ashleynwillingham

[ashleynwillingham]

Anti-Defamation League, Los Angeles Region

Office Manager/Executive Assistant, December 2020 to Present

Anti-Defamation League (ADL) is an international Jewish non-governmental organization with a focus on combating antisemitism and other forms of hate, and fighting domestic extremism both online and off, ADL describes its "ultimate goal" as "a world in which no group or individual suffers from bias, discrimination or hate.

I currently work remotely as the Office Manager and Executive Assistant to the Regional Director in the Los Angeles region, which is the flagship office on the west coast. ADL Los Angeles has been a leading force in response to recent antisemitic crimes and incidents with the state. 

My key responsibilities are:

Maintaining the Regional Director’s calendar; schedule appointments, speaking engagements and coordinate meetings internally and externally.

Coordinating daily office operations including screening and responding to phone calls, providing information and referring callers to appropriate staff members.

Tracking regional office budget expenses. Processes check requests. Prepare and follow up on invoices and billing of outside vendors and consultants.

Email Regional Board and Executive Committee Members monthly local and national updates, invitations to Board Meetings and special events using MarketingCloud

Cohost monthly Anti Racism Learning Groups via Zoom.

Orient new staff members and interns on office policies and procedures

Coordinate office security procedures. Serve as liaison to building management to ensure office space is clean and well maintained. 

[ashleynwillingham]

Neighborhood Housing Services of LA County

Administrative Assistant, January 2019 - March 2020

Neighborhood Housing Services of Los Angeles County (NHS) works to strengthen neighborhoods and improved the quality of life for underserved families. Since 1984, NHS has increased access to affordable capital, developed affordable housing, provide financial education and homeowner counseling. NHS is moving swiftly to help your neighbors most affected by the housing affordability crisis gripping Los Angeles County. NHS helps families increase their financial knowledge and achieve sustainable affordable homeownership.

I joined NHS in January 2019 as an Administrative Assistant. I have the opportunity to work with all departments. The primary responsibilities of my role are:

Collect and process client applications, using SalesForce. Generate reports, edit presentations, set up for meetings and provide real-time scheduling support by booking appointments and preventing conflicts

Educate the public about company values and programs, maintain client relationships by communicating via e-mail, by telephone, or personally

Provide logistic support for monthly Farmer’s Market and workshops; greet and welcome vendors and guests

Serves as an alternate Office Manager at the organizations community center in Compton

Conducted market research to build a young professional membership committee, developed a target audience profile and submitted sponsorship proposals to local businesses for 35th Anniversary gala

Secured silent auction sponsors for anniversary gala and lead post event follow up through email and mailings 

Created and designed email campaigns using ConstantContact to inform, engage and request donations from constituents 

[ashleynwillingham]

Episcopal Relief & Development, October 2015 - September 2018

In October 2015, I joined Episcopal Relief & Development as the Donor Services Assistant. I was hired to assist the organization during the end of year fundraising season. My primary responsibilities were:

Provided general administrative support to the Donor Services Department during end of year fundraising season

Followed procedure to process online donations and troubleshoot any complications donors experienced throughout the donation process

Maintain integrity and accuracy of institutional donor information in CRM (Raiser’s Edge) including gift entry, donor record updates

Provided guidance to online fundraisers using Classy fundraising software and Facebook

In under a year, I was hired as Monthly Giving & Donor Services Assistant, where I had an opportunity manage of the Sustainers Circle, the monthly giving program. My responsibilities included:

Oversee and coordinate all aspects of the monthly giving program with a specific focus on member retention and expansion; successfully increasing membership by 18% and revenue by 17% by then end of 2017

Develop print and digital marketing collateral for program, updated website, and created annual outreach schedule using social media for engagement and retention strategies that included a quarterly e-newsletter and monthly correspondence to renew payment information,     increase monthly giving amount and reactivate lapsed donors.

Track and monitor program performance on a monthly and quarterly basis; provided reports to Director of Donor Services and Vice     President of Advancement to demonstrate fundraising progress, member trends, and areas for improvement

Later, I was promoted to Donor Services & Monthly Giving Associate where my responsibilities grew from not only managing interactions with monthly donors to tending to our general constituency as well. My role expanded an I continued to grow the monthly giving program.

Act as the first responder to all inbound communications and replied promptly and professionally to all inquiries and concerns

Established a close working relationship with key cross functional departments within the organization to execute marketing strategy ensuring messaging is tailored to specific target audiences

Continued to grow the monthly giving program; increasing membership by 10% and revenue by 10% 2nd Quarter of 2018

[ashleynwillingham]

92nd Street Y

Education Outreach Coordinator,  August 2015 – October 2015

92nd Street Y is a nonprofit community and cultural center that seeks to create, provide and disseminate programs of distinction that foster the physical and mental health of human beings throughout their lives, their educational and spiritual growth and their enjoyment.

92Y’s Center for Education Outreach brings the best of what we offer on our stages and in our classrooms to New York City public schools — and welcomes students, teachers and families to 92Y’s vibrant on-site programs. We are committed to enhancing students’ access to the arts through close collaboration with educators.

I reported to the Director, Center for Education Outreach. My responsibilities is this role were to:

Assemble materials for teaching artist workshop; assisted with day of workshop event set up and breakdown

Developed printed materials; including event advertisements, payroll spreadsheets, and etc.

Generate online surveys using Google Forms and collect and consolidated results

*Temporary assignment via Execu|Search

[ashleynwillingham]

The Neighborhood Coalition for Shelter

Development Associate, August 2015 - September 2015

The Neighborhood Coalition for Shelter (NCS) is dedicated to providing housing and support that can transform lives. Together with its partners in the community, NCS's dedicated board, staff and volunteers demonstrate what neighbors can do to reduce, prevent and ultimately end homelessness.

I reported to the Director of Development and Communications. My responsibilities were:

Entering gifts into Raiser’s Edge and produce daily gift report for Finance Department

Writing and sent acknowledgement letters to donors

Maintaining and updating constituent records

Preparing the Board’s solicitor contact lists for Fall fundraising appeal

Researching information about Broadway group tickets sales for Fall fundraising appeal’s auction

*Temporary position via Execu|Search

[ashleynwillingham]

The SEED School of Maryland

Development Associate/Office Manager, April 2015 - August 2015

The SEED School of Maryland is a statewide, college-preparatory, public boarding school. Their mission is to present students from across the state with an extraordinary opportunity to receive a tuition-free education that prepares them for success in college and beyond.

While working at the SEED School I worked in the Development department reporting to the Director of Development. My main responsibilities were to:

Lead the gift entry process--Including copying checks, tracking weekly donations & reconciliation of donations

Generate weekly and monthly financial reports for Board of Trustees

Managed donation acknowledgement process (sending thank you notes, letters and gifts)

Answer phone and email inquiries regarding membership and donations

Coordinate with internal and external teams to organize donor/supporter visits

Create, route and file accounts payable check requests

Track department expenses in budget monitoring system

[ashleynwillingham]

Black Women in Sport Foundation

Digital Media Associate, September 2014 - January 2015

In support of Black Women’s in Sports Foundation's (BWSF) ‘1000 Women Challenge’ campaign. During this campaign I was able to showcase my creative, public relations and online marketing skills; developing the campaign logo, producing invitations for the 1000 Women Challenge Reception in October and managing BWSF's Facebook and Twitter with up-to-date campaign information and engaging content related to the organization's mission.

Working on this campaign afforded me the opportunity to use the online marketing service, MailChimp to generate and send out e-blasts to people about the campaign and the quarterly newsletter. I also wrote and submitted many press releases to the media outlets in Philadelphia.

The 1000 Women Challenge campaign was successful, raising over $30,000 to support BWSF programming. My social media expertise lead to increasing BWSF's audience significantly and making key connections with Philadelphia publications, residents and prominent female athletes of color.

Black Women in Sport Foundation is a nonprofit organization whose mission is to increase the involvement of black women and girls in all aspects of sport, including athletics, coaching and administration.

[ashleynwillingham]

Artistic Stitch Incorporated/Queens Vibe

Inside Sales Representative/Executive Assistant, May 2014 - December 2014

When I began working at Artistic Stitch, it was a small family-owned business that offered an array of services including: silk screening/embroidery, signs, printing, and web development. Artistic Stitch also housed and operated a restaurant, named Saverio's and 30,000 sq. foot sports complex within the facility.

Inside Sales Representative

In my initial role as an Inside Sales Representative, I sourced new sales opportunities through inbound lead follow-up and outbound cold calls. With the launch of the company’s eCommerce site, it lead me to implement an e-mail marketing initiative which generated quality leads and sales through email correspondence. This role also included liaising between the Senior Sales Representative and customers usually to customer inquires and special orders.  Using the email service ConstantContact, I composed and disseminated email blast to clients informing them of new promotions.

Executive Assistant to Co-Owners

In June, Artistic Stitch Incorporated was in the process of becoming one of the newest acquisitions to Marcus Lemonis, CEO of Good Sam/Camping World and host of CNBC reality show ‘The Profit’. The company underwent a re-branding process which put more focus on the company’s specialty; silk screen/embroidering. 

During the transition process, my role expanded to an Executive Assistant role supporting two of four owners. This position has honed my project management skills by establishing objectives to complete various projects and special assignments daily. I wrote correspondence for both owners, submitted proposals on services, liaised between the corporate team and the owners, scheduled meetings and reported my findings on vendor bids for the restaurant and store. I also connected Director of Media Services of Good Sam/Camping World on projects relating to brand management and increasing customer engagement.

As a part of the corporate re-structuring, the retail store, Queens Vibe was created along with a line of apparel under the same name. Utilizing my logistic and project management skills, I developed and managed full inventory reports for the Queens Vibe retail store - accurately recording the quantity, type, and style. I quickly learned how to use the ShopKeepPOS system—I inputted all inventory data into the system’s back office and am able to use the system for transaction purposes. I generated reports of full inventory documents, including pricing and production costs for the corporate team's review. 

[ashleynwillingham]

American Diabetes Association – Greater New York

Associate Manager, Special Events Logistics,  May 2013-October 2013

The American Diabetes Association is the nation’s leading nonprofit health organization providing diabetes research, information and advocacy. Over $50 million is fundraised nationally through the signature events Tour de Cure and Step Out | Walk to Stop Diabetes.

I lead event logistics for NYC Tour de Cure and NYC Step Out | Walk to Stop Diabetes. To facilitate these events, I attained all municipal permitting through New York City agencies such as, the Department of Parks & Recreation, New York Police Department and New York City Department of Sanitation. I also managed accounts payable and receivable in the Special Events Department.

NYC Tour de Cure is a cycling event where over 500 cyclists ride distances up to 100 miles for the cause. I recruited and coordinated over 250 volunteers that were spread out at various locations: onsite, at rest stops throughout New York and New Jersey and the driving volunteers who provided emergency roadside support. After the event, I logged all Tour de Cure proceeds and submitted the donations to the national headquarters.

NYC Step Out | Walk to Stop Diabetes was a 7-mile walk with over 3,000 participants. For this event, I recruited and oversaw over 350 volunteers, solicited and managed in-kind and paid vendor relationship bids. I developed and perfected the walk route with committee captains, established the timelines for site set-up and breakdown with the walk site's management team, and worked alongside the Assistant Director of Fundraising and Special Events. I also coordinated consumer communications and tools (i.e. welcome and team kits for all walkers, follow up correspondence, day of event information), supervised all incoming mail and data processing including bulk mailings and managed in-office interns and volunteers.

For both events I worked with separate committees of 10-15 volunteer captains devising new strategies to improve the quality of events for all participants. I met with them collectively about once a week and worked with one-on-one with some captains on special projects leading up to the day of event. 

[ashleynwillingham]

American Cancer Society -- Hope Lodge NYC

Evening/Weekend Manager, March 2012-May 2013

Hope Lodge offers cancer patients and their caregivers a free, temporary place to stay their best hope for effective treatment may be in another city. The largest in the nation,Hope Lodge New York City offers 60 comfortable guest suites, with access to communal kitchens, activity rooms, and services.

As Evening/Weekend Manager, I provided direct supervision over the facility and Hope Lodge guests. I checked in new and returning guests and entered guest data into the internal reservation database. Using the hospitality software, Epitome PMS--I assigned rooms to housekeepers, printed daily cleaning schedule for each housekeeper and tracked room statuses, from dirty to “clean and ready for guest”. This software was also used for checking the guests in and out of the facility and generating daily reports. Keys issued to each guest were activated by using Saflok and Winpak.

Hope Lodge operates very similar to a hotel and receives guests from all over the world. When I monitored front desk activity, I demonstrated high levels of customer service to each guest and visitor. New guests were given a full tour of the facility and informed them of Hope Lodge’s guest policy.

Each shift I remained on-site and reachable to guests by emergency line, in case of an emergency. I handled all emergencies that occurred, making the appropriate contacts and referrals then, prepared incident reports. Periodically, I patrolled all floors, noting any discrepancies or possible maintenance issues, and reports information to designated assigned parties.

The American Cancer Society is the nationwide, community-based, voluntary health organization dedicated to eliminating cancer as a major health problem by preventing cancer, saving lives, and diminishing suffering from cancer, through research, education, advocacy, and service.

[ashleynwillingham]

March of Dimes Foundation

Communications Intern, February 2012-August 2012

March of Dimes-New York Chapter afforded me the opportunity to I complete a dual internship program as Communications Intern and March for Babies Intern.

As Communications Intern, I was able to cultivate my skills in strategic marketing, media sponsorships, and tracking media analytics. During the March for Babies 2014 campaign, I would spend time connecting with local magazines and newspapers seeking print and/or digital PSA space for the 2012 MFB event. In my pursuits, I secured free ad placement in the newspaper, The Columbia Spectator and online Mom-community, Mommybites.com. I also applied my writing skills to draft media releases and advertisement copy.

During this time I had the opportunity to learn how to use media tracking tools drive and monitor the MFB campaign. The public relations software by Vocus, created and maintained contact list, sent out press releases to various media outlets and researched new prospective advertising opportunities. Using the Media Monitoring Suite of TV Eyes, I was able to monitor media impressions for the March for Babies campaign. I also tracked data on the official March of Dimes – New York Facebook and Twitter pages to review the amount of viewers for all sponsored posts. The data collected was then used when assembling the Return on Engagement packets for each media sponsor.

March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality.

[ashleynwillingham]

March of Dimes Foundation

March for Babies Intern, February 2012-May 2012

March of Dimes-New York Chapter afforded me the opportunity to I complete a dual internship program as March for Babies and Communications Intern.

In my role as March for Babies Intern at the New York State Chapter, I had an opportunity to enhance my skills in administration and volunteer management. My responsibilities included connecting with the school, clubs and organizations fundraising teams, initiating new sponsorship opportunities and data entry. I also recruited and managed 300+ volunteers on the day of event, making sure they were well-informed and prepared for their duties.

During this internship I learned about fundraising and development in the non-profit industry. I was able to keep the school, clubs and organizations teams highly motivated to reach their fundraising goals by creating custom fundraising kits—giving them all the tools they needed to succeed.

I gained a new sponsorship opportunity with Quidsi Inc., the parent company of Diapers.com (baby care), Soap.com (health, household), BeautyBar.com (prestige beauty), Wag.com (pet products) and others. With that sponsorship, we were able facilitate a baby changing area, 20’x20’ Kids Zone and provide 1,000 gift bags for participants at the Finish Line Festival---all new enhancements to the NYC March for Babies Walk.

March of Dimes is the leading nonprofit organization for pregnancy and baby health. With chapters nationwide and its premier event, March for Babies, the March of Dimes works to improve the health of babies by preventing birth defects, premature birth and infant mortality.

[ashleynwillingham]

New York Public Radio, The Jerome L. Greene Performance Space

Office Production Assistant/Box Office Coordinator, March 2011-October 2011

While at the Jerome L. Greene Performance Space, I developed my event production, administrative and multi-tasking abilities as Office Production Assistant and Box Office Coordinator.

Often referred to as The Greene Space, it is a state-of-the-art, multimedia performance space and broadcast studio at New York Public Radio. During my time with TGS, I provided support for 25+ public and private events. Originally starting as a volunteer, I would assist with day-of-event needs of a live event. Later, I was hired and was able to take on more responsibility.

As an employee, during the day I was responsible for administrative duties, such as making calls, setting up site visits and responding to emails regarding potential space rentals and volunteer recruitment. I also performed errands that assisted daily functions, like placing orders, picking up supplies, and etc. My experience with the Greene Space, introduced me to working with the municipal agencies of New York City. I obtained sound permits or other licenses required to facilitate events.

Evenings consisted of preparing for events—responsibilities included cleaning and setting up the green room for talent, maintaining the venue’s storeroom, and managing event catering arrangements. Afterwards, I would head into the Greene Space’s lobby where I greeted all patrons and managed the box office ticketing and collected payment for tickets bought onsite.

[ashleynwillingham]

Honeymag.com

Editorial Intern, Fall 2009

Shortly after Honey Magazine was re-launched as an online publication, I interned at HoneyMag.com. HoneyMag.com is an urban female lifestyle portal, with original content about fashion, celebrities, breaking trends, music, beauty, love, and careers.

While interning, I developed skills in digital content production and using social media platforms, professionally. As the Editorial Intern, my responsibilities included monitoring social mediums (Twitter, Facebook, etc.), blogs for trending news and building media contact lists. I also submitted weekly polls and varied correspondence for site publication. I attended and participated in weekly meetings that discussed content and marketing strategies.