fern-to-go

[fern-to-go]

The Entrepreneurial Journey of "Fern-To-Go"

Embarking on an entrepreneurial journey is similar to setting sail into uncharted waters. It demands resilience, creativity, and an unwavering passion for one's vision. This entrepreneurial journey recounts my entrepreneurial odyssey, delving into the challenges faced, lessons learned, and transformative moments that have shaped both my business and personal growth.

The Spark of Inspiration:

Every entrepreneurial journey begins with an idea a spark that ignites a fire within. For me, it was a convergence of passion and a keen observation of an unmet need in the market. The realization that I could make a difference through innovation fueled my determination to take the plunge into entrepreneurship.

The Birth of the Venture: Launching a business involves meticulous planning and execution. I translated my idea into a viable business plan, outlining the mission, target market, and unique value proposition. Securing funding and assembling a dedicated team were crucial steps in bringing my vision to life. The birth of my venture marked the commencement of a rollercoaster ride filled with highs of accomplishment and lows of uncertainty.

Navigating Challenges:

No entrepreneurial journey is without its trials. From financial constraints to unforeseen market fluctuations, challenges tested us to become young one entrepreneurs. The ability to adapt, learn from failures, and pivot when necessary became paramount. These obstacles were not roadblocks but rather stepping stones, pushing me to innovate and refine my strategies continually.

Building a Strong Team:

A successful venture is a collective effort. Recognizing the importance of building a strong, cohesive team was a pivotal lesson in my entrepreneurial journey. Each team member brought unique skills and perspectives, contributing to the company's growth. Fostering a positive and collaborative work culture became a cornerstone of our success, creating an environment where creativity thrived and challenges were met with a united front.

Embracing Innovation:

In the dynamic business landscape, innovation is the key to staying ahead. My entrepreneurial journey taught me the importance of embracing change and constantly seeking new ways to add value. From adopting emerging technologies to refining product offerings, innovation became the heartbeat of my venture, enabling us to not just survive but thrive in a competitive market.

Customer-Centric Approach:

Understanding and meeting customer needs is the lifeblood of any successful business. I learned that customer feedback is a valuable resource for improvement and growth. Through active engagement and a customer-centric approach, I fostered loyalty and built lasting relationships that sustained my venture through various economic climates.

Conclusion:

My entrepreneurial journey has been a tapestry woven with determination, innovation, and resilience. It is a narrative of growth, not only for me but for all of us future entrepreneurs. The challenges faced were opportunities to evolve, and the successes were milestones in a continuous pursuit of excellence. As I reflect on this journey, I am reminded that entrepreneurship is not merely a career choice; it is a transformative voyage that shapes character, forges connections and leaves an indelible mark on the entrepreneurial landscape.

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FERN-TO-GO: Sip Nature's Goodness on the Go

GEE-16 "The Entrepreneurial Mind-Lecture Series" via Zoom on November 15, 2023 at 1:00-5:00

First speaker: Dr. Gamaliela A. Dumancas a chief Technology Transfer Unit Intellectual Property Rights and Technology Transfer R.A. 8293 known as the Intellectual Property Code the Philippines R.A. 10055 known as the Technology Transfer Act f 2009 Intellectual property means the creation of the mind; it can be an invention, a literary or artistic work, a symbol, a name, an image, or a design. We have the right to protect our intellectual property to prevent competitors from copying an individual's trademarks, technology, or products. To avoid wasteful investment in research and development as well as marketing. To create and enhance corporate identity and increase the company's market value. Lastly, facilitate licensing, franchising, or other IP agreements. On the use of trademarks and copyrighted materials. The copyright holders have the exclusive right to use and reproduce their work. Putting "ctto" or credits to the owner on the copyrighted material is not enough attribution to the owner.

Ms. Alice Therese L. Caballeda

Start-up Ecosystem

This ecosystem includes all the interest groups; without them, survival is almost impossible for start-ups. Such as government programs and policies, digital infrastructure, human capital, incubators and accelerators, finance, and investment. To take advantage of the ecosystem, we must explore and connect to it. Simply by being informed of the agencies that support startups or entrepreneurship, connecting through incubators and accelerators, joining startup events, and supporting ecosystem initiatives.

Ms. Doreen Elsie Jane Garsava

The startup journey of Ryan Garsava, where he experienced employment discrimination because of his medical condition, The founder of VirtualAhan, where most of the employers are disabled, recovering addicts, and those who are struggling in terms of employment, People with disabilities are equipped with digital skills and have sustainable internet-based jobs, while companies grow their businesses with diverse and inclusive manpower.

On October 27, 2023, I and the team conducted our pitching proposal with the panelists and instructor. Three presenters presented our business model canvas, namely Ken Caballes, Lordeth Escobio, and Glaiza Sindol. The business model canvas is composed of information about the product, customer segment, value proposition, mode of transaction, revenue streams, key resources, partners, activities, cost structure, and nutritional value. These are important things to be discussed, as they will give information to customers and investors on how we were able to come up with the idea. Gladly, the panel and instructor approved our pitching proposal and were able to give feedback and ideas for how our product could be improved.

On November 10, 2023, our team was able to make our project start-up video. The start-up video contains valuable information that our customers and investors are looking for. It also gives information about the product, such as production, transaction, price, and nutritional value, which is our main advantage over our direct and indirect competitors. The video shows how our product provides solutions to the problems that our customers encounter through a public survey. Overall, it shows how important it is to showcase the product by means of electronic devices like video, which boosts the product itself and makes it easier to find and access for people.