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Choosing a Niche

Alright, the first thing you need to do is choose a niche to focus on.

This method is so much easier than the micro niche method because it doesn’t involve hours upon hours of researching products, affiliate networks, and keyword tools. You just pick a niche and go.

Okay, so it does involve SOME research, but the research is faster and easier using this method, and using a few free tools you can complete this in an hour or less in most cases.

The first thing to do is figure out a niche that has voracious buyers but NOT a ton of competition. This is the toughest part because most markets with voracious buyers are insanely competitive. (Some competition is good, but too much competition makes your job much harder.)

Is it possible to compete? Absolutely.

But unless you are extremely good at marketing and/or have a huge budget for advertising and content creation, you’re not likely to make a whole lot of headway in this niche. It’s just far too over-saturated. A great idea is to focus on a broad interest group rather than a more competitive niche. Take a look at http://www.diyready.com, for example.

They have a niche—DIY—but it’s broad enough that they have a huge number of topics they can focus on within the DIY spectrum, which also gives them a broader range of products they can promote.

Because there are so many individual topics under the DIY umbrella, virtually anyone can compete in this particular niche.

People who enjoy this type of content typically frequent multiple DIY websites, and those users are easy to access because they are prevalent on Pinterest and other social websites. This is the type of niche you should try to locate. You want something broad—but not too broad—with voracious buyers and fans that are easy to locate.

Some examples include:

DIY, crafts, home improvement, gardening, etc.

Prepping, survival, and outdoor skills

Model building (cars, ships, aeroplanes, etc.)

Pets (specific breeds, or types)

The great thing about this method is that if you discover one aspect of a particular niche isn’t working for you, it’s easy to switch to another one as long as you get a domain that covers the whole, broad niche.

For example, if you decided to market to model builders and want to focus on model cars, you might want to register a domain like modelbuilders.com instead of modelcarbuilders.com so you can branch out into planes and ships later. (I’m sure those domains are taken, I’m just using them as a basic example.)

Worst case scenario, if you create a large amount of custom content in a niche and it doesn’t pan out the way you hope, you could sell the website or articles to someone else in the niche to recoup some of the costs you incurred, and probably make a good profit.

Once you’ve chosen a niche and bought a fairly broad domain, it’s time to move on.

Thank you for reading our blog article. We hope you found it informative and helpful in improving your brand's online presence. At Beautifly Digital , we are dedicated to providing top-notch support and services to help you achieve your digital marketing goals.

If you have any questions or need support with your digital marketing strategy, please don't hesitate to reach out to us. We are experienced professionals and we can provide you personalised guidance and support to help you achieve your digital marketing goals.

To learn more about our services and how we can help you, please fill out the form on our website or send us an email , and one of our representatives will be in touch with you shortly.

Thank you for considering Beautifly Digital as your partner in digital marketing. We look forward to hearing from you soon.



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How to Run an Email Marketing Campaign in 3 Easy Steps

It’s now clear that you know why your small business should be using e-mail marketing techniques to increase its consumer base, increase revenue and build brand awareness. However, be aware that if the e-mail marketing

techniques are not used properly, they may fail to work and your business may end up attracting huge losses.

It is thus very essential that you know the proper ways to implement e-mail marketing strategies. This will help you avoid alienating your consumers. There are three basics that you must get right before you can begin to expect your e-mail marketing campaigns to start showing results.

These basics include:

* Creating a list of individuals who will want to receive the message of your business

* Crafting the message so that it’s not thought of as spam

* Creating an effective system that will get the message into your viewer's inbox

Once you’ve accomplished the three basics, you can work on several more sophisticated and detailed tactics to improve your results.

Here is a guideline that can assist you to run an e-mail marketing campaign correctly:

For most business operators, the misconception that there has to be a marketing professional to implement an e-mail marketing campaign successfully represents their biggest hurdle. Generally, e-mail marketing can often be a lot easier than it sounds provided a person gets the basics right. Once you’ve decided to create an email

marketing technique, the next step for you is to start consolidating your name for your outgoing e-mail list.

Step 2: Creating an Email List

You’ll require a list of names as well as e-mail addresses to start with so that you can begin getting your e-mail marketing messages out there. Start by gathering together all of your contact information and names into one identifiable spot. Typically, the best way of organising and categorising your e-mail names list is using a

database.

This is not difficult and thus you do not require a computer science degree for you to use a database. You can use Mac or Microsofts Excel Spreadsheet or anything else which you know how to operate well. Using a database to manage all your names will make you see the different e-mail addresses that you already have. You can also begin with your business Rolodex and a list of current and previous potential consumers.

Step 3: Coming up With Sign- up Sheets

If you do not already possess the e-mail addresses of your consumers, it is important that you come up with sign-up sheets so that they can provide you with their e-mail addresses. An ideal way to do this is to provide a sign-up form at your storefront or on your business’s website, it is important that you encourage your consumers to sign up by giving them something once they happen to give you their e-mail addresses.

Thank you for reading our blog article. We hope you found it informative and helpful in improving your brand's online presence. At Beautifly Digital , we are dedicated to providing top-notch support and services to help you achieve your digital marketing goals.

If you have any questions or need support with your digital marketing strategy, please don't hesitate to reach out to us. We are experienced professionals and we can provide you personalised guidance and support to help you achieve your digital marketing goals.

To learn more about our services and how we can help you, please fill out the form on our website or send us an email , and one of our representatives will be in touch with you shortly.

Thank you for considering Beautifly Digital as your partner in digital marketing. We look forward to hearing from you soon.