#I think it's healthy for HT to have a lot of its fans Tamp Down a little bit bc
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spill girl why they whining
Omg so. A lot of the recent HT launches have had pretty much the same colors repeated over and over, but Specifically the one that was released on saturday! Really just, as a majority, shades that are near exact dupes for polishes that have already been dropped very recently. And so fans of the brand are kind of taking a minute to complain abt the way that a collection will be hyped up, only to be completely identical to stuff already in the catalog. Me, complaining and talking about Colors are two of my favorite things, so I was gonna read all of it anyway, but I also totally agree. Also the last color story is kind of not a complimentary color palette, imo. Brown, aqua, neon pink/coral, yellowish taupe, and primary purple?
In particular, these two "new" shades are the ones making everyone lay on the ground dead, bc they are just. There's an ultra bright coral and an ultra bright aqua shade in like every release.
Brands obviously will make multiple polishes in a similar color family- especially once they have a large catalog. But HT has a ton of color families they haven't even touched yet, in favor of making mostly Purples, Blues, Aquas, and Corals. Ppl aren't loving these two either tbh:
The sorta Sandy color, I do think is different Enough, but the purple is very... tsk tsk... Because the brand also just dropped a purples-only release very recently. I think it's interesting to see! Because HT is a newer brand, only around for a few years- and, ultimately, an Influencer Brand. Since it's owned by one person, and the creator of this brand is designing the polishes herself, there's an element of just. Making a lot of polish in her personal fav colors! Which normally end up being very saturated, very cool toned, with a strong preference for purple.
#I didn't mention the brown/copper shade because I DO think it gets a pass#and nobody has really complained about that one#I think it's rather unique#But yeah there's a ton of fun stuff happening there#some people are really mad and like I enjoy reading that *TOO*#but also people are just complaining about repeat colors. which is not even a weird thing to complain abt at all#I think it's healthy for HT to have a lot of its fans Tamp Down a little bit bc#due to it being an influencer brand and a new brand with lots of Hype#people like it a lot and also maybe defend it to an aggressive degree#bc they aren't defending the brand- but rather the person who has created the brand. like parasocial vibes#idk bitch I just LOVE talking about nail polish#sergle answers#nailposting#I think it's good that this is shaking up ppl's Brand Loyalty. like. direct some hype toward another nail polish brand!
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