adamperez801-blog - Tumblr blog

[adamperez801-blog]

"Marketing" - InfoBarrel

What is marketing?

Do you think of advertising, promotion, buying, selling, or distributing goods? The word is derived from "market" meaning the process of buying and selling. Marketing today encompasses product definition, product packaging, advertising, sales, as well as, distribution. The practice of identifying an opportunity or engaging in a business transaction would be considered marketing. Selling ice-cubes to Eskimos would be considered marketing. Presuming Eskimos have never heard this lame saying would be considered having a poor marketing sense. However, asking thoughtful questions of a group of Eskimos about their ice-cube buying habits and gathering data to determine the viability of developing a sustainable customer base would be considered a good marketing practice. How do you develop a market? You speak with individuals who are likely buyers, whether healthcare Advertising Jobs existing customers or potential new buyers. You speak with others who are already selling goods to likely buyers. You learn the industry by listening to those who are engaged in markets similar to the one you are developing. You find a problem and solve it. An Example: To write content online, you need to identify topics to write about along with find an audience interested in reading about those topics. I have found that identifying a problem, an online question asked in a user forum, and trying to answer that question will serve not only the person asking, but will also help many others who were too timid to step forward and ask that question. If you were to consider content to be a product there is a thirst for knowledge in the world and the internet is a terrific medium for knowledge sharing. "Writer's block" occurs when a writer focuses too heavily on a single "product set" and fails to listen to their customer base for new product ideas. What is a failed market? A failed market occurs when the seller stops listening to the buyers and ignorance presides. Ignorance rises in the form of marketing executives who don't talk directly with customers or consider their field sales team to be beneath them versus a source of invaluable insight. It rises when product managers fail to obtain data to support a product launch. It rises when advertising agencies spend an entire client's budget on "branding" without establishing a method for tracking results. The solution to marketing ignorance is the adoption of the philosophy EUR" you manage what you measure. Marketing, I have determined, is the skill of listening and taking informed economic action.

[adamperez801-blog]

Acupuncture And What It's Going To Help You With

What knowledge do you have on acupuncture? When most people that don't know about acupuncture think about it, they picture someone with needles all over them. A variety of treatments are used to provide health benefits. Read on to discover more about the world of acupuncture. If acupuncture is something you'd like to try to get away from pain but you dislike needles, do whatever you can to get over that fear. Acupuncture has been proven to decrease pain and give patients a https://www.id-ss.com/job-category/medical-writer-jobs/ better life. Anxiety is something that should not be present during this procedure. It is important that you consult with your medical insurer before you start your acupuncture treatments. You may find that certain things can be covered by your insurance, and there also might be things that they're not willing to pay for. Also ask your practitioner which insurance plans they accept so you are not hit with a sizable bill you had not expected.

After an acupuncture treatment, you may feel tremendous energy. Many clients have said that they had increased energy levels weeks after sessions. This is due to the relaxation of your muscles after the treatment. Are you afraid of acupuncture therapy because of potential pain? If so, realize that acupuncture is virtually pain free. The needles used are thin as they aren't like injection needles. They slide in so smoothly you won't feel much at all. Although acupuncture seems painful, understand that the visual is worse than the reality. The needles are ultra-thin, much more so than the ones used to administer shots. Actually, they are so thin that you can't see them if you stand a couple of feet away. Usually, treatments are rather relaxing, though there is a chance that a small amount of discomfort may occur. Now that you've read through this guide, you should be more informed on what a typical acupuncture treatment is like. Be cautious and continue doing your research, but now you know how acupuncture can be a great benefit. That way, you can optimize your experience.

[adamperez801-blog]

The Latest And Greatest Information About Article Syndication

An excellent promotional tool for your company is to create articles that can be posted on sites across the web. By using the various content, you can link your business and draw attention to it. This strategy is known as article advertising, and it can be quite effective. Continue reading to learn the best way to go about it. Products backed by positive feedback from others who have purchased your products, can prove extremely helpful in leading a potential customer to buy your product. Adding testimonials to your site can be a great way to show previous clients' satisfaction. It's a good idea to include article content on your website; this makes it more likely that people will find your page after searching for certain keywords. This is easy and can boost web rankings and traffic. Search engines are attracted to websites that are regularly updated, so posting articles helps you obtain higher rankings with their algorithms. As tempting as it is to just send out the same article over and over again, this technique will backfire on you. There are lots of article indexes that you can use in article advertising. It is common to want to post the same article multiple times to many indexes. This is a mistake, because search engines are wise to such behavior and discount the links in such articles heavily when ranking web pages. After some time writing and gaining experience, you should have a lot of articles. Gather your best articles for an eBook that can be given away for promotional purposes or sold. A great eBook full of helpful content will be a huge hit.

Ensure that your initial paragraph is the most interesting of them all. Search engines and readers usually decide if an article is worth reading by the end of the first paragraph. Therefore, you should ensure that the best writing is in this first paragraph so that you can intrigue them. Ensure it's interesting, but don't spill everything right away. To ensure they keep reading, they have to want to find out more. When writing articles, try to maintain your own unique voice. Including aspects of your personality and originality will appeal more to your audience than a dryly written article pushing a product. Be honest with your writing, and let your own style shine through. Those reading you will love your work and will be more apt to come back. Having an attention-getter is an important element to article marketing. The author has numerous ways in which he can create a successful attention getter based upon the nature of the content. Your success as a marketer reflects your experience, so know your boundaries before you overreach. This can result in content that is not the best quality. Steer clear of that which you cannot do. The more people that see your content, the more successful you can become. This does not mean to focus your articles on the entire population on the internet. It's far better to get a few thousand people interested in an article than a few million Healthcare PR jobs UK that don't really care what you have to say. Everything should be adapted to your audience. If influential people use your products, write about it with their permission. This is the type of endorsement that can create unlimited demand for this type of item. You should never engage in making erroneous claims regarding celebrity use of your product because that can expose you to legal issues. With the knowledge of how to make great article and back link to your page, you are able to begin article promotion. Use article advertising with other marketing techniques for even greater results.

[adamperez801-blog]

Top 50 Public Relations Blogs

Health Care Jobs your story in wood type" src="http://blog.us.cision.com/wp-content/uploads/2013/06/ShareYourStory.jpg" width="328" height="343"/>Guest post by manager of electronic media Beth Blanchard and supervisor of Internet media Stone Hansard. Brands and public relations firms may be diverting more of their budgets to content marketing these days (indeed, Cision recently launched its own Content Marketing Suite), but there's still plenty of clout in PR's bread and butter, earned media. While similar to last year's Top 50 PR & Marketing Blogs, this year we zero in on blogs rooted in traditional PR industry issues, from best practices and ethics to emerging trends and industry news. The list is ranked by user views per month and inbound links, using data from Cision's media database. Take a look, these are the blogs that have earned it.

[adamperez801-blog]

What Everyone Should Learn Before Getting Acupuncture

You probably have a general idea of the benefits of acupuncture. It is important to learn more about this method before you decide to test it. Read on to become educated on this subject. Make sure that you give time for acupuncture to work. The full health benefit of acupuncture may only become apparent after several sessions. You won't get all of the main effects if you only go one time. So give it some time and make all of the appointments. Over the course of treatment, the benefits will kick in.

Get ready for some needles. You cannot avoid needles if you are going to have an acupuncture treatment. They are a major part of this kind of treatment. Be used to it before you go, or you will be too stressed for the acupuncture to work properly. If you are interested in acupuncture but afraid of needles, ask your practitioner about laser acupuncture instead. This is a revolutionary new acupuncture therapy that makes use of lasers by putting pressure on specific body points without actually using needles. It doesn't cause any pain and a lot of people have found it to be effective. One of the benefits of acupuncture is increased energy levels. Often clients say that this increased energy level lasts for several weeks following therapy. The sudden reaction after a session is usually a relaxing one, but the boost in energy usually follows. https://en.wikipedia.org/wiki/Communication When scheduling acupuncture sessions, be selective. Avoid doing anything strenuous or stressful immediately prior to your session. Try not to schedule and acupuncture appointment between two other activities. This will make it hard to relax. If you're currently taking prescription medications, make sure your provider is aware of them. This list will better inform them of how to develop your personal plan so that you experience the best possible results with your acupuncture treatments. Make sure you relax and rest after and before your acupuncture treatments. When you can resist stress, your results will be greater. You need relax if you want to really enjoy the treatment. Do not drink beverages with alcohol in them before having a session. Acupuncture is great for mental and emotional relief. When you drink, clearing your mind will be much more difficult. If you have partaken of alcohol within the last eight hours, reschedule your session. Ask how long each treatment will last for. Usually, each acupuncture session is 30 minutes long. However, if you are being treated for many health issues, it could be longer. Try not to plan events or obligations that immediately follow an acupuncture session, as relaxation is necessary afterward. People often experience a type of euphoria after participating in acupuncture. One way you can make that feeling last is to avoid over-stimulation from the computer or TV when you https://www.id-ss.com/job-category/medical-communications-jobs/ get home. The reason you feel great after an acupuncture session is that it helps to clear your mind. When you turn on the TV, your brain will be bombarded all over again. After reading this article, you should have a thorough understanding of acupuncture. Most people don't know as much about it as you do now. Speak with an acupuncture specialist to help you get some relief.

[adamperez801-blog]

Important Article Advertising Tips You Must Know

On its face, article submission seems quite simple. You may wonder what could be so difficult about writing and posting an article in a directory. When you try to write your first article, you'll see how difficult it can be. You should go over these tips if you want to learn more about article syndication and find out how you can promote your business online. Even if you are pushing a product, your articles should be fun to read. Draw the reader in by keeping a conversational tone. Even if you are talking about something technical, write about it in layman's terms. If your readers don't like or understand your article, they probably won't come back to your site. Develop a logo! Logos are not only for huge, major corporations. People who stop at your site will become familiar with it and begin to trust it. Readers need something to remember in order for them to keep coming back. It is important to inform your readers. Everyone wants to think that your article is giving them some important information. If you can deliver, they will be back. Be sure to post new articles regularly. Search engines https://www.id-ss.com/job-category/medical-writer-jobs/ have scheduling bots that determine how often to return to your site to re-index the content. The more content you post, the higher the search engines rate your site and the more visitors you have. You might want to think about outsourcing your articles. If you don't have the inclination, time or skill to write articles, you can hire a writer to do it for you. Spending money on outsourcing will help you save time and produce more articles. Turn in a lot of articles. Postin articles on a blog requires consistency. To successfully promote a single keyword, submit a multitude of articles that contain it. For particularly competitive keywords, you should submit about five articles to directories and about ten to blog networks. To get a fairly high ranking, you must then create 50 posts for private blog networks. It is very important in article advertising to have something that will grab your readers attention. There are many methods of drawing a reader in, and it's up to the writer to decide what method will work best with the article's content. Telling a joke at the beginning of an article can be an effective way to draw in a reader. Do not go overboard; keep it subtle and classy so you don't offend anyone. An excellent article has appropriate content and appeals to the reader. There are no hidden magical answers in article promotion, and you should be wary of anyone who promises secrets that no one else knows. If you research your niche, you will know everything that you need to be knowledgeable about in marketing articles. Article advertising is simply marketing through content distribution. You can have some fun writing articles that help people become interested in the products or services you offer. Take advantage of the tips you learned here and use them to create an effective article submission campaign that will gain you readers, and ultimately, customers. Articles represent a terrific tool for online marketing, as long as you understand what you are doing.

[adamperez801-blog]

'Be Healthy and Be Rewarded' -- With Rewards in Health Care... Everyone Wins!

A decade ago, financial rewards for healthy behavior was a "fringe" technique in some circles and morally offensive in others. It was common to hear "we are not paying people to do what they should be doing." Today, health rewards is a foundational technique in the health care community to drive consumer and provider behavior. In 2012, Todd Park, former Chief Technology Officer of Health and Human Services (HHS), commented, "The two biggest health trends will be data liberation and incentive reform." He was spot on. In 2014, Forbes outlined the five "Megatrends" with the potential to transform health care, and rewards were two of the five: o The Formation Of Accountable Care Organizations (ACOs) o Moving Away From Fee-For-Service Payment Models o Rewarding Better Health Outcomes and Quality o Health Information Technology Incentives o A New Generation Of Physicians In 2015, Brigham and Women's Hospital Innovation Hub named rewards as one of Top 10 Innovations of 2015. This culminated in the summer of 2015 with the Center for Medicare and Medicaid Services (CMS) expanding incentives in Medicare, an area in which many felt that rewards would never be accepted. Finally, in 2015, HHS set aggressive goals for the percentage of Medicare payments tied to value (as opposed to fee for service), indicating that 50 percent of Medicare payments will be tied to value by 2018. Incentives in health care is now squarely on the desk of the CFO. Recently, the Wall Street Journal produced a report (June 22, 2015) from the CFO Network, in which it outlined the top priorities for the nation's chief financial officers. "Incentives in Healthcare" was one of its top five priorities. Rewarding for healthy behavior is here to stay. As the authors noted in "Think Like A Freak", "there is probably no quadrant of modern life in which financial incentives do not hold serious sway." Perhaps most importantly, consumers want them. Consumers are willing to take healthy actions if they are rewarded: o96 percent would change their health behavior if they were rewarded (Welltok, 2014) o75 percent would have their blood pressure checked (Harris Interactive Survey, 2013) o73 percent would lose weight (Harris Interactive Survey, 2013) o68 percent would have blood sugar or cholesterol checks (Harris Interactive Survey, 2013) o51 percent would have their lifestyle choices scrutinized (Harris Interactive Survey, 2013) o51 percent would use a regimen to lose weight or control diabetes (Harris Interactive Survey, 2013) o38 percent would follow a diet to lower blood pressure (Harris Interactive Survey, 2013) Even 49 percent said they would not only undergo a genetic test but would allow those results to be shared with their health plan for a reward. This has become front and center with the consumer with the onset of health wearables. Consumer health technology, like AppleWatch and Fitbit, has been inserted into our daily lives and has great potential to improve the health of our nation. However, like other health behaviors, consumers don't stick with it. Endeavour Partners' research reveals that more than half of U.S. consumers who have owned an activity tracker no longer use it. A third of U.S. consumers who have owned one stopped using the device within six months. Others say that 80 percent of health apps are abandoned within two weeks. If you ask consumers, at least part of the answer is rewards: o68 percent of consumers would use wearables streaming data in exchange for a reward, according to a PWC report entitled "The Wearable Future." o50 percent of consumers would share personal information as long as they receive rewards . "Wearables Privacy Report" by Zeno and London's Imperial College Business School. With the millions of individuals acquiring health coverage through exchanges, the expansion of Medicaid, and the rise in Consumer-Driven Health Care (CDHC), the consumer's relationship with healthcare is rapidly changing. This shift to consumerism is transforming the way health care is purchased and consumed, and how consumers engage with the healthcare community. More than at any time in history, consumers are purchasers of the insurance they choose, and have more skin in the game. What does this mean for healthcare? Health organizations that understand a consumer mindset will have a competitive advantage over those who don't. This requires them to understand consumer marketing like those in other industries do to drive customer acquisition, retention and loyalty. In every other consumer industry, rewards to drive behavior are a cornerstone of every consumer program. Would you ever fly on an airline or stay in a hotel that didn't have a reward program? Not only are health rewards used by over eighty percent of large companies, but retailers such as Walgreens healthcare pr jobs have enrolled over $85 million in its reward program. They are being rolled out in Medicare and Medicaid. Even hospital systems are getting in the game, launching reward programs to attract consumers both before and after they are patients. In pharma, consumers have indicated that rewards are the #1 thing they want from pharmaceutical companies. It is just a matter of time before every health plan and health system has a rewards program just like our favorite airlines, hotels, banks and retailers. As Accenture noted, "The value of incentives, in particular, is clear in the way progressive healthcare plan providers are structuring their products." The health care community understands that driving consumer and provider behavior is the cornerstone to reducing cost, improving health and creating lasting connections with these two audiences. Rewards for healthy behavior is one of the few solutions to the healthcare crisis in which everyone wins. Here's how: oConsumers win... by earning financial incentives for being healthy in ways that improve health and offset the growing cost of health care. oHealth plans win... by reducing the cost of the individuals they insure. oEmployers win... by reducing the cost and improving the productivity of their workforce. oProviders win... by managing patients better under the new "pay-for-performance" and risk bearing models. oPoliticians win... Democrats win by enabling individuals to earn a valuable support as the result of a government program. Republicans win by creating personal accountability and rewards for individuals who perform better. oGovernments, Medicare and Medicaid win... by reducing high cost medical care through greater prevention and lifestyle management. When financial incentives are aligned to the behaviors that improve health or optimize utilization of health resources, everyone in the health care community wins.

[adamperez801-blog]

Manage Your Diabetes Better By Applying These Suggestions

Managing diabetes requires hard work and research. Diabetics have to make significant dietary changes, and also have to regularly monitor their health. Although diabetes is always challenging, there are ways to effectively cope with it. Below you will see some great tips that can help you manage your diabetes and keep you healthy. A wide variety of foods are rich in protein, including obvious sources like beans and eggs, and other medical communications jobs healthful choices like dairy and tofu. Try various things to keep you healthy and avert the boredom of a strict diet. If your child is found to have diabetes, you may feel overwhelmed; however, taking it a day at a time will get you through. The treatment of diabetes has advanced tremendously in the last few years, and your child can have a normal life if they take care of themselves properly. The world's oldest living diabetic has lived for 90 years and has been around since before the current medical advances. If you are a diabetic, you need to learn how to indulge on food in a healthy way. It may not be necessary to avoid sweet treats completely. If you have your blood pressure under control, it is okay to eat desserts once in a while. Plan for desserts by removing an equal number of carbs from the main part of your meal. If you suffer from diabetes, it is wise to undergo a test for sleep apnea as soon as you can. If sleep apnea is a problem for you, then seek treatment as soon as you can to maintain a healthy and active life. Make sure you always have gum or some other sugary snack on hand if you have hypoglycemia to worry about. Hypoglycemia can strike at any time, and you must be prepared for an attack. This is particularly the case when breakfast has been skipped, because the body is now seeking sugar. You can save money by ordering your supplies online rather than going to your local pharmacy. You can order diabetes medication or supplies on a monthly basis, so that you'll get your new shipment each month before your prescriptions run out. Sometimes when you're a diabetic, and you are tempted to snack, it is hard to resist the goodies that surround you. You need to do everything that you can though to avoid this temptation, and instead eat some veggies, fruit, or any other complex carbohydrate. If you develop gestational diabetes, don't blame yourself. It occurs frequently in pregnant women and is something than cannot always be prevented. Stay positive about your pregnancy to avoid adding stress to your problems. You will have to take care of yourself and pay attention to what your body is telling you. While diabetes may be a challenge to deal with, the advice found here can make it less so. You will quickly adopt healthier habits and as your lifestyle becomes more adapted to your condition; you will not have to struggle so much.

[adamperez801-blog]

Tips You Should Know If You See A Chiropractor

Has back pain been plaguing you and are you interested in a solution? Maybe you want to start some exercises to make the pain more tolerable? Regardless of your personal situation, the tips below are sure to be of benefit to you. To improve your back, think about how you sleep. Put a pillow so that it is under your head and also your shoulders. Roll up a towel to place beneath your knees. This practice will stabilize your spine's essential curves. Be sure your mattress is comfortable and supportive. Your initial visit to your chiropractor will not cure you. It may cause immediate relief sensations, but actual healing only occurs with regular treatment. If a certain program is recommended by the chiropractor, ensure you follow it carefully. If you don't, you can end up disappointed. You can see a chiropractor for a variety of reasons. If you have constant back or neck pain, you should seriously consider going to a chiropractor soon. In addition, regular visits to a chiropractor can help prevent misalignment problems. Making sure your back is aligned helps your body keep running well. Don't be afraid to ask your chiropractor about discounts; they may offer one the more frequently you visit. Chiropractic treatment usually requires a number of visits. Treatments can be scheduled a few times per week may be needed for several months in a row. The cost can accumulate. The practice may offer a discount if you purchase a package of multiple visits in order to make treatments more affordable. If you want to see a chiropractor, your primary care physician may be able to suggest a good provider. They will likely know a good one. There is more to chiropractic care than necks and backs. It can actually boost your body's immunity. Misaligned bones in your spine can interfere with the proper functioning of your nervous system. Since this system controls your organ, cell, and tissues function, reducing its performance can negatively impact your health. Fixing the issue can help get your immune system back in good shape. It is not a good idea to place your wallet inside your back pocket. Men like to put their wallets in their back pocket, but they don't realize it could cause problems for their lower back. It can cause pressure in your organs and back. Put the wallet in your front pocket, instead. Stay away form chiropractors that try to sell you dietary supplements and other products. Chiropractors who endorse such products are likely charlatans. Your best sources for such advice are nutritionists and general practice physicians. Watch how you carry a purse to avoid shoulder, neck, and back pain. Do not carry it on medical writer jobs near me your shoulder at all times. Do not carry a heavy purse. Remove any unnecessary items to help lighten the load. Back problems are serious, which is why it's crucial that they don't fester. Taking care of your body is important. You may lose mobility if you don't. You can avoid that outcome. Use what you've learned here to start easing your pain, and get on with your life.

[adamperez801-blog]

Insomnia Can Be Taken Care Of If You Learn A Few Things First

When you have insomnia, sleep is your enemy. Many people struggle to fall asleep once they've laid down. If you often find yourself tossing and turning for hours or even being unable to go to bed at all, take a few minutes to read this article. Set your alarm so that you get up an hour earlier. You might wake up groggy, but you'll have an easier time going to bed the next evening. Getting up earlier allows you to be ready to go to sleep earlier. Get yourself into a solid sleep routine. Your body will adjust to the pattern and it will be easier for you to sleep at night. Alternatively, you can worsen your insomnia if you sleep randomly during the day. Point your body from north to south. The head should be pointed north and the feet towards the south. This causes your body to be aligned with the magnetic field of the Earth, allowing you to be in harmony with your environment. It may sound weird, but it works for many. If you haven't been able to sleep right lately, you shouldn't have anything to drink for about 3 hours prior to bed. Hydration is important, but drinking too close to bedtime means you have to go to the bathroom. This interruption during sleep can get insomnia going worse, so don't drink before bed. While milk that is warm can help with insomnia, some people aren't able to drink dairy products. Herbal tea can combat insomnia with its soothing properties. Herbal tea has natural ingredients that calm the body. Health food stores may have special blends to help with your needs. Magnesium can help you sleep. Magnesium stimulates healthy sleep and affects neurotransmitters in the brain. You can eat fish, beans, pumpkin seeds or brazil nuts to get more magnesium. An extra benefit of getting enough magnesium in the body is that it also helps with muscle cramps. What's up with your bed? Are your sheets nice to lay in? Do your pillows support your head properly? Is your mattress old or uncomfortable? If the answer is yes, you might need to purchase a different mattress. This can make you more relaxed and sleepy. Try tinkering with your typical waking hours if you're having problems sleeping at night. Get up half an hour earlier and see if this makes a difference to the ease with which you fall asleep each night. Once you have become accustomed to your new bedtime, you can probably get a little more sleep in the morning. Drinking warm milk can help you get a good night's sleep. The milk contains a natural sedative that can help you sleep by releasing melatonin (which regulates sleep). It promotes relaxation and it can reawaken visions of your childhood with your mother tucking you into bed each night. Your environment could be responsible for your insomnia. Do you have a bedroom that is cool, quiet and dark? Noises, light and heat can hurt your sleeping patterns. If there is outside noise that you cannot control, try using white noise, such as the noise made by a running electric fan, to hide this noise. Also the benefit that the fan will add is that it will help you to stay cool. A mask or black-out curtains can help block light as well. To get to sleep more easily, you may just need a snack. Just a slice of toasted whole wheat bread with honey will do the trick. Sip warm milk to enjoy a peaceful sense of well-being in under an hour. A supplement known as 5-HTP may be helpful in a 100mg dosage. This lower dose can help those that have depression sleep better nightly. Talk to your healthcare provider prior to trying this. Do you currently have insomnia? Do you frequently nap during daytime hours? If this happens, avoid daily naps. Nappers find it difficult to get to sleep when bedtime rolls around. If you can't live without your nap, sleep no more than 15-30 minutes and make sure your nap is earlier in the day than 3pm. You can beat insomnia by such things as learning how to let go of your problems and changing your bedtime habits. Insomnia is a terrible condition that causes you to feel miserable due to lack of sleep. Use the tips here over and over until you find out what works so that you can get your life and sleep back again!