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The Importance of Self-Esteem in the Success of Your Online Business

If you're advertising an event, website, service etc.: If you're not advertising an actual item, product or service and your ad is to an announce a yard sale for example, people won't need to contact you to send a payment so they may just contact you via the 'reply to ad' form located at the bottom of your ad in order to request additional information from you, or they may simply visit your website if you link to one from your ad. Have you ever read the book 1984 by George Orwell? If you have you might remember the use of double speak, where words come to mean the exact opposite of what they are actually saying! It was used as a way to deceive and brainwash the masses.

Have you noticed that a very similar thing has happened on the Internet? There is a whole new language of deceit on-line that is designed to "encourage" the unwary to part with their hard earned cash. And, just like 1984 the real meaning of these words is exactly the opposite of what they promise! We've all seen the websites: Vast earnings within a month - In your pajamas - In one hour a day - With your downline built for you In fact, you don't have to do anything very much at all and you will be a millionaire in 90 days!

The really crazy thing is that people fall for these promises! Before you think I am being a "Holy Joe" here that is not so - in the past I have bought into this nonsense too. It is as though we have all been brainwashed and our common sense has totally deserted us! So, let's just tune back into the real world for a second. You're walking down a street and a complete stranger comes up to you and says that he will make you a millionaire if you just give him $47. You would probably send them quickly on their way - you are obviously far too sensible a person to be conned like that!

And yet, turn on our computers and we suddenly become different animals... Wow! This program looks really good - look at the earnings he's making, look at all those wonderful testimonials - where's my wallet? It's crazy, but everyday all over the Internet a few people are making a lot of money peddling this rubbish while the vast majority end up losing their cash, and with it their enthusiasm and dreams. We may be in 2010 but double speak exists - on almost every over-hyped web page on the Internet!

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