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Boom Creative

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Katja Kemnitz

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Hrafnhildur Arnardóttir/SHOPLIFTER

Hrafnhildur Arnardóttir, also known as Shoplifter, is an Icelandic artist known for her vibrant and immersive installations that explore themes of identity, self-expression, and the transformative power of art.

One of Arnardóttir's most recognizable techniques involves creating large-scale sculptures and installations using synthetic hair in a variety of colors. She meticulously arranges and shapes the hair into playful and whimsical forms, ranging from abstract landscapes to surreal creatures. Her artworks often evoke a sense of fantasy and joy, inviting viewers to immerse themselves in a world of vibrant textures and colors.

Arnardóttir's use of synthetic hair as a medium allows her to explore themes of beauty, cultural identity, and personal expression. By utilizing hair, which is often associated with individuality and self-identity, she invites viewers to reflect on their own perceptions of beauty standards and societal norms.

Her installations often create immersive environments that envelop viewers in a sensory experience. The vibrant colors and tactile nature of her works prompt a wide range of emotions and sensations, from fascination to introspection.

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Lizan Freijsen

Lizan Freijsen is a contemporary artist known for her intriguing and thought-provoking exploration of nature, decay, and the concept of beauty in imperfection, often revolving around the presence of mould, stains, and decay in our everyday environments.

A significant body of Freijsen's work focuses on the patterns and colors created by mould and fungi found in neglected or overlooked spaces. She draws inspiration from these natural processes, capturing their organic forms and transforming them into mesmerizing artworks. By elevating the often-dismissed aspects of decay and deterioration, Freijsen invites viewers to contemplate the transient nature of existence and the beauty found in imperfection.

Through her meticulous observation and documentation of these natural processes, Freijsen raises questions about our relationship with the environment and the impact of neglect and time on our surroundings. Her artworks serve as a reminder of the constant cycle of growth, decay, and regeneration that underlies the natural world.

Freijsen employs various mediums and techniques in her practice, including photography, painting, and installation. She often incorporates found objects, such as discarded materials or fragments from decaying buildings, into her work, further emphasizing the themes of transformation and the passage of time.

Her artistic approach encourages viewers to see beauty in unexpected places and to reconsider their perceptions of decay and impermanence. Freijsen's works have been exhibited in galleries and museums internationally, capturing attention for their unique perspective on the relationship between nature, time, and human environments.

Through her art, Lizan Freijsen offers a contemplative exploration of the hidden narratives and poetic qualities of decay, mould, and the ephemeral beauty found in our surroundings. Her work encourages us to embrace the imperfections of life and to appreciate the ever-changing and fragile aspects of our world.

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Olivier de Sagazan

Olivier de Sagazan is a multidisciplinary artist known for his captivating and evocative performances that blur the boundaries between sculpture, painting, and live art, de Sagazan's work explores themes of identity, transformation, and the human condition.

One of de Sagazan's most recognized performances is titled "Transfiguration," in which he undergoes a mesmerizing metamorphosis using clay and paint. Beginning with his face as a canvas, he meticulously applies clay and layers of paint, gradually transforming his appearance into grotesque and primal expressions. Through his physical and emotional intensity, de Sagazan delves into a visceral exploration of human existence, unveiling hidden aspects of the self and the rawness beneath social masks.

De Sagazan's performances are deeply introspective, often evoking feelings of discomfort, awe, and vulnerability in viewers. He pushes the boundaries of the human body, using his own flesh as a medium to challenge conventional notions of beauty and to reflect on the complex and fragile nature of humanity.

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Roni Landa

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Ai Weiwei, Dropping a Han Dynasty Urn, 1995

In 1995, the renowned Chinese contemporary artist Ai Weiwei created a thought-provoking and controversial artwork titled "Dropping a Han Dynasty Urn." This performance-based piece challenged notions of tradition, value, and cultural heritage.

For this artwork, Ai Weiwei documented himself dropping and smashing a 2,000-year-old Han Dynasty urn. The Han Dynasty (206 BC–220 AD) holds significant historical and artistic importance in China, and the urn represented a tangible artifact of that ancient civilization.

By deliberately destroying the urn, Ai Weiwei aimed to provoke dialogue and question the concept of authenticity and the preservation of cultural heritage. He explored the idea of iconoclasm, challenging the reverence attached to historical artifacts and confronting the viewer with conflicting emotions of shock, reverence, and cultural tension.

"Dropping a Han Dynasty Urn" encapsulated Ai Weiwei's larger artistic practice, which often incorporates social and political commentary. It questioned the value society assigns to objects and traditions, challenging the viewer's perceptions of history, authority, and the power of art itself.

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Bruce Riley

Riley's artistic process involves a unique combination of painting, pouring, and manipulating various liquid mediums such as epoxy resin, acrylic, and ink. He creates intricate and vibrant compositions by allowing these mediums to flow and interact with each other on a canvas or other surfaces. The result is a visually dynamic and organic interplay of colours, forms, and textures.

His artworks often resemble otherworldly landscapes, cosmic phenomena, or microcosmic cellular structures. The fluid nature of his techniques allows for unexpected and spontaneous formations, giving his works a sense of fluidity, movement, and energy.

Riley's approach to art is deeply intuitive and experimental. He embraces the unpredictable nature of his chosen mediums, incorporating chance and spontaneity into his creative process. This sense of exploration and discovery is integral to his work, as he navigates the delicate balance between control and letting go.

The immersive and intricate nature of Bruce Riley's artworks invites viewers to delve into the depths of the compositions, engaging with the layers of colours, textures, and abstract forms. His works evoke a sense of wonder and contemplation, prompting viewers to explore the boundaries of perception and the mysteries of the subconscious mind.

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The Designers Republic

The Designers Republic (tDR) is a renowned graphic design studio known for its distinctive and influential work in the field of visual communication. Founded in Sheffield, England, in 1986 by Ian Anderson, tDR quickly gained recognition for its bold, futuristic, and boundary-pushing design aesthetics.

tDR's style is characterized by its use of vibrant colors, geometric patterns, and bold typographic treatments. They embraced a unique blend of graphic design, illustration, and digital techniques, often incorporating elements of technology and popular culture into their work.

The studio became particularly renowned for its involvement in the music industry, collaborating with numerous record labels and musicians to create iconic album covers and promotional materials. tDR's designs for artists such as Aphex Twin, Pop Will Eat Itself, and Pulp became highly influential, blending futuristic and surreal imagery with innovative typography. Beyond music, tDR's portfolio extends to a diverse range of projects, including branding, advertising, packaging, and digital media, leaving a significant impact on the visual landscape of the 1990s and early 2000s.

tDR's work often challenged conventional design norms, pushing the boundaries of visual communication and exploring the possibilities of new technologies. They embraced a forward-thinking, rebellious spirit, critiquing consumer culture and offering alternative visions through their distinctive graphic language.

I personally really love tDR's work and am hoping to look at their unique type of design and style into my own work, especially within the branding section of this project.

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Klari Reis

Klari Reis is an artist known for her innovative and visually captivating abstract works.

One of Reis's signature techniques involves creating intricate and vibrant compositions using layers of epoxy resin. She applies the resin to various surfaces, allowing it to form unique and organic shapes that resemble cellular structures or microscopic landscapes.

Inspired by scientific concepts, Reis often draws inspiration from natural phenomena, such as cellular biology, microbiology, and chemical reactions. Her works reflect an ongoing exploration of the microscopic world and the intricate patterns and processes that occur at that scale.

Reis's art not only captivates aesthetically but also prompts contemplation about the fragility and interconnectedness of life. Her compositions convey a sense of energy, movement, and transformation, evoking a sense of wonder and curiosity.

Klari Reis's artworks provide a visual bridge between science and art, offering viewers an opportunity to explore and appreciate the beauty of the microscopic realm.

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CARI

CARI or Consumer Aesthetics Research Institute is an independent library and archive of various aesthetic and artistic movements used within advertising and other media.

This website has been extremely helpful when finding movements and visual styles to look for inspiration .

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Kathleen Ryan

Kathleen Ryan is a contemporary artist known for her intricate and unconventional sculptural works. Ryan explores themes of nature, decay, and the tension between beauty and imperfection in her art.

One of Ryan's notable bodies of work revolves around the use of materials such as beads, stones, glass, and other found objects. She meticulously arranges these materials into captivating and organic forms, often creating sculptures that resemble fruit or natural formations. Her works possess a sense of intricacy and detail that draws viewers in for closer inspection.

Ryan's sculptures are known for their juxtaposition of the exquisite and the decayed. She frequently incorporates elements of decay or rot within her sculptures, challenging traditional notions of beauty and raising questions about the transient nature of life and the inevitability of decay.

Her works have been exhibited in various galleries and museums around the world, and she has gained recognition for her unique approach to sculpture. Kathleen Ryan's art invites contemplation, engaging viewers in a dialogue about the complexities of nature, human existence, and the passing of time.

Kathleen Ryan has been a heavy influence on my work throughout this project as she has influenced me to use beads to mimic mould similarly to how she does in her sculptural works.

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Field research

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Branding planning

As groups, we were tasked to work together to come up with some basic concepts for branding for the exhibition

A small doodle of a man giving a thumbs up was picked up by a tutor and I was asked to develop on it, I digitised it and made colour variants as well.

As well as this, I designed some mascot ideas independently, being of rainbow coloured rabbits to fit in with the 'happy' theme, being two things stereotypically associated with happiness.

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Exhibition space

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Exhibition space

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Exhibition space