#Denim Jeans Market Development

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Those Eyes Chico ༓ myg (m) | Chapter Three

✑ Summary: As the new marketing director for Min Yoongi’s upcoming D-Day album & tour, you’re expected to bring your expertise to the table. This shouldn’t be a problem—you’re the best in the business and you’re used to drawing a strict line between your professional and personal life. But what happens when the lines you’ve fought to keep as separate blur for the first time?

pairing: idol!yoongi x plus size!poc!reader

genre/AU: angst, fluff, smut, slowburn, coworkers2friends2lovers, winter setting, forbidden love

word count: 8.1k+

warnings: This chapter in particular is written from oc's perspective, oc is 28, Yoon is 30, oc is not originally from South Korea, oc has light brown eyes, swearing, mentions of alcohol consumption, mentions of smoking, mentions of unhealthy parental relationships (attempts for arranged marriage), Oc being a total boss at work bc she is amazing at her job, and ofc more cute & meaningful Yoon and OC interactions (I love them 🥹)

now playing: Sweet Dreams by The Last Shadow Puppets

a/n: GUYS, I'm getting better at updating! It only took me a little over a month to get this chapter out vs two months last time. I'm going to keep trying to improve, but TYSM for your patience! I'm really proud of how this series is going so far, and this chapter omg...i just hope you enjoy hehehe. Anyway, this series is dedicated to my wonderfully crazy friend and sorta beta, Gloom @theuselessdaydreamingidiot, and to all our fellow Yoon lovers bc we miss our sweet man SO MUCH 🥺 Enjoy! 🥰 Also huge thank you to @itaeewon for designing this beautiful series header! Love it!!

Series Masterlist | next chapter >>

The past week and a half has been a whirlwind. Meetings, studio sessions, and preparations for “Suchwita” have consumed your days and nights. The tight deadlines and intense work pace have kept you on your toes, but there’s a growing excitement within you for the new venture. Today marks the first day of recording "Suchwita," and you find yourself buzzing with anticipation. Determined to ensure everything goes smoothly, you decide to arrive at the studio early to oversee the final preparations.

As you step into the makeshift studio space, you're greeted by a flurry of activity. Camera operators are setting up angles, lighting technicians are adjusting the brightness, and set designers are putting the final touches on the sleek, intimate set that will serve as the backdrop for the show.

The set has a warm, inviting aura with dark wood paneling, a cozy seating area, and a small bar stocked with various bottles of whiskey and soju.

You're impressed by how quickly everything has come together.

“Yoongi-ssi, good morning,” you call out as you approach Yoongi, who is already surveying the room. You notice him glance at you from the corner of his eye as you walk towards him. You have to admit, he looks great. The crew has styled him in denim blue jeans and a navy blue sweater, a casual yet polished outfit that complements the professional yet relaxed atmosphere of the set. It’s clear he arrived before you.

“Good morning __-ssi,” Yoongi replies, giving you a small smile. “Everything ready?”

“We’re almost there. Just a few final touches, and we should be good to go.”

“Great,” he nods, briefly scanning around the set. “The place looks better than I imagined.”

“I’m glad you think so,” you say with a satisfied expression. “We wanted it to reflect your personality and create an atmosphere where you and your guests can have open, honest conversations. How are you feeling this morning?”

“Pretty excited, actually,” he says, folding his arms in a composed manner. “A little nervous, but mostly excited. How are you and the rest of the team holding up with all the new developments?”

“We’re managing,” you say with a chuckle. “It’s been a lot of late nights and early mornings, but everyone’s excited about ‘Suchwita.’ It’s something different and refreshing. I think we’re all equally eager to see it succeed.”

Yoongi nods thoughtfully, taking a moment to soak in the details of the set. “It’s all coming together pretty fast. Do we know for sure who we’ll have on for the next few recordings?”

“We do,” you reply, “We’ve lined up a few other artists for the following episodes, including some from different genres. Your fellow members will also join as soon as their schedules permit. I think it’s going to be a good mix. Also, if there’s anyone in particular you’d like to have as a guest, just let me know. I’m sure we can coordinate it.”

“I’ll consider that,” Yoongi says, genuinely pleased. “I appreciate all the hard work you’ve put into this by the way. I know the timeline has been tight.”

“Well, it’s been a team effort,” you say, smiling warmly. “But thank you. It’s been fun, even if a bit hectic now and then. I have to say, it’s been nice working closely with you, Yoongi-ssi. You’re very dedicated to your craft and I think more often than not, we tend to see eye to eye.”

Yoongi seems to blush slightly at your compliment but maintains his composure. “Good to know you like me after fifteen days,” he says, a playful glint in his eyes. “I was starting to think this partnership might be a bit one-sided, especially after our chat during that smoke break a while ago.”

His lighthearted remark brings you back to that brief smoke break behind the building. It was a simple, candid moment, but it left a lasting impression, making you feel like you and Yoongi were finally starting to become good colleagues. The easy rapport that’s developed between you two since then is a welcome change from the often formal interactions with other team members.

“Well, if I recall correctly,” you counter, “You said you only like me ‘enough.’ That’s not quite the same as actually liking someone and wanting to work with them.”

Amused, Yoongi’s smirk grows. “It was implied, wasn’t it? You know I wouldn’t work with you if I didn’t actually like you.”

“Really?” you say, raising an eyebrow, your tone teasing.

“I have no reason to lie to you, __-ssi.” Yoongi insists, his voice light but his gaze steady. There’s a moment of playful tension in the air, both of you smiling as you challenge each other with your eyes.

“Interesting,” you reply, tilting your head slightly. Though mutually taunting each other, there’s something about Yoongi’s words and tone that still feels reassuring, grounding even.

Before either of you can exchange another word, you hear footsteps nearing behind you. Turning, you see Kim Namjoon entering the studio with a warm smile on his face. He’s dressed casually yet stylishly, exuding the effortless charisma that has made him a beloved figure among fans.

“Morning,” Namjoon greets, his voice carrying a familiar depth. He adjusts the bottom of his shirt, giving the studio a once-over. “I hope I’m not late or anything.”

Approaching Namjoon, you greet him with an inviting smile and extend your hand for a handshake. His response is equally friendly, and there’s a sense of gentle confidence coming from him, as any good leader should have.

“It’s wonderful to meet you, __-nim,” Namjoon responds, shaking your hand warmly. “I’ve heard a lot about you from Yoongi-hyung.”

Somewhat taken aback by the bit of information, you share a glance with Yoongi, who briefly meets your eyes before averting his gaze back to Namjoon. A faint rosy tint colors his cheeks once again.

“This place looks fantastic. You’ve really outdone yourselves,” Namjoon continues.

“Thank you,” you say, feeling a surge of pride. “We wanted to create a space where our guests feel comfortable and can have open, honest conversations. I think we’ve achieved that.”

Namjoon nods in agreement, taking in the surroundings with a thoughtful expression. “It definitely feels welcoming. I’m looking forward to seeing it all come together in the end.”

“Congratulations on your new album by the way,” you add. “I’m sure Indigo is going to be a success, especially amongst your fans who have been waiting for another solo from you for quite some time.”

“Thanks, it’s been a journey and I’m glad to have such a loyal fanbase who continue to support me for the last nine-plus years. It always lifts my spirits.”

“Absolutely, and you deserve it too,” you reply. “I’ve been a huge supporter of The Last Shadow Puppets for over ten years myself, and I think I’ve officially become their gatekeeper.” As you allow yourself a light chuckle, the two in front of you smile in return. Yoongi looks like he wants to press further but chooses to remain silent.

“Well anyway,” you shift topics due to the minor lull, “we should get started.”

Namjoon nods approvingly. “So, what’s the plan for today?”

“We’ve got a brief rundown for you,” you say, motioning towards a table with a few scripts and notes. “We’ll start with a casual chat to set the tone, then delve into some of your recent projects and thoughts on the music industry. We want it to be as natural and spontaneous as possible, so don’t worry about sticking too closely to the script. Also, we know ‘Indigo’ won’t be officially released for two more days, but ‘Suchwita’ is premiering on the 5th. That said, we are filming ahead of time so Yoongi might guide the conversation as if your album’s already been released.”

“Sounds good,” Namjoon says, his relaxed demeanor showing his readiness to go with the flow. “Anything specific you want me to prepare for?”

“No, just be yourself,” you reply with a reassuring smile. “That’s what this show is all about. Authentic conversations, nothing forced. Yoongi-ssi will take the seat on the right of the camera and Namjoon-nim, you’ll be on the left.”

“Got it,” Namjoon says, giving you a thumbs up. He then turns to Yoongi. “Hyung, ready to show off your hosting skills?”

Yoongi chuckles, rubbing the back of his neck sheepishly. “We’ll see how it goes. It’s my first time doing something like this, so I’m just hoping not to embarrass myself.”

“You’ll do great,” Namjoon says confidently, giving Yoongi a supportive pat on the back. “Just be your usual, charming self.”

As the crew finishes their preparations and the cameras start rolling, you stand off to the side, monitoring the setup and ensuring everything runs smoothly. The room falls silent as the red recording light flickers on.

Yoongi takes a deep breath and leans back in his chair.

“Welcome, everyone, to the first episode of ‘Suchwita…time to drink with Suga.’ I’m your host, Min Yoongi, and today we have a very special guest. Someone who’s not just a fellow artist but a good friend and our BTS band leader, Kim Namjoon.”

“Happy to be here,” Namjoon says with a grin. “And thanks for the drink.” He picks up his glass of whiskey and raises it in a mock toast.

Yoongi chuckles and lifts his own glass. “Cheers, Namjoon-ah. Let’s dive in. I wanted to start by talking about your new album, Indigo. It’s been out for a few days now, and it’s already making waves. How are you feeling about the responses?”

Namjoon takes a sip before answering, his demeanor relaxed. “It’s been amazing. The fans have been so supportive, and it’s really encouraging to see people connecting with the themes and messages in the album. I wanted it to be something that reflects where I am in my life right now, both musically and personally.”

“That’s something I’ve always admired about your work,” Yoongi says, his tone genuine. “You’re not afraid to be vulnerable and share your thoughts and experiences. I think that’s why so many people resonate with your music.”

“It’s something we all strive for, isn’t it?” Namjoon replies, looking thoughtful. “To create art that’s true to ourselves and that speaks to others. I think it’s all about finding that balance between vulnerability and strength that can make music so relatable. Speaking of which, I’m excited to hear more about your upcoming album, D-Day. What can fans expect?”

Yoongi takes a moment to gather his thoughts. “D-Day is a very personal project for me. It’s a reflection of my journey and everything I’ve been through, especially over the past couple of years. There’s a lot of introspection and a lot of different sounds I’ve experimented with. I wanted it to be an honest portrayal of where I am right now.”

“That sounds incredible,” Namjoon says, leaning forward. “I know the fans are going to love it. You’ve always had a way of capturing emotions in your music that’s really powerful.”

As the conversation continues, you observe Namjoon closely, impressed by his ability to articulate his thoughts with clarity and depth. Yoongi’s previous nervousness has also subsided from the way he easily navigates the conversation, speaking with a similar passion and conviction as Namjoon.

The pair have a natural rapport that is captivating to watch, and their insights into the creative process are both fascinating and inspiring.

After about an hour, when the first taping wraps up, the crew applauds as Yoongi and Namjoon stand and share a brief hug.

“Well we did it,” Yoongi says, looking relieved. “Thanks for being my first guest.”

“Anytime,” Namjoon replies, grinning. “You did great, Yoongi I think this show is going to be a hit.”

“Great job, both of you.” You approach the two with a smile, earning their attention. “Fans are going to love seeing you two together once this releases. It’ll set the tone for the rest of the episodes. Thanks again, Namjoon, for being here. Your support means a lot.”

“It was my pleasure,” Namjoon replies, returning your smile. “I can’t wait to see how the show turns out.”

Just as you’re about to head off to the production room, Namjoon briefly checks his phone and then looks at Yoongi. “Hey, how do you feel about grabbing some lunch at the cafeteria? It’s been a while since we had a proper meal together.”

Yoongi’s face lifts at the suggestion. “I’m up for it. I’m starving.”

Namjoon then shifts his gaze at you. “What about you __-nim?”

You hesitate for a moment, feeling an obvious pang of hunger. You hadn’t eaten much this morning other than a few strawberries. However, you don’t want to intrude on their time together.

As you debate whether to decline the invitation and catch up on Taehyung’s whereabouts or attend to your next work projects, Yoongi speaks up. “The more the merrier,” he says.

“Yeah, if you don’t have anything pressing we’d love to have you join us,” Namjoon adds, the same warm smile on his face.

Your eyes shift between the two men standing in front of you, sincerity evident in their expressions.

“Okay, sure, I could go for something to eat,” you reply, nodding.

With a collective agreement, the three of you make your way to the cafeteria. Once there, Yoongi opts for a heaping plate of bulgogi, his eyes gleaming at the sight of the colorful vegetables and perfectly marinated beef. Namjoon selects a fresh, savory bowl of stir-fried noodles himself, while you choose a hearty bowl of ramen, steam rising from the rich broth.

Despite the bustling lunch hour, you manage to find a table near the large windows. The sunlight streaming through gives you a much-needed boost of energy.

“Here’s to a successful first episode,” Namjoon says, raising his glass of water in a toast.

“Cheers,” you and Yoongi respond in unison, clinking glasses.

As you start to dig into your meals, Namjoon turns to Yoongi. “So, what’s the lineup gonna look like for the next few episodes?”

Yoongi takes a sip of his drink before answering. “We’re planning on bringing in more artists from other groups, a couple of comedians, and maybe some actors. We want to keep it diverse and not just stick to musicians. But I’d also like to get the rest of our members on the show too at some point.”

“That’s smart,” Namjoon agrees, taking a bite of his noodles. “It’ll keep the conversations dynamic and appeal to a broader audience.”

“You know,” you chime in, “I think one of the strengths of ‘Suchwita’ is going to be its versatility. Yoongi, your ability to connect with people from different backgrounds will be a huge asset.”

Yoongi smiles appreciatively. “Thanks. I just hope I can keep up the energy and bring out the best in each guest.”

“You will,” Namjoon says confidently. “Just be yourself. That’s what people are tuning in for—the real Yoongi, having real conversations. Fans like seeing how well you can hold your whiskey too. It’s all part of the charm.”

Yoongi chuckles at the sheer truth of it all. “It’s nice to be able to do something like this, to be honest. Not just for the fans, but also for our colleagues who we can spotlight and bring further appreciation to.”

“I know what you mean, man.” Namjoon swallows another mouthful of noodles and then directs his attention to you. “I don’t imagine you’ll be a guest on the show will you?”

“Definitely not,” you reply, shaking your head. “I’ll be in the background, like a puppet master.”

“Ah, gotta make sure hyung says the right stuff huh? Trust me, I’d be the first to understand that,” Namjoon chuckles before continuing.“I feel like you’d be a natural on the show though. I, for one, would make sure to watch.” There’s a suggestive undertone in his words but you’re quick to waive it off. It’s probably just your imagination anyway.

“I wouldn’t mind having an excuse to enjoy some old-fashioned whiskey at work,” you reply. “It’s been a long-time favorite of mine.”

“Oh, you like it too?” Namjoon’s eyes widen unexpectedly. “No wonder you and Yoongi work well together.”

Intrigued, Yoongi looks at you, and it’s now that you realize he’s chosen to take the seat next to you instead of Namjoon. If you leaned any further towards him, you’re certain you’d catch the scent of smoked wood and citrus. “I always keep a bottle in my producing room these days,” he admits, and like Namjoon there’s a slight implication behind his words.

Before entertaining any further thoughts about it, however, you playfully snort in reply. “Is that what you’re doing up there at 10 pm? Having your whiskey? Here I’ve been thinking you were busy mixing your tracks.”

Yoongi shrugs, meeting your teasing tone. “I can do both. I’m good at multitasking.”

A giggle escapes your lips as you land a gentle, but firm swat on his arm. The unsuspecting action would have taken you all aback if you weren’t already amused by the conversation. “Yoongi-ssi,” you feign a scold, “no one’s actually good at multitasking.”

“So what are you saying? I’m half-assing it?” He’s grinning ear to ear now, his gummy smile undeniably cute. For a split second, it causes a blooming sensation in the pit of your stomach. But no, stop—you fold your arms, determined to maintain composure.

“I’m just saying that I’ll believe it when I see it.”

As if in a challenge, Yoongi narrows his eyes at you while Namjoon continues watching the scene unfold from across the table, eyes darting between the two of you. “You’ll have to come up to my producing room sometime,” Yoongi says. “It’s the only way I can prove it to you.”

“Mhm, right.” You share a knowing look with Yoongi, his dark eyes dancing with what can only be described as mischief. Being that his music equipment is on the 17th floor, which is reserved for Hybe artists only, you haven’t even considered venturing to the upper halls.

“You really should see his producing room __-nim,” Namjoon chimes after being a spectator for longer than he’d like. “He’s got an insane setup up there.”

“We’ll see,” you reply simply, “Maybe.”

From the remainder of your meal, the conversation shifts to lighter topics as Yoongi recounts a funny story about trying to write lyrics late at night and accidentally sending them to his accountant instead of Taehuyng. Namjoon bursts out laughing, nearly spilling his water, while you shake your head in amused disbelief.

“Did they give you any financial advice on your lyrics?” you prob.

“Surprisingly, no.” Yoongi replies with a chuckle. “But I got a very confusing email the next morning.”

“We should do this more often,” Namjoon interjects once he finishes his noodles, leaning back with a satisfied sigh. “It’s good to catch up, and it’s great getting to know you too, __-nim. I’m glad you could join us.”

“Well, thanks for inviting me,” you say with a smile of gratitude. “It’s been nice.”

After lunch concludes, you part ways with Yoongi and Namjoon. They head off to a meeting with the rest of the members, while you return to your office to tackle a pile of reports. If you hadn’t been so focused on making your way back, you might have noticed Yoongi sneaking a final glance at you over his shoulder.

Later that evening, after a long day of preparations and discussions with your team, you finally head home. The events of the day still linger in your mind, but a sense of accomplishment accompanies your fatigue as the first episode of 'Suchwita' is already being edited for release.

How is it that tomorrow is already the first day of December? Time flies.

As you unlock the door to your apartment and step inside, your phone buzzes with a notification. It’s a message from your parents, asking for the second time if you’ll be coming home for the holidays. You recall your mother’s earlier message mentioning someone she wanted to introduce you to—a potential husband. You had seen through her request instantly but had delayed your reply.

A pang of guilt now tugs at your heart as you finally type out your response, carefully explaining that you have a new project to film and won’t have many days off. You promise to try and visit around New Year’s instead, hoping you’ll be better mentally prepared then.

Setting your phone down, you realize you haven’t heard from Taehyung today. Usually, he checks in or shares a quick update about his schedule. You wonder if everything is alright with him but decide not to overthink it, making a mental note to reach out to him tomorrow.

After changing into more comfortable clothes, you settle down on the couch with a cup of tea. The quietness of your apartment is a stark contrast to the lively energy of the production set.

As you sip your tea, you start to relax, but then your phone buzzes again. This time, it’s a message from Taehyung. You quickly open it, relieved to see his name.

Tae 💚: Hey, sorry I didn’t check earlier. It’s been a crazy day. How did the first taping go with Yoongi and Namjoon?

Smiling, you type out a reply.

You: It went really well. We should have everything edited and ready for upload by Monday. How about you? Everything okay?

Tae 💚: Good to hear! Yeah, everything’s okay on my end. Just a full day with shoots and meetings with Bang PD. I’m sorry we didn’t get to have our usual lunch together 🙁

You: Me too. Maybe tomorrow?

Tae 💚: I should be able to. Let me know when you decide to head down. By the way…look [attached an image]

The second you see the image of farm-fresh strawberries in a vibrant green container, you nearly leap from your seat. You and Taehyung love fruit, especially the ones from the local farmers market where they have the best variety. You like to go every other weekend, at the same time, if you could. The only unfortunate part is that to keep down rumors, Taehyung and you often shopped separately as if strangers, then reconvened in a private location to show each other your purchases. Often, he’d come to your place for a meal afterward.

It wasn’t an ideal system since you’d like to be out with Taehyung more freely, but despite the crowds, the public was always quick to recognize him. This coming Saturday is the next time you both planned to go, but the image looks like he’s already been there.

You: What?! 😭 You went to the farmers market without me??

Tae 💚: Oh, no! I wouldn't dream of it! This is the last container I have at my house, so we need to go soon. Saturday can’t come soon enough!

You: Okay good, because I like going together haha. I need more mangos and oranges! I ate my last orange today and got sad about it.

Tae 💚: 🤣 You sound like Yoongi-hyung. He loves oranges too. The two of you have more similarities in food and drinks than I thought. Has he offered you a drink of his whiskey yet?

The question surprises you. Had Yoongi told him what happened between the two of you at lunch?

You: How did you know that?

Tae 💚: Wait, really? I was just asking because he likes to offer it to me whenever I visit him in his studio. He really asked you to have a drink with him? __?

You: Yes. After we filmed, we all decided to grab lunch. Long story short, Yoongi said he had whiskey in his producing room and said I should come up sometime. I haven’t even been to the 17th floor yet.

Tae 💚: You should take him up on the offer! Go see what he’s got going on up there __. His studio is pretty immaculate.

You: Hmm, I don't know. It was a pretty informal invite, to be honest, and I’m not technically allowed up there.

Tae 💚: Don’t think so much about it. It’s clear that you and Yoongi are work partners now, so no one will think twice about you being on the floor. Also, you can always come up and visit me. I’m down the hall from Yoongi’s room.

You: We’ll see.

Tae 💚: What? You don’t want to come up and see me? I always visit you. 😭

You: Fine, fine. I’ll come up to see you one of these days, but only you. I have no business knocking on Yoongi’s door while he’s busy with his album tracks.

Tired, you shut off your phone. Your thoughts drift back to the moments shared with Yoongi and Namjoon during lunch. It was nice getting to know Namjoon for the first time, as you’ve been curious about him since he’s been the leader of BTS for the past nine years. There’s a similarity you both share; leadership experience.

You feel like you got closer to Yoongi as well, with the way you both easily responded to each other’s quips. But where did that playful swat come from? That’s the kind of behavior you reserve for friends only. Was Yoongi starting to become more than a colleague?

The idea sends an unexpected rush through your veins.

With the first of December being tomorrow, it’s coming up on three weeks of working side by side with Yoongi. You meant it when you said working with him has been enjoyable, as you’ve found that his meticulous nature complements your own. His dry humor is one you’ve particularly come to appreciate too.

Yes, finding common ground on some decisions can be tricky. There have been moments where you’ve both stood firm on your perspectives, each believing in the merit of your ideas. However, even amid disagreement, there is always mutual respect extended toward each other. Yoongi listens intently, considering your points before responding, and you do the same for him.

Given the nature of it all, you have a feeling you’ll become better acquainted not only with Yoongi but also with the rest of his members. After all, you’re already best friends with Taehyung, who’s quite the networker. He’s been your anchor in this new environment since day one, to be honest, always ready with a smile or a word of encouragement.

Taking another sip of your tea, you lean your head back against the couch, staring up at the blank ceiling, lost in thought.

You should truly learn to savor the quiet moments because, for the remainder of the week, you don’t get a second to spare. Lunch with Taehyung was abruptly cut short by an unforeseen team emergency, and Yoongi’s packed schedule left little room for more than fleeting glimpses. By the time Saturday morning rolls around, you consider yourself fortunate to have the weekend mostly free of work demands.

The crisp chill of early December invigorates you as you wake up refreshed, eager for the farmers market trip you’ve been looking forward to all week. After a quick breakfast, you bundle up in a cozy scarf and jacket and head to the familiar meeting spot where you and Taehyung always begin your market visits.

When you arrive, Taehyung is already there, a familiar baseball cap perched on his head to help keep a low profile. He looks up and waves when he sees you, a bright smile lighting up his face.

"Hey! You made it," Taehyung says as you approach.

"Of course, I wouldn't miss this," you reply, grinning back. "I need my mango and orange fix."

"Well, you're in luck. They have some really good ones today," he says, carefully pointing towards the nearby stalls that overflow with colorful fruits. The market appears to be alive with vibrant colors and enticing scents, and as the crowds grow, vendors enthusiastically call out their specials, adding to the lively atmosphere.

“See you on the other side?” you ask.

He nods, and you both venture into the market, maintaining an appropriate distance but always within sight. You exchange occasional glances and smiles while picking out the ripest mangos, juiciest oranges, and a few baskets of the strawberries he teased you about earlier in the week.

As you weave through the stalls, you soon get lost in the joy of discovering fresh, local products, comforted by the knowledge that Taehyung's just a few stalls away.

After about an hour, you reconvene at a quiet corner of the market, both carrying bags filled with fruits and other goodies.

"Successful haul?" Taehyung asks, eyeing your bags.

"Definitely," you reply, holding up a mango triumphantly. "How about you?"

"Got everything I wanted," he says, showing off his own bags filled with strawberries, grapes, and a few other items. "These will be perfect for a smoothie, or a fruit salad."

"How about we head back to my place and one of those? If you have time."

“Yes, I definitely have time,” he agrees, a genuine excitement in his voice.

Just as you start walking towards your apartment, a sudden movement catches your eye—a rogue orange rolling towards your feet.

Puzzled, you pick it up and look around, thinking it must have come from a nearby vendor or another shopper.

"Looks like you've found your orange," Taehyung remarks with a chuckle.

Just then, you spot a familiar figure sprinting towards you, with another following closely behind.

"Namjoon, seriously? I asked you to hold the bag for not even five seconds!" Yoongi calls out, his tone a mix of amusement and exasperation. "You're going to start a fruit-rolling revolution."

“Hey, it got away from me, man!” Namjoon defends his clumsiness, laughing. “Sorry about that," he adds sheepishly, not yet realizing who he's approaching.

“__-nim!” He abruptly stops in his tracks when he recognizes you and Taehyung in front of him. You offer the orange to him instinctively, feeling a bit startled.

“Thanks,” Namjoon says, taking the orange from your hand. He looks you straight in the eye, then at Taehyung before slowly breaking into a full smile. “I thought I saw the two of you back there, but Yoongi didn't believe me. When did you guys get here? Yoongi and I arrived about twenty minutes ago."

"About an hour ago," Taehyung replies casually.

"Man, you should have let us know. We could have come as a group!”

The remark catches you off guard, as this is the first time the four of you have been in such close proximity, let alone on a group outing.

Taehyung shrugs nonchalantly in response. “I had plans with __.”

Namjoon chuckles, glancing between all of you. “Well hey, I understand. I’m just saying, I’d be fun to hang out outside of work sometime.”

“But, this is our thing,” Taehyung counters, a bit possessively, in a platonic sense, of course.

Beside Namjoon, Yoongi stands with a single bag of oranges in his hand and nothing else. His eyes widen slightly at Taehyung's words, glancing at the bag of oranges nestled among the other fruits you're holding.

"You have a thing?" Yoongi asks, his tone a mix of genuine surprise and a hint of amusement.

"Yeah, we come here often," Taehyung answers, a small smile playing on his lips. "We're both fruit fanatics!"

"Right," Yoongi nods slowly, seeming to process this new information. "Well, it makes sense then. This is the best place to get the freshest fruit.”

“Is that a pineapple, Tae?” Namjoon’s eyes instantly light up when they spot the spiky fruit peeking out of one of Taehyung’s grocery bags.

A grin spreads across Taehyung’s face, like oil on water. “Yeah, it is. I found it at a little hidden stall. It’s easier to show you than to explain. I can take you over if you’d like.”

“Lead the way,” Namjoon agrees eagerly, then glances over at you and Yoongi. “You guys coming too?” You both exchange a quick look before shaking your head.

"We'll stay here," you say. "The crowd's a bit much."

"Alright, we’ll be back in a few minutes,” Taehyung nods. He and Namjoon begin weaving their way back into the bustling market, leaving you and Yoongi in the quiet corner.

Yoongi leans against a nearby wall and lets out a contented sigh. “This is nice. It’s been a hell of a week.”

You nod, taking a moment to appreciate the calmness as well. “It has. But look,” you gesture casually to each other’s bags, “at least we scored some amazing fruit from it.”

Yoongi chuckles softly. “So we did. I’m tempted to have one of my oranges now, but I think I'll save them for later. How’s the rest of the weekend looking for you by the way?”

Just some editing work for 'Suchwita' and maybe a bit of relaxation. What about you?"

“I might grab a few drinks with Namjoon, but I plan on spending most of my time in the studio. I’ve been fine-tuning my album tracks and recently discovered a new artist who’s been a huge source of inspiration.”

“Really?” You’re beyond intrigued, always open to hearing about new music. “Who are they?”

Yoongi gives you a knowing look. “I think you’re already pretty familiar with them.” A sparkle beams in his eyes as he waits for you to connect the dots. It takes you a few seconds before your entire face lights up with a big smile.

“No way,” you exclaim, “The Last Shadow Puppets?!”

He nods, returning your smile. Yoongi’s admission about The Last Shadow Puppets sends a warm thrill through you.

“I’m glad you gave them a listen,” you say with a pleased grin. “I consider Alex Turner to be one of the best, if not the best, lyricists of all time.”

“Well, I might just have to agree with you there. The depth of his lyrics are pretty damn genius. After you mentioned the band the other day, I got curious and decided to dive into their discography. I’ve listened to everything they’ve put out now, all in one sitting.” He pauses, a slight smirk playing on his lips.

It’s as if he’s proud to share this with you.

“I didn’t realize you had such an impressive ear for music, __-ssi,” he adds, teasing lightly.

“Excuse you? I’ve been known to have impeccable taste, for your information,” you fire back, feigning offense. "I might even have better taste than you."

Yoongi raises an eyebrow skeptically. “Is that so?”

You nod confidently. "Absolutely. I've got a knack for finding hidden gems."

“Alright then, impress me. Recommend me something else. What's the next masterpiece on your list?”

You lean in closer, a mischievous glint in your eye. “Oh, I could do that," you begin, "but then you'd owe me cigarettes for a week."

Yoongi's eyes widen slightly, a similar competitiveness reflecting in his gaze. "Bold words. Are you sure you can back them up?"

“There’s no doubt I can, Yoongi-ssi. Have you ever listened to 'Candy' by Paolo Nutini? If you haven't, you're seriously missing out."

"Candy? I don't think I know that one."

"You're in for a treat then,” you reply. "'Candy' is one of those songs that hook you from the first listen. Give it a try, and if you don't fall in love with it, I'll cook you kimchi jigae for lunch on Monday. But if you do love it, you're buying me cigarettes for a week."

Yoongi chuckles, unable to resist the challenge. "Alright, deal. I can't say no, especially with Taehyung showing off the food you make for him nearly every chance he gets. You’re quite the cook, it seems.”

With a satisfied grin, you pull out your phone. "I'll send you the link to the song so it'll be easier for you to find when you get a chance to listen."

Yoongi nods, already unlocking his phone. “Challenge accepted. But if I end up not loving it, I'm holding you to that bowl of kimchi jigae.”

“Sure thing,” you reply, unfazed. “But I’m already looking forward to those cigarettes, Yoongi-ssi. Make sure you get the good ones, okay?”

Yoongi chuckles in reply, shaking his head in amusement.

“I promise. Only the best ones for you, __-ssi.”

Monday arrives sooner than expected with the highly anticipated release of the first episode of 'Suchwita'. You're certain that the new production will be well received by the audience, but you know better than to prematurely declare its success. Even after approving the final edits over the weekend, you remind yourself to remain mindful of unexpected challenges lurking around the corner—roadblocks and last-minute changes that continually test your team's resolve.

Throughout the day, as the clock ticks towards evening, you monitor the episode's reception with bated breath. The first reviews trickle in within minutes, and initial viewer reactions are positive, gradually easing some of your tension.

By just past 7 pm, 'Suchwita' earns over three million views, its popularity evident as it spreads rapidly across the globe.

Amidst this whirlwind of emotions and the constant rush of notifications, a familiar buzz from your phone interrupts your thoughts.

Yoongi: Looks like I owe you some cigarettes

You smile, immediately recalling the recent wager the two of you made about Paolo Nutini's "Candy”. Truth be told, Yoongi’s reaction to the song has kept you on edge for days.

You: So, do you believe I have a good ear for music now? 🙃 I’m pleased you enjoyed the song, by the way.

Yoongi: It appears I do. The cigarettes are in my production room. Come by if you're up for it.

You blink at the screen, taken aback. Yoongi's producing room was his sanctuary, a place so personal and significant that the thought of being in that space felt almost invasive. You recall his casual remark last Wednesday about coming up to take a look, though it was unclear if it was just banter or a genuine invitation.

You: You sure it's okay for me to come up there? I don't want to disturb your creative zone.

Sending the message, you wait, half-expecting him to retract the invitation or reassure you in some way. Instead, his reply comes almost instantly.

Yoongi: It's quiet here, and I wouldn’t mind some good company.

Your mind wrestles with curiosity and caution as you reread the text. After a moment's deliberation, you type your response.

You: Okay, I can come up for a few minutes

Once in front of the 17th floor where Yoongi’s production room is located, you pull out your phone to send him a text, notifying him of your arrival and the need to be let in. Just as you're about to send the message, however, the door suddenly swings open.

Standing before you is a man with soft eyes, gently pushing the door open. It's Park Jimin, looking visibly surprised to find you standing just inches away from the entrance. Behind him, Jungkook nearly bumps into him from the abrupt halt.

"Hey there," Jimin says, his surprise quickly transforming into a welcoming smile. "You must be __-nim, Yoongi's marketing manager, right?"

You nod, slightly unprepared for how quickly they've identified you. "Yes, that's me. Nice to meet you, Jimin, Jungkook," you reply warmly, extending your hand in greeting. Meeting them was inevitable, but you didn’t expect it to happen tonight.

Jungkook grins and nods in acknowledgment. "Nice to meet you too, __-nim. I’m guessing you’re here to see Yoongi-hyung?”

“For a little bit, yes.”

"Come on in then.” Jimin steps aside, gesturing for you to enter. “If Yoongi's expecting you, you're more than welcome. We'd take you straight to him if we weren't rushing off to a last-minute photoshoot. His room's just down the hall on the left. You can’t miss it."

“I completely understand,” you assure them gratefully. “Thank you both. It was nice meeting you.”

With a final smile, the pair exits the floor, leaving you to continue down the hallway.

It doesn't take long before you spot a slightly ajar door on the far left, casting a warm glow into the corridor—undeniably Yoongi’s production room. Without hesitation, you approach and knock gently on the dark oak, but there's no response. Trying again yields the same silence, leaving you uncertain if he can hear you. Deciding it may be better to push the door open, you do so with caution.

Inside Yoongi's production room, the atmosphere is cozy, filled with an array of musical instruments, a decent-sized couch, scattered music sheets, and a softly glowing computer screen displaying complex audio tracks. Taehyung and Namjoon were absolutely right when they said his space is immaculate because as you take in the details around you, you too conclude that it’s one of a kind.

Yoongi himself is at his desk, leaning over with an expression of intense focus. You're prepared to make a playful remark to capture his attention, but as Yoongi looks up, his bloodshot eyes stop you short. They are reddened and slightly glazed, with dark circles underneath—a stark contrast to the usual sharpness and clarity in his gaze. Even his posture seems weighed down by exhaustion, indicating just how hard he's been pushing himself, perhaps too hard.

“I see you found the place alright," he smiles weakly, though he does his best to keep his tone uplifted. "I’m glad you could come."

“Yoongi-ssi, are you okay?” You can’t stop yourself from asking, concern only tightening in your chest as you realize the extent of the strain he must be under.

Yoongi chuckles, rubbing his eyes as if to wipe away the fatigue etched into his face. “I might have overdone it this weekend,” he confesses, his voice heavy with weariness. “I’ve been working on this track nonstop, trying to get it just right. I just don’t think it’s good enough yet, and the minute I think I’ve finally made a break though, I’m back to square one.” Seeing him so drained and filled with self-doubt stirs something protective within you.

“Your work is incredible, Yoongi-ssi,” you say, your voice gentle but firm. “You pour so much of yourself into it, constantly striving for perfection, and that dedication is admirable. But sometimes, it’s important to take a step back, breathe, and allow yourself to be proud of your work. I believe in your talent as both an artist and a producer, and I'm confident that your music will be exactly what it needs to be.”

Yoongi looks at you for a moment, his tired eyes searching yours as if assessing your sincerity. Slowly, a small, appreciative smile forms on his lips. "Thanks," he murmurs, the weariness in his voice tempered by a hint of gratitude. "I think I needed to hear some of that tonight.”

Without another word, he leans back in his chair, letting out a deep sigh. His shoulders visibly relax, and for a brief moment, the weight of exhaustion seems to ease.

"Do you want to talk about what you've been working on?” you ask. “Sometimes bouncing ideas around helps."

Yoongi nods slowly, looking thoughtful. "Maybe that's exactly what I need right now," he admits, his tone more relaxed than before. He gestures to the leather couch near his desk, inviting you to sit.

As you settle into the comfortable leather couch, Yoongi begins to share his thoughts. He speaks about the challenges he's encountered with the track, detailing moments of doubt and frustration.

"I've been wrestling with this melody for weeks," he admits, leaning forward slightly. "It's like I can hear it in my head, but every time I try to put it down, it slips away."

He describes how he struggled to find the right melody, the perfect rhythm, and the lyrics that would convey exactly what he wanted to express.

"I want this track to resonate with people on a deeper level," he says earnestly, his eyes reflecting his determination. “But it's been tough trying to balance the beat with the lyrics."

As he delves deeper into his creative process, you notice a shift in his demeanor. His voice becomes more animated, his gestures more expressive as he shares anecdotes about late-night studio sessions, where ideas flowed freely, and moments of clarity when everything seemed to click into place.

"It's moments like those," he reflects with a smile, "that remind me why I love what I do."

Throughout the conversation, you offer supportive nods and occasional insights, encouraging Yoongi to explore different angles or suggesting ideas that might complement his vision. It becomes clear that bouncing ideas around, as you suggested earlier, is indeed helping him to clarify his thoughts and reignite his creative spark.

"You know," he muses after a thoughtful pause, "it's rare to find someone who gets it—understands the drive, the struggle. Most people just see the end result, not what it takes to get there."

You nod again, silently acknowledging the depth of what he shares. "I'm glad I can be here for you," you reply sincerely. "It means a lot that you trust me with this."

"Would you like a drink? Some whiskey, maybe?" Yoongi pops the question out of nowhere, catching you off guard, yet you don’t decline the offer.

"Sure, but only if you promise to get some rest after," you counter, half-joking, half-serious. He chuckles in response.

Rising from his seat, Yoongi walks to a small cabinet and pulls out a bottle of whiskey along with two glasses. As he pours the amber liquid, the room seems to exhale with him, the earlier tension melting away.

"Mind if I sit with you?" he asks, handing you a glass of whiskey and gesturing to the space beside you on the couch.

You nod in acceptance and take a sip of your drink, feeling the warmth of the whiskey spread through you.

"Thanks for coming up here," Yoongi says, his voice noticeably more relaxed than before. ”I didn't realize how much I needed a break until tonight.”

You nod, understanding the weight of creative pressures and the relentless pursuit of perfection. "It's important to recharge," you reply gently, raising your glass. "To moments like this—where we can step back and just be."

Yoongi clinks his glass against yours, a faint smile playing on his lips. "To moments like this," he echoes, taking a sip.

As the conversation flows, the evening unfolds into a rhythm of shared stories, musings about life, and occasional quiet moments where the only sound is the soft hum of the room.

“__-ssi,” he starts, swirling the whiskey in his glass, "I should really get you up here more often. This could be a thing. Whiskey breaks in my producing room."

You laugh, the sound light and genuine. "Count me in," you reply, raising your glass once more.

"And before I forget," Yoongi chuckles, pulling a pack of cigarettes from his pocket, "I owe you for introducing me to some new, kick-ass music."

"Why, thank you," you reply with a smile. "Much appreciated. You got the good kind too. You spoil me, Yoongi-ssi."

“You’re welcome. Can I be honest for a second though?”

“Sure.”

“Part of me was actually hoping I’d dislike ‘Candy’ because I had a feeling you make a mean kimchi jigae. But the song was too good; I had to pay it respect.”

“I told you you’d fall in love with it, Yoongi-ssi” you say, perhaps a bit cheekier than intended. “Let's start a new wager: I'll make my special homemade kimchi jigae for you.”

"Really?" His eyes light up like a kid on Christmas day.

"Yes, I will," you giggle, "as long as you keep taking my music recommendations."

"Deal," he says firmly, setting down his glass. He extends his hand for you to shake, and you both laugh at his sudden goofiness. “Thanks again for tonight, __-ssi, for everything.”

“Of course,” you reply. “I told you we’re teammates now, didn’t I?”

“After tonight, I think we could be friends too.”

As you both linger in the moment, the studio's door swings open, and a voice calls out, "Hey, Yoongi, are you still here?"

Yoongi glances towards the door and then back at you with a playful smirk. "Looks like I've got more company," he says, nodding towards the doorway.

I’ll let you get back to work," you say, gesturing towards his mixing board. "Can't wait to hear more of these tracks."

"Thanks," he says warmly, appreciating your encouragement. "And about that kimchi jigae…"

"You haven't forgotten?" you tease, raising an eyebrow.

“Never,” he replies with a grin, his eyes twinkling mischievously.

With a final wave, you leave Yoongi to his work, wondering if perhaps being friends wasn't so far-fetched after all. Only time would tell.

a/n: Hope you enjoyed it! Lmk what you think 🥰

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no reposting, copying, or translating my work– © kookslastbutton

[fashionthroughtimewithlucy]

Blue Jeans.

Since the late-19th century, jeans have gone from rugged workwear to fashion apparel that we couldn't live without. During the 1970’s, demand grew for flared and bell bottom styles, the trend spread from the US to Europe and was no longer associated with the niche hippie movement. Denim jeans became the go-to style for youths in all areas of life. Decorated denim also rose in popularity as people chose to customise their jeans with sequin, embroidery, paint or beads.

Designer jeans were seen statues symbol and more expensive and more desirable. Calvin Klein and Gloria Vanderbilt were the first American designer jeans to hit the market in the mid-1970s. They both focused on the mass women’s market and found inspiration in existing designs. It’s important to make clear that in those days, designers didn’t have all the treatment technologies that we have today at their disposal. The jeans were raw, rinsed or stonewashed.

Calvin Klein meteoric rise in the 70s, to the aesthetic that defined the 80s and 90s, to today’s still chic. During the 70’s Calvin Klein is said to have investigated revolution in advertising when he launched his jeans range. Calvin Klein sold 200,000 pairs of denim jeans during its first week of sale in 1978 – a venture that arose after a stranger approached Klein on the dance floor at New York City’s most infamous party spot, Studio 54.

Gloria Vanderbilt.

Gloria Vanderbilt became famous early in life, she was an American artist, author, actress, heiress and socialite but most noted as an early developer of the blue jean. And thats when her fame came, venturing into theater, film and fashion, with her jeans becoming a staple of the 1970s designer scene.

Glitter Glam rock.

The Great Britain of the 70s could be a drab, monochrome place. The buzz of the Summer Of Love had long faded and in its place, it seemed, came the escalating tensions in Northern Ireland, economic and political crisis, and a sense that the nation’s moment had passed. Glam rock (or “glitter rock,” as it was better known in the US) added a rare splash of color and sparked a very different kind of cultural evolution, bringing a sense of flamboyance in lux fabrics such as satins, velvets, and lurex decorated with sequins and worn with super high stacked platforms.

It was Marc Bolan who was the real deal and glam rock’s first true star. He was the lead singer of T.Rex, which cemented his place as king of a new genre – glam rock. His pioneering style was underlined by his equally flamboyant TV appearances, he wore metallics and glitter make-up, a look that confirmed a new decade’s pop star had arrived.

Back in the 1970s, David Bowie envisioned key parts of our culture today. During the most crucial decade in Bowie’s career, his forward-thinking approach to sexual identity, celebrity image and musical presentation tipped off many. He made innovations in art pop, glam rock, German industrial music and more, along the way minting a dense discography of classics. While Bowie’s lithe figure and pretty face gave him an androgynous aura from the start, he didn’t use that role in so focused, and shocking, a way until the U.K. cover of his 1970 album The Man Who Sold the World. It found him draped over a chaise longue wearing a dress and sporting long tresses that seemed less like the hippie casual norm of the day than like something out of old Hollywood.

Suzie Quatro redefined the role of women in rock ‘n roll,, creating a style of leather suits inspired by Elvis 1968 leather suits. There were female singers and musicians before Suzi, but she was the first to break through as lead vocalist who was also just part of the band.

[redbangle]

The Next-Gen Runway: Fashion's Digital Evolution

Launched in 2020, DressX was created with an ambitious vision: to craft “digital fashion” for the virtual world. This revolutionary concept sparked the birth of the world’s first “meta-fashion” company, establishing a major presence in Meta’s avatar-fashion marketplace alongside heritage brands like Prada and Balenciaga. But unlike traditional fashion brands, DressX isn’t here to replace physical wardrobes; instead, it’s transforming fashion for a digital audience. Particularly, influencers and YouTubers who require frequent style changes can now turn to virtual garments to keep their looks fresh without the environmental footprint or financial strain of real-world outfits.

In September 2023, DressX pushed the boundaries of digital fashion even further through a collaboration with Italian fashion brand Diesel, bringing the iconic Diesel jeans into the metaverse. Digital replicas of Diesel’s denim jackets, jeans, and sneakers were crafted, allowing fans to outfit their avatars in virtual Diesel gear across platforms like Instagram, Facebook, Messenger, and Quest VR. This fusion of fashion and futurism demonstrates how digital fashion is revolutionizing the industry and paving the way for a new era in which personal style knows no physical bounds.

Virtual Influencers: The New Face of Marketing

Virtual influencers are fictional, computer-generated personas used primarily for social media marketing. Unlike traditional influencers, these digital characters never age, rest, or take a day off, making them invaluable assets for brands. Popularized by virtual personalities like Lil Miquela, who boasts millions of followers, these avatars embody unique brand identities, often appealing to tech-savvy, younger audiences. Notably, supermodel Bella Hadid collaborated with AI influencer Miquela in a Calvin Klein campaign, underlining the mainstream appeal of digital personalities.

For brands, virtual influencers represent a cost-effective and highly customizable marketing strategy. Because these characters can be tailored to reflect a brand's values and aesthetics, they resonate deeply with audiences and achieve high levels of digital engagement. This shift suggests a future in which digital personas become as influential as real-life celebrities.

Blurring Reality with the Virtual World

The integration of virtual and physical realms is further evident in collaborations between luxury brands and virtual platforms. Gucci’s foray into Roblox with Gucci Town exemplifies this trend. Gucci Town allows users to outfit their avatars in exclusive virtual Gucci items, merging the allure of high fashion with the playful, imaginative environment of a virtual world. This isn't simply a marketing gimmick; it’s a strategic move that leverages digital spaces to expand Gucci’s brand presence and connect with the younger generation increasingly immersed in online environments.

These virtual experiences are blurring the lines between the real and digital worlds, redefining our perception of value and exclusivity. Virtual fashion items are no longer confined to digital storefronts but are gradually being integrated into daily lives through gaming platforms, social media, and even workplace environments.

Virtual Try-Ons: Revolutionizing Online Shopping

Another groundbreaking development in digital fashion is the rise of virtual try-on technology, transforming how people shop online. Google’s Virtual Try-On feature uses generative AI to showcase how clothing might look on individuals with different skin tones, body shapes, and sizes. This powerful technology allows users to preview how clothing items drape, fold, and fit, creating a more informed shopping experience that resembles in-person shopping.

Similarly, Amazon Fashion’s Virtual Try-On for Shoes offers a 360-degree view, helping customers make more confident purchases and reduce the likelihood of returns. As virtual try-ons become increasingly sophisticated, they address a key limitation of online shopping by giving consumers a more tangible sense of how an item would look in real life.

NFTs and the Rise of Digital Collectibles

The rise of NFTs (non-fungible tokens) has introduced the concept of digital ownership, and brands are quickly capitalizing on this new trend. Nike, for example, launched its platform .SWOOSH, a community-driven space where digital sneaker drops are unveiled. In May 2023, Nike introduced its first digital collection, Our Force 1 (OF1), a tribute to 50 years of Air Force Ones. Each digital sneaker is essentially an NFT, meaning the owner possesses a unique, virtual Nike collectible.

These digital sneakers aren’t merely pixels; they come with 3D files that can be utilized across platforms, including games. For sneakerheads and collectors, this concept of digital exclusivity is a novel experience that fuses fandom with the potential of reselling or showcasing rare digital items, blurring the lines between virtual fashion and real-world collectibles.

AI-Powered Shopping Tools: A Smarter Way to Shop

AI-powered virtual styling tools are revolutionizing how consumers shop for clothes by providing personalized recommendations. For instance, the Styleriser tool allows users to upload a picture of themselves to receive AI-driven style suggestions tailored to their unique features. According to CEO Mark Hunsmann, Styleriser boosts purchasing confidence by as much as 80%, as consumers feel more assured about their choices before making a purchase. The tool also promotes sustainability by reducing the number of returns, thus benefiting both businesses and the environment.

With AI-driven tools becoming more widespread, consumers now have access to highly personalized shopping experiences. These advancements represent an evolution in digital retail, moving towards a future in which artificial intelligence serves as a personal stylist for each individual.

AI Celebrities and Marketing Campaigns

AI isn’t only revolutionizing how we shop but also how brands market their products. Lenskart, a popular eyewear retailer, launched a campaign inspired by K-pop in 2023 featuring Astro IRIS, a virtual K-pop band created entirely through AI. Astro IRIS’s digital members—Jiang, Dawn, Valentine, and Lyla—sport Lenskart’s new collection, appealing to global fans of South Korean pop culture. This strategy allows Lenskart to tap into the massive fan base of K-pop without the logistical and financial limitations of a traditional celebrity endorsement.

The Ethical Implications of Virtual Beauty Standards

As virtual influencers gain popularity, a new ethical question arises: How are these digital avatars impacting real-world beauty standards? Avatars like Lil Miquela, with seemingly flawless features, are reshaping societal expectations of beauty, often setting unrealistic standards. Critics argue that digital personas may contribute to self-esteem issues and unrealistic self-image expectations.

Yet, the allure of these virtual characters is undeniable. As they become increasingly embedded in popular culture, society faces the challenge of balancing the benefits of digital innovation with the need for healthy, realistic portrayals of beauty.

Conclusion: A Digital Runway for the Future

Digital fashion is redefining the fashion landscape, from virtual try-ons to AI-powered styling and NFT collectibles. As brands like DressX, Gucci, and Nike innovate in the digital space, they are not only expanding their markets but also transforming how we think about fashion, ownership, and personal identity. In this new era, the distinction between physical and virtual becomes blurred, enabling an unprecedented level of personalization and engagement. The digital runway is open, and it promises a future where fashion is as limitless as our imaginations.

For more details, visit: https://www.redbangle.com

[shambhavimmr]

Moreover, the market players such as Mott & bow ABLE are developing their key strategies around the sustainable development., Also, they are following eco-friendly practices such as carbon offsetting, domestic production, and eco-friendly fabrication and materials. . In recent few months emergence of antibacterial and antimicrobial defence in premium denim jeans caused an increase in the premium denim jeans market.

[ymijeansblog]

Ready for a Refresh? 3 Types of Fashion Lovers Who Need Rigid Denim

A reliable pair of rigid denim jeans is a fashion staple. Whether you’re meeting up with a new crush for a study date, grabbing drinks with friends, or simply running errands, the right pair of structured, well-loved jeans add a casual and chic look to any outfit. If you love the comfortable feeling of your favorite stretchy skinny jeans, the word “rigid” might send a shiver down your spine—or seams. Luckily, rigid denim is comfortable, timeless, and effortlessly stylish.

Rigid denim simply has a low stretch level, meaning it’s typically made with a higher blend of cotton than super stretchy denim options. This allows your jeans to develop a unique, true-to-you fit over time, similar to how high-quality leather shoes fit perfectly once they’re broken in. Plus, curvy jeans crafted with hybrid rigid denim can provide a flattering balance of structure and stretch. Although anyone can rock a rigid style, here are three specific fashion fans who might love this look.

Lovers of Vintage Fashion

If you adore flea markets, wearing vintage band tees, and paying homage to your favorite style eras, get ready to fall in love with rigid denim. Since OG jeans and vintage denim pieces were made from 100% cotton, contemporary rigid denim allows you to enjoy the comfortable fit of modern clothing while celebrating vintage styles.

Try styling a pair of light blue pleated mom jeans with a scarf top and chunky sneakers for a casual fit. Or pair these vintage-inspired rigid jeans with kitten heels, a silk cami, and a cashmere cardigan tied around your shoulders for an effortless date night look.

Fit-Focused Fashionistas

Every princess kisses a few frogs before finding her soulmate, and every fashion lover endures a few fashion faux pas before finding the perfect jeans. Luckily, hybrid rigid jeans with structure and a bit of stretch might just be your soulmate. Lightweight rigid denim moves with you while being comfortable and durable—a love made to last.

The best part of wearing womens curvy jeans made with a blend of cotton and stretchy denim, aside from the incredible fit, is how easy they are to style. Whether you dress these jeans up with heels and a corset top or keep things casual with a crewneck sweatshirt, the right great-fitting jeans will make you feel confident and comfortable in any outfit.

The Unique and Effortlessly Chic

You set trends instead of chasing them. You opt for timeless accessories with sentimental meaning. You’re used to answering the question, “Where did you get that?” When you take the time to curate a unique, inimitable style, you know how important the right chic staples are.

Look for a brand that offers rigid and hybrid jeans in a wide range of styles so you can choose jeans that suit your unique aesthetic. Once your rigid jeans are worn in, they’ll perfectly complement your effortless and one-of-a-kind style.

With the right pair of rigid denim jeans, any fashion lover can take their style to the next level.

About YMI Jeans

Now that we’ve soaked up every second of New York Fashion Week, examined every page of those highly anticipated September magazine issues, and curated our fall mood boards, it's time to refresh our closets with chic staples and fresh trends. To nail this fall’s trends and give your style a seasonal refresh, turn to YMI Jeans, an it-girl denim brand based in the heart of Los Angeles. By blending runway-worthy trends with sleek streetwear staples, YMI Jeans has the denim fashion you need to curate the fall fits of your dreams. Feel effortlessly cool in low rise flare jeans or turn heads in a pair of junior cargo pants on crisp fall mornings. Wherever your fall fashion journey takes you, YMI Jeans has fashionable pieces to suit your seasonal aesthetic. 

Browse YMI Jeans’ rigid denim collection at https://ymijeans.com/

Original Source: https://bit.ly/3XIOagN 

[inayaxx55]

Global Denim Fabric Market Dynamics and Strategies for Success 2024-2034

The Denim Fabric market report offered by Reports Intellect is meant to serve as a helpful means to evaluate the market together with an exhaustive scrutiny and crystal-clear statistics linked to this market. The report consists of the drivers and restraints of the Denim Fabric Market accompanied by their impact on the demand over the forecast period. Additionally, the report includes the study of prospects available in the market on a global level.

With tables and figures helping evaluate the Global Denim Fabric market, this research offers key statistics on the state of the industry and is a beneficial source of guidance and direction for companies and entities interested in the market. This report comes along with an additional Excel data-sheet suite taking quantitative data from all numeric forecasts offered in the study.

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Key players offered in the market: Vicunha

Weiqiao Textile

Arvind

Canatiba

Santana Textiles

Isko

Black Peony

Additionally, it takes account of the prominent players of the Denim Fabric market with insights including market share, product specifications, key strategies, contact details, and company profiles. Similarly, the report involves the market computed CAGR of the market created on previous records regarding the market and existing market trends accompanied by future developments. It also divulges the future impact of enforcing regulations and policies on the expansion of the Denim Fabric Market.

Scope and Segmentation of the Denim Fabric Market

The estimates for all segments including type and application/end-user have been provided on a regional basis for the forecast period from 2024 to 2034. We have applied a mix of bottom-up and top-down methods for market estimation, analyzing the crucial regional markets, dynamics, and trends for numerous applications. Moreover, the fastest & slowest growing market segments are pointed out in the study to give out significant insights into each core element of the market.

Denim Fabric Market Type Coverage: - Light Denim Fabric

Medium Denim Fabric

Heavy Denim Fabric

Denim Fabric Market Application Coverage: - Jeans

Shirt

Jacket

Regional Analysis:

North America Country (United States, Canada) South America Asia Country (China, Japan, India, Korea) Europe Country (Germany, UK, France, Italy) Other Countries (Middle East, Africa, GCC)

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The comprehensive report provides:

Complete assessment of all opportunities and threats in the global market.

Denim Fabric Market recent advancements and major events.

A thorough study of business policies for the growth of the Denim Fabric Market leading players.

Concluding study about the growth plot of Denim Fabric Market for upcoming years.

Detailed understanding of Denim Fabric Market particular drivers, restraints, and major micro markets.

Favorable impression inside vital technological and market latest trends hitting the Denim Fabric Market.

Reasons to Purchase Denim Fabric Market Research Report

Develop a competitive approach based on the competitive landscape

Build business strategy by identifying the high growth and attractive Denim Fabric market classifications

Identify potential business partners, gaining targets and business buyers

Design financial investment policies based on estimated high potential segments

Prepare management and tactical presentations using the Denim Fabric market data

Plan for new product promotion and portfolio in advance

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[pavitrtimes]

Revolutionizing Denim Shopping: The Synergy of AI and AR Technologies

The denim industry is undergoing a significant transformation, propelled by the advent of Artificial Intelligence (AI) and Augmented Reality (AR). These technologies are redefining denim marketing and retail by providing personalized shopping experiences that were once inconceivable. Let's uncover how AI and AR are opening up new frontiers in the world of denim, ensuring that each consumer's needs are met with precision and creativity.

Tailor-Made Experiences with AI

AI is lending a helping hand to shoppers seeking that perfect pair of jeans – which is often akin to finding a needle in a haystack. The power of AI lies in its ability to analyze and learn from a wealth of data including customer preferences, sizes, and purchasing history. This enables the creation of personalized recommendations, allowing consumers to discover denim products that they are more likely to enjoy and purchase.

Through intelligent algorithms, AI can curate a bespoke selection of denim, offering styles and fits that are fashioned to an individual’s distinct taste. The significance of AI in denim marketing cannot be overstated; it's streamlining the buying process by making it more efficient, enjoyable, and customized than ever before.

Trying on the Future with AR

AR is reshaping the way consumers interact with denim products before making a purchase. By overlaying digital images onto the physical world, AR allows customers to virtually try on jeans from the comfort of their own homes. This can vastly reduce the guesswork and uncertainty that often accompanies online shopping.

With just a smartphone or tablet, shoppers can see how a pair of jeans would look on their individual body shape and style preferences, leading to more confident purchasing decisions. The immersive nature of AR is becoming an indispensable asset in denim marketing strategies, bridging the gap between digital convenience and the tangibility of in-store shopping.

The Synthesis of Convenience and Customization

The integration of AI and AR into the shopping experience speaks directly to the consumer's desire for convenience coupled with the need for personalization. Denim brands leveraging these technologies are seen as innovators, driving customer satisfaction and loyalty. The personal touch that once required the assistance of an in-store expert can now be replicated – and often enhanced – through these intelligent systems.

The adoption of AI and AR also reflects a broader trend in denim marketing towards hyper-personalized engagement. Beyond individual product recommendations or virtual fittings, these technologies also gather insightful feedback that can guide future product development and marketing strategies, creating a continuous loop of improvement and customization.

The Competitive Edge of AI and AR

In a market saturated with options, denim brands that employ AI and AR offer a distinctive shopping adventure that can set them apart from competitors. The wow factor of a virtual try-on, the ease of sorted selections powered by AI, and the appeal of a personalized shopping journey are drawing consumers towards brands that invest in these technologies.

Conclusion

As we pave the way forward in the retail landscape, the role of AI and AR in creating personalized denim shopping experiences is indisputable. These technologies are not just gimmicks; they are revolutionary tools that have the potential to transform denim marketing. By embracing AI and AR, denim brands can deliver unparalleled convenience, customization, and satisfaction, all while evolving with the technological tide that is augmenting every facet of our daily lives.

[priyanshisingh]

Men’s Jeans Market Report: Opportunities and Challenges (2023-2032)

The Men’s Jeans Market is projected to expand from USD 55,756.6 million in 2024 to USD 84,922.19 million by 2032, reflecting a compound annual growth rate (CAGR) of 5.40%.

Men’s jeans have long been a staple in the world of fashion, evolving from their origins as durable workwear to becoming a symbol of style and versatility. Originally designed in the 19th century for miners and laborers who needed robust clothing, jeans have since transcended their utilitarian roots to become a fundamental element of men's wardrobes worldwide. Today, men’s jeans are available in an array of styles, fits, and washes, catering to a diverse range of tastes and body types. From the classic straight-leg and slim-fit styles to the more contemporary skinny and relaxed fits, there’s a pair of jeans for every occasion, whether casual or semi-formal.

The adaptability of men’s jeans is one of their greatest strengths; they can be effortlessly dressed up with a blazer and loafers for a smart-casual look or dressed down with a t-shirt and sneakers for a laid-back vibe. Denim washes vary widely, from dark indigo and black, which are often favored for more formal settings, to light blue and distressed finishes, popular for casual, everyday wear. In recent years, the men’s jeans market has also seen a rise in sustainable practices, with many brands adopting eco-friendly production methods, such as using organic cotton, reducing water consumption, and employing environmentally safe dyeing processes.

This shift reflects a growing consumer demand for ethical fashion, where quality and sustainability go hand in hand. Moreover, innovations in fabric technology have led to the development of stretch denim, which offers enhanced comfort and flexibility without sacrificing the rugged durability that jeans are known for. Whether they are worn as a fashion statement or as reliable everyday attire, men’s jeans remain a timeless piece, embodying both practicality and style in a way few other garments can.

Here are some key challenges in the men's jeans market:

Intense Competition: The men’s jeans market is highly competitive, with numerous brands and retailers vying for market share. This intense competition pressures companies to constantly innovate and offer distinctive products, which can be challenging in a crowded marketplace.

Sustainability Concerns: As consumers become more environmentally conscious, there is increasing demand for sustainable denim production. Meeting these demands requires significant investment in eco-friendly materials and manufacturing processes, which can raise production costs and impact profitability.

Changing Consumer Preferences: Fashion trends in the denim industry can shift rapidly, making it difficult for brands to keep up with changing consumer preferences. The rise of athleisure and the growing popularity of non-denim alternatives have also contributed to fluctuating demand for traditional jeans.

Price Sensitivity: Many consumers are highly price-sensitive, particularly in the denim segment, where cheaper alternatives are readily available. Balancing quality and cost while maintaining competitive pricing is a constant challenge for brands in the men’s jeans market.

Supply Chain Disruptions: The global supply chain for denim production can be vulnerable to disruptions, such as raw material shortages, logistical challenges, or geopolitical issues. These disruptions can lead to delays, increased costs, and challenges in maintaining consistent product availability.

Sizing and Fit Issues: Ensuring a consistent and accurate fit across different styles and body types is a significant challenge. Inaccurate sizing can lead to high return rates and dissatisfaction among customers, impacting brand loyalty and sales.

Brand Loyalty: Building and maintaining brand loyalty in the men’s jeans market is challenging, as consumers often switch brands based on price, style, or quality. Brands need to invest in strong marketing and customer engagement strategies to retain their customer base.

E-commerce vs. Brick-and-Mortar: The rise of e-commerce has changed the retail landscape, presenting challenges for traditional brick-and-mortar stores. Brands must adapt to the growing preference for online shopping while maintaining a strong physical presence to cater to all consumer segments.

Key Player Analysis

Levi Strauss & Co.

Wrangler (Kontoor Brands, Inc.)

Lee (Kontoor Brands, Inc.)

Diesel S.p.A.

True Religion Brand Jeans

G-Star RAW

Tommy Hilfiger (PVH Corp.)

Guess?, Inc.

Calvin Klein Jeans (PVH Corp.)

Abercrombie & Fitch Co.

More About Report- https://www.credenceresearch.com/report/mens-jeans-market

Here are some key opportunities in the men's jeans market:

Sustainability and Eco-Friendly Products: With growing consumer awareness of environmental issues, there is a significant opportunity for brands to capitalize on the demand for sustainable and eco-friendly jeans. This includes using organic cotton, recycled materials, and implementing water-saving manufacturing techniques. Brands that emphasize sustainability in their products and processes can attract environmentally conscious consumers and differentiate themselves in a crowded market.

Customization and Personalization: Offering customization options, such as tailored fits, unique washes, and personalized details, presents a valuable opportunity to enhance customer satisfaction and loyalty. Consumers are increasingly seeking jeans that reflect their personal style, and brands that provide these options can cater to this demand, thereby increasing engagement and sales.

Expansion into Emerging Markets: Emerging markets, particularly in Asia-Pacific and Latin America, present significant growth opportunities for men’s jeans. As disposable incomes rise and fashion awareness grows in these regions, there is an increasing demand for branded denim. Brands can expand their presence in these markets through localized marketing strategies and product offerings that cater to regional preferences.

Athleisure and Comfort-Driven Trends: The growing trend towards comfort and athleisure wear offers an opportunity for innovation in men’s jeans. Brands can develop denim that incorporates stretch fabrics, moisture-wicking properties, and other comfort-focused features. These enhancements can appeal to consumers looking for stylish yet comfortable clothing options that align with their active lifestyles.

Direct-to-Consumer (DTC) Models: The shift towards direct-to-consumer (DTC) sales models provides an opportunity to increase profitability by bypassing traditional retail channels. Brands can leverage e-commerce platforms and social media to sell directly to consumers, allowing for better control over branding, pricing, and customer experience. Additionally, DTC models offer valuable data insights that can inform product development and marketing strategies.

Inclusive Sizing and Diversity: There is an increasing demand for inclusive sizing and a broader range of fits to cater to diverse body types. Brands that offer a wide range of sizes, including big and tall options, can tap into a larger customer base and address a market segment that has historically been underserved.

Collaborations and Limited Editions: Collaborations with designers, celebrities, or other brands can generate buzz and attract new customers. Limited edition releases and capsule collections can create a sense of exclusivity and urgency, driving sales and enhancing brand visibility.

Technological Integration in Retail: The integration of technology, such as augmented reality (AR) for virtual try-ons and artificial intelligence (AI) for personalized shopping experiences, presents opportunities to enhance the online shopping experience. These innovations can reduce return rates, increase customer satisfaction, and differentiate brands in the competitive online marketplace.

Sustainable Packaging: Beyond the product itself, there is an opportunity to innovate in sustainable packaging. Using biodegradable or recyclable packaging materials can appeal to eco-conscious consumers and further reinforce a brand’s commitment to sustainability.

Second-Hand and Vintage Denim Market: The growing popularity of second-hand fashion presents an opportunity for brands to enter the resale market. Brands can create platforms for customers to buy and sell pre-owned jeans, or launch their own lines of vintage-inspired denim, catering to consumers who value both sustainability and unique fashion pieces.

Segments:

Based on Product Type:

Slim Fit

Skinny Fit

Straight Leg

Bootcut

Relaxed Fit

Tapered Fit

Cargo Jeans

Other

Based on Fabric Type:

Cotton

Denim Blends

Stretch Denim

Organic Cotton

Recycled Denim

Other

Based on End-Use:

Casual Wear

Work Wear

Formal Wear

Sports Wear

Other

Based on Distribution Channel:

Online Retail

Specialty Stores

Department Stores

Supermarkets/Hypermarkets

Brand Outlets

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[globallover2021]

The Evolution of Wholesale Plus-Size Jeans: Fashion Meets Inclusivity

In recent years, the fashion industry has made significant strides towards inclusivity, and one of the most noteworthy advancements is in the realm of plus-size jeans. Historically, plus-size individuals faced challenges finding denim that was both stylish and well-fitting. However, the emergence of wholesale plus-size jeans represents a major shift in the industry, offering both retailers and consumers a range of options that celebrate body diversity while maintaining high fashion standards. This blog explores the evolution of wholesale plus-size jeans and what this means for the future of fashion.

The Growing Demand for Plus-Size Jeans

The demand for plus-size clothing has been steadily increasing as consumers advocate for more inclusive fashion choices. Jeans, being a staple in many wardrobes, have become a focal point in this movement. Historically, plus-size individuals often had limited options when it came to finding jeans that fit well and looked fashionable. The introduction of wholesale plus-size jeans has been a game-changer, offering a variety of styles, cuts, and fits that cater to different body shapes and preferences.

The growing interest in plus-size jeans is driven by several factors. First, there is a heightened awareness and demand for body positivity and inclusivity. Consumers are seeking brands that not only offer a wide range of sizes but also embrace diverse body types in their designs. As a result, retailers are responding by expanding their offerings to include stylish and comfortable plus-size jeans. This shift reflects a broader cultural change towards celebrating all body types and ensuring that fashion is accessible to everyone.

The Benefits for Retailers

For retailers, investing in wholesale plus-size jeans presents several advantages. One of the most significant benefits is the ability to tap into a growing market. The demand for plus-size fashion is on the rise, and by offering a variety of plus-size jeans, retailers can attract a broader customer base. Wholesale suppliers provide a wide range of options, from classic straight-leg jeans to trendy high-waisted styles and relaxed fit options. This variety allows retailers to cater to different customer preferences and enhance their product offerings.

Cost efficiency is another major advantage of investing in wholesale plus-size jeans. Purchasing jeans in bulk typically results in lower costs per unit, allowing retailers to offer competitive prices while maintaining healthy profit margins. This cost benefit is crucial for building a successful retail strategy and appealing to price-conscious consumers. Additionally, having a diverse range of plus-size jeans in stock can help retailers build customer loyalty and attract repeat business.

The Evolution of Fit and Style

One of the key advancements in wholesale plus-size jeans is the focus on fit and style. Modern plus-size jeans are designed with a deep understanding of body diversity, offering features that enhance comfort and provide a flattering fit. Innovations in denim technology have led to the development of fabrics that offer stretch and flexibility, ensuring that jeans move with the body and maintain their shape throughout the day.

The range of styles available in wholesale plus-size jeans is also expanding. Consumers can now choose from various cuts, including skinny, straight-leg, bootcut, and flared jeans. Each style is crafted to accommodate different body shapes and preferences, ensuring that there is something for everyone. High-waisted jeans, for example, offer a flattering silhouette and support, while relaxed-fit jeans provide comfort and ease of movement. This variety reflects a growing recognition of the need for fashionable options that cater to different body types.

The Role of Body Positivity

The rise of wholesale plus-size jeans is closely tied to the broader movement towards body positivity. Fashion is increasingly celebrating diverse body types, and the availability of plus-size jeans is a testament to this shift. This change is not just about offering larger sizes but also about embracing and showcasing body diversity in fashion.

The body positivity movement encourages individuals to feel confident and comfortable in their own skin. This message is reflected in the design and marketing of plus-size jeans, which aim to highlight the beauty of diverse body types. By offering jeans that fit well and look great, retailers contribute to a more inclusive fashion landscape where everyone feels valued and represented.

The Future of Plus-Size Denim

As the fashion industry continues to evolve, the future of plus-size jeans looks promising. The ongoing demand for inclusive fashion will likely drive further innovation in denim design and production. Retailers who embrace this trend and invest in wholesale plus-size jeans will be well-positioned to succeed in a competitive market.

Future developments may include even more diverse styles, improved fabric technologies, and enhanced sizing options. As consumers continue to seek fashionable and well-fitting plus-size jeans, the industry will need to adapt and respond to these needs. Retailers who stay ahead of these trends and offer a wide range of high-quality plus-size jeans will be able to meet consumer expectations and build a loyal customer base.

Conclusion

The evolution of wholesale plus-size jeans represents a significant advancement in the fashion industry’s journey towards inclusivity. By offering a diverse range of styles and fits, these jeans cater to a broad spectrum of body types and preferences. For retailers, investing in plus-size jeans provides an opportunity to tap into a growing market and enhance their product offerings. For consumers, it means greater access to fashionable, well-fitting denim that celebrates body diversity. As the fashion industry continues to embrace inclusivity and body positivity, wholesale plus-size jeans stand as a testament to the progress being made and the exciting future ahead.

[comfortbykrishna]

Blog

          “  For any occasion , you are focused by others with your style with us.” We offer branded ,luxurious, and quality assured designs for yours. Fashion is an ever changing subject that can give rise to new trends over night.

1.How to style outfits yourself

  As the amount of clothing  Available to people increases, more people are looking for ways to style the clothes  they already own into proper outfits. Explain how to style clothes and what to look out for when matching items.

                     2.  How to dress for a formal event.

        While normally not as important as a wedding, formal events can leave people          unsure if they are following social etiquette with their attire.

                            3. How styles have evolved.

                                 Talking about current styles that have transformed since their inception can be interesting for readers that are unaware of the history behind their favorite outfits.

                            4. Finding your personal style.

                                   Some people are looking for the style that suits them the most rather than a style they already know. Colors , body type, and personal likes can impact a person's style.                                

                            5. How to style jeans.

                                      Jeans are regularly the most versatile article of clothing and so there are countless ways to style them. This type of post should go over how to make denim stand out in an outfit.

                            6. Memorable outfits.

                                        Go into outfits worn in a public setting that were noteworthy for their flair and stunning delivery.

                            7. Celebrity style inspiration.

                                         Celebrities have a huge influence on your style, so consider doing a weekly round up of style. 

                     8. Affordable style solutions

                                    Everyone loves a bargain. Shout about sales, deals and offers happening on site or simply provide advice on how to dress well for less.     

                                                                      Along with the increasing development of the clothing market and our fashion industry, more and more clothing stores lay great emphasis on the designs and displays in their clothing store. In our modern time clothing stores are not only a simple place to sell goods but also a place to present the personality and characteristics of our clothing brand. In other words, clothing stores have been a place for customers to enjoy beauty and spiritual experience when they purchase and browse  their clothes. In this sense the purpose of the designs and displays in clothing stores is just to appeal to customers to enter a clothing store, enjoying clothes, choosing clothes and at last buying clothes. In this sense, the purpose of the designs and displays in clothing stores is just to appeal to customers to enter the shop, enjoying clothes, choosing clothes and at last buying clothes. Therefore, the designs and displays   in clothing stores have been an important mark for the clothing brand and clothing industry.  Using excellent designs and displays in clothing stores can attract customers' vision, induce customers' minds, stimulate customers' interest and change their passive purchase concept.

                             We think of good designs and displays in clothing stores and enriching our clothing brand culture in order to satisfy our customers' various needs. We focused on affordable, size inclusive, and trend forward clothing and accessories. It's all about fashion and lifestyle. It's packed with the newest trend, celebrity fashion, etc…. “ fashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well”. Fashion is not just about the latest trends; it's a way to express yourself and feel confident. Being average is always boring and the joy of dressing is really an art.  

Fundamentally, clothing is one of the basic needs of humans for warmth and protection. It can protect the body against cold and hot weather conditions. While fashion is the art of applying design, aesthetics, and natural beauty to clothing. It has become a popular expression in different times, places, and personalities. Furthermore,  fashion also plays a significant role in expressing one's beliefs. Designing functional and aesthetically pleasing clothes must meet every individual's demands. Fashion designers have great influence on trends for the current and upcoming seasons. Our fashion designers are challenging, specifically, they help individuals appear visually attractive. Here's a remarkable list of fashion designers that will inspire you. Our store offers clean and modern designs with perfect inspiration. The fashion designers can take you to the next level of trends. Low priced but stylish clothing that moves quickly from designs to retail stores to meet trends, with new collections being introduced continuously.

                                                                            Our brands produce pieces to get the newest style on the market as soon as possible. We emphasize optimizing certain aspects of the trends to be designed and manufactured quickly and inexpensively and allow the mainstream consumer to buy current clothing styles at affordable prices.

[jimmyjeanssupplier]

Discover Superior Denim Manufacturing with JIMJEANS in China

In the competitive realm of fashion, finding a trustworthy manufacturing partner is pivotal for brands aiming to establish themselves. If you’re in search of denim jeans manufacturers in China renowned for their quality, innovation, and reliability, JIMJEANS emerges as the perfect choice. With a strong emphasis on craftsmanship, sustainability, and seamless production processes, JIMJEANS stands out as a premier partner for elevating your brand’s denim offerings.

Unmatched Craftsmanship and Quality

At JIMJEANS, denim manufacturing is elevated to an art form. Each pair of jeans is meticulously crafted using premium denim fabrics and state-of-the-art manufacturing techniques. Their skilled artisans ensure every detail meets rigorous quality standards, delivering denim products that combine style with durability. Whether you’re looking for classic designs or contemporary cuts, JIMJEANS excels in creating denim that speaks volumes about your brand’s commitment to excellence.

Innovation and Customization

Innovation lies at the heart of JIMJEANS’ approach. Collaborating closely with brands, their team of designers and technicians are adept at translating concepts into reality. From custom washes to tailored fits, JIMJEANS offers unparalleled flexibility in denim customization. Their expertise in trend forecasting and fabric development ensures your denim products not only meet current market demands but also set new trends.

Commitment to Sustainability

As environmental concerns grow, JIMJEANS remains dedicated to sustainable practices. They prioritize eco-friendly materials and adopt energy-efficient technologies to minimize their ecological footprint. By choosing JIMJEANS as your manufacturing partner, you align your brand with ethical production practices that resonate with today’s conscientious consumers.

Seamless Collaboration and Support

Beyond manufacturing prowess, JIMJEANS fosters collaborative partnerships with their clients. They understand the importance of clear communication, adherence to timelines, and flexibility in meeting production needs. Whether you’re launching a new collection or scaling production, JIMJEANS provides the support and expertise needed to navigate the complexities of denim manufacturing in China.

Elevate Your Brand with JIMJEANS

Partnering with JIMJEANS means more than outsourcing production — it’s about enhancing your brand’s reputation and market presence. With a proven track record of delivering superior denim products and fostering long-term relationships, JIMJEANS empowers brands to thrive in the competitive fashion landscape. Whether you’re a startup or an established name, JIMJEANS offers the expertise and commitment required to bring your denim vision to life.

Conclusion: Choose JIMJEANS for Excellence in Denim Manufacturing

In conclusion, if you’re seeking denim jeans manufacturers or jeans suppliers in China known for quality craftsmanship, innovative design, and sustainable practices, JIMJEANS is your ultimate partner. With their dedication to excellence and customer satisfaction, JIMJEANS is poised to collaborate with you in creating denim pieces that embody your brand’s identity and captivate your audience. Explore the possibilities and elevate your brand’s denim offerings with JIMJEANS as your trusted manufacturing ally.

[jimjeans]

JIMJEANS: China's Best Jeans Manufacturers and Suppliers For Your Brand

When it comes to high-quality denim, China has become a leading hub for jeans manufacturing. Among the many names that have made their mark in this industry, JIMJEANS stands out as a top contender. Renowned for being the best jeans supplier and a top jeans manufacturer, JIMJEANS offers unparalleled expertise and quality that make it the ideal partner for your denim line.

Why Choose JIMJEANS?

Expert Jeans Factory At the heart of JIMJEANS is an expert jeans factory that boasts state-of-the-art machinery and skilled artisans. This combination ensures every pair of jeans meets the highest standards of craftsmanship and durability. Whether you are looking for classic cuts or trendy designs, JIMJEANS has the capabilities to bring your vision to life.

Best Jeans Supplier JIMJEANS has earned a reputation as the best jeans supplier due to its commitment to quality and customer satisfaction. The company sources premium fabrics and employs rigorous quality control processes to ensure that each piece of denim meets international standards. This dedication to excellence has made JIMJEANS a trusted name among brands looking for reliability and top-notch products.

Top Jeans Manufacturer As a top jean manufacturer, JIMJEANS provides comprehensive services that cover everything from design and development to production and packaging. This full-service approach simplifies the process for brands, allowing them to focus on marketing and sales while JIMJEANS handles the manufacturing intricacies.

What Sets JIMJEANS Apart?

Innovation and Customization JIMJEANS understands that each brand has its unique identity and target market. Therefore, they offer extensive customization options. Whether it's a specific wash, cut, or embellishment, JIMJEANS can tailor its products to meet your brand's specific needs, ensuring that your denim line stands out in the competitive market.

Sustainable Practices In today’s world, sustainability is more important than ever. JIMJEANS is committed to eco-friendly practices, using sustainable materials and processes to minimize environmental impact. This commitment not only helps protect the planet but also resonates with conscious consumers, adding value to your brand.

Competitive Pricing Despite offering high-quality products and services, JIMJEANS remains competitively priced. This cost-effectiveness is a significant advantage for brands looking to maximize their margins without compromising on quality. By partnering with JIMJEANS, you can offer premium denim products at attractive price points.

Why JIMJEANS is the Go-To for Jeans Manufacturers in China

China Jeans Factories China’s jeans factories are known for their efficiency and scalability, and JIMJEANS is no exception. With advanced production facilities and a skilled workforce, JIMJEANS can handle large orders without sacrificing quality. This makes them an ideal partner for brands looking to expand their product lines and reach new markets.

Jeans Suppliers in China Finding reliable jeans suppliers in China can be challenging, but JIMJEANS stands out for its transparency and integrity. The company’s strong supply chain management ensures timely delivery and consistent quality, which are crucial for maintaining your brand’s reputation and customer satisfaction.

Denim Jeans Manufacturer JIMJEANS specializes in denim, offering a wide range of products that include everything from classic blue jeans to fashion-forward styles. Their expertise as a denim jeans manufacturer ensures that you get the best of both worlds – timeless appeal and contemporary trends.

Partner with JIMJEANS for Your Denim Line

Jeans Manufacturing Company Choosing the right jeans manufacturing company is crucial for your brand’s success. JIMJEANS’ blend of quality, customization, sustainability, and competitive pricing makes it the best choice for brands looking to make a mark in the denim industry.

Best Jeans Company When it comes to finding the best jeans company to partner with, look no further than JIMJEANS. Their proven track record, innovative approach, and customer-centric philosophy make them the ideal partner for any brand looking to create a standout denim line.

In conclusion, if you are looking for jeans manufacturers in China that can deliver top-quality products and exceptional service, JIMJEANS is your go-to solution. With their expertise, state-of-the-art facilities, and commitment to excellence, JIMJEANS is poised to help your brand achieve new heights in the competitive world of denim.

Whether you’re a startup or an established brand, partnering with JIMJEANS ensures that your denim line will not only meet but exceed market expectations. Discover the difference that a leading jeans manufacturing company can make and let JIMJEANS be the driving force behind your brand's success.

[tsasocial]

Archroma brings super systems+ solutions to the global denim community

Archroma, a global leader in specialty chemicals towards sustainable solutions, is bringing its new SUPER SYSTEMS+ concept and key denim innovations to Denim Première Vision Milan on June 5 and 6 and Denimsandjeans Vietnam on June 26 and 27.

From classic blue jeans to fashion-forward designs with fresh cuts, colors, and finishes, denim remains one of the most popular fabrics worldwide. At the same time, the industry is beginning to question traditional production methods that use considerable water and energy and also have limitations in terms of the selection of chemicals and dyes that are clean and safe.

“Guided by our ‘PLANET CONSCIOUS+’ vision of innovation and partnership, Archroma is committed to leading the change for denim brands and mills worldwide. We consistently challenge the status quo to develop solutions that not only set trends in fashion, but that can be cleaner and more sustainable too,” Umberto De Vita, Market Segment Director for Denim, Archroma Textile Effects, said.

Archroma will demonstrate an array of breakthrough solutions at Denim Première Vision Milan and Denimsandjeans Vietnam, including SUPER SYSTEMS+ for Denim. SUPER SYSTEMS+ are powerful end-to-end systems developed by Archroma to allow brands and mills to make an impact by saving resources, delivering more durable apparel adopting cleaner chemistries, or choosing enhanced outcomes in all three areas at once. The suite encompasses wet processing solutions from sizing to finishing; durable colors and functional effects that add value; and cleaner chemistries that go beyond compliance to anticipate future restrictions.

Trade show visitors will also be able to explore Archroma’s new DENIM HALO, a user-friendly and easy washable denim, as well as a range of other product innovations, such as DIRESUL EVOLUTION BLACK, DENISOL PURE INDIGO 30 and EarthColors.

DIRESUL EVOLUTION BLACK is Archroma’s cleanest sulfur black dyestuff. Manufactured using fewer resources, it has an overall impact reduction of 57% during dye synthesis compared to standard Sulfur Black 1 liquid.* Importantly, it also offers mills the opportunity to deliver unique shade and wash-down effects that stand out in the market.

DENISOL PURE INDIGO 30 LIQ is an aniline-free** pre-reduced indigo that creates an authentic denim look with the same performance and efficiency as conventional indigo dye, but in a way that can reduce the risk of pollution. Furthermore, it is produced in an aniline-free process to help enable cleaner denim production.

EarthColors is a patented Archroma technology that creates high-performance biowaste-based dyes from non-edible food and agricultural waste, leaving the edible part available for consumption. EarthColors dyes are fully traceable and help reduce the industry’s overall impact on the water footprint. Since they upcycle waste from other industries, they also help contribute to a circular economy.

Meet Archroma denim experts at Denim Première Vision Milan 2024

Held twice a year, in June and November, Denim Première Vision is a celebration of denim trends, markets, and culture. The June 2024 event will present the latest innovations and Autumn-Winter 2025-2026 collections from leading manufacturers and suppliers.

Visit Archroma at Booth C20 at Superstudio Più, Milan, Italy from June 5 to 6, 2024.

Meet Archroma denim experts at Denimsandjeans Vietnam 2024

Now in its sixth year, Denimsandjeans Vietnam attracts large denim producers from Vietnam and other leading textile manufacturing hubs. The show is organized by Denimsandjeans.com, a website dedicated to the global denim industry since 2007.

Visit Archroma at Booth 11 at Riverside Palace, Ho Chi Minh City, Vietnam from June 26 to 27, 2024

[ymijeansblog]

How to Find Jeans That Suit Your Style

Developing a chic, on-point sense of style starts with choosing clothes that fit—in more ways than one. Your clothes should feel comfortable and suit your unique personality! Before shopping, measure your hips, waist, and thighs so you can find jeans that fit you perfectly. Once you know your size, you can find clothes that complement your individual style. Here’s how to choose jeans for three types of aesthetics. It's Giving Girlie Being a girl’s girl is about so much more than simply loving delicate accessories, flowy fabrics, and pretty pastels. You’re quick to lend a hand when someone needs to touch up their makeup, always text your friends to make sure they got home safe, and are known for baking chocolate chip cookies that could cure any heartbreak. Plus, your playful, chic fashion sense is always in style. When you’re a girl’s girl, you know you can be delicate and tough, so you deserve clothes that do the same. Choose jeans designed with strong, flexible denim from a brand run by women for women. Your Perfect Fit: Balloon jeans designed with rigid denim perfectly capture your sweet and savvy sides. Style these flowy yet structured jeans with ballet flats, a lace cami, and layered charm accessories. The Old Soul Do you dream of traveling the Pacific Coast Highway in a converted van, stopping for flea markets and scenic lookouts? Do you swear that some albums were meant to be listened to on vinyl and love taking polaroid photos of your friends? When you’re an old soul who lives in the moment, your fashion sense is a unique blend of contemporary trends and classic style. Your Perfect Fit: Cropped low rise flare jeans—perfect for dancing barefoot or in square-toed Chelsea heels—capture your free-spirited, one-of-a-kind nature. Style your trendy pants with a thrifted vintage band tee, an oversized leather jacket, and your latest vintage jewelry find.

She’s Preppy and Peppy Think tote bags, vintage rugby sweatshirts, and faux leather oxfords: When you live for the preppy aesthetic, you’re proof that brains and beauty go hand in hand. When you’re not studying in a coffee shop while sipping a matcha latte, you’re rushing to your next club meeting, team practice, or whatever’s next on your busy social calendar. As a booked and busy high achiever, you opt for well-tailored closet staples that transition seamlessly from workday to nightlife. Your Perfect Fit: When it comes to being ready for whatever your busy schedule has in store, layers are your best friend. Choose comfortable, stylish bottoms, such as womens curvy jeans or cargo pants, and style them with a sleek tank top, zip-up, and simple accessories, such as a tennis bracelet or silky scrunchie.

Fit is everything when it comes to choosing jeans that make you feel confident and celebrate your style. Whether you’re a girl’s girl or an old soul, the perfect jeans can make all the difference. About YMI Jeans

Everyone wants to be that girl: the one who lights up every room she enters, looks amazing in any outfit, and makes friends wherever she goes! Luckily, everyone can be that girl. All it takes is a little confidence—and the right pair of jeans. YMI Jeans makes fashionable denim staples for the self-assured, stylish, and fun-loving girl in everyone. With inclusive sizing options, diverse styles, and chic designs, this Los Angeles-based brand can help you curate a personal style that makes you look and feel your best. From chic cargo pants to curvy jeans, YMI Jeans has reliable staples and up-to-date trends. Use their comprehensive size guide or take their online Denim Style Quiz to find your perfect pair of jeans, or check out their socials for outfit inspiration. Take the Denim Style Quiz to find your perfect fit at https://ymijeans.com/

Original Source: https://bit.ly/3MjOH3g