#earshot podcast india

[reach4india]

Why Brands Should Create Their Own Talking Points

In the wake of a pandemic, podcasting has not only survived but thrived, captivating diverse audiences globally. Unraveling the compelling reasons for brands to venture into this audio realm, this article sheds light on the pivotal role of branded podcasts. Through collaboration with Reach India and Earshot Audio Solutions, brands can seize the opportunity to carve a distinctive niche in the digital landscape.

Engaging a Flourishing Audience 

Podcasts, a hub of global infotainment, beckon a predominantly young and influential audience. Branded podcasts enable organizations to forge intimate connections, as listeners, entranced by the content, naturally extend trust and loyalty to the associated brand.

Building Brand Authority and Thought Leadership 

The platform of branded podcasts is a dynamic arena for brands to emerge as thought leaders. Sharing insightful content, offering expert advice, and presenting unique perspectives position brands as authoritative voices, garnering trust and respect from their target audience.

Creating Authentic Connections 

Podcasts offer an authentic channel for brands to connect deeply with their audience. Narrating genuine stories and experiences, brands engage in meaningful conversations, transcending traditional advertising and fostering connections grounded in valuable content.

Amplifying Brand Visibility and Reach 

Strategic promotion and distribution propel branded podcasts to a vast audience. By optimizing episodes for search engines, leveraging social media, and collaborating with influencers, brands enhance visibility, triggering organic growth in brand awareness and reach.

Diversifying Content Marketing Strategies 

In a fiercely competitive digital landscape, branded podcasts present an opportunity for brands to diversify their marketing strategies. Complementing existing content formats, they cater to diverse audiences, providing a unique edge in a crowded market.

[earshotpodcast]

The grandmother of a woman in the middle of her husband's chest. What did the woman do? Listen to More Earshot Horror Podcast know to Click Season-2 https://bit.ly/3yFbZYT

[vipinshots]

When newspaper speaks to Earshot journalist, some dark truths have been unleashed. Listen to old and new ground reports of politics by the newsmakers discussed with Earshot, which have never been discussed before. The best podcast to listen to India

[ren1327]

Sweater Weather ch.3

Emerald Isle was covered in moss and rocks where they docked, the rocks and sand giving way to grassy hills and a dense forest of pine trees and shrubs where the side of a large house peeked out from behind them.

Owen took their bags after he had tied off the boat, Kenji leading Ben up some wooden stairs and on a brick path through the trees.

“Wow.” Ben said. “It smells amazing out here.”

“Smells amazing?” Kenji asked, glancing at Ben.

“Well, I…I haven’t been around real pine. It’s either been a candle or something already dying slowly for the sake of a holiday.” Ben said, shrugging at the end.

“Oh…I never thought of it like that…not a lot of traditional pine trees in Cali.” Kenji said. “You probably haven’t even seen snow.”

“No. And the funny thing is, my parents are, well, were, Seattle natives. I’ve lived in Texas and California my whole life. I’ve always wanted to come here. We planned to when my mom got better but…”

Ben’s smile fell and he looked at the trees in pain, closing his eyes for a moment. Kenji looked around to see Owen making his way up the path towards them. He grabbed Ben’s hand and led him along.

“Uh…M-My Dad likes the trees and we even have an orchard in the back. I think we have apples, peaches, almonds and a pomegranate tree in the green house.” Kenji said. “In summer, I bring back so much fruit from here.”

“That actually sounds great.” Ben said with a smile. “Smoothies galore.”

“Mom loves her trees and uses them for teas and jams, so…indulge her for me?” He asked. “She hasn’t really…nailed the flavor…”

Ben chuckled and hugged his arm as Owen got closer.

“Got it, Honey.” Ben said and Kenji nearly tripped.

“On your left, Lovebirds!” Owen called and walked past them with their bags.

“W-What?” Kenji asked once Owen was out of earshot. “Why did you…what was that?”

“A pet name?” Ben asked, raising a brow. “What would you call me?”

“Ben…ny?”

“No. Something else.” Ben said quickly.

“Babe?”

“That’ll do.” He said.

They continued to walk up the path, then stopped, Kenji noticing Ben staring at the house as they came up to it.

It looked like a Californian lake house; wooden with large glass windows and a balcony with a sturdy awning, a fire pit on the second floor awning, wooden steps leading down to another area where there was sand going into the dark blue water, a huge porch and yard and so many trees around it, as if hidden.

“Is that a lighthouse?!” Ben yelled when he looked up the hill.

“Yeah. Just in case.” Kenji said and Ben looked up at the regal looking stone structure.

“C…Can we go up it?”

“Yeah, sure. We can explore tomorrow though. Parents and sister.” He reminded Ben, who nodded, but let his eyes linger on the lighthouse a few seconds longer.

Kenji led Ben to the porch and knocked on the door despite Owen walking in a few seconds earlier.

A short, plump Mexican woman opened the door and cried out excitedly, scooping Kenji into her arms and despite being a full foot shorter than him, lifted him up and spun around.

“Mom!” He squawked and blushed. “Not in front of Ben!”

She dropped Kenji, who staggered before standing straight. He cleared his throat.

“Mom. This is Ben. Ben, this is my mother, Candela Kon.”

“Oh, baby, you can call me Candy!” She said and hugged Ben in her soft warm arms, Ben getting a whiff of cocoa butter and vanilla.

Candy, indeed.

She had the same golden skin and dark hair Kenji had. But hers was curly and in lose spirals that was tied back into a high ponytail with a white velvet scrunchy. She wore a thick red tunic over brown yoga pants and furred boot slippers. She had on tinted lip balm Ben often used on interviews and…

“It’s great to finally meet you!” Ben said, smiling brightly when she put him down.

“Oh? Has Kenji told you anything about me?”

“He may have mentioned gardening and teas.” Ben said. “Of which I am eager to see and taste.”

Candy giggled and elbowed Kenji. “You got yourself a keeper, Mijo.”

Kenji let out a huff but smiled regardless.

“Your Father is on a call right now, but I know someone in the sunroom who would be sooooo excited to see you!”

Kenji grinned and sped past her.

“Son?” She called.

“Yeah?”

“Your boyfriend?” She asked.

Kenji sped back and took Ben’s hand. “Right, sorry Babe.”

“It’s Carmen, I get it.” Ben said dismissively, noting how Candy beamed at Ben’s reaction.

“Aw, you’re still a doting brother!” Candy teased.

“I think it’s cute.” Ben said and Kenji smiled at him.

“Ready to meet the most important lady in my life excluding my mother?”

“Good save.” Ben teased and Kenji chuckled, leading him past a large sitting area with a plush red sofa set and armchairs around a curved tv and sound system mounted on the wall and a fireplace to the left, burning away fragrant wood.

They walked down a wide hallway, the walls decorated with family pictures and photos of the ocean and various sights around the island and Seattle itself.

“You guys really like Seattle.” Ben said.

“It might be a little farther, but Dad has an office building there and a condo where Mom and Carmen chill during summer weekends. We used to live in Cali, but after I left, I guess they relocated to Washington for good. Especially after the bullying…”

“It’s amazing. What parents will do for their children.” Ben said softly.

Kenji paused outside a door and closed his eyes before sighing. “Yeah. It is.”

He opened a white door with a large glass panel with a soft gauzy white curtain with reflective green sequins stitched in them in patterns that looked like ivy or vines on the inside. The walls of the room were a light minty green with metal work on the walls of sunflowers, daisies and chrysanthemums. Two walls had large windows that opened inwards to let in the cold air, another fireplace sheltered from the breeze and with a low back black cushioned wide bench with thick legs looked to be made from bleached driftwood before it. Most of the furniture looked to be made from sturdy carved driftwood, pale gray cushions and blankets on it, along with a basket piled high with furry or fleece throws and a few bookshelf cabinets with thick glass sheltering the treasures inside.

But before the fireplace on the wide bedlike bench, with green led light cat eared headphones over her head and staring at her switch as she played what Ben noticed was Stardew Valley, was Kenji’s treasure.

She was also plump and short like her mother, with her big brown lashed eyes and full lips. Her skin was very pale and her waist length black hair pin straight. Her hair was dyed green about five inches from her scalp and in two high pigtails. And her lips were chapped from how she was biting them.

She wore blue jean capris despite the cold weather, a black t-shirt and red and pink socks with a pink cartoon lion and a thick looking sword on them. She laid on her stomach and Ben saw her phone was on a podcast; episode 68 of King Falls Am, so she couldn’t hear Kenji go behind her.

Kenji poked the small of her back, causing her to scream and pull her switch to her chest, kicking out as she rolled over.

“If I die in the mines, I’m so gonna…Ji?” She looked down at her game to pause it and place on the back of the bench as she jumped up and ran around to hug her older brother.

“You did come!” She squealed.

“I did!” Kenji yelled back happily. “I missed you so much!”

“Dad said you would be coming, and I was so excited because I thought you were still in India. How was it? Did you eat a lot of spicy food? Did you pet an elephant?”

“Uh, I kinda just bummed around a camp, kiddo.” Kenji said. “I was…I wasn’t in a really good headspace…”

“Oh. I get it.” She said softly and rubbed her arm, then noticed Ben.

“Hi, Carmen.” Ben said nervously.

“Hi?” She asked.

“Oh, Carmen, this is Ben. He’s my…my boyfriend.” Kenji said.

Carmen looked from Ben to Kenji and back.

“Oh, no, he’s way too good looking for you.” She said, shaking her head.

“Hey!” Kenji yelled.

Ben watched them bicker for a bit and smiled as Kenji pulled his sister close and started giving the smaller Kon sibling a noogie. He reached into his book bag and quickly plucked a receipt out of a bag, holding it out to them.

“Kenji?” He called and they both paused, Kenji grinning when he saw the black bag.

“We found something you might like.” Kenji said and took the bag, giving it to Carmen.

She reached in and pulled out a small Miles Morales plush gasping and hugging it to her chest.

“Oh, my gosh! I love him! How did you know?”

“It was mostly Ben.” Kenji said. “He made me watch the movie and I saw your snapchat posts and we saw it, so…”

She hugged Kenji, then Ben. “Thank you guys so much! I’ve asked Owen to keep an eye out and I’d pay him back, but he never understands what I mean!”

She smiled and hugged the plush again.

“Kenji, get in here!” She said, picking up her phone to take a picture with him. “Ben, you too!”

Ben awkwardly stood next to Kenji, who threw an arm around his waist as Carmen held up the plush and snapped a picture, Ben happy he smiled at the last second, not looking too awkward.

“Um…can I post that Ben’s your boyfriend?” Carmen asked, lowering her phone to look at her brother. “She…She kinda follows me still.”

“Yeah.” Kenji said. “Go ahead.”

“Ben?” She looked at him.

“I’m out and good. Go ahead.” He said, waving his hand.

“Okay. Annnnnd…post!” She said and smiled at the picture. Her smile fell and she touched under her chin.

“Carmen?” Ben asked.

“Oh!” She blinked and smiled. “So um…was the flight alright?”

“Yeah. Hey…” Kenji hugged her. “Are you sure you’re okay?”

“I am. I promise. I start my new school after break so, that’s fun.” She said.

“New schools are fun.” Ben said. “I had to start a new school too.”

“Oh. Why?” Carmen asked.

“…I was bullied. Really bad. Like, I could’ve died from an asthma attack bad.”

“What?” Carmen squawked.

“I was left outside overnight with my hands tied. I couldn’t get to my inhaler while I was panicking.” Ben said, looking at the floor. “No one really knew I had asthma. Inhalers cost like…six hundred dollars. And my bullies…I was scared they would take it or use it as ammunition.”

Carmen hugged Ben tight.

“You’re okay, right?” She asked, voice wobbly. “Like…now?”

“Yeah. My mom moved us to San Antonio where I met the coolest people and even moved to California with them. They’re going to move back again, so…I guess I’ll just find my own way from there.”

“You could move in with Kenji!” She said. “Since you’re boyfriends and all!”

“Uh, I think he wants to go back to Texas though, kiddo. That’s where he wants to set up shop.” Kenji said awkwardly.

“Long distance sucks!” Carmen huffed. “And besides! You can move into our old neighborhood when I was a baby!”

She turned to Ben. “We moved to Cali when I was like, six. And now…”

“Washington is really pretty.” Ben said with a tilt of his head.

“And I get to have so many cute raincoats and boots!” She said excitedly.

“Carmen hates the sun.” Kenji said.

“If you live in Texas, we can visit you as much as we want with Daddy’s plane!” She said. “And then you guys can come see us when summer gets too unbearable.”

Ben smiled.

“Any excuse to see you, Carmen.” He said. “You’re really cool for a high schooler.”

She blushed and smiled. “Thanks. I um…thanks.”

There was a knock on the doorframe and Ben felt his face heat when he saw the man.

“Hello.” He said, looking at Ben. “We have yet to meet. I am Kenji’s father, Kosei.”

He held out a hand and when Ben shook it, in engulfed his own smaller one in a warm, strong grip.

The man looked just like Kenji, save lighter hair with streaks of gray and a close trimmed beard. Ben would say he looked like a neater version of his favorite Overwatch character.

“Ben Pincus.” He said softly.

Kosei made a puzzled face. “Pincus? I feel like I know that name.”

Ben shrugged a bit, noting how the man had released his hand.

“Welcome to our home, Ben.” He said and smiled warmly, Ben blushing harder.

Kenji blinked. And paled when he saw how pink Ben’s blush was.

‘…left overnight with my hands tied…’

He remembered something he had long buried away.

“Fuck.” He said out loud.

[reach4india]

Ibroad7 Restructures Under Umbrella Entity REACH INDIA, with Focus on Audio, Digital and Local

iBroad7, India's leading audio market agency, is undergoing rapid expansion through its new umbrella entity, REACH INDIA (www.reach4india.com). Focused on the evolving media landscape, REACH INDIA employs a hub-and-spoke model, extending its national and international operations with a fresh approach to media, brand communication, and content. The restructuring encompasses programmatic audio, branded podcasts, digital media, and tech-enabled real-time media buying and planning.

Rohit Upadhyay, Managing Director of REACH INDIA, expresses a commitment to being part of brands' growth journeys, amplifying and localizing conversations through audio, digital, and content in any language across India. iBroad7, founded by Mr. Upadhyay in 2010, remains the anchor entity for steering the group's flagship radio operations, serving marque brands across diverse sectors.

iBroad7's impressive portfolio includes brands like Honda, Zomato, Spicejet, SBI, L&T Realty, Godrej, and many more. Expanding globally, iBroad7 has established its presence in Dubai and plans further expansion to Singapore.

The group introduces new businesses such as Audiostream (www.audiostream.in), a one-stop solution for programmatic digital audio buying. Audiostream allows brands to reach their target audience across multiple music streaming platforms with non-skippable audio spots and high listen-through ratios. Another venture, The Buying Hub (www.thebuyinghub.in), simplifies real-time media buying and planning for brands on a single platform.

Digisutra (www.thedigisutra.com), the group's digital marketing arm, offers comprehensive solutions from media buying to SEO and content creation. Branching into the creator economy, Earshot Audio (www.earshotaudio.in) serves as India's only PaaS company, providing branded podcast services for production, publishing, and promotion.

With these diverse ventures, iBroad7 and REACH INDIA redefine media, communication, and content creation in the dynamic Indian market.

[reach4india]

EchoWave: India's Exclusive PaaS Podcast Agency

Discover EchoWave, India's unique Branded Podcast Agency & Podcast as a Service (PaaS) leader. Trusted by industry giants like ITC, American Express, and more, we offer tailored solutions for diverse audiences. PaaS your brand's narrative to us for unparalleled expertise. Join the ranks of top advertising agencies worldwide with EchoWave.

https://reach4india.com/earshot/

[earshotpodcast]

সোহাইলের প্রতি সোহানের ভালবাসার যেন শেষ নেই। কিন্তু কে এই সোহান? আর কেনইবা সোহাইলের প্রতি তার এত অগাধ ভালবাসা? ভালবাসা দিবসে শুনুন সোহাইল রহমানের গল্পে ‘ট্রু ভ্যালেন্টাইন’ এপিসোড।

Listen to More listen bengali podcast to know More 

Click Here...t.ly/LXev

[earshotpodcast]

Trinamool star candidates June Malia and Kanchan Mullick won the election, 2021. They won political battle coming from the silver screen.

Listen to More Earshot Bengali Podcast  to Know More 

Click Here...t.ly/SJkQ

[earshotpodcast]

पूजा से जइहें कोरोना माईका भइल जब कोरोना भगावे खातिर गांवे-गांव होखे लागल कोरोना माई के पूजा

[earshotpodcast]

Politicians and political strategists tell us how the coronavirus pandemic has changed the way politics will unfold. BJP MP Meenakshi Lekhi, Congress's Pranav Jha and pollster Pradeep Gupta tell us how

[earshotpodcast]

বেটিং-সেটিংপশ্চিমবঙ্গের রাজনীতিতেও বেটিংয়ের ঝড়। কে জিতবে কে হারবে কে কটা সিট্ পাবে তাই নিয়ে তরজা শুধু রাজনীতির মঞ্চে নয়, চলে বড়বাজারের বেটিং সার্কিটেও। ২০২১ বিধানসভা নির্বাচনও এর ব্যতিক্রম নয়। কলকাতার বেটিং সার্কিট নিয়ে এই সিরিজ।

[earshotpodcast]

मिलिए तीरथ सिंह रावत सेतीरथ सिंह रावत की हुई ताज़पोशी। जानिए उत्तराखंड के नए नवेले सीएम तीरथ सिंह रावत के सियासी सफर की हर जरूरी बात।

[earshotpodcast]

Congress MP Gaurav Gogoi, in this podcast interview, talks about the alliance with the Badruddin Ajmal-led AIUDF, the political and personal loss of Tarun Gogoi, and about Congress’s problem of plenty in the Assam leadership

[earshotpodcast]

निर्मला-देसराज कांड निर्मला और देसराज प्यार करते थे, एक दिन उनका इश्क गांववालों को खटक गया, सुनिए उसके बाद हुआ क्या Listen to More Indian News Podcast Know Click Here... https://bit.ly/3lddGce

[earshotpodcast]

Two friends raided a 300-year-old abandoned palace at night in search of rare items. They heard a loud scream in the basement and found a cursed locket as well. The consequence was a terrible death for one of them. Listen to More Bengali Podcast App Know to Click Here... https://bit.ly/2W9cZq5

[earshotpodcast]

दोसरकी राधाकृष्ण के राधा बनल एगो आदमी के प्रेम कहानी, जवना में कय गो रंग बा.

Listen to More Indian Spirituality Podcast Know Visit Our Website: https://bit.ly/3mdxgWu