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How To Find Keyword Reasrch – ✅ #1 Best Tool You NEED in 2020

Powerful Keyword Research Software For Getting Thousands of Top-Ranked & Highly-Searched Keywords from 21 Top Online Websites!

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Get Keywords from 21 Sources!

Keyword Atlas can pump out thousands of top-ranked long-tail keywords from 21 different online sources in just minutes!

The “Suggests Keywords” tool extracts autosuggest keywords from over 20 popular websites to get you the best possible keywords for your marketing projects.

Plus, you can select between Search Engine sources, Ecommerce sources as well as video sources. You can even extract keyword ideas from Google’s play store and Wikipedia!

There is NO other tool on the planet that will give you the full range of possible keyword ideas you need.

Get Even MORE Related Keywords!

Need more keywords? No problem, we got all your keyword needs covered!

With the additional “Related Keywords” tool you can quickly generated hundreds of more targeted relevant keywords at the click of a button.

Easily pull related keywords from 6 top website sources: Google, Bing, Yahoo, Ask, AOL, and Youtube.

Never again will you be endlessly hunting for the keywords you really need for your marketing. Use Keyword Atlas today and start pumping out top-ranked long-tail keywords today!

Get Free Search Volume Data From Google or Story Base

We know how important it is to get the latest monthly search volume, cost per click (CPC), and competition data for your keywords, so me made it SUPER-SIMPLE to import search volume data from Google and StoreyBase for free. Other keyword tools are forced to charge you monthly fees in order to provide search volume data, but with Keyword Atlas, you will never pay any recurring payments for life!

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Your purchase comes with a 30-day money back guarantee. If for any reason, you are not satisfied with the product, we will refund your purchase. Simply put, we don’t deserve to accept your money unless you are completely satisfied with the product. We are taking all the risk for you and you have nothing to lose! 

Start generating thousands of top-searched keywords from 21 online sources with the Keyword Atlas software today!

The post How To Find Keyword Reasrch – ✅ #1 Best Tool You NEED in 2020 appeared first on Fixler Media Agency.

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How to Create a Social Media Content Calendar: Tips and Templates

When it comes to running your business efficiently you cannot ignore the role and use of social media. One of the most powerful platforms that helps in improving your overall business presence and sales performance is Instagram. Instagram is in fact one of the best tools to improve the organic reach of your content. But in order to achieve that you need to ensure that there is a lot of thought and meticulous planning that is put into content planning. 

  In this piece, we will walk you through the various steps of planning, creating, and optimizing your Instagram content that best suits your business objectives and long term goals. 

  Step#1: Establish a suitable content theme for your business Instagram profile.

By now the first step to have successful online campaign is to ensure that the content is planned well. And the first step towards doing that is to define a particular look and feel for your business profile on Instagram. 

Ensure that you are able to answer the following questions while creating the content:

Which colors you need to use?

What filters do you need to put on your images?

What type of content do you need to post?

The idea is to ensure that there is a way the colors are used. Ensure there is a certain uniformity in the color schemes used. If there is a change in hues while browsing through your profile plan it in a way that it fees natural. 

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For instance, there are businesses like the Lacoste who have a different approach to their color schemes. This company primarily use the brand colors which for either green or white. And when you browse through the page each and every grid of posts display similar colors. There is another clothing retailer company that uses a pretty impressive color scheme that goes by the name of Madewell. As you browse through their posts and pages you can feel the various vibes that emerge – sunny, chilled, and relaxed. 

  Another way of impressing your followers is to use a complex grid of interconnected images and videos in your Instagram posts. The idea is to ensure that the color schemes maintain a certain character and a uniformity with a theme that distinguishes your business profile from the rest.

Step#2: Planning the Marketing Content on Instagram

Once you decide on the color schemes and theme, it’s time to start planning your content. When you start planning your Instagram content start by thinking on what you wish to achieve through your content. Whether you are looking for more sales, better engagements, or to increase your followers, deciding what you are looking for is important. Setting goals around what you need with your content is extremely important.

  Also when you plan your content, ensure that your content feed is planned in advance. Instagram is a pretty busy platform. And there is a race against time amongst brands to ensure that they reach the required goals on reach and engagements. Which implies that you should be posting almost every day and all the content needs to be ready at least a couple of weeks in advance. The planning of Instagram content is a very time-consuming job and demands a lot of attention to detail so that the required target audience can be attracted. 

  Your Instagram content feed is like the face of your business with which your users will be making the first interaction with your brand. So ensure that your content is good enough to make a lasting first impression. A consistent style and uniform aesthetics helps a great deal in building the required brand image.

  One thing that works best is to plan your content calendar well. Use an Instagram Publishing Calendar and plan your content in a meticulous manner that helps you achieve the required objectives. Tools such as Google Sheet or collaboration software such as the Trello can help you in planning your content beforehand. 

Step#3: Creating the Marketing Content 

This is the action step. This is where you are really creating the content. If you are a big brand you can hire an agency that can create the relevant content for you. If, however, you do not have the kind of money to hire a separate social media campaign agency for yourself, you may have a few employees who can work full time as your social media experts who can work full time planning, making strategies, creating, posting content for you. 

  As a small business you can also adopt the approach of posting when needed and planning your content in advance and posting regularly. It may not always be possible for a small business to be ready and prepared with content every day. Also if you are posting content sometimes it may also happen that you are not posting enough content. As such you need to ensure that you post content that is absolutely relevant, is engaging and has what it takes to inspire the buyer to buy. There are many strategies that work when it comes to creating the required number of followers to boost sales and generate the required revenue. In fact, there is never a fixed strategy that would work but it is always a mix and match of strategies that you would need to deploy. 

  But here are certain best practices that you need to keep in mind:

Keep your goals and objectives in mind. Whenever you are coming up with a content idea ensure that you know what you want to achieve. Make sure your content is aligned to the central idea of your business and the numbers that you are looking forward to achieve.

Use the highest qualities of images, video, and sound. You may opt to buy stock images or video clips or create them yourself but ensure that they are of the best quality. If they are not up to the mark discard the low quality not so good looking ones and upload new ones.

Optimize your content for the platform. Ensure that the content that you post is optimized as per the platform. Resize the images to fit your Instagram posts. This is important to lend that consistent look and feel that we always talk about.

Invest a little on equipment for content creation. If you wish create all the content yourself, consider investing a little on equipment such as a HD camcorder, a tripod stand if you plan to use your phone camera, etc. Things like a tripod stand for your smartphone camera, a microphone, and a lightning kit. 

Use various content creation tools. There are various tools and resources both paid and free where you can get high quality images and photos for your Instagram posts. Some online resources that you can use include Pexels, Unsplash, and Pixabay for free photos. For paid photos and videos you can use sites like Getty Images & Shuttershock. One other tool that comes very handy in creating superb images for your content is Canva which comes in both free and paid subscriptions. 

  If you use the right blend of all that we mentioned here, you would be able to come up with the most appropriate and best content that can give you the results you expect out of your campaign on Instagram.

  Step#4: Scheduling your marketing content

This is one of the most crucial aspects of content planning for social media marketing campaigns. The success of your social media campaigns depends largely on the frequency and the timing of your content. You need to do a little amount of studies to find out the right time and frequency of your posts. But one thing that you need to keep in your mind is the fact that all of that depends on the nature and usage patterns of your target audience and it may vary. However, based on many studies, certain generalisations can be made which are as under:

  Best times to post content on Instagram: Wednesdays 11 am, Fridays between 10 and 11 am.

Which day in the week is the best to post? Wednesday

Times when engagements are most consistent: Tuesdays through Fridays, from 10 am to 3 pm.

The worst days to post: Sundays

Lowest engagement time: From late night to early mornings – between 11 pm to 3 am.

  Now that we are aware of the best times to post, you will also have to ensure that your content is scheduled to be posted regularly. Fortunately, Instagram allows a lot of third party applications to schedule and post content to the platform. 

If you run multiple campaigns on multiple platforms including Facebook, one application that comes as a major asset is ContentPilot . The monthly plan for this application comes for $29 along with a Lifetime Access period. This app helps you manage all your accounts and content right from one place. If you have a small business, this application is going to be very cost effective for you as you don’t have to pay for multiple tools for various purposes. This app has it all. Moreover, time is very crucial in content planning and creation phases and shuffling between multiple tools is going to eat up a lot of your time. 

  Apps such as ContentPilot let you do a lot of things which are as under:

Helps you schedule your social media posts. You just need to plan and set it up in advance and the app posts on the scheduled dates and times on behalf of you.

Helps you find and use free images from a huge library they have which can be used as templates for content posting to Instagram page.

Helps you customize your posts and images with texts, effects, filters, etc.

Helps you watermark your content and images with your brand name or logo.

Helps you collaborate with various team members to seamlessly plan and deploy your content 

  Step#5: Optimizing your Instagram content

Now that you have some very good content and a pretty good schedule to post your content, it is time to make those little tweaks and adjustments that we call optimization to best suit your business and the platform that you are using. 

  Listed below are certain ways in which you can optimize your content to boost its engagement and organic outreach:

  Make use of hashtags efficiently. Creating the highest quality content will be rendered useless if your content is not easily discoverable. It is therefore important to use relevant hashtags so that your content reaches the target audience and makes the required impact. Using precise and relevant hashtags is important, they can make our content viral. Hashtags can be generally categorized as 

  Trending (#fitinspiration, #gymspiration, #fitstagram) 

General (#love, #food, #happy, #fashion, #instagood) and 

Niche-Specific (#sports, #football, #streetwear).

  If you are a brand with a very good market presence, you may not need to use hashtags that much. However, for small businesses use of hashtags is a must. Different type of hashtags that are used include:

Branded Hashtags – brand specific such as #Adobe_InMotion

Industry Hashtags – industry specific such as #Photographer

Location Hashtags – location specific such as #northlondonfoodie

Event Hashtags – event specific hashtags such as #fifawwc

Holiday Hashtags – holiday specific such as #christmas or #nationalcupcakeday.

  It is always a best practice to use as many of these hashtags to achieve the desired reach and discoverability of your posts. You can use tools such as All Hashtag and Keyhole that helps you search and deploy best online content

Keep a suitable caption length for the content you post. Ensure that you are keeping appropriate length of your content captions so that people can grasp the idea of your content without reading too much and losing interest. The idea is to keep your captions short and simple.

  Step#6: Measuring the Results

The final part of your content planning is measurement of the results of all this herculean planning and execution. Ensure that you keep an eye on the key metrics of all content that we posted and have statistics on engagements and outreach. Some metrics to measure include comments, engagement rates, outreach, purchases, etc. This will help you in taking corrective measures if something went wrong and setting things right for future content planning.

  Conclusion

With all that we discussed above it is clear that creating quality content and planning for the same for a visually interactive social media platform is not an easy thing to achieve. Use the steps and the tips included in this comprehensive piece to create a monthly or yearly plan that can increase your chances of driving the required results out of your social media campaign.

  Good Luck!! 

** Get Your Copy 24 Months Content Schedule Plan Click Here **

  The post How to Create a Social Media Content Calendar: Tips and Templates appeared first on Fixler Media Agency.

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“The Big Change — Transitioning Your Child From Crib To Bed”

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7 SPA PROMOTION IDEAS TO ATTRACT NEW CUSTOMERS”