Over the course of a diverse, accomplished career as a business leader, Mike Cale has successfully executed a number of marketing initiatives and sales strategies. He spent a decade with the arbitrage firm Purity Wholesale, ultimately achieving the position of executive vice president of sales and marketing, a role that involved direct collaboration with the company owner on various programs and packages. During his time with Purity Wholesale, Mike Cale was integral to the development of a sales team that increased annual sales figures from $100 million to $1.5 billion. Mr. Cale had a similar impact as chief executive officer of Utility Partners of America (UPA), a services provider to a number of major utility companies across the nation. In its first 5 years in operation, UPA had established annual earnings of about $2 million at the time of his arrival in 2006. By 2010, annual sales had increased to $45 million, at which point he successfully sold the company. A few of Mr. Cale’s personal interests include competing in golf tournaments and supporting charities like the American Red Cross and the Juvenile Diabetes Research Foundation.
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Removing Cigar Smoke from the House
Smoking and second-hand smoke have become the subject of many debates and regulations over the years. While the hobby of smoking cigars can be rewarding, one of the worst downsides is having to cope with a house or office that smells dirty and old. Several solutions can help remove the smell of cigars from home and keep it smelling fresh and clean. One of the least effective methods of removing any smell from the house is using air fresheners. These devices work by masking the airborne particles with ones that have a more noticeable odor. Unfortunately, air fresheners are only a temporary measure, and once the sprayed smell wears off, the smokey one will reappear. Over time, the smoke seeps into the furniture and wall paints, making it more difficult to remove for good. That’s why most methods involve filtering the air constantly and removing the odor particles before they are absorbed into the house furniture. The best way to prevent smoke infiltration in the first place is to use active filtration. A smoke eater is an ideal device to prevent smoke residue and freshen up the room. Smoke eaters come in various sizes and with different types of filters. These filters can last from one month for low-quality fiberglass and mesh filters to up to a year with premium high-efficiency particulate absorbing or charcoal-based filters. Smoke eaters are one of the most efficient solutions and can remove other air pollutants, freshening up the room, or the entire house, while working in the background. It should be noted that cigar smoke can produce volatile organic compounds (VOCs) that might not get filtered by any commercial filter. Even with a smoke eater on full blast, the room will need some airflow to prevent a build-up of VOCs over time and keep the air fresher. Smoke eaters aren’t maintenance-free, though. If you decide to use one, you’ll need to clean it regularly. Apart from the filter, the nicotine can get stuck in grates and other mechanisms. Most eaters use DIY cleaning methods, but some might require professional upkeep. Some of the homemade alternatives for short-lasting air filtration include coffee grounds and baking soda. Putting some coffee grounds in coffee filters and placing them around the room will be a temporary filter and air freshener. The coffee grounds absorb the cigar odors and give off a natural aroma reminiscent of freshly-made coffee, serving double duty as an air freshener and filter in one. If the smoke has already permeated some surfaces, baking soda becomes the best bet to clean them without resorting to professional products and services. Mix baking soda with activated charcoal and some water to create a powdery paste, then spread it over granite and other hard-to-clean surfaces to keep smoke at bay. Finally, invest in a clothes steamer. One of the most affected objects in the house will be the smoker’s clothes. If you’re used to smoking cigars, you might not be able to notice the smell of the clothes, but any visitors certainly will. A high-quality clothes steamer can get rid of the smell in no time. A simple iron with a steam function won’t do the trick here.
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