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By 2025, it’s estimated that 100 zettabytes (ZB) of data will be stored in the cloud. For context, 1 ZB equals 1,000,000,000,000 gigabytes (GB). As organizations aim to harness this vast data for informed decision-making, seamless integration between systems becomes crucial.
Yet, the biggest challenge to timely project delivery, successful technology adoption, and exceptional customer experiences is the ease of integrating systems.
Ready to dive deeper? Check out the blog - Transforming Data Management with Salesforce Data Cloud: Connectors and Data Streams
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With a significant 21% of advertising budgets wasted due to poor data quality and 80% of marketers struggling to measure multi-channel marketing effectiveness, the challenges are clear. However, 98% of marketers stress the need for a comprehensive view of data across all channels to effectively measure marketing effectiveness.
Marketers often struggle to gain actionable insights with data scattered across multiple platforms. Salesforce Data Cloud offers a solution by providing a unified customer profile, enabling marketers to unlock the true potential of their data.
Let’s explore how this powerful tool can revolutionize your marketing strategy and drive significant business growth.
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