I am a Broker of One Source Realty in Austin, Texas. I have seen considerable success in real estate, and looks forward to many more years in the business. I have currently investing, renovating, and developing real estate in the Greater Austin Texas Market. I spend my time in working with clients to select perfect place for them, I help new agents get started in their real estate careers, I helps experienced agents progress their careers to the next level.
Don't wanna be here? Send us removal request.
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Join us for the Members' Luncheon! Get your table today: http://ow.ly/DExQ30fRlLM https://twitter.com/EasternConsol/status/918878992303841280 …
Join us for the Members' Luncheon! Get your table today: http://ift.tt/2i94wPC; https://twitter.com/EasternConsol/status/918878992303841280 …
Join us for the Members' Luncheon! Get your table today: http://ow.ly/DExQ30fRlLM https://twitter.com/EasternConsol/status/918878992303841280 … posted first on Ownitpage.blogspot.com
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Will it be a Manhattan apartment, Adirondack camp or Newport, R.I., carriage house? Vote for #WSJHouse of the Week http://bit.ly/2xDK93U pic.twitter.com/QUOawDqV8t
Will it be a Manhattan apartment, Adirondack camp or Newport, R.I., carriage house? Vote for #WSJHouse of the Week http://bit.ly/2xDK93U http://pic.twitter.com/QUOawDqV8t
Will it be a Manhattan apartment, Adirondack camp or Newport, R.I., carriage house? Vote for #WSJHouse of the Week http://bit.ly/2xDK93U pic.twitter.com/QUOawDqV8t posted first on Ownitpage.blogspot.com
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We're very excited too @Fund4PH ! Show off your #techforgood muscle at the #REBNYTech Hackathon https://rebnytechhack.splashthat.com/ https://twitter.com/Fund4PH/status/918812070300307457 …
We're very excited too @Fund4PH ! Show off your #techforgood muscle at the #REBNYTech Hackathon http://ift.tt/2xM2F9G; https://twitter.com/Fund4PH/status/918812070300307457 …
We're very excited too @Fund4PH ! Show off your #techforgood muscle at the #REBNYTech Hackathon https://rebnytechhack.splashthat.com/ https://twitter.com/Fund4PH/status/918812070300307457 … posted first on Ownitpage.blogspot.com
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A tech entrepreneur is putting his two Montana cattle ranches on the market for $14.5 million and $14.95 million http://on.wsj.com/2kIwRgl pic.twitter.com/Fh8HZeVgPF
A tech entrepreneur is putting his two Montana cattle ranches on the market for $14.5 million and $14.95 million http://on.wsj.com/2kIwRgl http://pic.twitter.com/Fh8HZeVgPF
A tech entrepreneur is putting his two Montana cattle ranches on the market for $14.5 million and $14.95 million http://on.wsj.com/2kIwRgl pic.twitter.com/Fh8HZeVgPF posted first on Ownitpage.blogspot.com
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Today is the last day to register to #vote before 11/7! Here's the link: http://ift.tt/2gDY9A0 #getoutthevote
Today is the last day to register to #vote before 11/7! Here's the link: http://ift.tt/2i94rLO; #getoutthevote
Today is the last day to register to #vote before 11/7! Here's the link: http://ift.tt/2gDY9A0 #getoutthevote posted first on Ownitpage.blogspot.com
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The strategy is evidence of how difficult it is for millennials getting into the housing market for starter homes http://on.wsj.com/2yCEDPf
The strategy is evidence of how difficult it is for millennials getting into the housing market for starter homes http://on.wsj.com/2yCEDPf
The strategy is evidence of how difficult it is for millennials getting into the housing market for starter homes http://on.wsj.com/2yCEDPf posted first on Ownitpage.blogspot.com
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On a 1-acre site surrounded by redwood and sycamore trees, the main house totals 14,000 square feet with 10 bedrooms http://on.wsj.com/2kINx7G
On a 1-acre site surrounded by redwood and sycamore trees, the main house totals 14,000 square feet with 10 bedrooms http://on.wsj.com/2kINx7G
On a 1-acre site surrounded by redwood and sycamore trees, the main house totals 14,000 square feet with 10 bedrooms http://on.wsj.com/2kINx7G posted first on Ownitpage.blogspot.com
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.@PistilliGroup lands $158.8M refi for 17-property #NYC portfolio http://ift.tt/2yjodbm #westvillage #brooklyn #astoria #http://longislandpic.twitter.com/Y7fx9pq2lG
. @PistilliGroup lands $158.8M refi for 17-property #NYC portfolio http://ift.tt/2yjfu92; #westvillage #brooklyn #astoria #longisland http://pic.twitter.com/Y7fx9pq2lG
.@PistilliGroup lands $158.8M refi for 17-property #NYC portfolio http://ift.tt/2yjodbm #westvillage #brooklyn #astoria #http://longislandpic.twitter.com/Y7fx9pq2lG posted first on Ownitpage.blogspot.com
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FOR SALE - Exclusivity and Sophistication with an Amazing View http://dlvr.it/PvNs9s pic.twitter.com/W6aTlIuWaE
FOR SALE - Exclusivity and Sophistication with an Amazing View http://ift.tt/2gfmFui; http://pic.twitter.com/W6aTlIuWaE
FOR SALE - Exclusivity and Sophistication with an Amazing View http://dlvr.it/PvNs9s pic.twitter.com/W6aTlIuWaE posted first on Ownitpage.blogspot.com
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FOR SALE - Rawdon, Lanaudière http://dlvr.it/PvPN1P pic.twitter.com/U5ExwfbeGP
FOR SALE - Rawdon, Lanaudière http://ift.tt/2giANmx; http://pic.twitter.com/U5ExwfbeGP
FOR SALE - Rawdon, Lanaudière http://dlvr.it/PvPN1P pic.twitter.com/U5ExwfbeGP posted first on Ownitpage.blogspot.com
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Private parts
Our lives are public now. Our faces, our surroundings, our opinions and our preferences are known to anyone who cares enough to look.
In the last several years, we’ve seen the consequences of this play out in bad ways for some people.
Remember Justine Sacco, the young PR professional who made insensitive remarks on Twitter during a trip to Europe and Africa? (We all knew she was fired before she did.) And recently, Inman ran a story about a Realtor who was cut loose by Keller Williams for a meme she posted on Facebook that insinuated she was cool with running over protesters.
I won’t get into the weeds of whether or not the degree of consequences and public shaming that happen after such incidents is right or wrong. I’m thinking more about the connection of our own opinions to brands – the ones we work for and represent in our professional lives, and the ones we support with our money.
Branding – for a real estate company, a team, or a single agent – is the practice of creating meaning linked to your organization (or person). It occurs at every touchpoint you have with the public. And now that our lives are so entwined, there are a lot more of those touchpoints to think about every day. Every image, every word, every meme that goes live is inextricably linked to the meaning that people place on the person or brand behind it.
We all know this, right? Maybe, or maybe not judging by the things we see out there.
So, does this mean that brands should not say anything? That we, as a matter of being human, should not have a point of view for fear of backlash? I think absolutely not. But there is a rigor required here. Words really do matter. Thoughtfulness is king. And while we can’t ever be 100% certain that no one will be offended or put off by what we say or do, we owe it to the brands we represent to think and choose words and “content” carefully.
We are seeing a growing push for a point of view in the world of brands. Some brands simply can’t be silent on certain issues that affect their employees, partners and customers.
There’s an argument to be made that some people might even expect brands to take a position. For instance, what kind of brand would Patagonia be if it sat silent on climate change right now? A very weak one. We expect this brand to take a stance, given its values around sustainability and its target customer, an outdoorsy, environmental-loving adventurer.
A less obvious example is Budweiser. Why would a major American beer company run a politically charged ad about immigration during the Super Bowl? Because it was on brand. In the ad, we learned Budweiser’s origin story, that founder Adolphus Busch came to America from Germany and embraced the American spirit of entrepreneurialism. Essentially, we learned that one of the most American products on the market was created by an immigrant. It was no accident that the company decided to highlight this story when it did.
I can’t speak for everyone, but I know that I certainly expect a real estate brand to care about housing issues. But what about more polarizing issues like immigration and same-sex marriage? Maybe, maybe not. If you have developed your brand around a core purpose that is clear and true, then it should be easy to answer questions of when to offer a point of view and when to stay silent.
Same goes for individual agents. Since the advent of personal branding in real estate, there’s really no argument that agents have separate public and private lives. Hey, none of us do anymore. But when you are your brand, you have to put that brand’s lens on every time you open your mouth – almost anywhere.
Now more than ever people have the power to seek out and find a brand’s point of view. And now more than ever they are weighing that point of view against their own before making a decision. Articulating a point of view requires understanding a brand’s core foundation and discipline in following through. You can shape it and use it to your advantage. Or you can ignore it and just speak off the cuff until your wake-up call arrives.
Point is, when you’re building a brand, there are no private parts anymore. Think long and hard about what you’re showing the world.
The post Private parts appeared first on 1000watt.
Private parts posted first on Ownitpage.blogspot.com
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Friday Flash: The King of Leads
The guy is smart. Really smart.
He’s a big broker with a strategy. He doesn’t worry about portals or “disrupters” – he plays them.
He seeks opportunity while others curl up in self-preservation mode.
I call him the King of Leads.
He finds them in the nooks and crannies of Zillow, sometimes exploiting the harebrained deals cut by other brokers looking to put a leash on the media giant.
He helped fund a lead scrubbing startup. Cobbled together a unique solution for routing leads to his agents. He’s prying open his accounting software to find clients who bought with agents who have left his brokerage so he can run them through a predictive analytics package, then market to them.
He works every angle, knows the numbers cold and moves fast.
He doesn’t spend money on online leads, he invests in online leads.
And he’s killing it.
His conversion rates are at least 5x higher than the generally accepted 2-3% benchmark. He’s making his agents happy while making tons of money from them on lead referral fees.
You may know that I’ve never been a fan of our industry’s infatuation with – and dependency on – low-converting online buyer leads. And we have seen more brokers blow fortunes chasing leads than we care to count.
This guy proves a big broker can make it work, but – and of course there’s a but – only with an extraordinary level of commitment, intensity and investment.
If you’re not all-in, opt out.
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Whither the Broker Public Portal?
It’s a fair question, and one I had asked myself even though 1000watt was involved in its formative stages and remains strongly supportive.
I got an update a few weeks back and the project is very much alive. Dozens of large MLSs representing over 700,000 agents have signed on. The portal’s front door – Homesnap.com – has been updated and is now on par with Zillow, Trulia and Redfin as far as the search experience goes.
The new question is this: what now?
More on that later.
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A couple fun tidbits from Zillow’s wonderful 2017 Housing Trends Report:
Millennial sellers are more likely to go FSBO than any other age cohort – a whopping 57% try to sell their own place. However, overall, across generations, only 11% of sellers are successful in this endeavor. This last number appears to be going down, even as many markets strongly favor sellers, conditions that usually produce a temporary spike in FSBOs.
Millennials are the most likely to try to negotiate terms with their listing agent, but least likely to be successful in winning concessions.
In other words, Millennials aren’t so scary after all!
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I live in Oakland. I have been breathing the airborne remains of Northern California housing stock all week.
It’s sickening.
The loss of life – 29 known dead as I write this, mostly older people too slow or too isolated to get out of harm’s way – is heartbreaking. These losses are forever.
The thousands of homes that have burned thus far (the fires are still raging) represent thousands of personal tragedies too. But here’s the thing about people who own homes and lose them:
They rebuild.
I saw this happen firsthand after the 1991 Oakland Hills firestorm, which killed 25 people and destroyed nearly 3,000 homes. Very few people bailed. Today, you would never know the street on which I grew up was reduced to ash 25 years ago. The trees are back, and so are the people.
Homeownership works magically. It empowers people. It gives them pride. And it provides the force and will to come back from tragedy.
If you sell homes, what you do is important.
Enjoy the weekend.
The post Friday Flash: The King of Leads appeared first on 1000watt.
Friday Flash: The King of Leads posted first on Ownitpage.blogspot.com
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Anybody here with a long commute to work in NYC? Let's talk about it for an article I'm writing. Email [email protected]
Anybody here with a long commute to work in NYC? Let's talk about it for an article I'm writing. Email [email protected]
Anybody here with a long commute to work in NYC? Let's talk about it for an article I'm writing. Email [email protected] posted first on Ownitpage.blogspot.com
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Jared Kushner sells stake in WiredScore http://ift.tt/2geZUXy
Jared Kushner sells stake in WiredScore http://ift.tt/2yiU3H8;
Jared Kushner sells stake in WiredScore http://ift.tt/2geZUXy posted first on Ownitpage.blogspot.com
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Five firms take 23,645 s/f at WKO’s 437 Madison Ave. http://bit.ly/2z22gMY @MercantilCB @http://JOHCMUSApic.twitter.com/IVBFEjaAm8
Five firms take 23,645 s/f at WKO’s 437 Madison Ave. http://bit.ly/2z22gMY @MercantilCB @JOHCMUSA http://pic.twitter.com/IVBFEjaAm8
Five firms take 23,645 s/f at WKO’s 437 Madison Ave. http://bit.ly/2z22gMY @MercantilCB @http://JOHCMUSApic.twitter.com/IVBFEjaAm8 posted first on Ownitpage.blogspot.com
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Japanese firm Unizo buys 685 Third Avenue for $467.5M http://bit.ly/2yhI22U pic.twitter.com/hOxk7aSWrK
Japanese firm Unizo buys 685 Third Avenue for $467.5M http://bit.ly/2yhI22U http://pic.twitter.com/hOxk7aSWrK
Japanese firm Unizo buys 685 Third Avenue for $467.5M http://bit.ly/2yhI22U pic.twitter.com/hOxk7aSWrK posted first on Ownitpage.blogspot.com
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.@NYCEDC , @NYC_SBS sign 222,137 s/f lease at Brookfield’s One Liberty Plaza http://bit.ly/2zcpjWk pic.twitter.com/xQcvg9IZhE
. @NYCEDC , @NYC_SBS sign 222,137 s/f lease at Brookfield’s One Liberty Plaza http://bit.ly/2zcpjWk http://pic.twitter.com/xQcvg9IZhE
.@NYCEDC , @NYC_SBS sign 222,137 s/f lease at Brookfield’s One Liberty Plaza http://bit.ly/2zcpjWk pic.twitter.com/xQcvg9IZhE posted first on Ownitpage.blogspot.com
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