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How much does a business lose from the downtime of IT infrastructure?

The total cost of downtime is made up of the following components:

— Loss of income.

It is calculated as follows - (Amount of annual sales / 525600 min) * The number of minutes of downtime. 

525600 is the number of minutes in a year.

— The cost of restoring IT infrastructure after a failure.

This is - The average hourly rate of employees involved in this * Time spent on corrections * Number of workers involved in recovery.

— The amount of losses associated with the productivity of employees.

The average hourly wage of employees not working due to downtime * Downtime * Number of such employees.

— Predictable decline in revenue due to loss of customer loyalty.

Everything is more complicated here. First you need to calculate the loss of income, and then multiply it by the percentage of repeat sales. That is, it is difficult to get its exact value in advance, before the downtime is formed. This is a “predictable” parameter.

— Predictable decline in revenue due to reputational losses.

Similar to the previous point, only here the revenue loss is multiplied by the percentage of sales to customers who came from comparison sites and social networks. Try comprehensive IT support.