creating a continuous stream of consciousness that mirrors the album's overarching message.

6. J Dilla's Signature Drum Patterns

J Dilla, the legendary producer known for his pioneering work in the realm of underground hip hop, was a master of hiding Easter eggs within his beats. One of his trademark techniques was subtly incorporating his initials, "JD," into his drum patterns. Listen closely to tracks like "Donuts," and you'll hear intricate rhythms that spell out his name, a testament to his unparalleled creativity and attention to detail.

7. MF DOOM's Masked Persona

MF DOOM, the enigmatic rapper and producer, crafted a persona shrouded in mystery and intrigue. One of the most enduring Easter eggs in his music is the use of comic book references and supervillain imagery, with his signature metal mask serving as a symbol of his alter ego. Throughout his discography, DOOM peppers his lyrics with references to comic book lore, inviting listeners to delve deeper into the mythology he's created.

As we celebrate Easter today, let's not forget to appreciate the hidden treasures waiting to be uncovered in the world of hip hop. From clever wordplay to subtle references, these Easter eggs enrich our listening experience and remind us of the boundless creativity within the genre. So, grab your headphones, embark on a musical scavenger hunt, and see what hidden gems you can unearth beneath the surface of your favorite tracks. Happy hunting, hip hop heads!

By: Steven Sandage

[fuzzybeardshow]

Repost @azhiphopfest What The Fuzzy?! 👀 We really got @fuzzybeardshow as a headliner this year! Don’t miss the Hip-Hop puppet! 💯🌵 #AZHipHopFestival #AZHipHop #RTU Head over to RespectTheUnderground.Com to check out some terrific articles from @ghosttownmedia covering the headliners and artists to watch for at the 6th Annual Arizona Hip Hop Festival. https://www.instagram.com/p/B40znkonooG/?igshid=9l073hfyitn0

[osukarulp]

#LinkinPark #JamesJean #GhostTownMedia #TheHuntingParty #art #arte #3D #ChesterBennington #MikeShinoda #BradDelson #RobBourdon #JoeHahn #DaveFarrell #Phoenix #LPU #LPUnderground #LPFan #soldier #Peru

[kgart]

This is my office :) I like it. Too bad the studio will be moving in a few months, I really dig the space, hope I get another gig there before they move :) #GhostTownMedia #gtmfx #freelance #ZBrush

[ghosttownaz]

Unwrapping the Perfect Easter BBQ

As Easter Sunday approaches, it's time to bring out the grill, vibe to some beats, and celebrate in true hip hop style. While Easter traditions often conjure images of egg hunts and family gatherings, there's no reason why the hip hop community can't put its own spin on the festivities. From mouthwatering BBQ recipes to curated playlists, here's how to host the ultimate Easter BBQ bash that'll have everyone talking.

Setting the Scene:

First things first, set the mood with some perfect beats. Create a playlist featuring classic hip hop tracks that'll keep the party going from start to finish. Think Notorious B.I.G., Tupac, Kendrick Lamar, and Drake to name a few. Whether you're chilling with friends or vibing with family, the right music will elevate the atmosphere and keep the energy high.

Grillin' and Chillin':

Now, let's talk about the main event – the BBQ. When it comes to grilling, it's all about flavor and creativity. Sure, you can stick to the classics like burgers and hot dogs, but why not switch it up and impress your guests with some hip hop-inspired dishes?

Snoop Dogg's Gin and Juice Ribs:

Take your ribs to the next level with a marinade inspired by Snoop Dogg's classic track "Gin and Juice." Mix up a concoction of gin, orange juice, brown sugar, and a blend of spices to create a savory-sweet marinade that'll have everyone coming back for seconds.

Kanye West's Pablo Escoburgers:

Channel your inner Yeezy and whip up some Pablo Escoburgers – juicy beef patties topped with melted cheese, guacamole, and a kick of jalapenos. Serve them up with a side of Kanye's famous ego…I mean, coleslaw.

Cardi B's Bodak BBQ Chicken:

For a finger-lickin' good dish, try Cardi B's Bodak BBQ Chicken. Marinate your chicken in a tangy BBQ sauce infused with a dash of Cardi's sass and attitude. Grill it to perfection and watch as your guests go wild for this flavorful favorite.

Jay-Z's 99 Problems But a Brisket Ain't One:

Slow-cook a mouthwatering brisket inspired by the one and only Jay-Z. Rub it down with a blend of spices, smoke it low and slow, and watch as it melts in your mouth with each bite. Serve it up with a side of Hova's favorite BBQ sauce for an unbeatable combination.

Sippin' and Savorin':

No BBQ is complete without some refreshing beverages to wash it all down. Keep the drinks flowing with a selection of hip hop-inspired cocktails and mocktails. From Hennessy Highballs to Beyoncé Lemonades, there's something for everyone to sip on as they soak up the sun and enjoy the vibes.

Spread Love, It's the Hip Hop Way:

Finally, remember that Easter is about spreading love and coming together as a community. Whether you're celebrating with friends, family, or your hip hop fam, embrace the spirit of the holiday and show appreciation for those around you. Share laughs, make memories, and let the music bring you closer together.

So, there you have it – the ultimate guide to hosting the best Easter BBQ celebration with a hip hop twist. From bumpin' beats to mouthwatering eats, this year's festivities are sure to be one for the books. Now go forth, grill with confidence, and make this Easter one to remember. Peace, love, and hip hop!

By: Steven Sandage

[ghosttownaz]

EastBayG: Re-branded Artist!

EastBayG, formerly known around the Bay Area, California and Phoenix, Arizona as ‘Zay Parraz’ rebrands himself for the better! EastBayG had a credible résumé with his previous songs, including H.O., Bob Guadio, and Tonight to name a few. His popularity was proven with a growing fan base, though, he had decided to rebrand and rename himself. Why? I have the answer!

EastBayG was not only popular with the crowds and his fans, but was highly respected with other local artists in the community. It seemed as if success was near in sight. I asked EastBayG why he felt a rebrand was in order, here is what he had to say: “I don’t think I had captured my sound yet. I was loud, rapping about random topics, and I felt like I was just, everywhere. I didn’t have my niche yet. I remember I tried booking a concert to open for Lil Boosie and the booking agent told me he didn’t feel it was my style of a concert. I kinda knew what he meant but he didn’t know I was finished working on some fire by that time. He wouldn’t allow me to sign up and that’s when I knew what I needed to do.”

EastBayG has been seen in the studio with a few collaborating artists including Melly Bandzalot, M7.o.c., Widow M.K.R, and even two members of the death metal community, David Wendling who was a drummer from Hounds Of Tindalos and The Writ, and Anthony Espocito, who is a vocalist for a new group called Kilo Az. It’s apparent that a new level of heat will be headed our way.

Expected to be releasing music in mid 2025, EastBayG has dabbled in other projects including writing a novel and opening a family medical office in Mesa, Arizona, which is now seeing patients. He will also be expected to drop a book around the same time as his music debut. He describes a love tragedy from a past relationship as inspiration and although there’s a book deal on lock, there isn’t any word on a specific publish date as of yet. There’s an upcoming photo shoot for the book cover and song thumbnails. We do know that there was some work done in the studio for a playlist that will be part of the book.

Unfortunately, all previous releases under Zay have been removed due to the rebranding process. We will all have to keep an ear out for his return in 2025! In the meantime, EastBayG will continue making more content for the release. There’s zero doubt that EastBayG will be widely accepted back into the community and some of his music engineers say that these new drops will instill his spot in the world of HipHop.

By: Carlos Ochoa

[ghosttownaz]

Album Review: OHPENMIIND & K.I. D. Casper - "Renaissance Era"

In the realm of music, there are albums, and then there are transformative experiences encapsulated in sound. "Renaissance Era" undoubtedly belongs to the latter category. A collaborative masterpiece forged by the lyrical prowess of K.I.D. Casper and Ohpenmiind, under the visionary production of Thugs Bunny, this album transcends mere notes and melodies. It's a soul-stirring journey of growth, resilience, and hope—a profound exploration of the human experience set against a backdrop of mesmerizing beats and evocative storytelling. Each track serves as a chapter in a larger narrative, inviting listeners to embark on an introspective voyage through the depths of human emotion. From the haunting melodies of "Early Grave" to the infectious energy of "Earned Truth," every song on "Renaissance Era" contributes to a sonic tapestry that resonates deeply with audiences. Join us as we delve into the intricacies of this captivating album, unpacking its themes, dissecting its lyrics, and unraveling the magic that lies within each track. Welcome to the "Renaissance Era"—where music becomes a transformative force, and every note carries the weight of human emotion.

The opening track, "Renaissance," featuring the evocative vocals of Fenix Castro, sets the stage for the album's thematic exploration. With its intricate layers of vocal loops and mesmerizing Spanish flow, the song serves as a compelling invitation into the duo's world. Castro's addition injects a unique flavor into the composition, enhancing its depth and complexity. As the lyrics unravel the journey of breaking free from societal constraints, listeners are drawn into a narrative of personal transformation and empowerment.

"Dosing" takes a soulful turn, utilizing vocal looped beats to create a poignant backdrop for Ohpenmiind's lyrical prowess. The line "telling us to forfeit - gotta learn from every downfall, changing up my stance - only talking bout the southpaw" shows his ability to bring in unique metaphors into real world story telling. His metaphorical storytelling shines through, delivering a powerful message about resilience and determination in the face of life's trials and tribulations. The track demands attention, urging listeners to delve deeper into its rich lyrical content and introspective themes.

"Early Grave" further explores the complexities of human existence, unfolding against a subdued beat that allows the duo's verses to take center stage. The lyrics serve as a sobering reminder of the importance of self-awareness and perseverance in navigating life's challenges. Thugs Bunny's production choices enhance the emotional depth of the song, creating a haunting atmosphere that leaves a lasting impression on the listener's psyche.

"Essence of Even," featuring the dynamic presence of Tallikuh, emerges as a standout moment on the album. With its menacing beat and infectious chorus, the track captivates listeners, drawing them into its hypnotic rhythm. Tallikuh's contribution adds depth and dimension to the overall sound, infusing the composition with a sense of urgency and vitality. It's a song that demands repeat listens, its infectious energy and powerful lyrics resonating deeply as you will want to hit replay as it ends.

"I'm Here Today," featuring the soulful vocals of Richaul, showcases the duo's versatility as they dial back the drums to let the emotive strings and soulful vibes take the spotlight. The lines "This crown sit heavy, im ready for eons/ all that negative energy, keep it and be gone/ I'm beyond... " from K.I.D. Casper is a great example of his bravado and ability to build intricate internal rhymes that keep you guessing. Richaul's smooth vocal control complements the track's introspective themes, culminating in a poignant expression of hope and resilience. It's a song that speaks to the indomitable strength of the human spirit, inspiring listeners to persevere in the face of adversity.

"Just Wanna See," featuring the impassioned verses of Yasin, delivers a message of long-term hope against a backdrop of drums and vocal loops. Yasin's emotional bars set the tone for an introspective journey, resonating deeply with listeners on a profound level. The track captures the essence of the album, serving as a reminder that even in the darkest of times, there is always the promise of a brighter tomorrow.

As the album draws to a close with "Nothing About That," listeners are treated to a fitting conclusion that encapsulates the essence of "Renaissance Era." Drawing upon musical elements heard throughout the album, the track invites listeners to reflect on the journey they've embarked upon. It's a song that leaves a lasting impression, a testament to the enduring power of music to inspire, uplift, and transform the human spirit.

"Renaissance Era" is not just an album; it's a profound exploration of the human experience, a testament to the resilience of the human spirit.

By: Steven Sandage

[ghosttownaz]

Daniel Kobayashi Opens Up About His Video For “BLUE”

It’s a cold night in February when I have this conversation with Daniel Kobayashi, an artist that has made noise recently with his music being noticed for its angst-channeled romanticism.  His video for the latest song to catch the ears of listeners ”BLUE” just released and after taking in the amazing visuals, I needed to ask him a few things.  This our conversation.

Ghost Town Media: First off, the song “Blue” is amazing.  Did you know you had something this special when you wrote it?

Daniel Kobayashi: Thank you! Truthfully no. When I wrote blue, I was writing it at the same time as several other songs. It was a very natural, quiet process. It wasn't until weeks after I released it where I was like - "oh okay, I can see how someone else would be into this."

GTM:  Have you had moments like that before like with your song “Russian”?

DK: Russian was definitely the first time that happened for me, I think that's why I adopted a pop/rock/hip hop sound. This song is like the perfect example actually - I just let it rip when I was recording and the energy came across and reached out to people. I'm looking forward to writing more music like that, but maybe lightening up a bit ! I don't feel nearly as intense now haha.

GTM: Speaking of rock music, do you think you will experiment with a live band in the future?

DK: Of course ! I've worked with a live band before for some of my music and I loved the energy.

GTM: There seems to be a big emphasis on color throughout the video, was that something you and the director wanted to stand out?

DK: I have an obsession with the relationship between colors and emotion. Colors our a powerful way to communicate. When Louie and I say down to write out this video, we knew right away that we wanted it to be colorful.

GTM: Has that always been something you’ve wanted to keep in mind while creating your visuals?

DK: Absolutely 100% yes. I have a very specific range of colors I work with, I am very particular about the use of colors in my art.

GTM: On a slightly personal note, what is your favorite color?

DK: Haha, I’m a big fan of crimson red.

GTM: Does the triangle in the video have any symbolic meaning?

DK: No. None at all.

GTM: Do you think the talent involved in the video might be so talented that they don’t even realize that they are creating any underlying symbolism?  

DK: Truthfully yes, and at some point Louie (the director) even mentioned to me that the neon structure I was inside of (ya know, the large neon cube) was meant to symbolize the imprisonment we feel inside of toxic relationships. I was kind of blown away by that.

GTM: Is the direction of your videos something you have more of an oversight with and how much do you ask from the director?

DK: Because I have a background in photo editing and design, I like to have an in depth involvement with the editing process. I don't like bossing people around because I feel like that'll stifle their creativity, but I do like to steer the direction a little bit. I try to make it a 50/50 experience.

GTM: How far back does that experience go? Was that a passion before music?

DK: Oh I've had an interest in being able to edit and design for as long as I can remember - like - 12? 13? 14? It's been a long, long time. My admiration for those two things were always hand in hand. I remember the definitive moment: the music video for 'all of the lights' by Ye dropped - and after I saw the intro that Hype Williams made - I KNEW I had to be able to make stuff like that.

GTM: So you would credit Hype Williams as your inspiration?  What other artist/directors inspire you?

DK: Oh man - visually? Japanese designer Kenzo Takada, Kanye West, Marina Abramovic, The Neighbourhood, George Lucas,  Stanley Kubrick, Lana Del Rey, Yung Blud, I could go on. I'm a pop culture freak! Haha.

GTM: You’ve got an eclectic set of influences.  That’s amazing.  So back to something a little closer to home.  Did or does the song ever feel too real at times?  Do you, or maybe even other artists, get a little freaked out at the idea of such a personal thing being on display?

DK: It's funny you ask that! I was just thinking the other day about how personal some of my music has gotten. I haven't gotten used to that yet, but I've noticed the more personal and real my music gets, the more people can relate. I don't get freaked out about being honest on some of these tracks per say, I think I've gotten pretty good about just saying what I feel. It's the aftermath that always makes me cringe! Haha.

GTM: When you say aftermath do you mean the end product itself or the response it gets?

DK: Oh I for sure mean the response it gets. You never know how people are gonna take one thing or another, and on top of that, everyone is a keyboard warrior nowadays. Hopefully it's all love for this song and video but we'll see!

We wrapped up the conversation with well wishes and me racing back to my YouTube app to watch the video for “BLUE” again after I gained a deeper appreciation for a song I already had on repeat.  

by: Steven Sandage

[ghosttownaz]

Danny Kobayashi Delivers The Dark Vibes On "Blue”

As the weather gets colder, so can our hearts.  This year more than any we have a longing for those epic summer days that just didn’t get the chance to happen.  Despite that pause in summer fun, the ups and downs of life don’t pause.  From fresh romances to break ups, life keeps going.  So whether you’re dying for another song to turn up while you’re closing out the summer or you need something to help soothe a wounded heart, Danny Kobayashi’s latest single “Blue” from his AFTERDARK EP is the perfect song to end the summer while leading you into the rest of the year.

With its string-heavy instrumental, laced with a beautifully deep bass line, this track could’ve been written for Post Malone and fit nicely along side the rest of his primarily rock driven catalogue.  The lyrics don’t fall flat in the slightest and do their best to match such a powerful musical foundation.  Even an artist like The Weeknd, a connoisseur of sexual provocation mixed with self reflection and dark indulgences, would be proud of lines like “she thinks that I’m Latin when I’m Japanese, I can’t hear her talk when she’s on her knees”.  The content starts thoroughly dark but with a chorus that says “You said it’s all black and white, then why are we feeling blue?”, it’s easy to see why it’s so unapologetic in its tenebrous approach.  Danny Kobayashi cuts through all the bullshit and lets the realities exist.

Now admittedly, that’s some good company to be associated with but the song stands out amongst its sonically compatible peers as well.  Danny Kobayashi’s voice is not like anyone else and this elevates the song as it allows his talent to truly stand out.  You might hear the perceived influences of current artists but his tonality and cadence help shift that sound to a decidedly unique one that is all his own.  Throw in top notch melodies that will not only have you signing along but help drive home such powerfully honest words.  Danny Kobayashi has given us a song you'll be blasting in headphones while you’re trying to shake off a heartbreak or playing it loudly on some really nice speakers that help the bass hit just as hard as the lyrics do.

By: Steven Sandage

[ghosttownaz]

DEEZ Brings The Positivity On “Embodiment”

If you need a feel good track to get you up and out of your funk or just keep the good times going, then check out "Embodiment" from the Underground Uprising "Artist of the Week" DEEZ.  This track is full of life and enthusiasm that you can't help but vibe to it.  The key element that drives this song is the energy of DEEZ.  He does a great job of being the embodiment of positive words and actions.  His infectious fervor for life captures you and holds on from start to finish. 

The instrumental, starting subtly and elevating organically, is hypnotic and allows DEEZ to demonstrate his brand of positive and Hip Hop.  Seeing things through a positive lens instead of a negative one yields the best results and with lines like "You have all the power up in your mind', you can tell that DEEZ is not an artist frozen by fear.  He wants you to "chase what you love" and this song is a damn good anthem to play while you're doing it.

The first verse is a good example of easing into a song and letting your bars build as it goes.  This approach really helps make the second verse pop with more complicated rhyme schemes and a more dissecting delivery that ends with a smooth tone and a calm demeanor befitting a man that is on his true path and content in his place in the universe.  The flow on this track allows for you to "bop" with the rhythm and energy while digesting powerful affirmations like "Problems? Continue to solve them" and "Stop spreading lies".  This song leaves it mark not only in style but in substance and is a must add to any playlist that needs some positive energy.

by: Steven Sandage

[ghosttownaz]

Underground Uprising’s “Artist of the Week” - D. Carter

We are back with the Underground Uprising's "Artist of the Week" and this time we have a director/videographer to showcase!  D. Carter, the man behind "To the Top Visuals" is the first "AOTW" to  be chosen for their skills behind a camera and after you get to know him and his work a little better, you'll be a fan or an eager artist that wants to work with this diversely skilled man from Arizona.

Where are you from?  What was it like growing up there?

"I was born in Mesa, Arizona. Raised in the East valley of Phoenix, bouncing from Chandler, Gilbert, Mesa, and Tempe. I've been here my entire life. I moved a lot, but mostly throughout the east valley. I love AZ, it is a place I'll always represent and call home. I've met several solid people who've played huge roles in my life. I've had a lot of great memories and a lot of bad one's. But I'm sure it's like that anywhere you are from. The one thing i love about Arizona is its difference in nature. You can go from the Phoenix desert at 120 degrees and take an hour and a half drive up North and be in cooler weather and surrounded by pine trees. Growing up here has been a long experience and journey. I don't know any other place better than I do Arizona."

What kind of videos/movies/tv inspired you as a kid?

"I grew up loving a lot of sci-fi and comedy films. "Star Wars" brings out my nerdy side and i could watch those movies over and over despite how many times I've already seen them. I also loved movies like "The Matrix" , "Romeo must die", "Predator", "Alien", "Rush Hour" "Chappelle show" and stand up comedies to name a few. As a kid I was heavy into "Pokémon" and "Yu-Gu-oh!" I don't care what nobody says that was my thing. Lol. I really enjoyed movies or shows where their was a main character who was separated from the rest "The one" or they had special abilities that no one else had. Some badass "lone ninja" type stuff. Lol. I actually try implementing that on my own projects. I think it's cool."

When did “To the Top Visuals” start?

"[It] originated as "Carterora Productions" about two years ago. As I was building my portfolio as an artist going by "D Carter", I needed content. I didn't have the money to afford photo shoots or music videos all the time with what I was trying to do. I knew I needed to put things out but I was limited. I hated that feeling. I originally invested into camera equipment with a business partner who had experience in multimedia in hopes to grow as an artist and build a business shooting music videos and doing photo shoots for other artists. My partner and I had conflicting schedules and (life happened) at the time and couldn't run it full force attacking it head on together like i was intending to. So I ended up doing it by myself. I started building relationships and taking on big projects like Weddings, Corporate videos, small business videos, artist photo shoots, artist music videos etc.. I really had no experience what so ever with a camera or knew anything about it. But I did my research and learned more and more over time. I had to learn the ins and outs of a camera, a drone, editing, all while having my own style to it. It was very over whelming for a while because I was also trying to be a music artist. Then all the sudden I was a videographer and a photographer.

I've had my fair share of gigs and the experience is really what took me to a new level. Although I still am the learner and have much more to figure out. It has skyrocketed my opportunities and building relationships being able to it all.  Until I met my manager, (Danielle Ellis) aka "The Matrix" We built a team together under the label "To the Top Music Management". She has helped me immensely to grow as an artist. We decided to partner and run the multimedia business I had built, together and rebrand the name to match what we had already started in To the Top Music management. To make things simpler, thus the name "To the Top Visuals".

Favorite director?

"I loved Tarantino films, Spielberg, and of course George Lucas for giving us star wars lol."

What do you both think of the current state of AZ Hip Hop?

"I think anyone can agree that Arizona is a hotspot for talent. I've met so many talented and credible like minded individuals who are all here trying to do the same thing. The driving direction in AZ hip-hop is in full acceleration. One day i believe AZ will be known for Hip hop like California, New York or Atlanta. One driving force will be Respect the Underground and what they have put on for the city, year after year. Especially with the showcasing of talent at each years Annual Hip hop festival."

Advice for up and coming creators and artists?

"My best advice, do what you love to do. Not because it's cool. If you truly love the ART and can dedicate your life to it, then take every opportunity thrown at you. I mean that as in right away. Not next week, next year, or when you're ready.. Because you will never be "ready". The time is now fam."

Biggest lesson learned in your career?

"My biggest lesson as a music artist, was to stop making music for other people. Make music that YOU like. Don't follow the trends. Separate yourself from the rest. I see to much of the same things nowadays. I also learned that this is a business, not a hobby. You need to have both a business mindset and a creative mindset or else this will be very difficult for you. It was for me. The last important thing I learned is don't listen to what people think or criticize you on about your art. And that goes for the multimedia side as well. Your art will never be good enough for some people and that's okay. You have to accept that. The ones who enjoy what you do will follow."

What are you most proud of, what is your biggest accomplishment so far?

"What I am most proud of in this journey in the music business and multimedia business is the experience itself. Never did I think 4 years ago I would be where I am today, strategizing and executing a clear vision with Mic Myers, Talika, KMRN, Genesis, and Drk Matr, all of which are a part of our label “To the Top music management” as well as hosting Hip-hop night at Good Time Charlis in Chandler. I've worked with or had the opportunity to surround myself with several successful artists and media artists such as Whitney Peyton, Sincerely Collins, Fat Belly Filmz, Shot by Dub, Delly Everyday, Bag of Tricks Cat to name a few. I've collaborated with super producer Kato on the Track, on a beat and had the opportunity to meet and learn from him. I've taken pictures of several local artists whether it be photo shoots or performance photos for groups like The Kotton Mouth Kings... The opportunities are out there.. I'm proud of my journey and I cant wait for what's next."

Who would you like to collab with in the future?

"I would love to collab with Futuristic one day, but I'm sure everyone would want that since he's one of the faces of AZ hip hop right now.. J Rob the Chief is another artist i believe is next level. I'm open to collabs with anyone who is serious about this honestly. Eventually I'd like to expand outside of AZ and collab with other we'll known artists. But overall I want to grow and help others grow too."

What’s the next move for To The Top Visuals?

"To the Top visuals has a few videos coming out that we are excited about. One of which being Whitney Peyton. She is an incredible talent and has given us the opportunity to collab with her. So stay tuned for that. Otherwise, To the Top Visuals is open for business and taking all inquiries for video, photo, beat production, studio recording, album art or cover art, or even if you need help learning the business side of music etc.. So hit us up we got you!"

by: Steven Sandage

[ghosttownaz]

Underground Uprising: Artist of the Week - Bo

We have the first podcast/radio host "Artist of the Week" from Underground Uprising and its the man they know as Bo.  His "ESMR Revengers" channel on YouTube is gaining traction fast and we wanted to catch up with him and pick his brain a bit before they hit 10K followers!  Read below for some insight into his life and what makes ESMR tick.

Where did you grow up and could you share what that was like?

"I grew up in Bolingbrook, Illinois with my Mom, Dad, and my older brother. Bolingbrook is a suburb southwest of Chicago about 40 minutes away. It was really diverse and was a place where hip hop had huge influence. We grew up on Bone-Thugs n Harmony, Twista, Tupac and Jay-Z. The town was known for its high school football program which has since gone on two win a couple of state championships. Living there made me who I am because it introduced me to people from every culture and made me realize that really none of us are that different."

When did you start ESMR?

"I started ESMR with my wife here in Chandler in August 2019. I'm a rapper, and the overall goal has always been to build up the YouTube platform to have an audience to share my music with. In about a year we've gained an entire community of artists and friends which has been incredible."

What kind of music did you listen to as a kid?

"Some of everything. I grew up listening to punk rock and hip-hop mostly. Jay-Z, Bone Thugs, Twista, Do or Die, Common, Tupac, Eminem Weezer, Third Eye Blind, Fall Out Boy. I even liked the Spice girls. I have really wide musical tastes, and that really helps with our channel."

Biggest influences?

"Jay-Z and My Mother."

What do you think of the current state of Hip Hop?

"Hip-hop is in a great spot. While there is definitely a feeling of over saturation in the game, it is the most far reaching and profitable style of music out there. Hip-Hop needs to continue to evolve and incorporate other sounds in it is going to lead the music game into the future."

Biggest Challenge so far?

"Consistency. Being consistent is extremely hard when you have a family and work obligations that keep you working over 40 hours a week. Its take a lot of perseverance and pushing yourself to be successful but we really love what we do so that makes it a lot easier."

What is it like trying to balance your personal life and professional life with your co-host?

"It's hard!!!! Great question. It can be really difficult to find a balance for our relationship as well as the tireless hours that YouTube takes. Luckily she's my best friend and biggest supporter so we both push each other to be great. She's really the engine that makes the entire thing go. Favorite place to eat in Arizona? Any of the Lolo's joints. That food is ridiculously good."

What is next for Bo and ESMR?

"We're going to be hitting 10K subscribers on YouTube within the next few weeks which means a new merch rollout. Also I'm working on music with different artists around the valley and working on my next EP. Lots in store!"

by: Steven Sandage

[ghosttownaz]

BNasty & Tevo Give A Lot Of Reasons To Keep Listening With Their EP “Double Back”

We all need something new to inject into our playlists once in awhile, or daily for many people, and that means combing through hashtags and discussion groups to find a diamond in the rough.  Well we have found a diamond for you.  Double Back, the latest EP from BNasty & Tevo is that hidden gem you've been waiting for and it is just in time for summer beach trips and endless party nights.

The vibe hits you just right on the intro track "Phantom" where the beat and hook work seemlessly together to give you a "less is more without holding back" approach.  The mood keeps elevating on the second aptly named track "Party" which makes you wanna start dancing or throwing cash in the air as soon as the beat hits.  This track might be the most radio friendly of all, and that is saying a lot when its on an EP full of them.  Tevo stands out heavily on this one as he delivers a confident flow with bars to match.  The middle track "Mayday" is a clinic in how to craft an ominous song with a bunch of swag and almost turn it into the best song on a project.  BNasty does a great job of invoking cadences similar to Hopsin or Chance the Rapper at times without ever sounding like either enough to spark the thought to go any further.  

The vibes hit a siesta type chill with the next track "Everyday" and its easy listening with a seemingly effortless delivery surrounding heartfelt intentions.  This track serves not only as a great windows down road trip song but also as proof that BNasty & Tevo are definitely multilayered artists that have a lot of different sides to their music.  The last song on the EP is "Smash" and its a perfect close out track for the project.  The song is full of a matured bravado that harkens back to the days of the Rat Pack. There is a calm determination throughout the entire EP and it culminates perfectly on this track with lines from BNasty like "Im doing this shit with a passion, imma come in with way too much fashion."  

The only real downside of this EP is that it isn't longer but in saying that we must give the EP credit for doing its job.  It got us hooked and now we want an album.  If you need something new to inject into your playlists then we suggest the latest EP Double Back from BNasty & Tevo.  When we say new we don't just mean recently released, we also mean a whole new vibe.  Lyricism is making a comeback in hip hop and this EP is prime example of the the fundamental elements of hip hop with a contemporary influence.

by: Steven Sandage

[ghosttownaz]

Arizona Lyricist Zay Drops Poignant Single With “H.O.”

by:Steven Sandage

Rhymes in Hip Hop are not coveted the way they used to be.  Cadence and delivery reign supreme these days and for proof just look towards NLE Choppa or Lil Skies or any number of rappers to emerge in the past few years.  While those two cant be forgotten its like having golden stemware and a diamond plate with no food to eat.  Yet there is nothing more than a fun distraction.  The story is the substance.  Lyrics are the nourishment.  "H.O.” from Zay is like throwing a beautiful steak on that plate, its got the goods.  A menacing instrumental from Penacho starts with a storm and Zay does his best to take the baton of dark ambiance and run with it.  Just looking at one line in the song should let you know that while it might seem similar, “Look at the fuckin money I carry in the JanSport bag”, Zay isn't the same Gucci motivated rapper you are used to.  The bars are delivered with emphasis and resolve.  The second verse allows Zay to show off his faster flow without sacrificing clarity. 

Arizona Hip Hop is an enigma.  Artists like Dropout Kings & Bag of Tricks Cat represent two very different niches in the growing scene.  Its hard to say what constitutes as the “official sound" from Arizona Hip Hop, the music is too diverse to pinpoint.  Zay is an artist who might be just as hard to pinpoint for the same reasons.  With an effortless cadence like NF, wordplay similar to Gunna, and a unique point of view; Zay is definitely an artist you should check out.

[ghosttownaz]

Forgotten Faces: Death Metal Saviors From Central California

by: Steven Sandage

The central valley of California is mostly known for its farmland and agriculture but amidst the fields and orchards there is a movement that some thought long and ironically forgotten.  Forgotten Faces consists of 5 members and they reside in Visalia, CA.  Close to 30 miles south of Fresno and 70 miles north of Bakersfield, Visalia is a modest town of around 200,000 people but feels a lot smaller.  The band was formed close to years 7 ago. Through the trials and tribulations that is typical of bands trying to find the perfect mix to create magic they have come out with their current and strongest lineup.

The two founding members, Cesar River II (lead guitar/back up vocals) and Lucas Rivera (drums), are brothers.  Cesar is older than Lucas but they both bring a maturity to the table that highlights how long they have been playing.  The next longest tenured member is Hector Agredano (synth & keys) who brings a layered and melodic sound into the fold.  Christian Ramirez (vocals) is a frontman with a powerful voice and uncanny ability to switch his vocals from rough to clean instantly.  Rounding out the quintet is Adan Gonzalez (rhythm guitar) whose talents helps drive the emotion and intensity of the band's music. Death metal fans can rejoice that Forgotten Faces’ album, “The Bloodline Curse”, is in the process of being recorded and mixed.  With over 30 shows under their belt and over 2,000 organic fans and followers, before an album release, these guys will be a force in the for a longtime to come.

[ghosttownaz]

Death Cab For Cutie Bring Chance The Rapper Out On Stage

by: Steven Sandage

Death Cab for Cutie brought out Chance The Rapper to perform their collaboration “Do You Remember” for the first time live during their Lollapalooza set.

“This is our first time ever performing this song and I think this might be a moment in history,” Chance the Rapper told the crowd in Chicago, his hometown, before their performance on Friday. The track comes from Chance’s The Big Day album on that dropped Jul 26, which is Chance’s first individual project since 2016.

Death Cab For Cutie used Twitter to explain how the collab came to be, “It all started with a, well, chance encounter three years ago backstage at Bonnaroo. Turns out that we and @chancetherapper had a bit of a mutual admiration society going on, and we had a very fun hang in our dressing room, in which he revealed a straight-upimpressive familiarity with some pretty deep Death Cab catalog cuts, and during which the possibility of a collaboration was briefly mentioned.”