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rohirric-hunter · 5 months ago
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I made an @ellipsus-writes account yesterday and with one day under my belt here are my first impressions.
It's basically Google Docs, but without being associated with Google. You're able to edit documents from any device with a web browser, which is a lot more convenient than the WebDav server I'm currently using.
Things that are less than ideal:
There aren't a lot of customization options. You can switch between light and dark mode, but I would like to be able to set my document backgrounds to a color. Also it would be better if you could change your view layout. Right now it looks like this:
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and I would prefer to have these documents in a list, rather than these big bubbles. The bubbles might be cool if you could change their color or add an image background to them, but as is they're just boring white and taking up a lot of space. I have only 12 documents in this folder and it's a bit silly that I can't see them all at once.
2. You might also notice that these documents appear to be in a completely random order. They're actually in the order I last edited them in. I prefer my documents to be in alphabetical order, and this is an option that exists, but a) when switching to this view it for some reason defaults to reverse alphabetical order and I then have to manually select regular alphabetical order, and b) this setting will not be remembered between sessions.
3. I can't seem to get rid of the, "Need help? Chat with us" popup at the bottom of the page. It takes up an annoying amount of space, and I wish it was collapsible.
Things that worry me:
Instead of having a password system, Ellipsus sends you an email link every time you go to log in. There's nothing wrong with doing it this way I guess, since you can access the link from the same device you're accessing the website from, but it kind of just smacks of being different for the sake of being different. Makes me worry about security. Not that I write anything worth stealing.
Instead of having a normal profile system, Ellipsus uses Gravatar, which is some "universal internet account" nonsense that I will absolutely not be using. This probably won't be a huge issue, though, as I don't really plan on using the collaboration tools, so I won't need to make a profile. I wish I could change my email address, though, as I accidentally used the wrong one to make the account. I might make a new account.
I don't understand how all this is being paid for. There are no ads, the account is free, but the hosting is all done by Ellipsus. While text does not take up a ton of space to host, it does take up some space, and that costs money. Are the creators doing it out of their own pockets? Do they have a donor? Will there be donation drives to support it later? Or will they adopt advertisements in the future or introduce a "premium" option where you can pay for additional features? The last one normally wouldn't worry me, but since it is currently so bare-bones I'm a bit antsy. What if you have to pay for the option to have your documents in alphabetical order by default?
Their advertising is. Vague. I put this off for a long time because looking around on their website there was a lot of talk about how you're a writer and super creative and also they'll never steal your data to train AIs, but it was really hard to find a place where it outright said what the product was. This concerns me because it makes me feel like the company has something to hide.
Good things:
It's a platform that does the same thing as Google Docs without actually being Google Docs. This is a powerful pro. I'll probably keep using it for now.
Oh yeah and they don't have an app. A few years ago this would have gone in the less-than-ideal section for me but these days with the way app stores are about user generated content it's probably best to avoid the whole thing. I followed their suggestion to set a link on my homescreen (through Firefox) and it works very well. I was worried it might be laggy (Tumblr was laggy when I used it through Firefox) but it's been very responsive. No server access if you're not connected to the internet, but if you have the document already open then you can keep typing into it and it will update when you reconnect. This is the same way I used Google Docs back in the day and perfectly serviceable in my opinion.
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xiaq · 2 years ago
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(this can be answered publicly) Hey X, pardon me if you’ve answered this before, but I was just curious on how you ended up transitioning from academia to tech and what role you started with in tech? Also, so you have any advice for someone looking to break into tech from a non-STEM background? Thank you!
Hey! I haven't answered it publicly but it's a popular question, so I will now (warning, long answer is long).
So I was so fed up with academia for sundry reasons I won't get into here but I wanted a career that would allow me to A. retire some day (something that paid generally well), B. would allow me some measure of work/life balance without high stress, and C. Would ideally let me use my communication/writing/speaking/presenting skills in some way.
My parents and my partner all work in tech and were like, "did you know that we desperately need people with your skillsets in the tech world?" and my partner, who works in technical sales was like, "You would kill at my job, I am not lying." And I was like, every job listing in technical sales that I see requires either a degree I don't have or past experience I don't have, or both, and my mother was like "Do you know how many mediocre resumes from unqualified men come across my desk? Apply for the damn positions anyway." So I reworked my resume to focus on applicable skills/experiences and wrote a cover letter for each position I applied to saying "hey, I know I'm an odd candidate but let me tell you why that's a good thing." And I got a lot of positive responses!
I was interviewing at 2 different tech places when I accepted the offer for my job now. I had an initial screening call interview with HR, then a zoom interview with the hiring manager, and then I was given access to a limited demo environment and had a week to teach myself the software and put together a demo for a fake customer which I did for the hiring manager (my future boss), one of my current peers, and the VP of the org. I was offered the job the same night I did my fake demo. So in total it was a 2 week interview process, and I started working 2 weeks later. **
I'm a pre-sales solutions consultant, which basically means I'm paired with a sales guy who does all the money and business value talk with customers, while I get to learn about a customer's data problems and then demo for them how our products can address those problems.
The learning curve was (and still is) steep. But it was basically like going back to school, and I've always loved learning new things. The job is super fun. It fulfills all of my wants I listed above with the added bonus of being completely remote (aside from occasional travel to meet with customers for in-person demos). The people I work with are supportive, management is communicative and constantly giving me feedback/talking about my trajectory. I've won internal awards, already received two raises and one promotion and I haven't even been there a year. I'm making more than double what I did as a professor and the concept of retirement doesn't feel like a laughable pipe dream anymore. I miss teaching a lot, but I'm healthier, happier, and better prepared for the future now. And my work is genuinely fulfiling because I'm showing people how they can fix problems. Also, playing with data management software and putting together custom demos is neat. It's like all the best parts of a college project--research, making a preso, knocking everyone's socks off while giving the preso, but I'm getting paid for it. I'm glad I followed my mom's advice.
So I guess my advice is the same as hers: even if you're not "qualified," apply for the position anyway. Make custom cover letters for each position and if there's not a way to include the letter with the app, do some googling and find the hiring manager on LinkedIn and message/email them. The person who hired me said that my cover letter was what got me the initial interview. So that shit works. If you have friends or family working somewhere with open positions, use those connections. Having an internal referral will go a long way to getting your resume looked at. I know we're all like, boo nepo babies, but networking is a huge part of any industry. Use it to your advantage if you have the advantage (no, I'm not working for my parent's companies, but if there'd been an open position I was interested in, I would have applied for it. No shame).
**I also, on the side, applied for the Austin Fire Department because why not. After a whole lot of mental and physical prep, I was accepted to the academy (in the first class, no less, holla) right before I was offered my current job. But I had to be realistic and say that probably wasn't a good long-term career option for someone who is 110lbs and was barely meeting the physical testing requirements who also has issues with getting overwhelmed in high-input sensory situations. So. Into the tech world I went. This side note just to say, I was keeping my options very open and there's nothing wrong with that either, lol.
I hope this helps!
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cindylouwho-2 · 7 months ago
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RECENT SEO & MARKETING NEWS FOR ECOMMERCE, JULY 2024
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If you are new to my Tumblr, I usually do these summaries of SEO and marketing news once a month, picking out the pieces that are most likely to be useful to small and micro-businesses.
You can get notified of these updates plus my website blog posts via email: http://bit.ly/CindyLouWho2Blog or get all of the most timely updates plus exclusive content by supporting my Patreon: patreon.com/CindyLouWho2
TOP NEWS & ARTICLES 
There is a relatively new way to file copyright claims against US residents, called The Copyright Claims Board (CCB). I wrote more here [post by me on Patreon]
After a few years of handwringing and false starts, Google is abandoning plans to block third-party cookies in Chrome. Both Safari and Firefox already block them. 
When composing titles and text where other keywords are found, it can be useful to have a short checklist of the types of keywords you need, as this screenshot demonstrates. While that title is too long for most platforms and search engines, it covers really critical points that should get mentioned in the product description and keyword fields/tags as well:
The core keywords that describe the item
What the customer is looking to do - solve a problem? Find a gift? Feel better? 
What makes the product stand out in its field - why buy this instead of something else? Differentiating your items is something that should come before you get to the listing stage, so the keywords should already be in your head. 
Relevant keywords that will be used in long tail searches are always great add-ons.
What if anything about your item is trendy now? E.g., sustainability? Particular colours, styles or materials/ingredients are always important.  
SEO: GOOGLE & OTHER SEARCH ENGINES 
Google’s June spam update has finished rolling out. And here is the full list of Google news from June. 
Expect a new Google core update “in the coming weeks” (as if we needed more Google excitement).
Google’s AI overviews continue to dwindle at the top of search results, now only appearing in 7% of searches.
Despite Google trying to target AI spam, many poorly-copied articles still outrank the originals in Google search results. 
Internal links are important for Google SEO. While this article covers blogging in particular, most of the tips apply to any standalone website. Google also recently did a video [YouTube] on the same topic. 
Google had a really excellent second quarter, mostly due to the cloud and AI. 
Not Google
OpenAI is testing SearchGPT with a small number of subscribers. Alphabet shares dropped 3% after the announcement. 
SOCIAL MEDIA - All Aspects, By Site
General
New social media alert: noplace is a new app billed as MySpace for Gen Z that also has some similarities with Twitter (e.g., text-based chats, with no photos or videos at this time). iOS only at the moment; no Android app or web page. 
Thinking of trying out Bluesky? Here are some tips to get the most out of it. 
Facebook (includes relevant general news from Meta)
Meta’s attempt at circumventing EU privacy regulations through paid subscriptions is illegal under the Digital Markets Act, according to the European Commission. “if the company cannot reach an agreement with regulators before March 2025, the Commission has the power to levy fines of up to 10 percent of the company’s global turnover.”
If you post Reels from a business page, you may be able to let Meta use AI to do A/B testing on the captions and other portions shown. I personally would not do this unless I could see what options they were choosing, since AI is often not as good as it thinks it is. 
Apple’s 30% fee on in-app ad purchases for Facebook and Instagram has kicked in worldwide as of July 1. 
Facebook is testing ads in the Notifications list on the app. 
Meta is encouraging advertisers to connect their Google Analytics accounts to Meta Ads, claiming “integration could improve campaign performance, citing a 22% conversion increase.”
Instagram
The head of Instagram is still emphasizing that the number of DM shares per post is a huge ranking factor. 
LinkedIn
Another article on the basics of setting up LinkedIn and getting found through it. 
You can now advertise your LinkedIn newsletters on the platform. 
Pinterest
Pinterest is slowly testing an AI program that edits the background of product photography without changing the product. 
Is Pinterest dying? An investment research firm thinks so. 
Reddit
If you want to see results from Reddit in your search engine results, Google is the only place that can happen now. 
More than ever, Reddit is being touted as a way to be found (especially in Google search), but you do have to understand how the site works to be successful at it. 
Snapchat
Snapchat+ now has 9 million paying users, and they are getting quite a few new personalization updates, and Snaps that last 50 seconds or less. 
Threads
Threads has hit 175 million active users each month, up from 130 million in February. 
TikTok
TikTok has made it easier to reuse your videos outside of the site without a watermark. 
TikTok users can now select a custom thumbnail image for videos, either a frame from the clip itself, or a still image from elsewhere.  
Twitter
You can opt out of Twitter using your posts as data for its AI, Grok. 
YouTube
YouTube has new tools for Shorts, including one that makes your longer videos into Shorts. 
Community Spaces are the latest YouTube test to try to get more fan involvement, while moving users away from video comments.
(CONTENT) MARKETING (includes blogging, emails, and strategies) 
Start your content marketing plans for August now, including back-to-school themes and Alfred Hitchcock’s birthday on August 13. 
ONLINE ADVERTISING (EXCEPT INDIVIDUAL SOCIAL MEDIA AND ECOMMERCE SITES) 
Google Ads now have several new updates, including blocking misspellings. 
Google’s new Merchant Center Next will soon be available for all users, if they haven’t already been invited. Supplemental feeds are now (or soon will be) allowed there. 
STATS, DATA, TRACKING 
Google Search Console users can now add their shipping and return info to Google search through the Console itself. This is useful for sites that do not pay for Google Ads or use Google’s free shopping ads. 
BUSINESS & CONSUMER TRENDS, STATS & REPORTS; SOCIOLOGY & PSYCHOLOGY, CUSTOMER SERVICE 
The second part of this Whiteboard Friday [video with transcript] discusses how consumer behaviour is changing during tight economic times. “People are still spending. They just want the most for their money. Also, the consideration phase is much more complex and longer.” The remainder of the piece discusses how to approach your target market during these times. 
Prime Day was supposedly the best ever for Amazon, but they didn’t release any numbers. Adobe Analytics tracked US ecommerce sales on those days and provides some insight. “Buy-now, pay-later accounted for 7.6% of all orders, a 16.4% year-over-year increase.”
MISCELLANEOUS
You know how I always tell small business owners to have multiple revenue streams? Tech needs to have multiple providers and backups as well, as the recent CrowdStrike and Microsoft issues demonstrate. 
If you used Google’s old URL shortener anywhere, those links will no longer redirect as of August 25 2024. 
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enixostudio · 4 months ago
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Ludo Game Development Company
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Ludo is a beloved board game that has easily moved into the online world. Its fun and exciting gameplay makes it perfect for mobile and online platforms, attracting players of all ages. Enixo Studio is a top game development company that specializes in creating engaging Ludo games, which have thrilled millions of players.
Successful Ludo Games by Enixo Studio
Enixo Studio has released several popular Ludo games, including Ludo Bazi, Ludo Pasa, Ludo Premium, Ludo Jungle, Ludo Crash, Ludo Pot, Ludo Prime, Ludo Grand, Ludo Pay, and Ludo Peso.
Key Features of Enixo’s Ludo Games
Enixo Studio focuses on providing a fantastic gaming experience. Here are some great features of their Ludo games:
Multiplayer Mode: Play with friends or other players from around the world. You can play with 2 to 4 players.
Chat Functionality: Talk to other players using the built-in chat. You can send emojis and stickers to make the game more fun.
User-Friendly Interface: The design is easy to understand for players of all ages, with simple menus and settings.
In-Game Purchases: Unlock new skins, themes, and power-ups. You can buy coins or gems to enhance your game.
Multiple Variations: Choose from different game modes like Classic, Quick Play, and Tournament, each with its own rules.
Engaging Graphics: Enjoy colorful and high-quality graphics that make the game enjoyable. There are fun animations for rolling dice and moving pieces.
Real-Time Leaderboards: Check your rankings globally and among friends. Daily and weekly leaderboards keep the competition alive.
Secure Payment Gateway: Safe and easy transactions for in-game purchases with different payment options.
Social Media Integration: Share your achievements and game invites on social media. You can log in easily using your Facebook or Google account.
Push Notifications: Stay informed about game events, challenges, and new features. Get reminders for friends to join or finish matches.
Customizable Avatars: Create and personalize your avatars with different clothing, accessories, and colors.
Offline Mode: Play against AI when you’re not online. It’s perfect for solo practice and fun.
Daily Rewards: Log in every day to earn bonuses, coins, and special items through daily challenges.
User Support: Get help within the app for any issues or questions. There are FAQs and guides to assist new players with the game rules.
Technologies Used in Ludo Game Development
Enixo Studio uses the latest technologies to ensure their Ludo games are robust, responsive, and enjoyable. Some of the technologies include:
Unity Engine: For amazing 2D and 3D graphics.
Socket.io: For real-time communication in multiplayer games.
MEAN Stack: For a strong and scalable backend.
React Native: For developing mobile apps that work on multiple platforms.
Firebase: For cloud storage and real-time database features.
Ludo Game Development Companies in India
Here’s a list of cities where you can find talented developers:
Ludo Game Development Companies in Delhi
Ludo Game Development Companies in Noida
Ludo Game Development Companies in Jaipur
Ludo Game Development Companies in Lucknow
Ludo Game Development Companies in Patna
Ludo Game Development Companies in Indore
Ludo Game Development Companies in Gurgaon
Ludo Game Development Companies in Surat
Ludo Game Development Companies in Bengaluru
Ludo Game Development Companies in Chennai
Ludo Game Development Companies in Ahmedabad
Ludo Game Development Companies in Hyderabad
Ludo Game Development Companies in Mumbai
Ludo Game Development Companies in Pune
Ludo Game Development Companies in Dehradun
Conclusion
Enixo Studio is an excellent choice for anyone looking to create exciting and popular Ludo games. With a proven track record of successful projects and a commitment to the latest technologies, they can turn your Ludo game ideas into reality.
If you want custom Ludo games, contact Enixo Studio at enixo.in, email us at [email protected], or WhatsApp us at +917703007703. You can also check our profiles on Behance or Dribbble to see our work. Whether you’re looking for a simple game or a complex multiplayer platform, Enixo Studio has the expertise to make it happen.
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nexthubzltd · 7 months ago
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What is Digital Marketing?
Digital marketing is the practice of promoting products, services, or brands through digital channels such as the internet, social media, search engines, email, and mobile apps. It encompasses a wide range of strategies and tactics designed to connect with potential customers and drive engagement, conversions, and sales. Here are some key components of digital marketing:
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Search Engine Optimization (SEO): The process of optimizing a website to rank higher in search engine results pages (SERPs) to increase organic (non-paid) traffic.
Content Marketing: Creating and distributing valuable, relevant content to attract and engage a target audience. This can include blog posts, articles, videos, infographics, and more.
Social Media Marketing: Using social media platforms like Facebook, Twitter, Instagram, LinkedIn, and others to promote products and interact with customers. This can involve organic posts, paid ads, and influencer partnerships.
Email Marketing: Sending targeted emails to a list of subscribers to promote products, share news, or nurture relationships with customers. Effective email marketing involves personalized content and strategic timing.
Pay-Per-Click (PPC) Advertising: Running ads on search engines or social media platforms where advertisers pay a fee each time their ad is clicked. Google Ads and Facebook Ads are common PPC platforms.
Affiliate Marketing: Partnering with other businesses or individuals (affiliates) who promote your products in exchange for a commission on sales they generate.
Influencer Marketing: Collaborating with influential people in a particular niche to promote your products or services to their followers.
Online Public Relations (PR): Managing a brand's online reputation through activities like press releases, media outreach, and engaging with online communities.
Conversion Rate Optimization (CRO): Improving the effectiveness of a website or landing page to increase the percentage of visitors who take a desired action, such as making a purchase or filling out a form.
Analytics and Reporting: Using tools like Google Analytics to track and analyze the performance of digital marketing campaigns. This data helps marketers understand what’s working and where improvements are needed.
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mostafizux24 · 5 months ago
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Crypto trading mobile app
Designing a Crypto Trading Mobile App involves a balance of usability, security, and aesthetic appeal, tailored to meet the needs of a fast-paced, data-driven audience. Below is an overview of key components and considerations to craft a seamless and user-centric experience for crypto traders.
Key Elements of a Crypto Trading Mobile App Design
1. Intuitive Onboarding
First Impressions: The onboarding process should be simple, guiding users smoothly from downloading the app to making their first trade.
Account Creation: Offer multiple sign-up options (email, phone number, Google/Apple login) and include KYC (Know Your Customer) verification seamlessly.
Interactive Tutorials: For new traders, provide interactive walkthroughs to explain key features like trading pairs, order placement, and wallet setup.
2. Dashboard & Home Screen
Clean Layout: Display an overview of the user's portfolio, including current balances, market trends, and quick access to popular trading pairs.
Market Overview: Real-time market data should be clearly visible. Include options for users to view coin performance, historical charts, and news snippets.
Customization: Let users customize their dashboard by adding favorite assets or widgets like price alerts, trading volumes, and news feeds.
3. Trading Interface
Simple vs. Advanced Modes: Provide two versions of the trading interface. A simple mode for beginners with basic buy/sell options, and an advanced mode with tools like limit orders, stop losses, and technical indicators.
Charting Tools: Integrate interactive, real-time charts powered by TradingView or similar APIs, allowing users to analyze market movements with tools like candlestick patterns, RSI, and moving averages.
Order Placement: Streamline the process of placing market, limit, and stop orders. Use clear buttons and a concise form layout to minimize errors.
Real-Time Data: Update market prices, balances, and order statuses in real-time. Include a status bar that shows successful or pending trades.
4. Wallet & Portfolio Management
Asset Overview: Provide an easy-to-read portfolio page where users can view all their holdings, including balances, performance (gains/losses), and allocation percentages.
Multi-Currency Support: Display a comprehensive list of supported cryptocurrencies. Enable users to transfer between wallets, send/receive assets, and generate QR codes for transactions.
Transaction History: Offer a detailed transaction history, including dates, amounts, and transaction IDs for transparency and record-keeping.
5. Security Features
Biometric Authentication: Use fingerprint, facial recognition, or PIN codes for secure logins and transaction confirmations.
Two-Factor Authentication (2FA): Strong security protocols like 2FA with Google Authenticator or SMS verification should be mandatory for withdrawals and sensitive actions.
Push Notifications for Security Alerts: Keep users informed about logins from new devices, suspicious activities, or price movements via push notifications.
6. User-Friendly Navigation
Bottom Navigation Bar: Include key sections like Home, Markets, Wallet, Trade, and Settings. The icons should be simple, recognizable, and easily accessible with one hand.
Search Bar: A prominent search feature to quickly locate specific coins, trading pairs, or help topics.
7. Analytics & Insights
Market Trends: Display comprehensive analytics including top gainers, losers, and market sentiment indicators.
Push Alerts for Price Movements: Offer customizable price alert notifications to help users react quickly to market changes.
Educational Content: Include sections with tips on technical analysis, crypto market basics, or new coin listings.
8. Social and Community Features
Live Chat: Provide a feature for users to chat with customer support or engage with other traders in a community setting.
News Feed: Integrate crypto news from trusted sources to keep users updated with the latest market-moving events.
9. Light and Dark Mode
Themes: Offer both light and dark mode to cater to users who trade at different times of day. The dark mode is especially important for night traders to reduce eye strain.
10. Settings and Customization
Personalization Options: Allow users to choose preferred currencies, set trading limits, and configure alerts based on their personal preferences.
Language and Regional Settings: Provide multilingual support and regional settings for global users.
Visual Design Considerations
Modern, Minimalist Design: A clean, minimal UI is essential for avoiding clutter, especially when dealing with complex data like market trends and charts.
Color Scheme: Use a professional color palette with accents for call-to-action buttons. Green and red are typically used for indicating gains and losses, respectively.
Animations & Micro-interactions: Subtle animations can enhance the experience by providing feedback on button presses or transitions between screens. However, keep these minimal to avoid slowing down performance.
Conclusion
Designing a crypto trading mobile app requires focusing on accessibility, performance, and security. By blending these elements with a modern, intuitive interface and robust features, your app can empower users to navigate the fast-paced world of crypto trading with confidence and ease.
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pingmedia11 · 6 months ago
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The Best Digital Marketing Course in Agra
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Pingmedia stands out as one of the leading providers of Digital Marketing Course in Agra. Renowned for its comprehensive and practical approach, Ping media Digital Marketing Course is designed to equip students, professionals, and business owners with the skills and knowledge necessary to excel in the dynamic field of digital marketing.
Course Overview
Pingmedia’s Digital Marketing Course is meticulously crafted to cover a wide range of topics essential for mastering digital marketing. The course is structured to provide both theoretical knowledge and practical experience, ensuring that students are well-prepared to tackle real-world challenges.
Key Features:
Comprehensive Curriculum: The course covers all crucial aspects of digital marketing, including SEO, SEM, SMM, content marketing, email marketing, and more.
Practical Training: Emphasis on hands-on learning through live projects and real-world scenarios.
Experienced Trainers: Learn from industry experts with extensive experience in digital marketing.
Flexible Learning Options: Available in both online and offline formats to cater to diverse needs.
Certification: Industry-recognized certification upon successful completion of the course.
Detailed Course Modules
Introduction to Digital Marketing
Overview of digital marketing and its importance
Key digital marketing channels and strategies
Understanding digital marketing metrics and KPIs
Search Engine Optimization (SEO)
On-page and off-page SEO techniques
Keyword research and implementation
Technical SEO and website optimization
Tools for SEO analysis and tracking
Search Engine Marketing (SEM)
Introduction to Google Ads and PPC campaigns
Creating effective ad copy and landing pages
Budget management and bid strategies
Analyzing and optimizing campaign performance
Social Media Marketing (SMM)
Developing strategies for various social media platforms (Facebook, Instagram, Twitter, LinkedIn)
Content creation and curation
Social media advertising and analytics
Community management and engagement
Content Marketing
Crafting high-quality content for blogs, websites, and social media
Content planning and strategy
Techniques for content distribution and promotion
Measuring content effectiveness and ROI
Email Marketing
Building and managing email lists
Designing effective email campaigns and newsletters
Automation and personalization strategies
Analyzing email marketing metrics
Affiliate Marketing
Understanding affiliate marketing models and networks
Setting up and managing affiliate programs
Performance tracking and optimization
Best practices for working with affiliates
E-Commerce Marketing
Strategies for promoting online stores and products
Utilizing e-commerce platforms and tools
Product listing optimization and customer reviews
Handling promotions and sales campaigns
Mobile Marketing
Mobile marketing trends and strategies
App marketing and mobile advertising
SMS marketing and push notifications
Analyzing mobile marketing performance
Analytics and Reporting
Introduction to Google Analytics and other analytics tools
Tracking and interpreting website traffic and user behavior
Creating and presenting comprehensive reports
Using data to drive marketing decisions
Online Reputation Management (ORM)
Monitoring and managing online reputation
Strategies for handling negative feedback and reviews
Building and maintaining a positive online image
Web Design and Development Basics
Understanding the importance of a well-designed website
Basics of HTML, CSS, and WordPress
UX/UI design principles
Ensuring website speed and mobile responsiveness
Why Choose Pingmedia?
Expert Trainers: Pingmedia’s course is led by industry professionals with extensive experience and expertise in digital marketing. Their real-world insights and practical knowledge provide a valuable learning experience.
Practical Learning: The course includes hands-on training with live projects, allowing students to apply their knowledge in real-world scenarios. This practical experience is crucial for building confidence and competence.
Flexibility: With options for both online and offline learning, Pingmedia accommodates different learning preferences and schedules, making it easier for students to balance their education with other commitments.
Career Support: Pingmedia provides robust career support, including resume building, interview preparation, and job placement assistance. The institute’s strong industry connections also facilitate internship and job placement opportunities.
Certification: The course culminates in an industry-recognized certification, which enhances employability and demonstrates proficiency in digital marketing.
Up-to-Date Curriculum: The curriculum is regularly updated to reflect the latest trends and changes in the digital marketing landscape, ensuring that students learn the most current and relevant practices.
Target Audience
Students: Ideal for recent graduates or those pursuing degrees who want to start a career in digital marketing.
Professionals: Suitable for marketing professionals seeking to enhance their digital marketing skills and stay updated with industry trends.
Business Owners: Perfect for entrepreneurs looking to boost their online presence and drive business growth.
Freelancers: Great for individuals wanting to offer digital marketing services to clients.
Conclusion
Ping media Digital Marketing Course in Agra is a premier choice for anyone looking to build or advance their career in digital marketing. With its comprehensive curriculum, practical training, and expert instruction, the course equips students with the skills and knowledge needed to succeed in the competitive digital landscape. Whether you’re just starting out or looking to upgrade your skills, Pingmedia provides a valuable educational experience that can help you achieve your goals.
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kiranapassionategamer · 7 months ago
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Top Work-from-Home Jobs for Housewives in 2024
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Remote work has become more common because people understand that working from home using the Internet may be convenient. This change offers housewives a range of possibilities for organizing home chores and, at the same time, earning money. 
Here is a list of the best home-based activities housewives can do in 2024.
Best Jobs for Housewives 2024
Some women feel dependent if she not earning even she’s a housewives. However, the Ludo real cash game that offers an opportunity to win Rs10 lakh by playing games, these women feel mentally independent and stress-free. So, apart from paying games, here’s a list of some of the best jobs for housewives in 2024.
1. Freelance Writing
Freelance writing is flexible because one can write in any area of interest or specialization. Whether content writing, blogging, copywriting or technical writing, there is always a great demand for well-written content.
Types of Writing Jobs:
Content Writing: Writing web content such as articles, blog posts, and other types of text on the websites.
Blogging: Specialized in blogging about similar topics and making money through ads and affiliate marketing.
Copywriting: Developing copy for brochures and other forms of promotion.
Technical Writing: Writing manuals, guides and other technical writing work.
Tips for Getting Started:
Building a Portfolio: Gather notes and past works to prove your ability and advertise yourself to the clients.
Joining Freelancing Platforms: Freelance marketplace sites such as Upwork, Fiverr, and Freelancer avail clients to writers seeking to offer a plethora of writing services.
2. Virtual Assistance
Virtual assistants provide administrative support to businesses and entrepreneurs remotely. Their tasks can vary widely depending on the client's needs. 
Common Tasks and Responsibilities:
Email management entails replying to and organizing emails.
Organizing calendars and making appointments is called scheduling.
Taking care of questions and problems from customers is known as customer support.
How to Find Virtual Assistant Jobs:
Job boards: Virtual assistant jobs are listed on websites such as Indeed, FlexJobs, and Remote.co.
VA Agencies: These companies are experts at matching clients with virtual assistants.
Networking: Creating a network on social media and in business associations can help you get employment.
Necessary Skills and Tools Required:
Tech-savvyness, communication, and organizational abilities.
Working knowledge of Google Workspace, Microsoft Office, and project management apps like Asana or Trello.
3. Online Tutoring and Teaching
With the increasing popularity of online learning, the demand for online tutors and teachers has surged. 
Subjects and Skills in High Demand:
Academic Subjects: Math, science, and languages.
Language Teaching: Teaching English or other languages to non-native speakers.
Music Lessons: Offering lessons in instruments or vocal training.
Platforms to Get Started:
VIPKid: Teaching English to students in China.
Chegg Tutors: Offering tutoring in various academic subjects.
Coursera: Teaching specialized courses to a global audience.
4. Social Media Management
Social media managers create and manage content for businesses and influencers on platforms like Facebook, Instagram, and Twitter. 
Managing Social Media Accounts for Businesses and Influencers:
Content Creation: Developing posts, stories, and videos.
Analytics: Tracking engagement and performance metrics.
Engagement Strategies: Interacting with followers and responding to comments.
Essential Skills:
Content Creation: Writing, graphic design, and video editing.
Analytics: Understanding social media metrics.
Engagement Strategies: Knowing how to build and maintain a community.
Steps to Becoming a Social Media Manager:
Courses: Taking courses in social media marketing.
Certifications: Earning certifications from platforms like HubSpot or Hootsuite.
Networking: Joining social media groups and forums.
5. E-commerce and Online Selling
Online selling is one of the best work from home jobs for housewives that make them financially independent. Housewives can start their own online store or sell products on platforms like Etsy, Amazon, and eBay.
Popular Products to Sell:
Handmade Crafts: Jewelry, home decor, and personalized gifts.
Vintage Items: Clothing, accessories, and collectibles.
Digital Products: Printables, e-books, and courses.
Basics of Setting Up an Online Store:
Inventory Management: Keeping track of stock and supplies.
Marketing: Promoting products through social media and other channels.
Customer Service: Providing excellent service to retain customers.
6. Graphic Design
Graphic designers create visual content for businesses, including logos, websites, and marketing materials. 
Tools and Software Needed:
Adobe Creative Suite: Photoshop, Illustrator, and InDesign.
Canva: A user-friendly design tool.
Tips for Building a Portfolio and Finding Clients:
Portfolio: Showcase your best work on a personal website or portfolio site.
Finding Clients: Use freelancing platforms and networks within the design community.
7. Data Entry and Transcription Jobs
Data entry involves inputting data into systems, while transcription entails converting audio recordings into text. 
Necessary Skills:
Attention to Detail: Ensuring accuracy in data and transcripts.
Typing Speed: Fast and accurate typing.
Platforms to Find Work:
Upwork: A freelancing platform with data entry and transcription jobs.
Rev: Specializes in transcription services.
TranscribeMe: Offers transcription opportunities for beginners.
8. Online Surveys and Market Research
Participating in online surveys and market research studies can be an easy way to earn extra income.
Reputable Survey Sites and Research Panels:
Swagbucks: Offers surveys and other ways to earn points redeemable for gift cards.
Survey Junkie: Provides paid survey opportunities.
Vindale Research: Pays for participating in surveys and studies.
Tips for Maximizing Earnings and Avoiding Scams:
Maximizing Earnings: Sign up for multiple survey sites.
Avoiding Scams: Stick to reputable sites and never pay to join a survey site.
9. Affiliate Marketing
Affiliate marketing involves promoting products or services and earning a commission on sales made through your referral link.
Choosing a Niche and Promoting Products/Services:
Niche: Select a specific area of interest to focus on.
Promotion: Use a blog, social media, or a YouTube channel to promote products.
Creating a Blog or Website for Affiliate Marketing:
Blog: Write content related to your niche and include affiliate links.
Website: Build a dedicated site to promote affiliate products.
10. Customer Service Representative
Customer service representatives handle inquiries and issues from customers via phone, email, or chat.
Common Industries Hiring for Remote Customer Service:
Retail: Handling orders and returns.
Tech Support: Assisting with technical issues.
Finance: Managing account-related inquiries.
Required Skills and Qualifications:
Communication: Clear and effective communication skills.
Problem-Solving: Ability to resolve customer issues efficiently.
Platforms to Find Customer Service Jobs:
Indeed: Lists various remote customer service positions.
Remote.co: Specializes in remote job listings.
FlexJobs: Offers a wide range of remote job opportunities.
Conclusion
Working from home offers housewives the flexibility to balance their personal and professional lives while earning an income. Whether through freelancing, virtual assistance, online tutoring, or any of the other opportunities listed, there are numerous ways to embark on a rewarding work-from-home career. With dedication and the right skills, housewives can find fulfilling jobs that fit seamlessly into their daily routines.
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e-commercereblate · 8 months ago
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Improve the Success of your Online Store with Reblate Solutions
Reblate Solutions partners with Shopify to provide top-notch e-commerce solutions that help businesses thrive online. Shopify's powerful platform combined with our expertise ensures that your online storeis optimized for success.
Here's how we can assist you with Shopify:
Shopify Store Setup and Customization
Starting an online store can be overwhelming, but Reblate Solutions makes it easy. We handle everything from setting up your Shopify store to customizing it to reflect your brand identity. Our design and development team creates visually appealing, user-friendly stores that enhance the shopping experience.
Theme Development and Customization
Choose from a wide range of Shopify themes or let us create a custom theme tailored to your business. Our developers ensure that your theme is not only aesthetically pleasing but also responsive and optimized for performance on all devices.
Product Management
Efficient product management is crucial for a successful e-commerce store. We assist with product listings, categorization, pricing, and inventory management. Our team ensures that your products are presented in the best possible way to attract and convert customers.
Shopify SEO
Improve your store’s visibility with our Shopify SEO services. We optimize product pages, implement effective keyword strategies, and ensure that your store is search-engine friendly. Our goal is to drive organic traffic to your store and increase your search rankings.
Payment Gateway Integration
We integrate secure and reliable payment gateways into your Shopify store, providing your customers with multiple payment options. From credit cards to digital wallets, we ensure a seamless and secure checkout process.
Shopify App Integration
Enhance the functionality of your Shopify store with the right apps. We help you select and integrate apps that streamline operations, improve customer experience, and boost sales. Whether it’s marketing tools, inventory management, or customer service apps, we’ve got you covered.
Shopify Marketing and Advertising
Boost your store’s reach with targeted marketing campaigns. We create and manage social media ads, Google Ads, and email marketing campaigns to attract and retain customers. Our data-driven approach ensures that your marketing budget is spent effectively.
Analytics and Reporting
Understand your store’s performance with our comprehensive analytics and reporting services. We provide insights into customer behavior, sales trends, and marketing effectiveness. Our reports help you make informed decisions to grow your business.
Customer Support
Provide exceptional customer service with our support solutions. We set up and manage customer service channels, ensuring that inquiries and issues are addressed promptly. Our focus is on building trust and maintaining customer satisfaction.
Shopify Compliance and Security
Ensure your store complies with industry standards and Shopify’s policies. We implement best practices for data security, privacy, and regulatory compliance, giving you peace of mind.
By leveraging the power of Shopify and the expertise of Reblate Solutions, your e-commerce business can achieve new heights. We provide tailored solutions that meet your unique needs, helping you build a successful online store that stands out in the competitive e-commerce landscape.
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riyakakria · 1 year ago
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Digital marketing online course in Mohali and Chandigarh | Param digital marketing
Digital Marketing Course – Learn Online and Save Money
Below is an outline of an online digital marketing course content. This content is a general guideline and can be adapted and expanded based on the specific needs of the course and the level of expertise of the learners. Learn Advanced Digital Marketing with DKI and DSA Ads only in 29999/– now – Join Now
Digital marketing online course in Mohali and Chandigarh.
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Understanding digital marketing and its importance
Evolution of digital marketing
Digital marketing vs. traditional marketing
Key concepts and terminology
Book Class Now
Module 2: Website Planning and Development
Importance of a website in digital marketing
Domain registration and hosting
Website design principles and best practices
User experience (UX) and user interface (UI)
Mobile responsiveness and optimization
Introduction to Content Management Systems (CMS) like WordPress
Module 3: Search Engine Optimization (SEO)
Want to join click here
Understanding search engines and how they work
On-page SEO: Keyword research, Density and Proximity, meta tags and Description, headings, content and image optimization
Off-page SEO: Link building, backlinks, and domain authority, DA/PA Checking
Technical SEO: Website speed, site structure, and crawlability, Mobile Friendly, Security
Local SEO and Google My Business Page Optimization
Module 4: Content Marketing
Importance of quality content writing in the digital landscape
Creating a content writing strategy
Types of content: blog posts, articles, infographics, videos, etc.
Content promotion and distribution
Content analytics and measuring success
Module 5: Social Media Marketing
Overview of major social media platforms (Facebook, Twitter, LinkedIn, Instagram, Pinterest, Tumblr etc.)
Creating a social media strategy
Social media advertising and sponsored posts, Event Creating
Building and engaging with an online community
Social media analytics and performance tracking
Module 6: Email Marketing
Building an email marketing list
Creating effective email campaigns
Email marketing tools and platforms
Personalization and segmentation
Analyzing email marketing performance
Module 7: Pay-Per-Click (PPC) Advertising
Introduction to PPC Advertising and Google Ads
Creating PPC campaigns and ad groups
Keyword research and selection
Ad copywriting and A/B testing
Bid strategies and budget management
Module 8: Display and Banner Advertising
Understanding display advertising and its formats
Display advertising platforms (Google Display Network, etc.)
Targeting options for display ads
Designing effective banner ads
Display ad performance tracking and optimization
Module 9: Video Marketing
The rise of video content in digital marketing
Creating engaging video content
Video SEO and optimizing for platforms like YouTube
Video advertising and sponsored content
Analyzing video marketing metrics
Module 10: Analytics and Data-driven Marketing
Introduction to marketing analytics
Setting up Google Analytics and understanding key metrics
Data analysis for decision-making
A/B testing and conversion rate optimization (CRO)
Customer journey and attribution modeling
Module 11: Mobile Marketing
Mobile marketing trends and opportunities
Mobile app marketing and optimization
SMS marketing and push notifications
Mobile advertising and location-based marketing
Mobile analytics and tracking
Module 12: Digital Marketing Strategy and Planning
Developing a comprehensive digital marketing strategy
Integrating various digital marketing channels
Budget allocation and resource planning
Measuring ROI and KPIs for digital campaigns
Case studies and real-world examples
Module 13: Legal and Ethical Considerations
Privacy and data protection laws (e.g., GDPR)
Ethical practices in digital marketing
Dealing with online reviews and reputation management
Handling customer data responsibly
Module 14: Emerging Trends in Digital Marketing
Artificial Intelligence (AI) and machine learning in marketing
Voice search and voice-activated devices
Augmented Reality (AR) and Virtual Reality (VR) marketing
Influencer marketing and social media trends
Future outlook and staying ahead in the digital marketing landscape
Module 15: Final Project and Certification
Capstone project applying concepts learned throughout the course
Presentations and feedback sessions
Issuance of course completion certificates
Remember that this is just a general outline, and the content and depth of each module can be adjusted to suit the course’s duration, audience level, and objectives. Additionally, including practical exercises, case studies, and hands-on projects will enhance the learning experience. We provide 100% Job Placement after completion of Course.
Digital marketing online course in Mohali and Chandigarh.
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dhanusagar · 10 months ago
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What is Digital marketing and how can we earn from it?
According to me I can offer valuable insights into the field and lucrative earning opportunities. Digital marketing involves promoting products, services, or brands through various online channels, including websites, social media, search engines, email, and mobile apps. Here are some strategies and examples that are working well for freelancers in the digital marketing industry:
Content Creation and Marketing: Content remains king in digital marketing, and freelancers can capitalize on this by offering content creation services such as blog writing, article writing, video production, and infographic design. High-quality, engaging content helps businesses attract and retain customers while improving their search engine rankings.
Example: A freelance writer specializing in technology creates informative blog posts and whitepapers for software companies, helping them establish thought leadership in their industry and drive organic traffic to their website.
Search Engine Optimization (SEO): SEO is essential for businesses to improve their visibility in search engine results pages (SERPs) and drive organic traffic to their websites. Freelancers can offer SEO services such as keyword research, on-page optimization, link building, and SEO audits to help clients rank higher in search engine rankings.
Example: An SEO specialist helps a local bakery optimize its website for relevant keywords such as "best cakes in [city]," resulting in increased online visibility and more foot traffic to the bakery.
Social Media Management: Many businesses struggle to effectively manage their social media presence. Freelancers can offer social media management services, including content creation, posting schedules, community engagement, and paid advertising campaigns, to help clients grow their social media following and drive engagement.
Example: A freelance social media manager helps a small business owner create and curate engaging content for their Instagram account, increasing brand awareness and attracting new customers.
Email Marketing: Email marketing remains one of the most effective ways to nurture leads, promote products or services, and maintain customer relationships. Freelancers can offer email marketing services such as email campaign creation, list segmentation, A/B testing, and performance tracking to help clients generate leads and drive sales.
Example: An email marketing freelancer designs and implements a series of automated email campaigns for an e-commerce retailer, resulting in higher open rates, click-through rates, and conversions.
Pay-Per-Click (PPC) Advertising: PPC advertising allows businesses to reach their target audience through targeted ads on search engines and social media platforms. Freelancers can offer PPC management services, including keyword research, ad creation, bid management, and performance tracking, to help clients maximize their return on investment (ROI) from PPC campaigns.
Example: A freelance PPC specialist helps a startup company launch and optimize Google Ads campaigns, driving qualified traffic to their website and increasing sales leads.
Affiliate Marketing: Freelancers can participate in affiliate marketing programs to earn commissions by promoting products or services through their website, blog, or social media channels. By partnering with companies as affiliates, freelancers can monetize their online presence and audience.
Example: A freelance blogger writes product reviews and tutorials on their website and includes affiliate links to recommended products, earning commissions for every sale generated through their affiliate links.
Ready to take your digital marketing skills to the next level? Enroll now in our comprehensive free online masterclass and unlock the secrets to success in the ever-evolving world of digital marketing.
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cheshire-castle-library · 2 years ago
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hey! this is chance & here’s this week’s prompt. what websites or resources do you use while you write or develop a character/story? what do you think of them and would you recommend them?
Hello!! Been fighting a war of spoons this week, so sorry for the delay with this!
Honestly it would be magical if I had 1 single source I could rely on for writer's research, but Google is generally my starting point. After that here are the places I trust the information of:
Masterclass - there are a surprising number of articles and mini interviews for free written or influenced by the professional writers in the platform. One day I'll pay for the full service if only to hear Mr. Gaiman tell me his perspective on storytelling; but the free articles are really concise and informative for structure
Save the Cat Writes a Novel (its a book but there are references all over the internet to it as well) - definitely don't feel chained to what the method lays out!! But the nuances about what should happen in certain types of beats are a great push when you get stuck!!! But it's a really rigid beat sheet that probably won't 100% adhere to what you need it to be.
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Behind the Name - actually discusses meanings and origins of cultural names!! This is a great way to get started or to help carve put a character who is a little too murky to write yet.
The Phrontistry - difficult to navigate on a time crunch since its not made for writers, but ctrl-f a key word helps. This place has lists and lists of DEAD WORDS!! Use it to name shit! Use it learn victorian and old english slang. Use it because you just like words. (By the way, a Phrontistry is "a place meant for thinking", so a Zen garden is a phrontistry!!)
My Uni Library Website - this is a privilege I know, but if you can get access to academic sources on arts and cultures it really changes the way you can respectfully draw inspiration from other cultures!!
4TheWords - this is the ADHD buster! Its down at the time I wrote this, but it's a website that gamifies writing so its not just a timer like in writing sprints, every word you type goes to "defeating a monster". You so quests like any mmo and I've legitimate written over 50k in under 30 days because brain goes into panic "it doesn't have to be good" mode and I can get stuff done! Its not totally free, but the micropurchases are actually micro snd you can earn time as well as buy it. They have to make ends meet so i can't be mad
Writer.bighugelabs.com - ive used this online typewriter for like 5+ years. Lifetime membership is 99$ and it goes to the one guy who made it keeping it running. It's got an offline mode and document history so just as long as you are careful and you preload the tab, you don't need data on your netbook/chromebook/ipad to write. It's no markdown, just words on page, it makes typewriter noises, and it looks like a dos command prompt. If you pay for it, you can customize colours, and ive used it for everything from timed exams to emails to novel chapters.
Obsidian.md - free program you can get as an app or on desktop that lets you make basically your own wiki. I've posted about it for my studies, but you can just make your own wiki about your novel, or choose to write directly into it. It supports markdown and latex-like formulae so I've literally written reports in it.
Also like,,,, don't be afraid to use the blogs of other writers! They have experience you could use. But I try to avoid posts that are "7 tips to write x y z" or "never do p q r when writing" because they just get in my head and are generally highly opinionated and are not objectively correct.
I do use, reblog, and strongly support resource and psa type posts though!! Some beautiful human has been making "ways to write [emotion]" posts on tumblr and that person I would like to kiss. They are useful information-based and example-based posts that are just like "and here are some oprions" instead of giving people who are already prone to second guessing themselves (writers) more things to fear cause them "should i even try, what if im cringe and everyone roasts my work" anxiety. ((If people are gonna roast your work, they will nitpick it apart regardless of whether you reinvented My Immortal or wrote the spiritual successor to This Is How You Lose The Time War, so like,,, please just write @me and everyone else who needs to hear that.))
I also advise at least skimming posts about demographics you are not in, especially the ones about how they want to be represented and how it's appropriate to include that in your narrative structure. If you are not in that demographic, you - by definition - cannot fully understand what it's like to be the people who are. Therefore you should to do some quality research and maybe be willing to ask questions of people to make sure you don't fall into stereotypes/virtue signaling/etc.
Finally, *inhales*: WIKIPEDIA!
Yes anyone can edit it, but you know who does??? Coffee riddled neurodivergent individuals with a passion for that one obscure thing you were shocked to find on Wikipedia.
Use the information as a primer, and then to to the sources and try to track down more specific and more "reliable" information. But Wikipedia is usually enough if you are like designing creatures and stuff like that. I don't need amphibious biology research to design an axolotl-like alien sentient lifeform.
That being said, I'm not going to stay limited to wikipedia when i go to learn about xolotl and the culture that named axolotls in order to make sure i don't just steal one animal and a naming convention but also pay some respect and homage to the spirit of the animal and related irl folklore. But finding relatable and first hand cultural sources is very case by case.
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amjadhossain090 · 1 year ago
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The Leading Ecommerce Site Daraz Has An Extraordinary Marketing Strategies...
Digital marketing is a crucial aspect of success for any e-commerce business, and Daraz, a leading e-commerce platform in South Asia, is no exception. To effectively reach its target audience and drive sales, Daraz employs a comprehensive digital marketing strategy that encompasses various channels and tactics. Here's a breakdown of Daraz's digital marketing approach:
1.Search Engine Optimization (SEO): Daraz prioritizes optimizing its website and product listings to rank high in search engine results pages (SERPs). This involves keyword research, content optimization, technical SEO, and backlink building. By improving its website's visibility in search results, Daraz attracts organic traffic from potential customers actively searching for products they offer.
2.Social Media Marketing (SMM): Daraz maintains a strong presence on various social media platforms, including Facebook, Instagram, and Twitter. Through engaging content, targeted ads, and influencer partnerships, Daraz builds brand awareness, interacts with customers, and drives traffic to its website. Social media serves as a powerful tool for generating leads, promoting new products, and fostering customer loyalty.
3.Pay-Per-Click (PPC) Advertising: Daraz utilizes PPC campaigns on search engines like Google and social media platforms to reach a wider audience and boost website traffic. PPC allows Daraz to display targeted ads to users based on their search queries and interests, increasing the likelihood of converting them into customers.
4.Content Marketing: Daraz creates and shares informative and engaging content, such as blog posts, product reviews, and video tutorials, to attract and educate potential customers. This content builds brand authority, establishes Daraz as a thought leader in the e-commerce industry, and encourages organic traffic to its website.
5.Email Marketing: Daraz nurtures relationships with existing customers through personalized email campaigns. These emails may include product recommendations, promotional offers, and abandoned cart reminders, encouraging customers to revisit the website and make purchases.
6.Affiliate Marketing: Daraz partners with bloggers, social media influencers, and other website owners to promote its products. These affiliates earn a commission for each sale generated through their unique referral links, incentivizing them to promote Daraz to their audience.
7.Mobile App Marketing: Daraz heavily promotes its mobile app, offering exclusive discounts and features to encourage users to download and use the app. The app provides a seamless shopping experience, facilitating impulse purchases and increasing customer engagement.
8.Performance Tracking and Analysis: Daraz continuously monitors and analyzes the performance of its digital marketing campaigns, using data-driven insights to optimize its strategies and maximize ROI. This data-driven approach ensures that Daraz allocates its resources effectively and focuses on the most impactful marketing channels.
In conclusion, Daraz's comprehensive digital marketing strategy, encompassing SEO, SMM, PPC, content marketing, email marketing, affiliate marketing, mobile app marketing, and performance tracking, enables the e-commerce giant to reach its target audience, drive traffic, increase sales, and build a loyal customer base.
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morticiafattymshasabeard · 2 years ago
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Physical Stores you can Buy Gothic Goods in, by Morticia Fattyms
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Okay you Spooks,
Let me just state that you should always wear what feels comfortable *on you* and looks good *to you*. To be Goth isn't the clothes you wear, strictly speaking, and there isn't a Defined Look. Have FUN with yourself! If you think you look good and you feel good like that, that's all that matters.
Gothic Aesthetic and Fashion is colloquially referred to as "Goth" all of the time. Goth is a term used to describe some songs, and has many musical genres that find their audience under the name of "goths". Anyone with Google-Fu understands that sometimes the simplest tag is the most effective for reaching a larger audience. To keep our wonderful community of Artists and Creators thriving, growing, and easier to navigate, I'm saying Goth, Gothic, and Alternative interchangeably or where appropriate. 
The loaded question,
"What makes something Goth?/Why do Goths like these things?" (Surprise, it's actually 2 questions!)
   There isn't a predisposed rule about Bats, Bauhaus, and Halloween being Goth, we just happen to like them as individual people and found people that ALSO liked them. Its a surprisingly, almost singular circle, Venn Diagram. That being said, we do tend to appreciate a lot of the same design elements, and can thus comfortably find items we enjoy by engaging with the use of word "goth". We enjoy symbolism, creative use of colors, and recycling older designs to create  newer ones. We definitely take inspiration from thousands of sources, like Victorian fashion, fetish gear, and Punk's DIY attitude. Your look should be personal to you, inspired by the things you love to engage with, and feels comfortable for you to enjoy wearing while dancing. 
That said, not everything I list in my endeavors to support the growth of our community will be strictly gothic, because there isn't a defined look to being Goth. I hope you'll still check it out, and, if you like it, support it! 
It's pretty easy to find "Gothic style" online, but do you really trust that "gothic mall online" drop shipper? Are you on a budget and shopping fast fashion apps that send clothes you end up not liking? It's okay if that's what you do, it really is. There is something to admire about the convenience and lack of social anxiety we enjoy from Online shopping. However, I want to talk about Physical Stores.
While my favorite store, Anarchists Closet, has closed, my love for that shop, it's amazing owner, and the community it brought together, is undying. Anarchist's was loudly inclusive of it's customer base, was active in the community through events, ticket sales, and fashion shows, and ensured we'd see our favorite pieces at events again and again. Their Mission was always clear: We Dress Everyone!  The world needs more Anarchist's Closets, and I'm going to Find them! 
Here's a few stores you can stomp your stacks into and play dress up in for an hour or two. Please, buy something from them. Hell, get a gift card for your friend you thought of in there if you can't find anything for yourself. The Community needs these stores to thrive so that more can be inspired to start up! Be inspired to start your own wildly unique and wonderful Alternative store for us to explore! 
This is Definitely NOT a COMPLETE list. (In fact, I got overwhelmed writing this and took forever to publish haha)
Email [email protected] when you find places! World Wide Accepted! Please include a full street address with business' name!
Clothing Shops
Coven Dark Boutique- 63B Wharf St, Salem, Massachusetts 01970
Die with Your Boots On - 9 Church St, Salem, Massachusetts
Gothic Renaissance NYC- 110 4th Ave, New York ,New York, 10003
The House of Goth- 19014 Gulf Freeway Friendswood, Texas 77546
The Ossuary -77 Wharf Street, Salem, Massachusetts 01970
Ravens and Rockers- 14815 N. Florida Ave. Tampa, Florida
Rumors - 3 locations: Virginia & North Carolina 
Spark Pretty- 333 East 9th Street New York, New York 10003
Subculture Corsets & Clothing (BY APPT ONLY)-2604 Powers Avenue Jacksonville, Florida 
Witch Bitch Thrift -105 Whitney Ave New Haven, Connecticut
Home Decor and More 
Cemetery Pulp- 3950 E Sunset Rd, Suite 106 Las Vegas, Nevada 89120
Hail Dark Aesthetics- 2410 Gallatin Ave. Nashville, Tennessee 37206
Hail Records & Oddities- 720 Main Street Covington, Kentucky 41011
Hidden South -7124 Saint Claude Avenue Arabi, Louisiana 70032
The Weeping Glass- 746 East Warrington Ave Pittsburgh, Pennsylvania 15210
I want to end this on a small love note to a new found source of community for me: 
Alternative Markets.
We have to keep them going, to keep the Community going.
Whatever you want to call yourself, an Alternative, or Punk Rock Flea Market, Faire, or Festival is where you want to go to find the people hand-making intricate, meaningful, and life saving products. To be clear: you would be the life saver in this situation, where you buy something from a creator, offsetting the cost of the booth rental and travel costs that can really cut into budgets. Many people have conditions that make working regular jobs difficult, vending at markets are often a good source of income for them. Additionally, they're a fantastic opportunity to find a new favorite Local Band to support as well! Whoa! That's a 2 for One, Pal! Score! 
     Many are free, or have free parking but charge entry. I do suggest taking enough cash for your daily purchases, just in case there's bad signal in the area, a Food truck can't take digital payments, or you decide to buy a local band a drink.
Thanks for reading! Let me know if you find any local physical shops I should add to future blog posts.
 Also, let me know about events happening near you! Gothic. Info. 666 is building a network of event promotion for the Goth/Alternative communities, and we'd love to have your help! 
We'll be posting submission guidelines soon! 
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etceterabd · 2 years ago
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THE 6 FREE MARKETING TOOLS EVERY MARKETER NEEDS TO USE
Are you aware of the top marketing tools out there that not only help you get your job done better, but are completely FREE? There are a number of excellent free marketing tools, and we’ve compiled some of the top in the categories that help you master your marketing. Whether you add all or a few to your marketing toolbox, you’ll reap the benefits of these resources right away and work smarter, not harder.
Project Management: Trello
Lead Generation: Hubspot
Design: Canva
Content: Answer the Public
SEO: Google Free Business Profile and Google Analytics
Social Media Management: Buffer
PROJECT MANAGEMENT: TRELLO
This highly visual organization tool is a master at project management. It lays everything out intuitively on “boards” reminiscent of an old-school desk blotter and designed to manage projects, workflows, and tasks, from the big picture down to the finest detail. With the free version of Trello, you can create unlimited boards that contain a project or process, lists encompassing all tasks and divided into “To Do,” “Doing,” and “Done” (or your own custom process), and smaller, movable “cards” with the information you need to accomplish these tasks, tied to deadlines and assigned doers. 
Trello helps you boost your productivity. It keeps everyone moving, with spaces to comment on the cards, and add files and checklists. It also integrates with Slack, Dropbox, Outlook, Gmail, Salesforce, and more, with “power-ups,” or plug-ins, that expand your capabilities. The free version gets you unlimited cards, built-in automation, due dates, mobile and desktop apps, unlimited activity logs, templates, and unlimited power-ups. Then if you find you’re needing more, it’s a reasonable jump in monthly rate for more robust options.
LEAD GENERATION: HUBSPOT
Hubspot is known for many things to many marketers. It’s a robust CRM platform with highly effective marketing, sales, and service tools. The software is king at lead generation. It helps marketers attract potential visitors and leads through inbound marketing, ushering them through the buyer’s journey, and converting them into customers. 
While HubSpot’s capabilities are wide-ranging and complex, you can take advantage of its CRM tools in a free suite that includes email marketing, live chat, forms, pop-ups, ads, landing pages, reports, and more. This version has some very helpful features; marketers can add more information about incoming leads with data gleaned from the internet, populating charts with social profiles, job titles, where they came from online, and what they viewed before they filled out their form. You’ll be able to track these potential customers when they return to your site as well, and since each action is mapped, you can track timing too. The free version of HubSpot also provides analytics so you know which of your pages, offers, and traffic sources are pulling the highest conversions. You’ll see the number of visits before customers buy and identify other trends in site navigation so you can optimize your site. 
Hubspot also offers paid subscriptions, but these free capabilities are highly effective, so you can always add on later if you’d like:
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DESIGN: CANVA
In the way that self-publishing content through social media has revolutionized the media industry, Canva has similarly given people a free platform with which to create beautiful brochures, business cards, banners, infographics, cards, logos, designs for promotional items, social media images, posters, newsletters, videos and so much more. Started in 2013, the platform offers many tools for free, including 250,000+ templates, 100+ design types (social media posts, presentations, letters, and more), free photos and graphics, additional team members, and 5GB of cloud storage, plus access to easy tutorials and other great resources, including a robust blog for marketing, design, and branding. You can level up to Pro and Enterprise for more features, which are free for classrooms and nonprofits.
Canva offers excellent tools for laying out and designing professional-looking  pieces even if you’re not a professional designer. With this design tool, you can create postcards for your upcoming sale, Instagram images for branding, or a flyer with your services. Its intuitive interface has made good design more accessible for all of us.
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CONTENT: ANSWER THE PUBLIC
This content-generating tool is so simple that you’ll want to play with it for hours. It makes a great party game too, especially since it’s powered by a perky robot. The premise is simple: just enter the topic you’re interested in covering for your content strategy, and it will (within seconds), deliver an elegantly charted image containing more search terms than you can possibly use. The way it works is by collecting the autocomplete data from the 3 billion+ daily Google searches and mapping them out into “what,” “how,” “where,” and more.
You get an unfiltered look into the minds of searchers, to learn the information that they’re really seeking—and sometimes it’s surprising. You can leverage this content to create the next headlines and search terms for your blogs and social media posts. If your audience feels like you’re reading their minds, it’s because you pretty much are.
With Answer the Public’s free version, you can conduct more than 500,000 searches a month; if you need more you can also upgrade to their other plans:
SEO: GOOGLE BUSINESS PROFILE AND GOOGLE ANALYTICS
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THE GOOGLE FREE BUSINESS PROFILE
The Google Free Business Profile is a no-brainer. If you have not yet completed this one-time task, head there right now and get your business set up. This tool will direct all users who find you on Google to the critical information they seek: your phone number, website, address, hours, ratings, description, posts, health and safety measures, women-owned/Black-owned/veteran-owned and other status, and more. It includes a map so users can see your location at a glance and a spot for product and services photos. You can create offers, respond to reviews, send and receive direct messages, and post FAQ answers. Since people will be looking for you on their phones and other devices, this first impression is crucial—and it’s 100% free.
GOOGLE ANALYTICS
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To track how well your website is performing, Google Analytics is an excellent tool. It measures real-time traffic and lets you set custom goals like purchases or signups. You can delve into revenue, return on investment (ROI) and return on ad spend (ROAS). When you link it to Google Ads, you can track ad performance and use their advanced machine learning capabilities to optimize advertising campaigns, based on cost per acquisition (CPA), ROI, or ROAS. With this information, you’ll learn which channels are performing best, see where your customers are coming from (devices and geographically), and use this information to optimize your site. Not bad for a free tool! 
Related: 6 Metrics Your Boss Actually Cares About
SOCIAL MEDIA MANAGEMENT: BUFFER
Who has the time to continually post on social media? You do, now that you have a free tool that does it for you! With Buffer, you can schedule your social media posts across social sites in advance, so they’re set. 
Their free option gives you up to three channels and their profiles, with ten social posts per queue (and no monthly or yearly limit), basic publishing tools, and a landing page builder for you to send leads to. They even shorten links automatically to save you characters. Buffer is a great way to manage the posts you’ve been meaning to post but haven’t gotten around to yet. It’s your social media assistant, automated.
If you like working with Buffer (and you will), you can opt for their next available plan, which lets you look at analytics, use their engagement tools, build a shopping landing page, and integrate with other apps:
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These free marketing tools are all so helpful, and their paid versions often include even more helpful capabilities. We recommend trying them for free and if you find they’re really working for you, they may be worth an additional investment since they’re providing a strong return. Check them out and let us know how you do!
And if you need help integrating any of these tools or would like more marketing muscle in your toolbox, reach out to our team. We’re suckers for time-saving tools, and we love to help make marketing easier, smarter, and of course, better.
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pngboomer · 2 years ago
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Things that help with focus/productivity, while I'm thinking about it.
This is by no means a comprehensive list but as someone who struggles with keeping up with workflow (especially going back to college), and balancing taking real breaks and how my brain works/keeps up with tasks, I've tried a lot of different apps, methods, and other such stuff -- especially stuff targeted toward ADHD brains and such.
So here is a non-exhaustive list of things I've tried and my rough opinions on them. A Disclaimer: I prefer handwriting things and tend to lose or forget things if they are on a screen. So please take any application/browser use with that grain of salt.
Notion
Calendar, wiki-maker, to-do list tracker, automation and innovation that excites. I get very overwhelmed in Notion, there's so much you can do there, but I get the interest in how it works and such. I use it to track my reading list (a snippet shown below) and a few other things that I don't really want to put somewhere else (because the tables on Notion auto-format, which is nice), so it's like a good 4/10 for me.
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Obsidian
The markdown file creator and organization vault system. It's daunting to get into, a bit confusing at first, but there's a ton of videos on how to get started and how to get organized and it's so nice to have everything link together in a way that follows a legitimate train of thought. You will have to force it to be your second brain, but I like it so much better than other note-taking apps. 9/10 (it is so terrifying to get into). Bonus, though, look at my baby:
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Google Calendar
yanno, one of the OGs. I want to use Microsoft calendar but that application has crashed every device I have tried to open it on. Google Calendar is good for organizing events, doing all the stuff calendar's do, and setting up recurring events and editing them with little hassle. I don't work in a team or need anyone to look at my calendar's except me, so I can't speak to that functionality, but I know it's used by a lot of people for that reason. 7/10 just because I only recently learned how to customize colors.
Microsoft Calendar
just to be fair. It would be an amazing application: integrated to-do list that is in-app, a very clean weekly look, sticky notes, all of it is hooked directly into the window you're looking at your emails at, it can auto-set reminders on a separate tab for you. Except, again, it has crashed every single piece of technology I own, including my university desktops. Just from opening it. 2/10 for wasted potential. If it works for you, I am so happy for you, but I cannot get it to work for me and that's what I'm focused on here.
Bullet Journaling
Another classic. Ryder Carrol was on something else. Quick, efficient, a great way to use up the notebooks you bought that you swore you'd use and then didn't touch for months because it "wasn't the right thing to use it for". You don't need the special dot-grid book, you don't need fancy fucking layouts. You just need a pen, some kind of notebook, and a list of things you need to get done. I love being extra about it, but there's no reason to. It's a good planner, I like having a physical copy of my life to look at and organize my thoughts with, and it's fun to do. 9/10 for easy onboarding and versatile creativity.
Various "Calendar/tracker/etc" Apps
I've gone through the gauntlet on these. Productivity apps that "plant a tree" so long as you don't use your phone so you can get stuff done, group calendar programs and browser applications, minimalist to-do lists on your phone, maximalist to-do lists on your phone, Habitica, etc. Fully ymmv on any of those, I do recommend checking out the to-do lists if you need them, but unless you have a team to manage, you don't need a calendar that isn't Google/iCal/Microsoft realistically.
Sticky Notes
Bad. Terrible idea. I hate doing it, I never remember them, and it feels wasteful. If it works for you, I'm so happy for you (genuine), but I hate it. 1/10.
White Board
Like a physical one. Full opposite of Sticky Notes, I'm not gonna lie. It's delightful, I love having it, it's not wasteful in the same way, and there's a satisfaction to erasing shit off that board. If you can afford a big one, get a big one. I have a desk one and I love it it's so nice to have. 10/10 no notes.
There's not a lot else I can think of at the moment, but thank you for reading if you've gotten this far. I do have YouTube recommendations if you would like to learn to use (say) Obsidian or Notion. I also have videos on formatting Google Calendar.
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