The thing is, when museums and cultural institutions or researchers adopt memes in a "How do you do, fellow kids" way, that's adorable like my grandma when she's misusing emojis. However when some megacorp does it to sell me evil products or some influencer is trying to get me to buy nonsense skincare mud or cyberpunk looking face masks or weightloss pills, I think that's evil incarnate and their name goes into the Death Note (very mindful, very demure)
99% of "mysterious disappearances" esp of people in their 20s who start acting weird for 48 hours and then vanish are not mysterious, thats just when a lot of reality-obliterating mental illness tends to kick in and it's pretty easy to get a short circuit in your brain that makes you go family guy death pose in joshua tree national park. it's not any less tragic, it's just a documented phenomenon and not particularly predictable. its a big reason the medical advice is for people with a family history of schizophrenia to completely avoid weed and psychedelics. "people just go crazy sometimes" is a principle of human health that used to be a lot more accepted prior to the american midcentury and to a certain extent thats a healthier way to conceptualize and prepare for the risk, as opposed to the modern assertion that anyone acting weird is dangerous and broken forever.
Mike ehrmantraut could kill me and I'd forgive him but if Walter white cut in front of me at the grocery store I'd kick him in the nuts until he went blind