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Google Ad business faces breakup after being charged with EU antitrust violations

Google may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue.

Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing. This could potentially lead to more transparency, greater campaign control for advertisers and increased innovation, which could prompt the creation of new ad tools.

What’s happening: The European Commission conducted a report into the operation of Google Ads and found that the search engine typically tends to favor its own ads, causing difficulties for competing providers.

When discussing potential solutions, the commission said that behavioral improvements would not be enough to rectify the matter. Instead, it has recommended that the search giant sells off part of its business.

What has Google said? Google released a statement today criticizing the commission’s findings. Dan Taylor, Vice President of Google Ads, wrote:

“The Statement of Objections from the European Commission sets out claims that are not new and relate to a narrow part of our advertising business. It fails to recognize how advanced advertising technology helps merchants reach customers and grow their businesses — while lowering costs and expanding choices for consumers.

“Ad tech is fiercely competitive and constantly evolving. We compete with hundreds of companies in this space, including household names like Amazon, Microsoft, and Meta as well as specialized advertising technology companies like Criteo, The Trade Desk, and many others. Even media companies and retailers now offer competing advertising technologies.

“The digital advertising market enjoys competitive pricing, lively innovation, and robust competition — helping advertisers, publishers, and consumers. We look forward to showing how our ad tech tools help make the internet open, and accessible — and how breaking them would diminish the availability of free, ad-supported content that benefits everyone.”

Has this happened before? Earlier this year, nine U.S. states (Michigan, Nebraska, Arizona, Illinois, Minnesota, New Hampshire, North Carolina, Washington, and West Virginia), joined forces to bring a similar lawsuit against Google.

The states accused the search engine’s ad business of violating antitrust regulations. To rectify the matter, they urged Google to break up its Ad Manager suite, claiming it was exploiting its online advertising dominance. Google denied the claims and asked for the case to be dismissed.

In 2020, Google was also accused of breaching antitrust laws again in order to sustain its position as the leading search engine. This case is set for trial in September.

Deeper dive: You can read Google’s full response to the European Commission announcement about its advertising technology.

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About the author

Nicola Agius is Paid Media Editor of Search Engine Land after joining in 2023. She covers paid search, paid social, retail media and more. Prior to this, she was SEO Director at Jungle Creations (2020-2023), overseeing the company’s editorial strategy for multiple websites. She has over 15 years of experience in journalism and has previously worked at OK! Magazine (2010-2014), Mail Online (2014-2015), Mirror (2015-2017), Digital Spy (2017-2018) and The Sun (2018-2020). She also previously teamed up with SEO agency Blue Array to co-author Amazon bestselling book ‘Mastering In-House SEO’.

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Unlocking the Tricks of Locksmiths: A Closer Check Out Their Essential Role in Culture

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Locksmith professionals are usually the unsung heroes of our day-to-days live, supplying crucial services that assist keep us safe and protected. From helping us restore accessibility to our homes when we're shut out to setting up high-security locks to secure our valuables, locksmith professionals play an important role in safeguarding our homes, organizations, and automobiles. Their experience expands past merely picking locks; they are experienced professionals that are trained to deal with a variety of protection systems and devices, making them very useful members of our communities.In times of emergencies, such as being secured out of our homes or experiencing a break-in, locksmith professionals are the ones we turn to for instant help. Their fast reaction times and day-and-night availability make them a reliable source helpful when we need it most. Furthermore, locksmiths are continually updating their abilities and understanding to stay in advance of the most up to date protection patterns and modern technologies, ensuring that they can give the very best possible services to their clients. Next time you discover on your own seeking a locksmith professional's solutions, bear in mind to appreciate the vital duty they play in maintaining our lives secure and secured.

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Unleashing the Power of Personal Advancement: A Journey to Self-Transformation

Checking out the Midst of Personal Advancement

In today's fast-paced globe, personal development has acquired substantial interest as people look for to boost their lives, accomplish their goals, as well as open their fullest capacity. Individual advancement includes numerous methods, devices, as well as techniques aimed at self-improvement and also self-transformation. It includes a constant process of self-reflection, self-awareness, and also individual growth that makes it possible for individuals to develop in different elements of their lives, including their careers, partnerships, and also general well-being.

Individual development is not a one-size-fits-all strategy; instead, it is a deeply individual and distinct journey for each and every individual. It begins with a real need for self-improvement and also a dedication to individual growth. This journey frequently entails establishing objectives, identifying toughness and also weak points, as well as taking on new practices and attitudes that straighten with one's ambitions. It can incorporate various techniques such as mindfulness, journaling, meditation, reading, participating in workshops or seminars, seeking mentorship, as well as participating in self-care activities.The Perks of Personal Growth Taking part in personal growth

has countless advantages that go beyond achieving exterior success. It permits individuals to acquire a deeper understanding of themselves, their worths, and their objective in life. With self-reflection as well as self-awareness, people can recognize their restricting beliefs, break without unfavorable patterns, and create a growth state of mind that cultivates durability and also adaptability.Personal growth likewise enhances interpersonal skills, interaction, and partnerships. As individuals become a lot more self-aware, they can better comprehend others, understand, and communicate successfully. This leads to improved relationships, both personal as well as expert, as individuals come to be extra proficient at connecting with others as well as constructing significant connections.Moreover, personal development promotes total well-being, including psychological, psychological, and physical health and wellness. By focusing on self-care and also taking on healthy and balanced routines, people can handle anxiety, rise positivity, and also grow a well balanced lifestyle.In conclusion, individual growth is a transformative trip that encourages individuals to open their true capacity, attain their objectives, and also lead even more meeting lives. By investing in self-improvement and individual growth, individuals can experience significant positive changes in numerous elements of their lives, promoting self-awareness, strength, as well as overall wellness.

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Mastering the Art of Public Speaking: Unlocking Your Full Possible

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Public talking is an ability that many individuals find daunting and difficult. Whether it's offering in front of a large audience, talking at a meeting, and even talking up in a meeting, the ability to effectively communicate concepts and involve with others is vital in today's globe. Nevertheless, with the right attitude, preparation, and technique, anyone can become a positive and influential public speaker.Paragraph 2: In this

article, we will check out tested techniques and strategies to assist you overcome the worry of public speaking and establish your communication abilities. We will certainly go over the importance of building confidence, conquering anxiousness, and predicting a solid visibility on stage. Furthermore, we will certainly give practical ideas for crafting engaging speeches, structuring your material properly, and exciting your audience. Whether you're a service expert, a pupil, or a person wanting to boost their personal growth, grasping the art of public talking is a valuable skill that can open doors to brand-new chances and empower you to make an enduring effect. Join us on this journey to open your complete possibility as a public audio speaker!

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Opening the Power of Nourishment: Sustaining Your Body for Ideal Health And Wellness

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The value of nourishment can not be overstated when it comes to maintaining a healthy way of living. Nourishment plays an essential function in supporting our overall health, from giving vital nutrients to fueling our bodies to advertising illness prevention. It is clear that what we eat straight influences our physical and psychological wellness, making it vital to focus on correct nutrition in our everyday lives.In today's hectic world, it can be very easy to drop into undesirable consuming behaviors, depending on practical but nutritionally devoid refined foods. Nevertheless, by making conscious options and understanding the power of nutrition, we can take control of our health and wellness. A well-balanced diet regimen that includes a variety of fruits, vegetables, entire grains, lean proteins, and healthy fats is crucial to beneficial our bodies with the nutrients they need. Furthermore, comprehending the particular dietary demands of our bodies, such as age, sex, and task level, allows us to tailor our diet plan as necessary for ideal wellness. By sustaining our bodies with the best nutrients, we can increase our energy degrees, reinforce our immune system, and improve our general high quality of life.Moreover, nutrition plays an essential duty in disease avoidance. Research has revealed that a nutrient-rich diet plan can minimize the threat of chronic illness, such as heart problem, diabetes, and certain types of cancer cells. As an example, including fiber-rich foods like entire grains, legumes, and fruits into our diet plan can assist reduced cholesterol degrees and reduce the danger of heart condition. Similarly, consuming foods high in antioxidants, such as berries, leafed greens, and nuts, can protect our cells from damage and reduced the risk of cancer.It is important

to keep in mind that excellent nutrition is not nearly what we consume but also how we consume. Conscious consuming, which entails paying interest to our food selections and consuming routines, can further improve the benefits of nourishment. Slow-moving and conscious eating permits us to enjoy our meals, improve digestion, and better recognize our body's hunger and fullness cues.In conclusion, nutrition is an effective device for attaining and keeping ideal wellness. By focusing on a well-balanced diet and making aware options about what we consume, we can unlock the capacity of nutrition to sustain our bodies, avoid conditions, and improve our total well-being. Accepting the power of nourishment is a lifelong investment in our wellness, and the benefits are genuinely transformative.

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The Power of Nutrition: Sustaining Your Body for Optimum Health And Wellness

Comprehending the Value of Nutrition

Nutrition plays an important duty in keeping overall health and wellness. It incorporates the process of acquiring, taking in, and making use of nutrients from food to support physical features and advertise development. A balanced and healthy diet supplies the needed nutrients, vitamins, minerals, and macronutrients needed for the body to work optimally.Proper nutrition is essential for a number of factors. Firstly, it assists to preserve a healthy and balanced weight, preventing the threat of obesity and associated health concerns such as diabetes, heart condition, and certain cancers. Additionally, a healthy diet regimen supports the immune system, allowing the body to fight off infections and diseases. Additionally, nourishment influences mental wellness, with research studies recommending that a diet regimen abundant in nutrients can favorably impact state of mind, cognitive function, and total mental well-being. The Key Elements of a Nutritious Diet plan A healthy diet regimen consists of various components that function with each other to provide the body with the required nutrients. These include macronutrients such as carbohydrates, healthy proteins, and fats, along with trace elements like vitamins and minerals.Carbohydrates are the body's main source of energy and should make up a considerable portion

of one's day-to-day calorie consumption. Whole grains, fruits, and vegetables are superb resources of complicated carbs, supplying vital fiber and nutrients. Healthy proteins are crucial for structure and fixing tissues, sustaining the immune system, and controling different physical features. Lean meats, fish, eggs, legumes, and dairy products are all outstanding resources of protein.Fats, commonly misunderstood, are an essential component of a healthy diet. Unsaturated fats, found in olive oil, avocados, and nuts, are essential for mind function, hormonal agent manufacturing, and nutrient absorption. Trace elements, including minerals and vitamins, are required for a vast array of physical processes such as bone wellness, immune function, and metabolic rate. Consuming a variety of colorful vegetables and fruits ensures a sufficient intake of these necessary nutrients.In conclusion, recognizing the relevance of nutrition and embracing a healthy diet can have an extensive effect on our general wellness and well-being. By sustaining our bodies with the ideal nutrients, we can support proper physical functions, preserve a healthy weight, and boost our mental wellness. So let's make nutrition a priority and enjoy the countless benefits it has to supply.

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फ़ टीचर

नमस्कार मैं सत्यम् अधीजा आप सबका स्वागत करता हूं यक़ीन है आप सभी बेहतरीन होंगे।

कोई ऐसी घटना जिसे देखने सुनने मात्र से ही जज़्बातों पर कंट्रोल नहीं रह जाता। मन करता है कि काश मैं वहां हो पाता तो स्थिति विपरीत होती।

मैं बात झारखंड के सेंट जेवियर्स स्कूल धनबाद का कर रहा हूं जहां पर एक बच्ची के सिर्फ़ बिंदी लगा के जाने मात्र से ही उसे पूरे स्कूल के सामने थप्पड़ मारा गया उसे बेइज्ज़त किया गया जिससे आहत होके उसने आत्महत्या कर ली।

दो कौड़ी के तथाकथित टीचर की संकुचित मानसिकता वा उसका अहंकार हर दिन गला घोंट रहीं हैं...कभी किसी मासूम की तो कभी किसी की मासूमियत की...और हम आंख पर पट्टी बांधकर सच्चाई से नज़रे फेरकर इन जाहिलों की आरती उतारने में लगे रहते हैं...

ईश्वर ने विवेक दिया है...उसका इस्तेमाल क�� एक अच्छे और सच्चे टीचर और इन जाहिलों और मक्कारों में अंतर करना सीखना होगा। इन्हें इनकी हर तरह की मक्कारी से अवगत कराना होगा और ये तब हो पायेगा जब हम झुनझुना बजाना बंद करेंगे कि टीचर भगवान से भी बढ़कर होता है... होते होंगे... पर सब नहीं...ये भी साथ साथ हमें स्वीकार करना होगा...

टीचर बनना कोई खेल नहीं है कि कोई भी आके बच्चों को रटाने लगा...टीचर का दूसरा रूप ही अथाह ज़िम्मेदारी होती है। किसकी...?... बच्चों की उनकी मानसिक और भावनात्मक स्वास्थ्य की। और इसे इन जाहिलों को समझना होगा की मेरी एक एक प्रतिक्रिया बच्चे की मानसिक और भावनात्मक विकास अथवा स्वास्थ्य का निर्माण कर रहा है जिस पर उनकी पूरी ज़िन्दगी निर्भर करती है।

ये जाहिल अपने ज़िन्दगी में ऐसा कौन सा पहाड़ तोड़ लेते हैं कि इन्हे अधिकार मिल जाता है बच्चों का मानसिक और भावनात्मक उत्पीड़न का..!!?

इन जाहिलों को कौन समझाए कि मनोविज्ञान नाम का कुछ होता है इन्हें कौन समझाए कि यही कारण है कि जब बड़ों में कोई बहस भी हो जाती है और तभी अगर बच्चा आ जाए तो वो बहस करना बंद कर देते हैं क्यों...इन जाहिलों को समझ नहीं आएगा!

ये मक्कार अपने व्यक्तिगत, पारिवारिक और सामाजिक ईढ़ स्कूल आके बच्चों पर निकालते हैं। ऐसे लोग टीचर नहीं मानसिक रूप से बीमार होते हैं और एक बीमार किसी बच्चे का सम्पूर्ण विकास न ही कर सकता है और न ही उसमें वो क्षमता होती है।

दरअसल मैं ये बताने की कोशिश कर रहा हूं कि ये टीचर के भेष में जानवर, जाहिल, और मक्कार होते हैं इनमे नाम मात्र भी संवेदना नहीं होती।

ये जाहिल कुछ अक्षर रट के आए हुए होते हैं बस...इनके अंदर कोई संवेदना, कोई सहानभूति, कोई व्यवहार... कुछ नहीं होता।ये अंदर से एक दम खोखले होते हैं जिसके परिणामस्वरूप धनबाद (झारखंड) जैसी घटनाएं होती रहती हैं।

ऐसा मत सोच लेना कि ऐसी घटना सिर्फ़ मेरे आपकेसाथ हुई हैं...नहीं...बिलकुल भी नहीं...ये बात सिर्फ़ मेरी नहीं देश के लगभग 95 प्रतिशत बच्चों के साथ ऐसा या इसी तरह की कोई और घटना(पाप) हो रहा है।

दरअसल इसमें एक और ज़रूरी एस्पेक्ट है और वो है मैन्युपुलेटिव एजुकेशन। बदकिस्मत से आज पूरे भारत में इसी का प्रभाव है। मेरे नज़र में यही सबसे बड़ा रीज़न है इस घटना के होने की।

हम अपनी भारतीय शिक्षा वा शिक्षा प्रणाली से दूर बहुत दूर होते जा रहे हैं और एक दम रद्दी, महत्वहीन, कचरपेट्टी शिक्षा को फॉलो अथवा गुणगान किए जा रहे हैं जिसका कुप्रभाव हमने बीते वर्षों में देखा है और ऐसे ही आगे भी देखते रहेंगे।

इसे रोकने के लिए हमें हमारी अपनी भारतीय शिक्षा...भारतीय शिक्षा प्रणाली को इंप्लीमेंट करना होगा तभी जाके कहीं हमें राहत मिलेगी और हम व्यक्तिगत रूप से सतत विकास कर पाने में समर्थ हो पाएंगे

इसी आशा के साथ...शुभम् अस्तु!