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Daily Bytes of Technology #14 - Nurturing

Lead nurturing establishes and strengthens relationships with buyers at various stages of the sales pipeline.

A successful lead nurturing programme focuses branding and marketing initiatives on paying attention to prospects' requirements and sharing the information they need to develop trust and enhance brand awareness.

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Digital Tool of the Day #14 - Iconosquare

Iconosquare is the leading analytics & management platform social media advertising use to maintain their presence on Instagram, Facebook, Twitter, Linkedin, and TikTok.

Listed below are some of its features:

* In-Depth Analytics * Easy Reporting * Multi-Profile Management * Post Scheduling * Competitor Analysis

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Linkedin Adds New Audience Analytics Tools

LinkedIn has announced new insights tools to assist you in understanding your on-platform audiences, such as follower growth statistics, new demographic insights, and more.

These new features, along with previously announced insights upgrades, will provide you with more in-depth information to evaluate and enhance the effectiveness of your LinkedIn content.

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Daily Bytes of Technology #13 - Monitoring

Monitoring allows you to hear everything said digitally. You can track keywords and receive notifications whenever they are used. Advertising agencies use monitoring for various purposes, including brand tracking, social media monitoring, identifying influencers, & eavesdropping on competitors. The goal is the same: to record conversations that you would not have heard otherwise.

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Digital Tool of the Day #13 - MailChimp

Mailchimp's all-in-one Advertising Platform assists small businesses in branding smarter, allowing them to grow more quickly.

They serve as the foundation for client relationships, offering AI-powered, user-friendly tools anyone can use to succeed.

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Google Launches New Add-On Prompts to Guide Discovery in Search

With artificial intelligence (AI) technology evolving and transforming how individuals use mobile applications by providing more advice and suggestions, Google has now announced a new upgrade for Search, which will provide related topics to assist in refining your query as you go.

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Daily Bytes of Technology #12 - Live Streaming

Like watching live TV, live streaming technology allows you to watch, create, & share videos in real-time.

All you need to live stream is an internet-enabled device, such as a tablet or smartphone and a tool like an app or a website to live stream from.

Today's mainstream live broadcasting apps include Facebook, Instagram Live stories, Twitch TV (as used by the gaming world), and TikTok.

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Digital Tool of the Day #12 - ProWriting Aid

ProWritingAid is a professional grammar & style editor for bloggers, fiction writers, and business writers.

This editing software assists users in eliminating errors, improving word choice, and editing punctuation and grammar more quickly.

It is helpful for proofreading blog posts, articles, books, editor's notes, and any other type of content you can think of!

Browsers on both Mac and Windows can access ProWritingAid editing software.

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BeReal is a social media platform that launched in 2020.

This social platform's user base has expanded dramatically this year.

It increased from less than one million users in January to more than 20 million in October.

The function of BeReal is evident from the name.

The app encourages users to "be authentic" by prompting them to share candid pictures.

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Daily Bytes of Technology #11 - Keywords

Keywords are topics and concepts that describe what your content is all about.

In SEO, they are the terms and phrases that users enter into google search, also known as "search queries".

The more prominently you display your keywords, the higher your website will rank.

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Digital Tool of the Day #11 - Rank Math

Rank Math is a tool for search engine optimization. WordPress websites have it installed.

A dedicated dashboard is available for making search engine-relevant website settings.

This includes things like ALT text, meta descriptions, and the visibility of links.

Rank Math integrates many technical options for site optimization under one roof.

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Elon Musk Outlines Roadmap for Twitter 2.0

Elon Musk has revealed more details about his evolving Twitter strategy, including a hiring push to bring in more development and engineering expertise to assist Musk in realising his grand vision.

With all that, Musk had already created a brand-new pitch deck to clarify his current strategy.

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Daily Bytes of Technology #10 - Jacking

Jacking means taking advantage of something. The term is derived from the term hijacking, and it encompasses practises such as memejacking, pagejacking, and newsjacking.

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Digital Tool of the Day #10 - Google Trends

Google Trends is a tool that demonstrates what individuals are looking for on Google based on their location and topic.

It offers free access to aggregate search data and insight into specific search queries from over 100 countries, 28 languages, and over 900 categories.

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Have you ever used the BeReal app?

It is a mobile application that encourages users to post an unedited photo once every day in response to a push notification.

The user's friends get the same message, urging the group to photograph what they are doing at the time and share it.

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Daily Bytes of Technology #9 - Influencer Marketing

Influencer marketing is an advertising strategy that involves joining forces with social media influencers and other content creators who already have popularity in various communities.

This cooperation usually entails the influencer creating co-content or promoting the company to their community.

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Digital Tool of the Day #9 - Ahrefs

Ahrefs is an excellent tool for keyword research, analysing backlinks, and identifying link-building chances.

The creation of reports is faster than that of competitors' systems.

They provide a new, broad index of keyword ranking data and handy reporting options.