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Why a business needs a mobile CRM strategy?

With the development of technology, mobile phones have become a necessity rather than a luxury in our day-to-day lives. Whether you want to manage your household work or office work, you can now get everything at the tip of your fingers with the help of your smartphones. Since the days these smartphones eased our day to day work, the different IT companies have been thinking of using this boon for bettering their workforce. So as time went by, these companies came up with a concept of mobile CRM software for their sales and marketing department. Over time, this software proved to be extremely helpful for all types of businesses as it helped in streamlining the sales pipeline and increasing revenue of a company. It became a one-stop store for maintaining all client databases and allowed better relationship management with the customers. This not only provided business growth but also provided better sales and operations experience.

What is a mobile CRM?

The evolution of technology has made it easy to complete almost all kinds of work with smartphones and tablets. For every company, customer relationship management is the key to success. A mobile CRM dynamics involves capturing data about the customer, their dealings with the company, and other details. Stave off the hassle of handling manual data sheets with user-friendly mobile CRM software. Once all the information is updated in these CRM, the company uses this as their database which can be used to track client relationships with the enterprise. Since smartphones have become an integral part of our lives, the mobile CRM is picking pace in the industry. Due to the immense number of credibility these mobile CRM are offering, it has become a necessity rather than just an option for many companies today.

Why does it matter?

A sale is not an easy job. Various studies have shown that only 22% of the total leads converts to sales. This is due to the lack of proper execution and data management. With the development of mobile CRM software, it has now become easy for the companies to streamline their network and work in a much more efficient way. Various enterprises are switching to using this mobile customer relationship management software as it is providing instant access to the client’s information as and when required. Some of the major benefits of mobile CRM software include:

•       It provides businesses get access to different types of critical information when they are needed the most

•       It can help you convert 65% of your leads to sales and you can see a massive improvement in the performance of your sales team

•       Through these mobile CRM, the sales representatives can now directly interact with the customers that will help in speeding up the sales cycle and improve customer relationship

•       It improves planning and eases the work based on the needs of different clients.

•       You can track data and records through your mobile and generate reports with just a click of a button. Analyze performance and guide your salespeople and relationship manager in a proper way.

Ultimately, mobile CRM is helping companies maintain a mutually beneficial relationship with customers by improving sales processes and ensuring timely follow-ups.

Getting started with Mobile CRM

Over the past 10 years, there has been a huge drop in the use of desktops. The availability of smartphones has made it much more convenient for people to handle their regular work. Various researches have been carried out and as of 2012, there were 110 CRM applications in the Apple App Store and 47 in the Android App Store that came onto the market. Therefore before you begin to implement your mobile CRM software, it is important that you understand your requirement and define your goals based on what you want to achieve by having a mobile CRM. It is also important to check your workforce requirements in order to take advantage of real-time data access.

Some of the features that your mobile CRM should have are:

Inbuilt sales gamification feature

If you do not want to make your employees feel like they are stuck in a dead-end sales job, make sure you get inbuilt sales gamification software. Make it interesting and exciting for them to interact with clients. Boost their energy, motivate them, and engage them through this feature. Use leader boards, start challenges and give instant recognition to create a high-performance culture among your team. With this mobile CRM, you can also track where your team members are lagging behind and can help them focus on the right areas.

Inbuilt buy-in

Before you go for a mobile CRM app, it is important that you get the inbuilt buy-in from the company. This will help your team to keep track of all internal training, and they will have detailed information of all their clients. This will also help them set their timings and goals accordingly and will be able to reap all the benefits of a mobile CRM software.

A definitive guide

Whenever you are buying a CRM, make sure they have a detailed guide on its usability and functions. Having a proper idea of CRM strategy, you can ease your work and close your sales in a much more convenient way.

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New- Reasons Why Your Startup Needs a Powerful CRM Tool?

With a startup, you are at the beginning stages of building customer relationships and on the lookout for prospective deals. There is usually a lot of pressure on salespeople and sales managers of a startup as they have to work on a limited budget and try to achieve their targets within a stipulated time. You will need more time and concentrated efforts on other areas to lead a startup towards success.

If you have just launched your business and are looking to streamline your sales efforts for your departments, here’s how a robust CRM tool can help you.

To grow your sales

It is challenging to succeed with a startup. Providing your salespeople with the right CRM tool can improve sales numbers for your business. You are still at the stage where you are growing your customer base, working to meet deadlines and trying to close as many deals as possible. This is where CRM can bring together all necessary data and customer details in one place. Your sales teams can use CRM features to communicate better and track sales activities and numbers for better growth.

To develop a holistic approach

A CRM application like Digiteam aims to offer a holistic approach to businesses when it comes to managing and building effective customer relationships. It is always good to keep your sales teams informed about the last call with a customer to avoid repetitions while communicating with them. A CRM can store customer details in one place and make it readily available for your salespeople when they are about to have important meetings with customers. This keeps your sales managers and team members informed about the last dialed call and which will help them have the right conversations in future.

To maximize the productivity of your startup

As a startup, maintaining the highest levels of productivity is an important task. CRM eases down the stress of managing productivity and workload of your team members by automating important sales activities and tasks. A CRM allows you to prepare and share reports, worksheets, update reports, share files and data with team members and monitor your sales leads, which saves time and enhances work productivity. Your salespeople don’t need to engage in admin tasks when they can automate all of their sales activities on a reliable CRM application.

To never miss a follow-up

Salespeople may sometimes drop the ball on communicating with customers at the right time. CRM software allows you to send reminders to your team members on important meetings and/or discussions to avoid losing out on potential business. As a startup, you can’t afford to miss a meeting and let an important customer leave your business. Instead, using a CRM will help you with better and on-time follow-ups by keeping your sales teams aware of important details from the last call record.

To close deals faster

A few sales people manage to open deals but find it difficult to close the same on time. You need to take the right steps to push your sales team into not just closing deals but close them quickly and on time. A CRM can define your sales process and help you channelize activities and tasks to close deals quicker. A CRM tool allows you to stay open to newer prospects and channelize your sales efforts to optimize your company’s sales channel.

To foster a collaborative work environment

The primary goal of a CRM is to channelize sales process and make sales easier for you and your team members. By making data reports, worksheets, customer data, and files accessible to your salespeople on their smartphones or tablets, you foster the collaboration on different sales activities and deals in a streamlined manner. A CRM tool can remove the guesswork, provide real-time updates, and facilitate easier exchange of files and reports within team members, creating a more productive and communicative environment.

To manage sales on the go

A CRM application makes it easier to do business by making information easily accessible to different teams within an organization. For on-field salespeople, a CRM is a boon that allows them to carry relevant information wherever they go on their mobile devices. Having your customers’ details on your fingertips allows for informed discussions, better follow-ups, and timely closure of sales deals. A CRM can keep you connected with your team members for better sales growth and success.

To secure important data

As compared to the risk of maintaining data, reports, and sheets on a desktop, a cloud-based CRM offers a greater degree of security in protecting business information. You can keep your data safe while avoiding cyber attacks and security breaches by using a powerful CRM tool. Even when you are not online and working, your business’ data and customer details are encrypted, making them secured from possible mishaps with the CRM software.

Digiteam can help your startup nurture better customer relationships, streamline communication with your team members, and expand your business sales. If you are looking for a free CRM tool for your startup, try Digiteam completely free for the first 30 days!

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Ways to Kick Start Your Sales Force

Your sales team is one of the founding pillars of your business. Every sales team works differently and so does every salesperson. How do you keep up with the diversity in work ethics and behaviors of your salespeople and managers? How do you keep your team aligned and on the same page with every sales activity that goes on in your business?

To invigorate your sales team, there are different ways in which you can kick-start your sales force. However, as you read, you will notice all your requirements are incorporated into a compact CRM system that can facilitate customer relationships, team building, and more.

Align sales activities with effective communication

One of the only ways in which you can streamline sales activities is by ensuring an effective and consistent system of communication between salespeople, teams and managers, and customers. An improved collaboration level will help you and your team members open and close more deals, instead of leaving sales deals on the table unopened or untracked. Channelizing your sales pipeline in a way that can monitor and track the progress of every sales deal and activity, no matter the time and the place you are at.

Use automated technology

Digiteam CRM uses automated technology to make lives easier for salespeople around the world. Automated technology will foster the sales pipeline and channels better for your business by keeping everything and everybody in the loop. Receiving real-time updates, monitoring and tracking sales activities, motivating team members, checking leader boards, tracking the number of opened and closed deals just at the click of a button is what automated technology proves the most beneficial for.

Efficient monitoring of sales leads

CRM apps like Digiteam help you track the progress of sales leads in just a click. Check the progress of your team members, the average time that is taken to open and close sales deals, conversion rates, and reporting analytics to eliminate errors and fast track your sales process. Using software that can help in effective sales leads mentoring and tracking will help you and your sales team to work better, minimize errors, provide the best quality services and support to customers, and meet deadlines without delays. Keep your customers and team members updated with the current situation and keep track of every role that your team members play.

Incorporate social feeds and feedback

To stay connected with customers better, allow your team members to utilize the effectiveness of social media channels to their optimum level. Having online sales CRM with a dedicated feedback section from your team members, managers and customers help you target potential clients and realize all challenges and appreciation that your team members have faced. To ensure that your sales team and marketing activities are progressing on the right track, you can use recommendations, appreciation, and feedback from your managers and customers to train and coach your sales teams better in the long run.

The need to share information

Whatever be the business information, it is completely useless if it is not shared, collaborated and made accessible to not just you but everybody working with you as a team. Sharing information is crucial, especially if you plan on coaching your sales teams and motivate them to grow sales. Stay focused on providing your sales teams with the information that they require by using an efficient online sales CRM platform. The Digiteam app can easily concise and collaborate with online sales CRM activities, communications with customers, file exchanges, reminders for meetings, alerts, real-time notifications, internal messaging and more. One of the best benefits of using a CRM to share information is to take advantage of sales gamification features to also share the performance and progress of your team members. Sharing the progress of one will only motivate the other to work harder and better. This ability to be able to spread out information in a concise and compact manner will definitely take you and your salespeople a really long way!

Coaching and training

It is imperative that you continuously train and coach your sales teams for better prospects and leads. And this coaching is possible when you make things interactive and engaging for salespeople. Salespeople are usually always out on the field. Therefore, a field sales CRM platform can help them access information wherever they go, take inputs at any time from customers and managers, and make amendments to their work and behavioral ethics from wherever they are. Remote coaching for sales managers and team members is one of the things a robust CRM application does best.

Create a competitive atmosphere

Mop body wants to work at the desk! This case is especially true for salespeople who are always on the field and either don’t have the time to return to their offices or plainly not in the mood after a long and tiring day. How do you motivate your team then?

Sales gamification has been doing the rounds for a while now, and for good. Digiteam app makes use of sales gamification features to keep things interesting for your salespeople. You literally need to ‘gamify’ sales activities and processes to keep your managers and teams motivated throughout the deal. Compare the performance of team members, award points, and badges to appreciate your team members’ hard work, create weekly leader boards and see your team members competing with each other to open and close deals in a healthy manner.

Digiteam CRM can help you combine all the above ways to kick-start your sales force into one powerful platform. Increasing revenues, conversion rates, coaching sales teams, and better customer relationship is just a click away with a sales gamification and CRM app like Digiteam!