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TIPS FOR CREATING GOOD ANIMATED EXPLAINER VIDEOS

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TIPS FOR CREATING GOOD ANIMATED EXPLAINER VIDEOS

Corporate video marketing is a tactic used by many businesses nowadays to create brand awareness and to market their products and services in a better creative way. Animated explainer videos have always been a great addition to the trends in this sector. Motion graphic or animated videos not only make your brand seem more unique and different but it also adds to the value of your brand. Especially, if you are talking about social platforms, animated videos have always been a hit.

However, finding the right fit for your corporate video production in Pune seems a great deal. Kaizen Design Studio is a leading motion graphics company in Pune who can be of great help to you if you are looking for some high-quality and creative explainer videos. Their dynamic skills in motion graphics services are impeccable and their ideas, out of the box! They have some remarkable experience in creating the best graphic animation videos in Pune.

When it comes to creating unique and out of the box corporate videos, simply the use of animation can make it something unforgettable. Animation videos have the power to engage people longer than others. Plus, they create a sense of connection between the brand and the audience. So, if you are all set to create one for yourself, you might need these tips:

Pick the right animation style

With so many animation styles available, picking the right one for your brand is very crucial. There are traditional 2D, CGI, stop motion, augmented reality, VR, whiteboard animation and many more that you can choose from. Depending upon your brand and the product or services you offer, you can select one of these to design your video. For example, if you want an informative video with detailed information about your product or services, a whiteboard animation video will do wonders for you. OR if you are about to launch a new product, CGI will be the best for you. You can read more about these types of animation styles and see what suits your needs the best or you can always take the help of any motion graphics company in Pune.

Sprinkle storytelling 

Storytelling is one of the most amazing, old and powerful ways of engaging your audience. Incorporate stories to explain your product or services. Engage them in a creative story while you show them how your product or services can solve their problems. Make them emotionally connected to your brand while you visually engage them. This is a tried and tested way of increasing your audience and brand value!

Design the video with colors that match your brand

It is said that your brand color says more than what you can ever imagine. Color branding is another great way of subconsciously making your brand register in your viewers’ minds. Make sure while you make your animated video, the video color theme aligns with your brand colors. They will connect your brand to those particular colors.

Imbibe these tips to create the best corporate video for your brand and you will be able to sight the results yourself. Animated videos can do wonders to increase your brand reach and audience. All you need to do is use them in the correct way. And if you are a business who wants to make the most out of this, Kaizen Design Studio, a corporate video maker pune, can be of your help. They are the best explainer video company in Pune with a team of creative and experienced animators to help you out! They are a known name for corporate video production in Pune and are known for their unique and out of the box creativity. So, pull your socks and get ready to reach new heights with a mesmerizing animated explainer video!

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EXPAND REACH WITH CORPORATE BUSINESS VIDEO

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EXPAND REACH WITH CORPORATE BUSINESS VIDEO

Tried many ways to reach customers but nothing has given significant results. Have you tried expanding your reach with a corporate business video? Many times, videos are the last on the priority list owing to the work and costs involved but the truth is that videos should be your number one go-to for online marketing reach and corporate branding.

Today, the digital sphere has evolved from a textual medium to a visual medium. All media platforms now give priority to videos because that’s what the viewers prefer. They want visual stimuli, they want to be engaged, and they want to invest in brands that have a story. Therefore, if you are looking for reach, you have to invest in a corporate video. Here are some other reasons why you can expand your reach with a corporate video:

Empower Your SEO

Google pushes websites that have the right balance of text, pictures, and videos. And the websites incorporating YouTube videos get an even better push because YouTube belongs to Google and the algorithm automatically pushes this video platform. Plus, when people visit a website and see a video, they tend to stay longer on the page, which results in Google pushing even more visitors to the website. Many marketers, 83% to be exact, say videos have increased the time people spend on a page. So, ensure a corporate video is a part of your SEO strategy.

More Memorable

Since videos are visual, they are a lot easier to remember. So, when you hire someone from the best corporate video production companies in Pune, you get a strong corporate video from them that is a lot more memorable. If the viewers remember the videos, they are more likely to recognize your brand and buy your product and services. Also, if your video can create a positive memory, the viewers will remember it for a longer duration. So, make sure the video does justice to your business.

Tell More with Less

One of the biggest advantages of a video is that you can tell a lot more in a short amount of time. For example, all the content of a corporate website can be turned into a corporate video and the viewers will retain more key data presented in the video. You can also cover a lot of detailed subjects in a video and still have a better impact than textual data. The only thing you have to ensure is that your video has to be of high quality.

More Brand Value

Since videos have become a common way to communicate, people expect good companies to have high-quality brand or corporate videos. Public perception is one of the most key factors in branding and if they realize that your brand does not even have the resources or foresight to have a corporate video then in their mind, your brand is not as big as it seems. They will also think your business is behind in trends. This can hurt your business. So, invest in a corporate video to add brand value.

It could be anything from a corporate video for an IT company to a brand video for a manufacturing company, visual communication always results in an expanded reach. So, don’t think twice and go for a corporate business video, but make sure you are getting the right people for the job as this video becomes a permanent part of your brand’s communication.

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BENEFITS OF TESTIMONIAL VIDEOS

corporate video production

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BENEFITS OF TESTIMONIAL VIDEOS

A business or brand is dependent on successful marketing strategies. The growth and prosperity of a brand or company are dependent on how the company endorses itself on social media. Communicating your customers’ successes can be the strongest marketing approach out there. Nothing sells your product, service, or organization better than promoting the positive experiences of your existing customers or clients. Video testimonials are a prospect’s mental guarantee that they are about to make a good buying decision by investing in your offering. A corporate video production company can help you in making a good testimonial video. Among the top video production companies in Pune, Kaizen Design Studio acquires the top position. So, the next time you think of a good explainer video company in Pune, Kaizen Design Studio is the best option! Continue reading to learn how video customer testimonials can benefit your company.

Increase the emotional quotient

Testimonials trigger emotion in your audience. A video testimonial will help show them how your business can solve their problems and why you are the best choice for helping them. The way they do this is by capturing a satisfied customer that is passionate about the solution you present. Purchase decisions are largely emotional, even if the customer is taking the time to consider their options.

Boosts credibility

Video testimonials are great at explaining your business’ mission and goals with customers. For example, if you have a real estate company, a testimonial video of the customers who are associated with you can help your business prosper and trigger positivity among the prospective buyers. Kaizen Design Studio, a corporate video production company will create the perfect testimonial video with enthralling motion graphics and excellent effects. The creation of such a video will help end all confusion that your business might be having with customers, especially if it is the first time they are visiting your profile. Become an expert in your industry with a video testimonial that boosts credibility.

Easy to share

Text-based testimonials are undoubtedly powerful, yet not as easy to share as videos. Video testimonials are very easy to share across social media and are the way of the future. According to recent research, around 78% of people watch videos online every week. A good motion graphics explainer video is easy to share and will attract more customers. If you are looking to create a good motion graphics explainer video in Pune, Kaizen Design Studio is the perfect destination! It is also among the top Restaurant video makers in Pune as well as Industrial Video Marketing in Pune. 

Increased exposure

Videos play a vital role in boosting your SEO and online web presence. You can level up further by posting your video testimonials through your social media accounts and blog to discover a new and wider audience. Testimonials will also help your exposure in your specific industry.

Testimonials are a great return on investment. What goes on the internet, stays on the internet. Once uploaded, your customers’ success remains until you take it down and there are generally no costs associated with your testimonial videos remaining available for as long as you want them to. 

As you can see, there are many benefits to video testimonials, as it’s a powerful marketing tactic that can last for years at little or no cost to you. If you want to create a powerful testimonial website, contact Kaizen Design Studio and discover the power of testimonial videos more effectively! We take pride in calling ourselves one of the purest corporate video production company.

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Corporate videos production company

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BENEFITS OF CORPORATE VIDEOS FOR YOUR BUSINESS

Corporate video marketing is now an essential part of any business. It has many benefits that can propel your brand towards success. A corporate video that is created with intriguing motion graphics helps a brand to promote itself perfectly within the target audience. For making a great video, a good corporate video maker is needed. If you are searching for a good corporate video maker in Pune, Kaizen Design Studio, a video production company in Pune is where you should end your search! 

A corporate video is basically a video produced for a company, brand or organization to showcase its capabilities and the list of products and services it has. There are a plethora of advantages to corporate video production. Here are some of the major benefits. 

Improved SEO rankings 

Page ranking is a major constituent responsible for the success of any business. If your business is featured in the top-ranking searches, congratulations! You have started your journey towards success in terms of leads and conversions! For improving your rankings, Corporate videos play an important role in making your website crawl on the top page results. Make sure that you post corporate videos constantly on your site for increasing your rankings

Maximum client attraction 

According to recent research, 80% of clients are likely to get converted if you have a corporate video on your landing page. A corporate video is a powerful tool for letting the viewer understand the product or services you offer. If your video is made by an experienced motion graphics designer, it is sure to attract maximum traffic. If you want your video to attract maximum viewers, opt-in for Kaizen Design Studio! A renowned name for top Corporate video production in Pune, Kaizen Design Studio has an expert team of motion graphics designers that create perfect corporate videos according to the industry of your business.

A better understanding of the products and services

Corporate videos serve as an engagement tool for the audience due to its powerful explanatory nature and enthralling graphics to support the explanation. Instead of reading, a majority of people prefer to watch a video for understanding a product or service. If your brand has explainer videos for letting the customers get an insight into your product or services, they are more likely to be converted into prospective buyers! You can contact Kaizen Design Studio, an explainer video company in Pune for creating the best explainer videos.

Increase in traffic, in a positive way! 

Recent studies show that there is a 75% chance of an increase in traffic on your website if you have a corporate video displayed on your website. Videos account for two-thirds of the traffic on the internet. The more traffic on your website, the more sales you are going to get for sure! 

With such fantastic benefits for your business or brand, it is vital that you incorporate corporate videos. They can really prove a boon for your business and is sure to attract the maximum audience towards your brand. For a great corporate video strategy, get in touch with Kaizen Design Studio, a video production company in Pune now! 

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Visual storytelling, particularly through corporate videos, demands purpose, engaging scripts, high production value, and expert editing. Kaizen Design Studio offers professional solutions for impactful corporate communication.

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A GUIDE TO CREATE AN ENGAGING CORPORATE VIDEO

We live in a visually stimulating world. Everywhere you look, visuals are trying to grab attention. Since the invention of photography, humans have come a long way technologically, and today, we might be in the golden age of visual storytelling. Movies, series, videos, shorts, and reels, visual storytelling is at its peak and is one of the best ways to communicate.

Corporate videos are another great way of telling the story of a business, company, or brand. In the hands of a good corporate video production company, they can be an excellent film, advertisement, and documentary all bundled into one. They can increase your brand’s value and profits. So, if you too are considering employing corporate videos to boost your company’s profile, here’s a guide on how to create engaging corporate videos.

Know Before You Go

Don’t opt for a corporate video just because everyone else is doing it. You need to have a purpose, a clear goal, and the right motivation to make a corporate video. You need to know or at least have an idea about the kind of impact it can have on your business, and you should know what you are looking to get from the video. Once everything is clear, your ideas and goals for the corporate video will be clear.

Get it in Writing

All great stories start on paper. Start planning and writing a proper script for your corporate video. But before you start, write down the important aspects that need to be covered in your video, and incorporate them into your script. Once you have a script ready, you need to make a 2nd draft. Why? Well, usually, the 1st draft is always a little bloated and full of unnecessary stuff. A 2nd draft will help you eliminate clutter, and a 3rd draft will let you have the right, tight script. Yes, a 3rd draft is also necessary. Your script should have an intro, body, and conclusion. A short, refined script is the best way to go.

Engagement is Key

Ensure the script you write is engaging. In the age of short attention spans, you have to be mindful that even a little bit of boredom can make you lose your audience. Your video has to be engaging and interesting whilst sticking to your story. For this to happen, you need to know your audience well, and only then will you be able to create the right engagement for them.

Production Value Equals to Corporate Value

A corporate video showcases your company and business, so ensure you have a high production value. Now, high production value does not necessarily mean expensive. High production value means using professional equipment, real locations, good-quality props, hiring the right people, etc. This will ensure your video is of the highest quality in all aspects of production. Remember, shooting it right the first time is a lot more affordable and reshoots.

Trim to Perfection

Too many people underestimate the work of a video editor. It’s not just about lining up your footage and putting it together. An editor does so much more and can easily make or break your corporate video. From selecting the right music to carefully crafting your video according to your script, you need a good editor at the helm of your project and you need to work closely with them to get the right finished product. Good editing can elevate your corporate video to a whole new level.

Follow the guide given above and you’ll have a nice corporate video on your hands. The more you do it, the better you will get. And the impact a good corporate video will have on your business will surprise you. But if you don’t want to go through the hassle of doing it all yourself, hire experts like Kaizen Design Studio. We are experts in corporate video production in Pune and can deliver aesthetically pleasing and impactful corporate videos. Call us now to know how you can leverage our filmmaking for your corporate communication goals.