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notebooknebula · 4 years ago

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Dave Seymour - Unlocking the Code to Multi Family Investing

https://www.jayconner.com/dave-seymour-unlocking-the-code-to-multi-family-investing/

Dave Seymour - Unlocking the Code to Multifamily Investing. Commercial Real Estate has some of the best overall returns out of all asset classes. Yet the majority of investors are unable to participate due to a lack of information and options. Freedom Venture Investments is breaking down the barriers to entry, giving our clients clarity and confidence, while always being results-driven. Discover how Dave went from Fire Fighter to Real Estate Investor.

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Jay Conner (00:07): Well, hello there! And welcome to another episode of Real Estate Investing with Jay Conner. I’m Jay Conner. The Private Money Authority. And the host of our show. If you’re brand new to Real Estate Investing with Jay Conner, whether you’re listening in on iTunes or Google play, or following us on one of our YouTube channels or Facebook live streaming, we’re glad you’re here. If this is your first time, we talk all about different kinds of real estate. Single family houses, commercial, land deals, self storage, anything to do with real estate investing. And again, if you’re brand new, I’m known as The Private Money Authority because from 2003 to 2009, I was relying on local banks and mortgage companies to fund my deals. And I got cut off like the rest of the world did in 2008, 2009. And I learned about this wonderful world of private money.

Jay Conner (01:07): So I haven’t missed out on a deal since 2009 for not having the funding. And so if you would like to get plugged in to funding for your single family houses, I’ve got a free online training waiting for you to go to, so check it out after the show is over. Go on over to www.JayConner.com/MoneyPodcast. That’s JayConner.com/MoneyPodcast. And there I’ll be teaching you the five easy and quick steps from having no funding for your deals to, into the millions of funding. Again, without relying on banks or mortgage companies. Well, also here on Real Estate Investing with Jay Conner, since we launched in June of 2018, I’ve had some amazing guests here on the show, share their secrets and strategies as to what they’re doing.

Jay Conner (02:03): And today is no exception. So my guest today after 16 years as a firefighter and a paramedic, he launched his career rapidly becoming one of the nation’s top real estate investors. So within his first few years, he had transacted millions of dollars of real estate and have become one of the nation’s leading experts in both residential and commercial transactions. Well, his passion for business and real estate put him on the radar of A&E television network, as well as multiple news organizations like CBS, ABC, CNBC, Fox news, and CNN. In addition to that, the New York times reported that his series titled Flipping Boston posted the highest ratings ever for the A&E network at the time of its airing. His greatest joy comes from being a husband and a father to three boys. And so with that, I’m so excited to have your own the show with us today, Mr. Dave Seymour! So Dave, welcome to the show.

Dave Seymour (03:09): Hey Jay! How are you, man? I tell you, it’s funny. I listened to the, I listened to that intro and I’m, man, I sound pretty cool.

Jay Conner (03:15): And Scott, I will need for you to do a little edit right here because my internet has stopped working. So I’ve got a sign out and sign back in. So if you would, Scott, come to the forefront and keep Dave alive and I will be right back,

Dave Seymour (03:30): Oh, Man! I miss him already. So I got to do the show without Jay. Is that what you’re telling me, Scott?

Scott Paton (03:36): That’s right! That’s right! It’s just you and me. So,

Dave Seymour (03:39): That’s all right. It’s all good, man. I can play this game. No worries.

Scott Paton (03:45): What part of the country are you in?

Dave Seymour (03:47): Oh yeah, we’re up in Boston. Boston, Massachusetts. It’s where they threw the tea in the Harbor. We’ve been going through a little bit of a heat wave up here right now. So it’s an interesting time, man. I mean the real estate game in Boston has always been incredibly fluid and it continues to be. And I gotta be honest, man. I’m questioning some of the common sense that people use in the real estate marketplace right now. So I’m a super conservative investor.

Scott Paton (04:14): So you think people are being too aggressive?

Dave Seymour (04:17): Yeah, man! I mean, look! People sometimes forget. I mean, I listened to Jay’s intro and he had his own challenges in 2007, 2008, 2009, 2010, which we all did. And you know, there were investors that folded up their tent and never came back out to play after that. And Hey man! Welcome back!

Jay Conner (04:39): I got kicked off the internet for some strange reason. And so, ever since you started talking, I haven’t heard a word, you said.

Dave Seymour (04:47): Don’t worry. Nobody listens to me, including my wife, Jay. So it’s all good, man. No worries.

Jay Conner (04:55): Scott can edit this for us anyway, but so let’s pretend like I just said welcome to the show and you picked it off from there.

Dave Seymour (05:03): All right, man. Well, I appreciate you having me on the show, Jay. Thank you for having me. It’s a beautiful day in the neighborhood, even with all of the chaos and the craziness going on in the world, for sure.

Jay Conner (05:13): That’s for sure, Dave. Well now I’m really curious about how you got on the A&E network and got your show started. What was it called? Flipping Boston?

Dave Seymour (05:27): Flipping Boston. Yeah. So I was listening to your intro, Jay. It was kind of interesting that you developed a new source of capital for your deals because the market kind of went sideways and I went through that same experience myself. I got, I started investing. I was a firefighter, like you said on the intro there for 16 years. But unfortunately I had the financial intelligence of a donkey and I did not, I didn’t understand capital. I didn’t understand how it worked. And I’m just following the same plan that everybody else is. And I went to a seminar to learn real estate and I’m a product of that seminar world. And the funny thing is, man, is I invested the last couple of thousand dollars that I didn’t have. Well, my wife did. I didn’t, it was her credit cards.

Dave Seymour (06:14): I was maxed out with a credit score of two. So nobody was giving me credit. But it’s kind of interesting. I did what my mentors and coaches told me, like, you know, I listened to you again at your intro, talk about the newer investors, or maybe you got some seasoned investors listening to us today, or watching us. But I just followed what worked. And next thing you know, I’ve done one deal, two deals, three deals, four deals. I’m actually doing a little teaching myself and somebody in the marketing world reached out to me and said they were looking for teams to start another show. And I was still firefighting. So I was like, firefight in 42 hours a week. And real estate invest in every other hour I was awake. And I sent in an application to New York and no offense to anybody, but I loaded it with profanity cause I wanted to make sure they paid attention to what I wrote on my little application.

Dave Seymour (07:09): Yeah. They came, they picked up the phone and the guy was kind of laughing. And he said, you’re either a lunatic or a genius. I said, is there a difference? And we started filming a little sizzle reel and we did four episodes and like you said, in the intro, their ratings were the highest they ever had for that time slot. And they said, well, people like you. And I’m like, I was just doing it for fun. I didn’t think it would ever go anywhere. And you can actually see the episodes on Amazon right now, Amazon prime in the video section. Yeah. So me and Jeff Bezos struck a deal. No, we didn’t. You can find the episodes on there. And you know, I got that reputation as an expert in the marketplace and with that comes a, you know, some really good relationships and you have to find yourself sitting on Squawk Box and Fox News and all of that silliness. So it’s kinda, it’s kinda cool, man. It was a cool journey.

Jay Conner (08:04): That is really cool! So let me give you the 30,000 foot view question and that is, why did you choose real estate for yourself?

Dave Seymour (08:13): Yeah. Look man, it’s, like I said, I was good at working, you know, and trading time for money. I’m kind of like a blue collar guy in a white collar world when it comes to that stuff, you know? I was instilled with some good solid core values, you know, don’t lie, don’t cheat, don’t steal, work hard, respect your fellow man, you know, have a little faith and do the right thing. And that’s great. Don’t get me wrong, but it doesn’t give you any financial freedom because the income potential is capt. And you know, I was working construction on my days off from the firehouse and I was watching these investors like popping up. And I’m thinking to myself, hold on a second, I’m building a deck, digging a ditch. I’m sitting on a post hole Digger with a bunch of friends here and this guy’s coming in and you don’t look too sweaty and he don’t look too dirty.

Dave Seymour (09:07): He looks like he’s had himself a good old time. At his back bone aching. I think his wife is probably happy as well. Right? It was the investors. And I found myself in a position where I was losing my house, man, because I made some bad decisions. And I always knew there was money in real estate. I never understood the stock market investing in something that was imaginary. And I just went for it. I went to a seminar and my wife invested in me and I started doing what they said I should do. And the results followed afterwards. So real estate has been the biggest wealth builder in the history of animation period. And why should I reinvent the wheel? Why don’t I just learn the processes and get in the game? And that’s when I took her like a duck to water, man. I’m passionate about it. I love it. I dream about it all the time. So yeah.

Jay Conner (10:03): What year did you go to that first real estate investing seminar?

Dave Seymour (10:07): Yeah, I went in early 2000. And late 2007. Early 2008. I came out just as the crap hit the fan, man!

Jay Conner (10:21): No, I tell you, you know, here in the midst of COVID-19 reminds me somewhat of what was going on in 2008, 2009, as far as, you know, banks tightening up and et cetera. And it was a blessing in disguise for me back in 2008, 2009, because that’s when I learned about private money and when the banks cut me off within three months, I had more money at my disposal. When I went out to raise money. Than I had, when I had a line of credit at the bank And I’m experiencing somewhat the same thing going on right now. I mean, I just had a phone call last week from four guys that have a private equity fund that want to give me $5 million just to start doing business with them. Right? They called me, they called me, I didn’t call them. Right. I have someone listening to my podcast here, not too long ago. They were laid up in the hospital for three days, listening to the podcast, they call my office and they want to lend me money.

Dave Seymour (11:23): What a terrible problem to have, Jay.

Jay Conner (11:29): So, now, how quick were you able to move once you got your education and start enjoying some success?

Dave Seymour (11:34): Yeah, that’s a great question, man. You know, I’d love to tell you. You know, 30 days and it was all fixed. I mean, that would just be a flat out lie. You know wealth creation is a process. It’s not an event. For me it took me, it took me 12 months to 18 months to be what I call financially free. And what I meant by that was, was that I was able to sleep eight hours. You know, I wasn’t waking up at three o’clock in the morning, you know, riddled with fear, doubt, and insecurity. So it took some time it took a commitment and some traction. But to your point, about 2008, I mean, I was telling people, cause that’s what my mentors told me to do was to tell everybody what I was doing. And I was telling people, you know, I’m a real estate investor, I’m investing, I can buy distressed assets and you know, I can put them back on the market and I’m giving them the whole elevator pitch.

Dave Seymour (12:26): And back then a lot of people were like, Ooh, Oh, I’m so sorry that that’s what you have to do for work. Like, you know, it was like a disease that we had as real estate investors in 2008, 2009. But like you, sir, I created an opportunity out of it, I can’t, you know, I became proficient at short sales. I became profecient at loan modifications. I became proficient at private lenders. I became proficient in helping people. And I found in my career and I’m sure you’ll testify to it as well as the fact that the more time I spend helping somebody else, the better it ends up being for me, you know, that and that. I mean, you know, God is good all the time and it’s like a real good friend of mine is down in Florida right now.

Dave Seymour (13:13): And his faith is something to be admired. And he just says to me, he just says to me, David, just ask the right questions, man. Am I doing His work or my work? Right. Is it all about the almighty buck? He said, because if you find yourself just chasing the almighty buck and you’re not doing His work and taking good care of people, he said, you might find yourself facing a little bit of resistance. That’s how he puts it. And then there’d be a little bit of scripture to support it. But, you know, I love that about it. It’s like there’s nothing better than those families that we helped, you know, during the transference of wealth in this country, which is what we show in 2008, nine, 10, 11, 12, you know, to help families who were foreclosed on them and put them in a lease option. Where they could stay in the same neighborhoods, right? The kids could go to the same school. They couldn’t afford the crazy mortgages that reset, but they could afford a good decent lease option and a beautiful home to live in. And all we were doing was moving them from house to house in the same neighborhoods, you know? So you know, with some education, you can serve this stuff around pretty fast. And I’m no better than anybody else. I just did what I learned. Rather than finding excuses, I found answers. Does that make sense?

Jay Conner (14:24): It makes a lot of sense. You and I have got a lot in common, Dave, because my followers hear me say all the time, this, all the facets of the business is all about serving and helping other people, as you said, because if people didn’t have a problem, we wouldn’t have an opportunity to serve. From the buyers to the sellers, to the private lenders, you know, even when it comes to raising money. And we’re going to hear your story here shortly in the next minute or two, about how you’ve gotten into raising a lot of capitals, but, you know, I’ve never asked anybody for money. They say, Jay, how in the world are you raise all those millions of dollars without asking for money? It’s real simple. I put on my teacher cap, I teach people what private money is. I teach them what self directed IRAs are. Cause they never heard of that stuff. And, you know, the light bulbs go off. And if they’ve got investment capital or retirement funds, they’re not happy with what they’re doing. They’re going to, they’re going to want to do business with you, right?

Dave Seymour (15:24): Correct. Correct. It amazes me how many intelligent accredited investors I sit down with and communicate with. And I start giving them a breakdown of the tax advantages of using a solo, 401k as a retirement vehicle to invest in my fund, into a piece of sticks and bricks, a syndicated deal. And it’s like these light bulbs go off in their head. And I don’t know about you. You tell me this. I found that, you know, high finance on occasion, it kind of brings an air of you know, like it’s almost pretentious at times, like you’ve got this additional vocabulary than they tend to use in high finance. And I was talking to a local guy, a friend of mine, a neighbor in fact, and he’s an injury attorney, very successful. And I’m in the middle of my, you know, my conversations through teaching.

Dave Seymour (16:19): Obviously I’m raising capital with salesman. We’re good at what we do, but he’s, he stops me in the middle of it. And he says, David, David, you’ve got to stop. I go, what, he goes. I just figured out what you’re doing because I applied a logic commercial assets, you know, 60 to 150 unit apartment complexes, not just one of them, but 30, 40, 50 of them. And then I fixed them up. I get the rents up and I create a better asset. And I’m trying to give him the delivery, Jay. He says to me, David, stop it. I go, what, what what’s up? Did I offend you? He goes, no, no, no, no. He goes, I think I understand what you’re saying. He said, all you’re talking about is flipping Boston on steroids. Instead of just taking a little single family house and make it that pretty.

Dave Seymour (17:02): He said, you’re doing 5,000 units and making them pretty correct? I said, yeah, that’s right, Kevin. He said, okay, how do I subscribe? Let me see if I can get some capital into the fund, you know? And it’s amazing because it’s, you know, my trajectory, it’s interesting. We were in a marketing meeting a couple of weeks back and I had a young intern in our marketing meeting. And what we’re doing right now is we have a private equity fund and we raise capital. We invest in multifamily assets, primarily in the Gulf region of Florida, but other markets. I mean, you guys in the Carolinas in such a great position there, I mean, it’s fantastic the opportunities there. So maybe we should talk offline, Jay, but you know, these assets allow us to go in there with what’s called a core plus asset class.

Dave Seymour (17:52): What we do just like I said, we take these settings and we make them pretty, but it never was that way. I mean, the first deal I did was a $5,000 wholesale transaction on a single family home. And I felt to myself what I’d had to do in the past to make $5,000. And then when I stepped out of the attorney’s office, I’m waiting for the five votes to pull up and take me to jail. Cause I felt, it felt so bizarre to have a check for a house that I’d never owned, but I’ve learned along the way to your point to simplify it. You know, you, you lead by attraction, not by promotion. I turn away capital, Jay, because it’s not a good fit. And you know, again, the universe works in a wonderful way if it’s of service, which is, is for us because we help people with the longterm retirements. They get to invest in our fund, and they get a preferred rate of return, targeted rates of return in double digits.

Dave Seymour (18:46): And then for the life of the time that their capital was working with us, you know, then now that targeted 20% returns on their money. So it’s a, it’s a real, it’s a real good asset class. And unfortunately COVID has all, fortunately, depending on what side of the equation you choose to put yourself on. COVID has given us a massive opportunity because the buying is already there. The buying opportunities are right in front of us right now. We’re just hungry to take these assets down, help the sellers, help the tenants, help our investors. I get warmed up, man. I get on a roll. You don’t. You got to stop me and ask me questions. Otherwise I just keep going.

Jay Conner (19:23): You remind me of me when I’m on the other side of the microphone. Speaking of COVID, what’s your prediction and what’s your take on what’s the short term outlook from covid and what do you think is the longterm outlook and consequences on any front?

Dave Seymour (19:41): Yeah, it’s, you know, kind of like pull off the bandaid, man. I mean, here’s what I see. We’ve got a short term pain that we’re going to have to, we’re going to have to experience, we’re going to have to experience as a nation. We’re gonna have to experience it together. You know, depends on how you look at it. So we’ve got the full balances where the banks have, you know, allowed tenants to own us to not pay their mortgages. You’ve got a tenancy not paying their rent. We had the PPP, the protection program there for small business. You know, Mr. Trump wrote everybody a check. There’s more, you know, more capital coming out which in its essence sounds great. And it’s a difficult position, Jay. It really is because it’s like, there’s the one side of me that used to live paycheck to paycheck that understands how necessary that is.

Dave Seymour (20:44): But then there’s now the other side of me that the businessman, I look at it and I say, well, there’s no transference of services for that money. And if there isn’t a true transference of services for that capital, it’s almost like a house of cards. It’s, you know, it’s doomed to have a failure point and a stress point. And when we get there you know, we will see an increase in foreclosure. We’ll see these challenges going forward and we’ll get through. We’re America. You know, I’m an immigrant to this country. I came from England and back in 1986, I was born in London. But, you know, I, I came to the greatest country in the world for growth, for economy, for the ability to really be the best we can be. So we’re always going to overcome. So short term, I’m sorry, we’re going to have to feel the pain.

Dave Seymour (21:34): Longterm, there’ll be two kinds of people just like they were in 2008, 2009, 2010, there’ll be victims and there’ll be victors. And, you know, I sense that we will be the victors and that’s not a moral battle. It’s just an intellectual battle of finance and real estate and business. But to be on the other side of it, as a Victor, we have a greater opportunity to help the people who didn’t, who didn’t come along the journey with us on the financial side. That’s kinda my full process on it. And that’s why we’re so bullish on our buying right now, we would invest the capital because everybody else is fearful. We go in there and we just get the good buying opportunities,

Jay Conner (22:15): Take a couple of minutes and tell us in summary, your journey from, I suppose you started with single family houses, you mentioned you’re for real being a wholesale deal. And then you went into commercial and now you are in the capital raising business, and you have a fund that people can take advantage of and invest in. Tell us, give us an overview of that journey of when, what and why.

Dave Seymour (22:43): Yeah, well, we don’t have nearly enough time, Jay. I’ve always tried to say it in three words, but it always comes out in 300 for some reason. It’s like I said, man, I learned the fundamentals of real estate. First transaction was a wholesale transaction for a house I never owned and I made 5,000 bucks. And I thought to myself, if it’s legal, if it’s honest and it’s ethical, I’m not going to do this once. I’m going to do it as many times as I can. And, you know, you slowly get out of debt. And then I stopped doing a little bit of a single family. Then I’m doing a lot of single family. Then I pick up that first two family unit and then a triplex and a fourplex then I’m always like got my eye on the commercial arena.

Dave Seymour (23:26): So I was in a marketing meeting, as I was saying, and I had a young intern in there and they said, why should anybody listen to you as a fund manager with a hundred million dollars invested in commercial real estate throughout the country, primarily in the Gulf coast. Guys says you’re that flipping guy from TV. And I went, Oh, from the mouth of babes. Ok, now, man I’m 21 years old, fresh out of college came in as an internship, fresh out of the mouth of babes. And it’s interesting because I have always been involved in commercial real estate. Had a portfolio of about 110 doors at one time in Sanford, Maine, which is just North of here, you know, a C class property C class neighborhood. I learned very quickly that I just want to be the bank. I don’t want to be property manager.

Dave Seymour (24:10): So, you know, I’ve learned a lot along the way. I’ve coached people through large commercial transactions of rubbed elbows in the self storage space. I’ve always avoided office and retail. How sad is it right now for you know, leisure, office and retail investing right now? It’s a very hard time. So commercial has always been in my wheelhouse. It’s always been my excitement bottom and friend of mine by the name of Walton Evicky reached out to me, raised about 125 mil and syndicated commercial deals in multifamily assets throughout the Gulf coast. And he said, I want to bring your stop power is what he said. And I always giggle when somebody says that. He’s like, well, you’ve got a national reach. He said, why don’t we combine efforts, your team, my team let’s get together, put the fund together. So the fund is now up. We’re raising capital. We’ve got a couple of acquisitions that we’re about to take down, we’re raising a hundred million dollars, we pay, like I said, a preferred return, double digit target returns to our investors. And it’s an exciting time in the middle of all this chaos, Jay. You know, it really is.

Jay Conner (25:19): That is awesome. Thank you for giving us the overview. Now, you’ve got a free ebook for our audience and listeners. So what’s the ebook that you’re offering to everybody?

Dave Seymour (25:29): Yeah, you can see right on the screen there. FreedomVenture.com that’s our front door to our website spend a little time there. Learn a little while you’re there. Scroll down to the bottom of that page and you’ll be able to download a free ebook that I wrote with my property manager. Guy by the name of John Dessauer. He is out of Chi town, Chicago. John manages approximately 3 million square feet of multifamily real estate. He’s been an active investor himself for over 20, 25 years now. We wrote that book together. It’s called Unlocking The Code To Multifamily Investing. It’s an easy read. It’s not too heavy, but it will give you the high points and it will show why investors want to invest with us. It’s protected, you know, there’s a security there. They don’t take the the liability that most investors who were actually own the assets themselves, they own a piece of the company that owns the assets. So it’s a, it’s a smarter play big picture for a lot of investors who don’t have the time to get, to get their hands dirty like we have in their careers, Jay.

Jay Conner (26:38): That’s awesome! Well, it’s been a pleasure to have you here on the show, Dave. Final parting comments.

Dave Seymour (26:45): Yeah, just know that it’s gotta be okay. It’s gonna take us a little bit of time. And so always educate don’t speculate, right? Work on the education, understand what you’re investing in, but don’t be somebody who just analyzes all the time and doesn’t do anything. All right. Take a little action. Get off the couch and get in the game. Cause there’s the best game there is. I think.

Jay Conner (27:07): That’s great! Well, there you have it folks, Mr. Dave Seymour, again, you can follow him. Get the free ebook and also find out about investing opportunities at www.FreedomVenture.com. Thanks again, Dave. Good to have you on.

Dave Seymour (27:29): Appreciate you man. Thank you. God bless. Have a great day.

Jay Conner (27:32): All right, there, you have another show folks. I’m Jay Conner. The Private Money Authority. Wishing you all the best. Here’s to taking your real estate investing business to the next level. We’ll see you on the next show.

#Jay Conner #Private Money Lender #Real Estate Business #Real Estate #Real Estate Investing #Real Estate Investor #Real Estate Profit #The Private Money Authority

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pollylynn · 5 years ago

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Title: Knee Deep in the Hoopla WC: 900

She really is prepared to torture him over the Page 6 thing. She is prepared to torment, to dine out, to sincerely enjoy watching him squirm for the foreseeable future. Operation Torment and Enjoy begins with quiet careful gestures while he’s at the door dealing with Pi. Quiet, careful gestures to tear the few inches of column from the rest of the paper. It’s mostly for the look of it, so he’ll know that she has—so that he is aware that she's kept a trophy and has a weapon she’s eager to wield.

But the fun loses some of its shine right away. The creeps with the disingenuous Gone Too Soon signs strike her as no better than the paparazzi shoving lenses and microphones in her face, then seamlessly downshifting to do exactly what she’s been rarin’ to do—torment him.

Oh, hey, Richard Castle, is it true . . .

She feels a little knock-knock from her inner Jiminy Cricket, but she’s already telling herself it’s different—it’s different—and then even that gets lost in the way he sidesteps it.

This isn’t about me today.

She’s not exactly touring real estate on the high ground right then. Her ear latches on to the absence of a denial, and it’s not like she’s worried. She’s not worried in the slightest, but she has a sudden case of the Kristina Coterras. She’s the one who doesn’t want her life splashing unexpectedly across a printed page, a tv screen, a BuzzFeed listicle, and he’s honoring her wishes. And she’s annoyed by that, She knows it’s unreasonable, and that annoys her even more.

And she says something. She tells herself she is absolutely not going to say anything. She fingers the torn out Page 6 item that she has shoved into her coat pocket and she sets to work on a plan for torture at a more convenient time. But instead, something comes out of her mouth, and it’s petty. It’s a whine and she’s aware that he’s being the reasonable one. He’s being the decent one, because it isn’t about him today, and she is not, in the slightest, enjoying this turvy topsy world in which Richard Castle is the grown up.

The realities of Mandy Sutton’s life do nothing to endear that world to her. She’s more troubled by Jesse Jones and his cool assessment of how to land a pretty little rich girl than she should be. She’s troubled by Marilyn Sutton who is decidedly more manager than mother when her daughter turns up hungover, rather than dead.

And she’s troubled when she does the math and realizes that he’d have been about Mandy’s age—a little younger—when this world came calling for him. And here he is, being the grown up—being the person who sees how badly she’s reeling from a new and genuinely terrifying invasion of her life.

She tosses her trophy after Aunt Theresa—Aunt Theresa, who literally prints out emailed joke chains and mails them to people. Aunt Theresa who somehow knows how to post to Facebook. That just absolutely tears it. She wads up the little square of news paper and stuffs it way down among the wet paper towels in the ladies room garbage, and she takes a moment to settle herself.

Her dad was teasing. She studies her own face in the mirror and affirms to herself that whatever reservations he might have had about Castle, he’s set them aside long since, and he was teasing. Esposito was teasing, and Ryan was, and it’s all just part of the world of fun she was on board with mere hours ago.

But it’s not fun.

She wants her privacy, and she has a right to it. But clinging to it as she has turns out to be the same as leaving him out there alone to deal with ghost of a man he simply isn’t anymore. And he’s not Mandy Sutton, and it’s a little funny every time he overestimates his own fame—his own notoriety—and gets knocked down a peg, because Lord knows his ego can use a pinprick or two. But he could also use a partner. He could use someone willing to make herself known, at the bare minimum.

She exits the ladies room, trophy-less, but not without weapons. She thinks of going to him right away and telling him that she’s ready—that he can go ahead and make an announcement to . . . wherever semi-famous people make these kinds of announcements. But there’s another Jiminy Cricket knock-knock she simply has to accept: She can’t abide the idea of Black Pawn handling it. She can’t abide Gina with her spinach teeth or Paula who is always thinking of Ibiza having anything at all to do with this.

She watches him, head bent over his laptop as he scowls his way through Pi’s recommendation, and she knows what she has to do. She goes to her own computer. She opens a fresh document. She stares at the blinking cursor and laughs to herself about the fact that he’s doing exactly the same thing just a couple dozen feet away.

But her job is easier, certainly. It’s simple, it’s formulaic, it’s a brief and breezy statement of truth: Novelist Richard Castle and New York Police Detective Katherine Beckett, both native New Yorkers, are pleased to announce their engagement A/N: Newsprint. Quaint. Hmm.

images via homeofthenutty

#Castle #Caskett #Castle: Season 6 #Castle: Limelight #Kate Beckett #Richard Castle #Jim Beckett #Kevin Ryan #Javier Esposito #Fic #Fanfic #Fanfiction #Fan Fic #Fan Fiction #Writing #Hmm

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etsy1234 · 10 months ago

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Laughs and Listings: The Hilarious Side of Real Estate – Funny Quotes and Posts

Real estate, often associated with the serious business of buying and selling properties, doesn't have to be all business and no play. In the age of social media, real estate professionals are turning to humor to engage their audience and bring a touch of lightness to the industry. From funny quotes to witty Facebook posts, the world of real estate is embracing the lighter side of the property game.

Funny Real Estate Quotes

In the world of real estate, humor often lies in the quirks and idiosyncrasies of the home-buying process. Real estate agents and homeowners alike have shared their amusing insights, resulting in a treasure trove of funny real estate quotes. From the challenges of finding the perfect home to the unexpected discoveries during showings, these quotes provide a comedic lens through which to view the often stressful world of real estate transactions.

For example, consider this gem: "Looking for a house is a bit like dating – it's all about finding the perfect match, ignoring the flaws, and hoping the commitment won't break the bank!"

Funny Real Estate Posts

Social media platforms like Facebook have become a playground for real estate professionals to showcase their sense of humor. Funny real estate posts are gaining popularity as agents leverage memes, gifs, and clever captions to engage their audience. These posts not only entertain but also humanize the industry, making real estate agents more relatable to potential clients.

Imagine a post featuring a picture of a unique-looking house with the caption: "Who says houses can't have a personality? This one's got character – and maybe a few stories to tell!"

Funny Real Estate Facebook Posts

The real estate game often involves crafting compelling listings to attract potential buyers. Some agents are taking it a step further by infusing their descriptions with humor that resonates with a modern and diverse audience. Funny real estate Facebook posts are breaking through the clutter, grabbing attention, and making the process of house hunting a bit more enjoyable.

For instance, a listing might read: "This house has everything you need: a kitchen that's perfect for burning water, a backyard for pretending you'll start gardening, and a bathroom that doubles as a spa (if you squint)."

Real Estate Funny Posts

In the spirit of camaraderie, real estate professionals and homeowners are engaging in a friendly competition to share the funniest real estate posts. Whether it's sharing hilarious open house experiences, poking fun at common misconceptions about the industry, or crafting amusing property descriptions, the real estate community is finding common ground through laughter.

Real estate, a field often associated with serious decisions and big investments, is embracing humor to create a more enjoyable and relatable experience. From funny quotes that capture the essence of house hunting to engaging social media posts that break through the noise, the real estate industry is proving that a good laugh can be the best foundation for a lasting connection between agents and clients. So, the next time you're scrolling through your Facebook feed, keep an eye out for the witty and humorous side of real estate – because laughter is the key to turning houses into homes with heart and humor.

#Real Estate Funny Posts Funny Real Estate Facebook Posts

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kerishaharris · 4 years ago

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Why the cool kids (and brands who hope to be perceived as such) are on TikTok

Being what I like to describe as a “tail-end millennial,” I’ve grown up both with and in the digital age. I still remember turning in school assignments completed on a typewriter as well as playing Oregon Trail in computer class on those box-shaped, neon green Macintosh screens (I’m still heartbroken that my wife died of dysentery, btw). I remember pleading with my mom to hang up the phone so I could log onto AOL, and how much thought I’d put into curating the perfect AIM away message. I joined Facebook my senior year of college when it was still “the Facebook” and for college kids only, and remember how big a deal it was to rearrange my MySpace top eight (funny how we were full-on coding and didn’t even realize it). But now, as a mom of three tweens, I can admit that despite digital and social media being both my personal experience and my chosen career, there are media formats out there that I know nothing about, and that my kids’ knowledge far trumps my own. None of these formats feel more foreign to me, yet obviously influential and equally important to the next generation, than TikTok.

What is TikTok and (dancing humanoid dogs aside) who uses it? TikTok is, by and large, the newer, cooler and way more sophisticated version of Vine (RIP to a real one). On its own website, TikTok says its mission is to “inspire creativity and bring joy.” Produced and manufactured by Beijing-based video-sharing service ByteDance, TikTok reportedly boasts 800 million users worldwide, and as of 2019, has surpassed one billion installs (Yeh, 2019). It creates and curates an experience driven by its powerful algorithm, turning all of its users into a connected network of mini-influencers through the use of trending hashtags, leveraging of popular music, and push for engagement with other users through duets and viral dance challenges, making for a meaningful, organized, and dare I say it, super fun experience for users of the app (Herrman, 2019).

In exploring the app, what I found especially interesting was the way TikTok employs a vertical feed experience prompting the user to swipe up, which sets it apart from similar apps like Instagram Stories or Snapchat. This “endless scroll” approach seems, in my opinion, very conducive to creating an almost addictive experience which can lock you in for hours and hours. TikTok appears to cleverly take advantage of the way users normally engage with our vertical screens, filling up the entire real estate of our phones with engaging video content coupled with popular music that’s perhaps a little too easy to get sucked into.

Who is TikTok really for?

As not only a mom of tweens, but also having worked in communications within the education space in various capacities since 2016, TikTok’s popularity among young people comes as no surprise to me. TikTok is primarily used by youth between the ages of 16 and 24 (Brucker, 2020). It is used by about 69 percent of young people in the U.S., and these users spend at least 80 minutes per day on the app (Perez, 2020). This is the same group that, if you ask them, considers Facebook to be that “cringey” old people app that your grandpa thinks is cool, and Twitter to be that thing where journalists and politicians bicker with other journalists and politicians. It’s unsurprising to me that young people would be attracted to TikTok, a space that can feel exclusively like their own.

For me, it is that young people's exclusivity that keeps me away from TikTok. Despite being what many consider to be a subject-matter expert on social media, I am admittedly intimidated by an app I don’t completely understand or feel welcomed on. I feel more comfortable with the apps I’ve come of age with and whose functionality is more native to my own digital experience, most notably Facebook, Instagram, and Twitter. I worry I may look like I’m “trying too hard” by exploring TikTok, or worse, that my presence there as a 38-year-old mom will render it an uncool place to be. My own kids reacted with horror when they noticed I had TikTok installed on my work phone, it didn’t matter that my job was to manage my then-employer’s institutional presence on social media. “Mom, please don’t make Wesleyan University a TikTok” they begged (too late guys, already secured the username for posterity). It was clear that they viewed TikTok as their safe space, and that my presence, as well as my employer’s presence despite it being an elite, well-known university, was not welcome.

Are any grownups or brands doing TikTok “right?” Interestingly, several marketers have managed to get past this “eww, adults and brands” factor to effectively market to TikTok’s growing audience through clever advertising and engagement campaigns. Capitalizing on the popularity of hashtag challenges on TikTok, Universal Pictures turned to TikTok as a way to promote their 2018 film, The House with a Clock in Its Walls, through a #FindYourMagic campaign which prompted users to film themselves doing their own magic tricks. Leveraging the power of influence, Universal got a group of popular TikTok influencers to post their own DIY magic videos, which naturally prompted others to do the same. As a result of the campaign, Universal received 1.3 million likes on the influencer videos, generated 19,000 pieces of user-generated content, and gained 11,000 new followers (Brucker, 2020). Whether it prompted people to actually go see the film, I’m not really sure.

(Source: TikTok for Business) In my work as a higher education social media manager, I often came across other universities (typically, with bigger teams and even bigger budgets) doing great work on TikTok. From a marketing perspective, it makes sense why a university would want to invest in building an exceptional presence on TikTok. Each year, so much of your energy and efforts are dedicated to marketing to prospective students and their families, convincing them that your school is the school to attend. Based on user demographics alone, TikTok offers a captive audience for the exact age range higher ed marketers are working so hard to reach. I’m proud to say that my undergraduate alma mater, the University of Florida, was one of the first to leverage TikTok and is considered one of the best in the game. With nearly 97,000 followers and more than 1 million likes, it’s clear they’ve figured out what resonates with their audience. Most of their TikTok videos feature the beloved school colors (anyone who went to UF will tell you we bleed orange and blue), Al the Alligator (we obviously weren’t terribly creative on the mascot name), fave spots on campus and the like.

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(Source: University of Florida on YouTube)

Other major schools like Brigham Young University and Florida International University capitalize on TikTok’s penchant for dance trends and employ their mascots, Cosmo the Cougar and Roary the Panther respectively, to jump in on these trends.

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...this same video on BYU’s Cosmo the Cougar TikTok has a staggering 28 million plays, 4.8 million likes, and more than 24,000 comments.

Is TikTok here to stay?

As a perpetual student of digital and social media, I see TikTok as the wave of the future for digital and social communications and marketing. The question for me, however, is whether or not I’m going to ride that wave as a communications professional. While digital marketing is still somewhat new on TikTok, my constant fear is that the moment brands step in and try to inject themselves onto a platform, mimicking and profiting off of the way it is organically used, its core users become disinterested, abandon the platform, and look for the next big thing they can call their own. If I’m lucky, perhaps I’ll get the next big idea and launch that platform myself.

Funny but true story. As I was putting the finishing touches on this blog post, my 12-year-old daughter came up behind me chanting the following.

Her: Racism? Stop it. Bullying? Stop it. Homophobia? Stop it.

Me: Is that from a TikTok?

Her: Yeah.

Me: Figures.

SOURCES:

Brucker, N. (2020, January 6) Who is on TikTok and how can brands reach them? Forbes. Retrieved from https://www.forbes.com/sites/forbesagencycouncil/2020/01/06/who-is-on-tiktok-and-how-can-brands-reach-them/#1a2fe28343be.

Herrman, J. (2019, March 10) How TikTok is rewriting the world. New York Times. Retrieved from https://www.nytimes.com/2019/03/10/style/what-is-tik-tok.html.

Perez, S. (2020, June 4) Kids now spend nearly as much time watching TikTok as YouTube in the US, UK and Spain. Tech Crunch. Retrieved from https://techcrunch.com/2020/06/04/kids-now-spend-nearly-as-much-time-watching-tiktok-as-youtube-in-u-s-u-k-and-spain/.

Yeh, O. (2019, February 26). TikTok surpasses one billion installs on the App Store and Google Play. Sensor Tower. Retrieved from https://sensortower.com/blog/tiktok-downloads-one-billion.

#tiktok #socialmedia #digitalmedia #marketing #digitalmarketing #digitalstrategy #brandcommunications

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robert1999-blog2 · 4 years ago

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Benefits of Social Media – The 5 Most Overlooked Business Points

The never ending list of social media’s business benefits has become repetitive and worn out.

“Social media connects you with your customers.”

“Grow your business using social media!”

“Get unfiltered and direct feedback from your customers on social networks.”

Hooks like these have resulted in social media being oversold and under delivering. The underlying problem is that these benefits most commonly lack context and examples. So what if social media can get you traffic and brand exposure — what does that even mean? How do you go about making that happen? You can’t just build it and then they’ll come.

I’m revisiting the topic of social media’s business benefits to overcome these opinions. The overused and overlooked “benefits” truly are still relevant and, more importantly, achievable. If you’re already sold on the benefits and curious to know how to steer your business in the right direction, I’ve also put together an introductory how-to guide to help you set your goals, objectives, strategies and tactics.

Here are the 5 most oversold (and now overlooked) business benefits of social and how to make them work for you:

1) Increased Traffic and Exposure

The missing context here is that by having a social presence for your business, you’ll eventually be able to lead your followers to complete an action. Whether that’s to click on a link and get back to your website or to remember your name when the time comes to do business again, you want them to see you and know you’re still active.

A lot of people start out on social media just for the sake of being there. However, without setting up your goals for what you want to get out of social for your business, it’s easy to forget what your motivation should be.

How to Make It Work for You

Set up your social media sharing to fit an 80/20 split. 80 percent of your posts should be helpful, entertaining and informative blogs, links and photos. People want to enjoy what they find on social networks. The other 20 percent of the the time, feel free to drive traffic and engagement toward something that directly helps your business. Maybe this is a link to a blog you wrote or a referral contest you’re running. This balance will help keep your audience interested but also work toward achieving your business goals.

2) Multiple Touches Across a Longer Sales Cycle

Social media is not the exclusive method you should use to run your business. It’s simply one part of a greater marketing strategy. The benefit of social media is that it is easily folded into your greater customer outreach strategy for long-term engagement.

When you work in an industry like real estate or insurance, the likelihood of doing business with a particular person in a given calendar year is pretty slim. But you have to maintain that connection and relationship because they are an excellent source of referral business and future repeat business.

The context missing here is that not every post, tweet and link shared on your social media accounts is going to be touched by every one of your followers. But the ones they do see and interact with should be counted as touch points towards their overall engagement with you. Just like a phone call to them, an opened email or a personal note in the mail, all of these touches work together to keep you top of mind.

How to Make It Work for You

You want to make sure that you are always sharing interesting content with your social networks. It’s hard to let people interact with you on social media if you’re not giving them anything to read. Trust me, they’re not going to look you up out of the blue. The best way to approach to this is to make yourself a calendar of things to share and do on social media throughout your week and stick to it. I’ve laid out a few example calendars in this introductory guide.

3) Top-of-Mind Awareness and Recall

Staying top of mind with past clients and customers is so important for industries with long sales cycles. Did you know that in real estate, 9 out of 10 people would use their realtor again, if only they could find their phone number or remember their name? The reason why this benefit gets overlooked at times is that social is not a short-term game. The results come when you set yourself up for a long-term customer engagement strategy. However, if you don’t see immediate results, I understand it’s hard to believe that social media helps with top-of-mind awareness.

But remember that the goal here is to be in the business of helping, not selling. People don’t want to be friends with or follow businesses that have only their own interests in mind. They want to follow brands that give them some form of enjoyment, education or inspiration.

How to Make It Work for You

Take a good look at everything you’re sharing on your social networks and compare it to a business you follow on your personal page that you enjoy. For me, it’s a local car wash I’ve liked on Facebook. Their social media updates aren’t blatant attempts to get my business again, yet, I find myself clicking on every post they send out. Things like a funny photo of a dog on a scooter or a Buzzfeed video that tells me I’ve been pronouncing Japanese car names wrong. This type of content is entertaining, clickable and better at catching my attention.

4) Branding Yourself as a Trusted Resource

With a social media plan in place and an established approach to the content you share on social networks, one of the greatest overlooked benefits you’ll receive is branding. When you set out to establish your brand presence on social media, if you’re doing it right, the brand you create will be reflected in both your online presence and through the quality content you share.

For that reason, you have to be smart about the social media posts you create. They need to be different enough to not be repetitive but similar enough so that people can see a consistent pattern and tone to your approach.

How to Make It Work for You

You have to find out what makes you special and what you want to be known for. Sure, you might be a loan officer, but is that everything you want people to know about you? Take some time to figure out what sort of things people come to you for advice about that aren’t loan specific. For example, maybe you do a lot of home loans. Your approach to content then wouldn’t be just home loans, but rather things new home owners should know. Tips about home ownership, advice on energy-efficient apps or even guides to picking the right insurance coverage. Use your content to make you an invaluable resource for your audience.

5) Increased Referrals

Having a longer sales cycle makes it challenging to stay in touch with past clients. However, you know that they’re your best source of leads. Social media can (and does) help with this. The whole point of setting yourself up to achieve the aforementioned benefits is to drive a tangible business result. In this case, referrals from past clients is the result, and if you’re planning out your approach to social media ahead of time, this is a very achievable goal.

The missing context here is that referrals don’t happen just because you have a Facebook page. You have to take a vested interested in building your social networks in a way that leads your followers to send business your way.

How to Make It Work for You

Above, I mentioned the 80/20 split. If you’re truly following this approach, then use that 20 percent of your earned self-promotional posting time to ask your followers and friends for referral business. But don’t just throw the question out there; give them some incentive [referrals] to do so. Make a contest, have a drawing, something!

How to Achieve These Benefits?

As I mentioned throughout the discussion of these five benefits, you have to set yourself up in the right direction in order to make them a reality. You need to create your social media goals, objectives that stem from those goals, strategies to carry out those objectives and tactics to employ when executing your strategy. It’s a lot easier to visualize what you need to do when you have a template to follow too. Check out this guide to help you accomplish this!

Whether you’ve become numb to the repetitive praises of social media benefits for businesses or you’re a believer looking to get things in motion, it’s crucial that you have a plan in place. Without setting up your destination beforehand, it’s easy to lose sight of the end goals and begin to overlook the incremental benefits you’ll achieve using social media for your business.

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salvatoreschool · 5 years ago

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5 Reasons You Should Be Watching Legacies

October is, just objectively, the best month of the year. Exhibit A: Golden autumn leaves. Exhibit B: All things apple. Exhibit C: This gif. Exhibit D: Witches. Like, it’s just science.

Around these parts, though, the best best thing about October is, of course, the television. Yes, I’m talking spooky, kooky Halloween specials—love a good Halloween special—but also I’m talking fall premieres. Specifically, I’m talking The CW’s fall premieres, which have been landing in mid-October (later than most other broadcast networks) since at least the first season of Arrow.

This fall, the teen-skewing network’s biggest draws are, arguably, the series debuts of Batwoman (October 6th) and Nancy Drew (October 9th), and the final season bows of Arrow (October 15th) and Supernatural (October 10th). But while I’m professionally interested in seeing how all those premieres play out, the CW joint I’m most personally invested in getting back on my screen (also October 10th!) is Julie Plec’s supernatural boarding school double-spin-off teen drama series, Legacies.

Friends—you should be watching Legacies. I know there’s a lot of television out there, but really and truly, if you like television that likes being television (more on that in a minute), Legacies is absolutely worth tuning in to. Why? Well, let me just count the reasons:

1. You don’t have to do any television homework to join the fun.

Yes, TECHNICALLY Legacies is a hybrid spin-off of two different long-running Julie Plec series, The Vampire Diaries (eight seasons) and The Originals (five), and sure, technically it was in those series that the mythology driving the character arcs/motivations of Legacies’ most central leads, Hope Mikaelson (Danielle Rose Russell) and Alaric Saltzman (Matthew Davis), was developed. After spending a cumulative thirteen seasons not just telling stories on television, but telling stories on television from this specific world, Plec’s ability to set efficient narrative groundwork under fast-moving vampire feet is nothing if not masterful. Genuinely, aside from a few single-episode cameos of side characters from Hope and Alaric’s TVD/Originals past, the only thing you need to watch to make sense of Legacies is this official promo for the first season:

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…and honestly, most of that soliloquy, plus much more, is folded into the cold open of the series premiere, “This is the Part Where You Run,” which uses new lead Landon Kirby (Aria Shahghasemi) as audience avatar as he gets introduced to this particular supernatural world for the first time.

2. Two words: Julie. Plec.

That said, if you are familiar with Legacies’ double, er, legacy, you’ll get a kick out of how precisely Plec has taken her signature whip-fast storytelling and fitted it to a breezier, more “teen” setting, and how deftly she manages to weave in both key characters and core emotional beats from both her previous series.

The most obvious example of all of this is Matthew Davis’ Alaric Saltzman, who became such a fan favorite during his time as vengeful-vampire-hunter-turned-loyal-teen-vampire guardian-turned-rogue-vampire’s-best-friend on The Vampire Diaries that not only did Plec resurrect him from the (very truly) dead to keep Damon Salvatore (Ian Somerhalder) on the straight and narrow, but she then brought him on as co-lead of this series to do the same for every supernatural teen in the contiguous United States. Now, as both father to a pair of Gemini twin witches (Kaylee Bryant and Jenny Boyd) and mentor/father-figure to Hope, the teen witch-vampire-werewolf tribrid with a hero complex, Alaric gets to flex all the emotional muscles TVD fans know and love. Plus, as the Salvatore School’s headmaster, he also gets to take charge of the dramatic supernatural research and heroic (and/or chaotic) supernatural missions that are key to a Plec series’ fast-paced success. Beyond all of that, though, in positioning him as the central human adult foil to a whole pile of supernatural teen protagonists, Plec has also found a way to let him be funny, bringing a uniquely fun dynamic to the fast-moving monster drama of the TVD universe that hasn’t always gotten such pride of place.

In other words: Julie Plec, still running wild supernatural stories turned up way past 11.

3. Three words: Supernatural. Boarding. School.

One more time, in case that didn’t sink it: Supernatural. Boarding. School.

I really shouldn’t have to elaborate on this, but Legacies is set at the Salvatore Boarding School for the Young and Gifted, which is the school for young witches, werewolves, vampires, and Hope that was funded by Hope’s (dead) dad and is located at/on the Salvatore family’s Virginia estate, just outside Mystic Falls. All the moody opulence of Damon and Stefan’s TVD homebase, all the zingy, angsty tropes of great Teen TV.

More than just being a fun setting, though, the Salvatore School gives Legacies a chance to sprawl out and complicate the consequences of being a teenager consigned to eternity as part of the supernatural world. These consequences are still very real and very serious in Legacies, but while The Vampire Diaries mined dramatic tension from supernatural teens (or at least vampires who looked superficially like teens) living in dangerous proximity to human teens, its kid sibling series looks inside for its tension. The teens at the story’s core need, first and foremost, to find a way to come to terms with their own inhumanity, and what it means to be good as they define it. And honestly, after so many years of TVD stories focused on the former, spending time with a bunch of super compelling, super different supernatural kids working through the latter is just a treat.

4. A diverse cast and diverse stories

This leads directly into a key update to the TVD legacy: With such a sprawling cast of teen characters brought to the Salvatore School from all walks of life and corners of the country, Legacies gets to improve on one of the original series’ greatest weaknesses: A lack of diversity. While both Alaric and the three central female characters of Legacies—all carried over from the previous series—are still white, the characters that round out the rest of the new series’ core cast are not. On the adult side, Alaric is joined by faculty members Dorian Williams (Demetrius Bridges) and Emma Tig (Karen David), while on the teen side, Hope, Josie and Lizzie are joined by softie vampire MG (Quincy Fouse), activist vampire Kaleb (Chris Lee), reluctant alpha werewolf Rafael (Peyton “Alex” Smith), ex-alpha werewolf Jed (Ben Levin), bad girl with Penelope (Lulu Antariksa), and the audience avatar/mystery box supernatural mentioned above, Landon Kirby (Aria Shahghasemi). Nor is racial diversity the only benchmark hit with this large cast. In terms of queer representation, Josie is bi, with Penelope her ex/possible future girlfriend; in terms of class representation, Rafael and Landon are foster brothers who both have dark histories with the system.

Importantly, none of these measures of diversity are included just for show. Each character’s identity and background are as key to who they are within the heightened emotional context of the boarding school as their individual supernatural abilities. Kaleb’s experience as a young black man (and vampire) is markedly different from MG’s, which is markedly different from Dorian’s (who, to be fair, is also not a vampire). Josie and Penelope’s relationship is informed by their strengths (and weaknesses) as witches, and further informs how they each approach solving problems both social and magical. Landon and Rafael’s history, as thrown away kids whose only shelter was each other, drives every decision they make. That diverse identities should inform characters in these ways isn’t a surprise; that Legacies is embracing them all now after so many seasons of its parent series falling short is, if not surprising, then at least worth taking note of.

5. Finally: Legacies totally knows it’s a TV show.

This seems self-evident, but as pop culture critic Grace Robertson so sharply observed earlier this year in her essay “Let TV Be TV” (like, literally; the heading above is a direct quote), the best trick Legacies pulls isn’t even a trick. It’s just being good at being entertaining, episodic television.

In an era where a TV show can be anything from thirteen thirty-minute episodes (pick literally any prestige comedy) to dozens upon dozens of bite-sized Facebook posts (SKAM Austin) to an 18-hour art film (Twin Peaks: The Return), defining just what counts as television is practically a professional sport. Well, it’s a sport Legacies isn’t interested in playing. With both its new-to-the-TVD-verse Monster of the Week mode of storytelling and the Salvatore School as its comfortable, “fixed point” setting, Plec is even better at framing episodic stories than she was in her already rollicking previous series. In a television landscape so full of cinematic innovation, the freedom this old school “status quo” television model gives Legacies is, as Robertson notes, a huge relief.

So, yes: Legacies knows it’s a TV show, and it knows it’s a fun one. With the short first season currently streaming on Netflix, there is literally no better time to jump on the Legacies bandwagon than now. And I know it’s one I can’t wait to have back in my weekly rotation. All hail October.

Legacies Season Two premieres Thursday, October 10th on The CW.

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thunderfeather-blog · 5 years ago

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What is Macro Economics? Macro Economics Explained

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What are macroeconomics and how do you win 100 bucks Bitcoin Cash? Stick around, I’ll tell you.

What is going on crypto family, so today I’m gonna be doing a quick and dirty post, and to be quite honest with you, a gross oversimplification of what a macroeconomics are.

Macroeconomics can be summed up as basically a study of the collection and overall commercial input-output and health of nations. It includes analysis of factors like unemployment, inflation, economic growth and interest rates. Using macroeconomics some people think they can predict where and when the booms and busts of economies will occur, but is that even possible? Can you really build a macro trends model accurate enough to establish when and where to invest to gain a profit?

To answer this question there are a number of factors to consider. First of all, in today’s worldwide economy everything is intertwined, there are numerous variables, a number of unknown factors and a ton of unpredictable relations and reactions that no economist can possibly know. In fact, one opinion on the subject is that gathering all the information needed to make accurate predictions is simply impossible. But is it? Right before the global crisis of 2007 and 2008 thanks to certain markers a handful of people had foreseen the collapse coming and managed to bid against the real estate market making millions of dollars while everyone else was losing everything. Stories like this, they suck but they’re fascinating with perjurer as case studies but they are not the norm. Riding the waves of the market without falling and drowning is mostly dependent on dumb luck, and that’s not a variable that multi-million dollar companies like to include in their business plan.

That being said, even if microeconomics isn’t necessarily a reliable compass, keeping an eye on the horizon to spot an approaching storm is better than burying our heads under the sand and hoping for the Sun. For many, macroeconomics is not a betting tool, it is simply an instrument of stability and planning that aims to give a better understanding of a whole economic echo system. Two examples of factors that are taken into account forming this kind of study are GDP and the unemployment rate. GDP stands for the gross domestic products and can be summed up as all the monetary value of goods and services bought and sold on the market in a certain period of time. GDP can be used to compare national economies to the international market or a measure of living standards between nations. However, it doesn’t consider parameters like environment, education and personal freedoms. When comparing GDPs of different years it’s important to consider variations in currencies value.

If the GDP of a country doubles over 20 years but in the meantime, inflation has reduced the value of money in half, what looks like major growth, in reality, is just a stable situation. The unemployment rate, on the other hand, is a perceptual value obtained by dividing the total number of unemployed workers, you know, those who qualify to be included in reporting, by the total of the labor force and then multiplying the result by 100. It gives you an idea of how many people can’t get a job in their country even if they really wanted one.

In the context of the unemployment rate, an unemployed worker is defined by those who are actively seeking for a job and haven’t found one yet. Those without a job and not looking to get one, like a college student, simply don’t qualify in those numbers. In the same manner, in the grand total of the labor force not reported it also includes children and retired folks.

Some other things macroeconomics covers are inflation and the Consumer Price Index, the overall fiscal and monetary policies of a country and how it all ties together. A funny thing about microeconomics is that when evaluating a market, it doesn’t really care that much about the economic model in use. Capitalism, communism, socialism, in a sense all become equal under the lens of macroeconomics and are ultimately judged only by the results, not by the philosophy behind the numbers.

So to sum everything up and with all the considerations on the table, I’d like to leave you with what one of the most influential investors in the world thinks about economists.

I don’t pay any attention to what economists say, frankly. ~ Warren Buffet, 2016 CNBC interview.

Well, think about it, you have all these economists with 160 IQs that spend all their life studying it, can you name me one super-wealthy economist that has ever made money out of securities? No. Warren Buffet is famous for considering many economists and microeconomics a silly thing, and he’s not alone. According to some of the other big players as well, trying to predict where the market is going is like chasing the wind. Good luck with that.

So in closing, I hope that this super quick and dirty post on macroeconomics has brought you some value, hopefully, at the very least you have a better understanding of all the things that go into making economies work. So please also let me know in the comments below what your thoughts are and what you want me to cover next.

And for the people that want the win the 100 dollars of Bitcoin Cash, go to the YouTube video, like, subscribe and post a comment with your public Bitcoin Cash (ABC) address. Come back on the live stream on Sunday or Monday on the Crypto Beadles YouTube channel to hang out with us and post with the same Bitcoin Cash (ABC) address in the chat. If you have not done all the steps another winner will be chosen, no exceptions. Crypto Beadles may or may not use the above method to pick a winner as well. He may randomly change the requirements on the fly and just choose someone based off an on-air task as well. If you’re not ok with this, don’t participate. In the meantime, we also did a quick and dirty video and post on how economies work. Why don’t you go check out that video or post, I’ll meet you there. God bless you, I love you and I’ll see you over here on market economies.

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#macroeconomics #economics #economy #economic development #Crypto Beadles

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sidbridgecomedy · 5 years ago

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Jokes I Can’t Make Work: Work

I’ve covered a lot of general topics in comedy, so I thought it would be fun to get a little more personal and talk about topics I haven’t had any success with on stage.

This post is going to be interactive (hopefully), so when I link it on Facebook, I’d love your replies on the questions at the end.

When workshopping new material, I try darn near anything - sometimes I don’t know what’s going to hit with an audience until I spitball a few things and find out.

One topic I’ve had consistent failure with on stage is my day job. My official title is Manager of Corporate Communications and I work for a real estate investment company. I feel lucky because I like my job - it provides security for my family, plus the company has been very good to me.

Of course - like any job - there’s ridiculousness to point out, and I feel like it should be funny. Heck, Scott Adams of Dilbert fame made a living out of poking fun of office life. Mike Judge’s Office Space and, of course, The Office, also proved that white collar life is funny.

So why isn’t my job funny? I have a few theories:

1. It’s too white collar: The company I work for has been quite successful. Often, I have to jump on a plane and jaunt from city to city in order to do my job. I believe audiences often find it off-putting to hear someone talk about any topic they perceive as above their status. It gets even worse if I complain about it. It’s hard to sound like an everyman if you’ve ever ridden on a corporate jet.

2. It’s too close to home (in a bad way): This is a guess, but I would wager at least 50% of the audience currently sits in a cubicle or something smaller, ticking away the moments of their lives, staring at a computer screen. My joke might take them to a bad place. If the punchline doesn’t kick ass in a big way, it won’t break the tension I just caused.

3. Lots of people don’t have jobs: Bitching about having a job is a really rude thing to do if you’ve got people in the audience who don’t have jobs (or have terrible ones). Plus, the majority of that room has a friend or family member facing unemployment. I might want to write a great joke bitching about going through 28 revisions on a 15-page slide deck, but it sure as hell sounds petty. (I say this to myself every time I hit revision number 25 on a slide deck, by the way.)

4. Ranting is less effective when its personal: So... It’s Monday and I am on revision 29 of a 5-slide PowerPoint deck. The revisions I have gotten are beyond ridiculous, including eight different iterations of “try differently-shaped bullet points.” Am I really on stage telling a joke or am I blowing off personal steam? There’s a very fine line between hilarious exasperation and real exasperation. If that anger is coming from a real place, sometimes the audience gets a little too into character with me and they can react like I’m yelling at them, personally. Audiences get emotional - that’s why they laugh. As a show wears on, they are vulnerable to empathy. If you laugh, they laugh. If you get angry, they get angry.

5. It requires too much explaining: If I was a truck driver, all I would have to do is get on stage and say “I’m a truck driver” and the audience knows exactly what’s going on. I’m not a truck driver. I’m Manager of Corporate Communications for a real estate investment company. Every word of that sentence requires an explanation. In the comedy world, jokes that require a lot of research and assembly are DOA.

6. I don’t want to do it: I really like my job, so every time I find something offbeat or funny, I may take note of it, but I just can’t bring myself to talk about it on stage - I think most of us who lead double lives as comics and day job workers keep a level of separation between the two. It’s safer that way. This also limits the number of work-inspired topics I can use.

7. I’m doing it wrong: Comedy is a never-ending writing and learning process. I’ve tried several different bits, including material about riding on the corporate jet, a song called the “Your Presentation is Due Tomorrow Funk Groove” and a couple of other ideas. None have worked. This article wouldn’t be complete if I didn’t shoulder some of the blame. Here’s an interesting rule of comedy - you can make ANYTHING funny if you work at it hard enough. Sometimes the search for the right punchline takes years. I may just not be there yet.

Here’s the interactive part: What do you think? Can a cushy, white collar job be funny? Have you had the same challenge with material that comes up on your job? Give me some feedback - either here on Tumblr or on Facebook and I’ll share the best of it in a later post. Thanks!

#comedy #standup comedy

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4purplebags-blog · 6 years ago

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Santiago de Chile at last!

January 2019

After two flights, one of which was overnight, we arrived in Chile’s capital. It felt surreal to be at the bottom of the southern hemisphere, plunged right back into summer. Chile is a long, skinny country that experiences every possible climate from north to south, and boasts a 2,600 mile coastline, with only an average of 110 miles from east to west.

Santiago, our new hometown, felt enormous. With 5.6 million inhabitants, it is home to about a third of the entire country’s population. The city sits at the foot of the Andes mountain range, which you can see from most parts of the city.

We started out in the city’s Lastarria district – a super hip, central and artsy area in the center. After a couple of days in the wrong Airbnb (to put it nicely), we moved to a great little apartment in a bustling part of Lastarria where we had easy access to restaurants, grocery shopping and a couple of beautiful city parks where the kids could let loose. By day, we began the hunt for a house rental near the girls’ school. Easier said than done.

Before we started this journey back in June of last year, many friends (and strangers) told me they thought what we were doing was “brave.” That first week in Santiago, Chile, I finally accepted their description. Todd and I had to figure everything out on our own – everything was new and different and intimidating. It takes time to settle into an environment, figure out the lay of the land and what is safe to do and what is not. When it came to looking for a house to rent, we learned that the Chilean real estate market is not centralized through an MLS type system, so you have to go out with several different realtors to see their individual listings. With every new realtor we approached, we had to explain ourselves all over again – very different from in North America where you need only develop rapport with a single agent who understands your needs and acts as your advocate.

So I say thank goodness for Facebook. Even though I haven’t been actively posting on FB on this journey, I did join a FB Group for expats in Chile, and through that amazing network we found an awesome house to rent from the sweetest family. We will be able to bike with the girls to school every day (a priority for us), and we have a beautiful view of the Andes all around. On top of it all, we totally hit it off with the family and feel like we have made lifetime friends.

The girls spent a week away at a Chilean summer camp in a part of the Andes about 6 hours from Santiago. We sent them away on a train with 50 other campers and their wonderful counsellors (again feeling like “what the hell are we doing?!”) and they had an incredible experience hiking, horseback riding, swimming in rivers, doing carpentry and archery and singing. When we picked them up, the whole crew looked dirty and happy. It took two showers and scrubbing down with towels to get rid of the baked-on dirt from the week. The perfect camping experience! The girls made friends and many happy memories.

For the rest of Chilean summer, we are making our way south. Todd and I enjoyed a few days in the wine region of Colchagua while the girls were away at camp. We rented bikes so we could go on long rides in the countryside in the morning, then go to wine tastings and tours in the afternoons/evenings. The town of Santa Cruz which was our home base has dozens of vineyards within close Uber distance. Many of the restaurants are situated next to or within beautiful vineyards, and offer delicious and varied cuisine. A highlight was a sunset tasting at Ventisquero winery, which sits perched at the top of a hill with a breathtaking view overlooking vineyards and mountains as far as the eye can see. Todd and I were the only guests and we had the wraparound deck to ourselves, listening to the birds chirping and the wind whispering through the vines – so peaceful.

We continue to meet interesting people wherever we go, and Santa Cruz was no exception. We shared a tasting at Apaltagua with two American women who were traveling the country together. We ended up deciding to have dinner together that night, sitting outdoors overlooking a vineyard at restaurant Vino Bello, and sharing stories. It’s funny…I have found that when you meet people while traveling, you tend to dispense with any formalities or getting-to-know-you stage, and instead go right to “the good stuff.” So we learned a lot about each other :)

We are now spending a few days in Pichelimu, the surf capital of Chile about 2-3 hours from Santiago. Here we will meet up with new friends we met in Bali, Britt and Max, who are very involved in saving large parts of Antarctica through their environmental work. Britt and Todd had met in the water while surfing off Nusa Lembongan, an island off the coast of Bali, and I later separately met Britt at our hotel. We ended up on the same ferry to the mainland and found out that her husband is Chilean and that they would be visiting Chile during the time of our move here. Life throws you together with people sometimes. They are an amazing couple doing great things.