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Here are some ways you can engage your audience with the latest 5 event activation ideas. Also, how Insta Brand Activation helps to achieve this goals.

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Check out the blog on how to boost your brand the right way with the right people at any event with the help of five promotional strategies.

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Want to make your brand promotion successful for the events? Check out in the blog the eight vital brand promotion ideas that make your brand successful.

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3 Workspace Improvements to Explore amid COVID-19

The outburst of the pandemic has not only brought a huge change in the way we worked but also has rapidly changed the work environment we work in. The things that were a part of our routine such as having a small chat by the water cooler or near the pantry, greeting by shaking hands, etc. are now being undone. To keep up with the new standards and precautionary guidelines, employers are constantly examining their workplace, as well as providing the COVID-19 safety supplies to ensure the safety of their employees and customers. 

Certain workplace changes are dramatic like if you have a benching concept then it has to be transformed into a hotel desking concept to follow social distancing guidelines for office. While some workspaces might make small and simple changes such as swapping furniture. In the end, it’s for companies to plan and work on the change that is necessary to keep your workplace free from COVID-19.  Below are the three changes that companies have embraced in the post-Coronavirus world. 

Flex work solutions

Coronavirus has certainly encouraged a flexible work environment in India. The post-COVID world will experience a growing trend accommodating in-house employees, remote workers with flexible schedules. Adhering to the social distancing guidelines for office, flex work will bring diverse workspace into your office by supporting any work style or schedule. Understanding the requirements of diverse office space, it will help create the flexibility that every individual requires.  

1. Changeable partitions

Leaving behind the traditional workspace layout, some new concepts have been introduced. Some offices need to operate and find it difficult to maintain distance amid COVID-19. For this, various companies have incorporated acrylic protective shields that help separate individuals and avoid the spread of the virus. These shields act as a barrier and serve as a great investment for employers. They are easy to set up and move around, and at the same time, cost-effective to create space and distance without any drastic changes in the workspace.

2 . Scheduled sanitizations

Workplace sanitization has been one of the most discussed and crucial topics after the pandemic. Consider scheduling your sanitization routine to maintain cleanliness and give your employees peace of mind while they focus on their work. Though companies have already implemented several hygiene practices, such as providing hand sanitizer stations at high touch surfaces to make sure the virus does not transmit in your work environment. Others have also started hourly disinfections of the space utilized by a group of individuals. 

The workplace has changed

Will things get back to the way they were before is the most common question that majorly all business owners are scrambling to envisage their workplace future. Adjusting to this new normal has certainly some drastic changes in the workspace environment. Every company is now working towards providing a workplace that supports its employees by making their health, and comfort a priority.

Insta Brand Activation has been helping businesses to market their business. During the Coronavirus outbreak, we have stepped up to help brands reopen their business by providing all the necessary safety supplies keeping in mind the social distancing guidelines for office. And therefore, we cover a range of COVID-19 safety supplies and provide quality workplace safety solutions to businesses in India.

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In this blog, list out the four important major for safe marketing display stand operation for your next event. In addition, some recommendations event participant & attendee to implement for safety post covid-19.

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Protect your customers with our Sanitizer stands, covid 19 awareness posters, & social distancing floor decals for ATM, Takeaway kiosks, & Pop Stores. Order Now!

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What are the changes in the post-pandemic Workplaces?

Employees who have already started working partially or the ones who are planning to return to the workplace should remember that things around are definitely not the same as before. Having safe facility management during this pandemic needs a high level of preparation and precautions. The COVID-19 solutions you implement should increase your employee’s productivity, build trust in your workspace, and essentially, keep your employees and customers safe and secure. 

Adhering to the new rules and regulations in Workplaces

With the consistently changing safety guidelines, it’s difficult to keep a track of new rules and regulations. Nevertheless, the top-most priority for an employer is the safety of his/her employees. Employers worldwide are encouraged to provide a safe working environment at workplaces. Every employee’s physical safety parameters are different. Some might stand risk better than others. So, while planning their safe return-to-work strategy, make sure you keep everyone in mind. It is very crucial to keep your employees informed about all the new changes and guidelines. Make sure you assign staff who can monitor local conditions and update the schedule consistently. Apart from this, line up business priorities with international realism. Examine your company building for potential exposures and regulate remediation charges. Be open to remodel, reconfigure, and rearrange your work schedules, walls, and all the seating arrangements as per the new rules and regulations. 

Sanitation and Social Distancing Guidelines for workplaces

Usually, the official guidelines concentrate on three things, and that is masks, sanitation, and social distancing. These restrictions might differ depending upon the threat status of coronavirus, and therefore, it is essential to invest in this COVID-19 safety supplies keeping long-term requirements in mind. Some businesses might also recommend personal protective equipment (PPE). Under the COVID-19 crisis, employees need to clean workplaces more than ever. So, it is essential to set up hand sanitization stations at your workplace, making sanitation a priority. Apart from the PPE, you can also make use of acrylic protective shields that can provide an extra layer of protection, especially in areas such as reception, entrance or exits, payment zones, and individual cabin space. Posting policies and awareness posters at visible spots can be great visual reminders for customers and employees to follow the safety precautions. 

Maintaining six feet of distance helps in protecting people from getting infected with the coronavirus, and therefore, abiding by the social distancing norm in workplaces has been one of the effective COVID-19 solutions. It might reduce workplace capacity, such as changes in the seating placement, avoid desk sharing, and taking into consideration the plan density. Reopening of workplaces might be an overwhelming task for business owners. And it is no secret that this new normal would require us to be more flexible and adaptable. So, you need to newly arrange your workspace keeping in mind all the guidelines to make sure your employees have a safe return to the workplace.

Insta Brand Activation, an illustrious of Insta Worldwide Group, has stepped up to provide turnkey COVID-19 solutions in this time of crisis. We understand how important it is for businesses to get back on track, and at the same time, make sure their employees are safe and sound. Therefore, we offer a range of COVID-19 safety supplies that will help you get back to your business securely. 

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Is the exhibition industry no longer a viable market? How can companies cope?

Exhibition shows and conferences play a critical role at connecting people from different industries. Be it marketing, medicine, manufacturing, technology or transport. So, it’s not a surprise that the exhibitions and events industry remains the most affected by the economic damage of COVID-19 virus. Every exhibition show around the world has either been canceled or postponed to a future date.  Even an event like the Olympics has an uncertain future. The virus has made any large gathering into a potential health hazard.  The biggest factor that aggravates this uncertainty, is that show organizers don’t have a stable timescale to work with. This makes them hesitant to commit their time and money to running events only to be put under lock down due to the unpredictable nature of the virus’s spread.

The industry is still trying to stay resilient and innovative in these uncertain times. Novel ways of marketing and communications are being tried out. Show organizers are going digital with virtual conferences set to become part of this new normal. But the questions remains, are these changes here to stick, the human need to interact face to face is innate and people are getting quite frustrated about it. So are the old ways going to come back? With the help of covid 19 safety supplies can  acceptable levels of safety be reached?

The answers to these questions still remain uncertain until a vaccine is made. But until then are ways for show organizers and companies to recreate the community feeling of exhibition shows with some planning and innovative adoptions. Here are some of them.

Have contingency plan first Show organizers now have to also consider disaster management. The nature of the virus has kept everyone on the their toes, surprising countries and damaging financial investments. Moving forward, event cancellation is now an agenda item, we have seen the cancellation of every high profile event across the globe. Cancellation is a certain possibility for any event being hosted.  Since everyone from suppliers to exhibitors are trying to protect themselves from losses, cancellation terms need to be considered in contracts. The use of social distancing supplies needs to be accounted for in the budget. Ensuring the event cancellation doesn’t end up making damaging losses is now the focus piece of exhibition show and event planning.

Create a digital community With everyone being dependent on technology for interactions more than ever. It’s become possible for your company to connect with your target audiences at the home.  You can create drive audiences by creating a dedicated content zone for their interests. This zone can be easily hosted one several social media platforms available. With a discussion forum in place you can  track of contributors and posters. If you have you own website you can even start a free newsletter, which lets you build a professional relationship with your target audience and increases your brand awareness and credibility. So by building a digital community and a contingency plan if do run an event, you can get the benefits of marketing through exhibition shows and events while keeping your business and users safe.

We at Insta Brand Activation design, develop different varieties of activation setups for BTL activities. Our active box package is customized, reusable setup you can use for promoting your brand. We also provide social distancing products and hand sanitizer stations for you to utilize at your workplace.

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From picking up the right-hand sanitizer stands to select the right social distancing decals, here in this post, we tell you how to create affordable and effective sanitization stations so you and your team can practice hygiene keeping your environment safe at work.

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Hand Sanitizer Station Strong, Portable and durable

High Quality

Range of Designs

Fast Delivery

Fits any brand of sanitizer

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Protect your employees & customers with our outdoor social distancing products. Social distancing floor decals, sanitizer stand, acrylic sneeze guard, etc.

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Self-Standing Sanitizer Stand with A4 size Branding opportunity. High Quality. Fits for any sanitizer brand. Hands-Free Sanitizer Dispenser stands for workplaces.

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Wall-mounted slide-in poster frame for COVID 19 awareness. Easy to change prints. Powder-coated aluminum finish. Size 300mm x 420mm.

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Protect your customers with our Sanitizer stands, covid 19 awareness posters, & social distancing floor decals for ATM, Takeaway kiosks, & Pop Stores. Order Now!

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Keep your customers safe with our customized Social distancing awareness displays, floor decals/stickers & sneeze guard shield for Customer Service Desk at your workplace.

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Get to know in the blog how customer feedback plays a vital role in your brand promotional events. Elaborate here the six important points.

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Tips to improve public safety for events

If you are planning to host an event for Covid -19, the WHO and the CDC have come up with specific guidelines that can assist you. These guidelines will help you plan your event with hygiene and safety in mind. This will also make it more likely that your event is not canceled and goes on without any problem.

1) Have an emergency plan ready!

Event planners need to also engage in disaster management planning. So, depending on the type of event you can should have a plan ready. This plan needs to include:

Setting up multiple refund platforms for attendees

Regular health checkups for staff.

Providing spot health checkups for on-site staff

Stocking and distributing supplies that prevent spread of viruses

Getting your local civic health officials involved and getting the necessary permissions

Have acommunication strategy in place to convey advice and key developments to attendees

2) Create a risk factor assessment report

All the stakeholders involved should have a clear profile of the event and venue.  Examine the event from the context of a health system perspective. Your risk factor assessment should include:

The location size

The size of the event

Indoor/outdoor venue

Estimate of crowd density

The demographic of the participants at the event

Point of interactions at the event

Expected interactions at the event between attendees and staff members

The hygienic levels around the venue

The stress on the health systems in the city the event is happening

The reality is that you will need account for the health safety of your attendees. This includes having automatic sanitizer dispenser, portable face shields, proper signage for maintaining social distances and having isolation rooms in the event someone show symptoms of being sick.

3) How do you enforce social distancing at the event?

Limit the number of attendees allowed at the venue, the number of attendees allowed should be communicated clearly through your communication channels.

Have time slots in place, with downtime slots for the staff at the event can clean up the premise and refill any empty wall mounted sanitizer station

Have fixed seats place six feet apart that enforce social distancing

Have multiple points of exits and entries at the venue to reduce crowded queues

Have social distancing floor decals at queues to remind attendees to stay 6 feet apart

Have your crowd puller segments of the event outdoors, so it becomes easier to maintain social distance

Limit the number of people who can occupy the restrooms, have an attendant in place for enforcing that.

4) How would your staff maintain a health environment? 

High contact zones such as door handles, restroom handles, water coolers, and hand railings should be cleaned and disinfected at least four times during the day.

Shared objects such as payment terminals, tables, seats should be wiped every time attendees stop using them.

Have a stock of cleaners and disinfectants in easy to reach places for your staff.

Ensure that your staff uses disposable gloves when handling garbage and wiping high contact objects.

Avoid self-serve options and offer prepackaged boxes of food for attendees.

Ensure that your indoor ventilation is cleaned and well maintained for proper air circulation. And there you have it, four tips to help improve the health safety of staff and attendees for your show.

We at Insta Brand Activation design, develop different varieties of activation setups for BTL activities. Our active box package is customized, reusable setup you can use for promoting your brand. We also provide social distancing products and hand sanitizer stations for you to utilize at your workplace.