gettingdamemo-blog
Getting da' Memo
I am a student at CSULA persuing an inter-disciplinary Sociology/Media Studies degree. This blog will keep you posted on #fresh content marketing approaches related to The entertainment, technology, food/beer, and cannabis industries. How do these four growing industries become part of one 'bigger' conversation for consumers?
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This guy is really good at making things contagious, a major player in popular culture - Complex sits down with Lyor Cohen to discuss DefJam, Warner and how he reimagined YouTube music.
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The MISSION
Blazing beyond wake ‘n’ bake and doing more than just livin’ life.
We are a community of cultivators and creators who hunger for content to lift our spirits, elevate our thinking and raise our consciousness.
RISE & SHINE is a celebration of movements and individuals
who use their higher state of mind to push boundaries, break conventions and shine so bright they change the world.
It’s time to bask in the sunlight above the dank clouds.
It’s time to RISE & SHINE.
Our Ideal Consumer
Secondary in our business model, but first in our vision, is a cannabis enthusiast who seeks to live an elevated lifestyle: the sophisticated stoner.
An individual—regardless of age, race, or gender—who utilizes the healing and uplifting powers of their daily ritual to remain a high-functioning member of society. They are conscious of what they purchase, of what they consume, and above all, of how they behave. Because at the end of the day, they are a walking representation of cannabis culture.
From the modern-day hippie to the professional pothead, this is a community of people whose lives do not revolve around cannabis, but for them, cannabis is the all-natural catalyst that evolves their life.
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Today is the official release of the rise and shine podcast!
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This is a very interesting video featuring Kevin Alloca at YouTube. He discusses the nature of virality. This makes me think about the awe-factor, as well how audiences engage with content on the Internet.
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My friends and I work in food, cannabis - as well as in the creative/entertainment industry. We love to talk about interests in marketing, business trends, pop culture - and all things that intersect. My mind has been literally exploding with ideas this semester. This class has taught me a lot about how I am going to apply practical value, social currency and storytelling to my food business, cannabis business, and my role in music and entertainment. I recently performed at the Latin American music awards. A buddy of mine who works in production with Univision happened to be at the award show and we had a great conversation about podcasts. We are both stoners. Actually he is one of the writers responsible for the classic Budweiser commercial with the three bullfrogs going; “Buuud - Weiiii -Zzzerrrr” -
This commercial happened to launch one year during a Super Bowl. He talks about it being a personal joke between him and a close friend, they pitched it and it took off. Our conversation brought us to this idea about not trying too hard. He says the best stories are real ones you know, the best jokes are ones that you and your friends really laugh about.. He runs a hilarious podcast about being a Cowboys fan in Miami - I heard it and felt so much more closer to my buddy Jerry. I woke up the following morning and decided I would record a podcast with a couple of my friends. What happened in the middle of those three hours was absolutely amazing. Here is the preview to the brand new rise and shine podcast platform!!
#riseandshinepodcast#theriseandshinepodcast#cannabisradio#cannabis#cannabisindustry#weedtalk#smorgasburg#weedmaps#talkradio#mkt3810
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Lunchtime has got me thinking about #smorgasburg ... yummy!
I run a food pop up with my Chef, Ted Montoya, at the smorgasbord called Calò Provisions.
I have a concept about bringing the smorgasburg program to CSULA!
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The Atlantic describes Jason Silva as "The Timothy Leary of the Viral Video Age".
During this exclusive interview, Jason Silva will take us on a mind-bending, consciousness-expanding ride to discuss cannabis and explore why he believes this plant will positively transform our culture and society.
Tune in and watch Jason discuss:
How cannabis can fuel creativity, mind-expansion, and sensory experiences
How cannabis will transform our culture and social interactions
How Jason uses cannabis personally to explore new ideas and philosophies
Why people have cannabis fueled anxiety and what to do about it
What we can do to change the stigma of cannabis on a global level
How to create a proper “set and setting” for an optimal cannabis experience
Much more! - Green Flower
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As cannabis becomes increasingly legal in the United States, organizations like green flower offer online cannabis education as a way to spread awareness and lift the cultural stigma that exists against cannabis.
The best part about this website is all their amazing video and visual content!
Not only are the visuals informative, they are also entertaining!
It is exciting to see the scientific creativity and community power behind the cannabis industry!
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Bong Appetit is a TV show on Viceland that explores the role of cannabis in the kitchen. The terpenes flavor compounds found in cannabis fuse wonderfully with various flavor profiles, prompting chefs, food scientists, and cannabis users alike, to catapult cannabis into the lexicon of culinary arts. With shows like Bong Apetit Viceland has truly pioneererd cannabis real tv. As cannabis becomes increasingly legal, and the industry continues to grow, we see the emergence of cannabis television. Bong Apetite is particularly great content because it is both informative, and entertaining. Shows like Bong Appetit are critical to the development of the cannabis industry because it’s content normalizes and aestheticizes cannabis as part of a fascinating socio-economy! Learn more about canna-butter in this episode of Viceland’s Bong Apetit!
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The famous Selena Quintanilla Google doodle feature on Google.com is trending! The placement of the this content is critical to connecting diverse communities and promoting diversity. By highlighting Selena Quintanilla on google.com - considerably the largest a global online platform - it brings the contributions of diverse communities to popular culture into the mainstream conversation.
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Google doodle is a great feature of Google.com that celebrates icons of art, science, and pop culture.The Google doodle is a great way to connect audiences with great viral content! Not only are they really fun - but they are informative - which makes it valuable. This week Google doodle is celebrating Selena Quintanilla, in remembrance of her first album release on October 17, 1989.
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This is the story of Pat Corcoran - Chance The Rapper's Manager - who is known for reimagining the music business. This video chronicles his pursuit for success. Today Chance the Rapper has become one of the best-selling music artists in contemporary music. Despite his worldly success; Chance the Rapper has yet to have sold one physical copy of his records. Chance the rapper and his team are considered social media game-changers!!
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Creating Value for Students - streaming done easier than ever!
Spotify and Hulu are joining forces to launch a new new streaming bundle for eligible college students; fusing the best of Spotify and Hulu!
Looking forwards to 2018 - It will become increasingly popular for college students to sign up for Spotify Students; allowing users to stream their favorite content online!
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