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Sinclair ZX Spectrum Story - Birth of a Classic
"The ZX Spectrum is 35 years old on 23rd April 2017, and it also holds a very special place in my heart, so it's time to wish it a happy birthday... It's the machine I grew up with and which led me to creating this very channel. I've covered the Sinclair ZX Spectrum in the past, but frankly I didn't do it justice, so we're revisiting Sir Clive's iconic 8 bit home micro in detail, starting with The Sinclair Years in this two part documentary.
This first part explores Clive Sinclair's early years, from his childhood to the formation of Sinclair Radionics in 1961, through the mini amplifier period, pocket calculator, black watch and finally his range of computers, starting with the MK14 and culminating in the ZX Spectrum 128k. We'll look at the people involved behind the Spectrum such as Jim Westwood and Chris Curry and explore other avenues such as the famous punch up between Clive and Chris in a Cambridge pub. "
Source: Nostalgia Nerd
Also read:
" The Spectrum review – a tactile trip to the 1980s This latest piece of modern vintage hardware from Retro Games Ltd makes for an astonishingly nostalgic experience
The first time I played on a ZX Spectrum was at the Stockport branch of Debenhams, which in 1983 had an impressive home computer section that quickly turned into a sort of free creche for bored 13-year-old boys. You could hang out there for hours, typing rude Basic programs into an array of machines while the harried staff rushed about trying to stop them running. Some of the computers, however, ran games for customers to try – and this was where I encountered Manic Miner, the legendary platformer with its strange flashing visuals and surreal enemies. Speccy games looked utterly unique thanks to the machine’s idiosyncratic way of restricting 8x8 sprite maps to two colours, which meant moving objects on screen were usually collections of coloured pixel patchworks, leading to an effect known as attribute clash. Somehow, it was both ugly and beautiful – and it still is.
Unpacking The Spectrum, the latest piece of modern vintage hardware from Retro Games Ltd, is an astonishingly nostalgic experience. It looks exactly how I remember the original machine: a black slab with rubber keys, each one displaying not just a number or letter, but also a Basic programming command. “Rem”, “Rand”, “Gosub”, the mystical words of the home programming era. There is a USB cable to plug it in (though you’ll need a USB plug of your own) and an HDMI lead, but no joystick. The machine is compatible with most USB gamepads – you just need to configure the buttons yourself, which takes a little time but is worth it if you can’t bear using those rubber buttons to control your games.
Loading it up, you get a modern homescreen showing a carousel of built-in games. There are 48 to choose from, ranging from classics such as The Lords of Midnight, Head Over Heels, Manic Miner and The Hobbit, to modern titles produced by contemporary coders in the Speccy fan scene. These are fascinating projects, including top-down sci-fi blaster Alien Girl: Skirmish Edition and tomb raiding romp Shovel Adventure. If you exhaust the built-in supply, you can also download Spectrum game Roms from a PC on to a USB stick, plug it in and run them here – though if you’re looking for classic Speccy titles rather than modern open-source fan-made games, then you’re in shady legal territory. (Although two sites, World of Computing and Spectrum Computing, do run trustworthy archives of Spectrum game ROMs which are out of copyright.)
As ever, there are a bunch of screen settings so you can add a CRT effect to give a more authentic 1980s television experience, though honestly nothing is going to diminish the wild discombobulation of playing Horace Goes Skiing on a 55in LED display. What amazed me is how these games still carry so much visual charm. The pupils and masters wandering the halls of Skool Daze are filled with character, from the hulking bully to the decrepit history teacher. Sandy White’s Ant Attack retains its stark beauty, the geometric walls and scuttling giant ants providing the same old sense of alienation and terror. Ocean’s relatively sophisticated isometric adventures The Great Escape and Where Time Stood Still pack so much detail into their largely monochrome worlds. It is lovely to see them again.
As with most other retro consoles, there are modern gaming additions such as save points (a little finicky to work, but they do the job) and a rewind function that whizzes you back to seconds before you were inevitably run over by a car in Trashman. But I also love the fact that each time you select a game you get a few seconds of the original illustrated loading screen; these pictorial delights were a key part of the initial experience as you’d be staring at them for up to five minutes as you waited for your tape to finally load – it matters that they have been preserved.
Also preserved are the original computing abilities of the ZX Spectrum. If you select the classic mode, the console switches to ye olde worlde boot screen and you can actually program it. It’s a feature I have taken full advantage of.
Who is this for? Obviously the target audience is people like me who were there at the beginning and remember playing a lot of these games 40 years ago. Sure, there are free Spectrum emulators available online if you know where to look. But part of the nostalgic gaming experience is seeing a reproduction of the machine you remember sitting in front of your TV; and with The Spectrum you also get those legendary rubber buttons, feeling them squidge beneath your fingers as you hammer the leg sweep button in The Way of the Exploding Fist.
In the digital age we sometimes forget how much of memory is about feel. Many of these games were designed with keyboard controls in mind as joysticks were an optional extra and out of the price range of a lot of families in the early 1980s. The Spectrum revels in the tactile appeal of this seminal computer and its springy buttons. It will remind you of how odd Speccy games were, and how they forged their own path beyond the Japanese arcades and flashy American home computers. The days of hanging out in the computer department of Debenhams all Saturday afternoon are long gone, but the games, and the way we played them, are here again. You can come back any time you like.
The Spectrum is available now, £89.99
This article was amended on 11 December 2024. An earlier version indicated that it was difficult to find places to legally download classic Spectrum games; this reference has been updated, and details provided of two places where it is possible to do this."
Source: theguardian.com /games / 2024
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The Story of the Playstation
" What started as a partnership to create a CD add-on for the super nintendo, quickly morphed into open feud between the biggest player in gaming, Nintendo, and electronics giant, Sony. What followed was the birth of one of the most iconic brands in gaming and some of the most important games ever released. This is the Story of the Playstation.
0:00 - Prologue
1:51 - Part 1 - A Failed Partnership
14:22 - Part 2 - Going Global
31:40 - Part 3 - 1997: The Year that Changed Everything
46:28 - Part 4 - The Road to 100 Million
01:01:01 - Interlude
01:01:19 - Guest Spot w/ Drunk Metroid
01:03:36 - Part 5 - The New King of Gaming
01:21:07 - Credits "
Source: Double Dog
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix #playstation #Metroid #Philips #Sony
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How Brands Are Influencing Your Decisions | Neuromarketing
"Neuromarketing is a controversial practice that involves studying consumers’ brains in order to influence our decisions. It’s based on the idea that 90% of the decisions we make are taken at a subconscious level. If a brand can speak directly to our ‘gut instinct’, bypassing reason, they will sell more products.
But is playing with our subconscious to encourage us to buy more things marketing or manipulation? Where do we draw the line? "
Source: Spark
#mktmarketing4you #corporatestrategy #marketing #M4Y #lovemarketing #IPAM #ipammarketingschool #ContingencyPlanning #virtual #volunteering #project #Management #Economy #ConsumptionBehavior #BrandManagement #ProductManagement #Logistics #Lifecycle #Brand #Neuromarketing #McKinseyMatrix #Viralmarketing #Facebook #Marketingmetrics #icebergmodel #EdgarScheinsCultureModel #GuerrillaMarketing #STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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The Future Of Online Shopping
"CNBC Marathon explores how companies like Amazon, Walmart and their competitors are shifting their marketing and business strategies to compete in today’s economy.
Quietly launching its app in September 2022, it only took Temu a few weeks to top app store charts, edging out Amazon, Walmart and even fast-fashion brand Shein. By February 2023, the 5-month-old company made its TV debut during Super Bowl LVII, airing two commercial spots totaling an estimated $14 million. With an annual advertising budget of about $1.4 billion, Temu is focused on aggregating a user base of nearly 100 million people by year-end.
Walmart employs more people than any other company in the world and is the country’s largest grocer. But when it comes to e-commerce, Amazon is the clear leader, with 39.5% of the market share compared to Walmart’s 7%. Now Walmart has ambitious new plans, and new leadership, to try and catch up.
Livestream shopping took China by storm during the pandemic, growing into an estimated $423 billion market in 2022. The trend has caught on more slowly in the U.S., but now Amazon, TikTok, YouTube and Shopify are making big investments in hopes it takes off. CNBC goes behind the scenes with creators like Myriam Sandler to find out what it’s like to sell via livestream, and what it’ll take for the emerging model to become a mainstream way that U.S. consumers shop.
Chapters:
00:00 Introduction
00:37 How Temu Makes Money From $10 Smartwatches from China (Published August 2023)
16:57 How Walmart Is Betting Big On Stores To Catch Amazon In E-commerce (Published June 2022)
34:26 Will Live Shopping On TikTok, Amazon And YouTube Take Off In The U.S.? (Published February 2023) "
Source: CNBC
#mktmarketing4you#distributionchannels#HoshinPlanning#Leanmethods#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#Kanban#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Breakevenanalysis#innovation#Facebook#icebergmodel#EdgarScheinsCultureModel#STARMethod #VRIO #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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MECE - Mutually Exclusive Collectively Exhaustive
"- Learn what MECE is
- Learn how to apply it using some case study examples "
Source: Pontema
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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How to Segment a Market
"- Know how to utilize the main approaches for market segmentation, for the consumer and business markets
- Understand how to identify the ‘strategic’ segments in a market "
Source: Pontema
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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How China's BYD Overtook Tesla
" Elon Musk’s Tesla has been overtaken by China’s BYD as the world’s top selling electric carmaker. BYD’s rise is the result of long-term strategic thinking by both the company and the Chinese government. And it’s setting up China to be a dominant player in the global automotive industry. Here are the three most important things that have made BYD the king of EVs.
0:00 Introduction
01:08 China's electric vehicle subsidies
02:13 Cheaper vehicles
03:15 Manufacturing secret sauce: Vertical Integration
05:04 Founder Wang Chuanfu vs Elon Musk
06:14 Global expansion plans "
Source: Bloomberg Originals
#China#BYD#tesla
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing #STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Consumer Behavior : Understanding the Buying Mind
"Ever wondered what goes on in the minds of consumers when they make a purchase? You're in the right place! Our channel is your gateway to understanding the intricate world of consumer behavior. Whether you're a marketer looking to enhance your strategies, a student delving into the depths of psychology, or simply curious about why people buy what they buy, you're about to embark on an enlightening journey.
In today's video, we peel back the layers of consumer behavior, exploring the psychological triggers and decision-making processes that drive people to make choices, both online and offline. Join us as we unravel the mysteries behind every click, swipe, and purchase. Get ready for eye-opening insights, expert analyses, and real-world examples that will change the way you perceive shopping forever.
Psychological Influences: Delve into the subconscious factors that shape consumer decisions.
Digital Shopping Trends: Explore the evolving landscape of online consumer behavior in the digital age.
In-Store Experiences: Understand how physical stores create unique environments to influence buying choices.
Case Studies: Dive into real-life examples of successful marketing campaigns and their impact on consumer behavior.
Expert Interviews: Hear from industry professionals and psychologists sharing their expertise and perspectives.
Marketers & Entrepreneurs: Enhance your marketing strategies with a deep understanding of your target audience.
Students & Researchers: Explore the latest theories and research findings in the field of consumer behavior.
Curious Minds: Satiate your curiosity about the science behind why we buy what we buy.
Don't forget to hit the subscribe button and ring the notification bell to stay updated with our latest videos. Join our community of learners, thinkers, and curious souls passionate about understanding the fascinating world of consumer behavior."
Source: Leaders Talk
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Added Value | 5 ways a business can add value
"If you are interested in business, then subscribe to our YouTube Channel for lots more Business related content. Videos are uploaded weekly, so why not learn everything there is to know about the world of businesss."
Source: Two Teachers
#addedvalue#howto
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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The Promotional Mix Explained | McDonald's Examples
"This video investigates 5 elements that form the promotional mix.
The video first explains each of the 5 elements of the promotional mix and then provides an example from McDonald's."
Source: Two Teachers
#Promotionalmix#McDonald's #Marketing
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing #STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Disruptive Innovation Keynote Speaker Jeremy Gutsche on Trends & Change
" Top Innovation Keynote Speaker Jeremy Gutsche's speech on trends, change, creativity and disruptive innovation. In this disruptive innovation keynote speech, Jeremy (...) walks though how disruptive innovation happens, how to create a culture of innovation & change and the Trend Hunter's top 18 futurist mega trends impacting our world. "Disrupt or be Disrupted" is his latest and best speech on disruptive innovation and creativity and was presented at Trend Hunter's epic Future Festival Trends Innovation Conference (where it was titled "How to Spark a Revolution")
As a New York Times Bestseller, CEO of Trend Hunter and one of the top innovation keynote speakers, Jeremy has helped 500 brands, billionaires to implement disruptive innovation strategies in order to avoid being disrupted themselves. The Disruptive Innovation Keynote Speech is structured in five parts, based off several of Jeremy's latest keynote speaker topics:
i. INTRO - MOTIVATIONAL SPEECH ON INNOVATION - Ignite your enthusiasm for change with Jeremy's high energy keynote speaker style as he introduces the reason for studying disruptive innovation and trends.
ii. KEYNOTE SPEECH ON CHANGE & DISRUPTION - Learn why disruptive innovation happens, and the need for companies to adapt their business models sooner in Jeremy's thesis. This part of his innovation speech is based on research from his New York Times Bestseller "BETTER and FASTER" which is currently the top innovation keynote video on youtube with 6,000,000 views.
iii. KEYNOTE SPEECH ON PURPOSE - Learn how to create a culture of innovation with a 3-part culture framework from Jeremy's innovation speech on culture. This part is a bit more tactical, but to disrupt, innovate or make change happen, you need a culture of innovation and change.
iv. KEYNOTE SPEECH ON TRENDS & TREND-BASED INNOVATION - Modeled off Trend Hunter's big data from 130,000,000 people, this part of the disruptive innovation keynote speech gets deeper into the futurist mega trends that are shaping our world, and how your business can adapt to leverage trends. Disruptive innovation starts with creative ideas that are linked to the trends that are changing business.
v. KEYNOTE SPEECH ABOUT INNOVATION AND ACTION - Finally, Jeremy wraps up with a couple examples from his strategy keynote about action and how innovation often stems from little ideas that you can make big. People think about disruption as something linked to big Eureka moments, but actually disruptive innovation is more frequently linked to little iterations, change, and adaptation that can be more broadly implemented into a company's business strategy and organizational culture.
"Disrupt or be Disrupted" is a TED Talks style speech on innovation is designed to inspire you, and if you want more, but if you want more, come to Future Festival where you can spend more time exploring the top 18 Disruption Megatrends AND take part in Trend Hunter's innovation workshops to identify disruptive innovation opportunities for your own brand. "
Source: Trend Hunter - 2017
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Case study Spotify | Spotify case study ux | Spotify case study 2019 | on Artificial Intelligence
"In this Video i have explained how Spotify remains top of the music streaming world ?
Source: 5 Minutes Learning
#Spotifycasestudyux#cassestudyspotify#5MinutesLearning#spotify#bigdata#music#dataanalytics#wync#airtelwync#onlinemusic#musicstreaming#recommendationsystem#uxdesign#uxdesigncasestudy#musicapp "
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement #ProductManagement #Logistics #Lifecycle
#Brand #Neuromarketing #McKinseyMatrix #Viralmarketing #Facebook #Marketingmetrics #icebergmodel #EdgarScheinsCultureModel #GuerrillaMarketing #STARMethod #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Flipkart Case study on AI | Machine Learning | Data Analytics - How Flipkart uses Big Data
"Walmart-backed Flipkart is India’s largest e-commerce marketplace.
Starting from Smartphones, Books, Media, Consumer Electronics, Furniture to fashion and Lifestyle it offers everything in one (Two-Three) clicks. It was launched in October 2007. Flipkart is known for its path-breaking services like Cash on Delivery, No cost EMI and 10-day Replacement Policy."
Source: 5 Minutes Learning
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Strategy example: Introduction to business strategy
"High level overview of business strategy. What it is, example of companies and the strategic levers they pull to drive business success including understand the needs of the customer and what they want done"
Source: Commuter Learning TV
#mktmarketing4you#corporatestrategy#marketing#M4Y#lovemarketing#IPAM#ipammarketingschool#ContingencyPlanning#virtual#volunteering#project#Management#Economy#ConsumptionBehavior#BrandManagement#ProductManagement#Logistics#Lifecycle
#Brand#Neuromarketing#McKinseyMatrix#Viralmarketing#Facebook#Marketingmetrics#icebergmodel#EdgarScheinsCultureModel#GuerrillaMarketing#STARMethod#7SFramework#gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix
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Strategic Account Planning: What Separates the GREAT from the WEAK
Source: RevegyTV
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Kanban, Waterfall, and DevOps are three different approaches to project management and software development. Here's an overview of each concept: 1. Kanban: Definition: Kanban is a visual management method for software development and knowledge work. It originated from manufacturing processes in Toyota and has been adapted for use in software development to improve efficiency and flow.
Key Concepts: Visualization: Work items are represented on a visual board, usually with columns such as "To Do," "In Progress," and "Done."
Work in Progress (WIP) Limits: Limits are set on the number of items allowed in each column to optimize flow and avoid bottlenecks.
Continuous Delivery: Focus on delivering work continuously without distinct iterations.
Advantages: Flexibility in responding to changing priorities.
Continuous delivery of value. Visual representation of work enhances transparency.
Use Case: Kanban is often suitable for teams with variable and unpredictable workloads, where tasks don't follow a fixed iteration cycle.
2. Waterfall: Definition: The Waterfall model is a traditional and sequential approach to software development. It follows a linear and rigid sequence of phases, with each phase building upon the outputs of the previous one.
Phases: Requirements: Define and document project requirements. Design: Create the system architecture and design. Implementation: Code the system based on the design. Testing: Conduct testing to identify and fix defects. Deployment: Deploy the completed system to users. Maintenance: Provide ongoing support and maintenance.
Advantages:
Clear structure and well-defined phases.
Documentation at each stage.
Predictable timelines and costs.
Disadvantages: Limited flexibility for changes after the project starts.
Late feedback on the final product.
Risk of customer dissatisfaction if initial requirements are misunderstood.
Use Case: Waterfall is suitable for projects with well-defined requirements and stable environments where changes are expected to be minimal.
3. DevOps: Definition: DevOps (Development and Operations) is a set of practices that aim to automate and improve the collaboration between software development and IT operations. The goal is to shorten the development lifecycle, deliver high-quality software, and foster a culture of continuous integration and delivery.
Key Practices: Continuous Integration (CI): Merge code changes frequently and automatically test them.
Continuous Delivery/Deployment (CD): Automate the release and deployment processes.
Collaboration: Promote collaboration and communication between development and operations teams.
Advantages: Faster delivery of software. Reduced manual errors through automation. Improved collaboration and communication.
Use Case: DevOps is suitable for organizations aiming to achieve faster and more reliable delivery of software through the automation of development, testing, and deployment processes.
#mktmarketing4you #distributionchannels #HoshinPlanning #Leanmethods #marketing #M4Y #lovemarketing #IPAM #ipammarketingschool #Kanban #ContingencyPlanning #virtual #volunteering #project #Management #Economy #ConsumptionBehavior #BrandManagement #ProductManagement #Logistics #Lifecycle #Brand #Neuromarketing #McKinseyMatrix #Breakevenanalysis #innovation #Facebook #icebergmodel #EdgarScheinsCultureModel #STARMethod #VRIO #7SFramework #gapanalysis #AIDAModel #SixLeadershipStyles #MintoPyramidPrinciple #StrategyDiamond #InternalRateofReturn #irr #BrandManagement #dripmodel #HoshinPlanning #XMatrix #backtobasics #BalancedScorecard #Product #ProductManagement #Logistics #Branding #freemium #businessmodel #business #4P #3C #BCG #SWOT #TOWS #EisenhowerMatrix #Study #marketingresearch #marketer #marketing manager #Painpoints #Pestel #ValueChain # VRIO #marketingmix We also left a video about Lean vs Agile vs Waterfall | What is Lean | Difference between Waterfall and Agile and that could help you. Later we will leave one about Kanban:
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