#Whatsapp business api services

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Streamline your restaurant’s daily operations with Go4whatsup. Our WhatsApp Business API allows you to manage orders, improve customer engagement, and boost your restaurant's growth effortlessly. With real-time communication and order tracking, you can ensure customer satisfaction and operational efficiency. Contact us today to learn how our solution can transform your restaurant management.

Learn more : https://www.go4whatsup.com/industries/food-and-beverage/

Get in touch - Enquire Now - IND +91-9667584436 / UAE +971 54 508 5552 Email - admin@go4whatsup.com

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How to Boost Sales with WhatsApp Business API & Effective Tips – Karix

Introduction

In the rapidly evolving world of digital communication, businesses are constantly seeking innovative ways to connect with their customers and streamline their sales processes. One such tool that has gained immense popularity in recent years is the WhatsApp Business API. In this article, we will delve into what the WhatsApp Business API is, why having a WhatsApp Partner is crucial, and explore the various ways businesses can leverage this powerful tool to boost sales.

What is WhatsApp Business API?

WhatsApp Business API is an application programming interface that allows businesses to integrate the WhatsApp platform into their communication systems. Unlike the standard WhatsApp application, the API is designed for larger enterprises, enabling them to send and receive messages at scale. This opens a world of possibilities for businesses to engage with their customers in a more personalized and efficient manner.

Why Should I Have a WhatsApp Partner?

Having a WhatsApp Partner is essential for businesses looking to utilize the WhatsApp Business API. WhatsApp Partners are third-party service providers authorized by WhatsApp to offer businesses access to the API. These partners play a crucial role in facilitating seamless integration, ensuring compliance with WhatsApp’s policies, and providing ongoing support. Working with a reliable WhatsApp Partner is the first step towards unlocking the full potential of the WhatsApp Business API.

Why Should I Use WhatsApp Business API?

Global Reach:

WhatsApp boasts over 2 billion monthly active users globally, making it one of the most widely used messaging platforms. By integrating the WhatsApp Business API, businesses can tap into this massive user base and extend their reach to a truly global audience.

Ease of Use:

The API is designed to be user-friendly, allowing businesses to send a variety of messages, including text, images, and documents. The intuitive interface makes it easy for customers to engage with businesses, fostering a seamless and convenient communication experience.

Privacy:

WhatsApp places a strong emphasis on user privacy and security. Messages sent through the API are end-to-end encrypted, ensuring that sensitive information remains confidential. This commitment to privacy helps build trust with customers, which is crucial for successful sales relationships.

12 Effective Tips to Boost Sales Using the WhatsApp Business API

Now that you understand the benefits of implementing WhatsApp Business API, let’s look at 12 strategies to use it to increase sales.

Empower Customers Through 24/7 Customer Support:

The WhatsApp Business API allows businesses to provide round-the-clock customer support. Ensure your customers feel supported at any time by having a dedicated team available to respond promptly to queries, concerns, and requests.

Broadcast WhatsApp Message Templates:

Utilize broadcast messaging to reach a wider audience with important updates, promotions, and announcements. Craft compelling message templates that align with your brand and resonate with your target audience.

Automate 80% of Queries with Chatbot:

Implement a robust chatbot to automate routine queries and provide instant responses. By automating repetitive tasks, you free up human resources to handle more complex issues and foster a seamless customer experience.

Tap Into Product Catalogs:

Make use of WhatsApp’s product catalogs feature to showcase your products directly within the chat. Simplify the purchasing process by allowing customers to browse, select, and purchase products without leaving the messaging platform.

Stay Within Brand Guidelines:

Maintain a consistent brand image across all interactions on WhatsApp. Ensure that your messaging, visuals, and tone align with your brand guidelines, reinforcing brand recognition and trust.

Don’t Forget Order Confirmations and Updates:

Keep customers informed about their orders through automated order confirmations and updates. This not only provides transparency but also reassures customers about their purchase.

Set Abandoned Cart Recovery Reminders:

Implement abandoned cart recovery reminders to re-engage potential customers who may have left items in their cart. Encourage them to complete their purchase with personalized messages and exclusive offers.

Offer Exclusive Deals:

Reward your WhatsApp subscribers with exclusive deals and promotions. Create a sense of exclusivity to incentivize customers to stay connected and make purchases through the platform.

Engage with Collaborative Content:

Foster a sense of community by encouraging collaborative content creation. Run contests, polls, or challenges that involve your audience, creating a more interactive and engaging experience.

Innovate with Multimedia:

Capitalize on multimedia capabilities by sending images, videos, and audio messages. Showcase products, share tutorials, or provide personalized messages to enhance the overall customer experience.

Don’t Forget to Collect Feedback:

Actively seek feedback from customers to understand their experience and identify areas for improvement. Use polls, surveys, or direct messages to gather valuable insights and enhance your products and services.

Avoid Constantly Selling to Your Customer:

While the goal is to boost sales, it’s crucial to balance promotional content with valuable and relevant information. Establish a connection with your audience by sharing content that educates, entertains, or adds value beyond sales pitches.

Conclusion:

By effectively leveraging the WhatsApp Business API, businesses can create a seamless and personalized customer experience, leading to increased sales and brand loyalty. Implementing these 12 tips will not only empower your customers but also position your brand as a customer-centric and innovative player in the market. Stay connected, engage meaningfully, and watch your sales soar with the power of WhatsApp Business API.

Final Thoughts on How to Boost Sales with WhatsApp Business API

We can be very certain that technology will not go out in 2024. We must thus accept it and discover the most effective strategies for improving our company procedures and increasing revenue. This also applies to WhatsApp Business API, which is a potent tool that may be utilised properly.

You may give your consumers a smooth and customised buying experience by using WhatsApp business marketing and these 12 useful suggestions for WhatsApp Business API. In the end, this will boost sales and foster consumer loyalty to the brand.

Would you like to use WhatsApp Business API to increase your company’s income to 25–60%? Learn how to do it using Karix Mobile!

For more info: https://www.karix.com/products/whatsapp-business-api/

Write a mail today get complete information about WhatsApp Business API: marketing@karix.com

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Verified WhatsApp For Restaurants, Hotels & Cafe’s

WhatsApp Business, WhatsApp Business API, Verified WhatsApp

In the restaurant business, it’s all about convenience, speed, and quality. You have already won half the battle if you can find a customer support avenue that guarantees these three. This is the rationale behind the creation of a brand-new WhatsApp meal ordering and delivery system.

It’s a wise move for your F&B business to try to reach out on platforms that your customers already frequently use. It facilitates relationships and creates a channel that serves as both a marketing tool and a channel for customer assistance. One such tool that can assist you in achieving all these without significantly depleting your money is WhatsApp Business for restaurants.

On your Android or iPhone, you can download WhatsApp Business without charge. To reach your intended customers, just register a business account and fill it out with pertinent information (such as contact information, your company’s name, and logo, opening hours, etc.). This service can be very helpful to small Businesses.

The opportunity: How WhatsApp Business can revolutionize your restaurant operations through AI

An app like WhatsApp has limitless market potential. WhatsApp is used by more than two billion people worldwide. Within a year of its 2018 launch, WhatsApp Business had amassed more than five million subscribers. 

This is a very well-liked method of accessing services, scheduling appointments, ordering home delivery, and other things in the current market. Restaurants may make good use of these related traits. You can guarantee quicker customer service and more reach by allowing WhatsApp ordering at your restaurant.

You provide clients with a simple way to contact you with WhatsApp Business for restaurants so they can place orders, reserve tables, plan events, and contact you with any questions or issues. This can greatly benefit your local business and expand your customer base.

The issue WhatsApp Business can address

Due to rising competition, business owners of restaurants and home delivery services are seeking strategies to expand their customer base without spending a lot of money on advertising. Given that more users now prefer to order takeaway, this is now more crucial. 

Research by the International Foodservice Manufacturers Association found that 24% of Gen-Z and 21% of millennials each order home delivery three to four times each week. The post-pandemic world is, to put it mildly, much more on-demand friendly.

Additionally, because they run on-demand or with a tiny staff, small businesses cannot afford to invest in advertising, billboards, or even outside food delivery services.

Such enterprises require a low-cost avenue to:

Promote their goods

Performing service deliveries

Actively interact with consumers

broadcasting offers and availability

The tools that WhatsApp for small businesses offers enable users to perform all these tasks and more. 

Conversational AI is the solution.

A platform that provides the following can help restaurant businesses with their reachability issue:

automated customer service and problem solving

Lead generation and conversion

interaction with customers using their preferred medium

CSAT (customer satisfaction) and NPS (net promoter score) improvement

Personalized and prompt customer service

Affordable and widely accessible service

Learn more about why: Why is Everyone Talking about WhatsApp Chatbots for Food Tech?

One of the most popular apps in the world is WhatsApp. WhatsApp is used by 96% of all smartphone users in India alone. For a sizable portion of people in nations like the US, UAE, etc., WhatsApp is the main platform for online communication. As a result, it is a fantastic marketing tool for restaurant owners.

If a customer can get food and drinks through WhatsApp, they are more likely to do so than if they had to call a business and deal with waiting times or network problems.

Restaurants’ WhatsApp Business use cases

In just a few seconds, WhatsApp Business links companies with potential clients. It moves customer service beyond making an online purchase and has effectively supplanted antiquated methods like calling in orders.

This is the best route a company can offer its clients for tailored responses, requests, and query resolutions.

We will trace a customer’s path through a restaurant company’ sales funnel using the use cases that follow. 

1. Generate, evaluate, and qualify leads quickly for smoother online-ordering 

Lead generation is the first stage in every sales funnel. In the online restaurant sector, conversion cycles are frequently brief and quick. As a result, it’s critical for restaurants to review and validate leads as soon as possible customers present themselves.

Once a client messages your company on WhatsApp, you can get their name and phone number. additional information, including location, preferences, and email ID. You can also direct customers to WhatsApp and increase your lead generation by including a “click to chat” link on your website or in your ads.

After the initial message, you can chat with the client via the WhatsApp API for 24 hours. After that, you’ll need the customer’s opt-in consent to continue talking to them. 

2. Quickly respond to inquiries during the ordering process or afterward

People who are hungry want answers now, please!

That is what an AI chatbot for WhatsApp can achieve! They could inquire about the location of your restaurant, the menu, the services, the return procedures, and the customization possibilities.

While assisting customers with placing food orders on WhatsApp, you can instantly respond to these questions.

3. Immediately acknowledge and validate placed orders

After addressing the FAQs, placing orders is the next step. The procedure for placing an order should be straightforward and comprise as few stages as feasible. This keeps the customer’s interaction light and enjoyable.

If this stage has too many obstacles, the customer can decide not to place an order from your restaurant.

Making an order also involves submitting requests for things like event and table reservations. There must be a customized response for each request.

4. Enable quick payment for orders from your users.

Recently, WhatsApp unveiled its payment tool, which your users can also use for companies. As an alternative, you can address any problems customers might be having paying for the order while simultaneously pointing them to additional payment alternatives over WhatsApp. For streamlined checkouts, you can link a variety of payment gateways with your chatbot.

Here’s how to seamlessly accept payments by integrating Platform with MsgClub.

5. Provide them with order tracking in real-time to ease their minds.

The importance of delivery updates in ensuring a good customer experience cannot be overstated. When the food is ready for delivery, providing an estimated time of arrival, and communicating the delivery person’s contact information are all necessary steps. You may also use a WhatsApp chatbot and the WhatsApp API to send automatic push alerts for the same.

6. Bad food? Inaccurate items? Refunds and returns that have been validated

Refunds and returns play a significant role in the restaurant business as well. The customer must have a platform to ask for returns or refunds if they decide they don’t like the food or run into other issues.

You may arrange returns, start refunds, and take additional actions to help a dissatisfied customer using WhatsApp Business.

7. Your user loved a dish or a restaurant? Let them place repeat orders

Your customers can order their preferred items from their preferred eateries. Giving your users discounts and vouchers is one way to thank them for their loyalty. This may encourage them to make more frequent orders from you.

By allowing users to gain discounts through a slot machine game each time they finish placing an order from one location, for instance, Swiggy recently made food ordering much more involved and exciting. Users are drawn back to their service to place more orders thanks to a sizable 30% discount on the following order.

8. “How did your order go?” Gather comments and ratings

The gathering of client feedback improves the customer experience. As soon as a sale is over, make sure to quickly gather feedback over WhatsApp so that your customers are more inclined to submit their most recent feedback. Your customers are more likely to reply to requests for feedback on WhatsApp than on SMS or emails because more people use chat apps.

9. How did the food delivery go? Encourage your users to recommend their friends

Having a satisfied stomach encourages positive word of mouth.

You can urge clients to tell their friends and family about your company. According to research, if a friend recommends a new restaurant, consumers are four times more likely to try it.

10. Discover what your users enjoy by gathering customer information.

The meal delivery option for WhatsApp Business makes long-term customer information collection simpler. This also holds true for clients who may have recently changed their phone number or other contact information.

Only from MsgClub, your all-in-one WhatsApp chatbot for your restaurant business

So it turns out there are a tonne of things a WhatsApp chatbot can do for your restaurant! A capable WhatsApp chatbot delivers a wide range of functions that can automate and expedite the majority of your customer communication, from accepting orders to making payments.

At MsgClub, we work hard to maintain a high standard when it comes to providing your clients with positive support experiences. We are an authorized WhatsApp Business Solution Provider, therefore we know exactly what it takes to launch your company on WhatsApp successfully. We’d like to provide you access to our free in-depth guide to WhatsApp customer support to give you a head start.

[finesse-uae]

WhatsApp Business API Solutions | Whatsapp business integration with CRM Enhance conversations with customers to the next level through a WhatsApp Business API solution. Comprehensive WhatsApp API integration solution by Finesse info@finessedirect.com

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whatsapp chatbot for education

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Whatsapp Panel

Learn about WhatsApp Panel.” Discover the comprehensive WhatsApp Panel for managing conversations, group chats, and media sharing with ease.

To connect with their audience successfully, businesses and organizations must have effective communication. Within the context of this, a WhatsApp Panel has come out as a vital tool; it provides a centralized platform for managing, automating, and optimizing communications via WhatsApp.

Hence, this tool is aimed at improving communication strategies, streamlining customer interactions, and enhancing operational efficiency. This article gives an elaborate discussion of what WhatsApp Panel comprises, including its functions, advantages, and how it can revolutionize communication practices.

WhatsApp Panel

An advanced application that seamlessly integrates with WhatsApp to do bulk messaging management, customer interactions, and communication campaigns is WhatsApp Panel. The features provided by it enable users to truncate their messaging tasks, automate their replies as well as evaluate the communication progress.

For businesses and organizations to achieve more effective outreach strategies, the WhatsApp Panel is centralizing communication efforts.

Benefits of Using a WhatsApp Panel

1. Enhanced Efficiency

A WhatsApp Panel significantly enhances communication efficiency through the automation and centralization of messaging processes. Businesses and organizations can easily manage a large number of messages, thus saving time and energy on manual messaging. As a result, teams can dedicate more effort to strategic goals and other crucial areas of their operations.

2. Improved Engagement

Messages that are personalized and sent at the right time are more likely to catch the attention of recipients and create positive interactions with them. Through a WhatsApp Panel, businesses can tailor their communication accordingly hence increasing response rates as well as enhancing customer relations by using the customization and automation features it comes with.

3. Cost-Effective Communication

Using a WhatsApp Panel is cheaper compared to traditional communication approaches such as direct mail and large-scale email campaigns. The capability of reaching many people at a low cost and having high chances of involvement makes it easy for businesses to earn back their money.

4. Scalability

WhatsApp panels can grow along with the business or increase communication demands by adjusting to expanding volumes of messages and contacts. This adaptability guarantees that communications can change in line with evolving needs without needing extensive costs in extra resources again.

5. Data-Driven Insights

Insights derived from analytics and reporting capabilities on communication performance are vital as they enable users to understand what is effective and what requires review. This data-driven impactful understanding allows businesses to improve strategies, increase campaign effectiveness, and enhance results.

6. Streamlined Operations

A WhatsApp Panel ensures that all aspects of operations work together seamlessly by aligning communication efforts with broader business processes. Integration with other systems and tools creates a cohesive communication strategy improving overall workflow and operational efficiency.

Conclusion

The WhatsApp Panel is an essential tool designed to help you administer and improve all your WhatsApp interactions. This tool has everything for sending bulk messages, managing contacts, automating replies, and analyzing conversations; thus giving companies and institutions everything they need to optimize their communication tactics.

Greater effectiveness, enhanced involvement and improved results in their messaging activities can be achieved by users utilizing WhatsApp Panel’s advantages. The WhatsApp Panel has become an important tool for managing complex communication at a time when ways of communicating are changing rapidly.

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WhatsApp Bulk Message Software

Learn about WhatsApp bulk message software. Discover the power of WhatsApp bulk message software, a tool designed to streamline communication for businesses.

The WhatsApp bulk message software has become a strong tool for organizations that want to enhance their communication strategy. Due to its vast global user base of more than 2 billion people, WhatsApp offers matchless chances for connecting with customers, clients, and employees.

WhatsApp Bulk Message Software is an ideal solution that provides communication options for organizations undertaking marketing campaigns as well as those sending out urgent notifications to different people but might have a challenge of reaching everyone at once.

What is WhatsApp Bulk Message Software?

The software for bulk messaging on WhatsApp is a program meant to disseminate many messages to multiple recipients simultaneously. Different from the old way of sending separate messages, this tool makes the whole process automatic, thus reducing the time spent and energy utilized.

It is used by companies to communicate with a wider audience through promotions, updates, notifications, or any other kind of communication.

Key Features of WhatsApp Bulk Message Software

1. Automated Message Sending

With just a few clicks on the software, hundreds or even thousands of messages can be sent in no time at all. For companies that need to contact large numbers of people quickly and effectively, this functionality is especially useful.

2. Personalization

Most bulk message-sending applications provide personalization choices, thus enabling one to adjust every text using the addressee’s name or other details about him/her. This can lead to better customer involvement and create the impression that it is not just a common announcement.

3. Multimedia Support

WhatsApp bulk message software comes with multimedia file support, which allows users to send images, video clips, and other documents together with text messages. This makes it easier for businesses to deliver complex information or offer a more complete experience.

4. Scheduling

Users can plan and send messages at particular dates and times with the help of scheduling features. This is particularly useful for campaigns that involve time-sensitive activities, like limited-time promotions or event reminders.

5. Reporting and Analytics

This information may assist companies in evaluating the efficiency of their communication method and making necessary changes. Some advanced instruments give analytical results for monitoring message delivery, basic rate calculation, and responses received.

6. Contact Management

It’s often known that the software entails contact management functionalities, which enable users to order, add, and handle their address lists easily. Creating groups, segmenting audiences, and sending messages to proper recipients are some of them.

Conclusion

Servicing businesses has been transformed through WhatsApp bulk message software. This tool has given room for the proper streamlining of communication channels, increasing client affinity, and realizing marketing objectives.

In the course of these things, however, one must note the ethical and responsible manner of enabling bulk messaging while considering user privacy and providing useful content. The future will see WhatsApp bulk messages as an integral part of a global scale among digital media platforms.

[go4whatsup]

Take your business communication to the next level with WhatsApp Business Solutions. Easily broadcast bulk messages to reach a wider audience, integrate seamlessly with your CRM and existing tools, and manage multiple users within a single chat inbox. Automate responses to common queries, connect with various messaging channels, and assign tasks to team members to ensure every customer interaction is handled efficiently. Start optimizing your customer engagement now with a free consultation.

Learn more : https://www.go4whatsup.com

Get in touch - Enquire Now - IND +91-9667584436 / UAE +971545085552 Email - admin@go4whatsup.com

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How to Open a WhatsApp Business Platform Account – Karix

Introduction:

In today’s fast-paced and digitally connected world, businesses are constantly seeking innovative ways to enhance their communication strategies and reach a broader audience. WhatsApp Business Platform has emerged as a powerful tool that allows enterprises to connect with their customers seamlessly. In this article, we will explore the step-by-step process of opening a WhatsApp Business Platform account, delve into its extensive features, and discuss how it can significantly benefit businesses of all sizes.

How to Open a WhatsApp Business Platform Account:

Download and Install WhatsApp Business App:

To get started, download the WhatsApp Business app from the Google Play Store or Apple App Store. Install the application on your smartphone.

Verification Process:

Once installed, verify your business phone number. WhatsApp will send a verification code to your registered number to ensure the legitimacy of your business.

Business Profile Setup:

Create a detailed business profile by adding your business name, address, description, and other relevant information. A complete and compelling profile helps customers understand your business better.

Link to Facebook Business Page (Optional):

For additional credibility and visibility, you can link your WhatsApp Business account to your Facebook Business Page.

Open a WhatsApp Business API Account (Optional):

For larger businesses with higher messaging volumes, consider applying for the WhatsApp Business API account for advanced features and functionalities. Visit the WhatsApp Business API website and follow the registration process.

How WhatsApp Business Platform Can Benefit Other Businesses:

Enhanced Communication:

WhatsApp Business Platform provides a direct and instant communication channel between businesses and their customers, facilitating quick responses and efficient problem resolution.

Customer Engagement:

The platform enables businesses to engage with customers in a more personalized manner, fostering stronger relationships. Features like labels, quick responses, and automated messages streamline communication.

Increased Visibility:

A dedicated business profile on WhatsApp enhances your business’s visibility. Customers can easily discover and contact your business, leading to increased brand awareness.

Broadcast Lists:

Businesses can create broadcast lists to send updates, promotions, and announcements to a specific group of customers. This feature ensures targeted communication and prevents spamming.

Message Statistics:

Gain valuable insights into your messaging performance with message statistics. Track metrics such as the number of messages sent, delivered, and read, allowing businesses to refine their communication strategy.

Features of WhatsApp Business Platform:

Labels:

Labels help organize and categorize customer interactions. Businesses can create custom labels such as “New Customer,” “Pending Payment,” or “Order Shipped” to streamline communication and prioritize tasks.

Business Profile:

A comprehensive business profile provides customers with essential information about your business, including your address, business hours, and a brief description. This fosters transparency and trust.

Quick Responses:

Save time by creating quick responses for frequently asked questions. Businesses can set up predefined responses to common queries, ensuring prompt and consistent communication.

Automated Messages:

Use automated messages for greetings, away messages, and order confirmations. Automation improves efficiency and allows businesses to maintain a professional and responsive image.

Broadcast List:

Create targeted broadcast lists to send updates, promotions, and announcements to specific customer segments. This feature helps businesses tailor their messages to different audiences.

Message Statistics:

Analyze the performance of your messages with detailed statistics. Understand customer engagement, delivery rates, and read receipts to refine your communication strategy and optimize customer interactions.

How to Get a Business Account on WhatsApp?

In the rapidly evolving landscape of digital communication, WhatsApp has emerged as a powerful tool for businesses to connect with their customers. With its extensive user base and user-friendly interface, WhatsApp offers a unique platform for businesses to enhance their customer experience. This article will guide you through the process of getting a business account on WhatsApp, setting up your WhatsApp Business profile, and exploring the benefits of leveraging the Karix Mobile WhatsApp Business Platform for an optimized customer experience.

Getting a Business Account on WhatsApp:

Meet the Eligibility Criteria:

Before diving into the process, it’s essential to ensure that your business meets WhatsApp’s eligibility criteria for a business account. Generally, WhatsApp Business is suitable for small and medium-sized enterprises (SMEs).

Download and Install WhatsApp Business App:

Start by downloading the WhatsApp Business app from the respective app store on your smartphone. It’s a free application available for both Android and iOS devices.

Verification Process:

During the setup, WhatsApp will require verification to confirm your business. This can be done through various methods such as a phone call or a text message. Follow the on-screen instructions to complete the verification process.

Create Your Business Profile:

Once verified, you can create your business profile by adding important details such as your business name, location, contact information, and a brief description of your products or services.

Setting Up Your WhatsApp Business Profile:

Profile Picture and Logo:

Add a professional profile picture and your business logo to make your account visually appealing and easily recognizable.

Business Description:

Craft a concise and engaging business description that highlights your offerings and provides customers with valuable information about your brand.

Business Hours and Contact Information:

Specify your business hours and contact information to manage customer expectations and enable seamless communication.

Quick Replies and Greetings:

Utilize the quick replies and greetings features to automate responses and greet customers promptly, enhancing the overall customer experience.

Leveraging the Karix Mobile WhatsApp Business Platform:

Introduction to Karix Mobile:

Karix Mobile offers a robust WhatsApp Business Platform designed to streamline customer communication and enhance business efficiency.

Features and Benefits:

Explore the features provided by the Karix Mobile WhatsApp Business Platform, including automated responses, analytics, and customer engagement tools, to maximize the impact of your business on WhatsApp.

Customizable Templates:

Take advantage of customizable message templates offered by Karix Mobile to create personalized and effective communication with your customers.

Multi-Channel Integration:

Karix Mobile’s platform supports multi-channel integration, allowing businesses to manage their communications not only on WhatsApp but also across various other messaging channels.

Conclusion:

In conclusion, getting a business account on WhatsApp and optimizing your profile is a crucial step towards unlocking the full potential of this powerful communication platform. By incorporating the Karix Mobile WhatsApp Business Platform, you can elevate your customer experience, automate processes, and effectively engage with your audience. Stay ahead in the digital age by harnessing the capabilities of WhatsApp for business and let Karix Mobile be your partner in transforming customer interactions.

For more info: https://www.karix.com/products/whatsapp-business-api/

[karix]

All About New Whatsapp Business Platform Pricing

It has been a while since WhatsApp revised and introduced a new pricing model for using WhatsApp Business Platform. However, understanding how the new pricing works still remains one of the most frequently asked question by users. Since the new pricing came into effect starting Feb, 2022, the model only goes on to reflect the conversational nature of business-customer relationships more accurately. In this blog, we try to simplify and make it easier for you to understand how conversations initiated on WhatsApp between businesses and users are charged.

Under the new model, the conversations are charged basis who initiated it. Broadly, there are two separate conversation types that are priced differently.

User-initiated conversations:

Business-initiated conversations:

This is when a user initiates a conversation by messaging a business. If a business replies to this message within a 24-hour customer service window, the message will be attributed to a user-initiated conversation.

When a business messages a user a message outside the 24-hour customer service window, it is counted as a business-initiated conversation. Businesses need a pre-approved message template to initiate such a conversation.

Every conversation is measured within a fixed 24-hour window. The 24-hour conversation window begins when the first message from a business within the conversation is delivered – either initiated by the business itself or as a response to a user message. Within this 24-hour window, any number of messages (including template messages) may be exchanged between the business and the user without incurring any additional charges. Each 24-hour conversation window incurs a single charge.

To further understand how these two conversation types are charged on the WhatsApp Business Platform, let us take a look at some use cases. We will consider a hypothetical customer Rajesh and two fictional businesses – Acme Sport (online fitness store) and Acme Air (airline).

User-Initiated Conversations Use Cases

1. User makes a general customer service request

Rajesh: Hi, I just wanted to confirm that my order for running shoes has been accepted? I did not receive any notifications from the app after my purchase.

Acme Sport: Thanks for contacting us, Rajesh! Your order #6421 for Size 10 Nike Air Running shoes has been accepted and should be at your doorstep shortly!

As soon as Acme Sport’s reply is delivered to Rajesh, it starts a user-initiated 24-hour conversation session. Within this 24-hour window there is no charge for individual messages, encouraging the business to reply to support queries in a timely manner.

Rajesh: Ok, thanks

If Acme Sport continues the conversation after the 24-hour window has ended, they will be charged for a new conversation. Additionally, they will be required to send a message template to start a conversation, and the new conversation will be a business-initiated conversation.

In this use case, Rajesh gets the information he required, and Acme Sport gets charged for one user-initiated conversation.

2. User initiates a conversation that requires two separate message template replies

Rajesh: Hey just wanted to check when my last order is going to be delivered. I haven’t received it yet.

Acme Sport: Your last order #6421 has been shipped and should be arriving on or before 15th May.

User-initiated conversation begins as soon as Acme Sport’s reply is delivered.

Rajesh: Thanks a lot for the quick response!

Acme Sport (More than 24 hours later): Hi Rajesh! Your order #6421 has been delivered.

Acme Sport sends a message template to tell Rajesh that his order has been delivered outside the user-initiated conversation window, beginning a new business-initiated conversation.

In this case, Acme Sport is charged for one user-initiated and one business-initiated conversation.

Business-Initiated Conversations Use Cases

1. Business initiates the delivery of notification via message templates

Our fictitious airline, Acme Air has decided to update customers over WhatsApp when flight timings change, or other important updates need to be conveyed. They do this by using a message template.

Acme Air: Hi Rajesh! Your flight to Mumbai on 16-MAY 6.45PM IST has been delayed. Your new departure time is 7.45PM IST.

Acme Air: Hi Rajesh, your flight to Mumbai on 16-MAY 7.45PM IST is departing in 30 minutes. Your departure terminal is 4B.

In this example, Acme Air conveyed a schedule change to Rajesh via a message template and sent a follow-up via another message template within the 24-hour message window. As a result, Acme Air will only be charged for one business-initiated conversation.

Key Takeaways About the New Pricing Model

Conversations within the new pricing model for the WhatsApp Business Platform will be measured in 24-hour windows or sessions. These sessions are either initiated by the user or the business, leading to different pricing tiers.

Businesses can send free-form messages to users within the fixed 24-hour conversation window that is initiated after the first business message within the conversation is delivered. If the initial 24-hour window has concluded, the business must send a message template to re-initiate the conversation, which will be charged separately as a business-initiated transaction.

The first 1,000 messages per month for each WhatsApp Business Account (WABA) are free. Additionally, conversations that are initiated by users who click on a Click-to-WhatsApp ad or a CTA button from a Facebook page are not charged.

Charges for user-initiated and business-initiated conversations vary depending upon the country or region the account holder is located in.

The new pricing model represents Facebook’s push towards the usage of WhatsApp as a two-way communication tool between businesses and customers, encouraging rapid resolution of customer queries and personalized conversations.

Since conversations are based on 24-hour sessions or windows, businesses need to optimize for speed when dealing with customer support queries over WhatsApp. If your existing support team is barely keeping up with the volume of customer queries, consider partnering with an official WhatsApp Business Solution Provider like Karix to build an AI-powered chatbot solution that can automate the resolution of common customer service queries.

For more details click on karix.com/products

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Trends in Business Communication to Deliver Quality Customer Experience with WhatsApp Business API

Emerging technology solutions like WhatsApp Business API and RCS help businesses automate their communication and service delivery in order to deliver a satisfactory customer experience. Get the most popular solution to automate your business marketing and customer communication strategy. Start today with go2market.

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If you are currently seeking a reliable bulk WhatsApp marketing service in Coimbatore, your search ends here. Look to ICore Software Technologies, a leading provider of bulk WhatsApp marketing solutions that can help you reach your target audience effectively and efficiently. With its proven track record and commitment to excellence, we stand out as a trusted partner for businesses looking to leverage the power of WhatsApp for their marketing campaigns. By choosing ICore Software Technologies, you can rest assured that your message will be delivered to the right audience at the right time, maximizing your marketing efforts and driving better results. Trust ICore Software Technologies to deliver exceptional service and results that align with your marketing objectives. Join forces with ICore Software Technologies today and unlock the potential of bulk WhatsApp marketing in Coimbatore like never before.

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In today's digital age, the importance of staying connected with customers cannot be overstated. By tapping into the vast reach and capabilities of the WhatsApp API, businesses can establish a direct line of communication that fosters stronger relationships and drives customer engagement. At ICore Software Technologies, we understand the significance of this technology and are dedicated to offering cutting-edge solutions that enable businesses to leverage the full potential of WhatsApp for their communication needs.

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