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How Artificial Intelligence (AI) is assisting the E-commerce Industry?

Artificial Intelligence has unleashed the true potential of e-commerce app development services and the entire industry. It is opening several new opportunities by improving customer experience, generating new business, and has a better understanding of the business. To have an AI-assisted mobile app, you need to the expertise of a reliable e-commerce app development company.

The entire industry is continuously evolving and gradually incorporating AI into their business operations and strategies. How AI is proving to be a boon e-commerce industry?

In this blog of B2C Info Solutions a leading e-commerce app development company in India, we will discuss what is the artificial industry in the e-commerce industry and its implications? and their important aspects so read the full blog below.

What is the artificial industry in the e-commerce industry?

Technology is enabling the business to predict, sense, and automate. This can help in improving user experience and enhance brand reputation. It is helping many enterprises and startups to set a new example in the industry. AI can solve real-world issues that e-commerce is facing in the current scenario.

The adoption of AI-Driven solutions is expected to increase from 40% to 80% in the next 3 years. Here are some applications of AI that are benefitting the many online e-commerce stores.

1. Advanced Visual Search- The advanced AI-Visual search uses real-world images such as snaps, screenshots, etc for online searches. It is a boon for e-commerce business, especially for the clothing and home decor industry. 

2. Personalized Recommendations- You must have observed that when you download an e-commerce store such as Amazon or any major apps then you can see different recommendations of the similar products on your dashboard. With AI the most appropriate suggestion reaches the users from carefully tracking down the products.

3. Voice Assistance-  As AI is being used and is emerging as the new technological advancement in the e-commerce industry for better user experience. Voice assistance is one of them. It provides a smooth experience to the customers in browsing their products. Instead of typing anything they can search the product by speaking to the Mic inbuilt there. 

4. Effective Data Management- As the new saying is going "Data is the new oil" hence as an app owner you need to maintain your customer data wisely. The data in terms of purchasing details, customer profiles, and transferring other information from database software. AI Apps can manage all your vital customer data effectively. It provides no restrictions on handling data, storage of different data in one common location.