socialbyella

[socialbyella]

So, what’s the best fit for your business?

The answer to that question depends on you, your needs, and your goals.💯

As a business owner, you have the responsibility of practically making all of the marketing decisions for your business. If you have determined that your business would benefit from social media marketing then you may be facing the difficult decision of whether to hire an in-house social media manager, a freelance social media manager or partner with a social media agency.

P.S. An in-house social media manager can focus the entirety of their attention on your brand. They can take the time to learn your brand, your audience, your needs, and your goals. Instead of having to split their time between numerous brands, your in-house social media manager is able to focus entirely on YOU.

Well, you can explore all three options in the post👆🏽to help you determine the best direction for your business and your goals.✨

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[socialbyella]

Not sure exactly how to promote your new business on social media, follow along the steps:

1️⃣ CHOOSE THE RIGHT SOCIAL MEDIA PLATFORM YOU WANT TO USE:

Which platforms are the best for promoting and announcing a new business on social media?

It depends on your business and who your customers are. The type of content you want to share, and who your ideal customers are will determine your social media strategy.

*Globally, Facebook and YouTube are the most used social media platforms.

2️⃣ DEFINE YOUR TARGET AUDIENCE (CUSTOMERS):

As you strategize how to promote your new business on social media, having your audience defined will make it much easier to choose social media channels, plan your content and run ads.

If you are not sure who your ideal customers are, start by thinking about problems your products solves and figuring out who has these problems. Define your audience by using basic demographics, (gender, age, career and location). Once you have your audience defined, you can proceed to create a business plan which outlines your goals and how to achieve them✨.

3️⃣ CONSIDER RUNNING A SOCIAL MEDIA ADVERT CAMPAIGN:

Running a paid social media ad campaign helps your posts reach more potential customers and increases brand awareness.

📌Before setting up an ad campaign, decide what platform to use. After you've chosen a platform, you can figure out your audience, goal and budget for the campaign.

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If you find this post helpful, follow for more tips and feel free to communicate under the comments section 🤗❤️

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[socialbyella]

REASONS WHY YOU NEED A SOCIAL MEDIA MANAGER.

Are you managing your business and taking care of your social media channels together?

It can be so hard to keep up with everything. You don't need to spend hours creating social media posts, responding to comments, planning strategic tactics, following trends, and other time consuming tasks. With a social media manager, you can focus on other aspects of your business without wasting time. Remember, "time is money"👌

Reasons why you need a SMM;

✅ Growing your audience: Growing your social media audience is essentially a megaphone in the digital space. Think of your audience as your ambassadors, who help share the benefits of using your products. As your audience grows, the credibility of your brand grows📌

✅ Reporting & Tracking: A SMM can keep your business/brand agile. Check campaigns regularly, turning underperforming ads off and optimizing other campaigns to make sure your money is well spent and goals are being met. A SMM will look at campaigns overtime and will know if a tactic is fatigued or needs adjustment. This provides tremendous value at the end of the month reporting as they will provide documentation telling a story of what was executed that month and how well it did compared to previous months, and what should be done next.

✅The social landscape is dynamic (always changing). You need a SMM that will keep track of any algorithm changes and new trends, and can adapt a strategy and content based on the latest updates.*As a social media manager, you need to be open-minded with regard to new platforms and consider what strategies you should put in place in order for you to be successful in those new platforms.👇

👉Are you tired of spending all your energy on social media?

Let a social media manager work for you!

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