mugdhaataleofcraftsmanship
A Surreal Silk Saga!
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Mugdha is an expression of the divine feminine through a surreal saga of silk sarees.
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Mugdha In Rajahmundry
Mugdha is all set to step into the city of Poets and Art, Rajahmundry. A powerhouse of culture and art lover. Mugdha, an enchantress, deeply rooted in rich Indian culture and traditions with ‘the touch of modern artistry’.
While opening a new Flagship Store, we came up with many cities, and what better place could it be other than Rajahmundry.
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Our spectacular legacy involves a variety of heritage and cultures that have resulted in countless traditional crafts and art forms. We wanted to spread more on every nook and corner.
Our Flagship store is designed as an applique of a Temple, a sight of charm with the echo of chants to make your shopping experience nothing more but blessed.
Each and every piece of infrastructure is put together and arranged so aesthetically catching everyone’s attention.
Ethnic wear has always been the epitome of fashion when it comes to India. As much as we embrace our traditions we equally nurture our feelings and emotions.
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We at Mugdha love surprising people with our offerings, and we now have something that will take your love for the six-yard to an all-new level which is our wide range of collections.
We have put forward the finest collection of silk handloom sarees accessible in an extensive assortment of colors and weaving, appropriate for festivals and any special occasions.
To make you sparkle with the phenomenal heritage collections from Mugdha and let your attire do the talking while making it a memorable day.
Our store collection is curated to provide you with a broad range of fabrics, designs, and colors in Ethnic Wear. You can be assured of the high-class quality.
We have a perfect amalgamation of enticing ethnic wears referring to various emotions everyone experiences in their life.
We are here in your city to deliver more smiles. So do visit our newest flagship store and let our connection grow more with Mugdha.
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Mugdha Store in Kakinada
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The forces working for our company have compelled us to reach towards the valley of growth. Life is always full of surprises! Twists and turns with new opportunities. Just over a few years ago, we started off this journey to build a grand brand Mugdha.
The hurdles we’ve faced were nothing but a gift because that’s the only way our brand Mugdha has grown enough to open yet another store in the city of Kakinada.
We are very pleased and proud to share this news. Our store opening, made possible through the extraordinary generosity of customers like you. With the vision of covering most locations to serve you better, with more artistic treasures.
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Our store concept is inspired by the temples and culture of our rich traditional roots. The warmth and naturalness of people, and art and joyful spirit, which form the basis of MUGDHA.
The aim of our store is not only to display the collections but also to become an auspicious space that brings the culture closer to its customers, allowing them to be blessed while shopping for their special events.
With all your love being poured into our brand for years, we are extremely glad to announce the opening of our state-of-the-art clothing store in Kakinada.
Once again you all have put your trust towards us and for that, you are being rewarded with an invitation to come to the grand opening of our new store.
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They say everything in life should be grandly celebrated and believe us when we say that there is a grand opening of our flagship store in Kakinada.
We take great pleasure in bringing these exclusive appearances to your attention and are delighted to offer you the opportunity to purchase some outstanding exclusive collections at our new store.
So bring on those smiles as you are welcome to be amongst the special ones who get to check our new store.
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Mugdha Bride Stories
A dream of a bride represents feelings about passively experiencing some area of life becoming permanent. Readiness for the new beginning comes with dreamy bridal attire that every bride‑to‑be has in her mind.   We all know how South Indian weddings are all grand, classy, and culturally rich! Making cherished memories while Styling Classy and Enticing in Silk sarees with heavy jewels and flowers is what every girl’s dream.  No wedding is complete without a Kanchivaram silk saree as they are indeed the symbol of the true sanctity and the purity of the traditions of South India. Statement apparel to wear on various occasions and weddings.  The tale of selecting that perfect wedding saree comes with a toll of decisions to make, emotions, and excitement in the whole journey that every bride‑to‑be has in her mind.  Mugdha has carved a special place in the world of Traditional Sarees among Brides. Each and every piece has roots connected with age‑old traditions makes them each a masterpiece on their own.  Our very own Mugdha brides came forward to share their experiences. The journey from finding that perfect saree to adore their choice on their big day. 
When she found the one: Swati Rathod
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With a Blissful embark on a lifetime of togetherness, Revelling in the basking glory of love, life and laughter. Our stunningly gorgeous bride Swati Rathore says ‘I was tired and disappointed of going from store to store as there was nothing like I wanted. Then one of my friends recommended Mugdha, I went there and I truly was awestruck with the collection, colors, and designs. While I was going through the collection, suddenly my hand got to one box and I asked them to open it. There it is, I found THE ONE and I had to pinch myself to see that finally, I have found my wedding saree. That perfect Green Turquoise Kanchivaram with silver zari work just like I dreamed of.
Casual Visit turned out Haven for Mrunalini
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Mrunalini just casually visited Mugdha while she was on a shopping spree. Looking for her Engagement saree as her friend told her so to check the collection once in her budget and Instagram ads that she scrolled daily made her visit the store. A mere glance of/at that Saree, went all in awe and to drape one with is a dream, she says. After wearing it on her engagement day, it made her decide to buy a wedding saree from the same‑store with no doubts. Mrunalini and her mom came with a picture on her phone that how exactly she wants her bridal saree to be.  A few minutes later, they both took a sigh of relief that they got what they wanted, even more, prettier in life. Much Galvanized with the purchase and got some nice compliments.
Happiest Bride and Familia
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Shopping together for the wedding, Bride and her Familia. How exciting this sounds right? Swati, the sister of the bride came to the store with the family purchasing in her mind. My friends suggested that I go and check out the collection to get as many options to choose from for all of us.  We got all the sarees we were looking for and my sister was overwhelmed with her bridal attire and other functions. She always wanted to look different but on the same side not to lose the traditional south Indian bridal authenticity. ‘That one thing we all loved and was quite surprised that there is a great collection of Pastels you have’ she says. Brides in Pastels! Hmm, that’s the newest era Brides are all about.
The one with all the luck: Ramapriya
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Luckiest Rama Priya, soon bride‑to‑be planning and checking out wedding collections online and at stores. While scrolling down the Instagram feed, she instantly stopped! What made her stop is the exhibition ad of Mugdha in Vizag. Wasted no time and she decided to go and visit the exhibition. I got lucky when I eyed on that particular Red and Gold Shaded Kanchivaram. ‘A very subtle and elegant, reflecting traditional aura which was perfect to celebrate my aesthetics for that special day she says. She wore her Saree like her cape, attire perfect in her starry eyes like a pearl in the ocean!
Oh‑so‑Inspirational, curated Bridal stories this wedding season
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Tears are Rolling down! We are overwhelmed with these stories of our lovely brides straight out from their hearts. Inspiration for Bridal Wear just cannot get more real. Well, Brides‑to‑be! Are you hearing out these stories or not? Get inspired! Unwind this Wedding Season collection and make some unforgettable memories for life.
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All About Venkatagiri Silk
The place was known as ‘Kali Mili’ and its famous product was patronized by the Velugoti, Dynasty of Nellore. Sarees produced at an artisan cluster close to Nellore called Venkatagiri. A legacy of love and fine weave from Venkatagiri. Venkatagiri Sarees known for their fine weaving, unique and exclusive designs quite inspire the creation of beautiful sarees.  An amalgamation of contemporary designs and traditional art. Melody of hues like divine light embedded with enchanting details that make the magic.
Elite Compilation of Red Hues
The weavers in Venkatagiri mainly produce sarees of Cotton, Cotton, and Silk mix and pure Silk. The counts in the fabric give the softness to it and the more the counts and softer will be the fabric, making it more durable.
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Usher in Chromatic Blue
Earning global acclaim for being soft, durable, light, and a fine weave with unique excellence. In order to provide exclusivity and utmost satisfaction to the buyers. The methods of Dyeing and Weaving are constantly updated to keep with the trends together with maintaining age‑old traditions and quality.
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The Shining Crimson Glory
Inherently graceful and an increasing shining spirit of weavers has ensured the traditions to remain the same with quality. The lustre is still the same with attractive designs and motifs inspired by the flora and fauna, temple‑like structures, and nature.  Once patronized by the royalty, today stands the same with unique weaving excellence remains in the form of pure silk. The introduction of the jamdani technique from Bangladesh added a variety and popularity to Venkatagiri Sarees. The distinctive feature of a Venkatagiri saree is a big jamdani motif of a peacock, parrot, swan, mango, or leaf. Retaining the age‑old art traditions and keeping up with the taste of present‑day scenarios and trends making it more popular than ever.
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Sober Blooming Lavenders
Where Love is being present, in those rare moments of any special day are therefore so absorbed. That one divine light, creating a mesmerizing aura in those moments of rarity is a legacy of Love with Venkatagiri. Make an elegant statement at your soirée in a unique harmony of design and style with Venkatagiri drapes.
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Finely weaved Venkatagiri Sarees are a great investment at Mugdha as they are timeless and can be worn on any occasion. Versatility makes Venkatagiri a perfect option to go for anyone who is looking for a smarter investment yet wants to acquire a masterpiece in their wardrobe.
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Must Have Silk Sarees that could Never Fail You!
One of the most striking things about Indian traditional ceremonies and big fat weddings is Beautiful Women, decked up in Indian ensembles classy Silk Sarees. The six yards of fabric shape into one of the most elegant outfits for every occasion. Silk sarees never fails to amaze as it flatters and accentuates the feminine curves and lets women flaunt her personality. Mugdha Sarees are inherent to the vast tapestry of beautiful Indian Handloom carrying the charm of bright colors and engraved with gold and silver works. The gorgeous motifs represent a unique culture of their origin making them rare and graceful beauties one can have. As a Silk Saree connoisseur, you can never miss these priceless weaves in your traditional wardrobe.
Banarasi Saree, In a Blaze of Glory
The treasured Indian Handloom heritage Banarasi captures the joyous spirit of any occasion. Banarasi Silk Sarees are made of fine woven silk and are known for the brocade work, mind‑boggling weaving, and zari work. Why should you wear them‑ These sarees rich in fabric and work are a perfect choice for weddings (even if it is your wedding) and also a good option for traditional celebrations. This classy and evergreen drape is also a perfect gift to special relations as they have been around ages and can never really go out of trend.
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Kanjeevaram, The Glow Goddess
No wardrobe is complete without a mention of one of the most well‑known Kanjivaram Silk Saree. The majestic Kanjivaram is loved universally for its amazing weaves, soft precious silk base, and exquisite colors Why should you wear them‑ Kanjivaram Sarees can be your best friend if you are going for rich traditional wear depending upon the style and design you choose. A plain perfect choice for every bride as simpler, multi‑hued in traces of gold with classic temple border.
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Pattu Silks, A Versatile Silk Traditionally and commonly, brides first prefer to wear a Pattu saree paired with a contrasting blouse to add a pop of color to the whole outfit. Why should you wear them‑ Synonymous with grace, opulence, and drama aiming for an over‑the‑top‑look like a diva. You can pick up authentic but lightweight and can experiment with the colors and patterns for a refreshing unconventional look.
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Paithani Silk, A Mood Uplifter Different silhouettes and trends may come and go, but a woman when decked up in elegant silk always looks glamorous and elegant. The rawness of Paithani silk represents a distinct timelessness and handcrafted beauty. Why should you wear them‑ A sense of assurance in ever‑changing fashion dynamics, the ultimate Paithani silk is the rescue. A clear choice for the fan base ranging from royal aristocracy to modern fashion enthusiasts. Paithani Silk Saree is a must‑have piece in your wardrobe for any or every occasion.
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Perfect Bridal Sarees for Intimate Wedding
With the pandemic going, the new norm of Intimate Wedding became a category these days. This year has given us the opportunity to get experimented with wedding attire for brides and their bridesmaids for an intimate affair. For the brides who are planning for the intimate weddings and their bridesmaids, we have curated few ideas that with an experimental touch, minimalistic taste of style, or go overboard. No Wedding can be complete without a resplendent bridal saree. Kanchivaram Pattu, choice of every Bride. Tradition amidst the modern age and Values amidst the instability. Rooted in the sacred place and inspired by the rich culture holding the legacy from decades. Let us make your wedding day a memorable and splendid one.
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Isn’t this pure Demure and Grace!
This Beautiful Kanchivaram Pattu composing an allegory of timelessness. Lovely Blue and Red hued with zari motifs all over which will make your soul shine on that special day. Perfect for Brides‑to‑be and can be paired up with Gold jewels while setting up long pony hairstyles with tiny flowers in them. How did you like this idea? Isn’t it a dreamy wedding affair ?
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Exuding a Captivating Aura! Über feminine appeal with this artful Kanchivaram Pattu. An oasis of modern nostalgia where traditional heritage and sublime sophistication came together. The luminance is accentuated by the unique border and pallu of this piece making it a steer choice for Bridal Wear. This is a perfect time to experiment with Bridal wear. Go Bold in a Classy way!
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A Sartorial Bliss! Talking about Bridal Collection we cannot forget including hues of the Red family.  This piece is a pure embodiment of royalty and grandeur. A special Kanchivaram Pattu from our Bridal Collection evokes a regal royal aura. The Rich motif work of golden zari gives a stunning rendition of sophistication and grace. Let your soul taste the magic of age‑old traditions with this Bridal attire.
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Fusion of Glamour and Allure! Weddings are a great chance to embrace your cultural roots, but you can also bring some fusion of allure and glamour to your Bridal Saree. This piece brings Rich texture and Heavenly designs all over. The royal blue looks are radiant with a touch of red subtlety and elegance. A perfect choice for Brides who are looking for some glamour quotient in their Bridal attire.
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The eyes that Dream and Gleam! Exploring Bridal Collection one thing that leaps out, is the variety of stunningly rich and tasteful timeless designs. This piece is absolutely one of them. Exemplifying old‑world traditional charm with a flair of contemporary. Bridal wear must carry exuberating royalty, artisanal work, and richness in aesthetic which is clearly defined by this piece of art. Mugdha’s Bridal Wedding Sarees are a perfect canvas for exhibiting the diverse style, artwork inspired by natural motifs, and age‑old traditions.
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Wedding Season by Mugdha
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Weddings are of course a great chance to embrace your cultural roots. If you're planning to bring a touch of the past to welcome a new chapter in your life, Mugdha is your one-stop destination.
A wedding is a special occasion in the life of anyone, the one day where a bride would want her beauty and grace to shine out and relish those moments for life. More than just a ceremony, a celebration for families and friends. The event is one of the festivity and splendor that is matched by the ornate designs on display in terms of clothes.
Bridal Sarees are very in vogue and signify haute couture in the bridal collection to enhance feminine grace. This is why the saree is a popular choice not just for the brides, but for anybody attending the ceremony as well.
Dreamy has never looked this perfect in our Wedding Inspiration section. When exploring the Mugdha wedding saree collection, the one thing that leaps out is the variety of stunningly rich and beautiful designs and patterns.
Our dedicated collection is up-and-ready to help you with your wedding struggles featuring  stunning wedding sarees.
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Kanjivaram Sarees
The ornate Kanjivaram saree has taken over the entire tinsel town! Given their eternal charm, are sought after by women. Woven with pure mulberry silk, these are precious saris with bold inter-play of jewel colors and metallic hues of gold.
A tremendous source of inspiration for brides to be, these pure silk sarees stand out for their purity, resilience, and elegance. Everything you need to have to be the most glamorous and breathtaking bride on your big day to blend with your style, you can find it here in Mugdha.
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Banarasi Sarees
Another hot favorite in our bridal wedding sarees category is the eternal, ever-glistening Banarasi. The Banarasi weave is a rich, ageless tradition. Indian women deeply adore these opulent drape works fit for a timeless wedding celebration.
Banarasi saree and brocade are so closely a part of the Indian culture that people across the world view them as symbols of our culture and tradition. The creation of pure silk, handloom Banaras silk sarees can take weeks to months, and these luxurious sarees innately carry a regal appeal.
No wonder that every Indian bride dreams of owing a priceless heirloom Banarasi.
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Paithani Sarees
Colorful and striking borders with oblique and floral designs form the characteristic and most prominent detail of these traditional drapes Paithani saris.
Paithani sari is a legacy, a priceless heirloom with the kaleidoscopic effect of Paithani sarees looks enchanting and so does the rich tapestry-like appeal of their pallus.
Often family heirlooms, paithani sarees are every bride’s dream, and thus, they find a place of pride in most wedding trousseaus.
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Don’t just wing it, rather plan it. We have a bunch of wedding inspiration curated exclusively for you to shine this wedding season. These sarees will offer you just what you need and fill you with the pure essence of Indian culture which goes back hundreds of years.
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Vintage Inspired must have Mugdha Sarees!
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Mugdha! An ethnic‑inspired ensemble, with a lucrative collection of pure vintage silk sarees representing the cultural roots of Indian Traditional Clothing. Mugdha brings in the essence of authentic pieces that fits every occasion and purpose that surround the Indian way of life. Fashion may change with the trends but the historical inscriptions in our traditional sarees are the epitome of Weavers of God. Here’s why our Sarees stand out and must‑haves in your wardrobe:
Kanchipuram Silk Saree Our Kanchipuram silk sarees are known for their vintage‑inspired intricate designs which take you back to the Sangam period made by weavers loom made by handcraft. The special feature in this silk saree is how it requires interlocking of three differently woven cloths which makes it more expensive. The large and heavy zari work, intricate weaving patterns, and the quality of silk in this Kanchipuram stand out from others. Kanchipuram sarees always being the first choice for Brides and almost for every traditional education for a more elegant look.
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