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Can I successfully highlight the many issues associated with the pressures of conforming to contemporary beauty standards as commonly presented in the media?
My response to the question
I feel as if I have partially answered my question. In some shoots I have have clearly demonstrated how girls conform to beauty standards where as in others I have shown the effects beauty standards can create and examples of beauty standards.
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DAMAGE POST ANNOTATIONS
In this photoshoot i wanted to i wanted to show how keeping up with beauty standards can cause damage. I decided to use hair tools in my images e.g straightener, hairdryer and curling wand. This was to show how we change our appearance by using these tools to achieve the idolised look of sleek straight hair and big bouncy waves as seen in various fashion magazines. What i wanted to focus on in terms of my theme is the damage that this sort of up keep can cause. Straightening and curling our hair causes heat damage which in the long term has damaging effects on your hair. I digitally edited the effect of smoke coming out of the hair tools to reprents the heat that is applied to the hair.
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Jessica Ledwich
What is the subject of the photograph? Describe the visual characteristics of the photograph.
The subject of this image is a female model. She is sitting on a on a metal chair and has her hand resting on the handle of a hover; this could suggest she is doing housework. The subject has what looks like a drip inserted into her thigh and an injection on the opposite end which she is injecting into her lips.
What is the underlying genre of the photograph?
Fashion and Beauty
What themes) does the photograph explore? Explain your answer in detail.
In this photograph the photographer is exploring the themes of society, beauty standards and stereotypes. Society has provided women with an image of what they should look look like and how they should present themselves in order to fit the unrealistic “brief” that we have set by others. The use of a vacuum suggests that the model is doing housework, this is a stereotype that women should stay at home and clean. Next to model is a machine which has been inserted into her upper thigh, this could suggest she is undergoing a medical procedure to appear more attractive. In her hand is a syringe which the model is injecting into her lips, this could be to achieve fuller looking lips which is seen to be idolised by society.
The title - what does the photographer call the work? Does the title change the way the photograph is viewed? Do not answer this question if the photograph is not titled.
The photograph is titled “Monstrous Feminine”
Is there anything controversial about the photograph? Do not answer this question if you do not believe there is anything controversial about the photograph.
Firstly the title of the image contradicts itself. The word feminine means to have qualities or an appearance traditionally associated with women, especially delicacy and prettiness, this is then contradicted with the word monstrous as you wouldnt associate anything pretty or delicate with being a monster. The image is controversial as its highlighting the ture and harsh reality that is conforming to society. It shows how beauty standards aren't actually that beautiful when you see what it takes to achieve them.
What / who inspired the photographer to create the work?
“I would say that two of my early influences would have been Joel-Peter Witkin who treats confronting content with such beauty and Guy Bourdin who always had such wit and seduction in his pictures Ledwich was also inspired by Feminist theorist Barbra Creeds book “The Monstrous Feminine”.
What were the photographer’s intentions/aims?
Ledwich’s images aimed to critically examine the value society places on vanity, consumerism and the pursuit of perfection and eternal youth. Historically women's sexuality has often been portrayed as something scary, uncomfortable and threatening. There is enormous cultural fear surrounding the idea of ageing and as such there is an entire generation of women whose identities are being shaped by this. This work holds a mirror to the rituals and processes women engage with in response to these paradigms.
“For Monstrous Feminine I was interested to explore these ideas and attitudes. My work aims to hold up a mirror to these ideals and allow people to draw their own conclusions. I suppose this series is quite confrontational, however so is the reality of just how ingrained these attitudes are in our culture”.
What idea(s)/message(s) does the photograph communicate to the viewer? Explain your answer(s) in detail.
The photograph is communicating to the viewer the beauty standards we have set for women and the stereotypes we place upon them when thinking how they should be presenting themselves. Her idea is that the beautiful and delicate side to women is met by harsh realities which provides the ideal look of women today. It’s also showing how you don't always know what someone is doing to themselves in order to fit in.
When was the photograph taken? Where was was it taken?
The image was taken within a home setting
What do you know about the photographer - background info etc?
Born Australia 1981 ,Jessica Ledwich is a Melbourne based visual artist whose work explores the more contentious topics of conversation. Mortality, anthropology, technology and contemporary ideals are themes that regularly feature in her work. She explores the uncanny, the abject and often the irrational to unmask the more complex side of human behaviour, analyzing its perversities, to distill down this strange phenomena we call 'culture'.
She initially studied a Bachelor of Performing Arts at Monash University, Melbourne, but found her true calling in photography and visual art. In 2011 the Australian Centre of Media Photographers selected her as 1 of 5 emerging artists in Australia for her provoking and visually seductive work, and as a feature artist in the U.S Publication Visual Overture. She regularly exhibits in Australia and overseas and her work is held in private collections in Australia, London, The United States and Hong Kong. In 2014 she completed a Master of Fine Art with Distinction at RMIT, Melbourne. In 2015 she was selected to create a public sculpture as part of the Castlemaine State Festival Visual Arts Biennial. Her series Monstrous Feminine recently received acclaim, enjoying press coverage in the US, UK, France, Italy, Spain, Germany, Russia, Australia and New Zealand and was featured in the New York photography publication Musée Magazine's WOMEN issue and the Chicago political magazine The Point. She is a recipient of both an Australia Arts Council Artstart award as well as a Cultural Career Fund award.
What colours make up the photograph? What ideas do the colours communicate to the viewer?`
The photograph are made up of quite dull colours. The light beige wall and baby pink dress give a simple and minimalistic feel to the image; this helps to communicate a feminine look.
What kind of textures can you see in the photograph?
Majority of the textures in this image are matte e.g the wall or wooden floor. A texture which stands out is the silk night dress the model is wearing which reflects light in the image.
What is the light source - artificial or natural? How does the lighting affect the way the subject is seen?
How does the photographer’s work relate to your Personal Study question/title?
My personal study question is “How can i as a photographer successfully explore the idea of beauty standards represented in media and how we conform to them in a creative way”
Jessica Ledwiches photographs relate to my project as she is also exploring beauty standards and showing how women change them self in order to conform to society.
How does the photographer’s work relate to the theme of your Component 1 project? Explain your answer in detail.
She is showing the harsh/unappealing side to beauty which is what i tired to create in my 3rd photoshoot. In this photoshoot i drew surgical markings on my models face which was to imply that she was undering cosmetic surgery. When you see what women actually go through in order to achieve the ideal look you realise that it’s not a pretty as the outcome and isn't worth the pain or expense. In my photoshoot 4 i captured my model dressed as a 1950s pin up girl. This shoot was to represent how women would present themselves back then and what they were expected to look like. This links to Ledwich’s images as she also portrays the women as
What is your personal response to the photographer’s work?
Personally i feel that Ledwich has managed to successfully explore the range of beauty standards women face and how beauty can have a harsh reality. I like the fact she has taken a slightly darker approach and shown society in a negative light as it helps explain what is really happening today.
Research at least 1 relevant quote about the photographer’s work. Include the direct quote in your analysis and explain, in your own words, what the quote means to you.
“Personally, I believe that make up and heels make women feel more confident because they are conforming to a social norm that is deemed acceptable.”
This quote means to me that as a society we have created our own set of standards which we feel women should conform to in order to fit into society. Ledwich is stating that its become a social norm to look a certain way and by doing so you appear more confident even if your not being yourself.
Decide on a standpoint; do you agree or disagree with the quote? Explain your answer.
I agree with this quote. Although i don't think women should have to conform to society's standards i believe that because we have been brainwashed into thinking that it's the norm we automatically agree with them without thinking. We feel more confident once we have altered our appearance but its only for the approval of others as that is what we think is most important; only because society has told us so.
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1950 Post Annotations
For my photoshoot 4 i took portrait photographs of my friend in the white studio. In my shoot i had my model wearing a 50s style dress, this was to represent what women would have worn back then especially those in the media or public eye, much like pin up girls. Each picture features my model demonstrating a different pose. I chose these poses as they were popular ones used by famous models like Marilyn Monroe and Audrey Hepburn. These models were idolised during the 50s and were seen to be the “Ideal Women” of that time, their photographs were girly and flirtatious which is what you would have expected to see from women during this time. This links to my question as i am trying to explore different types of beauty standards. It was clear to see that beauty standards of this time all included women all with a particular look; mainly with perfect hair and makeup, a white complexion and a slender or hourglass figure.
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1950s Original set
This next set of images was to highlight the period of the 1950s. Women around this time were expected to be stay at home wives who cooked , cleaned and looked after the children. I found inspiration from the iconic model and actress Marilyn Monroe. Around this time she was seen to be the ‘ideal Women’. with a hourglass figure and platinum blonde hair she ticked all the boxes meaning women looked up to her and tried to achieve a similar look. I used a stereotypical 1950s dress to represent the era and styled my models makeup and hair accordingly. I took images of my model in different poses which were typically seen in magazines of pin up girls. Pin up girls at this time they were viewed to be the most “beautiful” of women.
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IDEAS
The themes/focus of my component 1 project are beauty standards and how as people of society we conform to them in order to fit in.
Artist 1: Sam Shaw
For photoshoot 4 i want to show the change of beauty standards over time.
Taking inspiration from famous beauty figures e.g Audrey Hepburn and Marylin Monroe.
Recreating these images and showing what the idea woman looked like and what society between the 1930-1950s thought was beautiful.
My next links to my component 1 as i will be showing the idea of beauty standards between 1930&1950. I am using a female model and portraying beauty standards that we saw as the ideal look in the past e.g models in the past.
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Beauty in History
Sam Shaw
Photographer Sam Shaw is remembered for his iconic images of such stars as Marilyn Monroe and Marlon Brando. He also produced several films, including 1961's Paris Blues.
https://www.biography.com/people/sam-shaw-20900275
The "ideal" body type has long been a topic of fascination. Whether we're focusing on how those standards of beauty have
changed over time
, how
clothing sizes have evolved
or
what dress size Marilyn Monroe really wore
, it's clear that the subject is less superficial than it may seem. Conversations about beauty are often conversations about the impacts these changing ideals have on the body images of women and girls.
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Plastic surgery re do
I am much happier with my re do of the “plastic surgery” shoot. In ,y previous shoot i felt that it was easy to be distracted by the outfit choice and the brightly coloured makeup. I wanted to focus on the black surgery lines which shows where my model is going under the knife. Her facial expressions are blank and emotionless to represent how she is brainwashed into thinking this is what she needs to do in order to achieve the ideal look. I kept the images bright as i felt it represented almost a hospital setting with the surgen holding a light over the patient.
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PLASTIC SURGERY POST ANNOTATIONS
For my photo shoot 3 i wanted to focus on outer beauty and what we do as individuals to conform to the expectations of what is seen as “beautiful”. In my images i captured my model looking like a barbie doll. I did this as barbie is seen to be the ideal woman. I had my model in a full face of makeup and pen marks drawn around her most promenent facial features. This was to represent her under going surgery in order to enhance her apperance.
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Michelle Du Xuan
The subject of the photograph is a female model who has been captured in a portrait photograph. The visual aspects of the image are the contrasting shapes used to outline the models face, the angle that the model is holding her arms at and the material used to cover her head and eyes .
The subject in the photograph is model Masha Voronina who worked closes with Michelle Du Xuan for Tush Winter 2010.
The underlying genres of this photograph are portrait and beauty.
This photograph explores the theme of cosmetic surgery and how one undergoes the process of that. Beauty standards and how in today's society people alter and manipulate their appearance to fit society's standards and self expression and how one chooses to express them self in society.
The image itself can been seen as controversial as its trying to glorify cosmetic surgery. Its showing the harsh reality to the procedure and the fact the the model is blindfolded it could represent how she is blinded or controlled by society. In an interview with http://www.nikkistyle.net/2011/01/exclusive-interview-w-fashion-and.html Michelle Du xuan says “It has always been a controversial subject. Especially since recent years, plastic surgery has become a trend. It's no longer mysterious or the patent of celebrities. It is becoming a revolution of re-defying age and natural-born face and body”
Xuan was inspired by the fact the people's opinions on plastic surgery had changed so much over the years and with the revolution of makeup and micro surgery there was beginning to be a new meaning and definition to the word “beauty”.
Xuans intentions were to educate others on the meaning of cosmetic surgery and why people choose to go under the knife. In an interview with, http://www.nikkistyle.net/2011/01/exclusive-interview-w-fashion-and.html Xuan says “The message I am trying to send out is that plastic surgery is a double-edged sword. It fixes some flaws of our face and body but also leaves sequela. Before preparing for the "beauty suffer," think about what it will bring us besides the physical change. Plastic surgery isn't just about changing physical appearance, what’s behind the physical change may raise bigger psychological problems”
The message that the photograph is trying to communicate to the viewer is all about the obsession behind plastic surgery and how it challenges the way we look at natural-beauty and artificial beauty. It's almost glorifying the idea of surgery and is portrayed in a way which makes us question whether we are okay with what is going on.
The images were taken in 2010 for Tush Winter magazine.
Michelle Du Xuan was born in China and was a curator working for galleries before. Art and photography exhibitions provided her true passion for photography. Two years ago she moved to paris and became a fashion photographer. Currently she is based in Paris and travels all over the world taking photos.
The colours within this photograph are quite minimalistic, this is due to the theme being cosmetic surgery and so the main colour we see is the beige tone of the models skin, this takes up most of the image.
Distinct shapes are seen on the model's face. Line and markings have been drawn on to represent a patient about to undergo surgery.
This photograph includes various textures. The models skin appears smooth and porcelain like whilst the material used to cover her head and eyes comes across rough like a bandage.
The image looks as if it's been taken within a studio which would suggest artificial lighting. The image is well lit and almost manipulates a surgery setting with a light over the model's face. The lighting helps to highlight the important parts of the image e.g the markings on the model's face.
My personal study question is “How can i as a photographer successfully explore the idea of beauty standards represented in media and how we conform to them in a creative way”. Xuans work relates to my question as she is photographing beauty and cosmetic trends in society and how individuals change in order to keep up which these trends.
My theme is beauty standards. Xuans work relates as we have both photographed a similar shoot where we highlight cosmetic surgery and how people go under the knife and alter their appearance.
Personally i love how Xuan has represented the idea of cosmetic surgery in a beauty portrait. She has managed to blur the lines of acceptable and controversial by natural beauty and artificial beauty.
I have learnt that in today's society the idea of beauty is changing. Xuan speaks about how the constant use of makeup and cosmetic surgery has altered our opinions and image of what we believe is beautiful.
“Plastic surgery isn't just about changing physical appearance, what’s behind the physical change may raise bigger psychological problems” I agree with the quote i feel that people today are constantly trying to change in order to gain recognition or acceptance from others which is where the real problem starts. Once we start realising what others see as “beautiful” or “popular” we start to second guess ourselves and change, this is what can cause psychological problems.
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