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jaipurglobalservices1 · 4 months ago

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Boost Your Online Business with Jaipur Global Services: Your Go-To Ecommerce Consultant

In today’s rapidly evolving digital marketplace, businesses must navigate the complexities of online selling to stay competitive. Whether you are a small startup or an established enterprise, having a reliable partner to guide you through the intricacies of ecommerce is crucial. That’s where Jaipur Global Services comes in. As a leading ecommerce consultant, Jaipur Global Services offers comprehensive solutions tailored to your business needs.

Ecommerce Consultant: Navigating Your Path to Success

At Jaipur Global Services, we understand that each business is unique. Our role as an ecommerce consultant is to provide personalized strategies that drive growth and profitability. We analyze your current operations, identify areas for improvement, and implement effective solutions that enhance your online presence. From optimizing your website for better user experience to crafting targeted marketing campaigns, our expert team ensures your business reaches its full potential.

Amazon Seller Account Management Services: Streamlining Your Amazon Business

Managing an Amazon seller account can be challenging, especially with the platform’s constantly changing policies and competition. Our Amazon seller account management services are designed to take the hassle out of selling on Amazon. We handle everything from listing optimization and inventory management to customer service and performance monitoring. With Jaipur Global Services by your side, you can focus on what you do best — running your business — while we ensure your Amazon store operates smoothly and efficiently.

Flipkart Paid Account Management: Maximizing Your Reach on Flipkart

Expanding your business to Flipkart can open up new revenue streams, but it requires a strategic approach to stand out in a crowded marketplace. Our Flipkart paid account management services provide end-to-end support for sellers looking to excel on Flipkart. We manage paid advertising campaigns, optimize product listings, and ensure compliance with Flipkart’s guidelines. By leveraging our expertise, you can increase your visibility, drive more sales, and achieve sustainable growth on one of India’s largest ecommerce platforms.

Amazon SPN Service Provider: Comprehensive Support for Amazon Sellers

As an authorized Amazon SPN service provider, Jaipur Global Services offers a wide range of services to help you succeed on Amazon. From account setup and product listing to advertising and performance optimization, we provide all the support you need to thrive in the competitive Amazon Marketplace. Our SPN (Service Provider Network) certification ensures that we adhere to Amazon’s high standards, delivering reliable and effective solutions that boost your business performance.

Why Choose Jaipur Global Services?

Expertise and Experience: With years of experience in the ecommerce industry, Jaipur Global Services has the knowledge and skills to navigate the complexities of online selling.

Tailored Solutions: We understand that every business is different. Our personalized approach ensures that our services are aligned with your specific goals and requirements.

Comprehensive Services: From ecommerce consultant services to specialized support for Amazon and Flipkart, we offer a complete suite of solutions to meet your ecommerce needs.

Customer-Centric Approach: At Jaipur Global Services, customer satisfaction is our top priority. We work closely with you to understand your challenges and deliver solutions that drive results.

In conclusion, partnering with Jaipur Global Services can significantly enhance your ecommerce operations. Whether you need expert guidance as an ecommerce consultant, robust Amazon seller account management services, effective Flipkart paid account management, or comprehensive support from an Amazon SPN service provider, we have you covered. Let us help you unlock your business’s full potential and achieve lasting success in the online marketplace.

For more read our other blog - https://seo.gamerlaunch.com/users/blog/6522011/?mode=view&gid=589440

#ecommerce consultant

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sunalimerchant · 5 months ago

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Seasonal Sales and Discounts: Best Times to Buy Curtains in Hyderabad

Curtains are an essential part of home decor, offering both aesthetic appeal and functional benefits such as privacy and light control. For those looking to refresh their living spaces or simply find a great deal, timing your purchases with seasonal sales can lead to significant savings. Curtain shops in Hyderabad, India, are known for offering excellent discounts during specific times of the year. Here’s a guide to the best times to buy curtains in Hyderabad to make the most of seasonal sales and discounts.

Festive Seasons India's rich cultural tapestry means there are numerous festivals throughout the year, each providing an excellent opportunity for shoppers. During major festivals like Diwali, Dussehra, and Eid, many curtain shops in Hyderabad India, offer substantial discounts. These festive sales are a great time to find beautiful curtains at reduced prices, as shops often roll out special promotions and limited-time offers to attract customers.

End of Season Sales End of season sales are another perfect opportunity to score discounts on curtains. As the seasons change, curtain shops in Hyderabad India, aim to clear out their existing stock to make room for new arrivals. During these sales, you can find excellent deals on a variety of curtain styles, from light summer sheers to heavy winter drapes. Typically, end of season sales occur in late March and late September, marking the transitions from winter to summer and summer to winter, respectively.

New Year Sales New Year sales are popular in Hyderabad, with many curtain shops offering significant discounts to kick off the year. These sales usually begin in late December and extend into January, providing ample time for shoppers to take advantage of the markdowns. It's an ideal time to shop for new curtains if you're looking to start the year with a fresh look for your home.

Monsoon Sales Hyderabad experiences its monsoon season from June to September, and many retailers, including curtain shops, offer monsoon sales to boost footfall during this typically slower shopping period. The damp and cool weather may deter people from going out, so shops use attractive discounts to lure customers in. This is a great time to find deals, especially on moisture-resistant and quick-drying curtain fabrics ideal for the rainy season.

Independence Day and Republic Day Sales National holidays like Independence Day (August 15) and Republic Day (January 26) are celebrated with patriotism and shopping fervor. Many curtain shops in Hyderabad India, offer discounts to commemorate these occasions. Sales typically start a few days before the holidays and can include patriotic-themed curtains as well as regular stock at reduced prices.

Online Shopping Festivals With the rise of e-commerce, online shopping festivals have become increasingly popular. Events like Amazon’s Great Indian Festival and Flipkart’s Big Billion Days offer deep discounts on a wide range of products, including curtains. Many local curtain shops in Hyderabad India, participate in these online sales, providing additional discounts and exclusive online-only deals. Keep an eye on these events, usually held around October and during the festive season.

Annual Clearance Sales Many curtain shops in Hyderabad India, hold annual clearance sales to make room for new inventory. These sales are typically held at the end of the financial year in March or at the end of the calendar year in December. Clearance sales can offer some of the steepest discounts, making it an ideal time to purchase high-quality curtains at a fraction of their original price.

Conclusion Timing your purchases with seasonal sales can lead to significant savings on curtains in Hyderabad. Whether it's during festive seasons, end of season sales, national holidays, or online shopping festivals, there are plenty of opportunities to find excellent deals. By keeping an eye on these sales and planning your purchases accordingly, you can enjoy both the aesthetic and functional benefits of new curtains without breaking the bank.

In conclusion, curtain shops in Hyderabad India, offer numerous seasonal sales and discounts that savvy shoppers can take advantage of. Mark your calendar with these key shopping periods and make the most of the offers to enhance your home decor with beautiful and affordable curtains.

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flipkartsellerservicess · 6 months ago

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Flipkart product listing services

Arvian is provide the excellent Flipkart Seller Services and is the best in Flipkart listing services. We have a team of well trained and experienced professionals who will take care of all your demands and requirements. We have been working tirelessly for years and have helped many customers to achieve success in their product business. We have a working ethic to ensure quality work to our own customers every time. If you are looking to hire a company to keep your eCommerce store in the Flipkart marketplace, then we are the right choice. We are glad to offer end-to-end support for all business owners with our extensive experience and expertise. So far, Arvian has helped many different online product vendors with top Flipkart product listing services in Jaipur, content for product descriptions, customer support and inventory management systems.

Our only objective at Arvian is to increase the sales of our customers. Flipkart is one of the e-commerce portals, on which the presence of the seller is important for increasing sales. With Arvian, you can get best Flipkart Seller Services in Jaipur, and we are listed your product channel.

We always work using the latest technologies to ensure that visitors are increasing day to day on the product page. We guide our customers who sell products through Flipkart and offer them custom solutions under Flipkart Product Listing Services.

Enhance Product Discovery-We help every and every client's products to see their products among the huge collection of products available on Flipkart.

Increase Sales Rate- With better techniques and content-marketing strategies we help increase sales by targeting the right group of customers.

Increase Online Presence-Our team knows the exact rules and regulations by Flipkart to place products in its market, so we help you properly with our Flipkart product listing services.

Customer Support-Our expert support team takes care of your buyers by quickly replying and resolving support queries.

#Flipkart product listing services #Flipkart product #Flipkart

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digitamizer · 9 months ago

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FLIPKART – An e-commerce giant success story

Flipkart, the Indian e-commerce giant, has started on a rollercoaster journey with notable ups since it was founded. Sachin Bansal and Binny Bansal founded Flipkart in 2007. This company was started in a small apartment in Bengaluru to provide online books to retail customers. Both founders personally delivered books to customers in the beginning days and ensured the best service was provided to customers.

This grassroots approach and relentless focus on customer satisfaction established the foundation for success. Bansal duo identified the potential of e-commerce in India and they started working on it. Their initial focus was booking and later they expanded to more categories with a wide range of products like electronics, fashions, and many more.

Early days of Flipkart

The early days were challenging with limited infrastructure and logistics hurdles. However, their approach led to the growth of the company. It was a time when a lot of people were looking to purchase items but they did not want to use credit or debit cards as well as net banking. They started cash on delivery and it was a game changer. So, the hesitation to purchase online is no more and customers adopted this method and started purchasing the products from the website.

E-Commerce in India

Since India was new in e-commerce there were only two to three companies who were selling products online and were popular. Ebay, Rediff, and Indiatimes were popular companies at that time. However, they have had a very small number of buyers since the payment trust issue, but the cash-on-delivery (COD) payment mode was a stroke of genius to win the trust of the Indian people.

Payment method Introduction

The early days were challenging, with limited infrastructure and logistical hurdles. However, the Bansals’ persistence and customer-centric approach led to steady growth. The introduction of Cash on Delivery (COD) as a payment option was a game-changer, overcoming the hesitations of Indian customers to adopt online shopping due to trust issues related to online payments.

(The year 2011-2014)

Funding from Investors

They got a substantial amount of funding from Venture Capitals in 2011 and invested in technology, logistics, and marketing making Flipkart one of the leading e-commerce companies in India. However, in this period they received criticism as well from different mediums as they were providing very many discounts and attracting customers to purchase items online. The acquisition of Myntra, a leading online portal of Fashions made their position stronger. The emergence of Amazon in the Indian market was a very big challenge for the organization. However, it responded to the competition in the way of making customer service and delivery better and diversifying its product offerings.

Introduction E-Kart

Since they started getting funds from global investors, like Accel Partner and Tiger Global Management. The infusion of capital enabled the company to scale operations, invest in technology, and launch its own logistics arm, eKart. Flipkart’s aggressive marketing campaigns and enticing discounts captured the attention of millions of Indian consumers, propelling it to the forefront of the e-commerce industry.

Big Billion Day Sale

Flipkart started its biggest sale of the year named Big Billion Day and they are achieving the target of sales of 1 billion in that particular sale time frame. They started informing sellers in August about the inventory pricing and manpower. So, that no order can be delayed and every order is fulfilled on time. Every other e-commerce company is following the same trend.

However, every seller is getting a good profit during that sale period. The festive season of India normally starts in October till November or the end of the year. Please take a look at the offers Flipkart gave on the first Big Billion Day in 2014. There was also news that they hit $100 million in sales in only 10 hours.

There are also a lot of records of sales made on these days. Sometimes, they get orders more than the capacity to fulfill so they block some categories for some areas and some sellers as well.

https://stories.flipkart.com/the-big-billion-days-2022-news-updates/

Some very interesting facts are that since it was a very new concept and everyone was trying to understand the pattern of sales including offline (store) sellers. Ebay India got the highest sales of the year on the same day whereas they had no sales. Since Amazon was new in India they were trying to understand the sale pattern of India. However, first, they took out ads mocking Flipkart and named it a contemporary war of cola and soap.

Amazon and Snapdeal Stand on Big Billion Days

In the same period Snapdeal ran a sale with the tagline “For others it’s a big day. For us, today is no different.” Snapdeal got the highest sales in the same period on Monday and it was almost out of capacity to fulfill.

Amazon also ran a sale on 4-6 October calling it The Mission to Mars Weekend. They tried to follow every step of Flipkart to make themselves established in India and they did and became the major competitor. Amazon never advertised in any other country apart from India.

There was a very interesting story that at the time Big Billion Day Sale, Jeff Bezos, Founder and CEO of Amazon was on an India visit and he saw only the big banners and hoardings of Flipkart from the airport to his office. He decided to advertise in India and be a clear competitor of Flipkart or try to be bigger than Flipkart. As a result, Amazon invested a lot of money in advertisements in India to establish itself as an e-commerce marketplace.

Exclusive sale of Products

There were a lot of changes in business methods after the 2008 recession and Motorola was one of the leading mobile companies before the recession. But, as the trend changed, they could not find a better place in the market and they made a deal with Flipkart to sell the phone exclusively on their website. It was a huge success and they sold a lot of devices. Later on, Flipkart the exclusive deals of MI, Redmi, and so on.

Brand Value of Flipkart

The valuation of Flipkart touched $15 billion at its peak. The organization expanded itself regularly. They launched “Flipkart First” (a subscription-based loyalty program) and invested in artificial intelligence and machine learning. In 2016, the company reviewed the challenges of amid growth as there were some changes in regulations regarding foreign direct investment (FDI) in the e-commerce business model, which led Flipkart to restructure its marketplace.

Entry of Walmart and Exit of eBay

Flipkart got ownership of eBay India in a deal with parent company eBay.com in 2017 and they got one bigger name which was one of the market leaders in e-commerce. But in 2018, global retail giant Walmart acquired most of the shares approx. 77% for $16 Billion. This move was seen as a good and strategic step to counter the influence of Amazon in India.

When there is an acquisition there will be leadership changes and the same happened with Flipkart. Binny Bansal, co-founder of Flipkart stepped down amid allegations of personal misconduct. There was one more big impact of the Flipkart-Walmart deal was the closure of eBay India. Since Walmart got the maximum share they can not allow their competitor brand with their organization. So, Flipkart closed eBay operations in India.

Flipkart’s acquisition of Phonepe, a digital payment platform was a huge success in the fintech sector. The company’s focus on technology and innovation remained intact as it sought to provide a seamless online shopping experience.

Acquisition by Flipkart

Flipkart acquired almost 22 companies and those are ANS Commerce in 2022, Yaantra in 2022, Sastasunder in 2021, Cleartrip in 2021, Scapic in 2020, Mech Mocha in 2020, Walmart India in 2020, Upstream Commerce in 2018, Liv.ai in 2018, F1 Info Solutions and Services in 2017, eBay India in 2017, Jabong in 2016, Phonepe in 2016, FX Mart in 2016, Appiterate in 2015, AdIquity in 2015, Myntra in 2014, Jeeves in 2014, Letsbuy.com in 2014, Chakpak in 2011, MIMI 360 in 2011 and weRead in 2011.

Armband of Flipkart

Flipkart has always an armband to get the benefit of the market apart from selling. In the beginning, they were selling with the partner company WS Retail on their website and started a logistic service named eKart which got a very good name in logistics services. Nowadays, Flipkart uses its brand to sell items with different names in different categories like fashion, and electronics. It is named as Flipkart Smartbuy.

Flipkart journey during the pandemic – challenges and hurdles

COVID-19 posed unforeseen challenges for all companies and the same for Flipkart disturbing the whole supply chain and also impacting consumer behavior The company quickly adopted all methods required to fulfill the orders and started fulfilling orders for essential items. Since, essential items were only allowed in the first lockdown, and very hard to deliver all the items due to the disturbance of the supply chain.

Despite its resilient response to the pandemic, Flipkart’s journey has not been free of obstacles. Regulatory hurdles, concerns about counterfeit products, and intense competition continue to shape the company’s trajectory. However, Flipkart’s collaborations with local artisans and manufacturers through initiatives like ‘Samarth’ demonstrate its commitment to inclusive growth.

Flipkart IPO Announcement

As economic activities gradually resumed after the pandemic, Flipkart announced plans for an initial public offering (IPO), indicating its ambition to enter the stock market. The IPO preparations marked a significant milestone in Flipkart’s transformation. The anticipation of Flipkart’s IPO and its post-pandemic recovery underscored the company’s determination to maintain its momentum. By diversifying its services, leveraging data analytics, and nurturing partnerships, Flipkart aimed to solidify its position in India’s burgeoning digital economy. The company’s journey continued to be shaped by the evolving dynamics of e-commerce, technological advancements, and changing consumer preferences.

Conclusion

Flipkart’s journey has been one of remarkable ups and challenging downs. As reflecting the dynamic nature of the e-commerce industry and the complexities of operating in a diverse market like India. The company’s ability to innovate, adapt, and reinvent itself has allowed it to not only survive. But also, thrive amidst fierce competition and changing landscapes. As the e-commerce sector continues to evolve, Flipkart’s journey remains an inspirational tale of resilience, innovation, and the pursuit of excellence.

Digital Marketing Services and E-Commerce Solutions in Delhi, India

Also, read the below articles:

RISE AND FALL OF AN E-COMMERCE GIANT – eBAY INDIA

Snapdeal – Story of Rise and Fall

Author – Farhanul Haque

This article is written by the Founder of Digitamizer who has been working in the e-Commerce Sector Since 2006 and is also a certified Digital Marketing Professional from IIT, Delhi, India.

#flipkart #e commerce #retail #onlineshopping

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educationalinstitutesindia · 1 year ago

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Flipkart and Amazon to Battle Out Over Luggage Now

Source: businesstoday.in Flipkart and Amazon, the two biggest e-commerce retailers in India, are now all set to battle out over luggage. The past year has seen the rivalry between the two e-commerce giants intensify further. According to the present data, Amazon’s website and app are more popular than Flipkart’s offerings. But the deal between Flipkart and Walmart, another US retailer, is expected to turn the game in favour of Flipkart. Click to grab the best Flipkart coupons In comparison with Flipkart, Amazon is leading in the market share, still, Flipkart is betting big on luggage. Luggage is an important category for both the retailers as the demand for travel merchandise is ever increasing. The vice-president for home, fashion and furniture at Flipkart, Rishi Vasudev, is certain of outpacing its competitor, Amazon, by the end of this year, because of Flipkart’s exclusive range of amazing offerings and private labels. Vasudev said that, currently, the gap between the market share of Flipkart and Amazon is marginal but they expect the market share to get inclined in their favour to 60-40 by the end of 2018. In the past few months, both Flipkart and Amazon were selling an almost same number of products, but, on value terms, the US e-commerce giant, Amazon continues to lag behind Flipkart. As per The Economic Times report, last month, Amazon made average daily shipments of around 4.5 lakh products whereas Flipkart's average daily shipments stood at 5 lakh items. However, the battle to grab the top position is still on between Flipkart and Amazon. With a selection of more than 500 brands, Amazon India introduced the luggage category on Amazon Fashion back in 2014 and affirms to have experienced a growth of over 100%. Arun Sirdeshmukh, business head at Amazon Fashion, said that the demand for travel merchandise is increasing continuously across the country, with respect to the same, luggage is an important category for them. Grocery is another such category, which will drive this rivalry deeper as Flipkart and Amazon are both planning to enter this arena and is likely to drive volume growth. Every year, during the festive offers, both Amazon and Flipkart get engaged in a stiff battle. Last year, during Amazon's festive offer, the firm claimed to have shipped over 15 million products, almost three times bigger than last year's sales. Flipkart also gave tough competition to its rival and recorded its highest-ever single day sales during its Big Billion Days sales offer and sold units worth INR 1,400 crore. With Flipkart merging with Walmart and stepping into the arena of luggage, it will definitely result in a reduction of traffic on Amazon.in. Flipkart will be introducing private labels and exclusive products under its newly inaugurated category “luggage”. Flipkart has planned to take over the market share by the end of this year, by its introduction of luggage, grocery and many other categories. Walmart and Amazon have been global rivals, since the establishment of Amazon, and now, with the Walmart’s acquisition of 77% stake in Flipkart for $16 billion, the competition between the two e-commerce giants will be worth watching. On the other hand, this competition between Amazon and Flipkart is beneficial for Indian e-commerce market as well as for customers and sellers. The prices will be lower, quality will be better and delivery will be faster, because of the ongoing battle between the two, to be at the top. Jeff Bezos, founder and CEO of Amazon, said in his annual letter to his shareholders, that he sees great potential in Indian e-commerce market and the company will not stop investing in India to make their services the best. Walmart, the 77% stakeholder of Flipkart, is also all set to invest in Indian e-commerce market and introduce a variety of new products as much lower rates. So the battle between the two internet behemoths has definitely excluded other e-commerce retailers, like Snapdeal, Jabong, etc. out of the race. Battling over luggage will give the Indian e-commerce market a boost and customers, a great variety of luggage at cheaper rates. Read the full article

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amit122 · 1 year ago

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Buy Men Branded Shoes At Lowest Price In India

It might be difficult to find the lowest price for branded shoes in India because costs regularly change and rely on a number of variables, including sales, discounts, and inventory. Here are some recommendations when you buy branded shoes at the lowest price in India.

Online Marketplaces

A variety of branded shoes for men are available on websites like Amazon, Flipkart, Myntra, and Jabong. Keep a look out for discounts and bargains since they happen frequently. To discover the greatest deal, compare prices on these platforms.

Brand Websites

Browse the sites of well-known shoe manufacturers like Nike, Adidas, Puma, Reebok, and Bata. They frequently launch special internet campaigns and provide discounts or clearance deals. To receive updates on the newest offers, subscribe to their newsletters or follow them on social media.

Discount Websites

Take a look at bargain websites that frequently have brand-name shoes on sale, such as Ajio, Koovs, and Tata CLiQ. You can save money by taking advantage of their final-season bargains or limited-time offerings.

Visit the factory outlets or outlet locations of well-known shoe companies. These shops frequently have sales on their goods, including name-brand shoes. Outlets can be found in large cities or popular retail areas.

Keep an eye out for end-of-season bargains as well as Diwali, Christmas, and New Year's deals. Many stores provide large discounts on name-brand shoes at these times. To take advantage of these promotions and obtain the best deal, plan your buy appropriately.

Price Comparison Websites

To compare costs across various online merchants, use price comparison websites like PriceDekho and MySmartPrice. These websites compile data from multiple sources, assisting you in locating the best deal on a specific shoe model.

When making a purchase, keep in mind to take into account elements like legitimacy, return policies, and client testimonials. To avoid purchasing fake men’s accessories, you must make sure the merchant is credible.

Read Customer Reviews

Read customer reviews of the product and the seller when looking for the best deal. Look for reviews that address the product's fit, quality, and customer service. This will enable you to make an educated choice and guarantee that you are buying authentic goods.

Review Return Policies

Before making a purchase, review the online marketplace or seller's return policies. Make sure you have a return or exchange policy in place in case the shoes don't fit or live up to your expectations. Reputable merchants typically have lenient return policies.

Check for Authenticity

Buy from reputable retailers or from the brand's official website to avoid buying knockoffs. Extremely cheap costs should be avoided since they might be a sign that the shoes are replicas or fakes. Examine the goods for trademarks, logos, and appropriate packaging to confirm its validity.

Pay Attention To Size Charts

Sizing may differ across shoe manufacturers. Refer to the brand's size guide and take precise foot measurements before making your purchase. By doing this, you may choose the right size without having to deal with returns or exchanges.

You may increase your chances of discovering branded shoes in India at the most affordable price while maintaining quality and authenticity by paying attention to these suggestions.

Endnote

High-end shoes make you look better and give you a charismatic personality. The large footwear industry in India employs thousands of people.

The best Indian footwear manufacturers are well-known around the world for their distinctive and fashionable designs. This is true since India is home to a number of well-known domestic and foreign footwear brands.

Most people wear shoes for fashion, comfort, and to maintain their social position. Many people understand the value of making a decent footwear investment.

However, there is a vast variety of "brand" options available to people. In spite of the fact that India is home to several manufacturers that provide high-quality, reasonably priced footwear, people still find it challenging to buy shoes there.

#online shopping india

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techqanswerdotin · 2 years ago

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17,000 off on the coolest camera phone; Buy Now Cheap Google Pixel 6a

Flipkart Year End Sale has started on e-commerce platform Flipkart. This sale will continue from 24th to 31st December 2022. It offers offers and best deals on many smartphones and gadgets. But the most amazing deal is available on the Google Pixel 6a smartphone. There is a direct discount on this device and the pair is also getting exchange offer, bank offer, EMI and no cost EMI options. Famous…

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#Buy #Camera #Cheap #coolest #Google #phone #Pixel

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surfincloud · 4 years ago

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Flipkart Mobile Bonanza Sale Starts! Dhansu smartphones are getting very cheap from Realme to Samsung

The sale is being organized one by one on Flipkart, and now the Mobile Bonanza Sale has started on the e-commerce website. The sale took place on 25 January, and 29 January is its last day. It is known from the name of the cell that it has been specifically kept for phone offers. For the sale, Flipkart has partnered with ICICI Bank for this sale, under which an instant discount of 10% will be…

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giantimpex · 2 years ago

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Biggest winter Sale up-to 20% off Exclusive discount offers for you at the end of year sale Ask for Waterproof Baby Dry Sheet

GIANT IMPEX dry sheet is Comfortable and durable baby dry sheets, made from 100% leak-proof mattress protector and baby skin-friendly fabric. This baby dry sheet is best hygienic baby bed protectors for babies, protects your baby & bed from wetting.

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#babybed #giantimpex #ecommerce #gurugram #delhincr #onlinemarketing #amazon #marketplace #flipkart #meesho #absorbence #babyshower #newborn #babyshop

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manuhd · 4 years ago

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An Entrepreneur’s Guide To Ecommerce App Development: Business Models, Benefits, And Features To Consider

Take a list of top-grossing smartphone apps, and you’ll inevitably find apps from one sector – eCommerce. Amazon, eBay, and well, add 12 – 24 million more eCommerce platforms to the list. Ecommerce is one sector that has always been on the consumers’ radar, owing to the sea of products available. With the market for eCommerce forecasting to generate $4.5 trillion in sales per year by 2021, entrepreneurs needn’t get a second invitation to invest in this booming sector.

Are you one among those who aspire to make your presence in this sector? Be wary of the fact that there’s a neck-to-neck competition, but do not worry. With the right combination of insights and strategies, you can compete even against giants like Amazon. The sky’s the limit for an entrepreneur, right?

In this blog, we’ll have a clear overview of Ecommerce app development. You’ll get to familiarize yourself with the popular business models, attractive features. Besides, you’ll visualize a clearer picture of your end-product by knowing the benefits of having an eCommerce app.

One Simple Rule – Evolve with the eCommerce trends

Smartphone users, especially millennials, expect more from an eCommerce app. Evolving with customer trends is one great way to enhance sustainability. You need to understand specific eCommerce trends that can help you while reaching out to the target audience. They include,

59% of the Millenials will visit Amazon when online shopping (Source: Inviqa).

Around 55% of the consumers tell their family and friends if they are dissatisfied with the product/company (Source: UPS).

Globally, credit cards top the list as the most preferred payment mode, with people using them in 53% of the transactions (Source: Kinsta).

Among various reasons for people preferring online shopping, the flexibility to shop round the clock remains #1. (Source: KPMG)

Ensuring that your app goes hand in hand with these trends will enable you to have a competitive advantage.

The right business model – Key to seamless operations

One of the fundamental steps in eCommerce development is to decide the business model. Simply put, the business model is a blueprint of your business operations and the different stakeholders involved. Let’s discuss the different popular models here,

B2C (Business to Consumer)

A majority of eCommerce apps fall under this category. In this type, the online platform bridges the gap between businesses and consumers. Vendors get to display their products to customers.

Amazon and Flipkart are famous examples of this type.

B2B (Business to Business)

This model is similar to B2C, except that businesses sell products to fellow enterprises instead of individual customers. One simple example is an eCommerce platform where construction firms get to access cement companies for their business.

Alibaba and Amazon business work on this model.

C2C (Consumer to Consumer)

Why the need for businesses to intervene where customers can buy/sell products among one another? Peer to Peer marketplaces is a great way for consumers to communicate with interested buyers/sellers.

eBay and OLX make this C2C model popular and familiar.

C2B (Consumer to Business)

Breaking barriers is one primary objective of the digital medium, right? Platforms based on the C2B model enable customers to reach out to businesses and sell their products/services.

Survey Monkey is a typical example of a platform leveraging the C2B model.

Integrating unique features – vital to customer engagements

Only a few eCommerce app developers like Appdupe come up with unique functionalities and features to ensure an app’s success. Some of the stand-apart aspects that can enhance customer engagement rates include,

AI for personalized content: Nowadays, customers expect personalization in a smartphone application. Artificial Intelligence (AI) can provide a giant leap in terms of customized content. Right from product recommendations to push notifications, AI can do the trick.

In-app wallet: As mentioned earlier, people are switching to digital modes of payments. Eliminate the need to enter account details every time during checkout with an in-app wallet. Users can proceed to checkout and pay for their orders with just a few taps.

Daily deals: It may sound simple, but what’s the best way to user retention when customers visit your platform EVERY single day? Providing offers and discounts to specific products every day can lure the audience and convert traffic in sales seamlessly.

Potential benefits – paving the way for a paradigm shift

The eCommerce sector is witnessing a sea of entrepreneurs venturing into it. A comprehensive eCommerce app development solution cannot sustain or create an impact unless it comes with numerous benefits for different stakeholders.

Boost visibility: Be it Austin, Texas, or Auckland, New Zealand, India, Saudi Arabia, the platform reaches the nook and corner of the world, boosting brand visibility.

Multiple revenue streams: You have access to unrestricted revenue from various sources—commissions, subscription plans, in-app ads, to name a few.

Customer convenience: Be it a tiring workday or a rejuvenating holiday, customers can reach out to your platform with just a few taps on their smartphones.

Compare and analyze: Customers can compare and analyze numerous products based on various parameters before making decisions.

Conclusion,

We hope this blog would have laid out the foundation for your eCommerce app journey. There’s no doubt you’ll need a dedicated eCommerce app development company behind you to transform your visions into reality. In case you’re wondering who can help assist throughout various stages, we, at BRILLMINDZ, are just a tap away.

Schedule a meeting with our experts, tell us your dreams and aspirations, and we’ll play a pivotal role in making your eCommerce empire dream a reality!

#mobileapp #iosapp #gameapp #androidapp

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gdc2k19 · 4 years ago

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Step to Earn Money Online in India by Gourav digital club

There are many option to earn money online but most of us don't know about the process and tricks, here is need to get more knowledge and information about the online money making process, for online money making we need laptop or computer with internet connection and desire to earn money online we can found internet connection very easily as we know today whole world connect with internet and this is very important part of our life

However, you should be careful of the platform that you opt for. While there are numerous ways to earn money online, some of these might be fake, thus taking you for a ride. Also, do not expect to earn a huge amount quickly when using online avenues to earn money.

Create your own website :-

There is enough material available online to help you put together your own website. This includes choosing the domain, templates, layout and the overall design for your website. Once ready to service the visitors with the relevant content, sign up for Google Adsense, which when appear on your website and clicked on by visitors, helps you make money. The more traffic you get on your website, the more will be the potential for higher earnings.

Create your own website and earn money from it but it take lots of efforts and a perfect strategy with a great passions and desire then you can earn money from your website ( Blogging as a business )

Unless your website represents a real-world business, you’ll need to think outside of the box when it comes to creating earnings, as a best digital marketing institute in faridabad we want to suggest very easy and effect way of website monetization , read this blog how to earn money for proper information because as we know half or wrong knowledge is never help us for a great success

Google Ad-sense

Affiliate marketing

Other brand promotion on your website

Provide Sponsored backlinks

Accept Guest Blogs

Money Making From Freelancing

( Freelancing providing online services according your skills )

What is freelancing and how to earn money online by freelancing ?

There are many different types of freelancers, but they tend to be knowledge workers who possess a high-level of skills and knowledge in a certain area, such as designers, writers, programmers, translators, project managers , digital marketer, content writer, social media marketer etc

Setting up as a freelancer is a little bit like setting up your own business. While every country has its own laws and types of business structures available for freelancers, the key factors to consider remain the same regardless of where you live or work. So, are you really interested in freelancing?

One of the best things about working as a freelancer is that you can see a direct link between working hard and your account balance. Since you keep all the after-tax profits, it is also up to you to decide how you want to allocate and spend the money.

Freelancing is very good way to get work online according our skill and earn money online , you can work freely and schedule your task according your timetable and comfort label, in freelancing we enjoy our work because we chose our tasks and work according our skill , so that we work like we play a game and it is very productive for our client and task , we earn money online when we work according our interest and our choice

How to Earn Money From Webinar

It is a online event or online meeting or presentation which is held by internet connection its a online collaboration of people which are sharing their knowledge and services details to a group or community of people

Target your audience

:- if you want to earn money from webinar so you should understand about who is you targeted audience and how can you engage them in you webinar , and create their interest in your services or products, if you deliver in front of a correct targeted audience so you can get very positive result of your webinar and earn money

Grab attention and make comfortable to all your webinar members

:- With your professional information make yourself some personal in front of your clients or webinar members, we suggest this because it can make some personal bond and interaction with all member and they can put their query and doubt very easily and it create a very productive conversation between you and your audience

Provide them same services or products what your are presenting in webinar :-

Be real with your services or products ,fulfill your all promise and make a good brand image in front of your audience even you get more profit by your existing audiences references and earn very good amount of money and customer for your services and products

Create good offers and some special policy for your webinar members

:- if you show value of your webinar member and provide them some special offers or make special policy for them so it can give your audience reason to join your webinar again and make a loyal customer for you

Choose a good online webinar software :-

Choose a best webinar software in 2020 that’s aligned with your business needs and is easy on your pocket and good webinar software make your webinar very successful and productive

Earn Money from Affiliate Marketing

Earning money as a commission by promoting products or services

An affiliate marketer promotes specific products or websites in exchange for a cut of the profits or commissions from the web promotion

The idea behind this marketing strategy is to promote others products, through various strategies, earning a commission on those products if people actually end up buying it, thanks to your marketing.

The new business has developed at an exponential rate now and that is the reason such a large number of individuals are quick to and learning affiliate marketing aptitudes. affiliate marketing includes a trader paying a commission to online elements, known as affiliates, for referring new business to the dealer's site. Affiliate marketing is an execution based business, which means affiliates get paid when their special endeavors result in an exchange and lift the business.

Simple step to start affiliate marketing :-

Select your niche :-

For online earning from affiliate marketing select a very good niche for your affiliate marketing earning then check demand and supply count in present time it will help you to find a demanding niche and also select niche of your interest so you work more productively

Choose a affiliate program :-

then choose a affiliate program and sign up their with all your information and read all their policy and requirement carefully, don't be hurry while you are doing registration for a affiliate program and read proper details

Some affiliate program are :-

Commission Junction ( CJ )

Click bank

Amazon

VCommission

Commission

Makemytrip Affiliate

Godaddy Affiliate

Flipkart Affiliate

Start a blog :- Setup a Blog for promote your affiliate links and conversion

We recommend create your own website for start blogging and use best hosting if you don't know how to create own website so you can join Gourav Digital Club , this is best institute for website development course and advanced level affiliate marketing training course

Rank your website and get good traffic for best outcomes from affiliate marketing links and earn good amount of income but if you want to get good traffic on your blog so it need Search Engine Optimization ( SEO ) without seo it is not possible to get good result If you don't know about seo and want to learn how to promote your affiliate links on your blog and get good click and sales join Gourav Digital Club, it is best digital marketing institute and give training for advanced seo skills and advanced affiliate marketing training

Conclusion :-

if we have a desire to earn money online in India so we can earn money online in any way we just need focus and research about the online money making process and strategy and then apply all steps very carefully. In this blog we learnt very simple step of earn money online by gourav digital club , we hope it will help you get your desire money and make you a brand in your niche for more guidance you can read more blog about Digital Marketing and its benefits and get know to know about job in digital marketing in year of 2020 and coming 10 years

#earn money online #earn money online india #earn money online 2020 #gourav digital club #gourav bhardwaj #earn money online by website #earn money online guide

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flipkartsellerservicess · 6 months ago

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Flipkart account management services

Enhance Product Discovery-We help every and every client's products to see their products among the huge collection of products available on Flipkart.

Increase Sales Rate- With better techniques and content-marketing strategies we help increase sales by targeting the right group of customers.

Increase Online Presence-Our team knows the exact rules and regulations by Flipkart to place products in its market, so we help you properly with our Flipkart product listing services.

Customer Support-Our expert support team takes care of your buyers by quickly replying and resolving support queries.

C-5, 1st Floor, 80 Feet Road, Shanti Nagar, Kiran Path, Mansarovar, Jaipur – 302019, Rajasthan

#Flipkart account management services #Flipkart account

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leatherhandbag5 · 5 years ago

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Best Leather Handbags Of 2020

Da Milano With more than six decades of experience in manufacturing leather goods, Da Milano is one of the best handbag brands in India today, offering products that include state-of-the-art technology, creativity, and enduring sophistication. Apart from handbags, the company also offers travel bags, portfolio bags, wallets, and other accessories. In India, Da Milano presently operates 44 self-operated retail stores in 10 cities across the country and has plans to grow to 100 retail outlets across more than 34 cities in India in the next five years. The company is also aiming to expand its reach in the global market with plans to open stores in Europe, Singapore, and Dubai.

Hidesign From a two-man workshop to one of the leading handbag manufacturers that is most recognized for its quality products, and personalized service, Hidesign has become one of the top handbag brands in the world with more than 84 exclusive retail outlets and a distribution network across 23 countries. Apart from the Indian market, the leading handbags brand is present in the UK, the US, and a few European countries. The company aims to expand its presence in India and in emerging global markets. Hidesign is planning to establish 20 retail stores by the end of this year including 10 outlets at airports and another 10 in malls.

Read more: Top 10 Shoe Companies in the World 2019

Baggit Founded in 1990 by Nina Lekhi, Baggit is one of the most recognized handbag brands in India that manufacturers high-quality handbags for women at affordable prices. The company also manufactures and designs belts, caps, multi-utility pouches, wallets, and other related products. The brand first appeared at INXS, Mumbai and now has retail outlets in more than 61 cities across the country including Pune, Mumbai, Delhi, and Bangalore. Currently, Baggit has a net worth of more than INR 60 crores. Baggit also has a presence on e-commerce platforms such as Amazon, Flipkart, Myntra, and Jabong.

Caprese VIP Industries, the company which dominates the luggage industry with a 52% market share, has been striving to make its iconic handbag brand Caprese a major growth driver for the organization. Caprese is positioned as a mass premium brand in India and is today one of the top brands in the ladies’ handbags market. Caprese’s handbags are offered at more than 800 points of sale across the nation, including company-owned stores, multi-brand dealers, franchisee stores, and some of the largest department store chains such as Pantaloons, Lifestyle, Shoppers Stop, and Central.

Lavie (Bagzone Lifestyles) Lavie is one of the leading lifestyle brands in India. It unveiled its first bag collection in 2010, followed by a wide range of product launches to cater to the growing demand from its consumers. Bagzone, which manufactures and sells bags, is the parent company behind Lavie, which was introduced to target the ladies’ handbags market. The company sells its products through Bagzone stores, Lifestyle, Pantaloons, Shoppers Stop, Central, and many other leading retail stores along with online retailers such as Amazon, Jabong, Flipkart, Myntra, and the company-owned Bagzone.com. Lavie recently signed Anushka Sharma, a popular Bollywood actress, as its brand ambassador.

Read more: Smart Connected Clothes: A Blend of Fashion and Technology

Ladida Ladida is touted as one of the most ethical handbags brands that eliminates the use of animal leather and instead utilizes synthetic leather and faux leather to make its bags. Founded in 2001, Ladida has shown consistent growth in India and other emerging countries with products that reflect idiosyncratic designs, usage of faux materials, and appropriate color combinations. Ladida is now one of the top 10 ladies’ handbags brands in India, dominating the industry with quality products and a good price tag. The company’s handbags products are available on some of the top e-commerce websites including Paytm, Amazon, Jabong, Myntra, and other retailers.

The House of Tara Founded in 2012 in Delhi, The House of Tara has grown into one of the leading handbags brands in India thanks to its unique approach to break the cliché of traditional handbag designs and make casual, stylish bags. The House of Tara has become one of the most recognized brands among college students and teens who look for funky and innovatively designed handbags at affordable prices. The brand’s handbags are touted as an ideal choice for gifting purposes.

Lino Perros (Sumitsu Apparel) Established in the year 1999, Lino Perros has come a long way to become one of the leading handbag brands in India. The company’s products were well received by the Indian market from its beginning, owing to its high-quality and attractive designs. Lino Perros is a subsidiary brand of Sumitsu Apparel, which is well known for its quality products in India. Lino Perros has its own manufacturing facility, which helps the company make handbags available for customers at a very affordable price.

Esbeda (Intouch Leather House) Esbeda, a leading ladies’ handbag brand launched by Intouch Leather House India Pvt. Ltd., entered the market with a retail showroom in North Mumbai in 2006. The company offers a broad collection of exclusive bags and accessories ranging from bridal wear to formal wear. With a global network of clients and more than 18 years in business, Esbeda has grown into a large brand with extensive knowledge of the bags and accessories markets around the world. The company has its own manufacturing facilities located across China, Korea, and Taiwan to meet the growing demand from the Indian market.

Peperone (Unico Retail) Unico Retail is one of the top handbag brands in India and a leading manufacturer of accessory lifestyle products such as ladies’ fabric bags, men’s wallets, and handbags. Founded in 2010, the company has evolved from a handbags company into a multi-dimensional growth-oriented fashion brand with lines such as Donna & Drew and Peperone. Peperone unveiled its first collection in 2010 in Chennai, and since then the handbag brand has attracted a large number of loyal consumers. Its products are a blend of craftsmanship, extreme comfort, and progressive styles.

What’s Trending in the Handbags Market in India? With the advent of e-commerce, a large number of customers are inclined toward online shopping. The vendors who have a strong digital presence benefit from the increased demand for online shopping among customers. In mature markets, e-commerce has already been established. In contrast, the trend of e-commerce and online retailing is comparatively less developed in emerging markets. E-commerce offers several benefits such as easy delivery and optimal usage of time. The numerous benefits of e-commerce have contributed to the growth of the handbags market in India.

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educationalinstitutesindia · 1 year ago

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Flipkart and Amazon to Battle Out Over Luggage Now

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bananaipindia · 5 years ago

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Flipkart and FICCI to Conduct E-Commerce Workshop Series for MSMEs,PayPal Acquires Online Deal-Finding Company, Amazon Echo Will Now Play Spotify’s Free Music Service and more.

New Post has been published on https://www.bananaip.com/ip-news-center/flipkart-and-ficci-to-conduct-e-commerce-workshop-series-for-msmespaypal-acquires-online-deal-finding-company-amazon-echo-will-now-play-spotifys-free-music-service-and-more/

Flipkart and FICCI to Conduct E-Commerce Workshop Series for MSMEs,PayPal Acquires Online Deal-Finding Company, Amazon Echo Will Now Play Spotify’s Free Music Service and more.

Flipkart and FICCI to Conduct E-Commerce Workshop Series for MSMEs; PayPal Acquires Online Deal-Finding Company for USD 4 billion; E-Commerce Sites Top List of Consumer Complaints in India; Shutterstock Offers Affordable Music Licensing for Content Creators; Amazon’s Music Streaming Service is Now Free; Amazon Echo Will Now Play Spotify’s Free Music Service; Apple Finally Enters the B2B Streaming Market; Streaming Service Mubi Launches in India; Frozen 2 Release Accompanied by Record 67 Brand Deals in India and more.

Flipkart and FICCI to Conduct E-Commerce Workshop Series for MSMEs

Flipkart, the e-commerce marketplace owned by American retail giant Walmart, has partnered with the Federation of Indian Chambers of Commerce & Industry (FICCI) to launch a workshop series aimed at Micro, Small, and Medium Enterprises (MSME). The workshops, to be conducted across India starting with Ahmedabad in November, will be themed ‘Winning big with e-commerce’, and will aim to help MSMEs understand the e-commerce industry, how it can help them, and how they can build their business and increase brand visibility. According to Flipkart, its representatives will address specific accounting and taxation issues, access to capital, how to identify new opportunities, the importance of brand building online, how to build and scale their brands, and supply chain management and inventory planning for e-commerce. These workshops will then move to other Indian cities, including Bhubaneshwar, Chandigarh, Guwahati, and Nagpur.

PayPal Acquires Online Deal-Finding Company for USD 4 billion

PayPal, the American online payment company, is acquiring Honey Science Corporation, a company that operates a deal-finding browser add-on and mobile application, for USD 4 billion, mostly cash. Honey, which has 17 million monthly active users, tracks sales and retailers’ promo codes, provides consumers with the option to browse the best offers, and automatically selects the best cost-saving promo code while checking out on online shopping sites. The company also rolled out a price-tracking feature which informs shoppers of an item’s price history. Honey’s browser extension now works across approximately 30,000 websites, including fashion, technology, travel, and even pizza delivery sites. It claims that its users have saved a total of more than USD 2 billion till date.

With this acquisition, PayPal will now gain a giant foothold in the online shopping market, featuring earlier in the consumer’s shopping experience rather than just on the payment page, where it currently competes against credit cards or Apple Pay, for instance. PayPal has been facing increased competition from giants like Apple, Google, and Facebook, who have recently begun entering the payments market, apart from its traditional competitors in credit card companies.

E-Commerce Sites Top List of Consumer Complaints in India

According to data from the Ministry of Consumer Affairs, Food and Public Distribution, e-commerce companies topped the list of consumer complaints received on the government’s national helpline, with one in every five complaints directed against an e-commerce company. The list was led by Flipkart, Reliance Jio, and Amazon. More than 100,000 of the 500,000 plus complaints were against e-commerce companies, with banks following with 41,600, and telecom garnering 29,400. A ministry official said that the increase in the number of complaints against e-commerce companies was likely due to the growth in their consumer base. Most of the complaints against the e-commerce companies pertained to spurious products, problems in exchange, and delayed delivery, while those against telecom companies were related to overbilling, data deduction, and connectivity problems.

The government has responded to increasing dissatisfaction among consumers by shoring up its grievance redressal mechanism. The Ministry launched a mobile application where consumers could register their complaints, which would be redressed within 60 days. The government has also published draft e-commerce rules which focusses on e-commerce companies’ obligations and mechanisms of grievance redressal. Another ministry official claimed that companies, however, were responding well to complaints—of 565,000 complaints received last year, 555,000 were resolved, and a similar resolution rate is expected this year.

Shutterstock Offers Affordable Music Licensing for Content Creators

Shutterstock, the American provider of stock photography, is expanding its offerings to include music. It has launched an unlimited music subscription plan for USD 149 per month, giving content creators and digital marketers access to more than 11,000 tracks that can be included in web-based content, like YouTube videos, podcasts, and conference presentations. The Shutterstock Music Library, which will be searchable by genre, mood, or popularity, has been curated by professional musicians, and hundreds of tracks will be added every month. According to Shutterstock, this is a cost-effective feature for marketers lacking the budget and resources to pursue high-end music productions, and “frees them to focus on the creative vision rather than worrying about budget”.

Amazon’s Music Streaming Service is Now Free

Online retail giant Amazon is now offering its music streaming service free, with advertisements. While it previously offered free, ad-supported music streaming to owners of its smart device Echo, it is now expanding a 2 million song catalogue same to all customers. This is the same catalogue offered to those who have subscribed to Amazon’s Prime membership, albeit with advertisements.

This move won’t ruffle any feathers among major music streaming services like Spotify or Apple Music, considering Amazon’s music catalogue is much smaller, and is not supported by personalisation technology as advanced as what drives Spotify’s Discover Weekly playlist, for instance. Amazon’s move, instead, is aimed at making its Prime subscription more appealing to its consumers, encouraging them to subscribe to remove ads. Amazon’s Prime subscription is one of the company’s major focuses, as Prime members will shop more often from Amazon’s e-commerce site, which is where its profits primarily lie.

Amazon Echo Will Now Play Spotify’s Free Music Service

Swedish-American music streaming provider Spotify, whose service previously worked with Amazon Echo only for premium subscribers, has now extended support on the smart device for its free tier users. Similar support will now also be available on smart speakers manufactured by American audio manufacturing company Bose and consumer electronics company Sonos. This news comes on the heels of Amazon’s announcement that its own music service would become free across devices. Though Amazon’s limited 2 million song catalogue doesn’t make it much of a competitor to Spotify, which boasts of over 50 million songs as well as powerful personalisation capabilities, Spotify’s stock dropped almost 5% following Amazon’s announcement.

Apple Finally Enters the B2B Streaming Market

Technology behemoth Apple has finally announced its much-anticipated move into the Business-to-Business (B2B) streaming market, with department store Harrods and clothing company Levi’s already using Apple’s music streaming service Apple Music in their stores. While regular Apple Music or Spotify subscriptions do not permit use on commercial premises, providing B2B streaming at additional costs has long seemed an obvious way for streaming services to generate extra revenue.

Streaming services Pandora and Sirius already offer B2B services in the US, while there are companies like Mood Media and Playnetwork whose primary business is providing music to retail clients. Apple seemed to confirm its plans to enter the market when it registered trademarks for Apple Music for Business last year, and Spotify has demonstrated interest in retail-focussed Soundtrack Your Brand, which published a study in 2018 estimating that the music industry was missing out on revenues worth USD 2.65 billion per year by not exploiting B2B streaming to its fullest.

Streaming Service Mubi Launches in India

12-year old movie streaming and rental service Mubi has launched in India. Unlike more well-known streaming services like Netflix and Amazon Prime, Mubi’s primary selling point is its selection of critically acclaimed movies. Mubi also maintains a stark difference from its larger competitors in the market by maintaining a small catalogue of just 30 movies at any given point, with every new title being accompanied by the exit of an existing one; no movie stays longer than 30 days on the platform. Founded in 2007, Mubi initial business plan mirrored that of services like Netflix. However, realising financial constraints, Mubi rerouted itself into its current form of offering a very limited selection, focussing on lesser-known critical gems.

Having amassed 9 million subscribers worldwide, Mubi has launched in India at a much lower price point than in other countries—much like other streaming services. It has also, for the first time, launched a dedicated channel for local movies. With access to both the local and global channels, Indian subscribers will have access to 60 movies. Mubi has appointed Academy Award-winning film producer Guneet Monga, of Gangs of Wasseypur– and Lunchbox-fame, as its content advisor.

Frozen 2 Release Accompanied by Record 67 Brand Deals in India

The release of Frozen 2, Disney’s sequel to its 2013 animated blockbuster, in India has been anteceded by a flurry of merchandising as Disney India has signed sponsorship deals with a record 67 brands, the highest such number for an animated movie in the country. These partnerships involve brands like toy retailer Hamleys, fashion brands Max and Reliance Trends, clothing chain Pantaloons, and e-commerce company Flipkart.

A special Frozen collection has been launched by Pantaloons for young girls, which includes joggers, leggings, sweatshirts, sweater dresses, and footwear. Hasbro, the toy and board games company, will roll out a range of new dolls and playsets inspired by the two protagonists, Elsa and Anna, while multinational conglomerate ITC has launched a line of stationery products including notebooks, geometry boxes, and colouring sets based on the movie. Paint company Asian Paints has introduced a series of wall décor derived from the film, while Flipkart will be selling Frozen themed merchandise across categories. This amassing of deals is symptomatic of a trend of increasing localisation and marketing initiatives by Hollywood studios in India.

Authored and compiled by Param Gupta

The Licensing and E-Commerce News Bulletin is brought to you jointly by the E-Commerce Law and Consulting/Strategy Divisions of BananaIP Counsels, a Top IP Firm in India. If you have any questions, or need any clarifications, please write to [email protected] with the subject: Licensing News.

Disclaimer: Please note that the news bulletin has been put together from different sources, primary and secondary, and BananaIP’s reporters may not have verified all the news published in the bulletin. You may write to [email protected] for corrections and take down.

#Intellectual property law #IP Commercialization and Licensing

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