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A Deep Dive into Gorillaz's "Hallelujah Money" (repost)
I have already written this post on my main blog (@cosmixbun) but I am putting it on this one so I have it here too !! (originally written in 2022-2023)
For those who donât know the song âHallelujah Moneyâ, it is a song released by the band, âGorillazâ on the âHumanzâ album on January 17, 2017. Or more known as the eve of Donald Trumpâs inauguration (keep this in mind, itâs very important.). The majority of the vocals were sung by Benjamin Clementine, the rest of course, was 2-D. The lyrics can be found here, if you want to read them. The music video can be found here. I suggest watching and reading both before really looking into this.
DISCLAIMER: I am not a big music person, I only find music video interest in the Gorillaz music videos. If I say something that you do not believe or have differing opinions, great. This is just what I bring to the table all these years later. Thereâs plenty more where I come from.
THE VIDEO:
Iâm going to explain as best as I can with both parts so bear with me. Again, it would help to watch the video to see the background and the emotions in the video as portrayed by Benjamin. So, in the music video upon opening, we see the only person who will be the center of the whole music video, Benjamin. We see him in a shiny, gold building. This hallway, in the building, is a reference to the Trump Tower and Benjamin is portraying Trump, or at the least his ideals. The background images that are used in the music video are disturbing and can sometimes set an uneasy feeling. Iâm not going to go super in depth on each image or video because thereâs a lot but you can find the breakdown somewhere. In the music video we see flashes for symbols or things that symbolize power, such as the pyramid with the eye on the back of the US dollar bill (which is said to represent God or the illuminati, so pick one), a cowboy, and even a creepy clown video (not really a âpowerâ in a societal sense, but they affected how we lived for a while.) While the videos and pictures are shown in the back, the lyrics are being said. The majority of the time, the video and pictures have somewhat no connotation to the lyrics being sung. The end of the video ends with a clip of Spongebob screaming and crying, this was taken from the episode called âKarate Choppersâ from season one. The clip is right after Mr.Krabs, his boss, tells him that heâs fired. âYouâre fired.â is one of Donald Trumpâs signature quotes.
THE LYRICS:
Going into the lyrics I will also tie into the things that I had talked about in the music video. The lyrics in the beginning are more of acknowledging that the US is a growing country and that everyone is allowed here, except for `The scarecrows that come from the far eastâ. Benjamin then sings that to keep them away âIs by building walls, Walls like unicorns In full glory and galoreâ making a reference to the wall Trump had promised in his campaign that he was going to build. A lot of people in the states were looking forward to this and as it states, it was going to be a big project that would be looked at by many. Benjamin at this time in the music video is calm and collected and seems to be confident in what he is saying. He is also singing his thoughts about the American Dream, and how it is only for the starving, To me, this is saying that the people who donât have it bad in this country donât even have to think about the American Dream because they think they are already living it. Those who are struggling to get by everyday dream about the day where they wonât have to get up and wonder what their next meal is or even if they will see next week. Those people have their own dreams about the American Dream. He then thanks the people for trusting him, a reference to the fact that he is going to get inaugurated the next day. Iâm going to skip 2-dâs parts for now and skip to the next time Benjamin starts to sing. The next verse that Benjamin sings is âTrumpâ saying that even though this is how life is, we canât do much about it, everyone in the world just wants power. We canât be upset over something that is bound to repeat itself. He even says, âAnd the whole beasts of nations desire, Powerâ. In some way or another we want power. Trump definitely understood this and had taken it to a whole new level.
Now going into 2-dâs parts he sings both bridges in the song. In both parts that he sings he is singing directly to Benjamin. Heâs asking these questions that we still ask today, âWhen the morning come, We are still human, How will we know? How will we dream? How will we love? How will we know ?â These questions are from the people and they are asking that if the world is so corrupt, how will we ever be able to love each other if all we can do is fight and argue. The first time 2-d comes to ask these questions, all Benjamin can do is listen. 2-d sits in Benjaminâs silhouette and Benjamin stays still. The second time he sings the same lyrics, Benjamin seems uneasy and worried, scared, and fearful. Benjaminâs hands are shaking and the book heâs holding, he is weary about. The music becomes more, âanxiety filledâ. Then not too long after 2-d is done, Benjamin goes back to normal. Symbolizing that in his campaign and unknowingly, the years to come, he was going to be questioned and under heavy watch because not only was he a public figure, but a lot of allegations and scandals came up about him. In the same moment, he starts to sing, âHallelujah Moneyâ and rub his hands together in a way that you would say money, with your thumb, pointer, and middle finger. This was then showing that even after all of that, he still had support and his fame, all the efforts did nothing to him. He wasn't phased by a single thing that came towards him.
MY THOUGHTS:
So what are my thoughts on this music video? Three words.
Absolutely.
Fucking.
Incredible.
This music video was not only amazingly made, but Benjamin did the entire music video in one take. But coming away from that, the message that this brings to the table about how the former president saw the American Dream? How he felt about power and wealth? I think it captured it perfectly. The imagery that was used in the back of the video is stunning. The way they used the analogies in this was so intricate, but it worked and fit so well. The way that they went into it and went, âYa know what. Letâs give it to emâ.â My absolute favorite part of this was the lines used to describe the different sides of the American Dream. The way they also used the tree analogy in the beginning to describe the idea of western prosperity just really sold it for me. The way this song was produced and how it sounds like a choir is singing with Benjamin to me is just the opinions of the people who agree with Trump and his ideals and them being like, âyeah, for the money.â The kind of tone that song has is kind of 'rejoiceful' but having that hint of that âuneasinessâ that I had mentioned earlier. It just makes you think that itâs a normal Gorillaz song. The entire song is just powerful to me and after seeing it once again and hearing the song once again, and celebrating 4 years of the album...My appreciation only grows for it.
Thatâs pretty much it but I would like to close out with a quote from none other than Murdoc Niccals himself:
"In these dark times, we all need someone to look up to. That's why I'm giving you this new Gorillaz song, a lighting bolt of truth in a black night. You're welcome."
#gorillaz#russel hobbs#murdoc niccals#stuart pot#2d gorillaz#noodle gorillaz#media analysis#media criticism#analysis#discussion#criticism#opinion#essay
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