appcogroupmalaysia-blog

[appcogroupmalaysia-blog]

Appco Group teams up with IKEA, for youngsters!

Appco Group Malaysia collaborates with IKEA Malaysia for UNICEF campaign. Appco Malaysia lately teamed up with IKEA Malaysia for UNICEF’s “The State of the World’s Children 2011” campaign alongside the “YES! I want to be a champion for children” petition campaign. IKEA Malaysia sponsored floor space to help the awareness and fundraising campaign rolled out by Appco Malaysia for the last quarter of 2011. The latest campaign from UNICEF concentrates on marginalized and disadvantaged youth, and works to protect their rights particularly in conflict, post-conflict and emergency situations. “Adolescence is a challenging and vulnerable phase of life between 10 to 19 years of age when children have to deal with profound physical, emotional, sexual and social changes,” says Hans Olsen, UNICEF Representative, Malaysia. UNICEF’s ultimate objective is to nurture healthy, literate, economically independent and engaged adults. UNICEF will capitalize on its partnerships with private organizations, government bodies, and even make new alliances to help and support youngsters. “With our partners, we are ready to make that investment and seize the opportunity,” says Mr Olsen. The campaign has been a great success with more than 600 new donors signed up and vital funds raised for UNICEF with the help of IKEA Malaysia. More than 7000 “Champion for Children” signatures were received. Part of the campaign even involved a survey for teenagers to fill out which allows UNICEF to gather data, which will later be used by not only themselves but the associated bodies within the Malaysian government for development purposes. Due to the fabulous success of the UNICEF campaign, IKEA Malaysia is about to feature it in the next issue of the ONE Ikea Magazine, a bi-monthly publication by IKEA that is distributed out to their customer base throughout Malaysia.

[appcogroupmalaysia-blog]

Appco Group Malaysia

In 1995 Appco Group Malaysia was established by Appco Group Vice President James Greaves and it is the headquarters for Appco Group Asia. Appco Group Asia is on a rapid expansion plan, with future expansion expected into Taiwan and China. Since working with charities in 2002, Appco Group Asia has helped raise a significant amount of money for many fantastic causes, created fantastic opportunities for their clients and given many young people the opportunity to build a career in sales. Appco Group Malaysia is involved in partnering telecommunications, charity and financial service clients such as TM Net, Celcom, Maxis, Standard Chartered Bank, Majlis Kanser Nasional (MAKNA), National Kidney Foundation (NKF), UNICEF, WWF and The Budimas Charitable Foundation.