Fashion and Lifestyle magazine that carries a bottom approach. Never sticking to the status quo, Demur is fun, creative, bold and rebellious. We let our readers become the trendsetters thus publishing the definitive guide to the new season in fashion...
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Pharrell Williams Expands Portfolio to Include Parisian Hotel
Musician, fashion icon, and entrepreneur Pharrell Williams is adding another title to his repertoire: hotelier. Williams has co-invested in a historic Parisian property, the former Hôtel Saint-James & Albany, alongside Mohari Hospitality and Omnam Investment Group. The news was announced by Mohari Hospitality on their website, though the precise financial details of the acquisition haven’t been…
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Pharrell Williams Expands Portfolio to Include Parisian Hotel
Musician, fashion icon, and entrepreneur Pharrell Williams is adding another title to his repertoire: hotelier. Williams has co-invested in a historic Parisian property, the former Hôtel Saint-James & Albany, alongside Mohari Hospitality and Omnam Investment Group. The news was announced by Mohari Hospitality on their website, though the precise financial details of the acquisition haven’t been…
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Afrobeats: A $2 Billion Global Phenomenon
Afrobeats has taken the world by storm, contributing a staggering $2 billion to the global music industry. This West African music genre has seen a meteoric rise in popularity, with artists like Burna Boy, Wizkid, and Davido breaking records and captivating audiences worldwide. Key Highlights: Record-Breaking Streams: Albums like Burna Boy’s “Love, Damini” and Wizkid’s “Made in Lagos” have…
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Afrobeats: A $2 Billion Global Phenomenon
Afrobeats has taken the world by storm, contributing a staggering $2 billion to the global music industry. This West African music genre has seen a meteoric rise in popularity, with artists like Burna Boy, Wizkid, and Davido breaking records and captivating audiences worldwide. Key Highlights: Record-Breaking Streams: Albums like Burna Boy’s “Love, Damini” and Wizkid’s “Made in Lagos” have…
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Ab-Soul Returns with "Squeeze 1st 2"
Top Dawg Entertainment‘s enigmatic rapper, Ab-Soul, has finally broken his silence with the release of his new single, “Squeeze 1st 2”. This marks his first solo studio track since his critically acclaimed album, HERBERT. Produced by Crooklin, “Squeeze 1st 2” is a four-minute lyrical masterpiece that showcases Ab-Soul’s signature style. The track features a jazzy beat and Ab’s signature…
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Ab-Soul Returns with "Squeeze 1st 2"
Top Dawg Entertainment‘s enigmatic rapper, Ab-Soul, has finally broken his silence with the release of his new single, “Squeeze 1st 2”. This marks his first solo studio track since his critically acclaimed album, HERBERT. Produced by Crooklin, “Squeeze 1st 2” is a four-minute lyrical masterpiece that showcases Ab-Soul’s signature style. The track features a jazzy beat and Ab’s signature…
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Samuel Ross Brings His Signature Utility to ZARA Collaboration With SR_A Line
A-COLD-WALL* founder Samuel Ross has announced his latest partnership, joining ZARA for an unexpected collaboration set to launch in early 2025. The SR_A concept amplifies “purity, expression, and craft” for the next generation of fashion enthusiasts, delivering “raw functional garments” with an eye for precision and practical designs. Proudly produced in London, SR_A is the epitome of the core…
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Samuel Ross Brings His Signature Utility to ZARA Collaboration With SR_A Line
A-COLD-WALL* founder Samuel Ross has announced his latest partnership, joining ZARA for an unexpected collaboration set to launch in early 2025. The SR_A concept amplifies “purity, expression, and craft” for the next generation of fashion enthusiasts, delivering “raw functional garments” with an eye for precision and practical designs. Proudly produced in London, SR_A is the epitome of the core…
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ZKELETONZ bring their hyperfunk party to Oslo, Hackney 12th October!
“Sounds like disco never died”- Tom Robinson, BBC 6 Music. “a very seductive groove…7/10”- Louder Than War. “The pulsating, kaleidoscopic bass, paired with driving, propulsive percussion, creates a captivating backdrop for the lead singer’s charismatic and enigmatic vocals”- Wonderland Electronic force of nature Zkeletonz have been carving out their own singular path in the music industry in…
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ZKELETONZ bring their hyperfunk party to Oslo, Hackney 12th October!
“Sounds like disco never died”- Tom Robinson, BBC 6 Music. “a very seductive groove…7/10”- Louder Than War. “The pulsating, kaleidoscopic bass, paired with driving, propulsive percussion, creates a captivating backdrop for the lead singer’s charismatic and enigmatic vocals”- Wonderland Electronic force of nature Zkeletonz have been carving out their own singular path in the music industry in…
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Fashion Collaborations: A Winning Strategy for Independent Designers
As we have recently seen with Arsenal X Aries release, collaborations have become a powerful tool for fashion brands to reach new audiences, expand their brand identity, and create buzz. For independent designers, partnering with established brands or other designers can be a game-changer. Here’s why, along with some examples of successful and less successful collaborations, and tips on how to…
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Fashion Collaborations: A Winning Strategy for Independent Designers
As we have recently seen with Arsenal X Aries release, collaborations have become a powerful tool for fashion brands to reach new audiences, expand their brand identity, and create buzz. For independent designers, partnering with established brands or other designers can be a game-changer. Here’s why, along with some examples of successful and less successful collaborations, and tips on how to…
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Arsenal x Aries: A New Era of Football Fashion
Arsenal Football Club is once again making waves in the fashion world. This time, they’ve teamed up with the London-based label, Aries. After successfully hosting LABRUM’s Spring/Summer 2025 runway show at London Fashion Week, Arsenal has solidified their position as a major player in the fashion scene. The latest collaboration, designed for the “Arsenal Faithful,” features a star-studded cast…
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Arsenal x Aries: A New Era of Football Fashion
Arsenal Football Club is once again making waves in the fashion world. This time, they’ve teamed up with the London-based label, Aries. After successfully hosting LABRUM’s Spring/Summer 2025 runway show at London Fashion Week, Arsenal has solidified their position as a major player in the fashion scene. The latest collaboration, designed for the “Arsenal Faithful,” features a star-studded cast…
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Billie Eilish Unveils "Bird of a Feather" Music Video
Pop sensation Billie Eilish has released a captivating music video for her track “Bird of a Feather,” a standout from her critically acclaimed album Hit Me Hard and Soft. The video, which debuted alongside the album, quickly resonated with fans and cemented the song’s popularity. In the visually striking video, Eilish finds herself trapped in a corporate office, a stark contrast to her usual…
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