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[absolutebl]

Hi ABL!! This is more of a data question then anything but it might not actually be answerable.

How does the world of BL define a successful show? Is it money made on ads revenue? Streams? Trending hashtags??

Granted in North American media I also couldn’t answer this question, but I could gage based on…article reviews or critical acclaim. Or something.

I see soooooo many people saying something flopped or was massively successful, but truly. How on earth are we making those benchmarks?

I figure you might have at least a tiny sliver of insight into how this works! Or at least a key word I can take to google LOL. Thanks as always!!!!!

Hum.

Well for GMMTV et al, it's YT views. So that's easy. We can see those eyeballs outright.

The streaming platforms obfuscate data (that is one of the reasons SAG is still on strike) but we can see things like where it's ranked on their internal leader boards (what's "popular on Viki" for example). How many reviews something has. How many collections and lists it's on. How many people on MDL have it listed as "currently watching"

More key is how much chatter a show is getting. How many comments. But also...

Literally when you do a Google search for that IP:

How are the hit returns?

How many top spots does it hold above the fold on Google main (using private or incognito mode).

Are people blogging about it? Think pieces?

Are there reaction vids?

FMVs?

Reddit chatter?

BTS's?

Interviews with actors?

The amount of fan content generated around an IP tells you a lot about the number of viewers - since it is all a numbers game. Commenters (those who visibly/trackably react to content) are more common than (content) creators. Ghosts (passive consumers) are more common than commenters.

There are those in EntDA working on formulas for predictive fan base numbers sourced in the ratios of these.

Lemme try to explain...

In other words, the fans who create content for IPs (fanfic, art, meta analysis, FMVs, etc...) are the rarest. Those who interact with the content, leave star reviews, comment on the above fan-made content, engage in discourse, leave YT comments, are the second rarest. Those who tend to do nothing more than ... well, ghost (maybe have a subscription, maybe save the vid to a playlist or on MDL, maybe read this on Tumblr but don't react to it). They are the largest contingent but hardest to track.

If we could get a good handle on the first 2, there's usually a predictable ratio that can be drawn for the fan base as a whole, the largest number 3 - ghosts.

For example:

For every 1 creator there are 100 commenters and 1000 ghosts. Something like that. However the nature of this ratio is dependent on venue and vocality of the fan base (often a generational thing). So like, most Kpop stans are vocal, but 4th gen stans tend to be more noisy online, even though 3rd gen groups tend to have bigger overall fan bases. (Superstars, like super hits, are non-viable non-predictive outliers. There can never be another KP, or 2g, and we can't use their numbers to predict anything. Just like Taylor Swift or BTS can't be used to predict/estimate the success of a new pop venture).

back to the BL fandom

Here on Tumblr you can tell what's popular by which ones are getting the most gifsets.

That's how we know Only Friends is out performing Dangerous Romance. (I mean I could check the numbers on YT but I don't really have to.)

Also, I bet you good money Kiseki is garnering more eyeballs than You Are Mine. Again, I can say that with confidence just based on the content that's being created for that IP in this one venue.

On a practical level, in the ET industry, if there is chatter about a BL outside of BL circles (as happened with KP) you know it's gotten HUGE (by BL standards).

The moral of this story, incidentally, is if you like a thing, doesn't matter how shy you are, if you want it to continue, get a second season, whatever, you gotta NOT JUST WATCH IT BUT TALK about it. Online, where careers are made and broken. Squeaky wheel and all that.

Entertainment is about attention. More money is always thrown at the thing getting the most attention.

Just like politics.

Okay, I done now.